DEFINE DESIGN. - JCK Las Vegas

EXHIBIT DATES
Friday, May 29–Monday, June 1, 2015
Mandalay Bay Resort & Casino
Las Vegas, Nevada
DEFINE DESIGN.
The JCK Design Center is the place for both well
established brands and up-and-coming designers;
each with their own unique point of view and
individual aesthetic. Distinctive collections of
one-of-a-kind designs are found here, offering
designers incomparable exposure to over 23,000
qualified, global JCK buyers.
FRONT & CENTER.
The Design Center is one of JCK’s most recognized
show floor areas. With the many events taking place on
the show floor each day; the Design Center community
has expanded opportunities to network and enjoy the
camaraderie of friends, new and old.
ARE YOU READY?
Exhibiting in the Design Center
is based on a juried process.
Space is limited; all applicants
must be approved by the Design
Center Committee in order to
ensure the appropriate product
quality and mix.
WHY EXHIBIT IN
DESIGN CENTER?
Breadth of Designers & Product
•
Over 100 of the industry’s most compelling jewelry designers
are featured including:
•
BEST EXPOSURE AT ANY
U.S. TRADE SHOW
•
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Exposure to more than 23,000 qualified, global buyers
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Over 600 buyers from major department and chain stores
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More than 500 first-time buyers receive VIP status
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900 LUXURY, high-end stores
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Consumer Editors attend from publications like W, ELLE,
Harper’s Bazaar, Marie Claire, InStyle, Lucky, O, and more
Alishan, Bernd Wolf, Christophe Danhier, Ed Levin, Fern
Freeman, Galatea Jewelry by Artist, Kelim Jewelry Design,
Marcel Roelofs, Nina Nguyen Designs, Sydney Lynch, Toby
Pomeroy, Zina and more...
Creativity, innovation, superior-quality are all characteristics
of Design Center Exhibitors; each designer showcasing their
originality and excellence in craftsmanship.
IN GOOD COMPANY
•
In close proximity to JCK’s high-end event LUXURY,
Prestige Promenade, Elite Enclave and Swiss Watch,
all taking place on the Mandalay Bay Campus featuring
brands such as:
•
•
CASSIS®, Doves, Frederick Sage, La Reina, Mark
Schneider Designs, Sutra, Tanya Farah, Vahan,
Vianna, Yael Designs, and more…
Customized environment provides an intimate
setting in a prime location
“We were absolutely thrilled to be
presented with the award for the best
designer retailer. We have always
championed the work of innovative, up
and coming designers and it is an honor
to work with their exquisite products.
We are so pleased that they have
recognized us for our efforts.”
- Tara Silberburg, The Claypot
What are buyers looking for?
•
78% of buyers attend JCK Las Vegas to see new vendors
•
84% of buyers purchase from new vendors at the show
•
45% of buyers make Design Center a must-see show
floor destination
86% of buyers say the
primary reason they attend
JCK Las Vegas is to ‘look
for new products’
Networking Opportunities
Over 11,000 buyers (half
of JCK) only attend one
show—JCK Las Vegas
•
Design Center Top 50 Retailer Awards
Meet the Top 50 Designer Retailers in the U.S. that
promote and carry designer lines. Design Center
Exhibitors nominate their most innovative retailers to be
recognized. Winners are announced at the show.
•
JCK’s Rising Stars
JCK’s up-and-coming designers making their debut into
the fine jewelry market. The jury selects five designers,
who have never exhibited in a domestic trade show, to be
placed in strategically located, high traffic area booths.
•
Daily Happy Hours
Daily networking events are located in epicenter of the
Design Center, driving increased buyers to this area.
THE 2014 TOP 50 RETAILERS
Z Folio Gallery
Gallery of Jewels
Twist
R. Grey Jewelry Gallery
I. Gorman
The Claypot
Silverado Jewelry Gallery
Greenwich Jewelers
Aaron Faber Gallery
Ylang 23
The Gem Collection
Terra Firma Gallery
Starfish
Sabbia
Ruby’s Fine Jewelry
And more!
CUSTOMIZED
EXPOSURE
design center supplement
A preview of the Design Center; available to JCK
buyers, in both printed and online versions. This
piece provides exhibiting designers the opportunity to
showcase their top designs before, during and after
the show.
media exposure
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Dedicated Design Center press release sent to JCK’s
consumer and trade media database
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Advertorial coverage in JCK magazine
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Design Center Supplement available to all consumer
and trade media before and during the event
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Editors Preview Events in April and July in New
York City
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Top consumer and business press editors
are invited to view the newest pieces
from exhibiting brands in a private, curated
environment
“I loved being a JCK Design Center
Rising Star at JCK Las Vegas! I made so
many important contacts and got some
stellar new accounts. The ‘Rising Star’
platform cast a spotlight on my line
and created a perfect launch into the
world of jewelry. Many thanks to JCK
for this once-in-a-lifetime opportunity.”
– Marie-Juliette Bird, Blackbird and the Snow
My JCK Show Planner
JCK’s online planning tool includes the Design Center as
a featured location. Buyers can view all Design Center
Exhibitors, learn more about each Exhibitor, add them to
their agenda, and request appointments.
“Showing our work at the JCK Design Center
for a second year was as amazing and busy
as the first year. There were a lot of buyers
viewing new work and actively buying.
Great contacts were made...The show staff
could actively solve any issue that arose.
