CSR Event Program

Transcription

CSR Event Program

SUSTAINABILITY
& RESPONSIBILITY
IN TOURISM 9 – 13 March 2016
itb-berlin.com/csr
COMPACT CSR EVENT PROGRAM
Complete Convention Program on the reverse side
Official Partner Country
ITB Berlin 2016
Responsible Tourism Partner
EXPERT
KNOWLEDGE –
included in your
ITB Berlin Ticket
GREETINGS
GET INVOLVED.
START TODAY.
This year we are celebrating 50 years of ITB: everything started in 1966 with only 9 exhibitors! Today
ITB Berlin is the leading global event of the tourism industry with 180 participating countries,
more than 10.000 exhibitors and 160.000 visitors. Our ITB Berlin Convention has become one of
the most important information platforms. As we are growing though, our responsibility is growing
as well – we need to use our key position in the market to promote responsible tourism – if we
don’t protect our planet, its nature and all its creatures, we will kill our means of existence.
Tourism holds the opportunity to be a strong tool for poverty reduction, well-being and peace. I am
happy to say that here at ITB, we continuously intensify our engagement and increasingly use
our platform to facilitate dialogue and networking among all the manifold actors of the tourism
supply chain to support this transformation process. One day, responsible thinking should as a
matter of course be embedded in each and every seminar!
If we look at the world these days, we cannot but feel worried: 300 million tons of plastic in our
oceans, food waste, mass animal farming, viruses, war, human rights abuses, terror attacks, the
European Schengen Agreement under threat, more than 60 million people on the move – but not
for fun and recreation but involuntarily fleeing from their home countries leaving behind their
livelihood – all these immensely sad factors influence tourism. We have to address these issues,
we cannot look away. We have to find sustainable solutions and build bridges. Many of the
topics we will address at this 50th edition of ITB will showcase important approaches and directions.
We will look into the challenges that destinations meet who welcome refugees and will relate
practical experiences, for example of integrating refugees at the workplace.
It is the first ITB following the important adoption of the United Nations Sustainability Goals.
The outcomes of COP21 Climate Change negotiations in Paris gives hope to all of us. We will
consequently address the challenges of climate change with a keynote at the CSR Day of the ITB
Convention and will also host a Tourism Watch discussion focusing on Agenda 2030 on Wednesday
at the small stage in hall 4.1.
Following a successful launch last year, National Geographic and ITB Berlin will once again be
presenting the World Legacy Awards that honor world-beating sustainable tourism initiatives.
This year, the Award Ceremony will take place at the ITB Convention Future Day on Wednesday!
Five winners in five categories, all of them role models for ecologically and socially responsible
action! The awardees will also be ready to answer to your questions during our CSR Day on Friday.
Another motivating prize will be the first ’Celebrating Her’ Award of the Indian branch of the
International Institute for Peace in Tourism (IIPT) which will honor the role of women in tourism.
To name one more, the prestigious TO DO! Awards of the German Studienkreis, real pioneers of
responsible tourism, will, for the first time, take place in a new location: Hall 19, Palais.
GREETINGS
One last word: Our lifestyle, what kind of mobility we chose, how we live, work, communicate, shop
and travel and how much meat we eat influences the environment tremendously – we have the
choice to help to disburden the environment and to act in a socially responsible manner. It’s our
choice but we need to cooperate and to spread awareness in our industry; for our own good
and for ecological, economic and social progress.
Enjoy ITB Berlin!
Yours truly
CSR PROGRAM
One of the trend topics at this year’s ITB is digitalization – let me remark, that we shouldn’t forget
to also use these new technologies for social improvement, to advance projects of global
importance and urgency rather than getting lost in a rather estranged reality. In parallel, there
is also a movement back to authentic experiences, storytelling, simplifying, slowing down as a new
luxury; topics which we will also address in various sessions, brought together here in this comprehensive program. Don’t miss to come and meet in person inspiring tourism practitioners at the
8th ITB – The Blue Yonder – Responsible Tourism Networking Event on ITB Friday evening in hall 4.1!
Rika Jean-François
Commissioner ITB Corporate Social Responsibility
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CSR PROGRAM
WEDNESDAY, 9 MARCH 2016
HALL 4.1B, SMALL STAGE
10.15 – 11.00 PRELUDE TO THE OPENING CEREMONY
10.15 – 11.00
ENERGIZING WITH YOGA FOR NEPAL
Yoga for a cause: Child protection
•Linda Veråsdal, Founder, Ethical Travel Portal; Norway
•Nina Vukas, Lead Yoga Teacher, SuperSoul Yoga; Croatia
10.30 – 11.00
UNESCO GLOBAL GEOPARKS AND WORLD NATURAL HERITAGE SITES
Safeguarding Earth’s geological heritage and sustaining local communities
•Dr. Marie-Luise Frey, Managing Director, UNESCO World Natural Heritage Site Messel Pit; Germany
•Dr. Jutta Weber, Geoscience, Public Relations and International Relations Manager, UNESCO Global
Geopark Bergstrasse-Odenwald, Germany
11.00 – 12.00 OPENING CEREMONY
11th Pow-Wow for Tourism Professionals
“Cherishing Earth’s water resources – The blue planet amidst water abundance and scarcity”:
11.00 – 11.15
MALDIVIAN CULTURAL PERFORMANCE
MALDIVES – DISCOVER THE SUNNY SIDE OF LIFE
11.15 – 11.45
WELCOME ADDRESS
The Pow-Wow for Tourism Professionals – Achievements in Review envisioning a sustainable future
•Mariana McGill, Official Partner, ITB Berlin, Hall 4.1.b Adventure Travel - Responsible Tourism and the
Pow-Wow for Tourism Professionals; Founder and Managing Director, Latin America World; Germany
11.45 – 12.00
INAUGURAL FILM
The UNESCO’s World Heritage Marine Programme – A journey to three exceptional World
Heritage Marine Sites
Narrated by Gisele Bündchen, Brazilian Fashion Supermodel, Goodwill Ambassador, United Nations
Environment Programme (UNEP); Kenya
Film directed by Weverson Da Silva, Mémoire Films; France
12.00 – 12.30
1. KEYNOTE THE WADDEN SEA
The Wadden Sea World Heritage – A place where heaven and earth share the same stage
•
Peter Südbeck, Administrative Director, Wadden Sea National Park in Lower Saxony; Germany
WEDNESDAY, 9 MARCH
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12.30 – 13.00
2. KEYNOTE UNESCO WORLD HERITAGE
UNESCO World Heritage Sites – Irreplaceable treasures and the challenges of tourism
•Peter DeBrine, Programme Specialist, UNESCO World Heritage and Sustainable Tourism; France
15.30 – 16.00 BLUE EMERALD RIVERS, LAKES AND THE ADRIATIC SEA
Along the Via Dinarica Long Distance Trail and cultural corridor
• Thierry Joubert, Member of the Managing Board, Adventure Travel Association of Bosnia and Herzegovina;
Managing Partner, Green Visions; Bosnia and Herzegovina
•Alex Crevar, Travel Writer, Public Relations and Marketing, Via Dinarica Alliance; United States of America
16.00 – 16.30 LAKE BAIKAL
The pearl of legendary Trans-Siberian Railway Route
• Thierry Joubert, Member of the Managing Board, Adventure Travel Association of Bosnia and Herzegovina;
Managing Partner, Green Visions; Bosnia and Herzegovina
•Alex Crevar, Travel Writer, Public Relations and Marketing, Via Dinarica Alliance; United States of America
16.30 – 17.00 COZUMEL ISLAND, MEXICO
Cruise ship tourism and local development
• Karola Tippmann, International Adviser of Sustainable Tourism, Municipality of Cozumel, Mexico; Consultant, Integrated
Experts Programme (CIM), Deutsche Gesellschaft für internationale Zusammenarbeit (GIZ); Germany
17.00 – 17.30 CORPORATE SOCIAL RESPONSIBILITY AND ENVIRONMENTAL PROJECTS AT GILI LANKANFUSHI, MALDIVES
What are we doing and what does the future hold?
• Deborah Burn, Marine Biologist and Environmental Officer, Gili Lankanfushi; Maldives
17.30 – 18.30
WELCOME NETWORKING COCKTAIL RECEPTION
Sponsored by Maldives, the Official Partner Country of ITB Berlin 2016
MALDIVES – Discover the sunny side of life
Maldivian cultural performance
Performers will display an energetic local cultural dance. The dances will provide a brief insight into the diverse types of
cultural displays like “Maafathi”, “Kurufali” and “Bandiya Jehun”.
• Hon. Moosa Zameer, Minister, Ministry of Tourism; Maldives
Boduberu – Enchanting Maldivian songs, dances and drums’ beats
HALL 4.1B, BIG STAGE
12.00 – 13.00
MALDIVES – CHALLENGES AND OPPORTUNITIES OF AN ISLAND DESTINATION
Presenting the geographic challenges of these small islands, developing tourism, managing beaches, adaptation measures on
climate change impacts. The challenges include transport, access to tourist facilities, infrastructure development and adaptation
to climate change. Beach, one of the prime factors that attract visitors to the destination is impacted from seasonal weather
and climate change. The low-lying islands are vulnerable to beach erosion. Managing the beach and shorelines of small coral
islands to balance the environmental, finance and aesthetics requires a mix of hard and soft engineering solutions.
13.00 – 13.30 MALDIVES – A SUSTAINABLE MARINE TOURISM DESTINATION
Video “Maldives – A Sustainable Marine Tourism Destination”
• Moosa Zameer Hassan, Deputy Director General, Ministry of Tourism; Maldives
• Moosa Zameer Hassan, Deputy Director General of Ministry of Tourism, Maldives
13.30 – 14.00 THE PAMIR MOUNTAINS AMIDST WATER ABUNDANCE AND SCARCITY
A closer look at Pamir Mountain Societies’ ways to meet challenges and chances created by glaciers, rivers, lakes
and hot springs.
• Qobiljon (Kobil) Shokirov, Research Fellow, Mountain Societies Research Institute (MSRI), University of Central Asia (UCA);
Kyrgyzstan
•Matthias Poeschel, Advisor for Tourism and Sustainable Development, Mountain Societies Development Support
Programme (MSDSP) – A project of the Aga Khan Foundation; Tajikistan; Consultant, Deutsche Gesellschaft für
internationale Zusammenarbeit (GIZ); Germany
13.20 – 13.55 6. ITB LEISURE-TREND-FORUM 2016 – HEALTH & HOSPITALITY
HOW SUSTAINABLE IS SUSTAINABILITY IN THE HOTEL INDUSTRY? CERTIFICATIONS, GREEN SIGNS, SUSTAINABLE
PROGRAMS FOR HOTELS – IS THAT THE FUTURE?
Moderated by
•
Prof. Dr. Carolin Steinhauser, SRH Berlin, Campus Dresden, Germany
14.00 – 14.30
WATER FOOTPRINTS
Resource-efficient water management in Hotels
• Swantje Lehners, Managing Director, Projects and Cooperations, Futouris e.V.; Germany
• Friederike Grupp, Sustainability Manager, Thomas Cook; Germany
14.30 – 15.00
WATER ACCESS IN INDIGENOUS COMMUNITIES IN CHILE AND KENYA
Issues, challenges and benefits in community-based tourism
• Nelson Ole Reiyia, Founder and Director, Oldarpoi Mara Camp / I See Maasai Development Initiative (ISMDI); Kenya
• Marcelo Alejandro Muñoz Alvarez, Chief Executive Officer and Co-founder, Evoluzion Travel; Chile
15.00 – 15.30
WATER CONSERVATION AND NOMADIC TRIBES
Ancient relations to modern movements
• Zanjan Fromer, Founder and Managing Director, GER to GER; United States of America
• Bayarsuren Yalat, Co-founder, GER to GER; Mongolia
A video on water management & best practices in resort islands will be shown.
Panel guests:
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Suzann Heinemann, CEO GreenLine Hotels GmbH, Germany
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Susanne Kiefer, Director Nature Resort Schindelbruch, Südharz (First carbon-neutral Hotel in Central Germany), Germany
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Eike Alexander Kraft, ACCOR Hotels Group Vice President Corporate Communications & Social Responsiblity Central Europe
•
MBA Sandra Rochnowski, CEO Infracert GmbH, Germany Institute for Sustainable Development in the Hotel Industry, Germany
•
Marco Voigt, Founder of GreenTec Awards/GreenWindow, Germany
14.15 – 14.50 LEISURE & LIFESTYLE
GIGANTISM & “GIGANTTOURISM” IN THE LEISURE INDUSTRY: IS AFRICA ONE OF THE FUTURE MARCETS FOR LARGE PROJECTS AND DEVELOPMENTS? WHAT ARE THE OPPORTUNITIES FOR THE LEISURE AND TOURISM
MARKET? WHAT IS IMPORTANT IN THE DEVELOPMENT TO BE CONSIDERED?
