Häagen-Dazs

TM
FOODSERVICE
2007
Product Guide
TM
FOODSERVICE
Let Dreyer's be your Frozen Dessert Category Expert!
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Contact a Dreyer's representative today at (800) 531-CONE for more information
All trademarks are owned by Société des Produits Nestlé S.A., Vevey, Switzerland.
TM
PRODUCT GUIDE CONTENTS
Americaʼs Largest Ice Cream Company
page
Introduction
PREMIUM
Dreyer’s Products
1
2-3
SUPERPREMIUM
New Items 2007
Häagen-Dazs® Products
4-5
6-7
FROZEN SNACKS
Dreyer’s Dibs® Bite Sized Ice Cream Snacks
Dreyer’s Fruit Bars
Häagen-Dazs® Ice Cream
Starbucks® Ice Cream
Nestlé® Drumstick® Ice Cream Cones
Nestlé® Ice Cream Bars
Nestlé® Frozen Treats
Nestlé® Ice Cream Sandwiches
8
8
9
9
10
10
11
11
Frozen Snacks Equipment &
Merchandising Support
12
Best in Class P.O.S.
13
• Dreyer’s, the #1 Premium Ice Cream Brand1
• Dreyer’s Slow Churned® Light Ice Cream is the #1 selling
Light Ice Cream Brand1
• Slow Churned® branding and technology
• Dreyer’s Ice Creams have an exceptionally rich and creamy taste.
• A powerhouse line of top brand names
• A complete range of quality products to satisfy all your consumers
• Made like no other™
• Extra Rich Light ice cream: all the taste, half the fat
• Made with the world’s finest, all-natural ingredients
• #1 SuperPremium Coffee Ice Cream Brand1
• Powerful brand: Enjoys 93% brand awareness2
• Fresh Roasted Ice Cream®
1
ACNielsen Scantrack, Ttl US Grocery $2MM+,
52 Weeks Ending October 26, 2006
2
Starbucks Brand Strength Monitor, June 2004
1
© HDIP, Inc.
© Starbucks Ice Cream Partnership. All Rights Reserved. Starbucks, the Starbucks logo, and Frappuccino are registered trademarks of Starbucks U.S. Brands, LLC.
Shrek is a registered trademark of DreamWorks Animation L.L.C. Shrek the Third TM & © 2007, DreamWorks Animation L.L.C.
All other trademarks are owned by Société des Produits Nestlé S.A., Vevey, Switzerland.
PREMIUM BULK
PREMIUM PINTS
Dreyerʼs Grand Ice Cream Pints
Dreyerʼs Classic Ice Cream - 3 gal.
Chocolate
Grand Vanilla
Imrex# 1450
Vanilla Bean
Imrex# 7579
French Vanilla
Imrex# 1438
Strawberry
Imrex# 1437
Imrex# 4076
Cotton Candy
Imrex# 1451
NEW
!
Banana Nut
Double Fudge Brownie
Imrex# 7343
NEW
Imrex# 1460
!
Birthday Cake
Dulce De Leche
Imrex# 8025
Imrex# 6452
Black Cherry Vanilla
Imrex# 1440
NESTLÉ®
BUTTERFINGER®
Ice Cream
Imrex# 1462
Imrex# 8013
Butter Pecan
Green Tea
NESTLÉ®
DRUMSTICK® Sundae
Imrex# 1443
Imrex# 1912
Imrex# 1471
Chocolate Chip
Kona Coffee
NESTLÉ® TOLL HOUSE®
Cookie Swirl
Rocky Road
Cinnamon
Macadamia Nut
Imrex# 1461
Imrex# 5505
Imrex# 1441
Imrex# 1452
Imrex# 1458
Imrex# 5195
Imrex# 1470
Coconut Pineapple
Imrex# 1449
Cookie Dough
Mint Chocolate Chip
Imrex# 1454
Mocha Almond Fudge
Imrex# 1473
Imrex# 5201
NY Blueberry Cheesecake
Imrex# 1442
Peanut Butter Cup
Imrex# 4884
Fat Free Vanilla Yogurt
NEW
Imrex# 5927
!
Imrex# 8028
Dreyerʼs Special Edition
FF/NSA - 3 gal.
