View Here - GameZBoost



View Here - GameZBoost
What Our Clients Say
What Do We Do?
GameZBoost develops and provides a white label
gaming platform that focus on providing solutions that
are both responsive and adaptive, across desktop
browsers and mobile devices –emphasis is on
driving user acquisition, engagement, retention and
monetization to an established and growing global
client base.
GameZBoost (previously SkillPod Media) has been in
business since 2005 and operates globally from
Centurion, South Africa.
Copyright © 2016
Jeff Li – Corporate Development at NBC Universal
“Mark is a highly capable individual with excellent attention to
detail. His company has consistently provided reliable support,
we continue to be very impressed.”
Faye MacGregor – Burger King New Zealand
“You guys have delivered a solution well beyond our
expectations and in an incredibly professional manner. It has
been an absolute pleasure dealing with you.”
Ian McClelland – RTL Group Luxembourg
“Mark and the team at GameZBoost were great to work with
and exceeded our expectations.
The Market
* GameZBoost Device & Segment Reach
Copyright © 2016
The Solution
[ Platform and Services Highly Adaptable and Scalable]
Deploy a single
solution to target users
across desktop,
smartphone and tablet
devices. Platform
dynamically formats
and scales content.
Full featured gaming
platform, providing all
the core features and
services to launch a
white label desktop
and mobile games
Backoffice access to
manage content,
users, promotions,
instant access to
reporting & snapshot
view of platform
Premium HTML5 casual
& MMO browser
games, with high score
integration & Single
Sing-on (SSO), across all
popular gaming
Platform lends itself to
deployments across
multiple industries incl.
hospitality, mobile
networks, publishers,
social media, marketing
& promotions.
[ Customization – Integration – Monetization ]
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Example Deployments
Cross Device | Responsive | Adaptive
White Label | Gaming Platforms
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Add-on Deployments
Cross Device | Responsive | Adaptive
White Label | Gaming Platforms
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Platform in Context
Cross Device | Responsive | Adaptive | White Label | Gaming Platform
Loyalty and Rewards: enhancements & strategic alignment is key drivers for user retention
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Revenue Streams
MMO In-game Purchases
In-game purchases within MMO Games
Earn a % of the gross revenue
Subscription / Membership*
Configure platform to include Premium Membership
Unlocks features for users, including:
Remove pre-roll banner ads
Removes cost to play games
Opens access to VIP Tournaments
Game Credits*
Configure platform to utilise Game Credits as site currency
Configure top-up packages
Advertising and Sponsorship
Configure platform for display banner ads, including game pre-rolls (video)
Utilise Site Take-overs for marketing promotions
Offer Tournament, Prizes and Rewards sponsorship
Include Surveys / Market Research / Opinion polls in marketing strategy
* Key Drivers are regular tournaments with prizes and the rewards linked to the Loyalty platform
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Core Features
Games – comprehensive catalogue of titles across all genres
News – feature rich news article publication platform
Site Message – Promote specific games
Share – social sharing integration incl. WhatsApp on mobile + shortcut
Broadcast – deliver on-screen messages to segmented users
Social – sharing of achievements + in-game chat
Activity Ticker – current user activity feed
Banners – manage ad scripts from backoffice
Search – Games & News search function
Featured Games – backoffice management
Winners – tourney, lucky draw & contest winners
Game Credits – award, reward, earn & spend
Game Comments – moderator & promo tools
Content – manage content utility pages
Game Rating – user voting solution
Secure – full SSL deployment
Polls / Survey – configure branded campaigns as pre-rolls to games or Tournaments
Headers – promos for games, with preview video, tourneys or external promos
Advertorial – configure delivery advertorial campaigns across the site content sections
Affiliate Platform – complete suite of affiliate marketing & tracking tools
SEO & Analytics – search optimized platform, with analytics
Loyalty Rewards – activity based Loyalty thresholds, with badges and rewards linked to Loyalty Rules
Localization –live tool to manage translation of all site page elements, including game meta
Notifications – achievement notifications to users, with social share & loyalty & rewards promotions
Delivery – content optimized & delivered based on device and screen resolution (fluid design – responsive & adaptive)
Compete – setup site managed Tournaments (highest score wins or eliminator) & user generated Player vs Player Contests
Registration – integrated with Facebook Connect + proprietary registration + SSO API integration + Forgot Password function.