WEDNESDAY, 9 MARCH
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CSR PROGRAM
Panel guests:
•Manuel Bollmann, Programme Development Manager Fair Trade Tourism (FTT), South Africa
•
Dr. Dirk Glaesser, Director Sustainable Development of Tourism World Tourism Organization (UNWTO), Spain
•
Jean-Paul Haenen, CEO KWAN Leisure, Netherlands
•
Dr. rer. nat. Heinrich Heinrichs, CEO africrops! GmbH, Germany
•
Simone Jacke, Director Strandloper Ocean Boutique Hotel, South Africa
15.00 – 16.00 DIVERSIFYING ALBANIA’S TOURISM INDUSTRY – EXAMPLES OF GERMAN DEVELOPMENT COOPERATION IN THE
CONTEXT OF CURRENT MIGRATION MOVEMENTS
Panel discussion on the contribution of the German development cooperation to the Albanian tourism development,
the potential of tourism diversification for the national economic development and whether migration
intentions can be influenced by it.
Introductory presentation:
•
Hans Jürgen Cassens, Country Director Albania, Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ)
Panel guests:
• Arben Ahmetaj, Minister of Economic Development, Tourism, Trade and Entrepreneurship
•N.N., Ministry for Economic Cooperation and Development (BMZ)
•Hans Jürgen Cassens, Country Director Albania, Deutschen Gesellschaft für Internationale Zusammenarbeit (GIZ)
•Manfred Lorenz, Managing Director, Deutscher Alpenverein (DAV) Summit Club (tbc)
16.00 – 17.00 AGENDA 2030 FOR TOURISM – THE SUSTAINABLE DEVELOPMENT GOALS
The adoption of the Agenda 2030 with its 17 sustainable development goals by the international community is a milestone
and will stimulate action to shift the world onto a sustainable and resilient path. What does this mean for the tourism sector?
How can the transformation be achieved?
Moderated by:
Conny Czymoch, Moderator
Panel guests:
•Márcio Favilla Lucca de Paula, Executive Director for Operational Programmes and Institutional Relations, World Tourism
Organization UNWTO
•Eke Eijgelaar, Researcher, NHTV Centre for Sustainable Tourism & Transport
•Sumesh Mangalasseri, Director, Kabani – The other direction
•Dr. Stefanie Pfahl, Head of Division Associations, Sports and Tourism, Federal Ministry for the Environment
•Antje Monshausen, Policy Advisor Tourism and Development, Tourism Watch / Bread for the World
•Petra Thomas, Managing Director, Travel Association Forum Anders Reisen
Dr. Ingolf Dietrich, Director 2030 Agenda for Sustainable Development/SDGs, Federal Ministry for Economic Cooperation
and Development
17.00 – 18.00 TOURCERT: IT GOES FAIRWARD – AWARD CEREMONY
TourCert, an NGO for CSR certifications in tourism will solemnly hand over the official “TourCert-Seal“ to tour operators
and a destination. There will also be an award ceremony for the “FAIRWÄRTS Competition of Ideas for Sustainability and
Responsibility in Tourism”, which is supported by the German Federal Ministry for Economic Cooperation and
Development.
Marco Giraldo & Dr. Peter Zimmer, TourCert Managing Partner
WEDNESDAY, 9 MARCH
Keynote:
•Rika Jean-Francois, Commissioner CSR, ITB Berlin
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Certificate awarding ceremony for destinations by
•Fred-Jürgen Stradinger, representative of Ministry of Rural Affairs and Consumer Protection for tour operators and
TourCert Check Award
•TourCert Team
followed by a get-together with buffet
HALL 4.1, ROOM REGENSBURG
15.30 – 16.15
ITB WORKSHOPS DAY 1
Panel guests:
• Manuel Bollmann, Sustainable Tourism Certification Alliance Africa
•Jan Hulvershorn, Gebeco / Futouris, KAZA representative
•Diana Körner, Consultant, mascontour
•Simone Micheletti, Nkasa Lupala Lodge, Namibia
•James Wilson, Chobe Game Lodge, Botswana
•Dr. Morris Zororai Mtsambiwa, CEO, Kavango Zambezi Transfrontier Conservation Area KAZA TFCA
DEVELOPMENT COOPERATION IN PRACTICE: SUSTAINABLE TOURISM OFFERS IN THE KAVANGO-ZAMBEZI
TRANSFRONTIER CONSERVATION AREA (KAZA TFCA) – IN COOPERATION WITH FUTOURIS
In a joint project, international tour operators, local tourism businesses, regional certification organisations as well as conservation
and development organisations have agreed on a joint standard for sustainable lodges in the KAZA area. This panel presents the
status quo of the KAZA region and provides valuable experiences for other tourism projects in developing countries.
Moderated by:
Prof. Dr. Wolfgang Strasdas, Centre for Sustainable Tourism, Eberswalde University of Sustainable Development
HALL 6.1, eTRAVEL LAB
12.00 – 12.30
STORY & SOCIAL: COMMUNICATING EXPERIENCE AND AUTHENTICITY IN THE DIGITAL WORLD
1. How to leverage digital storytelling to better position and differentiate your brand.
2. How to resonate with and market effectively to demanding future-leaning demographics.
3. How to leverage media, bloggers and brand evangelists as real-world storytelling agents.
•Audrey Scott & Daniel Noll, Co-Founders, Uncornered Market
14.00 – 14.30
POWER OF “OPEN STREET MAPPING”: FROM DISASTER MANAGEMENT TO DESTINATION PLANNING
The earthquake in Nepal saw one of the largest amounts of online activism and remote mapping using Open Street Map.
India-based volunteers based in Pondicherry, Calicut and Bangalore joined volunteers from different parts of the world,
from Montreal to Kathmandu. The reports and maps generated by this online collective were later used by relief agencies
to reach locations in need and help the people there. The lessons learned from this experience are now being implemented
in destinations like Kozhikode, where district administration is working on ground-breaking, bottom-up destination
development through crowd-sourcing and the use of many tools, including Open Street Map.
• Gopinath Parayil, Founder and Chief Executive, The Blue Yonder
HALL 6.1, eTRAVEL STAGE
13.30 – 14.00 THE BIG CITY CHALLENGE: WHEN DESTINATIONS BECOME PART OF THE ADVENTURE
In my travels as ‘The Social Traveler’ people shape the adventure as it happens. In 2015 cities became part of the adventure – they
put me to the test during ‘The Big City Challenge’. This resulted in an innovative and interactive campaign on social media with
significant reach, press coverage and a huge return on investment. This year the story continues.
• Bjorn Troch, Founder, The Social Traveler
HALL 7.1A, AUDITORIUM NEW YORK 1
11.55 – 13.00 ITB DESTINATION DAY 1
”INTERJECTIONS” – POWERED BY THE INSTITUTE FOR TOURISM & DEVELOPMENT: OLD EUROPE, NEW BORDERS?
COMING AND GOING, TRAVELING AND STAYING AT HOME: TOURISM AND REFUGEES
The impact of the refugee crisis. New borders, a new kind of “togetherness”, a new flood of tourists? Introduction: Prof. Dr. Dietmar Herz, Chairman of the Board, Institute for Tourism and Development
Moderated by: Andreas Stopp, Journalist, Deutschlandfunk
Panel guests:
•
Fr. Frido Pflüger, Director, Jesuit Refugee Service Germany
•
Jasmine Taylor, CEO, JT Touristik and Founder of the refugee support initiative SIS (Strong Independent Sisters)
•
Düzen Tekkal, TV-Host, Author, Editor and War Correspondent
WEDNESDAY, 9 MARCH
Moderated by
•
Prof. Dr. Heike Bähre, Professor of Business Administration/Hotel and Tourism Management Hochschule für Wirtschaft,
Technik und Kultur (HWTK) University of Applied Sciences, Germany
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CSR PROGRAM
Panel guests:
•
Dr. Taleb Rifai, Secretary General, UNWTO
•Till Girke, Cinematographer, Berlin Film Academy
•Mario Hardy, CEO, PATA
•Max Kerkhoff, Film Maker & Director
•Pascal Khoo Thwe, Sustainability Adviser, Expeditions Myanmar Travel and ITC National Consultant, Author of the book
“The green Ghost”
•Willem Niemeijer, Founder & CEO, Khiri Group & Travel & Reach
•Phyoe Wai Yar Zar, President, Myanmar Marketing Committee and Secretary of Myanmar Tourism Federation
16.30 – 17.30 TRAVEL FOR ONE WORLD – SUSTAINABLE TOURISM FACTOR FOR SUCCESS IN DEVELOPING AND EMERGING COUNTRIES
IN COOPERATION WITH FUTOURIS
How can tourism in developing and emerging countries be successfully and sustainably designed? Which elements are the
responsibility of policy-makers, and which belong to the travel industry? Decision makers from the German tourism industry and
governmental development cooperations discuss opportunities, challenges and best practice examples
Dr. Gerd Müller, Federal Minister, Ministry for Economic Cooperation and Development
Moderated by:
Hasso von Düring, CEO, Lufthansa City Center Reisebüropartner GmbH, Chairman, Futouris
Panel guests:
•
Dr. Christian Baumgartner, Managing Director, response & ability gmbh, Member of the Scientific Advisory Committee,
Futouris response & ability gmbh, Member of the Scientific Advisory Committee, Futouris
• Stefanie Berk, CEO, Thomas Cook Touristik GmbH
• Thomas Ellerbeck, Member of the Group Executive Committee and Group Director Corporate & External Affairs, TUI Group
•Norbert Fiebig, President, German Travel Association (DRV), Patron, Futouris
•Dr. Michael Frenzel, Chairman, World Travel & Tourism Council, President, Federal Association of German Tourism
Industry e.V. (BTW)
•Heinz Fuchs, Head of Economy and Environment, Bread for the World
•Sören Hartmann, CEO, DER Touristik
HALL 4.1A, BIG STAGE
HALL 7.1B,
4.1A, AUDITORIUM
BIG STAGE LONDON
15.15 – 16.10 ITB FUTURE DAY
PRESENTATION OF THE WORLD LEGACY AWARDS FROM NATIONAL GEOGRAPHIC AND ITB BERLIN
On the occasion of ITB 2016, National Geographic will present the second World Legacy Awards in an inspiring ceremony. The
audience can look forward to the finalists and prize-winners, showcasing exemplary travel companies, destinations and organizations,
which are driving the sustainable tourism transformation of the global travel industry.
Moderated by: Costas Christ, Chairman, National Geographic World Legacy Awards, Editor National Geographic Traveler
WEDNESDAY, 9 MARCH
15.15 – 15.25
Welcome Remarks
• Hon. Tshekedi Khama, Minister of Environment, Wildlife and Tourism, Botswana
15.25 – 16.10
Presentation of Finalists and Prize-Winners in all Prize Categories:
The five prize categories are
• “Earth Changers” – pioneers in the implementation environmentally-friendly business practices;
• “Sense of Place” – excellence in the promotion of cultural authenticity;
• “Conserving the Natural World” – exemplary conservation of nature;
• “Engaging Communities” – economic and social achievements which strengthen local communities; and
•“Destination Leadership” – protecting natural and cultural heritage as well as providing information and
training to travelers regarding best practices from sustainable tourism.
HALL 4.1A,
11.1, STAGE
HALL
BIG STAGE
13.45 – 14.30 ITB YOUNG PROFESSIONALS DAY – All Sessions will be held in German only
PRODUCT DEVELOPMENT FOR EUROPEAN TOUR OPERATORS VIA INTERNATIONAL STUDENT EXCHANGE – THE
EXAMPLE OF PALESTINE
Study on the promotion of the tourism destination Palestine conducted by an international team of students from universities in
Eberswalde and Bethlehem. Results will provide European tour operators with valuable insights into tourism products.
Introduction: Prof. Dr. Claudia Brözel, Eberswalde University for Sustainable Development, University of Applied Sciences
Speakers:
•
Margarethe Meißner, Stefanie Grothe, David Riedel, Stephanie Hennig, Sarah Twardella, Students, Eberswalde
University for Sustainable Development ∙ University of Applied Sciences
Moderated by: Klaus Betz, Journalist and longtime expert on the destination of Palestine
Panel guests:
•
Prof. Dr. Claudia Brözel, Eberswalde University for Sustainable Development ∙ University of Applied Sciences
•
Dr. Khouloud Daibes, Ambassador of the Palestinian mission in Germany, previous Minister of Tourism of the Palestinian territories
•
Annette Heger, Head of Middle East / Biblical Travel
•
Rev. Dr. Mitri Raheb, President, Diyar Consortium
17.15 – 18.00 PRESENTATION OF THE ITB SCIENCE AWARD FROM DGT
The German Society of Tourism Research (DGT) and ITB Berlin present awards for excellent dissertations: The best dissertation, the
best paper by a young professional, the best paper about sustainability in tourism, the best paper on etourism.
