marketing - TouricoHolidays.com
Transcription
marketing - TouricoHolidays.com
The Melia Valencia Palacio de Congresos ExclusiveDeal hotel offered on TouricoHolidays.com ID# 1250532 our roots 03 product lines 05 channels of distribution 07 client benefits 09 supplier benefits 11 by the numbers 13 marketing efforts 15 corporate social responsibility 17 technology 19 global presence 21 think tomorrow TOURICO HOLIDAYS is a leading global travel distribution company. Directly contracting with travel providers, such as hotel chains, cruise lines, attractions and more, Tourico Holidays works on a high-volume, wholesale model to broker this inventory to international travel businesses using proprietary technology. Tourico Holidays aims to provide you with incremental growth while lowering the cost of transactions through global distribution, unique opportunities and cutting-edge technology. In 1994, our CEO Uri Argov and his wife took their entire savings of 220 East Central Parkway, Suite 4000 Altamonte Springs, FL 32701 USA $19,000 and started Tourico Holidays from their walk-in closet. It is with this same entrepreneurial spirit and passion that Tourico Holidays strives for innovation and exponential growth. www.touricoholidays.com vacation homes groups Quoted in 24 hours, both series and Offering Tens–of–thousands ad-hoc groups receive multi-lingual transfers in all major destinations of professionally transfers managed homes, villas and apartments service, can be reserved by the exact address. 24-hour With real-time availability, what you see dedicated group operator and a is what you get - it’s just like booking a competitive price. dispatch management, emergency contact, a a private and shared around the world at competitive price points. hotel. No more “allocation on arrival”. hotels cars flights Direct contracts and connectivities with tensof-thousands of hotel chains and individual Working directly properties in thousands of destinations with all major car worldwide. Additionally, Tourico Holidays has a unique method of contracting specific properties by pre-purchasing room blocks. These hotels are guaranteed revenue, and vendors receive more rooms to sell with cruises activities Ten cruise lines with From tours to rentals, water itineraries around the sports world that can be booked in six easy theater to golf, thousands of steps. The cruise booking platform is attractions around the world to theme parks, tickets rental companies worldwide, hundreds of airlines around Tourico Holidays provides the world including legacy competitive pricing and a one of the best in the industry are available through a single, and low-cost carriers. variety of vehicle types. providing all you need to book down simple booking platform. Tourico Holidays to the exact cabin number. higher profit potential. This VIP vacation experience is like no other. Guests travel via private planes and destination hop through private airports, stay at branded hotels, enjoy numerous product lines attractions, with breakfast and dinner included – all at a price that is the same or less than a traditional coach tour. product lines TouricoHolidays.com channels of distribution This easy-to-use, password-protected website provides access to every product line with a 5 millisecond response time. You have free access to dynamic packaging, detailed filters, easy-to-use maps, reservation search and amendments in 12 different languages. • For companies without booking technology White Labels A customized website for companies seeking a 24/7 customerfacing booking platform. Available in 12 languages and providing access to our complete product range with robust technology and technical support to guide you along the way. • For companies without booking technology that present their brands to their customer Host-to-Host Providing seamless integration to hotels, attractions, transfers, car hire and multi-lingual content. Our dedicated Professional Services team will support your IT Team with connectivity, testing, mapping and optimization. • For companies with booking technology channels of distribution dynamic technology As the leader in wholesale travel technology, Tourico Holidays’ robust systems are faster and more accurate, resulting in more conversions in less time. As a partner, you will also receive valuable business intelligence gathered from our vast databases to help analyze and grow your business. personal service Tourico Holidays has strategically placed customer support hubs in seven countries worldwide so you receive 24/7, multilingual service and support for all travel needs. client benefits why work with us? Beyond this ‘everyday standard’, high-volume clients have access to VIP Customer Service Agents to ensure premium service. incremental revenue user friendly Tourico Holidays instantly adds Partnering with Tourico Holidays is breadth and depth to your existing easy and cost-effective. With three business or supplement your existing inventory through a product different ways to work with us: technology-driven platform. Offering a true one-stop-shop, access to our entire portfolio of Tourico Holidays’ product range is as wide as it is deep and products. By strategically targeting Gain access to a diversified product offering that can drive spans the globe. lines with immediate new destinations and products, you TouricoHolidays.com, White Label or Host-to-Host; Tourico Holidays provides sales and technical support every step of the way. can create incremental revenue streams at very low costs. differentiated product ExclusiveDeals Tourico Holidays’ buying strategy creates higher margins providing the flexibility to Tourico Holidays’ unique contracting create unique packages and promotions. Coupled with our ExclusiveDeals, there are methodology unlimited opportunities to differentiate yourself from the competition. Expanding room blocks at select hotels gives dramatically in Latin America and Asia Pacific in recent years, Tourico Holidays is you access to heavily discounted constantly exploring new destinations and product lines to add to your portfolio. rates, no blackout dates, last-minute of pre-paying for availability and more inventory. All this means consistently more margin to your bottom line. client benefits client benefits protected rates With full dynamic packaging capabilities, clients can book flights, accommodations, transfers, attractions and cruises through our proprietary, password-protected online booking system. This ‘one-stop-shop’ is offered in 12 different languages. market reach Your success is our success. We are an extension of your current marketing initiatives, and can provide extensive, deep-penetrating on and offline marketing through supplier benefits why work with us? By partnering with Tourico Holidays, you will quickly enjoy a diversified technology-driven platform that will instantly expose your product to our well-qualified industry partners located in more email, banner ads, meta search and other effective methods. incremental revenue Diversify your guest base and bring international travelers to your property, who on average