NovDec 2011 FPT.pmd - European Academy of Facial Plastic Surgery

Transcription

NovDec 2011 FPT.pmd - European Academy of Facial Plastic Surgery
November/December 2011
Vol. 32, No. 8
MANY FACES OF GENEROSITY CAMPAIGN LAUNCHED
FACING THE FUTURE AND BEYOND
T
National Leadership Committee
(pictured above):
Campaign Co-Chairs:
Vito C. Quatela, MD
Jonathan M. Sykes, MD
Honorary Co-Chairs:
M. Eugene Tardy, Jr., MD
Ted A. Cook, MD
President's Club Chair:
Keith A. LaFerriere, MD
Leadership Committee Co-Chairs:
Andrew C. Campbell, MD
Neil A. Gordon, MD
Andrew A. Jacono, MD
Corporate Co-Chairs:
Edwin F. Williams, III, MD
Mr. Richard Linder, President
and CEO of PCA SKIN
Member Co-Chairs:
Daniel E. Rousso, MD
William H. Truswell, MD
Sub-committee Chairs:
Harrison C. Putman, III, MD
Cynthia M. Gregg, MD
Shan R. Baker, MD
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O Providing excellence
in education for our
members
O Ensuring that relevant and evidencebased research is
conducted on behalf of
the specialty
O Launching our FACE
TO FACE humanitarian
programs to new
heights
The Educational and
Research Foundation
for the American Academy of Facial Plastic
See Donors, page 7
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he Annual Fall
Meeting in San
Francisco was a
success on many
levels. The educational
component was exemplary; a memorable
“Night on the Town" at
Forbes Island for young
physicians and residents, hosted by PCA
SKIN; an innovative
OFPSA meeting; a jazzy
Founders Club event;
and a creative art exhibition and auction.
What stands out the
most, however, is the announcement and achievement of the
"quiet phase" of the Many Faces of
Generosity campaign.
A medical specialty such as
ours needs to continually challenge its constituency to rise to
greater heights. We must excel in
our educational offerings, ensure
that relevant research is being
conducted by our members, and,
as an organization, continue to
offer our skills and expertise to
those individuals around the
globe who, through no fault of
their own, have suffered injuries
or deformities that affect their
ability to lead a full and satisfying
life.
Just a little over a year ago,
the AAFPRS sought feedback
from our members, through a
feasibility study, as to what the
focus of the future of the Academy
should be. Three pillars emerged.
They
are:
NOVEMBER/DECEMBER
2011
AAFPRS Elections Results
President-elect
Robert M. Kellman, MD
Group VP for Education-elect
Fred G. Fedok, MD
Group VP for Research, Awards
and Development-elect
Craig S. Murakami, MD
Young Physician Representative
Grant S. Hamilton, MD
Nominating Committee
Edward H. Farrior, MD
Peter A. Hilger, MD
Craig S. Murakami, MD
Audit Committee
Ira D. Papel, MD
Western Region
Credentials Committee
Craig S. Murakami,
Facial PlasticMD
Times 1
BOARD OF DIRECTORS
Tom D. Wang, MD*
President
Jonathan M. Sykes, MD*
Immediate Past President
Robert M. Kellman, MD+
President-elect
Stephen S. Park, MD*
Secretary
Paul J. Carniol, MD*
T reasurer
John L. Frodel, Jr., MD+
Group VP for Education
Mary Lynn Moran, MD*
Group VP for Membership & Society Relations
Edwin F. Williams, III, MD*
Group VP for Public & Regulatory Affairs
Minas Constantinides, MD+
Group VP for Research, Development, and
Humanitarian Programs
Fred G. Fedok, MD+
Group VP for Education-elect
Craig S. Murakami, MD+
Group VP for Research, Development, and
Humanitarian Programs
Scott A. Tatum, MD
Director-at-Large
Harvey D. Strecker, MD
Canadian Regional Director
David A. Sherris, MD
Eastern Regional Director
Harrison C. Putman, III, MD
Midwestern Regional Director
Richard E. Davis, MD
Southern Regional Director
Sam P. Most, MD
Western Regional Director
Grant S. Hamilton, MD
Young Physician Representative
J. David Kriet, MD
Midwestern Regional Director-elect
Stephen C. Duffy+
Executive Vice President
*Member of the Executive Committee
+ Ex-officio member of the Executive Committee
Executive Editor: Stephen C. Duffy
Medical Editor: David Reiter, MD, DMD
Managing Editor: Rita Chua Magness
Freelance Writer: Lynnette Simpson
Contributor: Ann H. Jenne
Facial Plastic T imes is published by the
American Academy of Facial Plastic and
Reconstructive Surgery (AAFPRS)
310 S. Henry St., Alexandria, VA 22314;
Phone: (703) 299-9291; Fax: (703) 299-8898
E-mail: [email protected]; www.aafprs.org.
Articles signed by their authors express the
views of those authors only and do not
necessarily express official policy of the
Academy. The Academy does not necessarily
endorse the products, programs, and services
that appear in paid, non-AAFPRS advertisements.
2 Facial Plastic Times
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November/December 2011
Vol. 32, No. 8
PRESIDENT’S MESSAGE:
PRESIDENTIAL INAUGURAL
I
am immensely honored and privileged
to accept this gavel symbolizing the
presidency of our Academy. Before
looking ahead to what I believe will be
an exciting and productive year, I'd like to
acknowledge a few of the many past leaders
who have influenced and guided me, as
well as our specialty. Leaders like M.
Eugene Tardy, Jr., MD, and Calvin M.
Johnson, Jr., MD, who were among my
early teachers and role models, and Ted A.
Cook, MD, who I was fortunate to have as my fellowship preceptor and
proud to have as my practice partner and close personal friend.
More recently, I applaud Daniel E. Rousso, MD, and Jonathan M.
Sykes, MD, as they skillfully guided the Academy through a combination
of their dedication and hard work. I am fortunate to be able to work with
them and follow them as leaders.
And, of course, I could never have gotten here without my loving and
supportive wife, Alisha, by my side.
As we look forward to the goals and challenges in front of us, we
cannot forget the past hurdles we have had to overcome to arrive where
we are today. The history of our Academy has been one of surmounting
obstacles; and, in prevailing through this process, the AAFPRS has
achieved its deserved recognition of global excellence.
We have much to be proud of today. Our fellowship and educational
programs serve as standards for other organizations. Our certification
process through the ABFPRS, celebrating its 25th anniversary this year,
maintains the benchmark of clinical excellence of our diplomates. Our
financial health has been stable, even during the recent economic
downturn.
Many challenges remain, and we must be ready to deal with them
effectively in order to continue to thrive. Toward this end, I have a
number of goals and objectives to share with you for the upcoming year.
One of the key components of being president is serving as spokesperson for the Academy. I will be an active advocate of our members,
with the help of our public relations firm, the Green Room. I will convey
the message of our expertise and excellence in the specialty of facial
plastic surgery. These traits are derived from our advanced training and
the high quality of our educational endeavors. This message will be
brought to the medical community, the media, and the public so that we
may protect, promote, and advance the rights of our members.
Speaking of members, having a strong membership is the life blood
of our Academy. Sustaining and expanding our membership is crucial to
improving the strength and effectiveness of the AAFPRS. As an organization, we will be carefully listening to the needs and desires of our membership. We need to continue to develop programs and services to better
serve our current members and attract new ones. In this regard, we
need to maintain strong efforts to generate interest among resident
members.
One of my main goals this next year is to increase new member
enrollment in our organization. There is no question the vast majority of
our membership is derived from residents graduating from otolaryngology-head and neck surgery programs from around the country. While
our meetings and courses are open to all of them, many residents find it
hard to attend due to time constraints and limited overlap with the
main otolaryngology meetings. Our bridge day activities and the popular
NOVEMBER/DECEMBER 2011
INCOMING PRESIDENT TOM D.
E
WANG, MD (RIGHT) PRESENTS
CERTIFICATE TO IMMEDIATE PAST
PRESIDENT JONATHAN M. SYKES,
MD. THIS EXCHANGE TOOK PLACE
DURING THE ACADEMY’S BUSINESS
MEETING IN SAN FRANCISCO,
SEPTEMBER 10, 2011, WHERE DR.
WANG ALSO TOOK OVER THE
PRESIDENTIAL GAVEL FOR 20112012.
NOVEMBER/DECEMBER 2011
2011:
MY GOALS
Quatela, MD; Mary Lynn Moran,
MD; and David W. Kim, MD, and
the Advances in Rhinoplasty
course held in Chicago in May,
under the direction of Stephen W.
Perkins, MD; Dr. Park; and Minas
Constantinides, MD. Both meetings showcased diverse and
multi-disciplinary faculties and
both were successful in attracting
large numbers of domestic and
international attendees. Of
course, this current Fall Meeting
here in San Francisco has been
another outstanding example of
educational excellence. I'd like to
congratulate and thank our
meeting co-directors Steven J.
Pearlman, MD, and Richard E.
Davis, MD, for their wonderful
program and organization.
Looking ahead, we will be
back in San Diego for the 2012
Rejuvenation of the Aging Face,
chaired by Dr. Moran and Sam P.
Most, MD, again with the always
sold-out cadaver dissection
workshop to augment the panels
and didactic presentations. And,
as I mentioned, our return to the
COSM is in April of next year, also
being held in San Diego.
While I have no doubt the
courses I have just outlined will
be world-class, our challenge
moving forward is to create new
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Essentials Course, chaired by
Stephen S. Park, MD, have been
helpful in getting our message out
to interested residents. But, we
are only reaching a fraction of
them.
One of the meetings boasting
the highest resident attendance
is the Combined Otolaryngology
Spring Meeting (COSM). We have
not had a presence there since
2005. There were valid reasons
for the AAFPRS to leave COSM at
that time. However, those reasons, mainly financial, appear to
have been resolved. Accordingly, I
have strongly supported our
Board's recent decision to return
to COSM, on a two-year trial
basis, starting next spring. I have
appointed Scott A. Tatum, MD,
and Ben Marcus, MD, as meeting
co-directors and they are well
along with crafting a program
designed to highlight our specialty and entice resident interest
and participation.
Education remains one of the
primary pillars of our organization. Since the founding of the
AAFPRS 47 years ago, the Academy has created the highest
quality in educational programs
designed to teach excellence to
our members. This tradition of
educational excellence has
continued under the capable
direction of our current vice
president for education, John
L. Frodel, Jr., MD. Just during
this past year, we've had both
of our flagship courses, the
Rejuvenation of the Aging Face
meeting in San Diego in
January, chaired by Vito C.