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User Access
Access Free2Play Games
All Features of Guest Users
View HiScore Game Info
Play HiScore Games & Log Scores
View Active Tournaments
Enter Tournaments & Win Prizes
Create Private & Join Contests
View Active Contests
Guest User
View Badges & Rewards
Registered User
Participate in Loyalty & Rewards
Receive, Spend & Buy Game Credits
Full Access to News Articles
Proprietary Registration
Users Convert Game Credits to Loyalty Points
SSO API Integration to
Clients Platform
PayPal Default Payment Provider
3rd Party Payment Provider Integration
Subscribe / Create User API
Unsubscribe Functionality
SMS MSISDN Verification
SMS Login Details to User
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Mobile Subscription by MSISDN
– OBS / Premium Rate SMS
Mobile Payment Solution Integration
Game Play
Scaling – game aspect ratio
dynamically set for best
screen fit on device + full
screen mode
Game Info – Login / Register, game
images, description, live
Filtering – on the fly dynamic
game filtering:
Comments – user comments,
includes moderator function
MMO (Flash) & HMTL5 for
HTML5 Casual and MMO for
Mobile Devices
Surveys / Polls – configure Surveys
and Polls as game pre-rolls
Access Settings – free play, game
credits to play, activity linked to
Header – force full screen mode,
additional advertorial promo slot,
direct link to Game Info page
Pre-roll popup ad – control from
backoffice. Can add responsive,
fixed size display ads or video preroll ad scripts
Chat – chat room per game,
unlocked to Premium Subscribers,
standard users use Game Credits to
unlock. Free standard emoticons,
pay to unlock premium emoticons.
Ban abusive users + bad words filter
Credits Info – quick view of Highest
score and Credits reward if beaten
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Games Titles
Desktop & Mobile Browser Games
Appeals to a broad segment of the population, reaching all demographic segments
Catalogue of over 320+ premium HTML5 game titles
Catalogue of 200+ HTML5 titles, with no in-game ads
Catalogue of 600+ Flash game titles for desktop deployments
Access to 50+ MMO titles – available to sites with 25k+ DAU
• 45 Desktop titles (Flash)
• 6+ Cross Device titles (HTML5)
400+ titles with high score integration + live leaderboards
Skill based specific classification for cash competitions
Games available across all genres:
• Card, Casino, Puzzle, Arcade, Strategy, Sports, Action
Revenue Streams
Pre-roll video
On page ads
Tournament sponsorship
Micro transactions
Surveys / market research
In-game purchasing
Site take-overs
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Tournament Management:
• Backoffice setup of tournaments
• Setup by site admin
• Game specific (turn based games)
• Start & end times
• Free play or entry fee (set rake % for Pot prizes)
• Credit values as prizes
• Reward users with Trophies
• Progressive style option
• Link prizes to tournaments
• High Score Format - top score winner or lucky draw format
• Eliminator – single elimination format
• Tournaments reporting in backoffice
• Setup VIP tournaments – based on users Loyalty Level
• Configure with Games of Skill
User Qualifying Criteria:
• Loyalty Level
• Game High Score
• Complete Survey / Poll
Widget – prominent position on home page screen
Admin – winners auto notification and crediting of winnings
Social – social sharing of Tournament win, can configure to
reward user with game credits for sharing to wall.
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Player Contests
Contests Solution:
• Homepage Widget for Quick Play
• Setup by users – Player vs all registered users (public)
• Setup by users – Player vs Player (private)
• Facebook Friend integration
• Invite sent via email, with Tormentor avatar
• Published to Player Profile
• Notifications when User Logins and Contest Active
• Game specific (turn based games)
• Set wager amount
• Set Player Qualifying Loyalty Level
• Instant play, with multiple replays
• Active Contests page
• Progressive Jackpot style Pot
• Open to all site Registered users
• Winner takes all, less rake % of site configuration
• Contest active duration can be configured
• Contests reporting in backoffice
Scores Info – pop-up highlighting Contests info, entry fee and live
Social – social sharing of Contests winner, can configure to reward
user with game credits for sharing to wall.
