MEDIA KIT | 2013

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Baby&Junior is the only trade magazine for children‘s and youth fashion
and children‘s products in Germany to
appear 10 times a year
D a s M a g a z i n f ü r De n fa c h h a n De l
3- 4 | 2013
MEDIA KIT | 2013
Trade magazine
Profile
Baby&Junior
page3
Topics and Dates
page
4
Advertising Rates
page
6
Inserts
page8
Media Information
page 10
style<14 / Trade Fair Newspaper (Information/Rates)
page 12
WEBSITE
page13
TERMS AND CONDITIONS
page 15
CONTACTS
page16
Brief description: Baby&Junior is the only trade magazine for children’s and youth
fashion and children’s products in Germany that is published 10 times a year. It is distributed in 25 countries. For 54 years, this title has been the mouthpiece of the sector and
has focused on the exchange of information between trade and industry.
Month by month, Baby&Junior informs its readers about current developments in trade
and industry, the latest trends and new products, international trade fairs and other
important trade events as well as news from both Germany and abroad.
Baby&Junior reports about fashion for babies, children and young people, accessories and maternity wear, prams and children’s furniture, car safety and care p­ roducts,
textiles and toys for a child’s first years.
Baby&Junior is the official title of the Association of the Wickerwork, Wicker Furniture
and Pram Industries in N
­ eustadt/Coburg.
In a nutshell: Comprehensive, critical and competent, Baby&Junior focuses on everything
children need.
Media Kit 2013
2/16
Trade Magazine
Profile
1Title:
Baby&Junior
2Profile:
Baby&Junior is the only trade magazine for children‘s and
youth fashion and children‘s products in Germany that is
published 10 times a year.
3 Target Group:
The specialist trade for children’s products and children’s fashion
4 Frequency of publication:
10 times/year
5 Size of magazine:
210 mm wide x 297 mm high
13 Editorial: Lioba Hebauer, Editor-in-Chief
E-Mail: [email protected]
Phone: +49 951 861-188
Ulrike Meisenbach, Editorial Office
E-Mail: [email protected]
E-Mail: [email protected]
Phone: +49 951 861-112
6Volume/year:54th year 2013
14 Volume analysis from June 2011 to May 2012 = 10 issues
Total volume:
596 pages
7 Subscription rate:Annual subscription Germany
€ 93.00
Annual subscription abroad surface mail
€ 100.00
Annual subscription airmail
€ 160.00
(subscription rate incl. postage)
EU countries: If you quote your VAT registration number,
you will be exempt from VAT; otherwise periodicals are
subject to 7% VAT. Other countries: No VAT
Editorial section
Advertising section
Including
Job and occasional advertising
In-house advertising
Bound inserts
Loose inserts
455.33 pages 140.67 pages 8 Organ: Title of the Association of the Wickerwork, Wicker Furniture
and Pram Industries in ­Neustadt/Coburg
15 Content analysis of the editorial section
Editorial
Content
Magazine
Trade
Special features
Promotion
Trade fairs
Industry
Product ideas
People
At a glance
Preview
Other
455.33 pages
6.60 pages
15.00 pages
20.00 pages
79.64 pages
137.62 pages
8.83 pages
49.25 pages
31.47 pages
66.28 pages
6.50 pages
5.00 pages
6.60 pages 22.54 pages
9Membership:
IVW 10 Publishing house:
11 Publisher: Meisenbach GmbH Franz-Ludwig-Straße 7a 96047 Bamberg
www.meisenbach.de
-
12 Advertising:Maria Radovanović, Advertising Sales
E-Mail: [email protected]
Phone: +49 951 861-126
Media Kit 2013
Monika Hofmann, Advertising Administration
E-Mail: [email protected]
Phone: +49 951 861-190
3/16
13 pages 17 pages 4 pages 8 pieces
=
100 %
=
=
76.4 %
23.6 %
= 9.24 %
= 12.09 %
= 2.84 %
=
=
=
=
=
=
=
=
=
=
=
=
=
=
100 %
1.45 %
3.29 %
4.39 %
17.49 %
30.22 %
1.94 %
10.82 %
6.91 %
14.56 %
1.43 %
1.1 %
1.45 %
4.95 %
Trade Magazine
Topics and Dates 2013
Deadlines
Issue
Editorial
Adverts
Published on
1
January
11.12.2012
11.12.2012
16.01.2013
Fashion & Accessories
Children’s Car Seats
Focus on Order & Fashion Fairs
11.12.2012
13.12.2012
09.01.2013
Fashion – Autumn/Winter 2013/2014
2
29.01.2013
29.01.2013
20.02.2013
All a Nursery Needs
Trade News
Playing & Learning
3 + 4
08.03.2013
08.03.2013
28.03.2013
Baby Shower/Baby Party
Made in Germany
Body Fashion
1
January
February
March/April
Topics
5
May
08.04.2013
08.04.2013
02.05.2013
“Sales Guide” – A Baby on the Way!
