Case Study
Transcription
Case Study
Malcolm Cooper, Third Generation Owner Three Generations of Ingenuity JK Adams, creators of iconic cutting boards, spice racks, and knife blocks For over 65 years, JK Adams has been a leader in innovative wood household products and design. Many everyday kitchen items such as rotating spice racks, angled knife blocks, and peg wine racks originated from the ingenuity of JK Adams over three generations. Located in the hills of rural Vermont, JK Adams has employed and supported generations of Vermont families. The company still sits in its original location and remains one of the largest and most important employers in its community. Building for the Next Generation CoreValue is putting business owners like Malcolm Cooper at JK Adams in the driver’s seat and Investing in Value Like many U.S. manufacturing businesses, JK Adams is feeling the effects of globalization and foreign trade. But with the help of CoreValue® Software, JK Adams isn’t just relying on trimming costs to improve margins and stay competitive. Instead, the company is investing in what made it valuable in the first place, product innovation. With a robust pipeline of new products hitting the market every year, JK Adams is building customer loyalty, brand equity, and margins that they can bank on, for many years to come. © 2012, CoreValue Software. All rights reserved. CoreValue Software is patent pending. giving him control of his business again. He knows where his company is today, and has a plan to ensure his company will be truly valuable when it’s time to hand over the reigns to the next generation.