Untitled - Media Consulta International

Transcription

Brainpower for Your Investments
Leading Emerging Markets, the Radiography of a Success
“Global trends in business are changing and the link between
talent and knowledge, especially in emerging markets, has
become ever more explicit.”
John Micklethwait, Editor-in-Chief The Economist
Head of Economist Education Emerging Markets programme
4 l
Media Consulta International
Emerging markets are
puzzling ecosystems: fast
pace, low risk avoidance
and chaotic patterns.
This is what generates and
allows the exponential opportunities within.
l 5
The only
reliable
constant in
such entropic
environments
are PEOPLE.
“Managerial
leaders
function in well
defined and
mature
markets. But in
emerging
economies only
entrepreneurial
leaders can
navigate”
(Oxford Business
School, Management
Research Module)
6 l
How much is a
Personal Brand
Worth?
l 7
Personal brands are very strong in such markets and are built over time.
They require thoroughness, authenticity and
hard work.
“An emerging markets entrepreneur can
never rest one his (her) laurels. There are
continuous opportunities to build out of
chaotic patterns, but this requires strong
self discipline and permanent hard work.”
Mihai Craiu, CEO MEDIA CONSULTA INTERNATIONAL
8 l
As an interdisciplinary emerging markets
entrepreneur MIHAI CRAIU activates at
crossroads of:
BUSINESS DEVELOPMENT
LOBBY & FOREIGN AFFAIRS
MEDIA MANAGEMENT
EDUCATION
MARKET INNOVATION
The impactful value of entrepreneurship in
emerging markets is “looking beyond a simple count of entrepreneurs, and placing an
emphasis on the contribution they make in
their societies”.
(GEM Global Entrepreneurship Survey, 2011)
l 9
How entrepreneurs
make the vital
difference in such
environments
10 l
Bill Clinton travelled to Romania in 2007 to launch his
famous autobiography, My
Life, following the invitation
of Saptamana Financiara,
with Mihai Craiu as General
Manager.
Mihai Craiu, EMBA
CEO
Business
Development &
Exclusive
Media Sales
Founder
Strategic
Negotiations
EMBA
l 11
MIHAI CRAIU, ACTIVITY PILLARS

