OUR FALL 2011 This Season We`re All About

OUR FALL 2011
COLLECTIONS
We’re covering new ground this season, with an eye for
the artisanal, a focus on natural materials and
a fresh spin on the autumn palette.
Take a look at the shape of things to come.
this season we’re all about:
global inspirations + global designs
discovered + limited edition
graphic prints for the bed
mood indigo
animal instincts
leather upholstered furniture
natural wonders
the casual kitchen
redefining the home office
> an eye for the artisanal
GLOBAL INSPIRATIONS
GLOBAL DESIGNS
> the story
We scour the world looking for the right manufacturers and artisans whose specific skills help
us realize our diverse designs. We can think of no better way for us to add an ever-increasing
number of unique and eclectic pieces to our collections—and to your homes. To help us with
this, we partner with nonprofits like Aid to Artisans and Craftmark, and we make the support
of artisanal communities one of our top priorities.
> the stuff
OUT OF THE BOX Many of our most unique
creations come from our travels to India,
Haiti, and Southeast Asia.
Solid mango wood carved in
Mordabad, India. White Wood
Stool Side Table: White. $99
Made in Port-au-Prince, Haiti.
Papier Mâché Water Buffalo Bust:
White. $79
Dhurrie made in Agra, India.
Essex Ottoman: Ogee. $599
Hand printed pillows from
Jaipur, India. Hand-Block Cotton
Pillow Covers: Assorted. $19 each
Hand carved from solid mango
wood in Jaipur, India.
Carved Wood Coffee Table:
Solid mango wood. $299
Made in Minoyaki, Japan.
Naturalist Bowl: Leaf/mustard,
filagree/brown, sponge
flower/lime green or mum/blue. $8
> not the usual suspects
DISCOVERED +
LIMITED EDITION
> the story
This season, we’re expanding two ideas that bring the most exceptional and
distinctive aspects of our globe-trotting aesthetic to our customers. Our unique
Discovered pieces are one-of-a-kind objects of desire found in our global travels,
while our small-batch Limited Edition items are rare and unusual pieces from
around the world that have been crafted exclusively for us.
> the stuff
ONE-OF-A-KIND QUILTS We handpick every one of our hand-embroidered
Kantha throws, each of which is made from vintage saris. Every one
is inique in size, shape, color and design. Kantha Throw: Multi. $99
MOUNT EVERETT Our new Everett Armchair,
upholstered with kantha quilts overdyed a rich
indigo hue. Everett Armchair. Blue kantha quilt
$899; coffee, snow or pewter leather $699
> dream a little dream
Graphic Prints
for the Bed
> the story
As temperatures start to fall and our cocooning instincts kick in, autumn’s the time
to layer the bed with rich colors and fluffy duvets. For our newest signature printed
shams and duvet covers—many of them made of 100% certified-organic cotton—we
found inspiration in everything from elaborate antique trellises, wrought-iron scrolls on
Brooklyn brownstones and vintage fabrics unearthed in pattern books and thrift stores.
> the stuff
Organic, reversible + based
on vintage prints.
Organic
Bird Collage Duvet + Sham:
Ivory. $24-$109
IRON OUT THE DETAILS Wrought-iron gates and
railings inspired the hand-painted aesthetic
of this new duvet.
Organic Ironwork
Duvet Cover + Sham: Stone white. $24-$109
> Each
of Allegra’s
threetowest
elm
Organic
ikat zigzags
catch
textiles
cover a
different
chair,
some z’s.
Organic
Chevron
including
new Arc
Duvet + the
Sham:
Stone white/slate. $24-$109
Rouched, ruffled + carefully
quilted. Ruffled Stripe Quilt +
Sham: Pumice/slate. $29-$189
Organic, painterly + ironwork
inspired.
Organic Painted
Swirl Duvet Cover + Sham:
Raspberry. $24-$109
Sketch, a best-seller, now
in blue. Sketch Duvet + Sham:
Ivory/edgewater. $19-$89
Our first patterned pintuck,
politely pleated + all organic.
Organic Rice Pintuck Duvet + Sham:
Platinum. $19-$119
> out of the blue
mood indigo
> the story
The season’s deep inky tones remind us of clear night skies under autumn’s first harvest
moon and the calm surfaces of lakes and ponds during its crisp early days. We especially
love these hues in accents—stripes on a vase, tonal abstract petals on a plate—where they
work in vibrating contrast to fall’s cool grays and silvers plus its warmer ivories and whites.
