defrizz serum

Product Fact Sheet
Educational Development Sheet
DEFRIZZ SERUM
What is Defrizz Serum?
Defrizz Serum, has a dual use—it’s a polishing cream and a shine enhancer that eliminates
frizz. While it enhances the shine it will not leave the hair oily and also protects the hair from
thermal tools like curling and flat irons. The unique DLP2 provides two layers of protection
against UV rays, free radicals and external influences.
HOLD FACTOR 1
SHINE FACTOR 7
Who’s it for?
Defrizz Serum can be used on all hair types wanting to eliminate frizz without the “oily feel”.
What’s DLP2 technology?
Double layer Protection system (DLP2)
- UV-A (fadage ray) and UV-B (tanning ray)
- Free radical scavengers
- Grape seed extract, 50 times stronger antioxidant than vitamin E and combats
the ongoing destruction caused by free radicals
- Vitamin E is s soluble antioxidant that reduces cellular aging.
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Unique Features
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Polishing cream instantly eliminating frizz
Enhances shine without leaving the hair oily
Can be layered over without build-up
Protects hair from thermal tools
How is it used?
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Apply small amount through the ends of the hair, with damp or dry to eliminate frizz and add
shine.
Use thermal tools, blow dryer, flat iron or curling iron and style as needed.
Launch Date:
September 2010 (USA)
Available sizes:
50 ml
Commonly asked questions:
1. How does Defrizz Serum compare with other shine serums such as Redken Glass or
Biosilk?
Defrizz Serum is a polishing cream that provides protection against free radicals and the
damaging effects of thermal tools. It will not “laminate” the hair when used with thermal tools or
make the hair feel or look oily.
2. How do I use Defrizz Serum?
FOR LONG HAIR WITH LAYERS
Apply Defrizz Serum in damp hair, blow dry for soft, frizz-free separation.
FOR FINE HAIR
Apply Defrizz Serum to dry hair for lightweight movable separation and exceptional shine.
FOR WAVY HAIR
Apply Defrizz Serum to damp hair and layer with Straight Cream, blow dry for sleek soft shine
and definition.
FOR CURLY HAIR
Layer Defrizz Serum with Curl Cream to damp hair for subtle hold with frizz free definition.
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