MEDIA
MANAGEMENT
BUSINESS
DEVELOPMENT
INTERNATIONAL
LOBBY
12 l

INTERNATIONAL
LOBBY
l 13
14 l
Placing Romania on the map of one of the
most important geo-political international
groups: Bilderberg
Viscount Étienne Davignon, Chairman, Bilderberg Group and
Former Vice-president of the European Commission, and
Mihai Craiu, CEO MEDIA CONSULTA INTERNATIONAL, prior
to the National Bank conference: “The European Union after
the sovereign debt crisis.” Bucharest, 14.10.2011.
l 15
October 14th, 2011 was a unique moment in
Eastern Europe:
Two of the most influential and powerful
global geo-political leaders, Viscount Étienne
Davignon, (President of Bilderberg Group)
and Mr. Richard Haas, (President of the
Council of Foreign Relations) have attended
the conference: ‘The European Union after
the sovereign debt crisis.’ hosted by the
Romanian National Bank.
Viscount Étienne Davignon and Mr. Richard
Haas, have accepted to hold the conference
at the invitation of Mihai Craiu (representing
MEDIA CONSULTA INTERNATIONAL)
together with the Romanian newspaper
Puterea and the Romanian News channel
Realitatea TV.
“The European Union after the sovereign debt crisis”,
conference. Bucharest, 14.10.2011
16 l
l 17
Viscount Étienne Davignon,
Chairman, Bilderberg Group
and Former Vice-president of
the European Commission
Viscount Étienne Davignon, Chairman, Bilderberg Group and
Former Vice-president of the European Commission
Richard N. Haass, President Council on Foreign Relations
Adrian Thiess, Founder PUTEREA Newspaper
18 l
Richard N. Haass, President
Council on Foreign Relations
Viscount Étienne Davignon,
Chairman, Bilderberg Group
and Former Vice-president of
the European Commission
Mugur Isarescu,
BNR President
Richard N. Haass, President Council on Foreign Relations
Adrian Thiess, Founder PUTEREA Newspaper
l 19
20 l
l 21
Mihail Gorbatchev visits
Romania for the first time in
the 21st year after the fall of
Communism
In 2010 Mihail Gorbatchev
visited Romania 20 years
after the fall of communism.
Gorbatchev attended the
most spectacular publication
launch: ‘Puterea” newspaper.
The first edition has been
brought by helicopter and
handed to him right on the
landing lawn.
Mihai Craiu was involved in
the organization of Mr.
Gorbatchev’s visit with PR,
Lobby and Project Management Services through his
entrepreneurial activity with
MEDIA CONSULTA
INTERNATIONAL.
22 l
l 23
E-GOVERNMENT GLOBAL FORUM.
A two days "Davos of Communication and
Technology".
The 2010 Edition of the e-government GLOBAL FORUM
hosted over 300 attendees at the Marriott Grand Hotel
Bucharest with the following key opening speakers: His
Excellency, Mr. Traian Basescu, President of Romania, Mr.
Christian Rupp, Federal Executive Secretary eGovernment
Austria, His Excellency, Mr. Emil Boc Prime-Minister of Romania, Mr. Gabriel Sandu Minister - Ministry of Communications and Information Society.
24 l
Mihai Craiu welcoming His Excellency, Mr. Traian Basescu, President of
Romania for the opening of the eGovernment event.
l 25
"The benefits of this type of Government
(eGovernment) apply to all Romanian socio
- economic actors: companies are now able
to easily pay their bills, state authorities
can control the procurement better and
apply the process faster and more transparently. In this context, I recommend and
raise a flag to state owned companies to
use the electronic tenders system for all
public tenders they are deploying. “stated
His Excellency, Mr. Traian Basescu, President of Romania during the opening session of the eGovernment Forum, special
guest at the event by Media Consulta International and ComputerLand.
“My dear friends, First of all, I take this opportunity to thank you for the invitation to
the Romanian eGovernment Forum today.
Really, it was a well organized event, even
more so with the presence of H.E. Mr Traian Basescu, President of Romania. Please
receive my congratulations for this event
and I wish you and your team best of luck
in the future business.”
Your sincerely,
Yacub Yousif AL HOSANI
Ambassador of UAE to Romania
26 l
l 27
Romanian Successful Brands
The most important business event of
autumn 2006
28 l
A country branding initiative
aimed to promote the most
successful (traditional and
modern) Romanian brands
first within Romania and
then to the rest of the world.
The event was the journalistic initiative of Saptamana
Financiara magazine (headed
by Mihai Craiu as General
Manager) and supported by
MEDIA CONSULTA INTERNATIONAL (with Mihai Craiu as
PGD) with the long term goal
of supporting Romanian Values and becoming a strong
communication channel for
our country brand. Nowadays, six years after, MEDIA
CONSULTA INTERNATIONAL
is still loyal to that long-term
goal: promoting the Romanian values both within and
outside the country.
l 29