> the stuff
BLUE BLOOMS The right spot for the
final blossoms of summer—and the first
of early fall. Botanical Linear
Vase Collection White/blue. $9-$24
Sun prints for plating autumn’s
bounty. Botanical Dessert Plates:
Bay leaves, clover or wild
grass. $8 each
Overdyed vintage quilts cover
our new chair. Everett Armchair:
Blue kantha quilt $899
Bold tie-dyed stripes pulse
across pure cotton. Indigo Stripe
Pillow Cover: Indigo. $29
Printed in Japan, with patterns
inside and out. Modernist Bowl:
Retro diamond/blue, ditsy
flower/coral, mod/yellow or
petals/gray. $8
Carefree, hand-drawn style.
Sketch Duvet Cover + Sham:
Ivory/edgewater or
ivory/maple. $19-$89
Pillow covers from our collaboration
with Allegra Hicks. (left to right)
Embroidered Wave: Moonstone or
stone/white. $34, Embroidered Palm Leaf:
Flax or moonstone. $29, Flower Hemp:
Moonstone or flax. $29 Sounds Hemp:
Moonstone or flax. $24
> it’s a wild, wild world
ANIMAL INSTINCTS
> the story
From the wild to the tamed, the animal kingdom makes its mark on our latest
collections. Some pieces—dog pillows, plus horse plates and bookends—lend the
home a bit of wit and whimsy, which feels just right as we move ourselves back
indoors. Others—horned African beasts in papier-mâché and butterfly-painted
plates—add a healthy dose of the wild to our domestic lives.
> the stuff
HEADS UP We worked with Haiti’s master papier-mâché
craftspeople and the nonprofit organization
Aid to Artisans to create these wall trophies.
Papier MâchÉ Animal Busts + Horns. White. $19 - $149
Shimmering avian life in silk.
Parrots Pillow Cover:
Platinum/clay. $34
Our collaborator’s equine dishes
adapt her handmade work.
Sarah Cihat Dinnerware: White
and natural. $32 set of 4
Song birds in vintage prints. Bird
Collage Shower Curtain: Ivory. $39
A canine collaboration with painter
Scott Lifshutz. Hound Pillow Cover:
Straw/stone white. $19
Cast iron to hold your books up
(or down). Horse Bookend: $39
Butterflies flutter + bees buzz.
Flora and Fauna Dessert Plates:
Butterflies or bees prints.
$32 set of 4; Mensware Dinner
Plate: Pumpkin. $40 set of 4
> we’ve got you covered
Leather Upholstered
Furniture
> the story
Leather’s long been overdue for a refresh. And our new collections—including
Chester, a reinterpretation of the classic tufted library sofa; and Everett, a comfy
mid-century mod-inspired chair and ottoman—definitely take the material in a
new direction. Covered in top-grain hides (the best kind), they trade leather’s
fuddy-duddy professorial image for a relaxed, clubby look, all in a neutral go-anywhere palette of elephant, nutmeg, chocolate and snow.
SAY HI TO CHESTER Let yourself sink into Chester,
our laid-back, low-slung, square-armed reboot of
the classic tufted library sofa. Modern Chester
Sofa: Pewter, snow or coffee. $1,699
> all in the details
NATURAL wonders
> the story
When cooler temperatures drive us indoors, it’s only natural to bring souvenirs from
the outdoors back inside with us. This fall, we’re getting cozy with a whole host of
earthy materials, organic shapes and all the elements we need to help us cultivate
tiny touches of greenery right in our very own living rooms.
> the stuff
A multifaceted mango wood objet
d’art. Wooden Spheres:
Natural. $29-$49
Rugged rope doesn’t always have
to look nautical. Round Rope
Lamp: Natural. $129
> Each
of Allegra’s
three
west elm Architectural vases build
Have
a ball.
Textured
Ceramic
textiles
cover
a
different
Sphere: Striped polka-dot orchair, botanical skylines. Cityscape
including the new
Vases: Light gray, white leather,
cross-hatched.
$14 Arc
black snow, gray copper,
frosted gray. $19-$34
Terrariums let the garden
inside. Glass Greenhouse:
Glass/copper. $49-$169
Shimmering frames to match shining
smiles. Mother-Of-Pearl Frame:
Natural. $24-$29
THE NEST BEST THING A loosely woven frame
of twigs lets us picture ourselves starting
to feather our nests—it’s time to settle in
for fall. Twig Mirror: Natural. $169
> breakfast, lunch + dinner the west elm way
THE CASUAL KITCHEN
> the story
It’s only the second season of the west elm kitchen, but we already feel naturally
at home there. Our collections continue to expand, with the kinds of basic tools,
accessories and gifts you want for casual cooking and entertaining with friends.