Moderated by: Prof. Dr. Anita Zehrer, Vice-President and Board of Directors, Deutsche Gesellschaft für
Tourismuswissenschaft DGT, MCI Innsbruck
GROSSER
ROOM HONGKONG
HALL 4.1A,STERN,
BIG STAGE
11.00 – 12.00 PANEL DISCUSSION: SUCCESS OF COUCH TOURISM. IS EVERYONE NOW BECOMING A HOTELIER?
organized by students of the SRH Hotel-Academy Dresden in corporation with GreenLine Hotels
Exchange of opinions about the serious competition between the traditional hotel industry and the rising sharing economy, s.a. Airbnb, Wimdu and 9flats will be debated by
•
Roman Bach, CEO of Sharing Portal 9flats
•
David Etmean, CEO and Owner of Novum Group Holding
•
Peter Hense, lawyer of Spirit Legal
•
Thomas Lengfelder, GM of DEHOGA Berlin
•
Zeev Rosenberg, Director of Hotel i31 Berlin
•Robert Wissmath, GM of Dicon Consulting Company
LINDAU
3, MEETING
BRIDGE A (FAIRGROUND)
HALL 4.1A,
BIG STAGE
11.00 – 12.00 PRESS CONFERENCE: MONTENEGRO – WILD BEAUTY ON THE ADRIATIC
The Montenegrin hinterland offers many hidden treasures: No less than five National Parks are preserving the country’s natural
inheritance. They are becoming accessible now for those visitors interested in experiencing an unspoiled nature.
A4,
LEVEL
CITYCUBE
HALL
4.1A,1,BIG
STAGE BERLIN
14.30 – 16.00 PRESS CONFERENCE: HOLIDAY AND TRAVEL RESEARCH COUNCIL, REGISTERED NON-PROFIT ORGANIZATION
The Forschungsgemeinschaft Urlaub und Reisen e.V. (FUR) will present the first results of “Reiseanalyse 2016”, latest figures
and developments on the German travel market.
•
Guido Wiegand, FUR
•
Rolf Schrader, FUR
•
Martin Lohmann, FUR
WEDNESDAY, 9 MARCH
13.15 – 14.15 AUTHENTICITY AND SUSTAINABILITY IN TOURISM IN BOOMING ASIAN REGIONS: THE BEST PRACTICE EXAMPLE
OF KAYAH STATE, MYANMAR
PATA’s latest forecast data on the development of tourism in the Asia-Pacific region. The Myanmar model of sustainable tourism,
which has received attention worldwide, has incorporated experiences from other Asian regions in order to combine
sustainability with touristic growth.
Moderated by:
•
James Howe, Senior Adviser International Marketing and Branding, International Trade Centre (ITC)
•
Dr. Nicole Häusler, Consultant for Sustainable Tourism, Myan
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CSR PROGRAM
M5, LEVEL 3, CITYCUBE BERLIN
15.00 – 16.30 PRESS CONFERENCE: PALESTINE – NEW STORIES TO TELL
Palestine’s touristic, historical, and holy places have always been and are an inseparable spiritual, cultural, and historical unit of the
Holy Land. The press conference will cast a spot on new projects, as there is the opening of the Palestinian Museum in Birzeit and
the establishment of “Slow Food Palestine”, with culinary trails, beer and wine tasting as well as new walking routes and ideas for
nature and active travel. It will also give an outlook on the strategy and current projects of international development cooperation.
There will also be a briefing on security and the current political situation in the Middle East and its impact on the Palestinian tourism.
•
H.E. Tourism Minister Rula Maayah, Palestine
•
H.E. Ambassador Dr. Khouloud Daibes, Palestine
•
Hani Abu Dayyeh, President NET Tours, member of the Board of Trustees of Bethlehem University, member of the Board of Directors Bethlehem Development Foundation
•
Mazen Karam, Managing Director/CEO Bethlehem Development Foundation, specialist sustainable urban development Old City of Bethlehem; sustainable, community-based tourism
•
Rev. Dr. Mitri Raheb, President Dar al-Kalima University College of Arts and Culture, Bethlehem, recipient of several international awards including ToDo! Award (ITB 1996), Aachener Friedenspreis (2008), German Media Award (2012), Olof Palme Prize
(2015, together with Gideon Levy)
•
Sebastian D. Plötzgen, Lecturer theology and Palestinian Tour Guiding, Cultural Heritage Department, Dar al-Kalima University
College of Arts and Culture, Bethlehem
THURSDAY, 10 MARCH 2016
12.00 – 13.00 HOW TO START HUMAN RIGHTS DUE DILIGENCE IN PRACTICE – IMPACT ASSESSMENTS AS A COMPONENT IN
HUMAN RIGHTS STRATEGIES Moderated by: Antje Monshausen, Head, Tourism Watch; Germany
•
Beth Verhey, Senior Advisor on Corporate Social Responsibility, UNICEF
•Dr. Nicole Häusler, Advisor on Responsible Tourism, Myanmar
•Sibylle Baumgartner, Head of Corporate Responsibility, Kuoni Travel Management Ltd.
•Michelle Naggar, Vice President, Social Responsibility, Starwood Hotels & Resorts Worldwide
•Gerben Hardeman, Sustainable Tourism Manager, ANVR-Dutch Travel Association
followed by Signing Ceremony and Stakeholder Talk with new association members of the Roundtable Human Rights in Tourism.
Special guests:
•Norbert Fiebig, President, German Travel Association (DRV)
•
Gerben Hardemann, Sustainable Tourism Manager ANVR
13.00 – 13.30 PANEL DISCUSSION AND PRESENTATIONS – CYCLING FOR ALL WITH EUROVELO, THE EUROPEAN CYCLE ROUTE NETWORK
Discover Europe by bike!
Moderated by: Ed Lancaster, Policy Officer, Cycling Tourism and Regional Policy, European Cyclists’ Federation; Belgium
•
Jesus Freire, Project Officer, European Cycle Route Network; Belgium
•Raitis Sijats, Chairman of the Board, Vidzeme Tourism Association; Latvia
•Jeanete Dornbusch, Manager, Romantische-Rhein Tourism Gmbh; Germany
13.30 – 14.00 E-TOURISM AND SUSTAINABLE DEVELOPMENT
Why removing the middle-man is destinations’ best ally for sustainable development?
•
Eric La Bonnardière, Chief Executive Officer and Co-founder, Evaneos; France
10.00 – 10.30 KAYAH STATE, MYANMAR
An emerging community tourism destination WEDNESDAY, 9 MARCH / THURSDAY, 10 MARCH
•
Naut Kusters, Director, European Centre for Eco and Agro Tourism (ECEAT); The Netherlands
•Pascal Khoo Thwe, Author and Consultant, International Trade Centre (ITC); Myanmar
•Peter Richards, Consultant, International Trade Centre; Thailand
10.30 – 11.00 PANEL DISCUSSION: FOOD WASTE AND TOURISM
Taste it, don’t waste it
Moderated by: Rika Jean-François, Corporate Social Responsibility Commissioner, ITB Berlin; Germany
•
Swantje Lehners, Managing Director, Projects and Cooperations, Futouris e.V.; Germany
•Torsten K. Schulze, Corporate Responsibility Commissioner, Hotel Steinberger; Germany
•Anne-Catrin Hummel, Senior Advisor Agricultural and Nutrition Policy; Deutsche Welthungerhilfe e.V.; Germany
10
Get-together
Welthungerhilfe stand no. 226
11.00 – 11.30 THE GLOBAL ECOTOURISM NETWORK
Back to the future! •
Glenn Jampol, Chairman, Global Ecotourism Network (GEN); Costa Rica
ITB Berlin joins GEN!
Towards the end of this presentation, ITB Berlin, represented by Rika Jean-François, ITB Commissioner Corporate Social Responsibility, will officially sign up as an organization member on GEN.
Logo ’The code’
11.30 – 12.00 PEEK PREVIEW
Global Study on the sexual exploitation of children in travel and tourism Greetings: Rika Jean-François, Corporate Social Responsibility, Commissioner, ITB Berlin; Germany
•
Dorine van der Keur, Director, Global Study Sexual Exploitation of Children in Travel and Tourism, ECPAT; Germany
•Dr. Najat Maalla M’jid, Chair, High-level Global Task Force to End Sexual Exploitation of Children in Travel and Tourism; Morocco
Color:
– Pantone 396 U/Black
– CMYK: 20 C/1.5 M/97.5 Y/0 K (green)
Black & white:
– Black
14.00 – 15.00 PANEL DISCUSSION: TIME TO ACT!
The Paris Agreement on the reduction of climate change – implications for the tourism industry?
Moderated by: Fritz Lietsch, Chief Editor Altop Publishing House and forum-csr.net; Germany
•
Wybcke Meier, Chief Executive Officer, TUI Cruises GmbH; Germany
•Peter-Mario Kubsch, Chief Executive Officer, Studiosus Reisen München; Germany
•Franzjosef Schafhausen, Deputy Director General, Environment and Energy, Federal Ministry for the Environment,
Nature Conservation, Construction and Nuclear Safety (BMUB); Germany
•Stefan Baumeister, Managing Director, myclimate; Germany
The myclimate Awards
The prizes will be awarded to European myclimate partners in four categories for outstanding commitment in climate protection.
Get-together
myclimate stand No. 211 with drinks from its partner BIONADE
15.00 – 15.30 CASE OF SLOVENIA GREEN
How to develop sustainable tourism on a national level
•
Maja Pak, Acting Director, Slovenian Tourist Board (STB); Slovenia
•Jana Apih, Managing Director, Factory for Sustainable Tourism, GoodPlace; Slovenia
15.30 – 16.00 ADVENTUROUS SENIORSARE DRIVING THE TRAVEL TREND
What does this population aging phenomenon meanfor the tourism industry and for responsible tourism practitioners?
•Dr. Auliana Poon, Managing Director, Tourism Intelligence International; Trinidad
16.00 – 16.30 HIKING AND PROTECTION OF THE ENVIRONMENT IN THE ARCTIC
Initiatives to preserve Greenland’s most important trails
16.00 – 16.15
THE SPIRITUAL SIGNIFICANCE OF CLIMATE CHANGE
Melting the ice in the heart of man
•Angaangaq Angakkorsuaq, Chief Executive Officer, Shaman and Storyteller, IceWisdom
International; Greenland
16.00 – 16.30
WHEN HIKING BECOMES AN ECOLOGICAL ISSUE
A problem of the “Arctic Circle Trail” in West-Greenland and blueprint for its solution
•Dr. Friede Weiße, Chairman, Polar-Routen e.V. – Förderverein für Wandern und Naturschutz in
Grönland; Germany
THURSDAY, 10 MARCH
11
CSR PROGRAM
16.30 – 17.00 SAFEGUARDING WATERWAYS THROUGH SUSTAINABLE TOURISM AND AGRICULTURE PRACTICES
Field lessons learned from the Rainforest Alliance
•
Ronald Sanabria, Head, Sustainable Tourism, Rainforest Alliance; Costa Rica
16.15 – 17.45
17.00 – 17.30 3RD ANNUAL SHORT FILM SHOWCASE
Celebrating Responsible Tourism
Moderated by:
•
Marion Hammerl, President, Global Nature Fund
•
Rob Holmes, Founder and Chief Storyteller, GLP Films; United States of America
17.30 – 18.30 THE GREEN DESTINATIONS 2016 GLOBAL TOP 100
Showcasing the sustainable tourism offer
Moderated by: Valère Tjolle, Editor, Sustainable Tourism, TravelMole.com, United Kingdom
•
Albert Salman, Founder and Managing Director, Green Destinations; The Netherlands
Panel guests:
•Manuel Bollmann, Program Development Manager, Fair Trade Tourism
•Thabo Dithebe, CEO, Botswana Tourism Organisation
•Pippa Hankinson, Producer, Blood Lions
•Reinhart Mecklenburg, Owner, Afrosales
•Dr. Simon Morgan, Director, Wildlife ACT
• Nigel Vere Nicoll, CEO, ATTA
10.15 – 11.30
IMAGINE “HELPING AFRICA“: WHO ASSURES THE QUALITY IN THE VOLUNTEERING SECTOR?
HOW DOES IT IMPACT ON THE IMAGE AND BRANDS OF THE CONTINENT?
The panel discussion looks at the pros and cons of this growing segment in youth tourism.
11.00 – 11.45 PRESS CONFERENCE: MYANMAR, KAYAH STATE: AN EMERGING COMMUNITY TOURISM DESTINATION
THURSDAY, 10 MARCH
13.00 – 13.45 BEING ACTIVE TOGETHER IS FUN!
News from Gebeco and Hauser
The panel will be in English and German, a simultaneous translation into English will be provided.
HALL 4.1 YIG-LOUNGE, BOOTH 102
16.00 – 16.45
PRESS CONFERENCE: COSTA RICA
Costa Rica is a pioneer of sustainability and had created the Certification for Sustainable Tourism (CST) already in 1996. It has ever
since implemented environmental, social and economic elements in its tourism policy. Costa Rica owns 5% of the world’s
biodiversity and has 26% protected areas (National Parks, Wildlife Areas and Bio Reserves) and has set a goal for carbon
neutrality by 2021.
