Post release MOSSHOES, March 2014

POST-RELEASE
MOSSHOES
59th EXHIBITION SPECIALIZED IN FOOTWEAR, BAGS AND
ACCESSORIES, ”MOSSHOES”, March 2014
MOSSHOES IS THE IDEAL FAIR GROUND FOR THE BUSINESS DEVELOPMENT AND
POSITIONING OF THE COMPANY IN THE RUSSIAN FOOTWEAR MARKET.
From 24 to 27 of March 2014 in Moscow, in IEC
“Crocus Expo” the 59th International exhibition
specialized in footwear, bags and accessories took
place.
The exhibition was attended by about 500 companies
– manufacturers of footwear, bags and accessories
from Italy, Germany, Turkey, Poland, France, Czech
Republic, Great Britain, Spain, Portugal, Finland,
Austria, Brazil, China, Japan, Chile, Vietnam, Slovenia
and CIS countries. There were 110 newcomers
from 15 countries among them, such as, Wolky
(Netherlands), 16hrs (Chile), VSM Italia (Italy), VILLA
Group (Italy), SHOENCO (Italy), ULS Global logistics (Italy), TOFINO (Turkey), CACHAREL (Turkey),TIGR (Russia),
DISKSEN (Russia), LEV (Russia) and others. Germany,
Italy, Czech Republic, France, Turkey – showed their
collective expositions.
The Czech footwear and leather association (CFLA)
presented their enterprises at MOSSHOES exhibition
for the first time, being back in Russian market after a
20-year absence, because they see many perspectives
in it. According to the Association’s leaders,
MOSSHOES exhibition is a correct instrument to bring
Czech companies to the Russian market.
The Turkish collective exposition turned out to be the
largest in number of participants – 45 companies took
part in it, presenting their new fall-winter footwear
collections.
The Chinese Ladies’ footwear center presented to the
exhibition guests the products by 9 leading footwear
factories.
A large exposition of bags and accessories was
presented to the professionals. Among its participants
were: Il Primo, MTG, Leo Ventoni, Calypso Bags,
Nexit, Retail Service, Onnly, Zest, Giuliani Romano,
Fancy Bags, Vera Victoria Vita, Celesta, Paradise,
Gold Fish, Vita, Labotini, Favorite, Helen Loi,
Accent, Mahaon, Stolitsa sumok, Borsa di Pelle,
Amelie Galanti, David Jones, Vicont, Fiori Chiari,
Di Gregorio, Steve Madden, Lagen etc. According to
the tradition, the “Best Bag Model” contest was held in
the framework of the “Leather haberdashery day”, during
which 9 winners were chosen. Also the “Best accessory”
contest took place, and it was was won by the companies
“Zest” and Fulton”.
The special kid’s footwear exposition pleased the visitors
once again with the participants line up and with the wide
range of products which were exposed by the exhibitors
at their booths. Famous Russian brands were among the
participants: “Kotofei”, “Zebra”, “Antilopa”, “Kapitoshka/
Sovionok” etc. Also the famous French premium class
brand Pom d’Api, the Italian PRIMIGI and many others were
present there. In total 64 companies participated in this
exposition.
The exhibition offered also the fashion shows of the best
collections of footwear and bags of the fall-winter 2014 season
in the framework of the joint project “Bestsellers of the Season”
organized together with PROfashion Publishing house. Such
companies as, “Kotofey”, ALBA, Centro, Steve Madden, “VSGroup”, “Imperia-Group”, Il Primo and others participated in it.
The business program
of the exhibition
offered to the visitors
and exhibitors the
following events: the Forum “Business promotion in internet”,
seminars of the German Footwear institute, seminars “How to choose
a franchise for yourself? The basic rules and errors”, “Footwear
assortment optimization or How to increase the profit”, “The process
of creation of a fashion collection” during which Pierluigi Mosconi –
famous Italian designer – shared his rich experience of work for the
leading Milanese fashion houses and described in detail the process
of creation of a fashion collection.
In four days MOSSHOES was visited by 11642 footwear industry experts from 365 Russian cities, 30 CIS and
foreign countries. The exhibition was attended also by the Czech republic ambassador in Moscow Mr. Vladimir
Remek, the British embassy counselor for trade and investments Olga Shubina, the regional director of the
Indian leather products exporters council Mr. Kumara, director of
the Chilean Trade Representation – Sebastian Pillado.
According to the tradition, the representatives of professional
associations and famous designers took part in the exhibition’s
grand opening ceremony. Among the honorable guests of the
event there were the director general of the National footwear
union Natalia Demidova and the famous Russian designer Marina
de Gaulle.
At present, MOSSHOES is the biggest footwear exhibition in the
Eastern Europe, which takes place four times a year – in January,
March,
June
and
September. MOSSHOES
continuously evolves, taking into consideration the interests and
needs of the whole footwear business community. MOSSHOES is the
ideal fair ground for the business development and positioning of
the company in the Russian footwear market.
We’ll be waiting for YOU at the 60Th International exhibition
specialized in footwear, bags and accessories MOSSHOES which
will take place 17 – 20 June 2014 in IEC “Crocus Expo”.
www.mosshoes.com