The Packer`s - West Coast Produce Expo

The Packer’s
May 13-15, 2016
Hyatt Regency
Indian Wells
Resort & Spa
Palm Springs, CA
REACH DECISION MAKERS
7%
The Packer’s
West Coast Produce Expo
The produce industry’s No. 1 source for breaking news, new
product information and industry trends, The Packer now
brings that depth of expertise to a trade event on the west
coast, the West Coast Produce Expo. West Coast Produce
will bring together leading produce industry buyers and
sellers in a professional and relaxing setting in Palm Springs.
By merging a focused conference program, networking
events and tours with an expo of leading suppliers, West
Coast Produce fills a niche in the region for produce
growers, shippers, regional retailers and wholesalers.
27%
other
27%
Wholesaler/
Distributor
Food Service
buyer
type of
business
1-3 facilities
NUMBER OF
stores
7%
4-11 facilities
13% 7%
Vice President
of Perishable
Produce
Manager/
Supervisor
13% 13%
20-49 employees
50-99 employees
13%
NUMBER OF
EMPLOYEES
Other (Grower/
Packer/Shipper)
74%
100 employees
or more
Specialty
Food Retailer
retail buyer
40%
Job Title
7%
46%
46%
PRODUCE BUYER
others include:
• President/CEO
• Sales Manager
• Sales/Marketing
Coordinator
West Coast Produce is designed for retail executives,
produce executives and managers, foodservice managers,
produce distributors and wholesalers, specialty food
retailers, and buyers of produce from any industry. A
survey of attendees from the 2015 event provides an
insight into the audience you will reach:
7%
Director of
Produce/Floral
33%
92%
of attendees meet current or new companies
do to business with at the opening reception
50+ facilities
20%
12-50 facilities
93%
of attendees found new companies
to do business with in the exhibit hall
FJ Produce
MoMo West, LLC
Bodega Latina
Corporation
PAQ Inc.
Tawa
Norcal
Desert Pizza
And many more!
REACH DECISION MAKERS
These are some of the influential
retailers who have attended
West Coast Produce Expo.
SPONSORSHIP PACKAGES
Become a sponsor
at the 2016 West Coast Produce Expo and you will greatly increase your exposure
at this unique event. The 2016 convention sponsorship program has been specially
designed to provide you with exclusivity, visibility, and access to the audience you
want to reach. We have exposure opportunities for every budget. Sponsorships are
on a first come first served bases and are limited. Reserve your sponsorship today!
PLATINUM GOLD
SILVER BRONZE
$7,500
$5,000
$3,500
Investment
8x10 booth
Standard Booth Furnishings
Listing in Print Directory
Listing on website exhibitor directory
Complimentary Exhibitor badges
Recognition at conference sessions
Logo on Sponsor Thank You signage
Logo on Sponsor Thank You ad in
The Packer and Show program
Sponsor recognition booth sign
Logo on sponsor thank you webpage
Flyer in all attendee bags
(+ enhanced listing with 25-word description)
Golf Tournament hole sponsorship
Logo on all website pages
Logo on all attendance promotion
email communications
Select one golf tournament logo
product for all attendees:
1/4 page ad in show directory
• hat
• sleeve of balls
• towel
• cleaning kit
• water bottle
• driver cover
$2,550
BRONZE Platinum
Gold
Silver
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The Packer’s West Coast Produce Expo Bag Insert
Sponsorship (limited to 10 companies) – $750
The sponsor is entitled to include its flier, brochure or promotional
item in each of 700 Conference & Expo Bags distributed on-site to
all attendees with their registration credentials. Production costs are
not included. Show management must approve the content of the literature.
SOLD
Badge Lanyard Sponsorship (limited to one company) – $5,000
Company name and logo printed on badge lanyard distributed to all attendees.
Back of Badge Sponsorship
(limited to one company) – $2,000
Company name and logo printed on badge
lanyard distributed to all attendees.
Hotel Room Key Cards (limited to one company) – $4,000
Your company logo/message will greet attendees
when they check into the conference hotel and
each time they enter their room.
Free Standing Sign (3’ x 8’) (5 Available) – $1,200
Get noticed by placing your company and/or product
name in a prominent location that will be seen by
visitors entering and leaving the main exhibition area.
Signs are 4-color, double-sided.
SPONSORSHIP OPPORTUNITIES
The Packer’s West Coast Produce Expo Tote Bag Sponsorship
(limited to one company) – $6,000
Bags are distributed on-site to all attendees with their registration credentials.
Each bag will feature an imprint with the sponsor’s message on one side and
the West Coast Produce Expo logo on the other. The sponsor will also be
entitled to one literature insert in the bag.
Monthly e-newsletter Sponsor
(5 Available; one per month) – $1,000
Include your logo and message with
our monthly event update sent to all
registrants and industry professionals who
have not yet registered.