•
Alejandro Castro Alfaro, Chief Marketing Director Instituto Costarricense de Turismo (ICT)
•Ireth Rodriguez Villalobos, Chief of Promotion Department ICT
HALL 6.1 eTRAVEL LAB
12.30 – 13.00
THE SEVEN LEVERAGE POINTS OF TOURISM TODAY: SOCIAL SHARING, CHALLENGES AND OPPORTUNITIES FOR
THE TOURISM SECTOR
Mobility, sharing, content, viral potential, curation, and multidevice sector. These are the keys for understanding the new
scenario we are experiencing. Technology creates many opportunities for dialogue. At minube, we believe in a responsible
and sustainable tourism industry. With #minubeschool we want to reflect with you and promote this vision. Innovation and
collaborative learning ate essential to achieve this goal.
10.30 – 11.15 PRESS CONFERENCE: WITH THE TO DO! AWARD WINNERS
TO DO! Award Ceremonies will take place at 16:00h in Hall19 / Palais!)
•
Jorge Cuneo Fokkelman, CCO, minube.com
13.30 – 14.30 ITB WORKSHOPS DAY 2
15.00 – 15.30 DIGITAL STORYTELLING – NEW STRATEGIES IN CONTENT MARKETING
Discover how storytelling can be used in videos, photos, and blogs across social channels and the web. Rob Holmes will
include case studies of digital marketing campaigns with leading sustainable destination brands and media partners.
•
Rob Holmes, Founder and Chief Strategist, GLP Films
RENEWABLE ENERGY SUPPLY – ECOLOGICAL AND EFFICIENT SOLUTIONS FOR DESTINATIONS AND THE HOTEL INDUSTRY
The combination of conventional power generation with renewable energies is the way to go. Using projects from the
Maldives, Thailand, Namibia, and the Caribbean it will be shown how this technological concept works and which economic
returns can be achieved. The participants are invited to bring their energy consumption details to let them be analyzed.
Speaker:
•
Benedikt Böhm, Member of the Executive Board & Sales Director, DHYBRID Power Systems
14.45 – 16.05 SCREENING: BLOOD LIONS DOCUMENTARY
•Pippa Hankinson, Producer, Blood Lions
HALL 6.1 eTRAVEL STAGE
13.00 – 13.45
ITB DESTINATION DAY 2
MALDIVES FORUM: TOURISM – THE DRIVING FORCE FOR ENVIRONMENTAL SUSTAINABILITY
How can small island states, like the Maldives, bring a positive change to the environment such as establishing protected areas and species as well as improving the standards of communities? Best practices in the Maldives tourism sector will be presented
and the climate challenge and program of adaptation works undertaken in the Maldives will be discussed.
THURSDAY, 10 MARCH
Moderated by: Dr. Jörn Fischer, Publisher, Voluntaris – Journal for Volunteering
Panel guests:
•
Hon. Tshekedi Khama II, Minister of Environment, Wildlife and Tourism, Botswana (tbc)
•
Manuel Bollmann, Programme Development Manager, Fair Trade Tourism/ GIZ CIM
•
Pippa Hankinson, Film Producer, “Blood Lions”
•
Dr. Simon Morgan, Director, Wildlife Act
•
Antje Monshausen, Head, Bread for the World – Tourism Watch
•
Michal Alter, Founder and CEO, Visit.org
12
HALL 5.3 PRESS CONFERENCE ROOM 1
Welcome and Opening Remarks: Hon. Tshekedi Khama II, Minister of Environment, Wildlife and Tourism, Botswana (tbc)
Keynote: Pippa Hankinson, Film Producer, “Blood Lions”
WORKSHOP: “PREDATOR INTERACTION AND VOLUNTOURISM: DO THESE INTERACTIONS SUPPORT ETHICAL AND
SUSTAINABLE TOURISM?”
Should the international travel trade be supporting these projects? How can operators identify ethical predator sanctuaries and volunteer projects? How are lion interactions linked to canned hunting?
Moderated by: Blanka Weber, Author and Journalist
13
CSR PROGRAM
Panel guests:
•Hon. Moosa Zameer, Minister of Tourism, Maldives
•Hussain Afeef, Vice Chairman, Maldives Association of Tourism Industry (MATI)
•
Abdulla Giyas, President, Maldives Association of Travel Agents & Tour Operators (MATATO)
•
Moosa Zameer Hassan, Deputy Director General, Ministry of Tourism, Maldives
•Ahmed Zubair Adam, Executive Board Member, Live-aboard Association of Maldives (LAM)
AFRICA FORUM – COMMUNITY BASED TOURISM: FACTORS FOR SUCCESS AND BEST PRACTICE EXAMPLES FROM
BOTSWANA AND OTHER COUNTRIES
Community Based Tourism (CBT) is practiced in Botswana and other African, Asian and American countries. These countries are
often faced with problems. What can we learn from best practice examples in Botswana and other countries? What should a
multi-stakeholder approach look like in order for CBT to be successful? Moderated by: Bärbel Schäfer, TV-Host
Panel guests:
•
Najib Balala, Cabinet Secretary for Tourism, Government of Kenya
• Alejandro Castro, Marketing Manager & Deputy General Manager, Costa Rican Tourism Institute
• Thabo Dithebe, CEO, Botswana Tourism Organisation
• Elcia Grandcourt, Programme Director, Regional Programme for Africa, World Tourism Organization (UNWTO)
• Judy Kepher-Gona, Founder & Director, Sustainable Travel and Tourism Agenda STTA
• Beks Ndlovu, Professional Guide & CEO, African Bush Camps Group
15.15 – 16.00
LATIN AMERICA FORUM – IN CO-OPERATION WITH ARGE LATEINAMERIKA – IS LATIN AMERICA SAFE?
How much can Latin America benefit from its politically stable and neutral position in conjunction with the latest terror attacks and
is it perceived to be a safe travel destination? ESCAPE, MIGRATION AND TOURISM - IN COOPERATION WITH DGT AND AIEST
The wave of refugees in Europe is creating big problems for tourism destinations. What is the significance of encounters between
tourists and refugees on holiday islands, beaches or city centers? International research results shed light on this truly hot topic of
the international tourism industry.
Keynote: Prof. Dr. Harald Pechlaner, President, AIEST, Professor for Tourism, Catholic University of Eichstätt-Ingolstadt
Moderated by: Verena Papke, Moderator and Expert of Regional Strategy Development and Tourism
Panel guests:
•
George Drakopoulos, President & CEO, tourism generis, Special Adviser to the Secretary General of the United Nations World
Tourism Organization (UNWTO)
•
Dr. Dirk Glaesser, Director Sustainable Development Programme, UNWTO
•
Prof. Dr. Harald Pechlaner, President, AIEST, Professor for Tourism, Catholic University of Eichstätt-Ingolstadt
•
Prof. Dr. Jürgen Schmude, President, DGT e.V., Professor for Economic Geography and Tourism Research,
Ludwig-Maximilians--University Munich
THURSDAY, 10 MARCH
14
HALL 7.1C, AUDITORIUM PARIS 1
16.45 – 17.45 ITB BUSINESS TRAVEL CORPORATE DAY
MEASURING THE PERFORMANCE OF BUSINESS TRAVEL
Business trips are indispensable in the corporate world. But what exactly is their contribution to a company’s performance?
Is it possible to identify the volume of revenue generated by a trip? Could travel management and controlling even be supplied
with innovative indicators? And how does this tie in with sustainability requirements? Preliminary research in cooperation with
renowned companies are promising.
Moderated by: Gerd Otto-Rieke, Host, ITB Business Travel Days
Panel guests:
•
Dietrich Brockhagen, Managing Director, atmosfair
• Andreas Kröhling, Senior Expert Corporate Responsibility, Deutsche Telekom AG
•
Janko Raboldt, Travel Manager, KPMG AG Wirtschaftsprüfungsgesellschaft
GROSSER STERN, ROOM HONGKONG (FAIRGROUND)
10.00 – 11.00 ADFC (GERMAN CYCLISTS’ FEDERATION) CYCLING HOLIDAY ANALYSIS 2016
Presentation of data and trends
PALAIS (HALL 19)
Moderated by: Andreas M. Gross, President, ARGE Lateinamerika e.V.
Panel guests:
•
Klaus Hildebrandt, Editor-in-Chief, fvw Mediengruppe
•
Dr. Rüdiger Lotz, Federal Foreign Office, Head of Division Mexico, Central America and Caribbean
•
Jewgeni Patrouchev, Acting Director, Senior Tourism Counsellor Central- and Eastern-Europe, Colombia
•
Peter Strub, Chief Operating Officer, Studiosus Reisen München GmbH
16.15 – 17.15
11.25 – 12.05 ITB EXPERTS FORUM WELLNESS
BEST PRACTICE: WEISSENHAUS GRAND VILLAGE – RESORT & SPA
The Weissenhaus Grand Village is a 400 year old traditional village on a 75 ha large areal. In 2013/14 it has been completely
rebuilt according to monument protection principles. Learn more about this fascinating resort.
•
Nathalie Fischer, Director of Operations, Weissenhaus Grand Village
15.00 – 16.30 powered by ITB:
TO DO! 2016 Award Ceremony
TO DO! INTERNATIONAL CONTEST SOCIALLY RESPONSIBLE TOURISM
Introduction:
•Dr. Dietlind von Laßberg, Vice Chairwoman of the Board, Institute for Tourism and Development
Laudation:
•Petra Thomas, Managing Director forum anders reisen
Moderated by:
•
Marko Junghänel, Member of the Board, Institute for tourism and Development
Speeches of award winners:
•
Sumesh Mangalasseri – Kabani – The Other Direction, India
•Angelina Martínez Pérez – The Pueblos Mancomunados, Mexico
followed by a get-together with buffet
ROOM LINDAU, MEETING BRIDGE A, (FAIRGROUND)
15.00 – 16.30 EXPERIENCE THE UNDISCOVERED REGIONS OF ALBANIA
(only for registered participants via [email protected])
With the support of the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ), the Albanian National Tourism Agency
cordially invites you to a country presentation and networking event with Albanian incoming agencies.
Over the past years Albania has developed a range of new rural and coastal tourism offers: Inspiring adventure trips and
exciting stories from the undiscovered regions of Albania.
ROOM DESSAU 4, MEETING BRIDGE C, (FAIRGROUND)
12.30 – 13.30 „GEMS OF KENYA“ – A NEW SUSTAINABLE TOURISM NETWORK
THURSDAY, 10 MARCH
14.00 – 15.00
15
CSR PROGRAM
10.00 – 12.00 WHY SIZE MATTERS: TRAVEL SMART IN GALAPAGOS
11.00 – 12.30 Presentation: UNWTO AFFILIATE MEMBER REPORT, VOLUME FOURTEEN
Global Report on The Transformative Power of Tourism: a paradigm shift towards a more responsible traveler
14.30 – 16.30 UNWTO: 31ST MEETING OF THE WORLD TOURISM NETWORK ON CHILD PROTECTION
FRIDAY, 11 MARCH 2016
10.00 – 10.30 YOGA FOR NEPAL
Mountain. Child Protection. Recovery
•
Raj Gyawali, Founder and Managing Director, Socialtours; Nepal
•
Nina Vukas, Lead Yoga Teacher, SuperSoul Yoga; Croatia
10.30 – 11.00 NEW ENERGY SOURCES FOR NEPAL
Energy-wise reconstruction of the Langtang mountain area
THURSDAY / FRIDAY, 11 MARCH
•
Dr. Dietrich Brockhagen, Executive Director, Atmosfair gGmbH; Germany
•
René Einhaus, Dwarika Hotels, Kathmandu, Nepal
•
Petra Thomas, CEO, Furm Anders Reisen; Germany
16
11.00 – 11.30
BEST PRACTICE EXAMPLES FOR THE INTEGRATION OF REFUGEES IN TOURISM
How can the tourism industry help to integrate refugees into a normal life in their guest countries? Considering
the skills shortage in the tourism industry refugees constitute a big potential.
•Greetings: Rika Jean-François, Corporate Social Responsibility Commissioner, ITB Berlin; Germany
Moderated by: Susanne Ceron Baumann, Owner, Culture Instinct; Founder, German Now!; Germany
Panel discussion about the opportunities and challenges to integrate refugees on the German employment market.
Two hotel projects which work with “newcomers” will be introduced and the Berlin ’Multaka project: museums, a meeting place
– refugees as guides in Berlin museums’, which provides museum guide training courses for Syrian and Iraqi refugees, so
that they in turn can offer refugees tours in their own language, will be presented.
