delawaretoday com

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delawaretoday com
MEDIA KIT
W H AT I S
DELAWAR E B R I DE
EDITORIAL
CONTENT
WHO READS
DELAWAR E B R I DE
C I R C U L AT I O N &
DISTRIBUTION
ADVERTISING
R AT E S
delawaretoday com
11/24/10
B IANN U AL
P U B LICATION B Y
D E L A W A R E T O D AY
2 0 11
S P R ING / S U MME R
2 0 11
F ALL / WINTE R
Delaware Bride magazine is the only publication
dedicated to the brides, weddings and newlyweds
of The First State. Look for editorial content that
focuses on celebrating locally.
Pl anning Advice
Reception charts
L o c a l n e w ly w e d s
Honeymoon ideas
Emerging wedding trends
and more
Two annual bridal shows:
21st Annual Upstate Bridal Show — February 20, 2011
5th Annual Downstate Bridal Show — April 17, 2011
Space reservation deadlines:
Spring/Summer — January 3, 2011
Fall/Winter — August 1, 2011
For advertising rates and event information
please call 302.504.1326.
delawaretoday com
11/24/10
EDITO R IAL
CONTENT
At Delaware Bride we strive to bring our readers the
most up-to-date information on wedding trends, fashion
and etiquette, and we do so with a local twist. As the only
magazine in the state that celebrates local brides, readers turn
to us for information on where to have their receptions and
which vendors to use. Each issue of Delaware Bride covers:
>
Aisle Style
>
D e pa r t m e n t s
>
P h o t o F e a t ur e s
>
>
Here stunning images of local products inspire readers,
while advice from experts helps brides create the wedding
of their dreams.
No magazine would be complete without a few good
reads. Ours focus on the details from wedding planning to
budgeting to honeymooning.
These elegant photos highlight trends that can be seen around
the state. Photo features can vary in topic, but in the past
have focused on fashion, wedding cakes and bridal jewelry.
J u s t M a rr i e d
This photo album gives brides-to-be a glimpse into
local weddings through pictures shared by Delaware
photographers and their brides.
Real Wedding
One couple shares the details of their romance and wedding
with Delaware Bride readers.
delawaretoday com
11/24/10
Kaytie Dowling
editor
WHO R EADS
DELAWAR E B R I DE
In only two years, Delaware Bride has attracted the most
valuable wedding audience in the state and beyond. Our readers
are first- and second-time brides between the ages of 22 and 45
with tons of great style. Whether they’re planning a small and
intimate wedding or a lavish affair, they seek the very best.
Here’s who you’ll reach with every issue of Delaware Bride:
>
T h e y ’ R E w e a lt h y
>
they live well
>
As the sister publication of Delaware Today, we are aligned with
the top demographic medium in the state, with an average reader
household income of $138,900* annually. Our brides are the
daughters and granddaughters of our most loyal readers, and, like
their parents, they seek the very best and are willing to pay for it.
Using targeted, extremely successful newsstand sales, we reach
the highly coveted bridal market from Hockessin to Greenville,
in the entire Wilmington area, and along the coastline from
Lewes to Bethany Beach.
t h e y va l u e t h e l o c a l v e n d o r
Unlike the national bridal magazines, Delaware Bride’s focus
is local. Our readers use local vendors for their flowers, catering,
gowns, entertainment, reception and ceremony design, beauty
needs, and much more. They are motivated by what they see and
read in bridal magazines, often bringing in the magazine to show
vendors. Brides and their families value the local information
provided in Delaware Bride and use it as a resource guide.
*Mediamark Research, Inc. 2006
delawaretoday com
11/24/10
Kaytie Dowling
editor
CI R C U LATION
& DIST R I B U TION
biannually)
> Delaware Bride reaches the(20,000
affluent brides in Delaware. Delaware Bride
c i r c u l at i o n
is sent to subscribers of Delaware Today and is prominently displayed at
newsstands and check-out counters throughout the state.
It is also distributed at our two annual Bridal Events. Targeted
newsstand circulation includes: Barnes & Noble – Wilmington and
Exton; Borders – Wilmington, Newark, Glen Mills; Happy Harry’s
> Custom distribution at the finest bridal registries and wedding retailers
b o n u s d i s t r i bu t i o n
in the area, as well as exclusive bridal events, includes:
21st Century
A.R. Morris
Alicia Cohen Photography
All About Cruises and Travel
Alpine & Rafetto Orthodon
Amber Nicole’s Bridal
AmericInn
Angel Crossing
Angel Shack
Aquamarine
Assorted Smiles
Bare Essentials
Bayberry Flowers
Baywood & Tunnell
Belak Flowers
Best Western Brandywine
Bethany-Fenwick Chamber
Bings Bakery
Bling Salon & Spa
Bloomsberry Flowers
Boardwalk Plaza/ Victoria’s
Boires Hair Design & Day Spa
Boscov’s
Boscov’s Travelcenter
Boyd’s Flowers
Buker Limousine
C.M. Baker Photography
Cakes by Kim
Cannon’s Bakery
Carl Doubet
Carlton’s
Cavaliers Country Club
Celebrations Design Group
Chase Center
Chesapeake Inn Restaurant
Chez Nicole
Christiana Hilton
Cielo
Clair Pruett Studios
Clarion Belle Hotel
Clear Channel Communicat.