Exhibits Opening Lunch Reception
(limited to 4 companies) – $3,000 per sponsor
Sponsorship of the Opening Reception includes
recognition on all advance printed and electronic
promotional materials and on-site signage.
Registration Confirmation Banner Ad
(limited to one company) – $2,500
Include your company message on confirmation
communications sent to conference and exhibit hall
registrants. Attendees will carry your message with them as
they pick-up their credentials at the West Coast Produce
Expo. This pre-show message will reinforce your marketing
and help drive traffic to your booth.
“Happy Hour” Exhibits Closing Reception
(limited to 4 companies) – $3,000 per sponsor
Sponsorship of the Closing Reception includes
recognition on all advance printed and electronic
promotional materials and on-site signage.
Opening General Session Coffee
(limited to 4 companies each day)
– $1,500 per sponsor
Sponsor conference session beverage breaks.
Refreshment Break sponsorship includes recognition
on all advance printed and electronic promotional
materials and on-site signage.
Pre-Show Mailing To Attendees
(Two Available) – $3,000
Your full-color marketing piece will be included in the
package mailed to everyone who registers before the
event. It’s a great way to ensure your exhibit gets on the
“must-see” list of attendees.
Rates
The Packer’s West Coast
Produce Expo • may 13-15, 2016
Exhibitor Rate
(Gross)
$10,300
$6,900
$4,740
$3,810
$2,880
Full Spread
SHOW
Full Page
The produce industry’s No. 1 source for breaking news, new product
GUIDE
1/2
information and industry trends, The Packer now brings that depth
1/3
of expertise to a trade event on the West Coast, the West Coast
1/4
Produce Expo. West Coast Produce will bring together leading produce industry buyers
and sellers in a professional and relaxing setting in Palm Springs. By merging a
Premium Positions
focused conference program, networking events and tours with an expo of
leading suppliers, West Coast Produce fills a niche in the region for produce
Inside Front Cover
growers, shippers, regional retailers and wholesalers.
2016
NETWORKING OPPORTUNITIES
OFFICIAL SHOW GUIDE
MEDIA OPPORTUNITIES
Opening Reception (limited to 2 companies)
– $5,000 per sponsor
Sponsorship of the Opening Reception includes
recognition on all advance printed and electronic
promotional materials and on-site signage.
MAY 13-15,
2015 • PALM
PRESENT
ED BY
SPRINGS,
CALIFORN
IA
Inside Back Cover
Back Cover
Opposite Table of Contents
DISTRIBUTION:
Bonus Value for Advertisers:
FULL page =
34
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Enhanced Listing in the Exhibitor Guide,
Product Showcase Feature PLUS
FULL PAGE SUPPLIER PROFILE
• 400-500 world profile that includes company
description, product highlights, recent developments
• 1-2 images PLUS logo
• company location and contact personnel.
Non-Exhibitor Rate
(Gross)
$10,900
$10,500
$11,200
$10,200
* Rates include color
profiles
growers
Full Page (7” x 10”)
Exhibitor Rate
(Gross)
$8,320
$8,010
$8,660
$7,650
Non-Exhibitor Rate
(Gross)
$12,800
$9,500
$7,250
$6,300
$5,400
Page (7” x 4.87”)
Enhanced Listing
in the Exhibitor Guide
PLUS Product
Showcase Feature
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•75 word description,
image, contact info:
Phone, web & booth #
/4 or 1/3 page =
1
/3 Page
2.25” x 10”
1
/3 Page
4.5” x 4.87”
1
Enhanced Listing in
the Exhibitor Guide
•25 word description
with company name and
booth number
/3 Page
7” x 3.25”
1
• LongEST Drive: $300 / one sponsor
• #1 Closest to the Pin Par 3: $300 / one sponsor
• #2 Closest to the Pin Par 3: $300 / one sponsor
• Longest Putt: $300 / ONE sponsor
On-course Sponsors:
• Beverage Sponsor: $2,500
Logo on drink tickets and on beverage cart / 3 sponsors
• Logos on TEE BOX SIGNS AND
Golf Cart GPS units: $400
Golf cart has a GPS unit where
your logo will be displayed when
passing your sign
• Banner Sponsor: $2,500
Banner on the registration table and tear-drop flag
in front of the club house / 2 sponsors
• Golf BAG: $5,000
Bags are distributed to all golfers.
Each bag will feature and imprint with the sponsor’s message on
one side and the West Coast Produce Expo logo on the other side.
• Select one golf tournament logo product for all attendeeS: $3,000/each
Select from: Hat sleeve of balls towel water bottle golf bag tag
WEST COAST EXPO GOLF OUTING
Contest Sponsors:
Greg Andruch or Michael Litwicki
West Coast Produce Expo Sales
800.752.6312
[email protected]
westcoastproduce.com