Vanilla
Imrex# 7580
Pistachio Nut
Vanilla
Chocolate Swirl
Imrex# 2566
NESTLÉ® TOLL HOUSE®
Cookie Swirl
Vanilla
Pumpkin (10/31 - 12/31)
Imrex# 1491
Imrex# 1584
Imrex# 1143
Peanut Butter Cup
Imrex# 1144
Imrex# 1120
Imrex# 6677
Vanilla Bean
Imrex# 1141
Dreyerʼss Grand Soft
Dreyerʼ
Sof ® Ice Cream
Double Dutch
Chocolate
NESTLÉ®
BUTTERFINGER®
Imrex# 1526
Espresso Chip
Rocky Road
Chocolate Chip
Cookie Dough
Mint Chip
Vanilla
Butter Pecan
Imrex# 2512
Imrex# 7365
Imrex# 2394
Imrex# 1434
Spumoni
Imrex# 1453
Strawberry
Cheesecake Chunk
Imrex# 2569
Orange
Imrex# 6680
Chocolate Chip
Imrex# 1439
Imrex# 1527
Imrex# 4980
Imrex# 4981
Imrex# 1525
Dreyerʼs
Drey
erʼs Grand Soft
Sof ® Frozen Yogurt
Blackberry
Cobbler
Fat Free
Peaches ‘n Cream
Cookies ‘n Cream
Fat Free Strawberry
Imrex# 7366
Dreyerʼs Special Edition
Sherbet - 3 gal.
Caramel Praline Crunch
Cookies ‘n Cream
Imrex# 1142
Imrex# 5429
Imrex# 1456
Dreyerʼs Special Edition
Frozen Yogurt - 3 gal.
2
Peppermint (10/31 - 12/31)
Fudge Tracks
Bubble Gum
Rocky Road
Imrex# 6012
Imrex# 4416
NESTLÉ CRUNCH®
Chocolate Bar Sundae
Imrex# 2568
Mint Chocolate Chips
Double Fudge Brownie
Imrex# 4422
Expresso Chip
Chocolate
Imrex# 6338
NESTLÉ®
BABY RUTH® Sundae
Imrex# 9354
Real Strawberry
Imrex# 2559
Dreyerʼs Grand Special Edition Ice Cream - 3 gal.
Almond Praline
French Vanilla
Imrex# 6679
Homestyle Vanilla
Imrex# 1444
Butter Pecan
Imrex# 2538
Imrex# 1950
Strawberry
Cheesecake Chunk
Imrex# 5412
Imrex# 1951
Rainbow
Imrex# 1490
Dreyerʼs Grand Sorbet - 3 gal.
Lemon
Imrex# 1009
Butter Pecan
Imrex# 4428
© Starbucks Ice Cream Partnership. All Rights Reserved.
Starbucks, the Starbucks logo, and Frappuccino are registered trademarks of Starbucks U.S. Brands, LLC.
All other trademarks are owned by Société des Produits Nestlé S.A., Vevey, Switzerland.
Raspberry
Imrex# 1010
Tropical
Imrex# 1011
Starbucks ® Ice Cream - 2.5 gal.
Starbuck
Mud Pie
Imrex# 5504
3
Java Chip
Imrex# 7320
All trademarks are owned by Société des Produits Nestlé S.A., Vevey, Switzerland.
2007 NEW ITEMS - SUPERPREMIUM
Combines the caramel
of dulce de leche with a hint
of cinnamon for the perfect
balance of sweet and spice.
Succulent strawberries, blueberries and raspberries
are blended into creamy low fat frozen yogurt
for an indulgent, better-for-you treat.
Naturally a good source of calcium, with live and
active cultures, it has all the goodness of yogurt.
The winning flavor from the
Food Network Special ‘Scoop!’ is
back by popular demand!
Rich vanilla ice cream with a
sticky toffee swirl and pieces of
moist, brown sugar cake.
4
© HDIP, Inc.
Sweet coconut shines in this
refreshing, all natural sorbet.
The Lehua Blossom imparts a unique
floral note to this rare honey which is
balanced by a rich sweet cream
Tropical toasted coconut pairs
with crisp sesame brittle and
a hint of ginger
Combines our popular
coffee ice cream with
rich chocolaty chips.
Intense coffee
light ice cream
combined with
rich chocolaty
chips with only
half the fat of
classic ice cream.
Pure, sweet cream, tropical pineapple
and delectable coconut flavor are
combined for an indulgent
experience with only half the fat
of classic ice cream.
Velvety swirls of marshmallow,
roasted almonds and our decadent
chocolate ice cream. A classic
combination with half the fat.
The rare and complex
Açai (ah-sigh-ee) berry offers
notes of blackberries and
sweet blueberries
This lighter colored but
intense flavored Amazon cocoa
reveals notes of roasted
chestnuts and hazelnut
This unique Mediterranean
Pomegranate brings a balance
of sweet and tart notes with a
hint of cranberry and red grape
Regional Availability
5
© HDIP, Inc.