Kid’s Safety and Health
Fashion for Special Occasions
(Changing) Bags & Pouches
6
June
13.05.2013
13.05.2013
05.06.2013
Baby’s Basic Needs
Baby on the Move
Baby Monitors
22.05.2013
22.05.213
14.06.2013
Fashion – Spring/Summer 2014
2
June
Media Kit 2013
4/16
Trade Magazine
Topics and Dates 2013
7
July
8
August
12.06.2013
15.07.2013
12.06.2013
15.07.2013
08.07.2013
“Sales Guide” – Safety Seats
Fashion & Accessories
Body Fashion
Design Products
06.08.2013
Preview Kind + Jugend
19. – 22.09.2013
Licensing Themes and Products
Maternity Fashion
Children’s Shoes
9
12.08.2013
12.08.2013
06.09.2013
Fair Issue Kind + Jugend
19. – 22.09.2013
Innovations and New Products
Sustainable Products & Eco-Fashion
Children‘s Books
Trade Fair News
26.08.2013
26.08.2013
19.09.2013
Exhibition Newspaper Appearing
at Kind + Jugend in German and English
10
26.09.2013
26.09.2013
18.10.2013
Review Kind + Jugend
Prams & Accessories
Multifunctional Products
Christmas
27.11.2013
Wall Calendar 2014 with Trade Fair Dates
Children’s Furniture
Textiles
Twins & Triplets
September
October
11 + 12
November/
December
Media Kit 2013
04.11.2013
04.11.2013
5/16
Trade Magazine
Advertising Rates, Rate Card No. 39, October 2012
Bleed formats:
Rates for each advertisement (in e)
Size
Colour
1time/
year
3times/
year
6times/
year
12times/
year
Formats:
width x height (in mm)
1/1
1+2
3+4
2,589.–
4,150.–
2,460.–
4,021.–
2,330.–
3,891.–
2,201.–
3,762.–
192 x 263
1/2
1+2
3+4
1,419.–
2,276.–
1,348.–
2,204.–
1,277.–
2,134.–
1,206.–
2,062.–
192 x 131
  94 x 263
3/8
1+2
3+4
1,129.–
1,809.–
1,073.–
1,753.–
1,016.–
1,697.–
960.–
1,640.–
192 x   99
  94 x 197
1/3
1+2
3+4
1,016.–
1,629.–
965.–
1,578.–
914.–
1,527.–
864.–
1,477.–
192 x   87
  62 x 263
1/4
1+2
3+4
766.–
1,230.–
728.–
1,191.–
689.–
1,153.–
651.–
1,115.–
192 x   65
  94 x 131
  62 x 197
1/6
1+2
3+4
517.–
829.–
491.–
803.–
465.–
777.–
439.–
751.–
192 x   43
  94 x   86
  62 x 131
1/8
1+2
3+4
398.–
639.–
378.–
619.–
358.–
600.–
338.–
579.–
  94 x   66
  62 x   99
192 x   33
1/12
1+2
3+4
268.–
428.–
255.–
415.–
241.–
402.–
228.–
389.–
  62 x   65
1/16
1+2
3+4
212.–
339.–
201.–
327.–
191.–
317.–
180.–
306,–
  94 x   32
1/18
1+2
3+4
198.–
315.–
188.–
306.–
178.–
304.–
168.–
287.–
  62 x   43
Media Kit 2013
1/1 page
1/2 page high
1/2 page
horizontal
1/3 page high
1/3 page
horizontal
210 x 297 mm
100 x 297 mm
210 x 151 mm
78 x 297 mm
210 x 106 mm
plus 3 mm trim for bleed difference on all sides
plus 3 mm trim for bleed difference on all sides
plus 3 mm trim for bleed difference right, left
and lower sides
plus 3 mm trim for bleed difference on all sides
plus 3 mm trim for bleed difference right, left
and lower sides
= 216 x 303 mm
= 106 x 303 mm
= 216 x 154 mm
=   84 x 303 mm
= 216 x 109 mm
Marketplace offers
Package rates in conjunction with das spielzeug and stil & markt
(Total print run: 21,500 copies)
Size
Formats
1/1
184 x 260
Colour
1+2
3+4
Price
2,949.4,406.-
1/2
90 x 260
1+2
3+4
1,591.2,454.-
1/4
90 x 127
1+2
3+4
863.1,301.-
1/6
90 x 81
1+2
3+4
594.899.-
1/8
90 x 59
1+2
3+4
445.674.-
1/16
90 x 27
1+2
3+4
235.355.-
If you are booking a marketplace ad in Baby&Junior only, please refer to the
rate card on the left. The available formats for marketplace ads are shown in
the table. Box number fee: e 8.10 Job advertisements will automatically appear on our homepage at
www.babyundjunior.de for 4 weeks.
All rates are subject to VAT. Abroad: exempt from VAT. The discounts listed in
the table on the left are based on the frequency discounts detailed on Page 7,
Point 4.
6/16
Trade Magazine
Advertising Rates, Rate Card No 39, October 2012
1 Extra charges
All extra charges are invoiced on the basis of the b/w rates for preferential
(no discount possible). The inclusive prices mentioned below positions:
are for 4c adverts:
Front cover
€ 5,244.–
Inside front cover
€ 4,849.–
Inside back cover
€ 4,468.–
Back cover
€ 5,218.– Other preferential positions 10 %,
special styles and folders upon request.
6Special advertising
formats: Bound Inserts
see (page 8)
Loose Inserts
see (page 8)
Maximum format for loose inserts: 210 x 297mm
(if larger, please fold)
20 % of the b/w rates (no discount possible).
A bleed difference of 3mm is required on all sides.
Tipped-in inserts (samples, postcards, small leaflets and
data carriers)
Prices quoted on request.
2 Colour:For colours of the European Ink Chart CEI 12-66/DIN 16539
Special colours each € 575.–
Fluorescent colours
each € 1,060.–
(no discount possible)
7 Contact:
Advertising Sales
Maria Radovanović,
Phone: +49 951 861-126
3 Formats:see advertising rates (page 6)
Advertising Administration Monika Hofmann,
Phone: +49 951 861-190
4 Discounts: Frequency discounts 3 adverts/year = 5 %
6 adverts/year = 10 %
12 adverts/year = 15 %
8Terms of payment:
3 % discount in the case of advance payment; 2 % discount within eight days; no discount after 30 days. Place of payment and jurisdiction is Bamberg (as far as no other legal provision has been made).
5 Category:
Marketplace offers
(see advertising rates page 6)
Box number fee:
For additional bookings in ELEKTROMARKT and
Mediaseller please ask for combination discounts.
Media Kit 2013
9 Bank accounts: Deutsche Bank Bamberg (sort code 76070012) 8010753
IBAN: DE16 7607 0012 0801 0753 00 BIC: DEUTDEMM760
€ 8.10
Sparkasse Bamberg (sort code 77050000) 22335
IBAN: DE78 7705 0000 0000 0223 35 BIC: BYLADEM1SKB
Commerzbank Bamberg (sort code 770 400 80) 1218288
IBAN: DE10 7704 0080 0121 8288 00 BIC: COBADEFF770
Postbank Nürnberg (sort code 760 100 85) 34669-851
IBAN: DE78 7601 0085 0034 6698 51 BIC: PBNKDEFF
7/16
Trade Magazine
Inserts
Bound Insert
Price:
Overall Ø 5000
Bound Inserts
first sheet
 1,933.–
each additional sheet
 528.–
Loose Inserts
up to 25 grammes
 1,346.–
26 to 50 grammes
 1,621.–
Prices for higher weights upon request.
