Sri Sri Ravi Shankar - The Art of Living Foundation

Sri Sri Ravi Shankar
Uniting the World into a Global Family
Table of contents
1.0.
Introduction - About Sri Sri Ravi Shankar
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1.1.
Education
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1.2.
The dream of Intercultural-Dialogue and a One World Family: Sri Sri Ravi Shankar:
Highly appreciated leader of the Hindu tradition and Advocate of intercultural dialogue, human values
and brotherhood amongst all
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1.3.
The Art of Living and the International Association for Human Values
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1.4.
Initiatives and Conferences
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1.5.
Corporate culture and ethical leadership: The annual World Forum for Ethics in Business at the European
Parliament, co-founded by Sri Sri Ravi Shankar
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2.0.
Facts and figures - 30 years of Service
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3.0.
Intercultural dialogue
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3.1.
Interreligious dialogue
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4.0.
Revitalizing the ancient Knowledge of Yoga: The Art of Living Workshop and Sri Sri Yoga - A secular approach
towards Yoga
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5.0.
Conflict Resolution – Case Studies 12
5.1.
Jammu & Kashmir, India
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5.2.
Class conflict in India 12
5.3.
Kosovo
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5.4.
Iraq
5.5.
Sri Lanka - Rebuilding Trust for Lasting Peace
6.0.
Disaster management & trauma relief
7.0.
Empowering communities by strengthening the individual - Peace in society through peaceful individuals
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7.1.
5H programme
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7.2.
Education for the marginalised
7.3.
Addressing farmer suicides
7.4.
Women’s empowerment
7.5.
Empowering individuals
7.6.
Prisoner rehabilitation
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7.7.De-addiction
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Table of contents
8.0.
Awards & Honours17
9.0.
Testimonials 19
9.1.
Testimonials - Peace initiatives
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9.2.
Testimonials - Trauma relief programmes
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9.3.
Testimonials - Disaster relief programmes after Hurricane Katrina, New Orleans
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9.4.
Testimonials Prisoner Rehabilitation programmes
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9.5.
Testimonials - Promoting literacy programmes
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10.0.
Links and homepages25
11.0.Annex26
11.1.
TV coverage and interviews
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11.2.
Recent press clippings (excerpt)
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1.0. Introduction - About Sri Sri Ravi Shankar
Sri Sri Ravi Shankar is a universally revered spiritual and humanitarian peace ambassador. His vision of a violence-free, stress-free
society through the reawakening
of human values has inspired millions of people globally to broaden their spheres of responsibility
and work towards the betterment
of the world.
For three decades, Sri Sri has
been engaged in
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Promoting human values
Building communal unity
Encouraging social responsibility
Fostering interfaith harmony
Spearheading humanitarian causes
Sri Sri‘s work sees him addressing audiences of diverse nationalities and backgrounds, including the United Nations,
prison inmates, corporate management teams, ailing farmers
and school children. It is also not an uncommon sight to see
people from warring nations sitting side-by-side in one of Sri
Sri’s programmes or addresses.
As an ambassador of peace, Sri Sri plays a key role in conflict
resolution and spreads his vision of non-violence at public
forums and gatherings world-wide. Regarded as a neutral figure with the principle agenda of peace, he represents hope to
people in conflict. He has received particular credit for bringing opposing parties to the negotiating table in Iraq, the Ivory
Coast and the states of Jammu & Kashmir and Bihar in India.
A global humanitarian leader, Sri Sri’s programs have provided assistance to people from a wide range of backgrounds
– victims of natural disasters, survivors of terror attacks and
war, children from marginalized populations and communities
in conflict, among others. The strength of his message has inspired a wave of service based on spirituality through a huge
network of volunteers, who are driving these projects forward
in critical areas around the globe.
1.1 Education
Born in 1956 in Southern India, Sri Sri Ravi Shankar was a
gifted child. By the age of four, he was able to recite parts of
the Bhagavad Gita, an ancient Sanskrit scripture and was
often found in meditation. His first teacher was Sudhakar
Chaturvedi, who had a long association with Mahatma Gandhi. At the age of seventeen, in 1973, he had graduated with
degrees in, both, Vedic literature and physics.
After graduation Sri Sri Ravi Shankar was invited by Maharishi
Mahesh Yogi to give talks on Vedic science, arrange conferences on the Vedas and science.
In 1981, he cognised the Sudarshan Kriya, a rhythmic breathing technique and initiated a series of practical and experiential courses in meditation and spirituality around the globe.
In the same year, Sri Sri Ravi Shankar chose to follow the
monastery way of life and was bestowed by the Shankaracharya of the South and the Saints from Rishikesh with the
title ‘His Holiness’.
Over the years, he has also been awarded with several university doctorates, including
• Honorary Doctorate from Kuvempu University, India, 2004
• Doctor of Philosophy (Holistic Medicine), Open Interna•
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tional University for Complementary Medicine in Sri Lanka, 2006
Doctor of Science, Rajiv Gandhi University of Health Sciences, India, 2007
Doctor of Letters Honoris Causa, Maharaja Sayajirao University, India, 2007
Doctor of Letters Honoris Causa, Nagarjuna University,
India, 2008
Doctor of Letters Honoris Causa, Bangalore University,
India, 2009
Professor Honoris Causa, Szent Istvan University, Budapest, (Hungary), June 24, 2009
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1.0. Introduction - About Sri Sri Ravi Shankar
1.2. The dream of Intercultural-Dialogue
and a One World Family: Sri Sri Ravi
Shankar: Highly respected leader of
the Hindu tradition and advocate of
intercultural dialogue, human values and
brotherhood amongst all
Sri Sri comes from the lineage of peace and non-violence of
Mahatma Gandhi. Through his initiatives and addresses, Sri Sri
has consistently emphasized the need for reinforcing human
values and recognizing humanity as our highest identity. Fostering interfaith harmony and calling for multicultural education as
the remedy for fanaticism are significant parts of his efforts to
achieve sustainable peace on our planet.
