Volume 5, Issue 1

OUR MOST IMPORTANT CONNECTIONS DON’T INVOLVE WIRING OR ELECTRICITY
Our business is built upon relationships. The connections we make with our
partners, clients, and community are the ones that mean the most to us, as
a company and as individual Feyen Zylstra employees. By strengthening and
preserving those relationships, we reinforce the integrity and professionalism
that are among our core
principles.
So you can see why we’re
excited to draw your
attention to some things
we’ve done recently to
enhance our ability to
communicate with YOU –
whether you are a key client, a
subcontractor, a collaborator
in one of our many charitable
pursuits, or an interested
member of the community.
This newsletter itself is
evidence of our interest in
keeping you informed, but
it’s only the beginning.
First, we’ve recently reorganized and redesigned our website to make it even
more “user friendly.” Visit www. feyenzylstra.com, and you will find it very
easy to find what you’re looking for. Along with a sequence of bold, inviting
graphics, you’ll see prominent links to our work groups – especially helpful
to
general
contractors,
construction managers and
others “in the business.”
But you’ll also find links at
the top of the page that
will direct you quickly to
more information about our
company, and to a list of the
many categories in which we
have unique and extensive
credentials and expertise.
You’ll have the option to
click on one of many case
studies that provide a more
thorough look at projects
we’ve completed in a range
of geographic areas and
industrial categories.
C O N T I N U E D B E LO W
0 4 \ O F C U R R E N T I M P O RTA N C E \ VO L U M E 5 , I S S U E 1
F E Y E N Z Y L ST R A .C O M
210 Front Ave. SW
Grand Rapids, MI 49504
P. 616-224-7707
F. 616-224-7799
OF CURRENT
IMPORTANCE
3720 Elmers Industrial Dr.
Traverse City, MI 49685
P. 231-486-8800
F. 231-486-8882
2154 Utopia Ave.
Nashville, TN 37211
P. 615-208-3028
F. 615-208-3029
1-800-748-0180
FEYENZYLSTRA.COM
VO L U M E 5 , I S S U E 1
210 Front Ave. SW
Grand Rapids, MI 49504
IN THIS ISSUE:
A D VA N C E D LO G I ST I C S P R OV I D E
H E A LT H Y C O N ST R U C T I O N B O O ST F O R
N E W N U T R I L I T E FA C I L I T Y 01
F E Y E N Z Y L ST R A A N S W E R S T H E C A L L F O R
C E L L TO W E R U P G R A D E S 01
N E W S , N OT E S A N D M O R E 02
L AU G H F E ST B R I N G S C O M E DY TO W E ST
M I C H I G A N – A N D H O P E TO K I D S
B AT T L I N G C A N C E R 03
W H AT ’ S YO U R STO RY ? 03
O U T M O ST I M P O RTA N T C O N N E C T I O N S
D O N ’ T I N VO LV E W I R I N G O R E L E C T R I C I T Y 04
OF CURRENT IMPORTANCE
VO L U M E 5 , I S S U E 1
OUR MOST IMPORTANT CONNECTIONS DON’T INVOLVE WIRING OR ELECTRICITY
A website is often the first stop for a prospective customer seeking information.
But it also helps keep partners, industry colleagues and many others “in the
loop” and aware of important news and updates. Our new website is designed
to accomplish both missions; let us know what YOU think!
Social media channels are an important way to connect with many
of our key audiences. Our Facebook page has already earned more
than 500 “likes.” While that certainly makes us feel good, the best
part is that our Facebook page helps us do good things: in less than three
weeks in February, 386 people took us up on our offer to donate $5 to Kent
County Habitat for Humanity for each ‘like.’ So we made many new friends,
and Habitat received more than $1,900! Connect with us on Facebook and
check back often for news about us, our projects and programs, and other
interesting things going on in and around our community.
C O N T I N U E D F R O M A B OV E
You will also find us on LinkedIn, sharing project news, program
updates and more with our professional connections. LinkedIn also
provides another channel through which we can make a difference
in the community. In March, we invited $5 contributions to the “High Five”
Campaign, raising funds to help kids with cancer. The effort was part of the
huge “LaughFest” comedy celebration in West Michigan. (Read more on that
elsewhere in this newsletter!) Feyen Zylstra and four other corporate partners
matched each of those donations up to $50,000!
Thanks to the great work of our associates and the loyalty of our wonderful
clients, Feyen Zylstra has been entrusted with projects all over the country in
recent years; you’re apt to see us everywhere. Now – you can find us all over
cyberspace, as well!