Panel guests:
•
Gabriela Sonnleitner, Founder, Hotel MagDas; Austria
•
Katrin Elsemann, Prinzip Heimat e.V., Co-Founder, Hotel Utopia, Berlin, Germany
•
Monika Demler, Scientific officer, Berlin Museums
•Razan Nassreddine, Head of Project „Multaka“, Berlin Museums
•
Rita Albahri, Guide “Multaka”, Berlin Museums
11.30 – 12.00 LANZAROTE AND CHINIJO ISLANDS UNESCO GLOBAL GEOPARK
11.30 – 11.45
A JOURNEY ON THE TRAIL TO ANOTHER LANZAROTE
•Bettina Bork, Director, Arte de Obra Cultural Centre of Lanzarote; Academic, Academy for Science and
Engineering of Lanzarote; Member of the Board, Haria Society, Lanzarote; Spain
•Aquilino A. Rodriguez Santana, Ceramist, Aquilino’s Ceramic Studio, Haria, Lanzarote; Spain
11.45 – 12.00
LANZAROTE AND CHINIJO ISLANDS UNESCO GLOBAL GEOPARK – THE UNDERWATER TREASURES
OF UNESCO GLOBAL GEOPARK Lanzarote and Chinijo Archipelago
•Elena Mateo Maderos, Scientific Coordinator, Lanzarote and Chinijo Islands UNESCO Global Geopark; Spain
12.00 – 12.30 WOMEN ADVENTURING OFF THE BEATEN TRACK
•Jacki Hill-Murphy, Author and Explorer; United Kingdom
12.30 – 13.00 FÁILTE IRELAND PRESENTS “THE WILD ATLANTIC WAY”
Join us to uncover the longest defined Atlantic Coastal Touring Route in the world!
•Amanda Horan, Manager, Business Development Division, Fáilte Ireland; Ireland
•Martin Donnelly, Manager, Business Development Division, Fáilte Ireland: Ireland
13.00 – 14.00 MASTER CLASS: LINKING TOURISM AND CONSERVATION
•Dr. Peter Prokosch, Co-Founder and Chairman of the Board, Linking Tourism and Conservation (LT&C); Norway
•Adam Markham, Deputy Director, Climate and Energy Programme, Union of Concerned Scientists (UCS); United States of
America
14.00 – 14.30
PREDATOR INTERACTIONS
Are tourists and volunteers being canned?
•Pippa Hankinson, Producer and Managing Director, Blood Lions; South Africa
•Dr. Simon Morgan, Director, Wildlife ACT; South Africa
14.30 – 15.00 PUSHING THE BOUNDARIES OF ANIMAL WELFARE IN THE TOURISM INDUSTRY
•Marloes Van de Goor, Co-founder and Co-director, International Institute for Animals Ethics; The Netherlands
15.00 – 15.30 DISCOVER DIVERSE WATER RESOURCES OF THE SOUTHERN CAUCASUS
Legends of nature protected areas networks
•Servi Nabuurs, Team Leader, Transboundary Joint Secretariat of the Southern Caucasus (TJS); Georgia
15.30 – 16.00
PORTUGAL
Uncovered legacy, discovered heritage
•Pedro Zehna, Chief Executive Officer, Splendid Evasion; Portugal
•São Jardim, Product Manager, Splendid Evasion; Portugal
16.00 – 16.30 DESTINATION STORYTELLING
New Media Strategies for Destination Marketing
•Rob Holmes, Founder and Chief Storyteller, GLP Films; United States of America
16.30 – 18.00 ITB RESPONSIBLE TOURISM CLINICS
brought to you by The Blue Yonder
The Responsible Tourism Clinics give participants the opportunity to interact with practitioners of social businesses in tourism.
They facilitate how to create better places for people to live in and better places for people to visit. Conversations with
experts will unravel newer and more effective ways to do this.
16.30 – 17.15
IMPACTS OF DISASTERS IN TOURISM
How to be proactive to build resilience: Specific affirmative action to prevent natural disaster
Climate Change, man-made and natural disasters are a reality at our door step. When a disaster strikes a
destination, it doesn’t affect only the communities there, but also businesses elsewhere who are sending
their guests to these destinations. Get insider know-how from an internationally renowned expert on
disaster response, who has been involved in the follow-up of almost all major disasters of the twenty-first
century.
17.15 – 18.00
COMPASSIONATE KOZHIKODE
Ground-breaking destination development in Kerala, India
The District of Kozhikode has launched an innovative destination development with the focus on Consciousness
and Compassion. The collective consciousness of a place is as important as our own individual consciousness.
“Compassionate Kozhikode” is about the culture of sharing; sharing for the betterment of people and
places. A plethora of initiatives have been launched in the last year by the District Administration in
partnership with civil society, Government agencies and citizens, who volunteer to create an authentic
and inspirational destination for them to live and invite people to visit and be part of their lives and experiences.
•Muralee Thummarukudy, Chief of Disaster Risk Reduction, United Nations Environment Programme; Geneva
FRIDAY, 11 MARCH
R3, LEVEL 3, CITYCUBE BERLIN
•Gopinath Parayil, Founder and Chief Executive, The Blue Yonder; India
17
CSR PROGRAM
18.00 onwards 8TH ITB BERLIN RESPONSIBLE TOURISM NETWORKING EVENT
brought to you by THE BLUE YONDER, RESPONSIBLE TOURISM PARTNER OF ITB
HALL 4.1A, NEXT TO BIG STAGE
This special networking event invites responsible tourism practitioners in destinations and markets, including trade visitors,
exhibitors, sponsors and partners. Listen to the pitches from sustainable tourism initiatives from around the world, pitch
yourself, and network with the most inspiring people.
“DAS GEFÜHL DER BEDROHUNG” / A FEELING OF THREAD
Verändern islamistische Anschläge unser Reiseverhalten?
Do islamistic attacks influence our travel behaviour?
10.10 – 11.30 Moderated by: Daniela Wiesler and Andreas Stopp, DLF
10.30 – 12.00
YOUR WINTER. YOUR SPORT. WINTER SPORTS TOURISM IN FLUX
Winter sports tourism is changing – Winter sports destinations do not only rival other snow sports destinations but
also have to face criticism because of climate change and have to compete with low cost “summer in winter” beach
destinations. Manifold challenges have to be addressed.
Introductory presentation: Prof. Ralf-Dieter Roth, Institute for Nature Sports and Ecology, German Sport University Cologne
11.45 – 12.30
ITB WORKSHOPS DAY 3 – Sessions will be held in German only
Presentation of the project, its results and impact of the project for the participating companies. Lessons learned for future tourism
cooperation with Morocco with focus on employment.
Moderated by: Klaus Lengefeld, Sector Leader Tourism, Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ)
14.15 – 15.15
ITB WORKSHOPS DAY 3 – Sessions will be held in German only
IN LIGHT OF RECENT EVENTS: TOURISM AND SECURITY
Impact of the heightened security situation on tourism regions. What lessons can be learned today from advance flight
bookings for 2016? What measures can destinations take to make themselves more secure in such times of crisis?
13.30 – 13.50 DRIVE CLEAN, DRIVE ELECTRIC ON MALLORCA
The experience of discovering Mallorca driving an electric vehicle has become real thanks to innovative car rental companies and Endesa’s network of 6 fast charging stations strategically distributed on the island.
•
Martin Ribas, Director Comercial Baleares, Endesa; Spain
•
Marian Horta, E-commerce & Marketing Manager Goldcar; Spain
•
Miguel Payeras, Managing Director, Cluster Balears.t; Spain
Panel guests:
•Dörte Nordbeck, Head of Travel and Logistics Germany, GfK
•
Dr. Marwan Abou Taam, Subject Area of International Terrorism, Internal Security and Salafism, Berlin Institute for Integration
and Migration Research (BIM) at the Humboldt University of Berlin
•
Alexander Karapidis, Fraunhofer Institute for Industrial Engineering and Organization IAO
•
Christian Schmicke, Head of Communications Central Europe, Thomas Cook
•Jörg H. Trauboth, Crisis Management and Security Expert
12.15 – 13.30 PANEL DISCUSSION: “ESCAPE AND MIGRATION – SHAPING INTERCULTURAL YOUTH TRAVEL”
Moderated by Jana Pieper, Trainer, Youth Incoming Germany (YIG)
(in German language only)
Panel guests:
•Maximilian Gens, member of the Federal Board, Jugendpresse Deutschland, Germany
•Gunnar Grüttner, German Youth Hostels Association DJH, Germany
•Helge Maul, Managing Board, Reisenetz, Germany
•Jan Vieth, Director Camp Adventure, Germany
17.00 – 18.00 Nepal NOW – RECOVERY OF TOURISM AFTER THE EARTHQUAKES OF 2015
Nepal’s Tourism Recovery Strategies after the earthquakes of 2015 provide valuable learnings to destinations and provides the
Outbound Industry to this country with insights on where it stands now, close to a year hence. Hear from key players.
FRIDAY, 11 MARCH
•Alfred Gettmann, Managing Director, a und o Gettmann
Panel guests:
•
Bernd Singendonk, Technical Advisor Sustainable Tourism GIZ/ CIM/ Lacon
•
Sibylle Baumgartner, Head of Corporate Responsibility, Kuoni
•
Florian Duprat, Responsable Certification & Projets Développement Durable, Club Med
•
Nada Roudies, Secretary-General, Ministry of Tourism, Morocco (tbc)
13.55 – 14.30 SECURITY ISSUES IN YOUTH TRAVEL
Panel discussion, organized by Reisenetz e.V.
18
THE FUTURE OF HUMAN RESOURCES 2: ONLY GOOD EMPLOYERS ARE WORTHY OF GOOD EMPLOYEES
Practical examples from a pilot project funded by the German Federal Ministry of Labor and Social Affairs will show what it means
to be a “good employer” and how this strategy can have a positive impact on employee motivation, commitment and satisfaction.
Introductory Presentation: Raj Gyawali, Founder Director, socialtours
Moderated by: Hjörtur Smárason, founder, Phoenix – The International Place Branding Panel, expert on disaster related recovery
marketing, Iceland
•
Dr. J.F Scherpenzeel, Senior Programme Manager, Center for the Promotion of Imports from Developing Countries (CBI)
•
Deepak R Joshi, CEO, Nepal Tourism Board - tbc
•Chris Doyle, Director Europe, Adventure Travel Trade Association (ATTA)
Introductory presentation: Dörte Nordbeck, Head of Travel and Logistics Germany, GfK
Moderated by: Eike Otto, Consultant, sustainable-tourism.com
16.30 – 17.45 NEW CHALLENGES FOR ESTABLISHED AND EMERGING DESTINATIONS IN GAY & LESBIAN TOURISM
Part of ITB’s commitment to Human Rights in tourism is to stand up against discrimination because of sexual orientation.
On one hand, well-established LGBT travel destinations experience growth limits and open up to for “niches in the niche”, like
transgender or rainbow families travel. On the other hand there are destinations where it is still a challenge to travel as a
LGBT person. Nonetheless, African and various Asian destinations are getting more and more attractive for the LGBT travel
segment. Current data and best practice examples will show chances and challenges. Greetings: Rika Jean-Francois, CSR Commissioner, ITB Berlin
Moderated by: Thomas Bömkes, Managing Director, Diversity Tourism GmbH
Panel guests:
• Thomas Bachinger, Market Management USA, UK, India, Vienna Tourist Board
•Peter Jordan, Senior Tourism Analyst, Toposophy, Amsterdam
•
Thomas Roth, President & Founder, Community Marketing & Insights, San Francisco
Greetings: N.N. Cape Town, South Africa
FRIDAY, 11 MARCH
12.15 – 13.30 IMPLEMENTING SUSTAINABLILITY IN HIGH-QUALITY TOURISM IN MOROCCO
An example of public private partnership
A discussion on DLF (Deutschlandradio) live from ITB, Halle 4.1
(in German language)
19
CSR PROGRAM
16.30 – 17.30
ITB MARKETING AND DESTINATION WORKSHOPS
BALANCING CONSERVATION AND SUSTAINABLE USE: UNESCO WORLD HERITAGE SITES AS SUSTAINABLE
TOURISM DESTINATIONS
How can the tourism industry utilize world cultural and natural heritage sites and at the same time contribute to their preservation?
How should private-public partnerships be arranged so that the desired goals are achieved?
Moderated by: Rüdiger Strempel, Head of the Common Wadden Sea Secretariat
Panel guests:
•Malcolm Bell, Chief Executive, Visit Cornwall
•Peter DeBrine, Programme Specialist, UNESCO World Heritage Centre
•Dr. Christiane Paulus, Deputy Director, Nature Conservation, Federal Ministry for the Environment, Nature Conservation,
Building and Nuclear Safety
•Dr. Birgitta Ringbeck, Federal Foreign Office, Berlin
•Prof. Dr. Stefan Winghart, President, Lower Saxony Office for the Protection of Ancient Monuments, Chairman, ICOMOS
15.00 – 16.00 PROFESSIONALS ARE LACKING – REFUGEES ARE COMING. WHAT DOES THIS MEAN FOR THE TOURISM INDUSTRY?
There will be an increasing need to integrate refugees into the labor market. What opportunities and challenges will result for the
tourism industry and the refugees? Which positive examples can motivate others to follow suit?