Maximum format for loose inserts: 210 x 297mm (if larger, please fold)
Tips for professionals:
1 x 1/1 page:  1,544.–
Price for
preferential positions:
2nd cover p.:  1,637.– / 3rd cover page:  1,608.–
4th cover p.:  1,681.–
Bleed formats:
105 x 148 mm plus 3 mm trim for
bleed difference an all sides = 111 x 154 mm
The maximum weight of paper for bound ­inserts is 150 g/m2
Bound inserts and inside folders which are not ­printed by us must be submitted
10 days before ­publi­cation of the corresponding issue at the very latest; size
216 x 303mm; four or multi-page copies should be folded. Please increase the
­print-run ­figures by five percent. Delivery address: Schleunungdruck GmbH,
Eltertstraße 27, 97828 Marktheidenfeld/Germany, marked: Baby&Junior. See also
Paragraph 6 of our General Terms and Conditions.
Media Kit 2013
Spine
No postage is incurred for printed loose inserts and objects up to 2mm.
Additional postage arises for enclosed objects with a thickness of 3 – 30mm.
Delivery address:Schleunungdruck für Meisenbach Verlag
8/16
Eltertstr. 27
97828 Marktheidenfeld
Baby&Junior, Ausgabe (No.)
Times: Monday - Friday
Euro-pallet size: 80 x 120 cm (maximum height 110 cm)
Trade Magazine
Technical Data
1 Size of magazine:
  Type area:
210 mm wide x 297 mm high, DIN A4
192 mm wide x 263 mm high
2Printing process, printing material:
Four-colour offset print on matt art paper
(bleached without the use of chlorine).
Frequency Modulated screening (FM-screening).
A binding proof is requested for colour advertisements.
3 Data Transfer: 4 File format:
6 Proof:When making the proof, please note that our printer works
with standard FOGRA values both in the pre­paratory and
printing stages. If you are unable to provide us with a
binding colour proof or you can only supply a digital
colour printout, please note that your file will be printed
Editorial Office:
in compliance with the “FOGRA standard colours for
Ulrike Meisenbach
coated paper“.
E-Mail: [email protected]
Advertising Administration
Monika Hofmann
E-Mail: [email protected]
FTP address and password available on request (up to 100 MB).
We process your electronically transmitted data with Windows XP and Adobe InDesign CS6 (CMYK colours) with the following programs for Windows:
Adobe InDesign up to CS6 (up to Version 6.0x)
Adobe Illustrator up to CS6 (up to Version 13.0x)
Adobe Photoshop up to CS6 (up to Version 13.0x)
Microsoft Word (up to Version 2010) for text files only, for image files see above
Please send us your adverts ready for ­publishing in one of the above-mentioned ­programs and ­formats, if possible as a PDF/X-3 file. Please change transparency effects or shading into image data by reducing
transparency (high resolution). Please also ensure that the
PDF is compatible with Acrobat 4 (corresponds to the current PDF 1.3 version). If we have to edit other files or
adapt the layout, we will charge you our cost price of
 72/hour.
Media Kit 2013
5 Colour:Colours: Printing inks (CMYK) based on Euroskala CEI
12-66 /DIN 16538, special colours available on request.
7 Data storage:
Since all data is stored, unmodified repeat runs are
generally possible. We do not, however, provide a data guarantee.
8 Liability:We do not accept liability for the printing quality of any
data (texts, colours, images) that is delivered to us in an
incomplete state or that deviates from our requirements.
Faulty exposure caused by incomplete or flawed files,
incorrect settings or incomplete information will be
invoiced to the customer. This also applies to additional
composition and reproduction work as well as the creation
of flawed proofs.
9 Contact:
Monika Hofmann, Advertising Administration
E-Mail: [email protected]
Phone +49 951 861-190
10 General information:Picture files in original size need a resolution of 300 dpi
(min. 600 dpi for line drawings). Indexed, LAB and RGB picture files are converted by an
in-house generated separation curve into the CMYK mode
(the colour space is modified!).
9/16
Trade Magazine
Media Information
Circulation Analysis
1 Circulation control:
4Classified potential of recipients:
www.ivw.de
The IVW (information community for auditing the
circulation of advertising media e.V.) is an independent
auditing society measuring the circulation of e.g. print
media based on standardized procedures.
Classified potential of recipients; Distribution Germany, Austria, Switzerland
(multiple answers possible)
2 Circulation analysis:
Specialist retail trade
19,355
Retail trade - clothing
11,604
Circulation analysis
From the IVW circulation list 2/2012
4,881
606
Sales:
489
95
Subscription copies:
448
74
Remaining sales:
41
Free copies:
4,392
Print-run:
5,084
of which abroad
Distribution:
21
Retail trade - furniture and interior fittings
1,226
Retail trade - babies and children’s equipment
2,609
Retail trade - toys
1,001
Retail trade - textiles/home textiles
1,404
511
Drugstores, pharmacies
337
Department stores, mail order businesses
1,174
Wholesale, trade agencies
2,678
Manufacturers
1,763
Other
3,017
3Statistics:
Address statistics
Total addresses
with contact persons
with managing directors
with departments
21,681
10,327
3,415
683
Additional information
Phone numbers
6,443
Fax numbers
3,875
E-mail addresses
Company size
Media Kit 2013
595
Total potential of recipients
4,237
10/16
26,813
Trade Magazine
Media Information
5.2  Distribution by Nielsen Regions: 2
5Geographical breakdown: 1
Geographical breakdown of recipients
(Share of distributed print-run)
Germany
87.65 %
Foreign countries
12.35 %
Distributed print-run
100.00 %
16.1 % = 674 copies
5.1 C
irculation by post-code zones: 2
Percentage of total distributed
print-run
%
Copies
post-code zone 0
4.46
193
post-code zone 1
4.09
177
Post-code
Nielsen 5+6
5.2 % = 220 copies
Nielsen 1
post-code zone 2
10.59
458
post-code zone 3
10.10
437
post-code zone 4
13.50
584
post-code zone 5
12.55
543
post-code zone 6
9.62
416
post-code zone 7
11.37
492
post-code zone 8
12.46
539
Nielsen 2
Nielsen 7
23.2 % = 970 copies
5.1 % = 213 copies
Nielsen 3a
15.4 % = 645 copies
Nielsen 4
20.9 % = 875 copies
Nielsen 3b
13.9 % = 585 copies
1
2
post-code zone 9
Media Kit 2013
11.26
487
11/16
Percentage share for the June 2012 issue
Average values for issues from June 2011 to May 2012
style<14 / Exhibition Newspaper
Information and Rates
1 douple page
 5,053.–
1/1 page
 2,594.–
1/2 page
 1,625.–
Adverts
1 douple page
 9,523.–
style<14
TrendviewAutumn/Winter2013/14
1/1 page
 4,149.–
1/2 page
 2,277.–
Cover Page
 5,362.–
cover folder
 18,122.–
2nd cover page
 4,962.–
3 cover page
 4,571.–
4th cover page
 5,342.–
rd
Frequency and deadlines
Type area
Publisher, Advertising Dep.
