News Release Benoit Petitjean joins the DLF-TRIFOLIUM Group as

Roskilde, 9.10.2014
News Release
Benoit Petitjean joins the DLF-TRIFOLIUM Group as
General Manager in DLF France SAS
DLF- TRIFOLIUM announces today, that Benoit PETITJEAN joins the Group as General
Manager in DLF France SAS from early 2015.
Benoit Petitjean will lead the DLF France team based in Les
Alleuds, Angers. He replaces General Manager Jean-Pierre
LANTENOIS, who will retire from his job in 2015 after 30
exiting years in the seed business.
“I look forward to leading the DLF business in France with
its competent and innovative team. DLF-TRIFOLIUM is the
market leader in clover and grass with a strong pipeline of
new products. In grass seeds, the DLF portfolio is second to
none,” says Petitjean. “Our focus will remain on delivering
what our customers need. When they succeed, we succeed.”
“DLF France will continue to strengthen its position as the leading grass seed supplier,
providing our skills and expertise to the customers and we will bring even more innovative
and efficient solutions to the market,” says Petitjean.
“Benoit Petitjean brings a wealth of strategic and commercial strength, adding 19 years of
experience in turf grasses from the seed business in both the professional and consumer
market to the DLF Group. We look forward to welcoming him as part of the team,” says
CCO in the DLF Group, Søren Halbye
Previously, Petitjean had a career in the Barenbrug Group as head of Sales and Marketing in
France since 2003, and he has a thorough knowledge of the French and European seed
industry and markets.
For further information: CCO Søren Halbye, mobile phone: +45 22 150 350
The DLF-TRIFOLIUM Group is the market leader in the research, development, production and distribution of turfgrass and forage clover and grass seed. DLF-TRIFOLIUM is owned by 3,500 Danish grass seed growers and has subsidiaries or sales offices in Denmark, Sweden, UK, Netherlands, France, Germany, Russia, Czech Republic, China, New
Zealand, South America, Canada and the US. DLF-TRIFOLIUM employs 800 people and has a turnover of €445M.
Communications Manager Stig Oddershede, Phone: +45 46 330 371 | Mobile: +45 4030 3248 | E-mail: [email protected]
DLF-TRIFOLIUM A/S Ny Østergade 9 DK-4000 Roskilde Phone: +45 4633 0300 Fax +45 4632 0830
www.dlf.dk and www.dlf.com