Keynote: Matthias Beyer, Managing Director, mascontour GmbH
Interview guests:
•
Dr. h.c. Burkhard Scholz, CEO, Inselhotel Potsdam-Hermannswerder
•
Ezatullah Mascoudi, Cook Trainee, Inselhotel Potsdam-Hermannswerder
ITB CSR DAY
For the ITB, sustainability isn’t just some hollow expression – it is a strategic element - and our mission. The ITB CSR Day
takes up the latest sustainability issues and provides suggestions for dealing with the biggest challenges of our time: climate
change and mitigation strategies, best practices presented at the World Legacy Awards, human rights, guidelines for
sustainable tourism, refugees working in the tourism industry, ‘Celebrating Her’ – Global Awards, peace through tourism.
10.35 – 11.30
KEYNOTE PANEL – CLIMATE CHANGE: MITIGATION STRATEGIES FOR THE GLOBAL TOURISM INDUSTRY
After the World Climate Summit in Paris in 2015 climate change is back in focus in the tourism industry. Which mitigation strategies
can effectively stop the climate change? What measures have been proven to be particularly effective in destinations as well as in the
aviation and hotel industry? Which challenges are currently being worked on?
Introduction & Moderated by: Prof. Dr. Stefan Gössling, Sustainable Tourism Researcher, Lund University Sweden
Panel guests:
•
Andreas Koch, Managing Director, BlueContec
•
Prof. Paul Peeters, Associate Professor Sustainable Transport and Tourism, NHTV Breda University of Applied Sciences,
Member of the ICAO / CAEP Working Group on Fuel Efficiency Standards in Aviation
•
Moosa Zameer Hassan, Deputy Director General, Ministry of Tourism, Maldives
11.40 – 12.30 NATIONAL GEOGRAPHIC WORLD LEGACY AWARDS PANEL
The winners of the World Legacy Awards will participate in a lively discussion moderated by Costas Christ, National
Geographic Traveler. How did the prize-winners become international pioneers of sustainable tourism?
Moderated by: Costas Christ, Chairman, National Geographic World Legacy Awards, Editor National Geographic Traveler
Panel guests: World Legacy Awards Winners, Category „Earth Changers“, „Sense of Place”, „Conserving the Natural
World”, „Engaging Communities” and „Destination Leadership”
12.45 – 13.45 STUDIOSUS TALK: HUMAN RIGHTS IN TOURISM: WHAT IS EXPECTED OF BUSINESSES AND WHAT IS NOT?
What impact will the national action plan have on the tourist industry? What new challenges will the industry face, and how can
these be overcome? What types of due diligence will tourism companies be expected to perform along their service chain, and what
are they not responsible for?
FRIDAY, 11 MARCH
Panel guests:
•
Martin Balaš, Consultant, BTE Tourism and Regional Consulting
•
Dirk Dunkelberg, Deputy Chief Executive, German Tourism Association (DTV)
•
Dr. Stefanie Pfahl, Head of Unit, Federal Environment Ministry
10.30 – 10.35 OPENING •Prof. Dr. Stefan Gössling, Sustainable Tourism Researcher, Lund University Sweden (host)
•Rika Jean-Francois, CSR Commissioner, ITB Berlin 20
14.00 – 14.45 SUSTAINABLE TOURISM DESTINATIONS: SUSTAINABILITY STANDARDS AND SYSTEMS, RECOMMENDED ACTIONS,
IMPLEMENTATION
With support from the German Federal Ministry for the Environment (BMUB) and the Federal Agency for Nature Conservation (BfN) a
practicable set of criteria for German tourism destinations has been developed. The new guidelines offer touristic regions a huge
opportunity to successfully position themselves as sustainable tourism destinations.
Moderated by: Prof. Dr. Hartmut Rein, Managing Director, BTE Tourism and Regional Consulting
Interviewer & Moderated by: Matthias Beyer, Managing Director, mascontour GmbH
Panel guests:
•Norbert Fiebig, President, German Travel Association (DRV), Patron Futouris
•
Dr. Kay Ruge, German County Association
•Dr. h.c. Burkhard Scholz, CEO, Inselhotel Potsdam-Hermannswerder
•
Christian Wiesenhütter, Deputy Chief Executive, IHK Berlin
16.15 – 17.00 ‘CELEBRATING HER’ – GLOBAL AWARDS FOR EMPOWERED WOMEN IN TOURISM
Women are key players throughout the world – including in the tourism industry. IIPT India highlights impressive best
practice examples from women within the framework of the first “Celebrating Her – Global Awards”. The prize-winners
provide inspiration for the successful further development of touristic offers.
Greetings:
•
Rika Jean-François, Corporate Social Responsibility, Commissioner, ITB Berlin
Moderated by: Anita Mendiratta, International Strategic Advisor and Author, Tourism and Development, Lead Consultant
of CNN´s International T.A.S.K. Group
Introduction:
•Ajay Prakash, President, IIPT India, Chief Executive Nomad Travels India
Keynote Speaker:
•
Taleb Rifai, Secretary General, UNTWO, Madrid
Special Guest:
•
Hon. Alain St. Ange, Minister of Tourism and Culture, Seychelles
•Vinod Zutshi, Secretary to the Government of India, Ministry of Tourism
17.15 – 17.45 FUTURE OUTLOOK: PEACE THROUGH TOURISM
How can tourism be used in a concrete way to prevent violent conflicts? The multiple award-winning, renowned keynote speaker
Aziz Abu Sarah shows how peace initiatives and corporate success can be combined in the travel industry.
•
Aziz Abu Sarah, Founder, Mejdi Tours
AFTER THE END OF THE SESSION WE SUGGEST THE AUDIENCE TO COME OVER TO HALL 4.1 / SMALL STAGE TO
ATTEND THE ITB RESPONSIBLE TOURISM NETWORKING EVENT – FOLLOWED BY A RECEPTION.
ROOM M3, CITY CUBE BERLIN
Moderated by: Tanja Samrotzki, Journalist
Panel guests:
•
Dr. Nicole Häusler, Consultant for Sustainable Tourism, Myanmar
•
Peter-Mario Kubsch, Managing Director, Studiosus Reisen
•Christoph Strässer, Federal Government Commissioner for Human Rights Policy and Humanitarian Aid
•Petra Thomas, Managing Director, forum anders reisen e.V.
•
Prof. Dr. Harald Zeiss, Deputy Chairman of the Sustainability Committee & Chairman of the Human Rights Committee,
German Travel Association (DRV)
09.00 – 10.30 KIRGISISTAN – OASE AUF DER GROßEN SEIDENSTRAßE
FRIDAY, 11 MARCH
21
CSR PROGRAM
HALL 7.1B, AUDITORIUM LONDON
10.30 – 10.35
11.50 – 12.50
ITB MARKETING AND DISTRIBUTION DAY
10.35 – 10.45
WELCOME ADDRESS
•Iris Gleicke, MdB, Parliamentary State Secretary at the Federal Ministry of Economic Affairs
and Energy Federal Government Commissioner for the New Federal States, SMEs and Tourism
Moderated by: Marc Aeberhard, Owner, Luxury Hotel & Spa Management Ltd.
Introductory presentation: (Former) Abbot Daniel Schönbächler, Disentis Monastery
Panel guests:
•
Dr. Ute Dallmeier, CEO, Windrose Finest Travel
•
Thomas P. Illes, Cruise Analyst, University Lecturer and Journalist
•
Brett McDonald, Managing Director, Flame of Africa
•
(Former) Abbot Daniel Schönbächler, Disentis Monastery
ROOM WEIMAR 1, MEETING BRIDGE B, (FAIRGROUND)
10.30 – 12.00
PRESS CONFERENCE: MINISTRY OF TOURISM OF CAMBODIA AND ARTISANS ANGKOR
CORPORATE SOCIAL RESPONSIBILITY IN CAMBODIA: CASE STUDY OF TOURISM-RELATED BUSINESS PRACTICES
In the two last decades, Cambodia has become a safe and peaceful destination, which enabled huge inflow of tourists, hence,
tremendous economic development. However, balanced distribution of the country’s economic growth is still a challenge. This press
conference will give an overview of CSR practices in Cambodia through the case study of Artisans Angkor, a Cambodian tourismrelated business that ensures that its success contributes to local economic development. Artisans Angkor is the largest social
company offering Arts & Crafts tours in its traditional workshops in Cambodia
11.00 – 12.00
PANEL DISCUSSION “BARRIER-FREE APPROACHES IN CULTURE AND CITY TOURISM”
•Francesc Aragall, Design for All Foundation, President
•Carolin Ruh, TourismusMarketing Niedersachsen GmbH, Managing director
•Dr. Heike Döll-König, Tourismus NRW e.V., Managing director
•Verena Bentele, Federal Ministry of Labour and Social Affairs, Federal Government Commissioner for
Matters relating to Disabled Persons in Germany
•Anja Schaluschke, Deutscher Museumsbund e.V., Managing director
•Dr. Rüdiger Leidner, Tourism for All Germany (NatKo), CEO
12.00 – 12.25
BREAK – Opportunities to talk to the experts
12.25 – 12.40
PRESENTATION:BARRIER-FREE TOURISM – EUROPEAN EXPERIENCE AND NEW INITIATIVES.
•Dr. Angelika Laburda, European Network for Accessible Tourism, Member of the Board of Directors
Presentations about examples of barrier-free culture and city tourism
12.40 – 12.55
PRESENTATION:HAMBURG WITHOUT BARRIERS – SERVICE ORIENTED APPROACHES IN THE
BARRIER-FREE CITY TOURISM
•Cynthia Wester, Hamburg Tourismus GmbH, Representative for barrier-free Tourism
Speakers:
•
Representative of the Ministry of Tourism of Cambodia (TBC)
•
Sokuntha Eam, PR manager, Artisans Angkor, Cambodia
12.55 – 13.10
PRESENTATION: OTTO FOR EVERYONE! THE REGIONAL CAPITAL MAGDEBURG ON ITS WAY TO
ACCESSIBILITY
•Sandra Yvonne Stieger, Magdeburg Marketing- Kongress und Tourismus GmbH, Managing director,
Member of the association “Barrier-free Destinations in Germany”
13.10 – 13.25
PRESENTATION: ALL INCLUDED – ACCESSIBILITY AND INCLUSION IN THE EGYPTIAN MUSEUM
MUNICH
•Dr. Sylvia Schoske, Egyptian Museum Munich, Managing director
13.25 – 13.40
PRESENTATION: WORLD HERITAGE WITHOUT BARRIERS? THE EXAMPLE OF THE UNESCO WORLD
HERITAGE SITE ZOLLVEREIN
•MARTINA TENDICK, Foundation Zollverein, Tourism Coordinator
13.40 – 13.55
BREAK – Opportunities to talk to the experts
Ways to a barrier-free touristic service chain
13.55 – 14.15
PRESENTATION: THE NATIONAL LABELLING SCHEME “TOURISM FOR ALL”. RESULTS AND
PROSPECTS.
•Rolf Schrader, DSFT, Managing director
10.00 – 11.00 INSTITUTE FOR MANAGEMENT & TOURISM (FACHHOCHSCHULE WESTKÜSTE):
Presentation on the relevance of UNESCO- World Heritage Sites and National Parks when choosing a destination – a representative look at the German source market
10:30 – 12:30 THE TOP 100 GREEN DESTINATIONS: DESTINATIONS MEET EXPERTS
•Naut Kusters, ECEAT; Netherlands
12.45 – 13.45 MYANMAR, KAYAH STATE: NEW COMMUNITY TOURISM PRODUCTS & B2B MEETING
•Naut Kusters, ECEAT; Netherlands
A5, LEVEL 1, CITYCUBE BERLIN
FRIDAY, 11 MARCH
10.45 – 11.00
KEYNOTE
•Michael Müller, Fraport AG, Member of the Executive Board of Fraport AG and Executive Director Labor Relations
10.30 – 15.30 BARRIER-FREE TOURISM DAY
BARRIER-FREE CULTURE AND CITY TOURISM”
“PRACTICAL APPROACHES ALONG THE TOURISTIC SERVICE CHAIN“.
A multifaceted program awaits you on the barrier-free tourism day. In panel discussions and presentations, top-class speakers debate backgrounds on barrier-free tourism, present practical examples and discuss new approaches. This year’s topic are
“barrier-free approaches in culture and city tourism” and “practical approaches along the touristic service chain”.
In case you want to get first-hand information on barrier-free tourism, experts of specialized organizations are looking forward
to discuss practical implications with you in the breaks and at the end of the day.
Moderated by: Stephan Pregizer
14.15 – 15.15
PANEL DISCUSSION “PRACTICAL APPROACHES ALONG THE TOURISTIC SERVICE CHAIN“
•Marian Kortas, German Aviation Association (BDL), Head of Operations, Engineering & Safety
•Johannes Fischer, Der Zwingenberger – Omnibusbetrieb Fischer, Owner
•Dr. Steve Grundmann, gabana – Agency for Holistic, Accessibility and Sustainability Management, Consultant in tourism and city development
•Anja Bode, Deutscher Heilbäderverband e.V., Project Manager „Allergikerfreundliche Kommune“
•Ursula Wallbrecher, Landesmuseum Mainz, General Department of cultural Heritage Rhineland Palatinate, Management Landesmuseum Mainz, Chairwoman of the advisory board for disabled Persons
of the city of Mainz
•Roland Schäfer, City of Bergkamen, Mayor, German Association of Towns and Municipalities (DStGB).