His contributions are much valued and cherished in a growing
circle of international gatherings. That he has made a difference
as a ‘resource person’ is a constant acclaim made by those
who have listened to him, for e.g., in the
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In 2010, Sri Sri Ravi Shankar was appointed by the government
of Karnataka as Chairman of Reception Committee for the
500th anniversary celebrations of the Coronation of Krishnadevaraya (by Government of Karnataka, India) He is also a member of the Amarnath Shrine Board (appointed by Government
of Jammu and Kashmir, India).
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Yet, he proves again and again that his approach and message
is addressing people from all traditions.
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All the organisations founded by Sri Sri Ravi Shankar represent a secular approach towards peace building and individual happiness. His work has touched the lives of millions of
people around the world, going beyond the barriers of race,
nationality and religion with the message of a “one-world family”; that inner and outer peace are possible; and that a stressfree, violence-free society can be created through service and
the reawakening of human values.
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World Economic Forum / Davos
International Anti-Corruption Conference / Seoul
European Parliament / Brussels
World Conference on Environmental Management
Symposium on Human Values, Science and Sustainable
Development / Houston
World Conference on Spiritual Regeneration and Human
Values / Bangalore
National Dialogue on Integrity Issues / Istanbul
International Symposium on Corporate Culture and Spirituality / Bangalore.
World Forum for Ethics in Business, European Parliament,
Brussels
Interfaith Conference for World Religious Leaders / Seville
World Conference on Religion and Peace /Washington
Addressing 1000 catholic priests in India, February 2010
Parliament of the World Religions (Key Note Speaker), Melbourne, 2009
Facing Tomorrow, Israel, October 2009
Inter-faith Harmony: Conference with top Catholic and Hindu religious leaders in India, June 2009
Imams and Rabbis Conference, 2009
The Civilization of Peace: Faiths and Cultures in Dialogue
conference, November 2008
Vedanta and Buddhism Conference in Bangalore, 2008
Imams and Rabbis Conference, 2004
United Nations Millennium World Peace Summit, 2000
1.3. The Art of Living and the International
Association for Human Values
In 1981, Sri Sri established the Art of Living, a secular educational and humanitarian Non-Governmental Organisation that
works in special consultative status with the Economic and Social Council (ECOSOC) of the United Nations.
Present in 151 countries, its educational and self-development programs offer powerful tools to eliminate stress and
foster a sense of well-being. Appealing not only to a specific
population, these practices have proven effective globally
and at all levels of society.
In 1997, he co-founded the International Association for Human Values (IAHV) to coordinate sustainable development
projects, nurture human values and coordinate conflict resolution in association with The Art of Living. In India, Africa and
South America, the two sister organizations’ volunteers are
spearheading sustainable growth in rural communities, and
have already reached out to over 36,000 villages.
Both the Art of Living and the International Association for Human Values are UN accredited NGOs and are on of the biggest
volunteer based organizations worldwide.
1.4. Initiatives and Conferences
Sri Sri is a multi-faceted peace ambassador whose initiatives
include conflict resolution, disaster and trauma relief, poverty
alleviation, empowerment of women, prisoner rehabilitation,
education for all and campaigns against female foeticide and
child labour. He is engaged in peace negotiations and counselling in conflict zones around the world. His expertise in
bringing opposing parties to the negotiating table in areas
such as Sri Lanka, Iraq, the Ivory Coast, Cameroon, Kashmir
and Bihar is widely acknowledged.
forums and gatherings world-wide. Regarded as a neutral figure with the principle agenda of peace, he represents hope to
people in conflict. He has received particular credit for bringing opposing parties to the negotiating table in Iraq, the Ivory
Coast and the states of Jammu & Kashmir and Bihar in India.
Sri Sri has reached out to an estimated 300 million people
worldwide through personal interactions, public events, teachings, Art of Living workshops and humanitarian initiatives. Not
since Mahatma Gandhi has one person united people of different traditions and faiths into a spiritual communion across the
length and breadth of India.
Numerous honours have been best owed upon Sri Sri, including the Order of the Pole Star (the highest state honour
in Mongolia), the Peter the Great Award (Russian Federation),
the Sant Shri Dnyaneshwara World Peace Prize (India), the
Global Humanitarian Award (USA) and the World Culture
Award (Germany, 2009). Sri Sri has addressed several international forums, including the United Nations Millennium
World Peace Summit (2000), the World Economic Forum
(2001, 2003) and several parliaments across the globe.
Sri Sri travels to nearly 40 countries every year, exemplifying
his call to globalise wisdom. His universal and simple message is that love and wisdom can prevail over hatred and
distress.
As an ambassador of peace, Sri Sri plays a key role in conflict
resolution and spreads his vision of non-violence at public
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1.0. Introduction - About Sri Sri Ravi Shankar
1.5. Corporate culture and ethical
leadership: The annual World Forum
for Ethics in Business at the European
Parliament, co-founded by Sri Sri Ravi
Shankar
In 2003, Sri Sri Ravi Shankar Co-founded the Ethics in Business – Corporate Culture & Spirituality dialogue series, now
renamed to World Forum for Ethics in Business, to examine
ways and means of strengthening human values and ethics
in business.
The conference format, which is a combination of panel discussions, leadership roundtables and interactive workshops,
engages the global delegates into reflecting on the theme
of ethical leadership and making decisive plans for the way
ahead.
The Symposium was first launched on the inspiration of Sri
Sri Ravi Shankar in 2003 in Bangalore, India, and the venue
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moved to the European Parliament in Brussels in 2006. Over
the past 7 years, political leaders, Nobel Laureates and top
executives from global companies such as Shell International
B.V., Microsoft Corpora¬tion, Coca Cola, Infosys, ING Bank,
GMR Group, Daimler AG and Tata Services have participated
in this annual initiative.