Häage
äagen-Daz
Dazs ® Ice Cream Pints
SUPERPREMIUM
BAILEYS®
Irish Cream
Chocolate
Chocolate Chip
Limited Edition
Belgian Chocolate
Banana Split
Chocolate
Peanut Butter
Limited Edition
Egg Nog
Imrex# 9417
Imrex# 4443
Black
Raspberry Chip
Imrex# 4442
Black Walnut
Imrex# 2384
Butter Pecan
Imrex# 8170
Caramel Cone
Imrex# 6096
Cherry Vanilla
Imrex# 8173
Chocolate
Häage
äagen-Daz
Dazs Bulk - 2.5 gal.
Imrex# 8168
®
The philosophy of HÄAGEN-DAZS is simple: Find the purest and finest ingredients in the world and craft them into an ice cream
that can only be called HÄAGEN-DAZS.
Häagen-Dazs®
Ice Cream:
BAILEYS®
Irish Cream
Imrex# 8225
Belgian Chocolate
Imrex# 8227
Brownies
a la Mode
Imrex# 8223
Butter Pecan
Imrex# 8214
Caramel Cone
Imrex# 8866
Chocolate
Imrex# 8212
Chocolate
Chocolate Chip
Imrex# 8210
NEW
!
NEW
Cinnamon
Dulce de Leche
!
Mocha Chip
Imrex# 7344
Imrex# 8208
Pineapple
Coconut
Coffee
Imrex# 8211
Cookie Dough
Dynamo
Imrex# 7347
Imrex# 8290
Orange
Imrex# 8209
Imrex# 5938
Imrex# 8219
Imrex# 8294
Imrex# 8215
NEW
!
Sticky Toffee
Pudding
Imrex# 6974
Dulce de Leche
Imrex# 8271
Macadamia Nut
Imrex# 5744
Strawberry
Imrex# 8213
Strawberry
Cheesecake
Mint Chip
Imrex# 8229
Raspberry
Häagen-Dazs® Extra Rich
Light Ice Cream:
Rum Raisin
Imrex# 8218
Mango
Rocky Road
Cookies & Cream
Deep Chocolate
Peanut Butter
Imrex# 7348
Vanilla
Swiss Almond
!
Imrex# 8292
Strawberry
Coffee
Imrex# 8293
Imrex# 8883
Zesty Lemon
Dulce de Leche
Imrex# 8291
Imrex# 4800
Dutch Chocolate Chip
Imrex# 8884
!
Coconut Sorbet
Imrex# 8221
Pistachio
Imrex# 8222
NEW
Vanilla Chip
Imrex# 8232
NEW
Häagen-Dazs® Sorbet:
Vanilla
Imrex# 8228
Häagen-Dazs® Low Fat
Frozen Yogurt:
Imrex# 4050
Butter Pecan
6
Imrex# 8161
Chocolate
Imrex# 8159
© HDIP, Inc.
BAILEYS® is a registered trademark of R&A Bailey & Co., Ltd.
Coffee
Imrex# 8158
Dulce de Leche
Imrex# 8163
Strawberry
Imrex# 8160
Vanilla
Imrex# 8157
!
Cinnamon
Dulce de Leche
Imrex# 2508
Coffee
Imrex# 8167
Cookies & Cream
Imrex# 8175
Imrex# 2961
Imrex# 6407
Peaches & Cream
Imrex# 3661
Imrex# 9007
Dulce de Leche
Imrex# 8180
English Toffee
Imrex# 4441
Vanilla
Pineapple
Coconut
Vanilla Bean
Imrex# 8185
Limited Edition
Strawberry Shortcake
Imrex# 9046
Pistachio
Limited Edition
2007 Winning Flavor
Rocky Road
Imrex# 8186
Imrex# 9927
Imrex# TBD
Macadamia Brittle
Rum Raisin
Mango
Sticky Toffee
Pudding
Imrex# 8171
Imrex# 8174
Crème Brulée
Imrex# 3317
Imrex# 8187
Imrex# 2721
Mayan Chocolate
Strawberry
Imrex# 4714
Imrex# 8169
Mint Chip
Triple Chocolate
Imrex# 8179
Imrex# 6091
Imrex# 8164
Imrex# 6090
Vanilla
Chocolate Chip
Imrex# 8176
Vanilla Fudge
Imrex# 8172
Vanilla
Fudge Brownie
Imrex# 9015
Vanilla
Swiss Almond
Imrex# 8165
White Chocolate
Raspberry Truffle
Imrex# 3859
Häagen-Daz
äagen-Dazs ® Extra Rich Light Ice Cream Pints
All the taste and texture of original HÄAGEN-DAZS ice cream with only half the fat. Tasting is believing.