193mm wide x 269 mm high
see topics and dates page 4
P006
SpotlightLabels
VisionsSummer2014
Messezeitung
Trade fair news Kind + Jugend 2012
Zweisprachig Deutsch-Englisch
Two languages German-English
Auf ein Neues!
Here we go again!
Seit mehr als 50 Jahren lockt die Kind +
Jugend als das Branchen-Event ein internationales Fachpublikum nach Köln. So
auch in diesem Jahr: Rund 950 Unternehmen aus mehr als 40 Ländern präsentieren ihre neuesten Produkte in zwei
Hallen und drei Ebenen auf einer Fläche
von rund 100.000 Quadratmeter. Die
Besucher haben von Donnerstag bis
Sonntag Gelegenheit, die neuesten Innovationen und Trends im Bereich Babyund Kinderausstattung zu studieren.
2011 waren 21.200 Besucher aus 106
Nationen zur Kind + Jugend angereist.
Zum Rahmenprogramm der Messe gehören auch in diesem Jahr wieder der
„Innovation Award“ und die „Kids‘ Fashion Show“. Den Innovation Award
(Fortsetzung Seite 3)
Kind + Jugend has been attracting an
international audience to Cologne for
more than 50 years and is widely considered the major industry event of the
year. This year nothing has changed.
Around 950 companies from more than
40 countries are presenting their products across two halls, three levels and
an area of around 100,000 square metres. From Thursday to Sunday, visitors
will have the opportunity to view the
(contd. on page 3)
Endlich geht’s los! Die Kind + Jugend 2012
öffnet ihre Tore – und die Hauptpersonen
verschlafen wie immer alles!
Starting at last! Kind + Jugend 2012 opens
its doors – and as usual the main protagonists sleep all the way through it!
Disney Baby
Seite/Page
16
Leserreise nach Moskau
Reader’s trip to Moscow
FUNNYTASTISCH
see page 16
1/1 page
235 x 304 mm
plus 3 mm trim for bleed difference on all sides
= 241 x 310 mm
1/2 page high
119 x 304 mm
plus 3 mm trim for bleed difference on all sides
= 125 x 310 mm
1/2 page horizontal
235 x 151 mm
plus 3 mm trim for bleed difference right, left
and lower sides
= 241 x 154 mm
12/16
Messeführer
Fair guide
Seite/Page
36
Wir freuen uns auf Ihren Besuch
Halle 11.2 - Stand F21
Circulation: 5,000
Size of magazine
245 mm wide x 340 mm high
Type area
Rates in 
See advertising rates page 6.
Formats/
print space
width x height
1/1
All rates are subject to VAT.
Abroad: exempt from VAT.
34
Trade Fair Newspaper – the special
way to advertise in both English
and German at Kind + Jugend.
Every September this bi-lingual
exhibition newspaper appears at
the trade fair in Cologne in an
eye-catching format, in addition to
Baby&Junior‘s monthly magazine.
215 mm wide x 290 mm high
Size
Rates in 
Seite/Page
www.funny-handel.de
Bleed formats
plus 3 mm
trim for bleed
on all sides =
215 x 290 mm
245 x 340 mm
251 x 346 mm
1/2
high
hor.
105 x 290 mm
215 x 142 mm
120 x 340 mm
245 x 168 mm
126 x 346 mm
251 x 171 mm
1/3
high
hor.
  67 x 290 mm
215 x   95 mm
  82 x 340 mm
245 x 115 mm
  88 x 346 mm
251 x 110 mm
1/4
high
hor.
  50 x 290 mm
215 x   70 mm
105 x 145 mm
1/6
high
hor.
105 x   95 mm
215 x   45 mm
1/8
highhor.
105 x   70 mm
215 x   35 mm
Bleed formats style<14:
Media Kit 2013
Profile
STAND
HALLE 10/11
JANUAR2013
Print run: 9,000
Size of magazine
235 mm wide x 304 mm high
Brief description
The trend magazine
for children’s fashion
style<14 appears
twice a year before
the international
trade fairs like Pitti
Bimbo and Fimi. It is
devoted entirely to
fashion for babies,
children and teenagers including accessories. Attention is focused
on presenting the latest collections of national
and international suppliers with photographs
and accompanying texts. There is also an
overview of the most important trends and a
look forward to the coming season. style<14
appears in two languages (German and English).
Trends for Kids
Foto Photo: Ulrike Wolf
Promotion
1/16
  50 x   70 mm
Website
Portrait
1
5
2
3
4
KIN DERZIMMER
Mit viel
Leben drin!
UMS TA N DS MO DE
Verführerisch
1 Super Banner
2 Full Banner
3 Skyscraper
4 Wide Skyscraper
5Baby&Junior!
Hockey Stick
6 Promotion
Baby&Junior
02/2012
KINDERZIMMER
Mit viel Leben drin!
Schutzengel.