The ‘World Forum for Ethics and Business is a registered
public interest foundation based in Belgium (N° 822.216.342).
The mandate of the Forum includes all manners of pursuing and establishing the indispensable ethical foundations of
business in a globalized world. Providing a platform for the
promotion and defence of ethical approaches to business
enterprise and corporate governance and facilitating global
dialogue and fostering cooperation among the private sector, the academic world, government agencies, international
organisations, the media, spiritual as well as secular communities and all other stakeholders are among the organisation’s main objectives. Partners of the Forum are World Bank
Institute, the Earth Charter and the International Association
for Human Values.
2.0. Facts and figures - 30 years of Service Sri Sri Ravi Shankar’s organizations The Art of Living and the
International Association for Human Values have benefited
people in more than 151 countries through a number of programmes and initiatives during the last 30 years with:
• Conducted 48,800 hygiene camps and 23,600 medical
• Over 100 million man hours in developing the full human
• 12,639 children benefiting in the Free School Education
• Over 150, 000 Stress Relief Workshops benefiting more
• Trained over 6000 people in organic farming
• Built 1527 homes, 5670 toilets, 1036 bore-wells, 820 bio-
• 10 million trees planted around the world
• Transformed the lives of over 200,000 prison inmates
• Over 500 conferences with over 10,000 leaders from
potential
than 5.6 million people
through the Prison Programme
• Developed 50 model villages benefiting 100,000 people
• Trained 61,546 rural youth in Youth Leadership Training
Programmes
camps benefitting 2.5 million people
• Reached 36,557 villages with the 5H Programme- Health,
Hygiene, Homes, Harmony in diversity, Human values
Programme in over 130 free schools
gas plants
business, politics, academia, science, art and religion in
participation
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3.0. Intercultural dialogue
Sri Sri is engaged in bridging religious, social, ideological
and economic divides in society by enlivening the ancient Indian ideal of Vasudhaiva Kutumbakam (One World Family).
He reminds us that diverse traditions and cultures have their
roots in the same basic human values of peace, compassion, truth, belongingness and non-violence. The Art of Living serves society with a non-denominational, secular and
holistic approach.
In February 2006, at the Art of Living Foundation’s 25th anniversary celebrations in Bangalore, India, an estimated 2.5 million people from 110 countries gathered to celebrate the spirit
of service and togetherness. The historic gathering included
1,000 leaders from ten main religious traditions of the world
and 750 key political figures from various countries. It was the
largest recorded meditation for world peace in history.
In March 2007, the Universal Declaration of Human Values,
authored by Sri Sri, was unveiled at the John F Kennedy Centre for Performing Arts in Washington DC. This document, in
the form of a proposed resolution of the General Assembly of
the United Nations, represents Sri Sri’s vision for a fresh approach to fostering understanding and harmonious coexistence between different peoples and cultures.
3.1. Interreligious dialogue
Tackling the issue of terrorism and promoting interfaith harmony, Sri Sri has taken his message of a multicultural education to concerned forums across the world – be it the 29th
National Meeting of the Jamiat-Ulema-i-Hind (the largest Is-
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lamic Imam Association of India) or the 3rd World Congress
of Rabbis and Imams for Peace in Europe. He has taken his
message to members of every stratum of society – religious
leaders, decision-makers, academicians, bearers of social responsibility and the common man.
In January 2005, Sri Sri gave the keynote address at the
First World Congress of Imams and Rabbis for Peace held
in Brussels.
Sri Sri has hosted and facilitated several dialogues and reconciliation events between different caste groups in various
parts of India. In 2002, he hosted a three day conference at
the Art of Living International Centre in Bangalore to showcase the contribution of Dalits to the rich heritage of India.
Respected as a neutral party with unquestionable integrity,
Sri Sri has inspired many groups to adopt peaceful means to
resolve conflicts. He has engaged all the stake holders in the
peace process in areas such as Sri Lanka, the Balkans, Iraq,
Kashmir, Israel, Lebanon and the Ivory Coast. Trauma relief programmes have been conducted extensively in these areas to
help individuals release negative emotions such as anger from
the past, revenge and frustration, which can hamper the peaceful resolution of disputes. Sri Sri convened the South Asia Peace
and Reconciliation Conference in Oslo in April 2008.
During his visit to Israel in 2009, Sri Sri spoke at the Presidential Conference “Facing Tomorrow: 2009.” In an interview with
noted talk show host Dan Shilon, he shared ways to resolve
the Middle East crisis through education that is multicultural
and multi-religious and emphasizes universal human values.
4.0. Revitalizing the ancient Knowledge of Yoga:
The Art of Living Workshop and Sri Sri Yoga
- A secular approach towards Yoga
With the Art of Living and the Sri Sri Yoga Workshop Sri Sri
Ravi Shankar has translated the application of Yoga in the
modern times of the 21st century. Making the techniques
easily applicable, yet profound and effective, Sri Sri Ravi
Shankar has been instrumental in rekindling the interest of
the social mainstream in Yoga. Beyond reviving ancient wisdom, Sri Sri has also designed special courses which teach
effective and practical techniques for emotional and physical
wellbeing. These include the Sudarshan Kriya® which has
helped millions of people to find relief from stress and discover inner reservoirs of energy and peace in daily life.
The Sudarshan Kriya, a powerful breathing technique, forms
the cornerstone of a diverse range of self-development programmes catering to all sections of society. Customized
courses are available for executives, youth, military, children
and villagers. Special programmes have been designed
for prisoners, as well as individuals with drug and alcohol
dependencies.
Developed by Sri Sri, the Sudarshan Kriya incorporates specific natural rhythms of breath to release stress and bring
the mind to the present moment, followed by the belief that
peace in the world starts with a peaceful individual.