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Rewards & Prizes
Rewards Setup:
• Configure Lucky Draws, linked directly to Loyalty Rules – drive awareness & engagement
• Users earn Loyalty Rewards points from pre-set actions, incl. posting new high scores,
winning site Tournaments and user Contests, sharing Achievements to Facebook, this
activity increases the users Rewards Level.
• Once the user achieves a certain Loyalty Reward Level the user is able to redeem for a
Reward, once redeemed they start at Level 1 again, they have the option to skip
redeeming a Reward at the achieved level and continue until achieving a higher level
with greater Rewards.
• Users are further rewarded with Badges when reaching pre-set Loyalty Levels.
• Promotional opportunity for product owners and brand managers.
• Players can redeem Game Credits for Loyalty Points to Unlock Rewards
• Fully managed service.
Rewards / Prizes:
• Tournament Prizes can be set up by the site owner, these are linked to specific
Tournaments events.
• Tournament Prizes are published on the Rewards and Prizes promo pages.
• The site owner has full control over this functionality.
• Site owner is responsible for sourcing, costs and fulfilment.
• Configure Rewards to include: Game Credits and Premium Membership days
• Add Products, Vouchers and Discount Coupons as Loyalty Rewards
• Specific Loyalty and Rewards Reporting
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Profile Management
Profile Pages – public
and private
Avatar Creator – create and save
custom avatars
Loyalty Rewards Level – view
Rewards Level, points to next Level
& How to Earn Points
Game Credits Top-up
purchase bundles of
Game Credits, through
Loyalty Badge – view of the earned
Game Credits – quick
view of all recent Game
Credit transactions
Banner Promo – setup and manage
Promo Banners from the backoffice
Profile – edit profile and change
Password functionality
Rewards – prompts for
next eligible reward
and future Rewards
Favorite Games – quick access to
users flagged Favorite Games
Loyalty Rewards Level Platform – backoffice
management to configure Trigger values and
events, set Loyalty Level thresholds, link Loyalty
Badges and Rewards.
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Player Rank – customize rank name
and associated color
Game Credits Platform
Overview of the credits functionality:
Central Publisher Credits Account
Publishers receive sign-up credits balance to get started
Top-up Game Credits to Reward & Incentivize Users – desktop and mobile specific:
PayPal, Mobile Billing or 3rd Payment Provider API Integration
Users top-up Game Credits account through PayPal or 3rd Payment Providers:
Configure Top-up Packages from the backoffice
Setup packages based on multiple currencies
Real Time Exchange Rate Data Feed
Recover Game Credits from User Spend / Rake
Chat platform – Free to Premium Users, Standard Users Pay to Unlock. Includes Free
Emoticons + Emoticons that are Unlocked with Game Credits
User Rewarded for High Score Improvement
Configurable per game from backoffice
Configure User Game Access:
Games Free to Play or Pay to Play
Members Specific Content
Mobile subscription specific flow
Users receive Free Bonus Game Credits @ Sign-up + Social Sharing Achievements
Convert Game Credits to Loyalty points for Reward redemption
Premium Membership Solution:
Configure Time Frame, Package Costs & Bonus Credits
User Benefits: Instant Access to VIP Tourneys, No Pre-roll Ads, Double Bonus Points
in Contests, Unlock all Paid Games
API’s available to create users, update users and unsubscribe users for mobile billing
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Mobile Billing Flow
[1] Guest User
Not Logged In
[3] Registered User
Logged In
[2] Guest User
[5] Registered User
Confirm MSISDN
[4] Registered User
Purchase Screen
[7] Registered User
Confirm Code
[6] Registered User
SMS Keyword
[9] Registered User
Tx Credited
[8] Registered User
Tx Success
Rapid Deployment - fully integrated with Fortumo, providing instant access to mobile billing in up to 94 countries
Custom Integration – integration into mobile platform, based on clients requirements
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Affiliate Platform
The core features include:
Backoffice Management of Affiliates
Backoffice Management of Affiliate Campaigns
Setting of default campaign values – CPA rate
and Revenue Share %
Features unique, globally appealing MMO
browser games
Fully integrated in-game purchasing platform
Real time earnings reports
Report drill-down by SubID Variable Values
Multi-platform / cross device offerings
Configure multiple SubID’s for specific campaign
Set postback ulr per campaign (SubID string will
be appended)
Link campaign to bonus sign-up offer
Game Landing Page, with inline user registration
– View Example
Custom promo landing page – View Example
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News Publishing
Comments – users able to
Comment on News Articles +
admin moderation of Comments.