Ausgezeichnete
Ausgezeichnete Schutzengel
Angelcare
Babyphon AC420D
sehr gut
Angelcare
Geräusch- und
Bewegungsmelder AC401
sehr gut
ÖKO-TEST JAHRBUCH
Kleinkinder 2012
ÖKO-TEST JAHRBUCH
Kleinkinder 2012
und
Angelcare® Geräuschund
Bewegungsmelder AC401
AC 420D,
diezum wieBabyphon
Wir freuen uns über
ausgezeichnet
Auszeichnung
wiederholteMal
derholten
sehr gut.
unserer
TESTmit
ÖKOGeräte
mit
„ÖKO TEST sehr gut“.
Qualität, der man vertraut
vertraut
Qualität, der man
Baby&Junior!
Das deutsche Fachmagazin für Kinderausstattung
und Kindermode. Wir sehen uns in Köln auf der Kind
+ Jugend vom 13. bis 16. September 2012.
Am Stand P006 zwischen den Hallen 10 und 11.
STAND
HALLE 10/11
P006
Messe-Special zur Kind + Jugend 2011
Zweisprachig Deutsch-Englisch
Two languages German-English
Vom Kind zum „Kidult“
From kid to “kidult”
Seit Monaten brummt die deutsche
Wirtschaft, Unternehmen melden zweistellige Wachstumszahlen, die Arbeitslosigkeit sinkt – aber bei vielen Konsumenten hierzulande kommt der rasante
Aufschwung einfach nicht an. Das belegen die Reallohnverluste, die Arbeitnehmer in Deutschland seit Jahren hinnehmen müssen. Die Verbraucher haben immer weniger Geld in der Tasche
und die Inflation in Deutschland bleibt
über der kritischen Zwei-Prozent-Marke. Nach Zahlen des Statistischen Bundesamtes aus dem Juli kosteten Waren
und Dienstleistungen 2,3 Prozent mehr
als im Vorjahr. Volkswirte rechnen damit, dass sich die Lage in den kommenden Monaten noch verschärft.
(Fortsetzung Seite 3)
Kinder werden heutzutage immer
schneller erwachsen. Das ergibt eine
repräsentative Verbraucherstudie des
Egmont Ehapa Verlags, die im August
vorgestellt wurde. Die Lebenswelten
von Kindern und Erwachsenen gleichen sich immer mehr an. Möglich
wird dies, weil den Kindern mehr Frei(Fortsetzung Seite 3)
Today’s children are growing up faster
than ever before. This is revealed by a
representative consumer survey conducted by publisher Egmont Ehapa
Verlag, which was published in August.
The worlds of children and adults are
becoming increasingly similar. This is
(contd. on page 3)
Zwei aktuelle Trends: Die Kinder werden früher groß, die Erwachsenen bleiben länger Kind.
Two current trends: children are growing up sooner and adults are remaining kids for longer.
XXXX
XXXXX
XXXXX
XXXXX
XXXXX
XXXXX
Seite/Page
3/4
Seite/Page
12
Foto: Ulrike Wolf
Boom,
bitte ankommen!
Boom,
where art thou?
Seite/Page
16
XXXXX
XXXXX
Seite/Page
Die Messezeitung
Aktuelles
N
01.08.2012 Premiere in Mumbai!
27.06.2012 Hollo verlässt Spiele Max.
Im kommenden Jahr richtet die Spielwarenmesse eG
Nürnberg erstmals eine eigene Messe
Das Ausscheiden ihres Einkaufsvorstandes Peter Hollo
hat die SPIELE MAX AG, Berlin, bekanntgegeben. Hol-
7 Text Advert
Aktuelles
8 Content Advert
9 Partner Link Logo
10 Button
28
04.04.08 Mr Bean spricht deutsch
Über die operativen Merchandising- und Lizenzvermarktungsrechte für die Marke „MR BEAN“ im euro-
25.06.2012 Kunden schätzen Beratung
Halle 11.2 Stand C24/D29
www.funny-handel.de
Wir freuen uns auf Ihren Besuch
Halle 11.2 Stand D21 + C24/D29
Die Mehrheit der deutschen Einzelhändler fürchtet sich
nicht vor dem Beratungsklau.
Stokke
6
Doppeltes Jubiläum
9
Unterwegs stillen?
Partnerlinks
Stillen in der Öffentlichkeit wird heiß diskutiert. Die einen finden es absolut in
Ordnung, andere lehnen es als peinlich ab. Neugierig geworden, ob und inwieweit
sich die Einstellung zu diesem Thema nach jahrzehntelanger Abwertung geändert
hat, führte die Stillfirma Lansinoh eine internationale Umfrage durch. [mehr...]
8
Baby&Junior
02/2012
KINDERZIMMER
Mit viel Leben drin!
160 x 600 Pixels
Schutzengel.
Ausgezeichnete
Ausgezeichnete Schutzengel
Angelcare
Babyphon AC420D
sehr gut
Angelcare
Geräusch- und
Bewegungsmelder AC401
sehr gut
ÖKO-TEST JAHRBUCH
Kleinkinder 2012
ÖKO-TEST JAHRBUCH
Kleinkinder 2012
und
Angelcare® Geräuschund
Bewegungsmelder AC401
AC 420D,
diezum wieBabyphon
Wir freuen uns über
ausgezeichnet
Auszeichnung
wiederholteMal
derholten
sehr gut.
unserer
TESTmit
ÖKOGeräte
mit
„ÖKO TEST sehr gut“.
Qualität, der man vertraut
vertraut
Qualität, der man
728 x 90 + 120 x 600 Pixels
Die Messezeitung
STAND
HALLE 10/11
Text + Image
P006
Messe-Special zur Kind + Jugend 2011
Zweisprachig Deutsch-Englisch
Two languages German-English
Boom,
bitte ankommen!
Boom,
where art thou?
Vom Kind zum „Kidult“
From kid to “kidult”
Seit Monaten brummt die deutsche
Wirtschaft, Unternehmen melden zweistellige Wachstumszahlen, die Arbeitslosigkeit sinkt – aber bei vielen Konsumenten hierzulande kommt der rasante
Aufschwung einfach nicht an. Das belegen die Reallohnverluste, die Arbeitnehmer in Deutschland seit Jahren hinnehmen müssen. Die Verbraucher haben immer weniger Geld in der Tasche
und die Inflation in Deutschland bleibt
über der kritischen Zwei-Prozent-Marke. Nach Zahlen des Statistischen Bundesamtes aus dem Juli kosteten Waren
und Dienstleistungen 2,3 Prozent mehr
als im Vorjahr. Volkswirte rechnen damit, dass sich die Lage in den kommenden Monaten noch verschärft.