30 l
MEDIA
MANAGEMENT
l 31
For the past 20 years Mihai Craiu orchestrated the launch and development
of some of the most important Media Channels of the Romanian market. He
held various Editorial, PR, Sales and Management positions. Thus his style of
management reconciles both the editorial and commercial sides of the media
business and makes the most out of this convergence.
In his past experience he headed Business Development for the main TV
channels: PRO TV, Antena 1, Antena 3, Antena 1 Constanta. During 2001 –
2008 Mihai Craiu orchestrated the positioning of Jurnalul National daily
magazine as Number 1 on the Romanian daily quality newspaper market (in
terms of readership, circulation and reputation).
In 2004 he was one of the three founders of the Business Magazine Saptamana Financiara; which he transformed (as General Manager and Shareholder) into the Business Press market leader dethroning the previous 15
years old leader, Capital.
He was the first to innovate within the media industry and turn the crisis
upside down. In 2009, a year when all media producers were facing the peak
of the financial crisis Mihai Craiu launched Realitatea Barter Deals. Following
its success, all Media Sales for REALITATEA TV and Romantica TV have been
outsourced to MEDIA CONSULTA INTERNATIONAL (the full service business
consultancy firm that Mihai Craiu founded seven years ago).
Innovation, challenging the market and swimming against the current when
vision dictates, is a part of his DNA:
2011 was a time when all media producers looked mostly to protect their investment and felt threatened by the uncertain economic times, coupled with
the fast pace of the technological development.
Yet Mihai Craiu reframed the industry again, by founding two more challenging media products: Realitatea Constanta (the main territorial TV channel in
Dobrogea) and the Television School ‘Tudor Vornicu’, a New Media Lab at the
forefront of fusion journalism, with focus on Social TV.
32 l
“Success in Media Sales is interdependent with Product
Development, and the entire Marketing and Business Strategy”
l 33
REALITATEA TV GROUP
34 l
MEDIA INNOVATION: THE BARTER BANK.
Turning the crisis upside down
During the challenging economic crisis years
of 2009 – 2010, Mihai Craiu has set-up Realitatea Media Barter Deals (RMBD) as the first
Romanian Barters Bank in order to transform
the financial crisis’s threats (lack of media investments) into a relevant opportunity
(media barter) and make good use of the new
market’s needs (media consumption with different, easier and more flexible payment options).
RMBD is managing investments for clients in
the following fields: Auto, FMCG, Retail Banking, Insurance, and Travel.
Since 2011, Mihai Craiu is also handling REALITATEA Group’s Media Sales operations.
l 35
MEDIA INNOVATION: THE BARTER BANK.
Turning the crisis upside down
36 l
BARTERED PARTNERS:
AUTOMOTIVES
IT&C
INSURANCE
TRAVEL
REAL ESTATE
FASHION
MEDICAL OPTICS
FMCG
CONSTRUCTIONS
l 37
REALITATEA TV
CONSTANTA.
I strongly believe in the
touristic and business potential of the Southern Romanian Region. We intend to
empower it with the most
important News and
Business analysis regional
channel”
38 l
REALITATEA TV CONSTANTA fulfils a need in the Southern
Region of Romania for a niche TV channel: the News, Analysis and Business Information Television. “I believe in the
strong touristic and business potential of the Southern Region of Romania and I know that at the present time news
and analysis programming were supplied by the general content TV channels. However, there is an important need on
the market for a dedicated News Television” (Mihai Craiu)
The TV Channel is equipped with the latest
British technology and it is also the first local
channel to produce local TV Debates and
Shows. The Media Sales services are managed by MEDIA CONSULTA INTERNATIONAL‘s Sales Division and provide an
estimated 150 000 EUR per year income.
REALITATEA TV CONSTANTA is an addition
to the other Media business lines launched
by Mihai Craiu to enhance the holistic approach of MEDIA CONSULTA INTERNATIONAL’s Services at the forefront of the
Media market: The Media Sales Department,
the Social Television School (TV), and the
Barters Bank (RMBD).
l 39
40 l
l 41
42 l
MEDIA INNOVATION: The Social TV School.
Scoala de Televiziune Tudor Vornicu (TvF).
“The web is impacting our most personal daily activities.
Media consumption
and particularly TV
has been completely
redefined by the
technological fast
pace innovations. As
an active player on
the Romanian TV
market, I believe in a
new TV business
model: The Digitally
empowered Social
TV..” (Mihai Craiu)
IT’S TV JIM, BUT NOT AS WE KNOW IT
Forming the first generations of TV professionals
for the media products he is heading is Mihai
Craiu’s main objective for TvF. The school is
preparing well rounded media specialists: digital
natives with strong traditional media background.
Being at the forefront of media transformations
and the new media business model, the need for
media professionals for the post digital world is
higher and higher. Thus TvF estimates a market
demand of around 600 – 900 students per year.
Mihai Craiu owns 75% of TvF with an initial investment of 500 000 EUR, out of which 220 000
equipping the school with the newest technology
and the remainder invested in Marketing Services.
l 43
44 l
l 45
46 l
l 47
PRINTED MEDIA. Business Model Innovation.
Saptamana Financiara.
48 l
Together with his media
experts team Mihai Craiu
was the first to initiate as
part of the aggressive but
smart marketing editorial
strategy for Saptamana
Financiara the most important media innovations
within the Romanian printed
media market: lifestyle
supplements, business
supplements, books series,
DVD series, travel guides.
All these integrated efforts contributed in
establishing Saptamana Fiananciara as the
indisputable leader on its market soon
followed and copied by several other media
products.
l 49
PRINTED MEDIA. Business Model Innovation.
Jurnalul National.
“A heart ache, a pain in the back
and a continuous challenge”
50 l
Mihai Craiu headed Jurnalul National 2001 - 2008 as a General Manager. It
has been his main challenge to make Jurnalul National (on the fifth position
at the time) the Number one Romanian newspaper (among quality press).
“Jurnalul National was a heart ache, a back pain and a continuous challenge! Together with Marius Tuca, the Editorial
Manager we wanted to make it the newspaper Romanians
and Romanian culture identify with. The most Influential,
Trustworthy and Loved. We were permanently thinking how
to attract more readers while keeping our guiding values”
In the summer of 2005, when the SNA (The National Bureau
of Readership Auditing) results clearly stated that we had
reached 1 Million readers, we knew it was not the finish line
at all; it was just another beginning of another heart ache,
another back pain. We knew we had now an even bigger
challenge: to permanently meet the expectation of those 1
Million readers and even always exceed them.”
l 51
EDUCATION.
“What is Harvard Looking For?”
As a Harvard Business
School Alumnus, Mihai Craiu
has organized yearly Harvard
induction events to inform
the Romanian candidates
about the opportunities of
such a prestigious institution
as well as about its expectations and requirements.
52 l

