GINEBRA SAN MIGUEL`S

Transcription

GINEBRA SAN MIGUEL`S
Headline
MediaTitle
Date
Section
Page No
Language
Journalist
Frequency
GINEBRA SAN MIGUEL'S GIN ON THE GO
The Standard
04 Jan 2016
Life
C3
English
n/a
Daily
Color
Circulation
Readership
ArticleSize
AdValue
PR Value
Black/white
97,500
97,500
882 cm²
PHP 61,987
PHP 185,961
GINEBRA SAN MIGUEL'S
'GIN ON THE GO'
When you think of the of the best bartenders in the country today. blended with orange and freshly roasted
ultimate Pinoy alcoholic At the same time, the brand treated die­hard coffee), All Nighter (Ginebra San Miguel
drink, memory would basketball fans to a pop­up store of Barangay with energy drink and a hint of blue
sweep you to the tagay Ginebra San Miguel Gin Kings merchandise. curacao), Blue Royal Fizz (G.S.M. Blue
"With Gin on the Go, we will have and orange soda with a twist), Mojito Slush
culture by the side street,
gin pom maybe? One particular brand everything you would find in a cocktail (G.S.M. Blue Flavors Mojito with mint and
that always comes to mind is tagay with bar. With so many weekend food bazaars lime) and Sweet Lemony Martini (Ginebra
Ginebra. For 180 years, Ginebra San and holes­in­the­ wall around Metro San Miguel Premium Gin with freshly
Miguel has been in the heart of the Filipino Manila, Gin on the Go is a way of giving squeezed lemon and simple syrup).
and has been heralded as the No. 1 selling our consumers a more premium and
"Drinkers and bartenders are now re­
gin in the world according to leading global pleasurable gin drinking experience to discovering the versatility of the juniper­
drinks journal Drinks International.
go along with their food tripping," says based alcohol and part of its growing
Last December, Ginebra San Miguel Inc. Ginebra San Miguel assistant brand popularity all over the world has been
launched Gin on the Go at Mercato Centrale,
fueled by the use of both locally sourced
manager Winchie Tobias.
Bonifacio Global City in Taguig and showed
products and imported ingredients that
Gin on the Go created refreshing ways
the public what the product can be in terms for Filipinos and visitors to experience add new flavors and dimensions to it," says
of creating cocktails. GSMI took cocktail Ginebra San Miguel, G.S.M. Blue, G.S.M. GSMI Marketing manager Nelson Elises.
hour to mixed drinks aficionados with the
For details on the next stops, visit and like
Blue Flavors and Ginebra San Miguel
pop­up brown "vintage" truck, outfitted with Premium Gin. Cocktails served were the official Facebookfanpage of Ginebra San
a back bar, bar wells and a mini­kitchen that
Manila Sunrise (Ginebra San Miguel Miguelwww.facebook.com/barangayginebra
offers cocktail drinks artfully crafted by some
or logon to www.ginebrasanmiguel.com.
Ginebra San Miguel Gin on the Go offers artfully crafted cocktail drinks developed
by some of the best bartenders in the country today
Headline
MediaTitle
Date
Section
Page No
Language
Journalist
Frequency
GINEBRA SAN MIGUEL'S GIN ON THE GO
The Standard
04 Jan 2016
Life
C3
English
n/a
Daily
Color
Circulation
Readership
ArticleSize
AdValue
PR Value
Black/white
97,500
97,500
882 cm²
PHP 61,987
PHP 185,961
Selept Mercato Centrale stalls offer gin­food pairings such as
all­time favorites isam, bagnet and beef saipicao.
Night owls enjoyed cocktails made with Ginebra San Miguel,
GSM Blue, GSM Blue Flavors and Ginebra San Miguel Premium
Gin variants
Headline
MediaTitle
Date
Section
Page No
Language
Journalist
Frequency
GINEBRA SAN MIGUEL'S GIN ON THE GO
The Standard
04 Jan 2016
Life
C3
English
n/a
Daily
Color
Circulation
Readership
ArticleSize
AdValue
PR Value
Black/white
97,500
97,500
882 cm²
PHP 61,987
PHP 185,961
The eye­catching brown 'vintage' truck of Ginebra San Miguel Gin on the Go is outfitted with a back bar, bar weiis and a mini­kitchen
GINEBRA SAN MIGUEL INC. (GSMI) fs taking cocktail hour to mixed drinks aficionados with the launch of Ginebra San Miguel Gin on the Go. In photo is 2016 Ginebra San Miguel Calendar Girl Arci Munoz playing bartender for the night