Vol. 3 - UEM Sunrise Berhad



Vol. 3 - UEM Sunrise Berhad
VOL 3,2013
The latest attraction in Mont’Kiara
UEM Sunrise Berhad (”UEM Sunrise”) has just added
another jewel to its development in Mont’Kiara –
Residensi 22 Mont’Kiara. It is a twin tower condominium
located at a prime area, with dual access at Jalan Kiara
3 and Jalan Kiara 4, which contains 534 units with
sizes ranging from 1,878 to 3,163 square feet. This
development is targeted to be completed in October
Spread over 5.43 acres, the 39 (Block A) and 40 (Block
B) floor towers have great accessibility to the NKVE,
DUKE, Sprint and Pencala Link Highways. You are
never far away from any point of the Klang valley.
Residensi 22 is located nearby Arcoris Mont’Kiara, a
future hub for upmarket shops, boutiques, hotels and
other attractions, meaning that lucky residents will
have all the convenience practically at their doorstep.
When completed, Residensi 22 residents will definitely
be spoiled for choice by the facilities on offer at the
two towers, Block A and Block B. In Block A, the Sky
Deck and the Sky Lounge will be located on Level 36
and Level 37 while in Block B, they will be located on
Level 37 and 38 respectively. The other common area
will be the Chill Out Deck on Level 17 on both Block A
and Block B. The two floors in each block will be simply
perfect for small parties, dinners and other forms of
On the second floor, there will be a lap pool and a children’s
pool for the whole family to enjoy. For sport and fitness
there will be the gymnasium, tennis court, half
basketball court and multipurpose hall cum badminton
court. The children will have their own playground and
residents looking for tranquility will be pampered with
a meditation lawn, a feature seldom found in other
condominiums. The environment is not forgotten as
there is also a landscaped garden to relax in.
In ensuring privacy, there will be four units per floor
and each floor will come with four lifts. The interior
design will have a high level of personalisation for its
fixtures and fittings, making it easy to tailor the home
to the owner’s taste. UEM Sunrise has also designed
the feature that over 75% of the units are corner units
and all will have wide balconies that provide great
views and a lovely place for residents to relax.
Those who are concerned with the environment will be
glad to know that Residensi 22 meets the rigorous
standards of GBI (Green Building Index). It means that
it is energy efficient and environmentally responsible
which not only helps the wallet but the health of its
residents. Residensi 22 will be sold at an average gross
price of RM750 per sq ft and interested buyers have
seven layout options to choose from. (Please see table)
Residensi 22 recent launch
Sky Deck at Residensi 22, Mont'Kiara
Water feature facility at Residensi 22, Mont'Kiara
Type A
Type B
Type C
Type D
Type E
Type F
Type G
2,243 sq ft
3+1 Room
1 Family Area
4 Bath
1,878 sq ft
3+1 Room
4 Bath
2,038 sq ft
3+1 Room
4 Bath
2,020 sq ft
3+1 Room
4 Bath
2,973 sq ft
4+1 Room
1 Family Area
5 Bath
3,041 sq ft
4+1 Room
1 Family Area
5 Bath
3,043 sq ft
4+1 Room
1 Family Area
5 Bath
CONTENT Highlights
01-02 RESIDENSI 22 Mont’Kiara
An Integrated Development in the Heart of
Bukit Jelutong
DUO Residences, a New Way of Living in Singapore
Almãs @Puteri Harbour
Hari Raya Feasts for Corporate Stakeholders
Opera House is a New Pulse of Symphony Hills
UEM Sunrise’s Properties Excite
Japanese Homebuyers
UEM Sunrise Engages with Singapore Media
Updates Central Region Media
Two Leading Architects Selected for
Maiden Australian Venture
ISKARNIVAL 2013 receives 80,000 Visitors
Diwali Dazzle
Wanto Soba Eating Challenge
Monster Halloween
‘Year-end Escapades’ for Loyal Customers
Second Jazz Fests Marks Publika’s Anniversary
Mini Olympics of the Titans 2013
Inaugural Harley & Ducati Expedition 2013
Sustainability Campaign 2013
Third Spelling Competition
Healthy Hygiene Habits for PINTAR Students
National Day Campaign and Green
Programme Competition Winner Rewarded