Comments can be ranked to
feature Promotional Comments.
News Platform:
Publish content based on industry
events, site promotions, game
reviews, etc.
Articles Pages – includes meta,
custom url’s, header images, inarticle images and video
Top Stories – platform dynamically
tracks top read stories and
refreshes the articles
Search – news content specific
search feature
Content Promotion – Set Top 3
Articles to promote in articles
Highlight section
Advertorials – manage and
publish promotional advertorials
Backoffice Management:
• Manage Editors
• Manage Categories + Navigation
• Add & Edit Articles
• Upload and Scale Images
• 3rd Party Scripts
• Define Meta Data
SEO Friendly – unique content
contributes significantly to a
sites organic search rankings.
Unique URL’s and meta data per
Copyright © 2015
Separate advertorial ads can be
loaded across multiple pages
across the platform. Allows for
iOS & Android device targeting.
Affiliate Platform:
On-site registration, linked to site
revenues, specific MMO games ingame purchasing. Configure as CPA
or Rev %
Link to Game Credits
Blog / Article Publishing:
A full featured publishing platform is
available to create content around
campaigns, events, products, winners
and news.
Survey / Poll:
Setup branded Surveys and
Opinion Polls as either
Tournament Pre-rolls of Game
pre-rolls, can be targeted to
specific games.
Tournament Prizes:
Load multiple Prizes per Tournament,
add branding to imagery and
Site Take-over:
Can be used to promote games,
tournaments or configured for
client promotions
Loyalty Rewards:
Configure Loyalty Rules, linked to
Rewards @ each Loyalty Level – with
specific threshold values per Level.
Pre-roll Campaigns:
Either serve RoS ad scripts (incl.
video) or Advertorial campaigns
and / or Surveys / Opinion Polls.
Search Engine Optimization:
Fully optimized for search engines,
configure url structure & meta data.
Lucky Draw Loyalty Promotions:
Configure Luck Draw parameters,
based on Loyalty rules to Acquire &
Reward users.
Link to Loyalty Points
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• Snapshot Dashboard View
• Player Reports
• Revenue Reports
• Game Activity Reports
• In-game Revenues
Game Management:
• Activate titles
• Set Featured & Editors Picks
• Add Meta Data
• Manage Pre-roll Ads
• Manage In-game Packages
• Manage Game Servers
• Set Credit Variables:
• Cost 2 Play
• Earnable
Player Management:
• Search Players
• Review Activity
• Credit Players
• Message Players
Loyalty & Rewards:
• Manage Badges
• Manage Loyalty Rewards
• Define Loyalty Levels and
Affiliate Campaigns:
• Manage Affiliates
• Manage Campaigns
• Performance & Revenue Reports
• Setup Tournaments
• Setup Prizes
• Manage Winners
• Manage Banners
• Manage Advertorial
• Manage Promo Headers
Utility Elements:
• Manage FAQ’s
• Manage Contact Us Info
• Manage About Us Info
• Manage Terms & Conditions
• Manage Usage Policy
• Manage Page Meta Data for SEO
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Next Steps
GameZBoost Action Points:
Finalise proposal, reach consensus on commercial terms and conclude agreement
Creation and setup of the client account and site.
Configuration and content settings of the game portal, including activation of games.
Hosting setup, configuration of CDN platform and installation of the SSL Certificate.
Integration of API’s, including payment providers, SSO API’s, incl. setup of Facebook Connect, etc
Integration of the site design, logo’s, social sharing imagery, ad scripts, advertorial, analytics scripts.
Setup and configuration of Game Credits / Micro Transaction / Premium Membership / Credits Top-up values / Loyalty and Rewards
Training of users on backoffice functionality.
Client Action Items:
Share marketing and promotional strategy
Provide the following API’s:
SSO / MSISDN User Verification / API
MNO Billing & SMS Gateway API
Payment Platform API
Register domain and point to the GameZBoost IP or DNS
Apply for SSL Certificate
Provide the following:
Design mock-ups for site
Logos, banners, social share icons
Analytics tracking script
Ad scripts
Game selection
Game Credits and Premium Membership values
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Join the family – some of the past and current partners
Where to Find Us
[email protected]
Copyright © 2016

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