ExtremeTix How To:
Transcription
ExtremeTix How To:
ExtremeTix How To: Add Tabs to a Facebook Page The following instructions layout how to add an additional tab to a Facebook page allowing fans to purchase tickets directly from Facebook. The tab can also be customized for other uses such as a welcome page, contest rules and event information but we will concentrate on a Ticket Tab for this demonstration. Step One – Add the Tab Sign into Facebook using the login for your Page, then in another browser go to iFramehost https://apps.facebook.com/iframehost . Click Install Page Tab. Use the dropdown arrow next to Choose Facebook Pages to select the Page you want to add a Tab to (once selected there should be a check next to the Page name) and click the blue Add Page Tab button. Once the Page Tab has been added a new window will come up showing the Tab setting options. Step Two – Select the Settings Note: This button name is the Tab Name and is shown under the button on the Timeline page. Select the Tab Image for the Button on the Timeline Page Select the Enable Timeline 810px to take advantage of the full Tab width Note: the image size of 111px X 74px Check to Show the Share Button Select URL for the Page Source Enter the Purchase Page URL Note: These 3 items should be turned Off for the Ticket Tab (see notes at end of instructions) Input the Height of the Page. (Usually 1000 will suffice but you may need to “play around” with it. If the purchase page scrollbars show you may need to make it longer) Type the Name of the Button to show under the image on the Timeline Page Once you have finished all the selections above, click the green Save Settings button on the bottom of the page. Scroll back up to the top of the page and click the View Tab button on the right. Check that everything is correct. Step Three – Placing the Button Go to your Timeline page and check that the button is showing correctly. If you need to change the image click the down arrow at the right end of the Button Ribbon. Hover over the right-top corner of the button until you see the edit pencil image, click to view the button options, select Edit Settings to change the image. If you already have more than four buttons on your Button Ribbon you may need to swap them around so the Buy Tickets button is showing on top. As above, click the down arrow on the end of the Button Ribbon to go into the edit mode and click on the Edit Pencil image on one of the button you want to swap. Note: Facebook does not allow you to move Photos. Events are important as it gives a way for your customers to “Check-In”. Likes are the best to move down since it also shows under the Page name. You have to plan ahead a bit to arrange the buttons in the best order since you can only switch one for one. (Remember those plastic little games where you moved the pieces to get the picture right?) That’s it! Facebook viewers can now purchase your tickets directly from Facebook! Customers go from your Timeline Page to the Ticket Tab in one click Notes Following are a few items you may want to consider when adding your Ticket Tab. Purchase Page Banner What shows on the Ticket Tab comes directly from your ExtremeTix Purchase Page. Facebook only gives 800px of width (although much better than the previous 500px) and since the Purchase Page banner is 960, any important text needs to be within the first 800 pixels (left to right) of the banner or it will be cut off. If your banner doesn’t look good in Facebook you may want to reconfigure the layout and have your ExtremeTix Account Manager reload it on the Purchase Page. Purchase Page URL If you copy the URL from a web browser do not include the Cart code section. Direct From Browser: https://tix.extremetix.com/Online/?siteID=3023&cartID=5925b877-1f9d-4d55-83b5 Correct Link: https://tix.extremetix.com/Online/?siteID=3023 Note: In the URL the number associated with the siteID (siteID=####) will be specific to your purchase page and can be found under the Events tab in ExtremeTix Self Administration. Sales References It is recommended you add a Sales Ref to the Purchase Page link you use for your Facebook Ticket Tab. If you are not familiar with a Sales Refs it is a code (&SalesRef=your custom code) added to the end of a Purchase Link for tracking purposes. Sales Refs come in handy if you have any sort of program where other websites are including your links. You simply append the Ref and the name code you want to the link and the ExtremeTix system automatically keeps track of sales associated with that Ref. The Sales Ref can’t be used for any sort of discount or change to pricing; it is strictly a tracking mechanism. For repeat usage, naming systems come in handy, for instance a Ref for any eblast might start with EB and end with the Month-Year (ex: EBevent05-12) and Refs for Facebook might start with FB. Just keep in mind it needs to be 14 characters or less. Normal Link: https://tix.extremetix.com/Online/?siteID=3023 With Sales Ref: https://tix.extremetix.com/Online/?siteID=3023&SalesRef=FBeventname To check results associated with Refs go to your ExtremeTix Administration panel and click the Sales Refs link under the Events tab. When the page comes up you’ll see a list of any SalesRefs connected to your Purchase Pages with ticket count and sales Note: ExtremeTix has automatically integrated the following Facebook SalesRefs: etfbshare_conf – This is when someone Facebook shares an event from the confirmation page etfb_list – This is when someone Facebook shares an event from the event list page etfb_share – This is an old share from the event list before we made the distinction between the confirmation page and the event list page sharethis – This is when someone shares an event through the ShareThis icon on the event list regardless of the social media site