Independent medical research from reputed institutions such
as NIMHANS (National Institute of Mental Health and Neurosciences) and AIIMS (All India Institute of Medical Sciences) have documented the benefits of the Sudarshan Kriya,
including:
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Alleviation of depression
Heightened awareness and enhanced brain activity
Reduced cortisol levels (stress hormone)
Improvements in the blood cholesterol profile, with significant drops in total cholesterol and LDL (harmful) cholesterol, and increases in HDL (beneficial) cholesterol
• Strengthened immune system
In a mere 30 years, his programs have raised the quality of
life for participants from all walks of life. An estimate 30 million
people have participated in Yoga classes. Today the Foundation has more than 5000 Art of Living centres in 151 countries.
12 000 Art of Living trainers have been trained worldwide.
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5.0. Conflict Resolution – Case Studies
5.1. Jammu & Kashmir, India
5.2. Class conflict in India
Sri Sri’s peace initiatives in Jammu & Kashmir focus on:
Sri Sri’s teachings and initiatives have transformed many
villages in the Naxalite-infested areas of central Bihar and
Andhra Pradesh. During his visit to Bihar in 2002, more than
100,000 youth from warring factions such as Ranvir Sena,
CPI-ML, People’s War Group and Maoist Communist Centre
vowed to spread the message of non-violence.
• Healing the trauma of decades of militancy
• Facilitating dialogue between people from different ideo•
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logical groups
Improving the inhumane conditions in migrant camps
Reforming prison inmates
De-stressing army and police personnel
Channelling misguided youth toward constructive
activities.
Sri Sri has visited the state three times in as many years to
open up avenues for dialogue and negotiation. His visit in
2006 culminated in a rare dialogue between leaders of several Kashmiri groups, including both factions of the All Party
Hurriyat Conference and representatives of the Kashmiri Pandits. Inspired by Sri Sri, thousands of youth who had been
trained in terrorist camps, have shunned the path of violence.
In 2005, IAHV established a child care centre to provide education and a safe haven for children affected by militancy and
the 2005 earthquake.
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As a result of Sri Sri’s timely intervention, there was no retaliatory massacre in the aftermath of the 2006 Jehanabad killings. Instead, warring groups came together soon after the
incident for a community gathering organised by the Art of
Living in Ekwari, the nerve centre of Naxal-violence in Bihar,
which avoided further escalation of violence.
Sri Sri has hosted and facilitated dialogues and reconciliation
events between different Caste Groups in various parts of
India. In March 2007, Sri Sri hosted the Truth and Reconciliation Conference in New Delhi bringing together leaders from
the upper and lower castes of India who pledged to strive
towards bringing equality in society. In 2002, Sri Sri hosted a
3-days conference at the Art of Living International Centre in
Bangalore to showcase the rich heritage of the Dalits in India.
During the visit, Sri Sri urged Iraqi leaders to give non-violence a chance. He met with a wide spectrum of Iraqi society
including senior political figures, Shiite leaders, tribal heads,
representatives of humanitarian organisations, women, soldiers and youth. Following Sri Sri’s visit, the Iraqi government
sent 55 youth to the Art of Living international headquarters
to attend a month-long training. As a result, Iraq now has
many more agents to bring about peace.
5.5. Sri Lanka - Rebuilding Trust for
Lasting Peace
5.3. Kosovo
In Kosovo, the Art of Living has successfully carried out programmes to promote dialogue between people on both sides
of the ethnic divide, thus expanding the circle of belonging to
transcend narrow identities.
The Health Ministry of Kosovo directly supports the Art of
Living’s trauma relief efforts which have helped thousands of
people including war veterans, prisoners, health workers, victims of war crimes, UN peace keeping forces and children in
Kosovo.
5.4. Iraq
Art of Living volunteers have been working in Iraq on a sustained basis since September 2003 to facilitate the physical,
mental, emotional and social well-being of the Iraqi people.
To date, 5,000 Iraqis have benefited from the trauma relief
and community empowerment projects in Baghdad, Basra,
Suleimania and Karbala. Sri Sri visited the nation in May 2007
and in December 2008 at the invitation of Iraqi Prime Minister Nouri al-Maliki. The Prime Minister requested Sri Sri to
expand the Art of Living programmes to more parts of Iraq,
including the prisons.
Sri Sri has visited Sri Lanka four times since 2005 to resolve
the crisis. Concerned about the conflict in Sri Lanka, and the
plight of the civilians, Sri Sri Ravi Shankar went on a 3-day
peace mission to Sri Lankan in April 2009 . He closely interacted with refugees in the Manik camp for Internally Displaced People (IDP) as well as a camp in Vavuniya and met
with Mahinda Rajapakse, President of Sri Lanka. Sri Sri has
also started the “Village of Hope”, an orphanage for children.
Since 2004, Sri Sri has been actively involved in resolving the
Sri Lankan crisis. He was instrumental in the formation of the
‘Committee for Peace in Sri Lanka’ comprising Hindu and
Buddhist leaders, including the Dalai Lama.
Sri Sri had extensive meetings with the President, opposition leaders, Tamil leaders and the general public during one
of his visits to the nation in April 2006. During the visit, he
was inundated with letters from the public seeking his help
to bring about peace in Sri Lanka. In September 2006, Sri
Sri ventured into LTTE stronghold Kilinochchi for peace talks.
In two separate visits, former Sri Lankan Prime Minister Ranil
Wickramasinghe and two parliamentary delegations from the
United National Party (UNP) and Tamil National Alliance (TNA)
visited Sri Sri in India in 2006 to discuss the Sri Lankan issue.
Since 2005, over 1,500 Tamil youth, mostly from Jaffna, have
undergone the Art of Living youth leadership training programme after which they have given up violence and taken
on community empowerment projects.