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SPEECH, FALL MEETING
FOR THE
YEAR
educational opportunities for our
members. As an example, we
have recently added on-line
instructional videos available via
our Web site. A goal of my presidency is to broaden the array of
educational options available for
Web-based learning for our
members. This will include
additional instructional video
content along with on-line lectures and panel discussions from
our meetings and courses. I will
also join efforts with the ABFPRS
toward creation of an effective online mechanism for our members
to prepare and fulfill their Maintenance of Certification (MOC)
requirements.
Another aspect of our education is our superb fellowship
training program. Our fellowship
structure is a peer-reviewed
process ensuring strict standards
of excellence which are second to
none. Our fellowship graduates
deserve recognition by all licensing bodies for their expertise in
facial plastic surgery, but that
has not always been the case.
This year, we will specifically
revisit the value of Accreditation
Council for Graduate Medical
Education (ACGME) accreditation
of our fellowships. Our ultimate
goal is global recognition and
acceptance of our qualifications.
There is no question this process
is more akin to a marathon and
not a sprint. Through this important process, we will not lose
sight of the fact that we are facial
plastic surgeons, first and foremost.
We will also continue to reach
out to our international colleagues and encourage their
collaboration and contribution
with our organization, as many
have already, evidenced by their
attendance at this meeting. We
have implemented the International Observership program,
which allows international members to spend time observing
See Quality of Education, page 10
Facial Plastic Times 3
MESSAGE FROM THE MEDICAL EDITOR
ARROWS
By David Reiter, MD,
DMD, Medical Editor,
Facial Plastic Times
T
he use of
barbed suture
dates to the
mid-20th century. But
even after 50 years of experience,
its use remains controversial. To
date, no well designed, large,
randomized outcomes comparison has been reported to answer
the questions raised by half a
century of conflicting literature—
yet large numbers of patients
have undergone procedures
based on the premise (and the
promise) that barbed suture will
safely and effectively hold soft
tissue against gravity and the
pull of apposing tissue for long
periods of time with minimal
complications. The Internet is
saturated with advertisements
and claims of superiority for brief
facial rejuvenation procedures
based to some degree on barbed
suspension. Given the public’s
growing hunger for data and
information, a summary of what
is known and what is not yet
known about barbed suture
suspension and the procedures
being done with it may help
answer patient questions and
could prove helpful to the facial
plastic surgeon on the fence.
After the initial patent application for barbed suture by
Alcamo in 1964, McKenzie first
described barbed suture in the
literature in 1967 and studied its
use in repair of the flexor tendons of the hand and fingers. It
failed to draw much attention to
itself for many years, perhaps
until manufacturing methods
made it practical for large-scale
production and it was introduced
to surgeons as a revolutionary
way to close wounds. In 2002,
Sulamanidze published a study
of barbed midfacial suspension in
186 patients, using barbed
polypropylene suture of his own
4 Facial Plastic Times
OF
BARBED SUTURE
design (called Apthos, short for
“antiptotis”). No outcome measures were reported except
complications, which were considerable: 2.5 percent extrusion,
9.5 percent hypercorrection, 9.5
percent linear hemorrhage, and
14.6 percent skin dimpling.
Lycka confirmed the complication rates in a 2004 study of
350 patients but reported that
348 of them had “completely
satisfactory” results and 198
having “good to excellent” results
(although 52 patients required
subsequent intervention). Subsequent studies of Apthos facial
suspension demonstrated complications in a range similar to
Sulamanidze’s series, including
extrusion, migration, ecchymosis,
pain, bleeding, and prolonged
erythema. The unsupported
conclusions of these and other
authors reporting similar spectra
of results are that the problems
are minor and that patients are
happy and satisfied with their
results anyway.
The first randomized clinical
trial of barbed suture to be
reported was a comparison of
five-week outcomes between
barbed PDS and 3-0 PDS used as
running subcuticular intrader mal closures in 188 cesarian
section closures. This was published in 2006 by a group whose
senior author (Ruff) holds the
patent on the suture and
founded the company that manufactured it (Quill). There were no
reported differences in outcomes
between the two groups. Villa et
al., subsequently (2008) published a review article in Plastic
& Reconstructive Surgery that
summarizes very well the evidence behind barbed suture
suspension, concluding from the
lack of level 1 or 2 evidence and
any objective outcomes data that
“surgeons who use barbed sutures may wish to apprise patients of the limited data on
efficacy, adverse events, and
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AND
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THE SLINGS
longevity of effect.” To me, the
most interesting—and perhaps
the most important—observation
in this work is that “it remains to
be seen whether the best results
are reproducible and relatively
operator independent.”
There have been more studies
since then, although none is
strong, level 1 work. Kaminer
(2008, 20 patients undergoing
barbed suture suspension of
“ptotic tissue of the face and
neck”) used a patient survey and
photographic observation over an
average of 11.5 months to determine a mean 6.9 patient satisfaction score on a scale of 1 to 10.
Independent physician observers
determined a mean 4.9 of 10 on
the same scale, and no data are
provided on complications. In a
subsequent publication, Rachel,
Lack, and Larson (Dermatologic
Surgery, 2010) reported adverse
events in 69 percent of 290
patients undergoing “thread
lifting,” independent of technique, number of threads used,
or their placement. They concluded that this procedure could
not provide predictable long-term
results with acceptable morbidity, downtime, and patient
satisfaction.
Atiyeh et al., (Journal of
Cosmetic Dermatology, 2010)
concluded from their review of
the literature and unreported
clinical experience that “early
results of barbed suture suspension remain inconclusive. Adverse events do occur though
mostly minor, self-limited, and of
short duration. Less clear are the
data on the extent of the peak
correction and the longevity of
effect, and the long-term effects
of the sutures themselves. The
popularity of barbed suture
lifting has waned for the time
being. Certainly, it should not be
presented as an alternative to a
facelift.” There are also several
single or small series case
See Got Evidence, page 23
NOVEMBER/DECEMBER 2011
NOVEMBER/DECEMBER 2011
Facial Plastic Times 5
Steven H. Dayan, MD, of Chicago,
was recently appointed to the
State of Illinois Medical Licensing
Board by Governor Pat Quinn. As
of March 18, 2011, Dr. Dayan has
been formally appointed to
execute the powers and discharge duties vested by law in
the Medical Licensing Board of
Illinois. This appointment to the
Board follows a series of professional achievements by Dr.
Dayan. In 2008, he received the
American Medical Association’s
(AMA) Foundation Leadership
Award, awarded annually to a
select group of physicians who
exemplify the highest values of
the medical profession: commitment to service, community
involvement, altruism, leader ship, and dedication to patient
care. In 2009, Dr. Dayan was
honored with the Chicago Medical Society’s (CMS) Annual
Henrietta Herbolsheimer, MD,
Public Service Award. The CMS
Award Committee noted Dr.
Dayan’s leadership role as an
advisory board member of the
Chicago Public Schools’ Education to Work program with Medi6 Facial Plastic Times
cal Health Academy students,
and his ability to raise scholarship funds for students through
the Enhance Educational Foundation, a non-profit organization
he founded in 2006.
Michael S. Godin, MD, of Richmond, Va., has drawn upon the
considerable talents of our
Academy to create a new book,
Rhinoplasty: Cases and Techniques. Thirty-five Academy
members contributed cases to
include in the book. Written to be
the first “playbook for rhinoplasty,” the book indexes each
case study by primary and
secondary deformities so that the
surgeon can look up virtually any
type of nose he or she wants to
repair and find out how one or
more renowned Academy members handled a similar case. It is
available now, November 2011,
from Thieme Medical Publishers.
E. Gaylon McCollough, MD, of
Gulf Shores, Ala., was recently
asked by a local Public Broadcasting System PBS affiliate to
host a new television show on
how enhancing one’s appearance
improves other factors that
determine health, happiness,
and prosperity.
The PBS affiliate (WSRE-TV)
chose to call the show, “Wellness
360,” because it addressed total
well-being. The station plans to
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Daniel S. Alam, MD, of Cleveland,
Ohio, and Scott A. Tatum, III, MD,
of Syracuse, N.Y., were elected to
six-year terms as directors of the
American Board of Facial Plastic
and Reconstructive Surgery
(ABFPRS) at the recent meeting of
the ABFPRS in San Francisco.
Mary Lynn Moran, MD, of
Woodside, Calif., and William H.
Truswell, MD, of Northampton,
Mass., were elected to the
ABFPRS Senior Advisory Council.
Re-elected to one-year terms as
ABFPRS officers were Ira D.
Papel, MD, of Baltimore, as
president; Mark V. Connelly, MD,
of LaCrosse, Wis., as vice president; Lee E. Smith, MD, of
Princeton, W.Va., as secretary;
and Harrison C. Putman, III, MD,
of Peoria, Ill., as treasurer. Shan
R. Baker, MD, of Livonia, Mich.,
continues as immediate past
president.
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IN BRIEF: GAYLON MCCOLLOUGH’S NEW SHOW
produce a year-long series of
shows, featuring Dr. McCollough
as the show’s host.
About the venture, Dr.
McCollough says, “While I have
been a guest on many regional
and national television and radio
programs, this is my first experience as a host. I thoroughly enjoy
the role and look forward to
finding creative ways to inform
and inspire people, the world
over. One of my objectives is to
have a patient who experienced a
life-altering ‘make-over’ share
her story in researching doctors
for the procedures in which she
was interested.”
Viewers will learn that appearance enhancement and
health enhancement are symbiotic and inseparable. Dr.
McCollough adds, “Those of us
who are fortunate enough to be
facial plastic surgeons have been
given a tremendous gift; and with
that gift comes the responsibility
to share our knowledge and
experience with others. I feel
fortunate to have been given that
opportunity and encourage my
fellow AAFPRS members to
become pro-active in public
education.”
M
Please e-mail your announcements
for inclusion in this column to
Rita Chua Magness at the Academy office: [email protected].
CLASSIFIED AD
South Florida Practice Transition
A board certified facial plastic
surgeon is looking to transition
practice over the next two to three
years.
O Elegant office in very upscale
growing community
O AAAHC certified operating room
O Practice is 100 percent
cosmetic fee for service
Please contact Ken Elkin by
phone at (772) 220-4455 or
by e-mail at:
[email protected].