We’re setting the scene for you to gather around the stove and nibble on light
snacks while you stir and chop, mix and mingle.
> the stuff
Botanical Dessert Plates.
Bay leaves, clover or
wild grass. $8 each
Tiny bubbles encased in French-made glass.
Bola Glass: Gray. $24 set of 4
A poppy new hue for our Klismos seating. Klismos
Dining Chair + Stool: Red, white, barley or
chocolate. $99-$198
The earthy organic aesthetic of
traditional pottery. Flow Entertaining:
White Glaze. $8-$22
Vibrant patterns liven up the table.
Geometric Triangle: $16 set of 4
> putting the fun in functional
Redefining the
Home Office
> the story
Business or pleasure? How about both. Our new home office collection—including four
new desks, a printer cart, bookshelves and an entire assortment of organizational odds
and ends—blurs the line between work and play. As well it should. We may work from
home, but that doesn’t mean being at home should feel like work.
> the stuff
Place for everything.
Collapsible Workwear Canvas
Storage: Natural. $19-$39
Light on its feet. Metal Truss
Work Table: Distressed mango
wood/raw steel. $399
A library style storage + work
surface in a new smoke finish.
Albee Storage Desk: Smoke. $699
> Each of Allegra’s three west elm
textiles cover a different chair,
including the new Arc
NICE LEGS The curving, classically feminine lines
of a cabriole leg, with a small drawer for just
enough storage. All in our brand-new cinder finish
(and chocolate, too).Cabriole-Leg Desk. Cinder;
also in chocolate. $349
OUR FALL 2011
COLLABORATIONS
If our past design collaborations have taught us one thing, it’s that two heads
really are better—not to mention way more fun—than one. Some of our best and
brightest products have come out of these super-fruitful partnerships, and now
we couldn’t imagine a season without carefully chosen collaborators by our side.
With this in mind, we sought out five perfect partners for this season, discovering
like-minded creative types everywhere from Brooklyn to Delhi to London.
ALLEGRA HICKS | 20x200 | ABRAHAM + THAKORE | SARAH CIHAT | SCOTT LIFSHUTZ
1
> our collaboration with
ALLEGRA HICKS
No
Rugs, pillows + textiles in organic geometrics
> about
Known the world over for her signature fabrics and contemporary kaftans (sold at high-end
retailers like Saks Fifth Avenue and Harvey Nichols), Italian-born fashion and textiles designer
Allegra Hicks shares our casual, eclectic aesthetic and our passion for playful prints. The rugs,
pillows, window panels, upholstered furniture and fabrics she created for us perfectly express
her relaxed, bohemian style—and, just as we expected, our style, too. We’re quite a pair. For
more on Allegra, see allegrahicks.com.
> the pieces
Hemp and cotton pillows in moonstone, clay + flax hues inspired by the
fall colors of southern Italy.(left to right) Embroidered Wave: $34,
Embroidered Palm Leaf: $29, Flower Hemp: $29, Sounds Hemp: $24
Allegra loves the privacy and light of
sheer window panels. Palm Print Window
Panel: Moonstone blue. $49-$79
Printed jute rugs, a first
for west elm.
Printed Harlequin Jute Rug:
Natural or blue. $39 - $199
Her three exclusive west elm fabrics join our special
order upholstery program for seating and headboards.
Diamond-Tufted Headboard: Ripple print. $349 -$599
TAKE A SEAT Each of Allegra’s three
west elm textiles covers a different
chair, including the new Arc, a ladylike solid ash perch with feminine
lines, curving arms, a light stain
and neatly upholstered seat.
Arc Chair: Comma print. $499
Oliver Chair: Palm print. $499
> our collaboration with
20x200
2
No
Ready-to-hang prints + frames from the democratizing online art gallery
> about
In the spirit of its founder Jen Bekman’s art-for-everyone concept, we partnered with this
digital destination for contemporary art to reproduce 10 framed prints and photos by five of
our favorite 20x200 artists, plus a line of gallery frames to fit the works sold on the site itself.