(Fortsetzung Seite 3)
Kinder werden heutzutage immer
schneller erwachsen. Das ergibt eine
repräsentative Verbraucherstudie des
Egmont Ehapa Verlags, die im August
vorgestellt wurde. Die Lebenswelten
von Kindern und Erwachsenen gleichen sich immer mehr an. Möglich
wird dies, weil den Kindern mehr Frei(Fortsetzung Seite 3)
Today’s children are growing up faster
than ever before. This is revealed by a
representative consumer survey conducted by publisher Egmont Ehapa
Verlag, which was published in August.
The worlds of children and adults are
becoming increasingly similar. This is
(contd. on page 3)
Zwei aktuelle Trends: Die Kinder werden früher groß, die Erwachsenen bleiben länger Kind.
Two current trends: children are growing up sooner and adults are remaining kids for longer.
XXXX
XXXXX
XXXXX
XXXXX
XXXXX
XXXXX
09/2012
mit News zur Kind +
Jugend in Köln.
Max. 420 characters including spaces
Seite/Page
3/4
Seite/Page
12
Seite/Page
16
XXXXX
XXXXX
Seite/Page
28
www.angelcare-monitor.com
Halle 11.2 Stand D21
N
300 x 250 Pixels
01.08.2012 Premiere in Mumbai!
27.06.2012 Hollo verlässt Spiele Max.
Im kommenden Jahr richtet die Spielwarenmesse eG
Nürnberg erstmals eine eigene Messe
Das Ausscheiden ihres Einkaufsvorstandes Peter Hollo
hat die SPIELE MAX AG, Berlin, bekanntgegeben. Hol-
04.04.08 Mr Bean spricht deutsch
Über die operativen Merchandising- und Lizenzvermarktungsrechte für die Marke „MR BEAN“ im euro-
25.06.2012 Kunden schätzen Beratung
Halle 11.2 Stand C24/D29
www.funny-handel.de
Wir freuen uns auf Ihren Besuch
Halle 11.2 Stand D21 + C24/D29
196 x 60 Pixels
Die Mehrheit der deutschen Einzelhändler fürchtet sich
nicht vor dem Beratungsklau.
234 x 60 Pixels
6
1 Web address: www.babyundjunior.de
2 Profile:
Industry news, further information on content, archive, 9 Partnerlinks
commentaries, download area.
Schon seit 1932 gibt es die norwegische Möbelfabrik Möller & Stokke, heute bekannt unter dem Firmennamen Stokke. Für den (internationalen) Durchbruch
sorgte der mittlerweile weltberühmte Kinderstuhl „Tripp Trapp“, der vor 40
Jahren auf den Markt kam. [mehr...]
Lansinoh
Unterwegs stillen?
Stillen in der Öffentlichkeit wird heiß diskutiert. Die einen finden es absolut in
Ordnung, andere lehnen es als peinlich ab. Neugierig geworden, ob und inwieweit
sich die Einstellung zu diesem Thema nach jahrzehntelanger Abwertung geändert
hat, führte die Stillfirma Lansinoh eine internationale Umfrage durch. [mehr...]
7
8
U M STA N D SM O D E
Verführerisch
3 Target groups:The specialist trade for children’s products and children’s fashion
4
Publisher:
HABA
erneut ausgezeichnet
Über die Zertifizierung als familien-freundliches Unternehmen freut sich erneut die HABA-Firmenfamilie. Seit das
Bad Roda-cher Unternehmen im Jahr 2003 als erste Firma in Oberfranken das Grundzertifikat zum Audit „berufundfamilie“, einer Initiative der „Gemeinnützigen Hertie-Stiftung“, bekommen hat, wird es regelmäßig ausgezeichnet: „Der Audit hilft uns, unsere familienfreundlichen Maßnahmen kontinuierlich weiterzu-entwickeln“, sagt
HABA-Geschäftsführer Harald Grosch. In den nächsten Jahren will man sich auf die Unterstützung [mehr...]
Content Ad Banner/
Content Ad Video
Mit viel
Leben drin!
120 x 600 Pixels
Doppeltes Jubiläum
Lansinoh
B 9634
DAS MAGAZIN DER KINDERBRANCHE
KINDERZIMMER
Stokke
Schon seit 1932 gibt es die norwegische Möbelfabrik Möller & Stokke, heute bekannt unter dem Firmennamen Stokke. Für den (internationalen) Durchbruch
sorgte der mittlerweile weltberühmte Kinderstuhl „Tripp Trapp“, der vor 40
Jahren auf den Markt kam. [mehr...]
HABA erneut ausgezeichnet
468 x 60 Pixels
Das deutsche Fachmagazin für Kinderausstattung
und Kindermode. Wir sehen uns in Köln auf der Kind
+ Jugend vom 13. bis 16. September 2012.
Am Stand P006 zwischen den Hallen 10 und 11.
09/2012
mit News zur Kind +
Jugend in Köln.
www.angelcare-monitor.com
Halle 11.2 Stand D21
728 x 90 Pixels
Foto: Ulrike Wolf
B 9634
DA S MA G A ZIN DER KIN DERB RA N C H E
Meisenbach GmbH
7
Über die Zertifizierung als familien-freundliches Unternehmen freut sich erneut die HABA-Firmenfamilie. Seit das
Bad Roda-cher Unternehmen im Jahr 2003 als erste Firma in Oberfranken das Grundzertifikat zum Audit „berufundfamilie“, einer Initiative der „Gemeinnützigen Hertie-Stiftung“, bekommen hat, wird es regelmäßig ausgezeichnet: „Der Audit hilft uns, unsere familienfreundlichen Maßnahmen kontinuierlich weiterzu-entwickeln“, sagt
HABA-Geschäftsführer Harald Grosch. In den nächsten Jahren will man sich auf die Unterstützung [mehr...]