NOVEMBER/DECEMBER 2011
AND
CORPORATE DONORS
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From Cover Story, page 1
and Reconstructive Surgery
is accepting a leadership
role in addressing these
three areas by launching
a major, multi-phased
funding initiative to raise
financial support. The
Many Faces of Generosity
campaign will continue to
partner with corporate
leaders and members of
the AAFPRS to obtain the
means to meet the identified objectives.
The goal of the
campaign is to raise a
minimum of $4 million,
pledged and paid over five
years. This critical initiative will position the
PICTURED ABOVE ARE DR. SYKES (LEFT) AND DR. G
AAFPRS Foundation to
QUATELA (RIGHT) WITH PCA SKIN OWNERS AND
meet the needs of facial
CEO, MR. RICHARD AND DR. JENNIFER LINDER.
plastic and reconstructive
surgeons, today, tomorrow, and
Next year’s Fall Meeting in
into the future.
Washington, D.C., we will hold the
This campaign is a vision that
celebration of the culmination
began to take shape over two
and success of the Many Faces of
years ago. We set our first mileGenerosity campaign.
stone for the 2011 Fall Meeting
The Welcome Reception where
with a goal to secure a minimum
the campaign announcement was
of $2 million prior to the anmade (photo below) was undernouncement at the meeting. We
written by DERMIK, a business of
are pleased to announce that the
sanofi-aventis U.S. LLC.
initial goal was exceeded; we
For more information on the
have already received over $3.1
campaign please contact Ann H.
million in pledges from 100
Jenne, director of development
members and two corporate
and humanitarian programs at
donors.
[email protected].
M
NOVEMBER/DECEMBER 2011
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MEMBER
A KNOW-RISK
STRATEGY
A
s geopolitical events and
market uncertainties
threaten to slow the pace
of economic recovery, it
is clear that the next decade is
one of the most critical ever for
investors. Investors need to gain
lost ground amidst dramatically
altered terrain, while simultaneously searching the landscape
for new growth.
A key step in planning for
these crucial years is to acknowledge risks—those you can anticipate and those you can’t—and to
prepare to deal with them.
Risk, a four-letter word
At its most basic level, risk
equals uncertainty. The future is
unknowable. Still, investors and
advisors can remain diligent in
analyzing their current portfolios
for risk and in anticipating
tomorrow’s likely threats. The
goal is to minimize both. This
may mean recognizing that risk
can hide where you least expect it,
even in areas once considered
safe.
Why risk is getting riskier
A number of market trends are
already sending warning signals.
Slower growth, ongoing investment extremes, and continual
change are all affecting risk
levels—so are the looming deficit
and the threat of inflation. Add
geopolitical unrest and the
Eurozone crisis and it’s unlikely
that market volatility will cease
any time soon.
Yet, there are strategies to
help you leverage what is ahead,
while defending against risk.
And, they’re requisite for
success.
Look inward
If your portfolio hasn’t changed to
reflect the transformation of the
financial world, a multitude of
risks may be lurking within: tax
inefficiencies, unnecessary costs,
See Diversify with Intent, page 15
Facial Plastic Times 7
WHAT’S
years. Dr. Bortnick is also a
member of the National Watercolor Society. He donated
Goldman's Theater #2.
Donn R. Chatham, MD.
donated New Yorker style cartoons, which are amusing as well
as thought provoking. For an
example, in one cartoon, a patient
asks his surgeon, “Why am I
here? Well, I saw this on T.V. and
I want to recapture my true
splendor and reclaim my inner
passion.”
Frank M. Kamer, MD, writes,
"When people ask me what I do, I
tell them that I am an artist, but
for 40 years, I was a specialist in
facial plastic surgery in Beverly
Hills." Dr. Kamer, 12 years ago,
decided to set aside a day a week
to study drawing at the Brentwood Art Center. More classes
followed and a passion ensued.
AND
W
sal hash tag, all while other
updates display on the search
results page in real time. The
word that follows the hash tag
creates an automatic link to the
search of that specific word,
much like the way a hash tag
symbol works on Twitter.
The second recent update the
Google+ team has implemented
now makes searches appear live
in real time. This means that new
relevant articles are posted when
a user enters a search on the
search page, much like a new
Tweet will appear in real time
when a user lingers on the Tweet
Stream feed.
So how are these updates
beneficial to your practice?
For businesses, these new
updates once again reinforce the
necessity to continuously update
content in order to stay on the
radar of prospective patients.
And while there will always be
changes to what ranks a site and
proves lucrative in business,
some rules will always remain the
ith many social media
and search engine
updates, it can be
daunting to stay on
top of trends.
Fortunately, there are professionals in the field who can do
the legwork for you.
Google has been one of the
key players in online search for
several years, and is often the
default search engine on many
computers and smartphones.
This is why staying up to date
with changes in Google is important. And recently, the Google
team added an important change
to their already extensive network
of online platforms with the
creation of Google+. Google+ is a
social network which offers
integration into other on-line
tools such as Picasa, Gmail, and
Google Maps.
The first of these updates
occurs when a user makes a post
with a hash tag symbol (#). This
update offers users a specified
search capability with the univer-
8 Facial Plastic Times
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GOOGLE+ UPDATES
WHAT
THEY
TO
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OF
COME
Norman J. Pastorek, MD,
takes photography to the next
level with his floral interpretations. There is a calmness and
precision that is captured. As we
race through life, these intimate
photographs beckons the viewer
to slow down, study, reflect and
appreciate natures' beauty.
We wish to thank all four
participants who helped raise
more than $3,400 for the AAFPRS
Foundation.
We plan to hold another art
auction at the 50th anniversary
meeting in September 2014.
Whether you are an AAFPRS
member, OFPSA member, spouse
or staff, we encourage all to
participate. Watch for future
updates in upcoming issues of
Facial Plastic Times or contact
Ann H. Jenne at the AAFPRS
office, [email protected].
M
MEAN
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A
s Joseph Conrad once
wrote, "An artist is a man
of action, whether he
creates a personality,
invents an expedient, or finds the
issue of a complicated situation."
Many would call AAFPRS surgeons gifted by seamlessly unifying surgical techniques with
artistic abilities that enhance
and create timeless beauty.
Four AAFPRS members
responded to our request to
donate their works of art for an
exhibit/auction. Each brought
their gift of artistry to the Fall
Meeting. All proceeds benefited
the AAFPRS Foundation.
Eugene Bortnick, MD, has
been developing his talent for
more than 60 years. He considers
himself a water media artist. He
has exhibited nationally and
internationally for more than 20
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ART AUCTION, A PREVIEW
FOR
BUSINESS
same. These
changes
serve as a
reminder to
not only
update potential patients
with new and
vital information,
but also to update the people in
your practice on what is new and
what works effectively.
M
Editor’s Note: This article was
submitted by Robert Baxter of
Surgeons Advisor, the Miami-based
company that manages the
Academy’s Web site.
Did you know that you are
able to link your practice Web
site to your listing in the
Physician Finder section of the
AAFPRS Web site? Contact
Michelle Busey at the Academy office for information at:
[email protected].
NOVEMBER/DECEMBER 2011
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Facial Plastic Times 9
west coast: 800.255.9378
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© 2010 ASSI®
accurate surgical & scientific instruments corporation
OF
EDUCATIONAL PROGRAMS, CAPI-
From President’s Message, page 3
surgery from a list of designated, expert facial plastic
surgeons. This program is administered by the
International Federation of Facial Plastic Surgery
Societies (IFFPSS) in conjunction with the AAFPRS,
and will strengthen the already close bonds between
our two organizations. I look forward to working with
Wayne Larrabee, MD; Roxana Cobo, MD; and the
leadership of the International Federation.
I'd like to call attention to a very special 7th
Congress of the IFFPSS, which takes place in Rome,
Italy, in May 2012. This event is co-sponsored by the
AAFPRS along with the IFFPSS and the European
Academy of Facial Plastic Surgery (EAFPS). It is
under the direction of Pietro Palma, MD, who is
president of the 7th Congress and of the EAFPS.
Being as familiar as I am with Pietro's superb organizational expertise, this event promises to offer extraordinary educational, social, and cultural exchanges on a global scale. I urge everyone to attend.
Another goal of mine is to sustain and expand
upon the effort initiated by Dr. Sykes and Peter A.
Hilger, MD, and others, toward integrating evidencebased medicine (EBM) into all aspects of facial
10 Facial Plastic Times
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MAINTAIN QUALITY
plastic surgery. Upon their recommendation, I have
just appointed Lisa Ishii, MD, as the new chair of the
EBM Committee. Under her guidance, this committee
will help institute Web-based EBM education, promote evidence-based methodology in our fellowship
training and research protocols, and develop other
strategies to help us transition from anecdotal
experience to evidence-based outcomes.
Another pillar of our AAFPRS Foundation is our
humanitarian efforts via the FACE TO FACE program. Since our first mission to Yekaterinburg,
Russia in 1992, a trip that I was fortunate to have
participated in, FACE TO FACE has expanded to
meet growing needs. It now encompasses not only
international cleft and craniofacial missions, but
also provides care for domestic violence victims, and,
most recently, treatment for veterans injured in the
line of duty via the FACES OF HONOR program,
started by Donn R. Chatham, MD. FACE TO FACE
programs allow our members to share their experience and expertise with the world. In return, we
derive not only the good will and personal satisfaction from having helped those in need, but also a
strong reminder to all of us that we are responding to
a higher calling, that of being a physician and a
healer. My goal as president will be to expand our
humanitarian efforts both in terms of financial
support and organizational capacity.
This brings me to the capital campaign. A longterm goal of mine, and many others, continues to be
the financial stability of our Academy. The Many
Faces of Generosity capital campaign, successfully
launched at this Fall Meeting, is an investment in
our collective future. Completion of this campaign
will help generate the endowment needed to carry
out the AAFPRS Foundation's core mission of "improving lives through education, research, and
humanitarian programs."
The new face of education will be a Web portal
making available a multitude of on-line resources
and education tools. This will allow members both
flexibility and access to content. In addition, this
endowment will allow Continuing Medical Education
(CME) programs and educational resources to be
fiscally independent, while allowing members to keep
abreast of the rapid advances in our specialty. This
is particularly vital during current times of decreasing income from membership dues and weakened
industry support for CME activities.
Our Foundation already awards significant funds
to AAFPRS members performing exemplary research.
