flyers community engagement
Transcription
flyers community engagement
FLYERS COMMUNITY ENGAGEMENT: ACTIVATING PURPOSE WITH PASSION WHO WE ARE The Philadelphia Flyers are committed to supporting and partnering with organizations and grassroots initiatives to better serve the Greater Philadelphia Region. We provide a range of opportunities for participation in skating and hockey activities, with a dual focus on fan development and “doing great” in the community. We are proud of our dedication to using the power of sport to enrich lives and inspire others to give back to an area that has given us so much. WE PROVIDE: Opportunities to boost brand love and forge new and strong connections Opportunities to meet your charitable goals Ways to engage and inspire employees Viable prospective clients that your sponsorship will allow you to have access to Opportunities to connect to a cause that aligns with your brand Opportunities to maximize exposure on-site and in the community MAXIMUM REACH NHL Hockey Community Programming Ed Snider’s Legacy TV Audience In Arena Fans Mobile + Online Media Hospitality Radio Audience ABOUT US Philadelphia Flyers Flyers made the NHL Playoffs 17 of the last 19 seasons Averaged 19,845 fans per game, 101% of capacity 1.1M Facebook Fans, 540K Twitter Followers 4th in NHL Attendance numbers* Most affluent fan base in professional sports *http://espn.go.com/nhl/attendance/_/year/2015 ABOUT US Flyers Skate Zone Flyers Skate Zone is a group of four community ice skating rinks located throughout the Greater Philadelphia region that are designed to promote ice skating and youth hockey participation. Each Flyers Skate Zone offers unique skating opportunities, including interactive public skating sessions with a DJ, light shows, and ticket and prize giveaways. Additionally, we offer Learn to Skate and Learn to Play programs led by professional instructors. Flyers Skate Zone provides a total entertainment experience for the entire family! FACILITY LOCATIONS Voorhees, NJ Northeast Phila Pennsauken, NJ Atlantic City, NJ 5 ABOUT US The Flyers Skate Zone… Home to a Wide Range of Demographics! Information Gathered by the Flyers Skate Zone in tandem with USA Hockey: Average Household Income for ‘Hockey Families’: $130,000 The Delaware Valley is one of the leading hockey/public skating regions in the country according to USA Hockey. All area rinks rank in the top 20% in attendance and participation Average Hockey Family spends $8,000 per year per player Average family visit consists of 3 visitors; Two Parents (30-50 yrs old) One Child (3-18 yrs old) What does all this mean? Advertising in the Flyers Skate Zones reaches families… 3 million visits in the demographics you need, including more than 55,000 public skaters, 10,000 birthday party participants, and 4,000 tournament participants. 6 ABOUT US Snider Hockey The Ed Snider Youth Hockey Foundation (Snider Hockey) was created by Philadelphia Flyers Chairman Ed Snider in 2005 as his personal commitment to teach children important life lessons. Using the sport of hockey, the mission of Snider Hockey is to build lives and unite communities, helping educate young people to succeed in the game of life. Snider Hockey programs are provided at NO COST and are focused on underserved boys and girls who otherwise would not have the opportunity to play, with an emphasis on character development, life skills, fitness, nutrition, and academics. FACILITY LOCATIONS Laura Sims Skatehouse Simons Ice Rink Tarken Ice Rink Class of ’23 Arena (West Philly) (West Oak Lane) (Oxford Circle) (UPenn) Scanlon Ice Rink Rizzo Rink Skate Zone Pennsauken (Kensington) (South Philly) (South Jersey) 7 WHY PARTNER WITH US? The Perfect Match The Flyers brand resonates strongly throughout the Greater Philadelphia region, providing the opportunity to increase your brand loyalty Flyers Skate Zones provide exposure to mass numbers of families, including youth and elite hockey players in need of sports apparel and equipment for ice hockey AND other sport participation Ed Snider, a Philadelphia sports and community legend, has given his name, only to the youth hockey foundation, and matches every donation 2 for 1 8 PARTNER OPPORTUNITIES Community Champion Community Preferred Partner Community Supporter Partnership includes: Opportunities for Comcast Sportsnet television and digital presence Skate Zone Activation & Hospitality Skate Zone Signage on Dasherboards, Backlits, and Banners Skate Zone social media and website Charitable involvement Right to use Skate Zone marks and logos CONTACT US Are you seeking a different source of leads for your organization? Interested in promoting a new product or business line? A partnership with the Flyers can help expand your organization's reach to a highly sought after demographic—our passionate families. For business partnership-related inquires, contact a Flyers representative: Tarasai Karega Account Executive Comcast Sportsnet Philadelphia (215) 952-2241 [email protected] ABOUT THE FACILITY Flyers Skate Zone Voorhees Opened: August 2000 Est. Yearly Attendance: 1,200,000 Square Footage: 120,000 sq. ft. Sheets of Ice: 2 plus one Roller Hockey Rink Special Features: Philadelphia Flyers Practice Facility, Philadelphia Flyers Junior Hockey Team, Programs: Flyers Youth Travel, Middle School, High School, Wings of Steel Sled Hockey, Learn to Play Hockey, Learn to Skate, Men’s League, Roller, Karate, Dodge Ball Multi Purpose Rooms: 6, Capacity: 60 per meeting space Skate Rental: Yes Food Service: Snack Bar and Vending Pro Shop: 2300 sq. ft. 11 ABOUT THE FACILITY Flyers Skate Zone Northeast (NE) Opened: August 2001 Est. Yearly Attendance: 600,000 Seating Capacity: 500 Sheets of Ice: 2 Zambonis: 2 Multi Purpose Rooms: 6, Capacity: 60 per meeting space Locker Rooms: 8 with Bathrooms / 2 Referee with shower and restroom Food Service: Snack Bar Proshop: 2300 sq. ft. Mini Dek Floor for street hockey 12 ABOUT THE FACILITY Flyers Skate Zone Pennsauken (PSK) Square Footage: 70,000 sq. ft Est. Yearly Attendance: 600,000 Sheets of Ice: 2 Special Features: Team Comcast Tier I youth Hockey Club, Youth Tournaments + Showcases Zambonis: 2 Multi Purpose Rooms: 2 Capacity: 30 each Locker Rooms: 8 with Bathrooms / 1 Referee with shower and restroom Food Service: Restaurant / Vending & Beverage machines Proshop: Yes 13 ABOUT THE FACILITY Flyers Skate Zone Atlantic City (AC) Square Footage: 38,000 sq. ft Est. Yearly Attendance: 540,000 Seating Capacity: 300 Sheets of Ice: 1 Zambonis: 1 Multi Purpose Rooms: 3 Capacity: 30 each Locker Rooms: 4 with Bathrooms / 1 Referee with shower and restroom Food Service: 1 Snack Bar / Vending & Beverage machines Proshop: Yes Major Ice Rentals: Atlantic City Sharks Travel Hockey Club, Atlantic City Figure Skating Club, Atlantic City Guns and Hoses (Police & Fire), Art Dorrington Hockey Foundation, Richard Stockton College of New Jersey 14