Encouraging everyone to be a collector, 20x200 releases two new works a week in various
sizes, all starting at $20. This genius concept has earned Jen the attention of Art in America,
The New York Times, the Today show and even The Economist!
> the pieces
Jennifer Sanchez makes mixed-media
pieces leaving her early marks and
unintentional drips visible.
(left to right)
NY.10#26: 16" x 20" $59
NY.10#28: 16" x 20" $59
Sean Greene seeks
inspiration in
skateboarding.
TYPOGRAPH 5:
30" x 40" $199
> Each of Allegra’s three west elm
textiles cover a different chair,
including the new Arc
Bert Teunissen’s photographs come
from his series of on-the-road images.
(left to right)
ATLANTA 15A: 30" x 40" $199
ATLANTA 22A: 20" x 24" $99
Carol Padberg’s paintings use pieces of modernist fonts
rearranging language to create “visual improvisations”.
(left to right)
WEAVE: 24" x 30" $129. GLYPH: 24" x 30" $129
SPOT: 16" x 20" $59 SMILE: 24" x 20" $99
Joe KieVitt paints
kaleidoscopes of pattern, shape and color.
UPSTAIRS: 16" x 20" $59
> our collaboration with
ABRAHAM + THAKORE
Embellished + embroidered pillows by the Indian fashion house
3
No
> about
After meeting and become fast friends in Delhi, we asked the creative minds behind the avantgarde Indian fashion label Abraham + Thakore—whose work has been exhibited in London’s
Victoria & Albert Museum and appeared in the pages of haute couture magazines around the
world—to design a trio of pillow covers that shows off its witty, whimsical and wonderful take
on classic Indian crafts and tailored details. Case in point: their graphic contemporary blackand-white embroidery, which reimagines tradition to make something entirely new. For more
on Abraham + Thakore, see abrahamandthakore.com.
> the pieces
ABRAHAM + THAKORE pillow coversve
> our collaboration with
SARAH CIHAT
Equine plates + bowls inspired by the artist’s rehabilitated dishware
> about
Brooklyn’s own Sarah Cihat broke out on the design scene in a big way in 2003, when she exhibited her
“rehabilitated dishware” at the International Contemporary Furniture Fair, a key industry marketplace.
For that project, she gave new life to vintage plates, reglazing them with graphic and whimsical silhouettes of a variety of animals. And now, she’s applied that brilliant aesthetic to a trio of plates and bowls
just for us, emblazoning each with an image of a trusty steed. For more on Sarah, see sarahcihat.com.
> the pieces
Look at that view! ABRAHAM + THAKORE’s
pillow covers include an embroidered
rendering of the Jaipur skyline.
(left to right)
Button Panel Pillow Cover: Ivory. $29,
Button Landscape Pillow Cover:
Ivory/pompeii blue. $34,
Stitched Circle Pillow Cover: Black. $34
4
No
HORSING AROUND
We especially love Sarah’s
equine dishes and bowls layered in
with our all-white tabletop pieces.
Sarah Cihat Dinnerware:
White/natural. $32-$40 set of 4
> our collaboration with
SCOTT LIFSHUTZ
A pet portraitist’s watercolors on pillows + feather paintings in frames
> about
We first saw Scott Lifshutz’s work at an art opening in a veterinarian’s office and his unique
ability to capture a pet’s personality in just a few brushstrokes has also landed him in
magazines (Vogue, Elle Décor) and with major gigs with big corporations (Nike, Microsoft).
We’re especially proud to now be reproducing the dog, horse and feather paintings he
made just for us. The animals are printed on cotton pillow covers, while the feathers have
become framed wall art. For more on Scott, see scottlifshutz.com.
> the pieces
Man’s best friends. Printed using a special technique to
capture the painterly details of Scott’s original watercolors.
(left to right) Horse Pillow Cover: Straw. $24,
Dog Daze Pillow Cover: Muslin/stone white. $29,
Hound Pillow Cover: Straw/stone white. $19
LIGHT AS AIR Scott’s beautifully
rendered feathers appear to float
along walls and shelves.
Feather Wall Art: 14" x 17" $49 each
5
No
GRAPHIC PRINTS
GLOBAL INSPIRATIONS
GLOBAL DESIGN
LEATHER UPHOLSTERY
DISCOVERED + LIMITED EDITION
MOOD INDIGO
NATURAL WONDERS
CULINARY PURSUITS
HOME OFFICE
ANIMAL INSTINCTS
> available for purchase 7/19/11
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