The capital campaign endowment will allow the
establishment of a Facial Plastic Surgery Research
Center to educate surgeons on the process and
techniques of conducting quality research. It will
also expand funding to support essential research
and evidence-based studies necessary to advance
the knowledge frontier for our specialty.
NOVEMBER/DECEMBER 2011
With regard to humanitarian
programs, this endowment will
allow recruitment of a dedicated
coordinator to assist in expansion
of the already well-established
three branches of FACE TO FACE.
The coordinator will also help us
increase public awareness of the
programs and establish development funding sources for these
programs to become financially
self-sustaining over time.
These goals are laudable,
attainable, and worthy of support
from each and every one of us.
After all, we are investing in
ourselves and our future.
I think this is an exciting time
for facial plastic surgery and a
special time to be a facial plastic
surgeon. Our group has successfully overcome numerous past
obstacles and is on the verge of
reaching the next level in our
evolution as an organization and
as a specialty. I am proud to
represent all of us and I pledge to
work diligently toward achieving
our common goals.
We have a bright future
ahead. As president, I am grateful
to have the able assistance of our
dedicated executive vice president, Mr. Steve Duffy, our astute
legal counsel, Mr. Tom Rhodes,
our devoted and efficient Academy staff, and our experienced
and decisive Board of Directors to
help us achieve our goals. Most
importantly, I am counting on
each and every one of you for
your generous support and
involvement to help us ensure
our continued success and
secure our bright future.
Thank you very much for this
opportunity.
Tom D. Wang, MD
NOVEMBER/DECEMBER 2011
CONSUMER NEWSLETTER HELPS
PATIENTS “GLOW” IN THE WINTER
O
rder your digital copy of
the winter issue of
Facial Plastic Surgery
Today! The Academy
proudly offers its members quality
content that can be used as a
marketing vehicle for your practice. Let your prospective and
current patients know that you
care by educating them—keep
copies in your waiting room and
post as fresh content for your Web
site.
The cover article, Maintain
Your Glow through Winter, will
capture readers' attention as they
learn what men and women just
like them are doing not only to
combat the elements, but also to
improve the appearance of their
skin.
Inside the newsletter, help
your clientele understand what
neurotoxins are available and
how they might be used. Neurotoxins Available: What You Need to
Know, will discuss each neurotoxin, including medical applications and advantages.
The popular column on page
three will address timely topics.
In Ask the Expert: There are so
many facial plastic surgical
procedures and I don't want to
pick the wrong one; what should I
do? The answer will direct readers to make a consultation appointment with a facial plastic
surgeon, where their unique
needs and concerns will be
addressed.
The What's New column
presents ZYTAZE®, a specially
formulated combination of zinc
and phytase. A recent study
shows increased effect of treatments and the duration of botulinum toxin when ZYTAZE is used
prior to treatment.
The Health Tip will admonish
that the source of an ingredient
does not determine its safety.
Consumers should be aware that
just because a cosmetic product
states that it is made with "organic" ingredients, this does not
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CAMPAIGN
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TAL
THIS FOUR PAGE NEWSLETTER IS
G
PERFECT FOR YOUR WEB SITE. IT HAS
THE CONTENT AND GRAPHICS YOU
NEED TO MAKE YOUR SITE MORE
INFORMATIVE AND EDUCATIONAL. YOU
CAN REPLACE THE PHOTOS WITH YOUR
OWN AND ADD YOUR OWN PRACTICE
INFORMATION SUCH AS HOURS OF
OPERATION, LOCATION, STAFF, ETC.
THE COST TO RECEIVE FOUR ISSUES A
YEAR IS $560.
mean that it is safer for consumers than those made with ingredients from other sources.
Ensuring Your Safety… Starting
with Your Surgeon, will be on the
back cover. This informative
article will discuss the importance of understanding board
certification, verifying credentials,
and asking for references.
Order your copies of FPST in
time for the winter issue. Your
practice will benefit and your
current and future patients will
thank you. The newsletter can be
personalized to fit your needs. You
will receive one color copy of the
newsletter in three formats
(Adobe PageMaker, PDF, and Word
file) on a CD that you can modify,
print, and post to your Web site.
For more information or to order
the next four issues, refer to the
enclosed form.
M
Facial Plastic Times 11
2010 ANNUAL DONORS REPORT FOR AAFPRS
Fiscal Year, January 1, 2010 - December 31, 2010*
Mission
In 1974, the Educational and Research Foundation for the American Academy of Facial Plastic and Reconstructive Surgery
(AAFPRS Foundation) was created to foster, promote, support, augment, develop, and encourage investigative knowledge
and charitable and humanitarian application of facial plastic and reconstructive surgery.
1887 Gift Circles
Each 1887 Gift Circle recognizes individuals and organizations whose philanthropic commitment to the AAFPRS Foundation
is $1,000 or more (actual cash donation) during this past fiscal year (January 1, 2010 to December 31, 2010). 1887 was the
year that the first credited intranasal rhinoplasty was performed in the United States.
$100,000+
Dermik, a business of sanofi-aventis
U.S.
Medicis Pharmaceutical Corporation
$75,000 - $99,999
Allergan Medical
Synthes Maxillofacial
$50,000 - $74,999
MERZ Aesthetics
$25,000 - $49,999
Andrew A. Jacono, MD
CareCredit
PCA SKIN
$10,000 - $24,999
Lumenis
Jessica Lattman, MD and David B.
Rosenberg, MD
Sam Rizk, MD
$5,000 - $9,999
Candela Corporation
John M. Hodges, MD
LifeCell Corporation
Sandstone Medical Technologies, LLC
Stryker Craniomaxillofacial
Syneron Corporation
Edwin F. Williams, III, MD
$2,500 - $4,999
Combined Federal Campaign
John F. Hoffmann, MD
The University of Texas - Health
Science Center at San Antonio
Jeffrey H. Wachholz, MD
*Please note, donors to the Many
Faces of Generosity campaign
began in 2011.
12 Facial Plastic Times
$1,000 - $2,499
Peter A. Adamson, MD
Min S. Ahn, MD
Eugene L. Alford, MD
Roger A. Allcroft, MD
Benjamin Bassichis, MD
Edward Dean Buckingham, MD
Roman P. Bukachevsky, MD
Andrew C. Campbell, MD
Donn R. Chatham, MD
Michael M. Churukian, MD
Mark V. and Jeanne P. Connelly
Peter D. Costantino, MD
Terry L. Donat, MD
Jeffrey S. Epstein, MD
John Charles Finn, MD
Andrew S. Frankel, MD
Neil A. Gordon, MD
Carla C. Graham, MD
Timothy M. Greco, MD
Mark Hamilton, MD
J. David Holcomb, MD
Sheldon S. Kabaker, MD
Frank M. Kamer, MD
Theda C. Kontis, MD
Russell W.H. Kridel, MD
J. David Kriet, MD
Keith A. LaFerriere, MD
David D. Maglike, MD
Jon Mendelsohn, MD
Mentor Worldwide LLC
Philip J. Miller, MD
Craig S. Murakami, MD
Paul S. Nassif, MD
Ira D. Papel, MD
John W. Pate, MD
Stephen W. Perkins, MD
Harrison C. Putman, III, MD
Ms. Andrea Rosenthal
Daniel E. Rousso, MD
David A. Sherris, MD
Robert L. Simons, MD
Fred J. Stucker, MD
Gary M. Snyder, MD
Christopher J. Tolan, MD
William H. Truswell, MD
Tom D. Wang, MD
Ivan Wayne, MD
Joseph K. Wong, MD
Foundation Contributors
The AAFPRS Foundation wishes to
thank the following individuals and
corporations for their monetary
support this past fiscal year (January
1, 2010 to December 31, 2010).