Blueberry
Cheesecake
Imrex# 4720
Chocolate
Fudge Brownie
Imrex# 4760
Caramel Cone
Coffee
Cherry
Fudge Truffle
Cookie Dough
Imrex# 4721
Imrex# 9269
Dulce de Leche
Imrex# 9263
Dutch Chocolate
Imrex# 9260
Imrex# 9261
Mint Chip
Imrex# 9270
Imrex# 4735
NEW
!
Mocha Chip
Imrex# 4015
NEW
!
Pineapple Coconut
Imrex# 4869
NEW
!
Rocky Road
Vanilla Bean
Imrex# 9258
Vanilla Caramel
Brownie
Imrex# 3466
Imrex# 4844
Häagen-Daz
äagen-Dazs ® Sorbet Pints
Refreshing flavors and naturally brilliant colors of sun-ripened peaches, the zestiest lemons,
the sweetest mangos and more.
Chocolate
NEW
!
Coconut
Imrex# 7056
Häage
äagen-Daz
Dazs ® Ice Cream Quarts
Imrex# 9928
NEW
!
Mocha Chip
Imrex# 8183
Imrex# 8199
Vanilla
Imrex# 4049
Chocolate Chip
Cookie Dough
Imrex# 8166
NEW
Mango
Raspberry
Tropical
Orchard Peach
Strawberry
Zesty Lemon
Imrex# 8201
Imrex# 8203
Imrex# 8200
Imrex# 8204
Imrex# 8439
Imrex# 8202
Häagen-Daz
äagen-Dazs ® Low Fat Frozen Yogurt Pints
HÄAGEN-DAZS Frozen Yogurt has all the goodness of yogurt. Naturally a good source of calcium with
live and active cultures, it’s an indulgence you can feel good about.
Coffee
Imrex# 8193
Dulce de Leche
Imrex# 8198
Vanilla
Imrex# 8192
Vanilla Raspberry Swirl
Imrex# 8196
NEW
7
!
Wildberry
Imrex# 6181
© HDIP, Inc.
FROZEN SNACKS
Dreyerʼs Dibs
Dib ® Bite Sized Ice Cream Snacks
Welcome to the world of DREYER’S DIBS ice cream snacks – a snack sensation to tempt your sweet tooth.
DIBS ice cream snacks are munchably small and delicious. Grab ‘em one at a time or by the handful.
These fun ice cream bites are just the right size for everyone!
60 Pieces:
Vanilla Ice Cream with
NESTLÉ CRUNCH® Coating
Caramel Ice Cream with
Chocolaty Coating
Vanilla Ice Cream with
Chocolaty Coating
Chocolate with
Chocolaty Coating
Imrex# 1400
Imrex# 1401
Imrex# 1493
NEW
Vanilla & Almonds
3.67 fl oz
Coffee & Almond Crunch
3.67 fl oz
Vanilla & Dark Chocolate
3.67 fl oz
Dulce de Leche
3.67 fl oz
Vanilla & Milk Chocolate
3.67 fl oz
Imrex# 7799
!
Imrex# 8703
Coffee Ice Cream with
Chocolaty Coating
Imrex# 1402
Chocolate & Dark Chocolate
3.67 fl oz
Imrex# 5172
Imrex# 1404
Mint Ice Cream with
Chocolaty Coating
Häagen-Daz
äagen-Dazs ® Ice Cream and
Sorbet & Yogurt Bars
Raspberry Fat Free Sorbet
& Vanilla Yogurt
2.43 fl oz
Imrex# 8305
Imrex# 8312
Imrex# 6510
Imrex# 6512
Mint & Dark Chocolate
3.67 fl oz
Imrex# 4898
Imrex# 4773
Cookies ‘n Cream ice Cream
with Chocolaty Coating
Imrex# 1474
Peanut Butter Ice Cream
with Chocolaty Coating
Imrex# 1476
NEW
!
