How do I apply POP?

Mayfair Toilet Seats are made with recycled
material and earth-friendly processes.
We are committed to minimizing our
environmental impact because it’s the
RIGHT thing to do for the future of the
planet we all share.
M AY F A I R M E R C H A N D I S I N G G U I D E L I N E S
©2015 0B7309751 REVA
a Division of Bemis Manufacturing Company
300 Mill Street, P.O. Box 901, Sheboygan Falls, WI 53085
Phone: 920.467.4621 Fax: 920.467.8573
E-mail: [email protected]
w w w.ToiletS eats . com
SALES GROW TH TH RO U GH CO N SU M ER-TESTED M ERCHAN D I S I N G
MERCHANDISING THE PL ANOGR AMS
Applying the POP
Setting the Header Cards (Optional, not all retailers utilize headers)
1. One sheet of POP with all the necessary labels is required to completely set a display seat. Please note that:
1. There are 3 header card sets available for 4’, 8’,and 12’ planograms
with header channels. The header set needed will depend
on the size of the planogram you are setting. NOTE: Place the header cards in the order indicated below.
• Seats with the Easy•Clean & Change™ feature will include Twist Me Labels on the POP Sheet.
• Seats with the Whisper•Close® feature will include a No Slam Label on the POP Sheet.
2. Locate the correct POP sheet for each seat. The model number or model number family is included on each POP sheet for easy identification. We still included a part number on the POP and there is a cross reference sheet if needed. IMPORTANT! Please review the illustration below for the appropriate way to apply the seat labels.
4’ POG Header Set (Part No. 0B7306474) • Bay Card Sequence #1 (left), #2 (middle), #3 (right)
8’ POG Header Set (Part No. 0B7306475) • Bay 1 Card Sequence #3 (left) , #2 (middle), #1 (right)
• Bay 2 Card Sequence #4 (left), #2 (middle), #3 (right)
No Slam Label
12’ POG Header Set (Part No. 0B7306476)
• Bay 1 Card Sequence #3 (left), #2 (middle), #1 (right)
• Bay 2 Card Sequence #4 (left), #2 (middle), #5 (right)
• Bay 3 Card Sequence #6 (left), #2 (middle), #3 (right)
Twist Me Label
1
3. Keep any remaining POP for future replacement if not all POP is required for remerchandising.
Example of POP Sheet
120SLOW
Whisper•Close®
Easy•Clean & Change®
STA-TITE®
Main Seat Label
POP Part #
Seat Removes for
Easy Cleaning
Asiento Desmontable
para Fácil Limpieza
Le siege est amovible
pour un nettoyage facile
©2014 0B7306539
No Slam
No se Golpea al
Bajar
Sans bruit
Never Loosens
Nunca se Afloja
Ne se desserre jamais
Plastic
Plástico
Plastique
2
3
Earth-friendly
Amigable a la Naturaleza
Écologique
Made in USA
Hecho en E.U.A.
Fabriqué aux É.-U.
ELONGATED
ELONGADO
ALLONGÉ
18.5"
47 cm
POP Part # and Seat Part #
POP Material for 120SLOW
Label# 0B7306539
#1 - Does it Fit My Bowl?
4
Twist Me Labels (Centered)
Example of POP Placement
3. Place No Slam Label 3/4” from the bottom of the seat and center it (if applicable). ©2012 0B7306442
Whisper•Close®
2. Place Twist Me Label centered on each hinge (if applicable).
#4 - Does it Meet My Needs?
5
#5 - Features (Whisper•Close®,
Easy•Clean & Change® and STA-TITE®)
#3 - How to Choose?
6
#6 - Features , Made in the USA, and
Earth-Friendly)
Congratulations! Your display has now been merchandised. If you have any questions please contact your local rep or
Customer Service at 1.800.558.7651
148E2
3/4”
No Slam
No se Golpea al
Bajar
Sans bruit
1. Remove backing and place the main seat label on the display seat 3/4” from the top and centered on the display seat.
Made in USA
Hecho en E.U.A.
Fabriqué aux É.-U.
#2 - Mayfair/Family Photo
Seat Removes for
Easy Cleaning
Asiento Desmontable
para Fácil Limpieza
Le siege est amovible
pour un nettoyage facile
Easy•Clean & Change™
Never Loosens
Nunca se Afloja
Ne se desserre jamais
STA-TITE®
18.5"
47 cm
Molded Wood
Madera Moldeada
Bois moulé
ELONGATED
ELONGADO
ALLONGÉ
DuraGuard®
Antimicrobial
Antibacterial
Anti-microbien
Earth-friendly
Amigable a la Naturaleza
Écologique
POP Material for 148E2
Label# 0B7306442
No Slam Label (3/4”)