Contributors
$500 - $724
Stephen B. Anderson, MD
Shan R. Baker, MD
Mark M. Beaty, MD
William J. Binder, MD
Paul J. Carniol, MD
City National Bank
Ross A. Clevens, MD
Kris Conrad, MD
Minas Constantinides, MD
Thomas A. Dalsaso, Jr., MD
Steven H. Dayan, MD
J. Kevin Duplechain, MD
Gerald G. Edds, MD
Karl J. Eisbach, MD
David A.F. Ellis, MD
Edward H. Farrior, MD
Fred G. Fedok, MD
Richard D. Gentile, MD
Alvin I. Glasgold, MD
Theodore A. Golden, MD
Richard L. Goode, MD
H. Devon Graham, III, MD
Cynthia M. Gregg, MD
Peter A. Hilger, MD
David B. Hom, MD
Houston/Gulf Coast Chapter CMSA
P. David Hunter, MD
Calvin M. Johnson, Jr., MD
Robert M. Kellman, MD
Kriston J. Kent, MD
Samuel M. Lam, MD
Wayne F. Larrabee, Jr., MD
William Lawson, MD, DDS
Devinder S. Mangat, MD
Lawrence J. Marentette, MD
Corey S. Maas, MD
Stacie D. McClane, MD
E. Gaylon
McCollough, MD
NOVEMBER/DECEMBER
2011
Donna J. Millay, MD
2010 ANNUAL DONORS REPORT FOR AAFPRS
Fiscal Year, January 1, 2010 - December 31, 2010*
Harry Mittelman, MD
Mary Lynn Moran, MD
Todd A. Morrow, MD
Steven L. Neal, MD
Norman J. Pastorek, MD
Louie L. Patseavouras, MD
Steven J. Pearlman, MD
Edmund A. Pribitkin, MD
Vito C. Quatela, MD
Angelo D. Reppucci, MD
Wm. Russell Ries, MD
Thomas Romo, III, MD
Sigmund L. Sattenspiel, MD
Walter W. Schroeder, MD
Anthony P. Sclafani, MD
Craig W. Senders, MD
William E. Silver, MD
Frank Simo, MD
Brent J. Smith, MD
Howard W. Smith, MD, DMD
J. George Smith, MD
Ifeolumipo O. Sofola, MD
John A. Standefer, MD
Jon B. Turk, MD
$250 - $499
Stephen A. Goldstein, MD
Edward J. Gross, MD
Anthony S. Krausen, MD
Jesse Ellis Smith, MD
Catherine P. Winslow, MD
$100 - $249
David A. Abraham, MD
Bryan Thomas Ambro, MD
Cameron D. Bakala, MD
Jay G. Barnett, MD
Stuart H. Bentkover, MD
Kenneth A. Buchwach, MD
Ms. Mary Clark
Paulino E. Goco, MD
Bruce R. Gordon, MD
R. Daniel Jacob, MD
Harold J. Kaplan, MD
Christopher D. Lansford, MD
Ms. Estelle L. Lile
Kevin C. Lunde, MD
Hasmet Seckin Oksar, MD
OTR Global LLC
Stephen J. Pincus, MD
Jennifer Parker Porter, MD
Allyson M. Ray, MD
Daniel D. Rooney, DO
Ms. Sonia J. Schuemann
Christopher Sinha, MD
Trang T. Vo-Nguyen, MD
George C. Yang, MD
Glen Y. Yoshida, MD
NOVEMBER/DECEMBER 2011
Jan Zemplenyi, MD
$5 - $99
Deniz Akyurekli, MD
Ms. Barbara J. Baker
Ms. Syreeta Batiste
Mr. Robert E. Beasley
Gregory H. Branham, MD
Ms. Kathie Brisso
Ms. Elaine F. Brong
Mr. Troy W. Bucy
Ms. Debra O. Byrn
Ms. Bonnie O. Carlson
Mr. David Cheyne
Ms. Natalie Chvirov
Ms. Zelma A. Cochran
Ms. Barbara A. Davies
Ms. Gail H. Davis
Ms. Pat Decker
Ms. Claire M. Doherty
Ms. Christine Donnelly
Ms. Judy L. Everley
Jaime Fandino, MD
Ms. Patty L. Findlay
Mr. Peter T. Foley
Ms. Linda Marie Galante
Ms. Sharon A. Godwin
Ms. Dominga Guerrero
Ms. Marie V. Hall
Ms. Jill M. Harland
Ms. Karen Harman-Colorito
Ms. Dolores E. Harris
Ms. Judy Hasche
Ms. Marcia A. Hinsvark
Ms. Monica C. Hoppe
Ms. Sally M. Howell
Mrs. Kirk Q. Jenne
Ms. Sherri Johnson
Ms. Victoria U. Johnson
Ms. Paula V. Kalmeta
Mr. Wayne Kim
Ms. Susan E. Koch
Ms. Christine A. Kovach
Ms. Cheryl R. Koval
Ms. Cathy A. Ladley
Ms. Karen M. Lantzfornshell
Ms. Kara L. Loffelmacher
Peter Lohuis, MD, PhD
Mr. William D. Looney
Ms. Gayle Marie Lutes
Ms. Kerney J. Malo
Mr. Michael P. Maloney
Ms. Laura Marcil
Mr. Robert A. Martin
Ms. Jan McCall
Ms. Cindy McPike
Ms. Joanne Van Ness Menashe
Ms. Madonna Merced
Corey C. Moore, MD
Ms. Kristin M. Pollock
Mr. Timothy D. Putnam
Ms. Pamela M. Reichert
Kenneth A. Remsen, MD
Mr. Donald Gary Rischitelli
Ms. Nan R. Robertson
Ms. Elizabeth H. Robinson
Ms. Kelly S. Rogers
Ms. Teresa H. Schwingel
Ms. Stacey V. Sebek
Ms. A. Spahnn
J. M. Stevens
Ms. Carol T. Stroup
Ms. Debbie D. Strzelewicz
Ms. Julie Ann Udell
Mr. Paul Vaccaro
Panayotis A. Vrettakos, MD
Ms. Julie Wells
Ms. Sherry L. Whitehead
Ms. Judy D. Wilcox
Ms. Gail K. Yoshikawa
Ms. Patricia A. Zikes
IN-KIND GIFTS
Eugene L. Alford, MD
Paul J. Carniol, MD
Donn R. Chatham, MD
Minas Constantinides, MD
Edward H. Farrior, MD
Fred G. Fedok, MD
John L. Frodel, MD
H. Devon Graham, MD
Robert M. Kellman, MD
David W. Kim, MD
Corey S. Maas, MD
Mary Lynn Moran, MD
Corey C. Moore, MD
Sam P. Most, MD
Stephen S. Park, MD
Harrison C. Putman, III, MD
Daniel E. Rousso, MD
David A. Sherris, MD
Surgeon's Advisor
Jonathan M. Sykes, MD
S. Randolph Waldman, MD
Edwin F. Williams, III, MD
Tom D. Wang, MD
The Development Office of the
AAFPRS Foundation prepares the
report of contributions made for
Fiscal Year 2010. Every effort is
made to ensure that the information
included is accurate. If any inadvertent errors or omissions have
occurred, kindly notify Ann H. Jenne,
Director of Development, so that we
may correct our records.
([email protected])
Facial Plastic Times 13
he ABFPRS is proud to
recognize Jose Barrera,
MD, as its 1000th diplomate for his facial plastic
surgery skills honed to treat the
wounded and disfigured in Afghanistan.
"I'll be back," Jose Barrera,
MD, informed Laurie Wirth,
ABFPRS executive director, when
he was told that ABFPRS certification could not be awarded
when he first applied in 2008.
Although Dr. Barrera passed the
ABFPRS exam with flying colors
that year, his operative experience, which was deemed exemplary by the ABFPRS Credentials
Committee, was, unfortunately,
just short of the necessary 1000point total required for completion
of certification requirements.
Although ABFPRS certification was not quite within Dr.
Barrera's grasp in 2008, he had
already compiled a long list of
accomplishments that would
have made any medical organization sit up and take notice. "Being
raised in the Dominican Republic,
I chose medicine to fulfill a lifelong desire to help others," explains Dr. Barrera. "My father,
Castro, always encouraged me to
continue training—he was living
proof that you're never too old to
stop learning. My dad went to law
school at age 76, graduated at 79,
practiced for 5 years, and passed
away at age 85. His dedication
and drive knew no age boundaries. Even though he's gone, he
will always be a motivating force
in my life," says Dr. Barrera.
Dr. Barrera's motivation to
make medicine his life's work was
in evidence when he graduated
with military distinction from the
U.S. Air Force Academy and
attended the University of Colorado (CU) Health Sciences Center
for medical school. There, he
became involved in head and
neck cancer research and completed a fellowship with Marileila
Varella-Garcia, PhD. Dr. Barrera
went on to complete his residency
in otolaryngology at CU and was
14 Facial Plastic Times
ABFPRS DIPLOMATE
mentored by John Campana, MD,
a friend who Dr. Barrera credits
with showing him how to be
compassionate with patients and
how to demonstrate dignity above
scientific endeavor.
After his residency, Dr.
Barrera went on to serve in the
U.S. Air Force as an otolaryngologist in Japan and as a flight
surgeon for the 459th Airlift
Squadron. While in the Pacific, he
earned the Surgeon of the Year
award two years in a row, as well
as the coveted Department of
Defense Outstanding Achievement in Clinical Research.
Following his tour in Japan,
Dr. Barrera found his way to
Stanford University where he
completed two additional fellowships—one in sleep medicine and
surgery with Robert Riley, MD,
and Nelson Powell, MD, and
another in facial plastic surgery
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T
IS 1000TH
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JOSE BARRERA
with Richard L. Goode, MD, and
Sam P. Most, MD. "My fellowships
further exposed me to complicated facial aesthetic and reconstructive surgeries, which dovetailed with my orthognathic and
craniofacial experience," explains
Dr. Barrera. "My additional
training readied me for my most
challenging and rewarding
assignment, when I deployed to
Afghanistan in 2010 as the
theater's sole otolaryngologist and
facial plastic surgeon," he states.
As seen in the photos, Dr.
Barrera was exposed to challenging adult and pediatric cases in
addition to reconstructing complex facial injuries suffered by
American, Afghani, and coalition
forces. "I utilized every ounce of
my training to address complex
craniofacial reconstructions every
day," says Dr. Barrera. "But the
civilian need for surgical treatment was so great; I petitioned my
medical command to accept
humanitarian cases from the
region. They agreed and I performed cleft lip and palate surgeries, microtia reconstructions,
and, sadly, worked on disfigurement cases caused by physical
abuse designed to subjugate
young women and children," he
confides.
During his eight-month tour
of duty in Afghanistan, Dr.
Barrera performed over 250
surgical procedures on more than
100 American, coalition, and local
nationals. With the help of Ian
Zlotolow, a civilian prosthodonSee Mending War Injuries, page 18
F
BURNS AND
AN EAR
AMPUTATION
WITH MICROTIA REPAIR BY
DR. BARRERA.
NOVEMBER/DECEMBER 2011
T
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here is still time to
register for Rejuvenation of the Aging
Face, January 18 22, 2013, in sunny San
Diego, Calif. Co-chairs
Mary Lynn Moran, MD,
and Sam P. Most, MD,
have coordinated a course
that focuses on the dynamic volumetric nature of
the aging face. Featuring
multi-disciplinary faculty
THE MEETING WILL BE HELD AT THE U.S. GRANT
from across the globe,
HOTEL WHICH SITS ALONGSIDE THE VIBRANT
attendees will achieve a
deepened understanding GASLAMP QUARTER. CONTACT THE HOTEL DIRECTLY
AT (866) 837-4270.AND MAKE SURE TO INDICATE THAT
of the three-dimensional
YOU ARE PART OF THE AAFPRS MEETING TO GET
approach to facial rejuve- THE SPECIAL ROOM RATE.
nation. Attendees will be
able to take advantage of the
Boasting as a year-round
wonderful city of San Diego and
paradise with an average temall that the region has to offer for
perature of 72 degrees, San Diego
a remarkable vacation experipromotes a lifestyle of sports and
ence.
leisure. You will want to extend
Day one will feature Fundayour stay to sail on the San Diego
mentals Learning Part I, covering
Bay, golf on a world-famous
the most critical aspects of
course, and experience wine
analysis and management of the
tasting through the Temecula
common components of the aging
Valley. There are over 70 miles of
face. Master surgeons will share
breathtaking beaches, spectacutheir knowledge and perspective
lar mountains and deserts, and a
in reviewing only the most essenplethora of natural and mantial information for each area of
made attractions to see. Plan to
facial rejuvenation. Day two will
take part in some of San Diego’s
cover Fundamentals Learning
simple pleasures, such as sunPart II, an all-day laboratory
sets at the beach, jazzy nights in
course to observe master dissecthe sizzling Gaslamp Quarter,
tors and practice these techand morning walks at the edge of
niques. On days three, four, and
scenic bays. This city’s blue
five, expand your knowledge of
skies, ocean breezes, and near
advanced concepts through
perfect weather is sure to enerdidactic sessions. There will be
gize, refresh, and stimulate you.
lectures, panel discussions, and
Bring your family and check out
demonstrations. All sessions will
the most popular attractions:
emphasize what is most effective
San Diego Zoo and Safari Park,
to achieve volumetric 3-D rejuveSeaWorld, Legoland, Anzanation of the aging face. Of
Borrego Desert State Park, and
special note, you will not want to
Balboa Park—the largest urban
miss the three unique evening
cultural park in the United
sessions: Marketing Strategies
States, home to 15 museums,
for the 21st Century, Marketing
numerous art galleries, beautiful
Panel Tips from Mavericks and
gardens, and The Globe Theatres.