Rocky Road Ice Cream with Chocolaty Coating
Imrex# 4937
Strawberry Ice Cream with Chocolaty Coating
Imrex# 1482
Vanilla Ice Cream with NESTLÉ® DRUMSTICK® Coating
Imrex# 1405
26 Pieces:
Vanilla Ice Cream with
NESTLÉ CRUNCH® Coating
Vanilla Ice Cream with
Chocolaty Coating
Imrex# 6801
Imrex# 6381
Häagen-Dazs ® Ice Cream Cups
Häagen-Daz
Chocolate
Dulce de Leche
Coffee
Strawberry
Imrex# 8279
Mint Ice Cream with
Chocolaty Coating
Imrex# 6802
Imrex# 1881
Imrex# 8281
Vanilla
Imrex# 8278
Imrex# 1880
Dreyerʼs Fruit Bars
Lime - Imrex# 8874
Strawberry - Imrex# 8875
Starbuck ®
Starbucks
Ice Cream Bars
Mud Pie
8
Imrex# 6087
1
2
All trademarks are owned by Société des Produits Nestlé S.A., Vevey, Switzerland.
AC Nielsen, Total US Convenience Store Database, $ Share, 24 weeks ending September 9, 2006
Combined dollar share of all Fruit Bars distributed nationally. AC Nielsen,
Total US Convenience Store Database, $ Share, Last 24 weeks ending September 9, 2006
9
© HDIP, Inc.
© Starbucks Ice Cream Partnership. All Rights Reserved.
Starbucks, the Starbucks logo, and Frappuccino are registered trademarks of Starbucks U.S. Brands, LLC.
NESTLÉ
ESTLÉ FROZEN SNACKS
Nestl Drumstick
Nestlé
Ice Cream Cones
®
Nestlé
Nestl Frozen Treats
®
®
TRIPLE BLAST® Ice Pop
Imrex# 1885
Flat Top Cones - 7 fl oz:
Artificially Flavored Vanilla
PUSH-UP®
Orange Sherbet
Imrex# 3697
Triple Chocolate
Imrex# 7606
PUSH-UP®
Rainbow Sherbet
Imrex# 7603
Imrex# 4377
Peanut Butter Fudge
Imrex# 7623
SUPERMAN™ Sticks
Imrex# 1792
Round Top Cones - 4.6 fl oz:
Artificially Flavored Vanilla
Variety Pack, 24ct
Artificially Flavored Vanilla Caramel, Artificially Flavored Vanilla,
Artificially Flavored Vanilla Fudge Imrex# 3282
Imrex# 2747
Nestlé Ice Cream Bars
®
ITZAKADOOZIE® Ice Pop
Imrex# 5703
*Available
June 2007
NEW
!
NESTLÉ® BUTTERFINGER® Loaded Ice Cream Bar
Imrex# 2525
NEW
Nestlé Ice Cream Sandwiches
®
!
NESTLÉ® TOLL HOUSE® Loaded Ice Cream Bar
Imrex# 2529
Artificially Flavored Vanilla
Imrex# 5318
NEW
NESTLÉ CRUNCH® NESTLÉ CRUNCH® with Caramel
Ice Cream Bar
Ice Cream Bar
Imrex# 4380
!
SHREK® Sludge Fudge Ice Cream Bar
Neapolitan
Imrex# 3660
Imrex# 6168
Imrex# 7955
Brownie
Imrex# 8083
Mint Brownie
Imrex# 6390
Chocolate Chip Cookie
10
Imrex# 6396
N
EW!
ROLO™ Ice Cream Bar
Imrex# 6332
Strawberry Shortcake
Imrex# 6395
Shrek is a registered trademark of DreamWorks Animation L.L.C. Shrek the Third TM & © 2007, DreamWorks Animation L.L.C.
All other trademarks are owned by Société des Produits Nestlé S.A., Vevey, Switzerland.
1
HUSKY™ Bar
Imrex# 3596
AC Nielsen, Total US Convenience Store Database,
$ Share, 24 weeks ending September 9, 2006
11
SCOOBY-DOO: TM & © Hanna-Barbera. CARTOON NETWORK: TM & © Cartoon Network. (s06)
SUPERMAN:TM & © DC Comics. (s06)
All other trademarks are owned by Société des Produits Nestlé S.A., Vevey, Switzerland.
FROZEN SNACKS EQUIPMENT & MERCHANDISING SUPPORT
BEST IN CLASS
Entrance
Outdoor
Double-Sided
Window Signs
Dibs
Micro
Freezer
Counter Top
Freezer
A-Frame
Upright
Freezer
Dibs Inflatable
Indoor Point of Purchase
Bunker
Hawker Bags
Pole
Banner
Lowback Board
Pricing Basket Tags
12
© HDIP, Inc.
All other trademarks are owned by Société des Produits Nestlé S.A., Vevey, Switzerland.
Bunker
Ice Cream Location
(Double-Sided Arrow)
Push Cart
13
© HDIP, Inc.
All other trademarks are owned by Société des Produits Nestlé S.A., Vevey, Switzerland.