stay longer, spend more in the hotel, and travel outside of than 100 countries. This platform can bring you true incremental your typical seasonality. As a partner, business in regions and industries that traditional marketing you will also receive valuable business strategies and partners are unable to deliver. analytics global exposure user friendly gathered from our vast databases to help grow your business. Each of our clients are individually qualified travel companies located in 100 Partnering with Tourico Holidays is plus countries. This client base consists only of prominent travel re-sellers and easy and cost-effective. With three distributors with their own reach and distribution, enabling you to compete in different ways to work with us: a global marketplace. TouricoHolidays.com, White Label or Host-to-Host, Tourico Holidays provides sales and technical support every step of the way. supplier benefits supplier benefits Tourico Holidays’ Year Over Year Gross 2012 2011 by the numbers 2010 2009 ExclusiveDeals 2008 Pre-paid room blocks providing differentiated inventory, exceptional terms and VIP rates Value - Increase margin potential by 10% Usage - Demanded and sold by 99% of Tourico Holidays hotel selling clients Growth - Increase an average 50 new hotels every year Support - Look for marketing communication once a week value quantified With a simple upload process, the 650+ ExclusiveDeals offer consistently more margin to your bottom line, and data shows these are the highest demanded hotels. 428 Every day, Tourico Holidays receives 37 million searches. That’s 428 searches every second! 10% – Additional margin increase potential by selling ExclusiveDeals $43 Million – Invested in wholly owned technology for your benefit 402 – Number of employees providing support to you 23,000 – Direct hotel contracts 24,000 – Vacation Home Rentals, spanning 5 continents, in 30 countries Nearly 57,000 hotels and 650+ ExclusiveDeals! by the numbers red tag sale An ongoing monthly opportunity to move inventory quickly. seasonal sale Designed to maximize action. Has produced triple-digit increases. marketing efforts Travel professionals from all regions of the world look to Tourico Holidays for featured deals operational updates Communicating vital details to global clients is invaluable. We act as an extension of your brand to alert clients about renovations, fees, name changes, and government taxes, to name a few. that they can market to their customers. Our unique insights into travel trends and statistics are the foundation for everything we do. Tourico Holidays has expanded opportunities for clients including audio/visual ads, a website redesign for an enhanced experience, increased partner development and more. marketing efforts customized marketing As an extension of supplier’s marketing efforts, we are focused on results from deep-penetrating on and offline marketing through email, banner ads, meta search and other proven methods. marketing efforts At Tourico Holidays, we welcome the opportunity to expand our dedication with your support. To partner with us, please visit www.touricoholidays.com. corporate social responsibility Tourico Holidays is committed to partnering with charitable organizations globally and to become a leading light as a corporate citizen to enrich the lives of the greater community as well as employee morale through volunteerism. Among our efforts, we are proud to be a supporter of Give Kids the World, a 70-acre resort where children with life-threatening illnesses and their families are treated to weeklong, cost-free fantasy vacations. We have found with each volunteer minute, we develop a closer sense of the importance of life. Through in-kind donations, and volunteer opportunities that includes Tourico Holidays’ global employees, our social responsibility commitment plays a vital role in our future. Charitable Mission With hope and resilience, Tourico Holidays strives to enhance the lives of today’s children in an effort to develop their health, mind and moral integrity for a more vibrant future – Think Tomorrow. corporate social responsibility technology solutions for our clients Electronic Account Reconciliation technology Our paperless online reconciliation system makes accounting reconciliation easier than ever, eliminating mistakes and saving time and manpower. Content Management White Label clients can update deal and banner content at any time online Leader In Technology Tourico Holidays prides itself on being a leader in technology within the travel industry. Through technology, we aim to lower the costs for our partners and increase revenue. Tourico Holidays looks to automate processes whenever possible and provide our eliminating wait time and improving site conversion. Mini CRM Quickly and easily view your reservations online. Amendments Easily amend, cancel or add to existing reservations online. partners with solutions to increase efficiencies and profits. Travel Global Systems (TGS) Tourico Holidays’ wholly owned technology company focuses on providing innovative technology solutions for our suppliers and affordable travel technology solutions to Tourico Holidays and its partners. TGS Online Contract was established in 2003 and provides B2B and B2C software solutions for handling Get online and on sale within minutes of submitting your contract and terms. large volume transactions and reservations within the travel industry. Extranet This user-friendly portal allows you to add or remove rates as conditions allow, as well as control your inventory and availability. new horizons system Automated Payments Every day, our system receives 7,000 bookings, $3.5M in revenue, invoices. and 37 million searches - that’s 428 searches every second! Tourico Direct Connect Holidays collects all this data so that we can provide you with Maintain full control of your rate structure. Your full brand and hotel portfolio multifaceted business analytics that give you the ability to make on sale in 100 countries worldwide. Margin and parity control, and cost reduction. decisions based on real numbers for real growth opportunities. Get paid in an efficient, paperless, and user-friendly way. You can manage your account online, and say goodbye to the hassle of paper, postage, and past due Finland Sweden Norway Denmark Moscow Berlin, Germany London, UK Iasi, Romania New York, NY Spain Italy Beijing, China Seoul, South Korea Tel Aviv, Israel Atlanta, GA Altamonte Springs, FL Dubai, UAE Mexico City, Mexico Gurgaon, India Tokyo, Japan Hong Kong, China Bangkok, Thailand Malaysia Sao Paulo, Brazil Brisbane, Australia Buenos Aires, Argentina global presence Global Headquarters 220 East Central Parkway, Suite 4000 Altamonte Springs, FL 32701 USA Technology Offices Regional Presence Incorporated www.touricoholidays.com Founded in 1994 by Uri Argov in Sanford, Florida, Tourico Holidays has grown to 26 locations across 5 continents – 402 employees providing service in 13 languages – Servicing 4,600 clients across 100 countries with a travel inventory of 57,000 hotels available across 3,500 destinations globally. global presence