There was an amazing variety of artists,
and the atmosphere was electrified with
creative energy. The Design Center is a
fantastic part of JCK Las Vegas.” ”
- Catherine Jensen, Michael Jensen
SPOTLIGHT ON
jck NEWSLETTERS
Beginning in April, JCK Las Vegas sends pre-registered
buyers weekly eNewsletters offering tips, tools, and
reminders to ensure they have an effortless and successful
buying experience. An edition fully dedicated to the Design
Center will highlight the Exhibitors and events.
Social Media Engagement
JCK MARKETPLACE
Connect with qualified buyers and showcase your
products year-round with the Jewelry Industry’s
essential sourcing tool. Manufacturers, suppliers,
and designers can create dynamic showrooms in a
secure online environment, extending networking and
sales opportunities throughout the year.
Individual interviews, known as, JCK Conversation
Pieces, are conducted through Twitter/Facebook
with designers to talk about their latest collections
leading up to the show.
THINK YOU HAVE
WHAT IT TAKES?
THE JURY:
The jury is made up retailers, magazine
editors, stylists and other members of the
trade. The panel remains anonymous to
ensure fairness and impartiality. Design
Center Rising Star jurors are chosen not
only for their expertise but for their
professional reputation and willingness
to put aside whatever biases they may have.
They judge fairly without prejudice.
HOW THE
JURY WORKS:
The Design Center Exhibitors and the
Rising Star Program are juried selections
within JCK Las Vegas. Each applicant is
asked to submit an application along
with ten digital photo images and support
materials he or she feels will be helpful in
presenting an accurate view of their work.
VOTING
PROCESS:
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Ass
ly
Since 1995, JCK has shown its commitment to upand-coming designers through its Rising Star program.
This program offers designers the chance to make
their debut in the fine jewelry market, in booths that
are strategically positioned at a main entrance to the
show for maximum exposure. The Rising Star booths
are offered for only one year (with the hope of moving
to another area of the Design Center in their second
year). The jury uses the same criteria and procedure to
choose the Rising Stars as it does for the Design Center.
The only difference is that the applicant cannot have
exhibited in any other domestic fine jewelry trade shows;
thus making their participation in the Design Center at
JCK Las Vegas the company’s U.S. industry “debut.”
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The jury ranks each applicant on a numerical
scale of one to five. Its members take into
consideration the quality of the materials
used, craftsmanship, originality and
salability. No one juror’s vote can pass or
reject an applicant. Those applicants with the
highest scores are notified of their acceptance
and are offered space in the Design Center
based on availability. All others are placed on a
wait list based on their numeric ranking.
RISING
STARS:
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Ten (10) digital photo images at least 300 dpi in jpeg format.
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All products must be photographed on a white background (no other props
should be in the photo except for the jewelry).
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Label each photo image with company name, accompanied by a complete
description of each pictured piece including materials used and suggested
retail price point.
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Photos can be provided on a CD or sent electronically by email to Lars
Parker-Myers at [email protected]. All images must be
submitted with completed application.
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Please note: CDs and collateral material will not be sent back unless you
provide clear instructions and a self-addressed stamped envelope.
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Press kits and/or collateral material may be sent along with the application.
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ENTRY
REQUIREMENTS
Lars Parker-Myers
Manager, Strategic Accounts
Phone: 203-840-5808
Email: [email protected]
JCK Las Vegas 2015
Design Center
Application
Please complete application in full. Deadline to submit your application is wednesday, october 29, 2014.
Print clearly or type.
I. General Information
Company:
Contact:
Address:
City:State:Zip:
Phone:Fax:
Email:Website url:
Social Media:
II. Background Information
Years in business?
Size of business by sales volume?
Is the designer the principal of the firm?YES
NO
Are there other designers on staff ?YES
NO
Does your line include jewelry that isn’t of your own manufacturer?
Is your line?
handcrafted
YES
NO
manufactured
Would this be your first domestic fine jewelry trade show?YES
NO
(If yes, you are eligible to be a JCK Rising Star) List the trade and craft shows you have exhibited in, if any:
List awards, accolades and affiliations the jury should take into consideration:
Describe your company history (30 word limit):
ii. Background information (con’t)
List eight (8) current retail store accounts
1.
Retailer Name
5.
City, State Contact Name
Phone 2.
Retailer Name
City, State 6.
Contact Name
Phone 3.
Retailer Name
City, State 7.
Contact Name
Phone 4.
Retailer Name
City, State Contact Name
Phone 8.
Retailer Name
City, State
Contact Name
Phone
Retailer Name
City, State
Contact Name
Phone
Retailer Name
City, State
Contact Name
Phone
Retailer Name
City, State
Contact Name
Phone
Describe your collection including metal and stone type:
Describe your design philosophy:
What are your jewelry designs wholesale price points?
Which publications/websites do you use as your main resource for industry information and sourcing new buyers?
Do you currently advertise in any publications? If yes, please list the publications:
Iii. Application submission
Deadline to submit is Wednesday, October 29, 2014. Please complete this application in full and send it along with ten (10)
digital photos and whatever support materials (press kit, marketing materials, catalogs) you feel is necessary for the jury to
make an accurate assessment of your collection.
Self- addressed stamped envelope is required if you want your materials returned to you.
Mail to: Lars Parker-Myers
c/o JCK Las Vegas
383 Main Ave.
Norwalk, CT 06851
Questions? Please contact Lars Parker-Myers 203-840-5808 or [email protected]