Masters: Family Feud Style, and
Plan to attend this cuttingMaking the Most of Your Talents
edge meeting, while enjoying the
and Time to Create the Career
beautiful city of San Diego.
and Life of Your Dreams.
Register now.
M
NOVEMBER/DECEMBER 2011
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ART AND SCIENCE OF THE AGING
FACE IN SUNNY SAN DIEGO
DIVERSIFY
INTENT
WITH
From Know-Risk Strategy, page 7
and unseen stock concentrations.
Your portfolio should be thoroughly analyzed for risk at all
levels—within your holdings and
across. It’s a whole new game.
Don’t rely on an old game plan.
Combine adherence and agility
To address, and even capitalize
on, the mercurial nature of the
current market, your plan should
combine a long-term framework
with short-term flexibility. A
structured, yet nimble approach
will enable you to more effectively
anticipate and optimize market
opportunities—throughout and
within asset classes, within and
beyond borders—while protecting
against risk.
Know what you have
It’s surprising how many
investors have a tenuous grasp
on their portfolio. This was made
painfully clear by the financial
crisis, when investors came faceto-face with risks that had been
obscured by jargon, lack of
understanding, or poor planning.
You need to fully understand
how and where your money is
invested, and more importantly,
why. This has never been more
essential. Know the role each
investment plays in your portfolio, its relationship to your future
goals, and its probable response
to the expected and the unexpected.
Diversify with intent
Blind diversification is a weak
defense against risk. A more
thoughtful, intentional approach
to diversification is required. It
involves assessing the purpose of
each asset class or other investment type, including its potential
ability to add return or subtract
risk.
Does the investment protect
against inflation? Provide diversiSee Your Portfolio, page 23
Facial Plastic Times 15
16 Facial Plastic Times
○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○
○
○
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○
issues will display a wide spectrum of common and rare disorders. The Kaleidoscope section
of the Congress will not only
allow junior colleagues to participate in focused learning opportunities designed to deal with their
specific learning tasks, but also
cover contemporary medico-legal
issues, ethical, psychological,
and mercantile aspects of facial
plastic surgery. As evidencebased medicine forms the foundation of our practice, a 1,000
Euro prize will be awarded to the
best scientific paper and poster.
The first day will commence
with an instructional course in a
separate room, followed by a
series of lectures in the afternoon, titled, “On the Shoulders of
Giants,” where world leaders will
provide their insight into a wide
variety of subjects. An early start
on the second day will continue
with key issues in facial plastic
surgery and also include the
Kaleidoscope sessions and
meetings with the exhibitors. The
third day will provide ample
opportunity for general plastic
surgery and maxillofacial colleagues to present their latest
techniques and examples, while
the afternoon session will concentrate on rhinoplasty. The final
day of the Congress will discuss
such diverse topics as
auricular reconstruction, hair restoration,
and the aging neck. A
plenary session will
conclude and debate
the main issues raised
each day.
The Congress will
not just be dedicated to
teaching and the hard
task of concentrating
for long periods of time.
The program at-aglance can be viewed
on-line and downloaded,
www.nosefaceworld-rome2012.
com/programme_glance.pdf.
Plan your trip now. I look
forward to welcoming you in
Rome in May 2012.
M
○
T
he muchanticipated
7th International Congress of the
International Federation of Facial
Plastic Surgery Societies
(IFFPSS), Nose & Face World
2012, will be held in Rome, the
Eternal City, May 9 – 12, 2012.
Distinguished members and a
host of acclaimed speakers from
around the world have already
registered for a meeting that
promises to provide a platform for
a stimulating exchange of ideas
and experiences from our distinguished colleagues and teachers.
The wide range of topics covered
by this Congress includes current trends from rhinoplasty,
aging face surgery, injectables,
lasers, fat grafting, non-ablative
resurfacing, implantology, otoplasty, nasal and facial reconstruction, endoscopic sinus and
skull base surgery, practice
management, and medico-legal
issues. This conference is targeted specifically at facial plastic
surgeons at all levels of expertise
from diverse backgrounds such
as general plastic surgery, otorhinolaryngology, maxillofacial
surgery, oculoplastic, and dermatological surgery.
In order to provide the guests
with the maximal amount of
exposure and create the opportunity for selective attendance, the
Congress will consist of parallel
sessions. A panel of experts will
debate controversial issues
thereby exposing the audience to
widely divergent views on problematic areas. This format will
enable the participants to gain
insight into the most difficult
tasks that surgeons encounter in
their daily activities. Cognisant of
the unique nature of the problems posed by each patient,
presentations on case-based
ROME
○
By Pietro Palma,
MD, President,
European Academy
of Facial Plastic
Surgery
IN
○
FACE WORLD”
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“NOSE AND
ABFPRS CERTIFIES
18 SURGEONS
A
t its September 10 meeting, the ABFPRS Board of
Directors determined
that the following 18
surgeons had met all of the
requirements to become ABFPRS
diplomates. The action brings the
total number of diplomates to
1,045.
Amit Bhrany, MD
Michael Keith Bowman, MD
Ryan Greene, MD
Jeffrey D. Hoefflin, MD
Dilip Madnani, MD
Michael Nuara, MD
Amit Patel, MD
James Michael Pearson, MD
Michael J. Reilly, MD
David Rouse, Jr., MD
Travis L. Shaw, MD
Oliver Simmons, MD
Amar Suryadevara, MD
Konstantin Tarashansky, MD
Emre Vural, MD
Jeremy P. Warner, MD
Stephen Weber, MD
Neena Agarwal Will, MD
Note: Applications for ABFPRS
certification will be accepted
through February 15, 2012, if
accompanied by the late fee of
$300. Call the ABFPRS office for
information at (703) 549-3223.
THERE WILL BE A THREE-DAY TOUR OF
THE STUNNING AMALFI COAST, THE
ISLAND OF CAPRI (ABOVE), AND THE
UNIQUE REMAINS OF FIRST CENTURY
LIFE IN POMPEII. A TRIP TO ITALY MUST
ALWAYS INCLUDE A SAMPLE OF HER
NATURAL BEAUTY AND HISTORIC SITES.
NOVEMBER/DECEMBER 2011
your practice is
valuable
successful
outstanding
distinctive
No two practices are alike. PCA SKIN® recognizes this and provides
educational opportunities tailored to the individual needs of your
practice. We believe education should be informative, cost-effective
and convenient. In addition to our numerous seminar offerings available
throughout the country, all PCA SKIN seminars may also be held in your
office on the date and time most convenient for you.
Your PCA SKIN educator will be a fellow health care professional
with vast experience developing successful medical practices and
will provide you and your staff with personal attention and supervision
while performing and observing chemical peel treatments.
Please contact a Certification Specialist at
877.PCA.PEEL (722.7335) with questions or to
schedule an in-office seminar at your practice.
NOVEMBER/DECEMBER 2011
pcaskin.com | 877.PCA.PEEL (722.7335)
Facial Plastic Times 17
By Tracy L. Drumm,
OFPSA President
This fall, the officers of the
Organization of Facial Plastic
Surgery Assistants (OFPSA) gathered in the back of the large, chilly
hall in sunny San Francisco. Sitting behind a sea of eager minds,
we gleefully listened to the booming voices of the many industry
experts. As their pearls echoed throughout the convention center, a
theme began to emerge within the advice. In addition to the technical guidance offered, nearly all of our speakers recommended a
book that had impacted their practice, business, or personal life.
Juxtaposing the notes of the officers, we compiled a recommended reading list to be shared with members and colleagues.
OFPSA Top 10 Reading List
1. Blink: The Power of Thinking Without Thinking, by Malcolm
Gladwell
2. How to Talk to Anyone, 92 Little T ricks for Big Success in Relationships, by Leil Lowndes
3. NurtureShock: New Thinking About Children, by Po Bronson and
Ashley Merryman
4. Survival of the Prettiest: The Science of Beauty, by Nancy Etcoff
5. QuickBooks 2011 for Dummies, by Stephen Nelson
6. Customer Satisfaction is Worthless, Customer Loyalty is Priceless:
How to Make Them Love You, Keep You Coming Back, and Tell
Everyone They Know, by Jeffery Gitomer
7. Super Freakonomics: Global Cooling, Patriotic Prostitutes, and Why
Suicide Bombers Should Buy Life Insurance, by Steven D. Levitt
and Stephen J. Dubner
8. Drive: The Surprising Truth About What Motivates Us, by Daniel H.
Pink
9. Who: The ‘A’ Method to Hiring, by Geoff Smart and Randy Street
10. The Happiness Advantage: The Seven Principles of Positive Psychology That Fuel Success and Performance at Work, by Shawn
Achor
Whether on your next long flight or simply enjoying a quiet
evening at home, I encourage you to explore the lessons and journeys awaiting in these books. The various topics will challenge the
way you think, provide tips to help you work smarter not harder,
and even help overcome personal obstacles. Grab your Kindle,
NOOK, iPad or even (gasp) a paperback and let the quest begin.
AT THE OFPSA
FALL MEETING IN
SAN FRANCISCO,
FROM LEFT ARE:
SHANNON
REEVES, KRISTI
FRITZ, TRISTE
ROSEBROUGH,
MARCY SIMPSON,
TRICIA THINNES,
TRACY DRUMM.
18 Facial Plastic Times
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An Unexpected Discovery
OFPSA’s Top 10
MENDING WAR
INJURIES
From Jose Barrera, page 14
tist, he performed the first facial
prosthetic mission of Operation
Enduring Freedom, ensuring that
11 Afghans, who'd been disfigured through war injuries or
domestic violence, received
prosthetic eyes and ears. Because of his compassion and
surgical care for their children,
Afghan villagers bestowed a gift
upon Dr. Barrera not often received by outsiders—they accepted him as one of their own.
"Applying our surgical gifts can
bring peace in war, even if it
starts with one family," stresses
Dr. Barrera.