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6.0. Disaster management & trauma relief
Sri Sri leads a worldwide network of volunteers to bring immediate relief and long term rehabilitation to people affected
by disasters. The Art of Living has implemented disaster
management and trauma relief initiatives for affected people
in the aftermath of almost every major disaster in the world,
including most recently:
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Pakistan floods (2010)
Earthquake Haiti (2010)
Earthquake Chile (2010)
West Bengal, India and Bangladesh Floods (2009)
Mumbai terrorist attack (2008)
Bihar and Assam floods, India (September 2007)
Virginia Tech Campus shootings, USA (April 2007)
Vidarbha farmer suicides, India (2007)
Surat floods, India (August 2006)
Lebanon war (July 2006)
Mumbai train blast, India (July 2006)
Kashmir & Pakistan earthquake (October 2005)
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Hurricane Katrina,USA (August 2005)
Mumbai floods, India (July 2005)
London subway blast, United Kingdom (July 2005)
Gujarat floods, India (June 2005)
Indian Ocean tsunami, India / Sri Lanka (December 2004)
Beslan school hostage crisis, Russia (September 2004)
Madrid train attack, Spain (March 2004)
Iraq War (ongoing, 2003)
Bam earthquake, Iran (December 2003)
Jakarta floods, Indonesia (February 2007 & January 2002)
River Elbe floods, Germany (August 2002)
Gujarat riots, India (2002)
Kosovo conflict (2002)
Afghanistan War (October 2001, ongoing)
9/11 terror attack, USA (September 2001)
Gujarat earthquake, India (January2001)
Orissa cyclone, India (October 1999)
7.0. Empowering communities by strengthening the individual
- Peace in society through peaceful individuals
Driven by his mission ‘Unless every member of our global
family is peaceful, our peace is incomplete’, Sri Sri Ravi
Shankar has initiated a number of humanitarian projects that
aim to uplift individuals.
With The Art of Living, Sri Sri has spread peace across communities through diverse humanitarian projects, including
conflict resolution, disaster relief, sustainable rural development, empowerment of women, prisoner rehabilitation, education for all, and environmental sustainability.
His approach of facilitating outer peace through individual
empowerment has effected long-lasting change in conflict
hotspots across the world. This, combined with self development programs, the principle of non-violence, dialogue, education and rehabilitation programs, has helped every section
of society.
Through various grassroots initiatives, the Art of Living Foundation has also empowered rural communities to become
partners in the process of sustainable development.
7.1. 5H programme
Sri Sri started the 5H Programme (Homes, Hygiene, Health,
Harmony in Diversity and Human Values) in 1997 to engineer
a socio-economic transformation that will eradicate poverty,
misery and disease and ensure peace and harmony among
communities. The 5H programme is implemented by rural
youth trained under the Art of Living’s Youth Leadership Training Programme. In India, 56,146 trained youth leaders are
working in 32,000 villages. The 5H projects are operating in
villages and slums across Africa, Asia and South America.
7.2. Education for the marginalised
Until today, 138 schools have been set up providing free
education to 7,500 children every year in the tribal, rural and
semi-urban belts of India, where child-labour and poverty are
widespread.
7.3. Addressing farmer suicides
The Art of Living is pursuing a comprehensive programme in
the Vidarbha region of Maharashtra, where farmers have become suicidal due to successive crop failures and mounting
debts. Earlier statistics suggested that one farmer was committing suicide every eight hours. In the 308 villages where
the Art of Living volunteers have worked so far, there has not
been a single reported instance of suicide. Encouraged by
the results, the Government of Maharashtra has requested
Sri Sri to take up the work in all affected districts.
The Vidarbha programme focuses on:
• Building community support systems
• Instilling confidence and enthusiasm in farmers
• Promoting alternative farming techniques such as organic
farming and zero-budget farming, to improve the yield of
crops in the long run
• Rainwater harvesting
• Implementing the 5H programme for overall self-sufficiency in villages.
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7.0. Empowering communities by strengthening the individual
- Peace in society through peaceful individuals
7.4. Women’s empowerment
Sri Sri has inspired numerous initiatives to uplift and create
opportunities for women, especially in rural areas. He has
initiated mass campaigns against female foeticide. With female literacy rates abysmally low in some parts of the world,
the Art of Living rural schools encourage parents to send girl
children to school. At one such school on the outskirts of
Bangalore city, 46% of the children are girls, with the numbers rising every year.
Women are given vocational training to reduce economic
dependencies, and are given free homes registered in their
names. Health education for women covers nutrition, hygiene
and disease prevention, while self-development courses help
to instil inner confidence.
7.5. Empowering individuals
“A disease-free body, a stress-free mind and a violence-free
society are the birth right of every individual,” says Sri Sri. He
has designed a myriad of self-development programmes to
release stress, create a sense of well-being, restore human
values and encourage people from all walks of life to come
together in a spirit of service and celebration.
7.6. Prisoner rehabilitation
Since 1990, over 250,000 prisoners in countries such as India, USA, South Africa, Denmark, Cameroon, UAE, Serbia,
Argentina, UK, Argentina and Russia have been provided the
opportunity to reform themselves, and break the cycles of
violence, guilt and self blame, through the Art of Living programme. In Denmark, the nation’s judicial system recognises
the effectiveness of the course and sends juvenile offenders
to the Art of Living programme in lieu of jails.
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In India, 100,000 inmates, including terrorists, in over 100
jails have been provided an opportunity for serious rehabilitation. To provide a more holistic rehabilitative intervention,
Sri Sri has also initiated recreational opportunities such as
theatre, music and dance workshops and vocational training
for inmates. In cooperation with the jail authorities, production
units have been started in select jails.
7.7. De-addiction
Sri Sri has initiated programmes to help people come out of
drug, alcohol and substance dependencies which have been
highly effective in USA, India, Mongolia and Bahrain. In India,
de-addiction centres are operating in West Bengal, Punjab,
Delhi, Kolkata, Kashmir and Himachal Pradesh. Thanks to
the education imparted by the 5H programme, thousands of
villagers have given up alcohol and other addictions, reducing
the incidence of domestic violence.