10
10
10 Banner Sondernavigation
Contact Lioba Hebauer, Editor-in-chief
Editorial Office:Phone: + 49 951 861-188
[email protected]
Button
8
8
11 Button
Contact Maria
Radovanovi´c,
Contantadvertising:
Ad Banner/
Contant Ad Sales
Banner/
Online
Advertising
Contant Ad Video
Contant Ad Video
Phone: + 49 951 861-126
[email protected]
Content Ad Banner/
Content Ad Video
Baby&Junior also appears as an e-paper: www.babyundjunior.de/ansicht
Media Kit 2013
13/16
Website
Rates and Advertising Options
1 Rates and advertising options:
Advertising options
Formats / Sizes in Pixels
Rates in €
Full Banner
468 x 60
495.–
40 K
4 weeks
Super Banner
728 x 90
550.–
40 K
4 weeks
Skyscraper
Maximum sizes
Advertising period
120 x 600
595.–
40 K
4 weeks
728 x 90 oder 120 x 600
990.–
40 K
4 weeks
Wide Skyscraper
160 x 600
650.–
40 K
4 weeks
Content Advert
300 x 250
350.–
40 K
4 weeks
Promotion
Text + Image
499.–
40 K
4 weeks
Text Advert
max. 420 characters including spaces
250.–
40 K
4 weeks
Hockey Stick
Button
234 x 60
200.–
20 K
4 weeks
Partnerlinks
196 x 60
on request
40 K
4 weeks
Content Advert as Video Advert
300 x 250
400.–
40 K
4 weeks
Job Advert
data link
250.–
40 K
4 weeks
All rates are net prices and are subject to VAT
2 Discounts:
When you advertise several times within a calendar year, you are entitled to the following discounts:
3 Technical data:
File formats: GIF/JPG/Flash
max. sizes: 40 K (except for Button: max. 20 K)
3 adverts 5 %
6 adverts 10 %
9 adverts 15 %
12 adverts 20 %
4 Data delivery: The banners have to reach us at least 5 working days prior
to the campaign’s starting date. Package rate discounts in conjunction with the printed issue of Baby&Junior: When you also advertise in Baby&Junior within one calendar year, the adverts booked there will be included in the online discount offer. This does not, however, work the other way
round. It is also possible to work out a package rate discount
when advertising in conjunction with the monthly newsletter.
Media Kit 2013
14/16
Trade Magazine
General Terms and Conditions for Advertisements and Advertising Inserts
1. In the following General Terms, «advertisement order» refers to the contract on the publication of one or several advertisements of an advertiser or others in a printed paper for the purposes of circulation.
2. Advertisement orders, unless expressly placed for a longer period, must be carried out within one year
beginning with the signing of the contract. Only written agreements or written confirmations from the
publishers are valid.
3. If the advertiser augments his advertisement order or adds another order to it in such a way as to increase the
number of advertisements, appearing within the one- or two-year period, the probably higher discount will
also be granted for already printed advertisements.
4. If an order is unfulfilled through no fault of the publishers, the advertiser must return to the publisher the difference between the granted discount and that corresponding to the actual execution of the order,
irrespective of any possible legal obligations. The repayment ceases, if the non-fulfilment is based on the force
majeure in the risk area of the publishers.
5. Advertisements, which owing to their presentation cannot be recognised as such, will be marked with the
word «Advertisement» by the publishers.
6. The publishers have the right to refuse advertisement orders - including single terms within a contract and insert orders, by reason of their content, origin or their technical form, according to the uniform
and technically justifiable principles of the publishers, when their content infringes laws or official regu­lations
or when their publication is unfavourable for the publisher.
In addition, bound or loose insert orders are only binding after a sample of the bound or loose insert has been
submitted and met the approval of the publishers. Inserts, whose form or presentation give the reader the
impression that they are part of the newspaper or magazine or which contain foreign advertisements, cannot
be accepted.
The advertiser will be informed immediately if his order is refused.
7. The advertiser himself is responsible for the content and the legitimacy of text and pictures submitted
for the advertisement. Furthermore, it is the duty of the advertiser to exempt the publisher from claims
of a third party, even when it should be inhibited, which might arise against the publishers as a result of
the execution of the order.
8. The advertiser is responsible for submitting the advertising copy and the faultless printing
material or inserts on time. The publisher damands immediate replacement of obviously unsuitable or
damaged printing material.
The publisher guarantees the usual printing quality for the text submitted, in as far as the possibilities of
the printing material allow.
9. In the case of the completely or partly illegible, incorrect, or incomplete printing of the advertisement,
the advertiser is entitled to a price reduction or to a replacement advertisement, however, only in as far
as the purpose of the original advertisement was impaired. If the publishers allow the reasonable period for
this to expire or if the replacement advertisement is again objectionable, the advertiser has the right
to a price reduction or a cancellation of the order.
Liability caused by non-fulfillment, negligence on signing the contract and unlawful acts are out of the question also with advertising orders placed by telephone. Extent of liability caused by inablility to carry out
the order or delay are limited to replacement of the foreseeable damages and the indemnification of
the relevant advertisement or insert costs. This is not the case for malice and gross negligence of the publishers, their legal representatives and intermediate assistants. The publishers` extent of liablility for damages due
to failure to provide warranted quality remains unaffected.
Media Kit 2013
In commercial business transactions, the publisher is not liable for the gross negligence of intermediate
assistants; in remaining cases, the extent of liability for gross negligence towards tradesmen is limited
to the foreseeable damages up to the corresponding costs. Complaints - except for not obvious faults must be forwarded within four weeks after receipt of invoice and voucher copy.
10. The advertiser himself is responsible for typographical errors if the publisher had sent him a proof and if he
failed to correct the mistake or to return the proof in time.
11. For payment of the advertisement invoice within 8 days after the invoice date a 2% discount is granted,
payment after 30 days is net. In case of delay or postponement of payment, the advertiser is charged
default interest amounting to 3% above the rate of discount of the Deutsche Bundesbank as well as
the collection costs. The publisher may also discontinue the execution of the order until the advertisements
already published have been paid for, and may demand advance payment for the remaining a­ dvertisements.
In the case of justifiable doubts in the advertiser´s ability to pay, the publisher is entitled to make the
publication of further advertisements dependent on the advance payment of the amount and on the
settlement of outstanding invoices, even within the duration of an advertising contract and regardless
of an originally agreed upon term of payment.