President
15.15 – 15.25
CLOSING REMARKS
•André Nowak, Tourism for All Germany (NatKo), Executive Board Member
from 15.25
Opportunities to talk to the experts
22
FRIDAY, 11 MARCH
THE FUTURE OF LUXURY TOURISM
Luxury is increasingly being defined intangibly. What are the real needs of the top-end traveler? How can tour operators,
hotels, cruise ship companies and destinations successfully tap into this market segment full of opinion leaders?
OPENING
•Olaf Schlieper, German National Tourist Board, Innovations Manager
subject to alteration
23
CSR PROGRAM
SATURDAY, 12 MARCH 2016
Barrier-free event
7.3 c
As the event is barrier-free in all terms, we provide consecutive, simultaneous
and written interpreting services using qualified
Lunchbox
professionals. The event will be held in English and German (simultaneous interpreting provided). The simultaneous
interpreting can be listened to with
headphones, which will be provided at the entrance free of charge.
7.3 a
Moderated by: Susanne Ceron Baumann, Owner, Culture Instinct; Founder, German Now!; Germany
518 m²
Panel guests:
• Gabriela Sonnleitner, Founder, Hotel magDas, Vienna, Austria
Berlin
Tag des
barrierefreien Tourismus – Zugang kostenfrei
• Katrin Elsemann, Prinzip Heimat e.V., Co-Founder, Hotel Utopia, Berlin, Germany
CityCube Berlin
7.3 c
Lunchbox
CityCube Berlin
11. März
2016,
10:30A5.
– 15:30, CityCube Berlin, Level 1, Saal A5
ene 3
TheLeEbvenue
will
provide
sufficient
space
for
wheelchair
users.
Handicapped
lavatories
are
located
in
close
proximity
to
the
hall
• Monika Demler, Scientific officer, Berlin Museums
vel 3
• Razan Nassreddine, Head of Project „Multaka“, Berlin Museums
Zusätzlicher Besuch der ITB Messe nur mit Fachbesucherausweis (kostenpflichtig).
7.3 a
rlin
Assistance dogs are allowed on the premises. Please note that the dog owner has toBecarry a certification.
• Rita Albahri, Guide “Multaka”, Berlin Museums
R1
R2
R3
518 m²
Offices O
Berlin 1
273 Pax
Meeting Bridge
A Lindau
40-73 m²
Berlin 2
273 Pax
B Weimar
49-114 m²
A6
Geldautomat
ATM 1-13
Büros O
Offices O
A5
14- 65 Pax
Garderobe
1-13
7- 24Cloakroom
m²
7.2c
A4
7.3a
7- 24 m²
Säle A
Halls A
Dublin
1034 Pax
7.3a
R/S Räume
Nicht nutzbare Flächen R/S Rooms
Not usable areas
Büros O
R/S Räume
14- 65 Pax R/S Rooms
A7
5
2
Meeting Bridge
C Dessau
40-73 m²
Legende/ Legend
e
CityCub
7 trance
Halle 7/ Hall /En
7 New York
1 ng New York 2
Einga
240 7.1a
Pax
New York 3
New York 1 240New
168 Pax
Pax York 2
mm
Messeda 240 Pax
London 1
7.1b
240 Pax
London 2
London 1
168 Pax
240 Pax
168 Pax
New York 3
240 Pax
168 Pax
London 3
240 Pax
London 3
London 2
240 Pax
Paris7.1c
1
360 Pax
Paris
2 1
Paris
288 Pax
360 Pax
Paris 2
288 Pax
7.2a 1
Helsinki
384 Pax
Helsinki
Helsinki
2 1
384 Pax
384 Pax
Helsinki 2
384 Pax
7.2b
Budapest
826 Pax
Budapest
826 Pax
7.2c
Dublin
1034 Pax
37.3a
A
Berlin 1
Berlin 1
2732Pax
Berlin
273 Meeting
Pax
273 Pax
Bridge
A Lindau
A Lindau
40-73 m²
Veranstaltungsflächen
Event area Veranstaltungsflächen
Event area
1
Treppe
Treppe
Stairway
Escalator
Stairway
Behindertentoilette
Behindertentoilette
Disabled toilet
Toiletten
Toiletten
Toilets
Zusätzliche
Mietfläche
Zusätzliche
Mietfläche
Additional Additional
rental space
rental space
Aufzug
Aufzug
Elevator
Elevator
Lastenaufzug
Lastenaufzug
Freight
elevator
Freight elevator
Nicht nutzbare
Nicht nutzbare
Flächen Flächen
usable areas
Not usable Not
areas
Geldautomat
Geldautomat
ATM ATM
Garderobe
Garderobe
Cloakroom
Cloakroom
Flexible partition wall
Ebene
Level 1
Rolltreppe
Rolltreppe
Escalator
Flexible Trennwand
Flexible Trennwand
Disabled toilet
4
40-73 m²
A2 B Weimar
49-114 m²
A1
Berlin 2
273 Pax
B Weimar
49-114 m²
C Dessau
40-73 m²
7.1 c
Paris
Toilets
Dublin
1034 Pax
A8
7.1 b
London
7.1 a
New York
Moderated by: Katharina Wertenbruch, Welthungerhilfe
A1
A2
A3
A4
439 Pax 439 Pax 476 Pax 397 Pax
A5
A6
A7
A8
439 Pax 936 Pax 476 Pax 976 Pax
11.00 – 11.45 PRESENTATION: EXPERIENCE NATURE MONITOR FOR GERMANY
– Results of a Nationwide Online Survey on Nature Tourism
Halle B
Hall B
Meetingräume
Meeting Rooms
5000 Pax
M1
M2
M3
M4
137 Pax 88 Pax 45 Pax 88 Pax
M5
M6
M7
M8
R/S Räume
R/S Rooms
14- 65 Pax
Büros O
Offices O
1-13
7- 24 m²
Guests:
• Torsten von Borstel, United against Waste
• Lucy Diakovska, singer (former No Angel)
C Dessau
40-73 m²
1
Ostfoyer
y1
East Lobb
Säle
Halls
FRIDAY, 11 MARCH / SATURDAY 12 MARCH
1
EAT UP – DON’T THROW AWAY! TOGETHER AGAINST FOODWASTE
One third of our food production is being wasted every year. The tourism industry and every single traveler is part of
this massive food waste, not only in Germany but around the globe. Welthungerhilfe e. V. will show you how the
tourism industry and every single household can help to prevent food waste.
1
4
10.00 – 17.00 TRAINING OBJECTIVES FOR TOUR OPERATORS, SMALL ACCOMMODATION AND ACTIVITY SUPPLIERS, NATIONAL
PARKS AND GOVERNMENT AGENCIES – for registered participants only – registration: www.itb-berlin.com/events
Maximale Reihenbestuhlun g/ Maximum Theatre-style
10.00 – 10.45 EXPERIENCE NATURE OFFERS IN THE NATURAL
NATIONAL LANDSCAPES
Halle 7/ Hall 7
CityCube Berlin
Presentation of the Association of German Natur
Parks (Verband Deutscher
Naturparke e.V.)
24
4
A
5
13.30 – 14.00
Legende/ Legend
7.1a
New York 1
240 Pax
New York 2
168 Pax
New York 3
240 Pax
Event area
Rolltreppe
Escalator
Treppe
Stairway
7.1b
London 1
240 Pax
London 2
168 Pax
London 3
240 Pax
Flexible Trennwand
Behindertentoilette
Disabled toilet
Toiletten
Toilets
7.1c
Paris 1
360 Pax
Paris 2
288 Pax
Zusätzliche Mietfläche
Additional rental space
Aufzug
Elevator
Lastenaufzug
Freight elevator
7.2a
Helsinki 1
384 Pax
Helsinki 2
384 Pax
7.2b
Budapest
826 Pax
Nicht nutzbare Flächen
Not usable areas
Geldautomat
ATM
Garderobe
Cloakroom
14.00 – 15.30 VIETNAM CENTRAL COAST TOURISM PRODUCTS SEMINAR
Vietnam’s Central Coastal region is enjoying rapid tourism growth. A world class beach holiday destination is emerging,
evidenced by a significant expansion in quality hotels and resorts stretching from the charming bay of Lang Co Bay to
beautiful beaches of Da Nang and Hoi An. Vietnam’s three World Heritage mainstay products of Hoi An ancient town, Hue
complex of monuments and My Son sanctuary continue to improve with diverse exploring opportunities for travellers.
Surrounding rural and mountainous villages offer authentic experiences of local culture with community-based tourism.
Host: Departments of Culture Sports and Tourism of Da Nang, Hue and Quang Nam, supported by the EU Environmentally
& Socially Responsible Tourism Capacity Development Programme, Vietnam
7.2c
This course will make you see sustainability differently. Based on my prior analysis of your websites, we will work together to
learn how you can better market and communicate what makes you different, by focusing on how it makes your customer’s
experience more complete. We will brainstorm realistic ideas you can adapt, relevant to the decisions your customers need to take that will help reassure them you are the right company for their needs. Without idealism, jargon and save the planet messages.
During the workshop you will get to know some of my students who can help you write the marketing and communications
plan during April and May.
THIS SESSION WILL COVER…
…why many current sustainability messages make little impact on your customers, and how integrating sustainability in your
company strategy will give you more meaningful, customer focused results. With time to debate, reflect on your current
practices and draft your sustainability marketing and communication action plan.
PROGRAMME TIMING FOR THE DAY
09.30 Registration
10.00 Welcome and introductions. What is the purpose of this course
10.15 The market. Who cares that you are sustainable?
11.15 The strategy. What do you aim to achieve from telling you are sustainable?
12.15 Lunch
13.00 The message. What will help you achieve your organisational objectives?
14.00 The tone. How do you write persuasive messages that change behaviour?
15.00 The channel. Where will you communicate you are sustainable?
16.00 The timing. When is the right time to communicate each of the things you do?
17.00 Course ends
Dublin
1034 Pax
7.3a
Berlin 1
273 Pax
Berlin 2
273 Pax
Meeting Bridge
A Lindau
40-73 m²
B Weimar
49-114 m²
C Dessau
40-73 m²
SATURDAY, 12 MARCH 2016
13.00 – 13.30
HOW CAN YOU GET INVOLVED TO CREATE A BETTER SITUATION FOR AND WITH REFUGEES (IN GERMAN LANGUAGE)
Interactive discussion about the opportunities and challenges to integrate refugees on the German employment market.
Two hotel projects which work with “newcomers” will be introduced and the Berlin ’Multaka project: museums, a meeting
place – refugees as guides in Berlin museums’, which provides museum guide training courses for Syrian and Iraqi refugees,
so that they in turn can offer refugees tours in their own language, will be presented. The language project German Now!
which is recruting volunteers will also be introduced.
Facilitator:
•
Dr Xavier Font, Director of Respondeco, School of Events, Tourism&Hospitality, UK
SATURDAY, 12 MARCH
7.2c
Helsinki 2
384 Pax
7.1c
Toiletten
88 Pax
Bridge
Meeting
Lindau
Bridge B
Bridge C
1
8.
g
an 8.1
rg ay
be w
Ü alk
W
Helsinki 1
384 Pax
Budapest
826 Pax
45 Pax
Elevator
6
Meeting
Weimar
2
8.
g
an 8.2
rg ay
be w
Ü alk
W
7.2a
7.2b
b
Zusätzliche Mietfläche
Cube Clu
Additional rental space
2
5
Meeting
Dessau
1
6.
g
an 6.1
rg ay
be w
Ü alk
W
Paris 2
288 Pax
Stairway
5000 Pax
2
6.
ng .2
ga y 6
a
w
1-13
7- 24 m²
Paris 1
360 Pax
439 Pax 936 Pax 476 Pax 976 Pax
M1
M2
M3
M4
7.2a
M4 Toilets
Pax 88 Pax 45 Pax 88 Pax
88137
Pax
M5 Lastenaufzug
M6
M7
M8
M8
45 Pax 88 Pax 457.2b
Pax 132 Pax
45 Pax 132 Pax
Freight elevator
Meetingräume
Meetingräume Disabled
M1 toilet M2
M3
Rooms
er 1Pax 88 Meeting
Meeting Rooms Westfoy
137
Pax 45
Pax
y1
t Lobb
Aufzug
M5
M6
M7
Wes
r
be
Ü alk
W
Büros O
Offices O
Flexible Trennwand
6
1
4.
g
an 4.1
rg ay
be w
Ü alk
W
14- 65 Pax
Event area
London 3
240 Pax
7.1c
M1
M2
M3
M4
M5
M6
M7
M8
R/S Räume
R/S Rooms
New York 3
240 Pax
London 2
168 Pax
8.1
g
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• Clemens Witt, chairman of the board, ShelterBox Germany e.V.