8.0. Awards & Honours
Over the years, Sri Sri has been bestowed with several
awards, including:
• Honorary Citizen of the city of Calgary, Canada, 2006
• Centennial 2006 Medallion by the Legislative Assembly of
Calgary, Canada, 2006
International Honours
• 2010 Atmajyoti Award, Delhi, India (Sept. 23, 2010)
• Culture in Balance Award, World Culture Forum, Dresden
• The 2006 International Peace Award by ‘For the Love of
Children Society of Alberta Canada’, 2006
• The Humanitarian Award by the city of Brampton, On-
• Phoenix Award, Atlanta, USA, 2008
• Honourary Citizenship and Goodwill Ambassador, Hou-
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• Proclamation of Commendation, New Jersey, 2008
• Architect of World Peace Award, India, 2008
• ‘Light of East’ National Award, India, 2008
• Honoured by United Nations Millennium Campaign
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• Millennium Development Goals, 2007
• Honoured by the city of Washington DC by proclaiming
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Germany, October 10, 2009
• The Ball of Peace awarded by The Peace Doves, Norway,
June 13, 2009
ston, USA, 2008
(UNMC) for his contributions towards achieving the
the week of his visit as ‘Human Values Week’ in March
2007
• National Veterans Foundation Award, USA, 2007
• Leadership Award for Extraordinary Promotion of World
Peace and Harmony by Amity University, New Delhi, 2007
• Honorary Citizenship by City of Baltimore, Canada, 2006
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tario, 2006
Order of the Pole Star, Mongolia, 2006
Peter the Great First Grade Award, Russia, 2006
Mongolian Prime Minister’s Award, Mongolia, 2006
Alberta Legislative Centennial 2006 Medallion, 2006
Dara Shikoh National Award for Harmony, New Delhi, India, 2005
Global Humanitarian Award, Illinois, USA, 2005
Mahavir-Mahatma Award India, 2005
Bharat Shiromani Award, New Delhi, India, 2004
The Illustrious Visitors Award, Buenos Aires, Argentina,
2004
Phoenix Award, USA, 2002
Guru Mahatmya Award by Government of Maharashtra,
India, 1997
Nominated to the Advisory Board of Yale Divinity School,
USA, 1990
Title of Yoga Shiromani (Supreme Jewel of Yoga) by the
President of India, 1986
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8.0. Awards & Honours
Sri Sri Ravi Shankar Day
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April 25th, 2010, Hamilton County, Ohio, USA
April 23, 2010, Milwaukee, USA
April 20, 2010, Denver, USA
October 29th, 2008, Irving, Texas, USA
July 4th- 6th, 2008, Edison, New Jersey, USA
July 29, 2007, Pomona, California, USA
March 28, 2007, Washington DC, USA
December 4, 2006, Regina, Canada
November 25, 2006, Windsor, Canada
November 21, 2006, Surrey, Canada
November 21, 2006, Richmond, Canada
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September 13, 2006, Ottawa, Canada
September 10, 2006, Halifax, Canada
September 7, 2006, Edmonton, Canada
June 28, 2002, Chicago, Illinois, USA
May 9, 2002, Beverly Hills, California, USA
April 29, 2002, Atlanta, Georgia, USA
January 10, 2002, Austin, Texas, USA
August 26, 2000, Washington DC, USA
June 28, 2002, Chicago, Illinois, USA
May 8, 2002, Beverley Hills, California, USA
April, 2002, Atlanta, Georgia, USA
January 10, 2002, Austin, Texas, USA
August 26, 2000, Washington, USA
9.0. Testimonials
Joe Biden
Vice-President, United States of America
“The Art of Living Foundation is one of India’s stars. It has an
incredible -- actually incredible -- following that cuts through
all religions, cultures and backgrounds, a very, very difficult
thing to do in today’s world.”
Mr. Nirj Deva
Member of the European Parliament
“In an increasingly globalised world where we are faced by
challenges too great for any one nation or organisation to
deal with alone I take heart that so many people from across
the world are taking this step forward, recognizing the need to
promote greater cultural tolerance and a mutual respect that
is now more than ever of such critical importance to us all.”
Prof. Dr. Peter Eigen
Founder & Chairman of Advisory Board,
Transparency International, Germany
My NGO, Transparency International, is fighting corruption
all over the world, and it has been energized, inspired, and
strengthened by Sri Sri Ravi Shankar.”
Jim Gerlac
Congressman, PA, United States
“Where ever The Art of Living Foundation builds- builds the
world. With that simple message, if that’s something we can
replicate in every community, in every country across the
globe, this will be a peaceful and non-violent world to live in,
for the benefit of all the future generations.”
Ms. Monika Griefahn
Board Member, Right Livelihood Award
“I am highly impressed by the all-inclusive approach towards
peace building and intercultural dialogue as the Foundation not
only promotes health and wellbeing through Yoga but translates
its efforts into outstanding results in the humanitarian field.”
Mr. Thorbjørn Jagland
Former Prime Minister of Norway
“It is indeed imperative to initiate programs for re-establishing
human values in society and enhancing ideas for global harmony. I extend my deep admiration and appreciation for your
work.”
19
9.0. Testimonials
Hon. Shri Sriprakash Jaiswal
Minister for Coal, Government of India
“The Foundation has been playing a defining role in the lives
of the millions of people all over the world. Though the Foundation had its genesis in India, it has been spreading the
message of good health, harmony in diversity and espousing
inter-cultural dialogue in more than 150 countries around the
world.”
His Excellency Sir Anerood Jugnauth
President, Mauritius
“The teachings of His Holiness provide the world with a roadmap for love, justice and harmony. His spiritual and humanitarian actions are worthy of praise since it is rare to find people so dedicated to the human cause. His knowledge, service
and unwavering commitment to peace, drive thousands of
volunteers towards community service.”