English Boot Camp
Khatam Al-Quran Ceremony for 134
Back To School Cheer for 40 Orphans
Extending a Helping Hand to
Orang Asli Community
17-18 Mont’Kiara Pines Joanne Khong’s Sanctuary
Fourth Year Membership with
The Edge Billion Ringgit Club
Awards for Verdi eco-dominiums &
Almãs @Puteri Harbour
UEM Sunrise Ranked 4th Top Property
Recognitions @2013 ACCA MASRA &
Corporate Governance Industry
Excellence (Property) Award
Imperia, Teega @Puteri Harbour
Summer Suites & Summer VOS
Arcoris Mont’Kiara
Abraham Lincoln once said, “The best thing about the future
is that it comes one day at a time.” On that note, let us
ponder what we have achieved in the past year, so that we
can improve our future. Following the completion of the Rebranding exercise in June,
our Company on 18 September was awarded the prestigious
“The Holmes Report's 2013 Asia Pacific Gold SABRE Award”
in Shanghai for Employee Communications via the
"Unleashing the Power of One" programme. UEM Sunrise
developed the programme with the purpose of
communicating throughout all employee levels, the
Company's enhanced brand, vision, mission, values and the
journey we took to achieve our business ambitions. More
importantly, the Company has been ranked the country’s 4th
Top Property Developer at The Edge Property Excellence
Awards 2013, a notch up from last year’s position.
Operationally, we launched as well as held previews for several
projects in the second half of the year including the Nusa
Idaman Twin Villas II (Phase 7D2) in August and 71 single storey
shop offices in Nusa Bayu in September. We also previewed
Radia, an integrated development in the heart of Bukit
Jelutong, Shah Alam in a 50:50 joint partnership with Sime
Darby Property Berhad. Radia is inspired by the French “Le
Faubourg” concept and we hope it will reach completion by
In the cover story of this issue, you can read about the launch of
Residensi 22 Mont’Kiara, the opening of Symphony Hill’s
clubhouse called the Opera House and UEM Sunrise’s many
corporate and customers’ events. In addition, as Project
Marketing Manager, we held the preview for DUO Residences,
the residential component of the overall DUO development in
Singapore – a 60:40 joint development between Khazanah
Nasional Berhad and Temasek Holdings (Private) Limited. To
wrap up the year, we also previewed Almãs Suites, part of the
residential component of the overall integrated development of
Almas @Puteri Harbour. Almãs has been named Best Integrated
High-Rise Development at The Malaysian Reserve Property Press
Awards 2013 alongside our project in Cyberjaya, Verdi
eco-dominiums for Best Green & Smart High-Rise Residential
Our maiden venture into Australia became a reality in the final
quarter this year when we acquired two land parcels covering
3,197 sq m on LaTrobe Street and 2,030 sq m Mackenzie Street in
Melbourne CBD in Victoria. We plan to redevelop the land parcels
into premium residential developments with retail components
and have selected the designs for both sites. We are confident
that both projects will be the new landmarks in the Melbourne
Corporate Communication Department
The company has had a successful year by any standards, but I
believe that next year will be even better as we continue to
increase our efforts and chase our dream to be the premier
company in the industry.
UEM Sunrise Berhad
(formerly known as UEM Land Holdings Berhad)
16-1, Mercu UEM, Jalan Stesen Sentral 5,
Kuala Lumpur Sentral, 50470 Kuala Lumpur
Last but not least, on behalf of the management and staff of UEM
Sunrise, I would like to thank all our valued customers, investors
and business associates for your continuous support and all the
very best wishes for the New Year 2014.
For information on The Personalty please contact
[email protected]
No part of this publication may be reproduced or used in any form of
any means-graphic, electronic or mechanical, including photocopying,
recording or information storage and retrieval system without written
permission from the publisher.
