BioCatch for eCommerce

BioCatch for eCommerce
Behavioral Biometrics: A Disruptive New
Approach for eCommerce Fraud Detection
Behavioral Biometrics: A Disruptive New Approach for eCommerce Fraud Detection
Solution Highlights
Criminal behavior
detection
Robotic vs
human activity
Checkout fluency
analysis
Real-time Alerts
Existing fraud prevention solutions provide transaction information
combined with device reputation and are simply not effective
in combating the high level of expertise fraudsters tend to
demonstrate in the eCommerce fraud arena.
Fraudsters behave differently when buying online, they express
high familiarity with the purchase process, their fluency patterns
are distinctive, and the way they interact with specific fields can
be very uncharacteristic when compared to the behavior and
cognitive choices made by real users.
BIOCATCH eCOMMERCE FRAUD DETECTION
Stopping Fraud at Checkout Flow
BioCatch tracks how users interact online –on web and mobile - while
shopping. By analyzing user interaction BioCatch can identify and alert, in
real time, on behaviors that are consistent with criminal activities. BioCatch’s
eCommerce Fraud Detection identifies fraud typically missed by existing fraud
detection controls. It spots suspicious behaviors consistent with fraud and
criminal activity, including repeat fraudster access, data familiarity mismatch,
account takeover practices, device and network spoofing, and out of genuine
profile behavior.
By investigating user interaction at checkout, BioCatch is able to reveal data
that until now, was not available, based on the user’s behavior, cognitive
choices and interaction analysis.
Select
Products
Checkout
Online shopping checkout flow: BioCatch analysis tool can identify between a fraudster and a
genuine customer based on their behavior
Behavioral Biometrics: A Disruptive New Approach for eCommerce Fraud Detection
Main Benefits
BioCatch’s Behavioral Biometric technology is able to distinguish
between normal online shopping behavior and anomalous behavior by
analyzing the following features:
Less Fraud
Detect machine/bot
activity
Spot criminal behaviors
in the application flow
Catch identity theft
even if the access is
from new device/IPs
Less Friction
Still using CAPTCHAs?
We can help you
eliminate them
Smoother and faster
process for the
customer
User Analytics
Higher acceptance
rates: Add behavioral
intelligence into your
decision making
Improve usability:
Identify why genuine
users abandon
• Criminal behavior detection
• Application fluency analysis
• Input familiarity
• Successive abuse
• Cluster analysis
• Robotic vs human activity
About BioCatch
BioCatch is the leading provider of Behavioral
Biometric™ Authentication and Malware Detection
solutions for mobile and web applications.
Deployed in leading financial services in US, UK,
Brazil and other regions. Protecting millions of
online banking and eCommerce users, BioCatch
proactively collects and analyzes more than
400 cognitive parameters to generate a unique
user profile. Banks and retailers use BioCatch to
significantly reduce friction associated with high
security controls through friction-free behavioral
authentication. They also use BioCatch to detect
Account Takeover, New Account Fraud and
fraudulent behavior. Our team is comprised of
experts in neural science research, machine
learning and cyber security. For more information
please contact us at www.biocatch.com