BUSINESS
DEVELOPMENT
l 53
54 l
MEDIA CONSULTA INTERNATIONAL.
Business Model.
After over 15 years of supporting the Business Development of large media
groups, Mihai Craiu decided to harness all this expertise into a company of
his own. MEDIA CONSULTA INTERNATIONAL, the company he started in
2003 registered, in 2011, a 15.000.000 EUR turnover.
The agency provided business consultancy services to clients as Reiffeisen/
Merill Lynch and provided marketing and communication services to clients
such as: ARDAF, Member of Generali PPF Investments Group ASIROM, member of VIG Insurance Group, Petrom, McDonald’s Romania. The agency also
has a strong public tenders department by which they managed to secure
and provide outstanding services to state-owned clients such as: Transelectrica, MDTR, The Romanian Cultural Institute (ICR), and The Ministry of the
Environment, The Ministry of Labour, Bucharest Municipal Council, The University of Bucharest, and The Brokers’ Association.
Media Selling, Planning and Consultancy are an important part of the
agency’s services. Through its high class media specialists MEDIA CONSULTA INTERNATIONAL manages exclusively the advertising inventory of: Realitatea TV, Realitatea de Constanta, Romantica TV, Taraf TV, and Etno TV.
Together with his Consulting Team, Mihai Craiu managed to keep the firm
among the Top Five Independent management consulting firms, with a stable
18% profit margin through the past six years.
For the past four years, MEDIA CONSULTA INTERNATIONAL has been certified under the ISO 9001 Quality Management System. The firm is part of the
International Advertising Agencies Association in Romania (IAAA Romania)
and of the Romanian Association for Audience Measurement (ARMA).
l 55
Main Clients by field of activity
56 l
Clients.
ADEPLAST
AIG UTI Grup
Antena 2
ARDAF
ASIROM VIG
Berlin Wasser International &AG
BDOBC
BLUE AIR
Bucharest City Hall
Concordia SA
Currie&Brown London
Datacom Computer Associates
Delta Cons Tulcea SA
Digicom
“Dimitrie Cantemir” University
Energy Holding
Eurom Bank SA
ETNO TV
Eximbank
FNGCIMM
Harvard Business School
I.D Group
Impact
Institutul Cultural Roman
Iulius Group
Kondiment Solutions
LA FANTANA
Mc Donald’s Romania
MFA Mizil
National Geographic Romania
Ness Romania
Oil Terminal Constanta
OMNIASIG
Pasteur Institut
Pneurom
PNUD - Scholarship of Romanian
Government
Policlinica Puls
Porsche BanK
Prefabricate Vest
Prodal ‘94
Raiffaisen Leasing / Merill Lynch
Ramplast
R.A Nuclearelectrica
REGIO
Robstone Products
Saptamana Financiara
Siveco
SNP Petrom SA
S&M Computers
Timis General Office of Finance
Transelectrica
UNICREDIT
Walmark Romania
Wiener Stadische Austria
2011 NEWLY GAINED CLIENTS THROUGH
THE PUBLIC TENDER DIVISION
l 57
Investments.
Apart from Business Consultancy, Mihai Craiu
manages Real Estate investments together
with the British Consultant
MEDIA CONSULTA INTERNATIONAL Real Estate
portfolio also includes two office buildings
downtown Bucharest, with a tangible value of
aprox 4Mil. EUR and a market value of aprox
6Mil. EUR.
58 l
MIHAI CRAIU
Business Card.
Mihai Craiu holds an EMBA in Strategic Negotiations and Deal Making for the
Long Term from Harvard Business School, Boston, USA. He graduated with a
Major in Political Studies from the National School of Political and Administrative Studies. Over the last 20 years he permanently attended professional
trainings in Client Relationship Management and Negotiations (ex. as a
scholar with the Soros Foundation and The Ministry of Education in Madrid,
Spain, or as a CODECS Student: The Clients Relationship Management).
He is Board Member of the Centre for European Studies, Romania and Romsoft shareholder.
He publishes Industry Reports for the most important domestic and European Business magazines and is an active militant for the Lobby Activities on
the Romanian market.
l 59
60 l
TESTIMONIALS
VALENTIN NICOLAU
Vice-president (Chairman) EUROPA FM
Project manager for Lagardere Group
Former TVR President
I am aware of MEDIA CONSULTA INTERNATIONAL’s accomplishments in the
last several years now and I can say with no hesitation that everything
achieved during all these years is defined under one word: quality. Even when
it worked with companies that had almost no potential, speaking in terms of
publicity, MEDIA CONSULTA INTERNATIONAL succeeded in finding the appropriate resources and transformed them into successful media. When it comes
to Europa FM Radio Station, which has a specific target that has never been
