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Contact:
Duehr & Associates for Dezi Home
Mary Beth Duehr, [email protected]
Office: (760) 918-5622, Mobile: (760) 518-3030
PRESS RELEASE
Introducing... Dezi™ Home
Emerging lifestyle brand takes bathroom accessories
from ordinary to extraordinary
Harmoni Towel bars
Harmoni Soap Dispenser & Tumbler
Kits (individual and combined), and
Harmoni Holder Kit with Soap Dish
(Huntington Beach, CA, August 4, 2015) Rethink ordinary.
This is the philosophy behind Dezi™ Home, an innovative new
lifestyle brand offering a unique series of bathroom accessories.
Focused on innovation, Dezi Home products are aimed at those
who believe that design and quality matter. Approaching home
accessories from a different angle, Dezi seeks to prove that
beauty does indeed lie in the details.
Dezi Home features a full line of high quality, solidly crafted
bath accessories that is truly innovative and goes beyond the
style and function of typical accessories. Though the collection
includes the expected towel bars and soap dispensers, its
products redefine these commonplace and utilitarian bathroom
accessories. For example, its versatile multi-function bar allows
you to artfully display and organize everything from hand
towels to soap dispensers, and even a small shelf to place
jewelry. To further organize the bath, the collection includes
detachable accessories, such as their trademark Lift & Clean™
shower baskets, which can be easily removed from the wall
and cleaned. Close attention to the small details, such as
concealed screws, provides a clean finishing touch rarely found
in bathroom accessories.
“At Dezi Home, we turn formerly mundane accessories into
something that’s truly special,” says Noah Taft, Principal, Dezi
Home. “How can we make a towel bar more beautiful and fun
to use? Can we make it more functional than just an object to
hang towels? These are the type of rhetorical questions we
asked ourselves as we developed the brand, and we couldn’t be
happier with how Dezi Home answers them.”
Jeff Silverstein, co-principal of the Dezi brand, concurs,
“The debut collection exceeds our vision with designs that have
5271 Argosy Drive, Huntington Beach, CA 92649
(714) 891-7797 • 1-844-822-DEZI (3394) • fax (714) 891-2478 • www.dezihome.com
redefined what bath accessories can
and should be from both a functional
and design standpoint. Dezi Home
evolves the common bath accessory to
the next level.”
Every bathroom accessory from Dezi
Home embodies the company’s core
belief that good design brings harmony
and joy to our daily lives. The seven
style series draw inspiration from the
latest European designs with distinctive
shapes, textures, and materials, while
helping to eliminate clutter and improve
organization in the bath.
Each series focuses on creating a
distinctive look. While the Geometri
and Sereniti series boast symmetrical
lines and precise angles, Alchemi,
Simpliciti, and Liberti incorporate more
circular forms. Somewhere in between
the two is Harmoni, a series that blends
bold, linear forms with softer curves
for pure design synergy.
Proving that personalization and
flexibility are pivotal to good design,
the Alchemi series features the
multifunction rail, a simple, elegant
oval with a liquid metal-like radiance
that works as a towel holder or
shelving system, depending how you
install it. Horizontally, it is an organizer
that holds necessities, including soap
dish, soap dispenser, and toothbrush
holder, while vertically it becomes a
rack for rolled guest towels.
Featuring an innovative shelf
system, the Harmoni series lets you
arrange elements to your taste, whether
Harmoni Soap Dish & Dispenser Kit,
wall mounted
Alchemi Multi-function Rail with
Replacement Frosted Glass Tumblers,
mounted horizontally
5271 Argosy Drive, Huntington Beach, CA 92649
(714) 891-7797 • 1-844-822-DEZI (3394) • fax (714) 891-2478 • www.dezihome.com
you are organizing your jewelry, soap dispenser, or other
bathroom necessities. Harmoni’s modular flexibility also enables
you to easily detach each element, be it a soap dish or tumbler.
The streamlined series has no visible screws and its removable
pieces are easy to clean.
A selection of refined finishes and frosted glass accents
help the entire Dezi Home collection seamlessly blend into
today’s stylish bathrooms. The bathroom accessories line is
presented in finishes including Polished Chrome, Polished
Nickel, Satin Nickel, and Old World Bronze.
Debbie Cusolito, who has over 25 years in the decorative
plumbing industry, heads up the day-to-day operations of the
new luxury bath brand as Director of Sales and Marketing.
A wholly owned company of California Faucets, Dezi Home
adheres to the same high standards of manufacturing and
customer service as the custom faucet leader.
About Dezi™ Home
Alchemi Multi-function Rail mounted
vertically, holding rolled towels
Rethink ordinary. That’s the philosophy of emerging lifestyle
brand Dezi™ Home. By taking a step back and looking at
design from a fresh, functional, and playful new angle, Dezi
Home has redefined the formerly commonplace and utilitarian
bathroom accessory. After breaking down elements, such
as the simplest towel bar or the most basic soap dish, into
their most fundamental function, Dezi Home infuses them
with inspiration gathered from eclectic sources, including
geometrics, nature, and various cultures around the world.
The process turns the most ordinary bathroom accessory
into an extraordinary design statement. Dezi Home speaks
to those who believe that, when it comes to bathroom
accessories, design and quality matter, and beauty is
in the details. Wholly owned by custom faucet leader
California Faucets, Dezi Home offers cutting-edge products
manufactured to the highest industry standards for the
residential and hospitality sectors. For more information
about Dezi Home, call 1-844-822-DEZI (3394) or
visit www.dezihome.com.
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5271 Argosy Drive, Huntington Beach, CA 92649
(714) 891-7797 • 1-844-822-DEZI (3394) • fax (714) 891-2478 • www.dezihome.com