Clothes to You
Concordville Hotel
Covet Spa
Crescent Dental
David’s Bridal
The DCCA
Deerfield Golf & Tennis
Delaware Chiropractic
Delaware National Cty Clb
Delaware Park
Delaware Photobooth
Delaware Tourism Office
The Den at Bear Trap Dunes
Dental Assoc.of Delaware
Desserts by Dana
Double Tree
Dry Martini
The Duncan Center
DuPont Country Club
Ed Olivers Golf Club
Elayne James Salon
Elegant Slumming
Embassy Suites Newark
Enchanted Owl
Eric Crossan Studios
European Gallery
Everything but the Kitchen Sink
Executive Banquet & Conf
Exquisitely Yours
Fantasia Inc.
The Farmhouse
Figgy’s Fancy Cakes
First State Dental
Flowers by Yukie
Fuchsia Paperworks
Fulton Paper & Supply
The Funsters
Gala Cloths by Dulany
Harry Brown Photography
Harry’s Savoy Grill & Ballroom
Hartfeld National Gold Club
Holiday Inn Select
Humbled Eyes Photography
Indulgence Jewelers
JC Penney
JellyRoll
Jennifer’s
Joel Plotkin Photography
Johnny Janosik
Kam Productions
Kohls
L Boutique
Lady’s Image
Loch Nairn Golf Club
Macy’s
Macy’s Concord
Made Ya Look
Make My Day Event Planning & More
Maple Dale Country Club
Mary Kay
Matthew’s Formal Wear & Tailors
Maximum Sound
McIntosh Inn
Med Spa at Bad Hair Day
Mendenhall Inn
Mercer Dental Associates
Merle Norman Cosmetics
Michael Gallager Jeweler
Minster’s Jewelers
Nage Catering
Nicole Scott Weddings & Events
Occasions by GB at your Service
Ooh La La
Pat Crowe Photography
Perfect Weddings
Perry Anthony Design Group
Personal Touch Memories
Posh Salon
Pottery Barn
The Pros Entertainment
Ramone’s Flowers
Rehoboth Beach - Dewey Beach
Chamber of Commerce
Resale Boutique
RSVP
Secretariat
Serpe & Sons Bakery
Sheraton Dover Hotel
Sherif Zaki Salon
Silverside Dental
Simons Bridal Shoppe
Simply Home, Inc.
Social Butterfly
Spa & Salon
Spa by the Sea
Special Occasions
St. Francis Hospital
Stained Glass Bridal
Stationery on State
Sterlings Boutique
Stuart Kingston
Sullivans Steakhouse
Tiaras Bridal Boutique
Town & Country Salon
Tracie Shampoo
Triology Salon & Day Spa
University of Delaware
Walter’s Steak House
Waterfall Banquet & Conference
Center
The Wedding Boutique
Western Golf Properties
White Clay Creek
Wild Quail Golf & C. C.
Williams Sonoma
Wilmington Brandywine Courtyard
by Marriot
Wiseglass
Wooden Indian
> The Delaware Bride site (www.delaware-bride.com) is a sophisticated,
online
inviting, and user-friendly site that features each issue’s current articles
and departments, planning Q&As, and local vendor listings.
delawaretoday com
11/24/10
B R IDAL
R ATE CA R D # 3 0
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COVE R S
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F o ur C o l o r
Two & Three
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4655 3745
Double-Page Spread 6130
Full Page
3475
Two Thirds
2800
Half Horizontal
2485
Half Vertical
2260
One Third
1820
One Quarter
865
One Sixth
600
One Ninth
400
One Twelfth
4900
2800
2260
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1820
1470
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465
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ADS 1 / 3 P AGE AND LA R GE R INCL U DE :
>
To advertise
Digital Reader ad hot link to advertiser website.
Customized Web Page on delawaretoday.com (for 6 months.)
($200 if purchased separately)
Contact Information
Telephone: 302.504.1326
Fax: 302.656.5843
e-mail: [email protected]
delawaretoday com
11/24/10
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