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6
– 14.00 SHELTER BOX – INTERNATIONAL EMERGENCY RELIEF VIA “GREEN BOX”
How can we supply people that lost their base of existence due to natural disaster or conflicts? ShelterBox, reponding to
humanitarian disasters all over the globe, provides emergency shelters and lays a foundation with humanitarian assistance.
It developed from a small local care project into an international organization working in nearly 90 countries.
Ticket.
For an additional visit of the ITB Berlin fair please purchase a Trade Visitor
n
Dubli
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Berlin
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R4
R5
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518m ²
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7.2c
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– Admission free of charge
Lunchbox
7.3 c
11 March 2016, 10:30 am – 3:30 pm, CityCube Berlin, level 1, hallLuA5
nchbox 13.30
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More Information: www.germany.travel/tourismforall
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CityCube Berlin Berlin
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Barrier-free Tourism Day
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25
CSR PROGRAM
SUNDAY, 13 MARCH 2016
13.00 – 14.00 MELTING THE ICE IN THE HEART OF MAN
Angaangaq Angakkorsuaq will connect you with the uniqueness of his native land: the oldest crust of Mother Earth
which has never known war, chanting with his Qilaut (wind drum), making you aware of the spiritual significance of
climate change.
•Angaangaq Angakkorsuaq, Shaman and CEO of IceWisdom; Greenland (Kalaallit Nunaat)
15.00 – 15.30
SHELTER BOX – INTERNATIONAL EMERGENCY RELIEF VIA “GREEN BOX”
How can we supply people that lost their base of existence due to natural disaster or conflicts? ShelterBox, reponding
to humanitarian disasters all over the globe, provides emergency shelters and lays a foundation with humanitarian
assistance. It developed from a small local care project into an international organization working in nearly 90 countries.
• Clemens Witt, chairman of the board, ShelterBox Germany e.V.
HALL 19, PALAIS AM FUNKTURM
15.30 – 17.00 THE DELPHIC FESTIVAL – ITB Grand Finale 2016
The Delphic Games, originally an international “contest of the arts” which was held in Ancient Greece, is now meant
to be a spiritual competition of human beings which revives and enriches world cultures, strenghtens their identities
and leads to reconciliation and peace, the basic requirement for any kind of tourism. In 2016 we will enjoy performances
from ITB’s Partner Country Maldives as weil as from Iceland, Goa (India), Dominican Republik, Burundi and Botswana.
W
IN
SUNDAY, 13 MARCH
LOG_Logos_Druckdatei.indd 1
m
EVERY DAY @ ITB:
GS
.c
OFHELP
o
09.09.13 13:06
• The DRV Child Protection working group in cooperation with ECPAT will organize an ITB “treasure hunt” during trade visitor days for young professionals which will motivate to deal properly with sexual exploitation of
children in tourism. Those who find the right answers can win a trip to the Canary Islands. Information in Hall 10.1,
stand no. 117 DRV)
• In hall 1.1., stand 200, the historic travel book exhibition “Bon Voyage” shows the world’s largest collection of
travel literature and posters from the 19th century to the present
• There will be a photography exhibition featuring the UNESCO World heritage site Wadden Sea in hall 4.1.
• Once again, there will be a charity project conducted by ITB Berlin: With regard to over 50 millions refugees
globally we will collect funds for “Wings of Help”, a private + industry-driven initiative which uses e.g. available
cargo areas of aircrafts to fly in relief supplies. Recently they have carried out relief flights and have also sent nine trailer
trucks to the Turkish - Syrian border. See: www.luftfahrtohnegrenzen.eu/en/start.html
• Information on Safer Travel is available at the booth of Berliner Aids-Hilfe e.V., a Berlin HIV Self-Helo-Organization, in
hall 24, stand no. 103.
• Are you thirsty? Check out Viva con Agua, a charitable business model based in St. Pauli, Hamburg
(Germany), which helps to provide clean drinking water worldwide.
• ITB facilitates “SIS” -Strong Independant Sisters project, founded by Jasmin Taylor, JT Touristik, an initiative
which helps female refugees in Berlin to learn to live a self-determinated and financially independant life.
• ITB supports Sozialhelden e.V., a network of volunteers sensibilizing and finding solutions for drawbacks
in our society. E.g. at www.wheelmap.org everybody can easily find, mark and rate accessible locations worldwide
• There is also the possibility to compensate your carbon foot print online at www.itb-berlin.de/ en/
AboutITBBerlin/TravelInfo/ or onsite at the atmosfair booth in hall 4.1b, stand no. 256.
• In hall 16, the ITB Culture Lounge showcases 70 exhibitors from 11 countries, including UNESCO world heritage sites.
• Visitors of the ‘Cultural Café’ in Hall 15.1 are entertained with lectures and presentations
• The ITB Cinema in Hall 3.1 is showing the newest episode of the “Escape to Nature” documentary series
• Travel can change the world. PLANET Her, a special pop-up photo exhibition for ITB at Gallery for Good celebrates
the power of travel as a force for good, bringing people together and empowering women around the world.
Admission is free and all visitors can enter to win a trip to Nepal provided by sponsors G Adventures and Lonely
Planet. Linienstrasse 148 in Berlin Mitte from Tues 8th to Sunday 13th. Further details: planether.eventbrite.de
CONTACT
ITB Berlin CSR, Rika Jean-François, [email protected], Tel. +49 (0)30/3038-0, itb-berlin.com
Copyright photos: Rika Jean-François and ITB Berlin
Printed on environmentally-friendly paper
26
ITB supports the “Code of Conduct for the
Protection of Children from Sexual Exploitation
in Travel and Tourism” (ECPAT)
Logo ’The code’
Partial list of dedicated exhibitors
(no claim to be complete)
HALL 1.1
All Ways Travel Titicaca Peru, Booth no.102
Arawi Peru Expediciones, Booth no.102
Chile, Booth no.201
Condor Travel, Booth no.115
Mountain Lodges of Peru, Booth no.102
Royal Mountain Travel, Booth no.104b
Swiss Import Promotion Programme SIPPO, Booth no.112
Unique Colombia, Booth no.107
Via Natura (Peru, Ecuador & Galapagos), Booth no.110
HALL 2.1
American Indian Native Alaska Tourism Association, Booth no. 465
HALL 3.1
avenTOURa GmbH, Booth no.225
Amadeus Travel Agency, Booth no.236+236b
Ecole Travel, Booth no.236+236b
Miller Reisen GmbH, Booth no.230a–b
Multicultural Travel, Booth no. 206
SKÅL International/ Award, Booth no.149
HALL 4.1
Accesstour- ACCESSible Tourism for Outdoor and
Urban Routes, Booth no.239
Active Adventure Tours Mongolia (Tour Mongolia), Booth no.248
Adventure Tourism Association in Bosnia and Herzegovina, Booth no.225
Adventure Travel Trade Association, Booth no.209
Adventures Overland, Booth no.230
Alte Schule, Booth no.103
Arctic Camp International, Booth no.114
Atmosfair, Booth no.240
Blood Lions, Booth no.242
Camp Adventures, Booth no.200
ECPAT Deutschland, Booth no.219
Euro Velo, the European cycle route network, Booth no.244
Evaneos, Booth no.237
Flocert, Booth no.214
Forum Anders Reisen, Booth no.203
Ger to Ger Responsible Tourism Agency, Booth no.243
Gesellschaft für Internationale Zusammenarbeit (GIZ), Booth no.202
Hauser Exkursionen international GmbH, Booth no. 203
Infra Cert / Green Lounge, Booth no.228a
Ireland, Booth no.104
Lanzarote and Chinijo Islands UNESCO Global geoparks, Booth no.247
Mountain Adventures India Pvt. Ltd, Booth no.231
myclimate Deutschland GmbH, Booth no.211
National Geographic Traveler / World Legacy Awards, Booth no.210
Nationalparkforstamt Eifel, Booth no.105a
NATKO e.V.– Tourismus für Alle in Deutschland e.V., Booth no.101
Nature of Armenia, Booth no.204
Nature of Georgia, Booth no.205
Nature or Azerbaijan, Booth no.206
Polar-Routen e.V. Förderverein für Wandern und
Naturschutz in Grönland, Booth no.215
Reisenetz, Booth no.105
Splendid Evasion, Booth no.238
Studienkreis für Tourismus und Entwicklung e.V., Booth no.241
The Blue Yonder, Booth no.216
The Code, Booth no.220
Tourism Watch-Brot für die Welt, Booth no.217 / 218
Color:
– Pantone 396 U/Black
– CMYK: 20 C/1.5 M/97.5 Y/0 K (green)
Unesco Geoparks, Booth no.224
University of Bath Group Accommodation, Booth no.111
Nationalparkforstamt Eifel, Booth no.105a
Wadden Sea World Heritage aca Common Wadden Sea Secretariat/
CWSS, Booth no.227
Welthungerhilfe, Booth no.226
WYSE Travel Confederation, Booth no.102
Greenlounge ITB, Booth no.228a
HALL 5.2a
Maldives, Booth no.109
HALL 5.2b
Active India Holidays, Booth no.237
CGH Earth Hotels, Booth no.206
ITC Welcome Group, Booth no.210
Kerala Tourism, Booth no.223
Orange County Resorts and Hotels, Booth no.229
SITA (Kuoni), Booth no.209
Indian Zing Tours Pvt. Ltd., Booth no.241
HALL 9
Taj Resorts and Palaces, Booth no.204
HALL 11.1
Cologne Business School, Booth no.202
Deutsche Sporthochschule Köln, Booth no.312
HALL 11.2
Biosphärenreservat Mittelelbe, Booth no. 101
HALL 12
tmu Tourismus Marketing Uckermark GmbH, Booth no.101
HALL 20
andBeyond (&Beyond), Booth no.112
Ezemvelo KZM Wildlife, Booth no.138
Kavango Zambezi Transfrontier Conservation Area, Booth no.133
Lesotho Tourism Development Corporation, Booth no.115
World Tourism Organization UNWTO, Booth no.127
HALL 21a
Ghana Tourism Authority, Booth no.106
Nature Responsible Safari Company, Booth no.122
HALL 24
Berliner Aids-Hilfe e.V., Booth no.103
HALL 25
asr – Faire Partner, Booth no. 139
Gebeco GmbH & Co.KG, Booth no. 109
Intrepid Travel, Booth no.147
One World Reisen mit Sinnen, Booth no.113
Studiosus Reisen, Booth no.107
HALL 26
Alila Hotels & Resorts, Booth no.122 / 123
Asia Aventura, Booth no.320
Borneo Nature Tours, Booth no.121
CBI, Booth no.104
China Charmission Travel Sustainable Tours, Booth no.313
Destination Asia, Booth no.105
Handspan, Booth no.325
HGH Travel, Booth no.118
HG Travel, Booth no.323
Khiri Travel, Booth no.203
Krabi Tourism Association, Booth no.209
Lernidee Erlebnisreisen GmbH, Booth no.301
Mongolian Tourism Association, Booth no.309
Silk Road to Asia Travels, Booth no.230
Black & white:
– Black
•All ITB Berlin staff members are reducing their carbon footprint
on business trips by donating to projects in developing
countries with the help of atmosfair.
•ITB Berlin supports public transportation and has developed a
convenient bus shuttle from hotels to the fairground to help
preserve the environment.
• Travel to ITB Berlin completely carbon-free by using German
Railway (Deutsche Bahn)’s Special Event Ticket for Euro 99,-. All
of DB’s energy is 100% renewable.
Link: www.bahn.de/Veranstaltungsticket / keyword: “itb”
•To save energy and resources ITB in 2016 will not produce any
print catalogue or quick finder; all relevant information is available
online. A list of exhibitors will be available in the ITB News, printed
in a climate-neutral way. We sustainably contribute to a forest
protection project in the Kasigau Wildlife Corridor in Kenya.
27
CSR PROGRAM
You can help: Call for donations of the Maltese during ITB Berlin!
If you want to help refugees staying in Berlin while you are visiting ITB you can donate the following items at hall 14.2
(East Entrance) on ITB Saturday & Sunday from 10.00 – 18.00: Packaged dry nuts or fruits, new sets of underwear for adults
(small sizes) and children as well as wool and fabrics!
We would really appreciate your contribution, ideally with a small personal message!
Support the work of the Maltese, an international non-governmental relief agency for humanitarian aid working in our
neighborhood!
Too beautiful to throw away – Exhibitors are asked to donate their ITB plants for refugees.
Donate your booth plants at the end of ITB Berlin to the Maltese and help to embellish accommodations of refugees.
You may deliver your potted flowers on Sunday, 13 March, starting from 6.00 pm in Room Regensburg (middle foyer between
Hall 4.1 and 3.1) and in Hall 14.2. (Eastern Entrance)
Many thanks!
28

CSR Event Program

Transcription

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