Upon his return from Afghanistan, Dr. Barrera submitted
another application to complete
ABFPRS surgical requirements
during the 2011 certification
cycle. His exemplary surgical
skills were fully evident to the
ABFPRS Credentials Committee
and his abundant caseload more
than fulfilled the points necessary for him to achieve certification in 2011.
"Reconstructive cases speak
deeply to my soul," confides Dr.
Barrera, who is currently serving
in the U.S. Air Force as the
Division Chief for sleep and
craniofacial surgery and as the
staff facial plastic surgeon at the
San Antonio Military Medical
Center. The ABFPRS is honored
and humbled to name this skilled
and compassionate surgeon as its
1000th diplomate. Dr. Barrera's
worthy mission—to restore physical deformity with the aspiration
of healing deeper wounds—is a
mission we will not soon forget. M
Facial plastic surgeon wanted to
work with busy Mohs surgeon,
and to build facial cosmetic
practice. Please fax CV to
(941) 955-9806, or e-mail it to
[email protected].
NOVEMBER/DECEMBER 2011
n the year 1887, the first
credited intranasal rhinoplasty was performed in the
United States. Members of the
1887 program are individuals and
organizations whose philanthropic commitment to the
AAFPRS Foundation is $1,000 or
more (actual cash donation)
during a fiscal year.
The award is presented to
individuals who have gone the
extra mile for the development
office. They have helped the
annual giving fund and have
participated in activities that
would not have been the same
without them.
According to Ann Jenne, the
Academy’s director of development, this year's award recipients
were there in 2010 helping the
AAFPRS Foundation.
The first recipient lives in
Jacksonville, Fla., and is a fairly
recent member of the Founders
Club. We were introduced to him
by Kriston J. Kent, MD, who
thinks so highly of him! Our
recipient has enthusiasm and
spirit and his willingness to
assist in any way possible is hard
to match. We were fortunate to
learn that this doctor has a
classic rock and roll band called
The Rhythm Cure. The band has
played everywhere…including
corporate BMW events in
Germany!
Taking you back to May of
2010, we needed entertainment
at the 10th International Symposium gala, which was held in
Hollywood, Fla., and our
budget was practically nonexistent. Thanks to this
Academy member, we had
great music at no expense
to us whatsoever; he
covered the band's costs!
The evening was a huge
success and guests danced
and sang to the music.
As if this wasn’t enough,
this doctor went a step
further. He knew that our
fundraising efforts for the
International Symposium
NOVEMBER/DECEMBER 2011
MEMBER AWARD GIVEN
were just below budget. With an
additional donation from him, the
budget was met.
He helped behind the scenes,
never wanting fanfare, no recognition needed, but Jeffrey C.
Wachholz, MD (pictured to the
right), was the star of the 10th
International Symposium!
The second recipient had a
vision for the development office,
a vision that would future proof
the AAFPRS Foundation. It was a
vision that the development office
silently hoped would occur, but
they needed an advocate to voice
the goal and to make it happen.
For a capital campaign to occur, a
great deal of preparation needs to
take place—finding a compatible
consultant, organizing a feasibility study, and looking at the
economic forecast. Vito C.
Quatela, MD, did all that. He
worked tirelessly to find the
perfect consultant group among a
sea of supposed experts. He
worked with the Board to ensure
that eventually there would be a
light at the end of the tunnel with
regards to the economy—remaining poised and ready. Dr.
Quatela's efforts over the last two
or so years have paid off. As the
National Steering Committee
moves forward, we will reach and
hopefully surpass our goal of four
million. Thank you, Dr. Quatela,
for being our anchor.
M
DR. QUATELA ANNOUNCES THE FACES
OF GENEROSITY CAMPAIGN AT THE
RECENT FALL MEETING IN SAN
FRANCISCO, SEPTEMBER 2011.
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I
1887
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DISTINGUISHED
TO
TWO
Recipients of the Distinguished
1887 Member Award
Dr. and Mrs. Harrison C. Putman,
III (1996)
Peter A. Adamson, MD (1997)
Dr. and Mrs. Thomas Romo, III
(1998)
Dr. and Mrs. William J.
Wolfenden, Jr. (1999)
Dr. and Mrs. Craig W. Senders
(2000)
Dr. and Mrs. John M. Hodges and
Ms. Margaret M. Ancira (2001)
Paul T. Davis, MD, and
Carla Graham, MD (2002)
Dr. and Mrs. William H. Truswell
(2003)
David B. Rosenberg, MD, and
Marc S. Zimbler, MD (2004)
Dr. and Mrs. Keith A. LaFerriere
(2005)
Paul S. Nassif, MD (2006)
Eugene L. Alford, MD, and
Andrew A. Jacono, MD (2007)
Cyrus Moayad, MD (2008)
Anthony P. Sclafani, MD;
Mark Hamilton, MD; and
Terry Donat, MD (2009)
Dr. and Mrs. Sheldon S. Kabaker
(2010)
Jeffrey H. Wachholz, MD, and
Vito C. Quatela, MD (2011)
Facial Plastic Times 19
FACES
OF THE
ACADEMY: DR. RICHARD L. GOODE
20 Facial Plastic Times
E
early after residency and he was
western regional vice president
from 1973 to 1978. He also was
chair and/or a member of several
committees. He was elected
president of the AAFPRS in 1984.
He was involved in the formation
of the American Board of Facial
Plastic Surgery in 1992 and
served on the Board for several
years. He also was active in the
AAO-HNS and was program chair
from 1980 to 1986 and became
president in 1990. As a result of
his research activities, he has
been a member and chair of a
NIH NINCDS Study Section and
head of the FDA ENT Medical
Device Committee. He directed a
facial plastic surgery fellowship
for some 20 years and now Academy member Sam P. Most, MD, is
the director. He started a sleep
surgery fellowship at Stanford
with Dave Terris, MD; Bob Riley,
MD; and Nelson Powell, MD, that
is in its tenth year.
Dr. Goode has a strong inter-
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DR. GOODE IS HAVING LUNCH
IN AFRICA WITH A LOCAL
NASAL BREATHING EXPERT.
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T
his issue’s Faces of the
Academy features an
Academy long-time friend
and past president Richard L. Goode, MD. Dr. Goode grew
up in Hollywood, Calif., (comedian
Carol Burnett was a classmate)
and graduated from the University of Southern California School
of Medicine, where he was national treasurer of the Student
AMA in his senior year. He went
on to Stanford Medical Center for
his residency in otolaryngology.
Upon completion, he was offered
an academic position, which he
thought he would try for a year
and then go into private practice
in Santa Barbara. He is still there
in active practice—"Inertia is a
powerful force and Stanford is a
great place to work," he says.
While a resident, he discovered the challenge of rhinoplasty
and his clinical practice focused
on facial plastic and reconstructive surgery as well as head and
neck surgery. Dr. Goode found out
quite early that research support
in facial plastic surgery was nil
and to become tenured and stay
at Stanford he needed to perform
research, publish, and obtain
grants. "Hearing was where the
research money was so my
primary research interest moved
to otology and middle ear physiology as well as the development of
a practical implantable hearing
device." He started an Otologic
Research Laboratory at the Palo
Alto Veterans Affairs Medical
Center, where he was chief
of the section of otolaryngology. Forty plus years
later, he stepped down as
chief and closed the lab.
"It got so that I would
rather attempt Mount
Everest in my bathing suit
than write another grant
application!"
Dr. Goode's involvement
with the AAFPRS began
...
est in medical device development. He has been involved in the
start-up of several companies
based on research from his
laboratory. He was a founder of
Resound, Inc., now one of the
largest hearing aid companies in
the world. Symphonix, now part of
Med-El, is an implantable hearing
device company that started in
his lab and currently sells more
implantable hearing devices than
any other company. He is the
inventor of the T Tube for treatment of middle ear effusion, plus
some 10 other products currently
on the market. "Some people give
talks on the right way to develop
products and start companies;
I've got a great talk on how not to
do it!"
Away from work, Dr. Goode
enjoys his hobby of magic, particularly mentalism. He has
performed at banquets and
medical meetings throughout the
world and taught an undergraduate course at Stanford on Science
and the Supernatural. “After I
perform, many will ask how I do
it. Unfortunately, some ask why I
do it," says Dr. Goode. For several
years, Dr. Goode directed a
Halloween Seance at his home.
"Normally, there are about 12
people and the medium at a
seance; when ours went up to 85,
I knew, then, it was time to move
on. We tried to bring Elvis back
but couldn't...further proof that
he is still alive somewhere."
Little League baseball took
time in the spring when his son
was growing up and he managed
a team for three years. "We came
in first one season and second
twice—I'm kind of proud of that. I
ran into one of our former players
some 20 years later and he still
remembered that I should have
had him pitch the last two innings of a championship game,
which we lost. He was right and I
told him so but I could tell he was
still ticked off. Twenty years later?”
We’ve asked Dr. Goode some
questions and this is what he
had to say.
NOVEMBER/DECEMBER 2011
G
Having had many years of
experience in practice, what advice
would you give the young surgeon
on how best to succeed? First,
have a passion for what you are
doing. Without that, you will not
reach your potential. Second,
never stop trying to get better.
Take courses, attend meetings,
visit other surgeons, read the
journals, and critically analyze
your work. Third, as early as
possible, define who you won’t
operate on and why. In the
beginning, there are very few—
later the list gets longer. By
understanding this question and
your answer, your surgical results will improve. I have never
regretted not operating on a
patient, but have several regrets
on patients that I did operate on
and should not have. Good work
on bad patients will rarely succeed. Fourth, become involved. Be
an active member of your medical
society, AAFPRS, or AAO-HNS.
They need you, and you will
benefit from it.
What is the greatest change
you have witnessed during your
career? To me, the greatest
change has been the expanded
role of Web- based marketing that
has changed how patients select
a facial plastic surgeon. The old
adage: "Do good work, treat people
fairly, and in a few years you will
become successful," is still true
but now is incomplete. Add
"Develop a great Web page," to
NOVEMBER/DECEMBER 2011
bring more patients to your office.
Unfortunately, some of them may
not be the ones you want. In
addition, we are now seeing more
and more use of office operating
rooms and surgicenters. Many
facial plastic surgeons rarely go
to the hospital any more.
What are you most proud of?
