Now - Anjali Lakha

AL
WORK EXPERIENCE
XVThree Marketing Team Member
April 2014-present
• Create, deliver, edit, and optimize PR materials
• Create and deliver press releases, media relations
content, case studies, sponsorship decks, executive
bios, corporate newsletter content and social media
content
• Coordinate flow of information and communication
and disseminate it according to plan/strategy
• Deliver content via Twitter, Facebook or email
Vita 10|17 Contributing Writer
March 2014-present
•Write and report on entertainment and music news
•Interview relevant artists and businesses for the blog
Life In Motion Entertainment Social Media Manager
July 2014-present
•Execute all social media and online
promotions(content and design)
• Execute grass root level marketing campaigns via
street teams
• Garner press coverage for clients through email/
phone pitches and press releases
• Oversee design (i.e. Facebook, Twitter and website
updates)
The Underground Chicago
October 2013-May 2015
• Manage front door revenue and sales
Raj Jewels Sales Associate/Merchandiser
January 2014-February 2015
•Handle sales transactions
• Analyze past sales figures/trends to anticipate future
product needs
•Allocate certain amounts of stock, to each outlet,
throughout each season
•Organize store displays
Zapwater Communications PR Intern
January 2014-May 2014
• Supported publicists on account and administrative
work, building and enhancing positive relations with
clients and media contacts
m [email protected]
n (773) 829-7041
• Updated and maintained media kits, clip books and
status reports
• Media list management of Zapwater accounts (Gilt
Women/Gilt City, CuffLinks, CIRCA, Haberdash,
Vineyard Vines, Forum Studio, RA Sushi, Sullivan’s,
Del Frisco’s, Yum Cha,)
Rockit Ranch Productions Marketing Intern
October 2013-January 2014
• Executed distribution efforts on a micro-level via
target grassroot marketing tactics
• Database management of industry contacts among
all Rockit Ranch Productions venues
• Provided assistance to guest services manager
• Assisted at Rockit Ranch events-managed guest list
and distributed sponsored products
Skinny Socials PR/Marketing Intern
May 2013-August 2013
• Assisted with the creation and distribution of press
releases and promotional items
• Assisted at Skinny Socials events
• Updated and maintained Skinny Socials site
• Worked with hospitality clients on sponsorship deals
LUC Phonathon Caller
May 2013-September 2013
• Cold calling: engaged with Loyola University alumni
and informed them of new campus developments and
initiatives
• Pitched donations for the university
PROFESSIONAL SKILLS
• Microsoft Word/Publisher/Powerpoint/Excel
• Adobe InDesign/Illustrator/Photoshop
• Hootsuite
• Constant Contact
• Wordpress
EDUCATION
Loyola University Chicago
2014 B.A Public Relations and Advertising