12. Where the print-run has been reduced, it is possible to claim a partial reduction in price where several
adverts have been booked in advance and where the average distributed print-run quoted either on the rate
card or elsewhere is higher than the overall average print-run for the year, starting with the appearance
of the first advert. A reduction in the print-run is deemed unjustifiable where it has been reduced by 20%
or more for a print-run of up to 50000 copies. The percentage total of the price reduction is calculated in
direct relation to the fall in the overall print-run.
13. Advertisement rates do not include costs for graphics work, or for the preparation of photos or digital
data. If such work is necessary for the execution of an advertising order the customer will be charged accordingly. Also, considerable changes to the original order can be brought to the account of the advertiser.
14. On the advertiser´s request, the publisher will give evidence of the circulation of the magazine for which advertisements have been placed.
15. In box number advertisements the publisher employs the care of a prudent businessman for the custody and
punctual transmission of the offer. Registered letters and express letters concerning box number advertisements will be forwarded by normal post only.
16. Enclosures accompanying offers and applications forwarded to the advertiser in reply to a box number
advertisement remain the property of the sender and must be returned to him.
17. Printing material, which the advertiser does not expressly demand to be returned to him, is kept by the publisher for two years, however, the publisher cannot be held reponsible for any damage or loss caused by force
majeure.
18. Place of payment and place of jurisdiction, in as far as the law does not forcibly prescribe otherwise,
is Bamberg.
Even if the residence or usual domicile of the advertiser is unknown at the time of the endorsement of a claim,
or if the advertiser moves out of the area covered by the law, after the conclusion of the contract, Bamberg
remains the place of jurisdicton.
19. The advertising mediators and agencies are obliged to respect the rate card of the publishers, in their ­
offers, contracts and accounts with advertisers. The agency commission granted by the publishers may be
forwarded neither in part nor in full, neither directly nor indirectly to the advertiser.
20. Should one of the preceding stipulations be without legal force, the validity of those remaining is not a­ ffected.
15/16
Trade Magazine
Contacts
Meisenbach GmbH
Belgium/Netherlands/Luxembourg
Media-Büro Hubricht
Goswinstraße 8,
58093 Hagen/Deutschland
Managing Director
Dipl.-Betriebswirt (FH) Georg Dörner
t +49 2331 590200
Ë +49 171 5422260
FAX +49 2331 588447
 [email protected]
China (Peoples’ Republic)
Alain Charles
Publishing Ltd. – Beijing Office
30B Xiao Yun Lu,
Huaxia Commercial Centre
Chaoyang District,
Beijing 100027, P.R. China
t +86 10 64616610
FAX +86 10 646166‑52
 [email protected]
A strong team! Benefit from the synergies offered by Meisenbach!
seit 1909
Horizon Hobby:
Optimierte
Logistik
Seite 38
Advertising Sales:
Iris Lepach
+49 951 861-123
findet Schätze!
[email protected]
Kids VA:
Editor-in-Chief
Lioba Hebauer
t +49 951 861-188
FAX +49 951 861-158
 [email protected]
Sales Manager
Ulla Schiel
t +49 951 861-101
FAX +49 951 861-158
 [email protected]
Advertising Administration
Monika Hofmann
t +49 951 861-190
FAX +49 951 861-161
 [email protected]
Editor
Larissa Terwart
t +49 951 861-136
FAX +49 951 861-149
 [email protected]
 [email protected]
Daniela Hänsel
t +49 951 861-136
FAX +49 951 861-158
 [email protected]
Reader Service
Heide Stumpf
t +49 89 85853-553
FAX +49 89 85853-62447
 meisenbach@intime
media-servi­ces.de
For all other regions, please contact our advertising consultant
directly: Maria Radovanovi´c,
t +49 51 861-126, FAX +49 951 861-149
Media Kit 2013
Relevante
Ergebnisse
Great Britain and Eire
Seite 62
Richard H. Thompson Ltd.
38 Addison Avenue,
London W11 4QP
t +44 20 76021065
FAX +44 20 76022198
 [email protected]
India
8/2012
Das internationale Fachmagazin für Tisch, Küche, Geschenke & Lifestyle
Messespecial
zur Tendence
Germany
Global Media Network
M-138, Greater Kailash-II,
New Delhi 110 048
t +91 11 41638077
FAX +91 11 629210933
 [email protected]
 www.gmnindia.net
USA
B 51040
stil & markt · August 2012
Advertising Sales
Maria Radovanovi´c
t +49 951 861-126
FAX +49 951 861-149
 [email protected]
9|2012
www.dasspielzeug.de
das spielzeug · September 2012
Franz-Ludwig-Straße 7a
96047 Bamberg
Deutschland / Germany
Postfach 2069
96011 Bamberg
Deutschland /Germany
Canada
Trade Media International Corp.
Corrie de Groot
421 Seventh Avenue/Suite 607,
New York, N.Y. 10001
t +1 212 564-3380,
FAX +1 212 594-3841
 [email protected]
16/16
Nordrhein-Westfalen,
Niedersachsen,
Media-Büro Hubricht
Goswinstraße 8,
58093 Hagen/Deutschland
t +49 2331 590200
FAX +49 2331 588447
Ë +49 171 5422260
 [email protected]
Baden-Württemberg
und Südbayern
Christian Keller Media
Teckstraße 29,
72631 Aichtal/Deutschland
t +49 7127 95506-31
FAX +49 7127 95506-45
Ë +49 162 2015013
 [email protected]
Advertising Sales:
Theresa Kleylein
+49 951 861-122
[email protected]
G 2600
DAS BRANCHEN-MAGAZIN FÜR ELEKTROGERÄTE UND KÜCHEN
Ausgabe
8/9.2012
Design in Serie.
9 Küchengeräte. Ein Stil.
Die neue GRUNDIG Premium Linie.
IFA 2012
MARKEN, MACHER,
MARKTIMPULSE
Men’s Beauty
TADELLOS GETRIMMT
IN DEN HERBST
Küchenmeile A 30
ORDER-TERMIN IN
OSTWESTFALEN
Advertising Sales:
Dominik Lippold
+49 951 861-121
[email protected]
Interested in advertising in two or more titles
published by Meisenbach? We can offer you
fantastic package rate discounts!