Rate card SvD Perfect Guide

Rate card SvD Perfect Guide
2016
Advertising format and price
FULL SPREAD
460x300 mm
+ 5 mm bleed
FULL PAGE
230x300 mm
+ 5 mm bleed
HALF PAGE
200x125 mm
Stand up 98x255 mm
First
SEK 166 600:-
Back page
SEK 105 000:-
Up to margins
SEK 47 000:-
Second
SEK 126 600:-
Towards content
SEK 87 000:-
Unspecified
SEK 39 000:-
Unspecified SEK 105 000:-
1/4 PAGE
98x125 mm
Unspecified
RINK
200x60 mm
Requested placement SEK 79 000:Unspecified
SEK 23 000:-
SEK 72 000:Unspecified
Publication plan 2016
SEK 29 000:-
Material specifications
No. Publication
No. Publication
1
16 January
16
30 April
31 17 September
Publication
2
23 January
17
7 May
32 24 September
3
30 January
18
14 May
33 1 October
4
6 February
19
21 May
34 8 October
5
13 February
20
28 May
35 15 October
6
20 February
21
4 June
36 22 October
7
27 February
22
11 June
37 29 October
8
5 March
23
18 June
38 5 November
9
12 March
24
25 June
39 12 November
10
19 March
25
2 July
40 19 November
11
26 March
26
13 August
41 26 November
12
2 April
27
20 August
42 3 December
13
9 April
28
27 August
43 10 December
14
16 April
29
3 September
44 17 December
15
23 April
30
10 September
• PDF
• 300 dpi
• CMYK
• ICC-profil: ISO Coated v2
PDF are sent to: [email protected]
Any colour proofs of the ad be sent to:
A Perfect Guide
Västra Järnvägsgatan 21
10517 Stockholm
Conditions:
All advertisements must be approved by the Editor-in-Chief. We assume
no responsibility for advertisements that arrive in a "different format
and resolution". In case of any format adaptations, an extra fee of
SEK 750/ hour is charged.
Material deadline ten workdays before publication.
SvD PERFECT GUIDE Advertising booking
annonsera.svd.se
Phone +46 8-13 54 21
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SvD Perfect Guide
2016
An esteemed weekend glossy
magazine targeted at groups with
high purchasing power
SvD Perfect Guide is Svenska Dagbladet's glossy weekend magazine
providing inspiring and entertaining reading about the good things in life.
SvD Perfect Guide has 52 attractive pages, printed on glossy paper and is published on Saturdays. SvD Perfect
Guide provides SvD’s subscribers the good things in life and is very popular among readers as well as advertisers.
You reach a target audience that spends and consumes far more than average. They are well-educated, tend to
invest in various funds, and treat themselves that little extra in life.
SvD Perfect Guide offers our advertisers a very strong media channel within fashion & beauty, travel, food &
drink, design & decoration as well as finance with the possibility of extra creative advertising solutions.
Target group
SvD’s most attractive target audience:
• Those earning 52 % more than average.
• Consuming 26 % more than average.
• Has 27 % more in savings than average.
• As many as 72 % have an academic education.
SvD PERFECT GUIDE Advertising booking
annonsera.svd.se
Phone +46 8-13 54 21
Distribution
Distributed on Saturdays in approx. 85,000 copies and reaches
the Stockholm area’s most attractive neighbourhoods.
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