valued, I am sure that if MEDIA CONSULTA INTERNATIONAL would take over
the sales department it would succeed in short time to induce the necessary
means for a public radio in order to develop projects specific for the broadcasts station. When speaking about MEDIA CONSULTA INTERNATIONAL, one speaks about Mihai Craiu. He is the founding member of this successful company and in my opinion Mihai Craiu represents success and is the guarantee
of achieving the best results on the media market. The company can deliver a well built in concept
which brings important income for a media channel.
GABI VRANCEANU FIREA
Manager of SAPTAMANA FINANCIARA
General Manager of the Weekly Magazine FELICIA
“As an editing manager of Saptamana Financiara I have constantly worked
with MEDIA CONSULTA INTERNATIONAL and personally with its General Manager Mihai Craiu. I could say a lot of words about this co-operation that has
been very successful but I will stick to one, only: Professionalism. Together
with promptness, creativity, a permanent source of inspiration, correctness.
In a business co-operation all these aspects are vital, also honesty even
though people with whom we collaborate place this characteristic among the
last ones. As a General Manager of the magazine Felicia I worked and will work as much as possible
with MEDIA CONSULTA INTERNATIONAL. We have great results even though we are at the beginning,
we are working as if we had years of experience. We also partnered with MEDIA CONSULTA INTERNATIONAL for the event organized at the Romanian Athenaeum: “Most Successful Romanian Brands”,
we launched the Romanian Successful Brands Catalogue which is now in libraries and it has a significant number of sold copies. But above all these results, which one may count as being financial in
nature, for me personally the essential fact is that I received congratulations from the business environment.”
l 61
BORIS SCHNEIDER
HORIA IVANOVICI
CEO ASIROM VIG
General Manager of the Weekly Sports Magazine FANATIK
ASIROM is the largest insurance
company in Romania. Our professional partner is MEDIA CONSULTA
INTERNATIONAL since they proved
to be very fast, very professional
and very creative. This is a requirement for an insurance company: to
react to the market very fast and very professionally. As an
Austrian, I am used to high quality and professionalism
therefore when it comes to IMC I will stick with MEDIA
CONSULTA INTERNATIONAL.
A few days ago I was present at the
event Most Successful Romanian
Brands which took place at the Romanian Athenaeum. There I heard
Dan Voiculescu saying: Mihai Craiu
became a BRAND and created
MEDIA CONSULTA INTERNATIONAL which is a Successful Brand. We have also been working with MEDIA CONSULTA INTERNATIONAL for over two
years and I can say they are excellent people to work with.
And indeed, here, people and high quality prevail. MEDIA
CONSULTA INTERNATIONAL is a name like any other name
but the company is formed from of hard working creative
people, guided by a leader: Mihai Craiu. He is also my friend
and I can tell Mihai Craiu is a person that breathes Sales.
RADU PETRIC
Official representative
of NATIONAL GEOGRAPHIC in Romania
We collaborated with Media Consulta in a very creative manner in sales. Mihai Craiu convinced us he will bring new
clients and as we were a TV station at the beginning in
media sales on the Romanian market we have looked for
collaborators who could introduce us to this market. Fortunately this happened through Media Consulta. There were
numerous situations in which we talked about the ideal
viewers profile for our TV Station and Media Consulta was
a real help and showed us the means to do this so that we
can bring clients to start this business. We practically
started this business with the help of Media Consulta.
Mihai Craiu knew the media market, we where new and his
experience for us was essential in starting the business and
now National Geographic is among the best TV Stations and
is on the same level with Discovery Channel. This is a much
better positioned TV station than
the one that came 3 years ago in
Romania. We thank him for offering
to us through his help the possibility to catch up with the best TV
Stations and now to even compete
with them.
62 l
IOAN NICULAE
President INTERAGRO
Speaking from the point of view of
the manager of a group of 23 companies, some of which are quite big
and with national impact, I have to
admit that our partnership with
MEDIA
CONSULTA
