Celebrating 10 Years as

Celebrating 10 Years as
Arizona’s #1 Old School Station
About Us
MEGA 104.3 FM has been playing the best
Old School R&B for the last decade.
MEGA 104.3 FM is the Heritage “Old School”
R&B station in Phoenix. Listeners know the
best Motown, Soul, Funk, Freestyle, Disco
and Old School can only be heard on MEGA
104.3FM.
The songs you grew up with are alive and well,
and heard right here at MEGA 104.3 FM
where Classic R&B has never sounded better!
Our Listeners
Our Listeners
• Median Age 40
• 65.9% are 25-54
• Over 58% work full-time
• 50% earn more than $50,000 per year
• 91% have children living at home
• 48% Female and 52% Male listeners
• 49% have some college or more education
Source: Arbitron April 11/May 11/June 11 M-Su 6a-12m 12+
• Ethnic Breakdown
• Education
• Black 13.8%
• High School Grad 20.9%
• Hispanic 54.1%
• Some College 30.9%
• Other 32.1%
• College Grad 18.0%
• 72.9% of Hispanic Listeners are English Dominant
• Employment
• Full Time 64.5%
• Part Time 8.3%
• Household Income
• Less than $25K 17.8%
• $25k-$50K 28%
• Household Size
• 2 or Less 21.7%
• 3 or More 69.3%
• Target Composition
• Female 48.4%
• Male 51.6%
• Listening Location
• $50k-$75K 19.7%
• Home 31.5%
• More than $75K 34.5%
• Away from Home 68.5%
Demographic Information
Source: Arbitron April 11/ May 11/June 11 M-Su 6a-12m P12+ Weekly Cume persons
KAJM listeners spend over $4 BILLION annually in Metro area retail stores
$623 Million at Food & Beverage Stores
$520 Million at Restaurants & Bars
$162 Million on Building Materials & Garden Supplies
$199 Million on Clothes and Accessories
$217 Million on Electronics and Appliances
$4,004,137,000 is the
Spending Power of MEGA Listeners
$405 Million at Gas Stations
$650 Million at New & Used Auto Dealers
$88 Million on Sports, Hobbies & Music
$685 Million at Valley Hospitals
$109 Million on Wireless Communication
Source: Arbitron April 11/May 11/June 11 M-Su 6a-12m P18+
MEGA Personalities
 Alex Santa Maria
Weekdays 5a-10a
 Angie Gomez
Weekdays 10a-2p
 Ruben S.
Weekdays 2p-6p
 Manic Hispanic
Weekdays 6p-10p
 Art Laboe
Monday-Thursday 10p-12m
The Valley’s BEST Morning &
Afternoon Drive DJs are on
MEGA 104.3FM
Critics' Picks: Best Morning DJ
Alex Santa Maria
5-10 a.m. weekdays on 104.3 FM (KAJM)
mega1043.com
Alex Santa Maria has been a part of the Valley scene since 1978, when he
landed a gig at KRUX covering high-school sports. Since then, his smooth,
made-for-radio voice has rarely been absent, as he has landed jobs at Top 40
and R&B stations.
These days, he provides the heat in the mornings at old-school Mega 104.3,
which seems like a perfect fit for Santa Maria. Not only he is a reassuring
presence on the airwaves, but you know this Phoenix native genuinely loves
the music.
Critics' Picks: Best Afternoon Drive DJ
Ruben S.
2-6 p.m. weekdays on KAJM-FM (104.3)
mega1043.com
Things are still crazy for Ruben S., even though he hasn't been paired
with former partner Crazy Kid for a few years now. On his own, Ruben
"Radio Boi" Escobar has scored with a slot at Mega 104.3, where he plays
requests and even helps listeners brush up on their Spanish skills.
Smart and playful, there's a reason that Ruben S. has been part of the
Valley radio scene for more than a decade: He's just good.
 R Dub (Slow Jams)
Sunday - Thursday 12m-2a
 Rick Nuhn (Top 10 Now & Then)
Saturdays 8a-10a
 DJ Krush (Saturday Night MEGAMIX)
Saturdays 9p-3a
 Alan Beck (Underground Oldies)
Sundays 7a-11a
 Manic Hispanic (Crusin’ Classics)
Sundays 3p-7p
 Art Laboe
Sundays 8p-12m
MEGA Weekends
Earth Wind & Fire
Gap Band
Mariah Carey
Isley Brothers
Janet Jackson
Marvin Gaye
Mary J. Blige
Debbie Deb
Michael Jackson
Rick James
Gap Band
Smokey Robinson
Commodores
Kool & The Gang
Stevie Wonder
Rose Royce
Chaka Kahn
Sade
Zapp
Prince
O’Jays
New Edition
Keith Sweat
TLC
SOS Band
MEGA Artists
MEGA104.3.COM
MEGA’s Digital Platform provides the
best in digital marketing opportunities
Email Blasts
Texting
Leaderboard 728x90
Right Column 300x250
Wallpaper Wraps
Streaming
Pre-Roll Video
Weather Sponsorships
Traffic Sponsorships
Tile Ads 125x125
Video Player Ads
Interactive Contesting
Features & Sponsorships
• MEGA www.mega1043.com website sponsorship opportunities
• Mega Club Calendar promotional announcement sponsorship
• MEGA “E-Mail Blasts” - Direct e-mail sponsorship opportunities
• MEGA promotional material including co-branded merchandise
• Testimonials & Endorsements by MEGA on-air talent
• On-air feature sponsorships
• High School Reunion (M-F 6:30a)
• Traffic sponsorships
 Breakfast Scramble (M-F 7a)
• Weather sponsorships
• Way Back Song of The Day (M-F 8:30a)
• Clock in Countdown (M-F 9a)
 Old School Café (M-F 12n)
• Daily Double (M-F 3:30p)
• 5 O’clock Traffic Jam (M-F 5p)
Marketing & Promotions
THE MEGA FAMILY
 A team of promotional representatives
who have deep-rooted ties to the
community and are in touch with
Old School music and MEGA’s loyal listeners
THE MEGA EVENTS
 Community involvement, concerts, club nights & car shows.
• MEGA’s World Greatest Yard Sale
• MEGA’s Annual Low Rider Car Show
• MEGA Birthday Bash – “The Freestyle Explosion”
• Arizona State Fair – “Old School Jam”
• Super Love Jam
• Low Rider Show at Fort McDowell
• Phoenix Cinco de Mayo
Our Signal
The New KAJM 104.3 FM Signal Is Stronger Than Ever.
Reaching the Phoenix Metro and Northern Arizona!
Effective Radiated Power
40,000 Watts
Height above Avg. Terrain
807 meters (2649 ft)
Height above Ground Level
52 meters (171 ft)
Height above Sea Level
2323 meters (7626 ft)
Antenna Pattern Non-Directional
We are a Full Class C, FCC Rated
Station
Contact Us
General Manager
Michael Mallace
[email protected]
Sales Manager
Craig Boston
[email protected]
Program Director
Chris Marino
[email protected]
Promotions Director
Matt Kirkpatrick
[email protected]
Traffic Director
Davi Barnes
[email protected]
Production Director
Ramses-King Taylor
[email protected]
7434 East Stetson Drive #255 Scottsdale, AZ 85251
PH: 480.994.9100 FAX: 480.423.8770
mega1043.com / azthebeat.com