merchandise and selling tools

Paint protection marketing tools
Paint protection wallboard
• Consumers who are purchasing a new vehicle are ideal
candidates for paint protection film
• Attract attention to your product offering with this 2’ x 3’ wallboard
ideal for the showroom floor and waiting areas
• Includes paint samples with and without film to illustrate how
the product works
MERCHANDISE AND
SELLING TOOLS
Paint protection counter top display
• Consumers who are purchasing a new vehicle are ideal
candidates for paint protection film
• This acrylic counter top display includes brochures to educate
consumers on the benefits of paint protection film
• The paint samples with and without film illustrate how the
product works
Paint protection vehicle magnet
• Show consumers how they can protect their investment with
paint protection film
• This 6” magnet can be placed on pre-loaded vehicles to call
attention to the product in your showroom
• The colorful design attracts attention and generates interest
to facilitate sales
LLumar.com
© 2014 Eastman Chemical Company. LLumar® and the LLumar® logo are trademarks of Eastman Chemical Company or one of its wholly owned subsidiaries. The ® used herein denotes registered trademark status in the US; marks referenced herein may
also be registered internationally. Visual renderings are for illustrative purposes only; actual appearance of windows treated with film may vary. Printed in U.S.A. (07/14)
Every vehicle you sell with automotive
film represents an additional profit
opportunity. From the sales floor to
finance to the service bay, LLumar’s
complete in-dealership marketing
materials support your one-to-one
selling efforts. Capture sales with
informed, confident customers.
“Prior to our LLumar
program our penetration was
roughly 25%. It has increased to
over 35% with all of the new tools
LLumar has provided to us.”
- Kirk Kiespert, Finance Director
Murray BMW | Denver, CO
Showroom point of sale
Service drive point of sale
Tri-plexi tabletop display
Floor stand display
Indoor/outdoor sandwich board
Indoor/outdoor banner
• Draw attention to your window tint offering
in customer waiting areas
• Product benefits are highlighted with a call
to action
• Encourage consumers to consider window
tint for their new vehicle
• Promote the product benefits with this 4’ tall
display ideal for the showroom floor
• Includes call to action
• Attract attention to your window tint offering in your service
drive entrance
• This 2’ x 3’, heavy-duty construction sandwich board
increases consumer awareness and includes a call to action
• Attract attention to your window tint offering as consumers
enter your service drive
• This colorful, 2’ x 6’ heavy-duty vinyl banner can’t be missed
• Includes grommets for easy hanging
Digital marketing tools
Window tint wallboard
• Increase sales by displaying the benefits of
window tint in high traffic areas
• This 22” x 32” wall display facilitates the
product selection process
• Draws attention to the availability of clear
films for truck and SUV up-sell opportunities
Counter mat
Heat demo unit
Consumer eblast template
Digital banner ads
• Support your one-to-one selling efforts with this
11” x 17” counter mat ideal for F&I, sales desk
or service counter
• Highlight product benefits and performance
levels to increase up-sell potential
• Facilitates the product selection process
• Closing the sale is easy when consumers
feel the benefits of tint for themselves
• This compact, interactive display
simulates heat from the sun to demonstrate
heat rejection
• Increases ability to up-sell to ceramic tint
and clear film on privacy glass
• Build consumer demand for the window tint and paint
protection products in your service offering
• Customized messaging allows you to target a variety of
consumer segments
• Email templates can link directly to your website to drive traffic
• Website graphics are provided in an easy-to-implement
digital toolkit
• Generate consumer interest in window tint and paint
protection film to drive traffic to your dealership
• Banner ads, designed in the most popular sizes, can link
directly to a special offer on your website to drive sales