Ban Ki-Moon
United Nations Secretary-General
“We need more than ever the contribution of men and women of faith who defend and promote the human values that
bind us together.The values you () champion,including nonviolence,compassion and the sanctity of all life,go to the heart
of what the United Nations stands for.”
20
Hon. Ruud Lubbers
Former Prime Minister, The Netherlands
“ I have met many NGOs - representatives of indigenous people - and they have made it clear that economic development
alone does not suffice. The common future of our one world
family is rooted in the awareness that we have only borrowed
mother earth from the generations to come. The Art of Living is not the end, but it is the beginning for everybody and
everything. It is the way to harmony.”
Nouri al Maliki
Iraqi Prime Minister
There are big powers who have big might, but they are not
able unite the hearts and minds of people. This work can be
done only by a spiritual leader.”
Ms. Erika Mann
Former Member of the European
Parliament
“The Art of Living Foundation will organize in 2011 in Berlin a
World Culture Festival. This is not the first time that the Art of
Living Foundation will organize such kind of event but it will be
the first time in Europe - and there couldn’t be a better place
than Berlin! It will be an event full of fun, seriousness and
ideas and I am looking forward to be part of it.”
Dr. M. Veerappa Moily
Minister of Law & Justice, Government of
India
“It is heartening to learn that the organization has done an excellent job during the last 30 years towards achieving its wonderful
goal ‘One World - One Family’, which has fostered a sense of
belongingness among the people of different cultures.”
Rabbi David Rosen
International Director of Interreligious
Affairs, American Jewish Committee
“Sri Sri Ravi Shankar and his International Art of Living Foundation do precisely the opening eyes and hearts and serving as a
source of blessing and inspiration to all.”
Dr. Myron S. Scholes
Nobel laureate in Economic Sciences
“The Art of Living leads with an open mind to education, and
that education leads to choice. It opened my eyes to how development could or would occur in the future.”
Jan Schowski (IL)
Congresswoman, United States
“I am proud to be a part of that group that is helping to create
important bonds, and look forward to working with the man
of peace, man of vision, man of compassion and a man of
action. We certainly need that in the world today. “
Prof. Gesine Schwan
Founder Humboldt-Viadrina School of
Governance
“I see it to be very timely, that the World Culture Festival, which
aims to foster harmony in diversity and the dialogue between
cultures, comes in a time to Berlin, in which integration of different cultures and intercultural harmony is one of the most important issues. I hearty congratulate the International Art of Living
Foundation to its 30th anniversary and welcome the World Culture Festival and Sri Sri Ravi Shankar to Berlin, the historic bridge
between East and West.”
Djedje Dano Sebastien
Minister of National Reconciliation, Ivory
Coast
“His Holiness’ initiatives consider human beings in their entirety, and heal the body, mind and spirit. The Art of Living
is one of the rare NGOs which works at the grass root level,
close to the population and goes to the core of the problem.”
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9.0. Testimonials
Dr. Manmohan Singh
Hon. Prime Minister of India
“Through its manifold activities, The Art of Living Foundation
has made important contributions to transmit Human Values
across the globe.”
Shri Atal Bihari Vajpayee
Leader of Opposition & former Prime
Minister of India
“I commend Sri Sri Ravi Shankar’s emphasis on the inculcation of human values in all walks of life. Mere material progress, in the absence of concomitant development of the basic life-sustaining cultural and spiritual ideals, will not help our
society in the long-run. The Art of Living Foundation is both
an easy-to-understand philosophy and an easy-to-practice
activity. “
22
Hon. Ranil Wickramasinghe
Former Prime Minister of Sri Lanka
“His Holiness Sri Sri Ravi Shankar is seen as an international
figure who has been spreading the message of peace and
harmony throughout the world.”
Mr. Josef Winkler
Member of German Parliament, Board
Member Green Party
“Sri Sri Ravi Shankars Ghandian` approach of resolving conflicts through non-violence and dialogue is much needed in
today’s times of domestic violence, religious intolerance and
intercultural conflicts. I am pleased, that the World Culture
Festival will provide a precious opportunity for the diverse cultures of this world to come together in a ecumenical spirit of
belonging and connectedness!”
9.1. Testimonials - Peace initiatives
“I believe that the principles of the Art of Living program are
vital for lasting peace in Kosovo, and I am taking an active
role in integrating it in the society.”
Dr. Fadil Beka, Executive Director of University of Clinical
Center
“The participants, many war veterans, experienced great
healings from the program. I experienced great relief from anger, irritability, sleep disorders and depression.”
Vehbi Rafuni, retired director, Association of Disabled Kosovo
Liberation Army Veterans
9.2. Testimonials - Trauma relief
programmes
“At the time of the tsunami, many NGOs provided food and
material needs but very few took care of the mental trauma
like the Art of Living.”
9.3. Testimonials - Disaster relief programmes after Hurricane Katrina, New
Orleans
“I’ve noticed that with each day, after completing the program, the kids are happier, less restless and their minds are
so much more settled. I have personally experienced the
benefits of the Art of Living techniques during this experience,
and found it very helpful in clearing my mind.”
Dr. Reginald Shaw, Director of GBL Inc. Youth Ministries
9.4. Testimonials Prisoner Rehabilitation
programmes
“I used to actually look forward to fights but now, since doing
this course, I’m a totally different person. I can now walk away
from a fight.”
Inmate, Pollsmoor Prison, Cape Town, South Africa
Tenkasi S. Jawahar, District Collector, Nagapattinam, India
“I suggest that such training programs be implemented for
troops in all war affected regions.”
“They (The Art of Living) have been working with us, focusing
on trauma care. They have a full time presence in the area.
What I am happy about is that throughout, their volunteers
have been working with us in a selfless manner, involving the
communities, so that they can be mainstreamed now. The Art
of Living services will definitely be remembered in Nagapattinam. I am sure their value-based services will help in improving the quality of life of its affected citizens.”