INTERNATIONAL, turned out during the years, extremely efficient in
communicating precise, strong messages regarding our
services and our corporate activities.
ALEC MACRI
FLORIN VASILICA
General Manager MACRI PRESS
Founder of Medicina Naturista
Vice-President (Chairman) MERRILL LYNCH
I own the publication Medicina Naturista and I have been working
with MEDIA CONSULTA INTERNATIONAL for the last three year. At
that time we didn’t have a brand so
I turned to Mihai Craiu. He promised he will help me and I must
admit at first it was not an exclusive contract, it was just a
gentlemen agreement. However, now I have a strong exclusive contract with MEDIA CONSULTA INTERNATIONAL as
they brought me Advertising incomes that I haven’t been
even hoping, even dreaming. The people here are doing
their homework, are well prepared, they form an excellent
team and this is how they manage to bring ROI.
LIVIU TUDOR
President PREFABRICATE VEST
I know Mihai Craiu for over 7 years
and at the same time I work with
MEDIA
CONSULTA
INTERNATIONAL; we have a very strong
partnership based on trust and efficiency. I recommend them to every
company that needs professionalism and efficiency.
MEDIA CONSULTA INTERNATIONAL
has proved that is a very dynamic
company capable to develop a very
strong PR campaign in a market
that is very difficult and provided
the greatest solution for financial
product that was not been done so far in Romania. We are
very pleased with the co-operation with them and I recommend them to others.
MICHAEL PETER LLOYD
former CEO BANEASA INVESTMENTS
As one of the largest REAL ESTATE
developers in Romania we work for
many years with MEDIA CONSULTA
INTERNATIONAL and I have always
found them very effective, incredibly creative, always producing
some of the most impressive media and marketing material.
I highly recommend them to you.
NICOLAS BUzOIANU
Chairman ENERGY HOLDING
I say MEDIA CONSULTA INTERNATIONAL and I say it with great satisfaction due to our two years
partnership. What I can express
concerning this company is that it
has a lot of experience, know-how
and professionalism. That is why
we are so pleased to work with them. Today Energy Holding
communicates professionally with the help of MEDIA CONSULTA
l 63
MIHAI CRAIU
In the News.
64 l
l 65
The Story
Goes On…
66 l
International Lobby Initiatives
Carl Bernstein and Bob Woodward, the famous American investigative journalists are
coming to Romanian to discuss with the Romanian Media their most impactful Investigative efforts: reporting on the Watergate
scandal. Their works led to numerous government investigations, the indictment of a
vast number of White House Officials (such
as H.R. Haldeman, John Ehrlichman, Charles
Colson, and John Mitchell) and the eventual
resignation of President Richard Nixon.
Their visit to Romania comes as a positive
response to the invitation of Mihai Craiu,
with MEDIA CONSULTA INTERNATIONAL organizing the event.
Romania is one of the countries with high
entrepreneurial potential within the Eastern
Europe and high entrepreneurial expectations.
Also, when it comes to internationalization,
Romania and Croatia are at the high end in
the Region, selling to customers outside
their economies.
On an average, entrepreneurs here sell outside their national borders to one third of
their customer base.
(Source: GEM Global Entrepreneurship Survey 2011)
l 67
BRAINPOWER FOR YOUR INVESTMENTS
68 l
“However, while in emerging markets the
rate of entrepreneurial start-ups is much
higher than in mature economies, the rate of
failure is high as well.
Navigating through such environments implies a higher risk rate and involves.
Being prepared to work more, harder and
smarter.
Knowing when to take radical decisions.
Being permanently aware of the results one’s
actions have on the business and being able
to take responsibility for one’s entrepreneurial decisions.
A successful entrepreneur in such markets is
a 24 out of 24 hours job”.
Copyright @MEDIA CONSULTA INTERNATIONAL 2012
MEDIA CONSULTA INTERNATIONAL
89 Emanoil Porumbaru Street,
1st District, Bucharest, Romania
www.mediaconsulta.ro

Untitled - Media Consulta International

Transcription

Similar documents

ePortefolio`s

recommendations - Inteligente Site

review of reviews - Romanian Review of Political Sciences and

Doing Business in Emerging Markets

UNIVERSITATEA „SPIRU HARET”

Diapozitivul 1

Big Emerging Markets

Prezentare Universitatea Danubius

OOur Thesis Remains in Place to Emerging Markets Bonds

constantin brâncuși - Rhonda L. Holmes