Family is right up there. Three
happy and successful children,
six terrific grandchildren, and a
wonderful wife, Lynn. I'm not sure
how much I had to do with their
accomplishments, but I am very
proud of them. My work in the
medical device field has been a lot
of fun and I'm proud of what we've
achieved (could always have done
more)—I keep thinking I have one
more invention floating around in
my head that could help my
patients. I hope so.
What was your most unusual
experience, in or out of the practice
of facial surgery? I have a lot of
them, many from the days we put
on courses around the world and
did live surgery (no longer possible in the U.S. today).
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SOME DAYS, DR. GOODE THINKS THE
WINE BUSINESS MAKES MORE SENSE.
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HIS INVENTIONS, HIS ACCOMPLISHMENTS,
AND
HIS MAGIC
M. Eugene Tardy, Jr., MD;
Norman J. Pastorek, MD; Robert
L. Simons, MD; Jack P. Gunter,
MD; George H. Brennan, MD; and
Ted A. Cook, MD, among others,
were part of the "roadshow." One
afternoon in Morelia, Mexico, we
were evaluating possible facial
plastic surgery patients. Dr.
Tardy saw this old, bent over lady
about four feet tall with a huge
nose and tons of facial wrinkles.
He asked her, through the interpreter, what she would like. She
opened her hand and there was a
photo taken from a newspaper.
She smiled and showed it to
Gene. It was a picture of Candice
Bergen in her prime! Remember,
who won't you do! One embarrassing moment, not too unusual
considering the source, was at a
rhinoplasty course in Memphis
put on by Charles Gross, MD,
then chair of the Department of
Otolaryngology at the University
of Tennessee Medical Center. A
resident was presenting one of
the cases to be done the next
morning. Dr. Gross and I were in
the back of the auditorium and I
made a comment to him. Much to
my surprise and chagrin, Charlie
boomed out in a loud voice that
could be heard throughout the
hall, "Goode just told me, cancel
the patient and let's do the
resident's nose—he really needs
it more."
What is the biggest challenge
that our specialty has today? I
believe it is maintaining high
standards despite the increase in
competition from several sources
and the aggressive marketing
used by some physicians and
clinics. It has never been easy
and I think it is getting harder.
Thank you, Dr. Goode for
sharing your amazing history,
your passion for research and
invention, your love of magic,
and your dedication to our
Academy and to facial plastic
surgery.
M
F DR. GOODE ... IN SEARCH OF THE
WILY TROUT.
Facial Plastic Times 21
OF THE
Fab Over 50
October 1 and 2, a number of
Academy members based in New
York, New Jersey, and Connecticut participated in a “Beauty
Bash,” hosted by the popular
consumer blog and network for
women, Fab Over 50. The event,
designed specifically for women
over 50, took place at the Metropolitan Pavilion in New York City,
where 14 Academy surgeons took
advantage of this time to connect
with women one-on-one to offer
complimentary consultations.
22 Facial Plastic Times
YEAR UPDATE
The event
drew thousands of women
from the tri-state area and
Academy members conducted more than 75 consultations with prospective
patients who were curious
to learn more about different procedures and to
receive face time with a
facial plastic surgeon in a
more casual environment.
Facebook
In an effort to elevate the
Academy’s social media presence,
plans are underway to hold a
series of contests to increase the
Facebook and Twitter fanbase. Be
sure to join us by searching for
“AAFPRS” and clicking “Like” to
stay in touch with the latest
Academy news.
Annual membership survey
As the end of the year approaches, it is time to reflect on
2011 and start thinking about
the Academy’s annual survey.
The survey is critical to the
Academy’s public relations efforts
as the results provide potential
information that is used by Green
Room PR in media outreach. Over
the past few years, the survey
has been considerably streamlined. Last year’s survey included
only 10 questions and was all
multiple choice.
Our goal is to have at least 50
percent member participation,
which is considerably higher
than past years. We are distributing the survey in early December and we ask you to make every
effort to participate.
Annual meeting
It was a very active annual
meeting in San Francisco with PR
playing a large role in various
events. Green Room hosted two
workshops: “How to Raise Your PR
Profile,” where Academy members
were in attendance; and a second
workshop “How to Use the Online PR Tool Kit,” where office
assistants participated.
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T
he Academy continues to
make headlines with some
impressive media cover
age. Glo.com (the beauty
and lifestyle Web site of MSN with
over 78 million monthly visitors)
quoted former Academy president
Jonathan M. Sykes, MD, in a
story titled, “In Defense of Vanity.” In addition, Business Update
(regional Michigan publication),
quoted Dr. Sykes in, “Cosmetic
Surgery Market Mirrors Economic Growth.”
Incoming president, Tom D.
Wang, MD, made his media debut
in his role as Academy president
interviewing with PSP: Plastic
Surgery Practice (trade magazine)
for an article on scar revision.
The article is set to be published
later this year.
In honor of Domestic Violence
Awareness Month (October),
Green Room conducted media
outreach around the FACE TO
FACE program. Interest in the
topic has been strong and placements have been secured in
print, online, radio, and television outlets. Dr. Wang has conducted interviews with KLUV-FM
in Dallas, KFAB-AM in Omaha,
and the nationally syndicated
Kathryn Zox Show. In addition,
the Austin American-Statesman
newspaper plans to publish an
article and television segments
are under consideration by
WLOS-TV (Asheville, N.C.),
WACH-TV (Columbia, S.C.) and
KOB-TV (Albuquerque, N.M.).
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PR REPORT: END
ACADEMY MEMBERS HELD ONE-ON- G
ONE CONSULTATIONS WITH POTENTIAL
PATIENTS IN PRIVATE SCREENING
AREAS. IN ADDITION TO THE CONSULTATIONS, FREE MAKEOVERS WERE
OFFERED TO WOMEN ATTENDING THE
FAB OVER 50 BEAUTY BASH.
Green Room also presented
its annual report to the Board of
Directors and attended the
committee meetings, including
Public Information, Emerging
Trends and Technologies, Multimedia, and FACE TO FACE.
If you have a story idea or
question about any of the
Academy’s PR activities, e-mail
[email protected].
M
PRACTICE OPPORTUNITIES
Busy metro Seattle area—facial
plastic surgeon wants associate
to take over practice; very
desirable area.
Facial plastic surgeon needed
to take over practice in the
south metro area of Denver
with in-office operating room
and well-designed office space.
Candidate must be fellowship
trained and board certified in
facial plastic surgery and
otolaryngology with strong
surgical experience.
Interested parties for the above
may e-mail Rita Chua Magness
at [email protected].
Seeking a physician for a
plastic surgery office in
Bellevue. Interested parties
should call (425) 990-3223.
NOVEMBER/DECEMBER 2011
2012
JANUARY 18-22
REJUVENATION OF THE AGING FACE
Co-chairs: Mary Lynn Moran, MD and
Sam P. Most, MD
San Diego, CA
MARCH 5-9
CARIBBEAN FACIAL PLASTIC
SURGERY UPDATE
Directors: Stephen W. Perkins, MD and
Capi Wever, MD
San Juan, PR
APRIL 18-22
COMBINED OTOLARYNGOLOGICAL
SPRING MEETINGS (COSM)
(AAFPRS SESSION, APRIL 18-19)
Co-chairs: Scott A. Tatum, III, MD and
Benjamin C. Marcus, MD
San Diego, CA
YOUR PORTFOLIO
from Diversify, page 15
fication? Through purpose-driven
allocation, you’ll have a better
understanding of whether an
investment makes sense in the
context of your portfolio objectives and in the pursuit of your
personal goals.
Is your portfolio a breeding
ground for risk?
If you’re unaware of the risks
you’re holding, opportunities
may be slipping through your
fingers.
Editor’s Note: This article was
provided by BNY Mellon.
Enclosed in this November/December issue of Facial Plastic Times are:
Rejuvenation of the Aging Face brochure; Committee Roster;
Annual Fund Envelope.
NOVEMBER/DECEMBERand
2011
M
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FACIAL PLASTIC TIMES
NOVEMBER/DECEMBER 2011
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From Medical Editor, page 4
reports that contribute little or
nothing to the knowledge base,
e.g., a single case report in
Ophthalmic Plastic and Reconstructive Surgery (2011) reporting
the use of barbed suspension
sutures medial and lateral to the
reconstructed lower eyelid following Mohs micrographic resection
of carcinoma in a single patient
in whom “minimal” ectropion was
reported at 10 postoperative
weeks.
In a retrospective review of
496 body contouring patients,
Shermak et al., (Plastic Reconstructive Surgery, 2010) reported a
17.5 percent complication rate in
the 114 patients in whom barbed
suture was used, compared to a
12 percent rate in those in whom
non-barbed suture was used
(p=0.093). However, when stratified for site, only the complication
rate in the arm was statistically
significant. No facial procedures
were included in their series.
So an exhaustive review of
the available literature forces one
to conclude that evidence is
lacking on the safety and efficacy
of facial suspension with barbed
suture. Results may be dependent on the surgeon, the technique he or she uses, the nature
and extent of the problem being
treated, the age and condition of
the patient, or a hundred other
variables not yet studied. With no
consensus and little supporting
evidence, it seems hard to me to
justify reliance on barbed suspension for consistent, predictable, reliable results. But the
question remains unanswered,
calling for any with personal
experience documented by
objective data to contribute an
article that might help clarify
the role of barbed suture in facial
plastic surgery. Got evidence? M
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CLARIFY ITS
ROLE... GOT
EVIDENCE?
MAY 9-12
THE 7th INTERNATIONAL MEETING
IN FACIAL PLASTIC SURGERY
“Nose and Face World”
Rome, Italy
Co-Sponsors: IFFPSS, EAFPS, and
AAFPRS
JUNE 16-17
ABFPRS Examination
Washington, DC
SEPTEMBER 4
FALL COMMITTEE MEETINGS
(preceding the AAFPRS Fall Meeting)
Washington, DC
SEPTEMBER 5-8
FALL MEETING
Co-chairs: Craig S. Murakami, MD and
Daniel S. Alam, MD
Washington, DC
The AAFPRS wishes to thank
the following companies for
their display advertising
commitment to Facial Plastic
Times and the Annual
Membership Directory in
2011.
Accurate Surgical &
Scientific Instruments
Anthony Products, Inc.
Bien-Air Surgery
Canfield Imaging Systems
CareCredit
Implantech
Medical Justice
Medical Protective
Multi-specialty Foundation
for Facial Aesthetic
Surgical Excellence
New York Plastic Surgery
Foundation
PCA SKIN
Facial Plastic Times 23
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