G.M. Kolmikov, Head of Military Headquarters, Ministry of
Domestic Affairs, Russia
“I never realized I could get so high on breathing! Wow! I feel
so relaxed and peaceful. And I’ve done it just on my own
breath.”
Minor Challenger Memorial Youth Center, Los Angeles, USA
Dr. J. Radhakrishnanam, Ex-District Collector, Nagapatitnam
23
9.0. Testimonials
“The Prison Smart Courses has brought out remarkable transformation in jail inmates. Even the most hard core of criminals
has been touched by the essence of the basic course. In
the bitterness and monotony that surrounds the life of a jail
inmate, The Art of Living Foundation has given the inmates an
opportunity to vent their emotions and cleanse their psyche.”
Ashok Choudhary, State Minister, Home (Jail) Dept., Bihar,
India
“There were times when I wanted to die so I could be rid of all
the embarrassment of being in prison. I have spent so many
sleepless nights and would constantly have to take sleeping
pills. But now after doing the Sudarshan Kriya, for the first
time I felt all past impressions and rigidity dissolving and I
cannot explain how light I feel. I can talk to myself now. I feel
free from inside.”
Niloufer, Byculla Jail, Mumbai, India
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9.5. Testimonials - Promoting literacy
programmes
“I come to this school from a far off village and my school
provides free bus facility from my home to the school. We
have a good playground and our teachers encourage us to
participate in various sports? activities. We also have various
other courses like computer training and tailoring. I am very
grateful to be able to come here.“
Niranjan Balakrishnan, Nagapattinam, India
“My child seldom interacted with others, but after joining the
school, he is a regular boy, running around and shouting. He
has gained confidence with the Art Excel Course taught at
the school. He loves going there so much so that he wants to
go to school even on Sundays.”
Vasanti Kulkarni, Dharavi, India
10.0. Links and homepages
The official homepage of The Art of Living Foundation: http://www.artofliving.org The official homepage of Sri Sri Ravi Shankar: http://www.srisri.org
International Association for Human Values: www.iahv.org
World Forum for Ethics in Business: www.wfeb.org
The World Culture Festival, Art of Living’s 30th anniversary celebration: www.worldculturefestival.org
25
11.0. Annex
Sri Sri Ravi Shankar’s initiatives have been subject to extensive news coverage worldwide.
11.2. Recent press clippings (excerpt)
11.1. TV Coverage and interviews
• Revamping Education: Taking Pride in
Non-Violence
The Huffington Post (United States), November
24th, 2010
Sri Sri Ravi Shankar
• BBC podcast, 2010
http://www.bbc.co.uk/programmes/p0090py7
• Interview with Dan Shilon, Israeli Presidential
Conference, October 2009
http://www.youtube.com/watch?v=VXUe2Jvp7Qo&featu
re=player_embedded
• Sri Sri in Iraq, CNN
http://www.youtube.com/
watch?v=p-Sstlp1u7Y&feature=related
• Sri Sri Ravi Shankar on CNN’s Quest for
Spirituality
http://www.youtube.com/watch?v=MNkhtEUxgGw&fea
ture=channel
• Sri Sri on the Forbes India Show, CNBC TV 18,
November 2009
http://video.yahoo.com/watch/6505338/16868250
Art of Living Foundation
• School Programme Calms Kids With Yoga, Fox 4
News, USA, October 2009
http://www.youtube.com/watch?v=kjqHnA0rBAY
• South African prisoners embrace yoga, BBC
News, December 2008
http://news.bbc.co.uk/2/hi/7777912.stm
• Vice-President Biden Speaks About the Art of
Living Foundation, May 2007
http://www.youtube.com/
watch?v=a189r-JCQ-M&feature=related
• Night of a Thousand Sitars, BBC News,
November 2008
http://news.bbc.co.uk/2/hi/7743394.stm
26
http://www.huffingtonpost.com/sri-sri-ravi-shankar/
revamping-education-takin_b_787068.html
• Mit Yoga durch die Wirtschaftskrise
Focus (Germany), October 10th, 2010
http://www.focus.de/finanzen/news/ravi-shankar-mityoga-durch-die-wirtschaftskrise_aid_560302.html
• Religious literacy not merely philosophical
The Washington Post (United States), 1st October 2010
http://onfaith.washingtonpost.com/onfaith/panelists/
Sri_Sri_Ravi_Shankar/2010/10/the_value_of_religious_literacy.html
• Let Out the Steam and Get Into the Team
Moscow Times (Russia), 31st August 2010
http://www.themoscowtimes.com/business/business_
for_business/article/let-out-the-steam-and-get-into-theteam/414131.html
• The Seven Most Powerful People In India, Sri Sri
Ravi Shankar 5th most Powerful in India
Forbes (India), November 9th, 2009
http://www.forbes.com/2009/11/09/gandhi-singh-tataleadership-power-09-india_slide_6.html?partner=email
• Lachen ist der schönste Luxus
Der Tagesspiegel (Germany), September 18th,
2007
http://www.tagesspiegel.de/weltspiegel/lachen-ist-derschoenste-luxus/1046174.html
Europe
Contact: Office of Sri Sri Ravi Shankar
Phone No: + 49 302535 83 30
Fax: + 49 302535 83 97
Email: [email protected]
Address: Office of Sri Sri Ravi Shankar
Potsdamer Strasse 98, 10785 Berlin, Germany
India
Contact Person: Jaina Desai
Phone No: +91-80-28432273/4
Fax: +91 80 2843 2833
Email: [email protected] Address: Office of Sri Sri Ravi Shankar
21st KM, Kanakapura Road,
Udaypura, Bangalore,South,
Karnataka-560 082, India
United States
Washington, D.C., USA
Contact Person: Ajay Tejasvi
Phone No: +1 202 492 5522
Fax: +1 202 470 0432
Email: [email protected]
Address: Office of Sri Sri Ravi Shankar
2401 N 15th St NW,
Washington DC 20009, USA