Warmest regards
Dato’ Izzaddin Idris
Executive Director
UEM Sunrise Berhad
An Integrated Development in the Heart of
Bukit Jelutong
As part of the Company’s efforts to spread its footprint
across the Central Region, UEM Sunrise unveiled an
integrated development in the heart of Bukit Jelutong,
Shah Alam last September.
Bukit Jelutong township and beyond. Its wide
pedestrian spaces and retail promenade will be
festooned with greenery resembling the famous Las
Ramblas thoroughfare in Barcelona, Spain.
The development, known as Radia is the culmination of
a 50:50 partnership by Sime Darby Property Berhad
and Sunrise Berhad, a wholly-owned subsidiary of UEM
Sunrise via a company called Sime Darby Sunrise
Development Sdn Bhd.
Designed by French architect J+H Boiffils, Radia uses
the metaphor of a hand, is inspired by a fusion of
Mediterranean and Asian themes. The design revolves
around natural ventilation, based on Malaysia’s climate
and the selection of a breathtaking array of floral
bio-diversity that contributes to an oasis of calm
amidst a busy city. Focusing on the experiential aspect
of living, Radia is designed to allow the five senses of
sight, smell, sound, taste and touch to co-exist in
perfect harmony through a variety of gardens, water
features and lights, creating an experience that
encompasses different dimensions of life.
At an estimated Gross Development Value (”GDV”) of
RM1.6 billion, Radia covers a gross floor area of 2.7
million sq ft consisting of 640 units of serviced
apartments, 400,000 sq ft office spaces and retail
space amounting to 880,000 sq ft.
Radia comes from the Latin word ’Radius’, which is a
line connecting the centre of a circle with the outer
edge. It relates to the layout of the development and
connectivity from the centre to the outskirts. The
name symbolises vibrancy and connectedness of the
overall development. The design of Radia is inspired by
the French ‘Le Faubourg’ concept – a special character of
exclusive and integrated neighbourhoods that cater to
the everyday needs of its residents.
Radia will exude a sense of belonging and is envisioned
to be a true community gathering place for the entire
Radia has won the Asia Pacific Property Awards for
Best Commercial High Rise Development in Malaysia (5
Star) and in Asia Pacific Region for 2013-2014.
UEM Sunrise looks forward to fulfil this joint venture
with Sime Darby Property to develop and further
transform Bukit Jelutong into one of Central Region’s
sustainable communities of the future, loved by
homeowners, acclaimed by investors and recognised
by the industry.
DUO Residences, a New
Way of Living in Singapore
A preview of DUO Residences, the residential component
of the overall DUO development in Singapore was held
from 13 to 17 November.
DUO is an extraordinary integrated development that
features two landmark towers rising from the arts,
culture and educational precinct of the Bugis district.
With premium residences, Grade A Offices, a 5-Star
hotel and retail gallery, DUO is set to revitalise the way
one lives, plays and works there.
With a Gross Development Value (GDV) of RM10.2
billion (S$4 billion), DUO is projected to be a hot-spot
for the urban young professional. It is designed to
complement the Central Business District by the Beach
Road – Ophir Rochor Corridor and is the flagship of
Singapore’s Urban Redevelopment Authority plan to
revive Bugis district by construction of a mixed-use
Designed by internationally renowed architect, Ole
Schereen, the project consists of DUO Residences,
DUO Tower and DUO Galleria on 26,688 sq m of land.
The 49-storey DUO Residences 660 premium
residences will offer a pleasant view of the sea, Marina
Bay, Raffles Place and Kampong Glam. The units will
comprise studios, one-to-four bedroom units and
penthouses (ranging from approximately 430 sq ft to
4,000 sq ft) with European appliances and fittings.
Four decks of the DUO Residences will come with
amenities such as gymnasium (with patio gym),
50-metre lap pool, sky pool, children’s pool, Jacuzzi,
Teppanyaki terraces, outdoor dining area, function
room and extensive gardens.
The residences received an unpreceedented demand
with sales reaching 87% at the end of 17 November.
where 574 out of the 660 units offered were sold at an
averange price of S$2000 per sq ft. In terms of buyer’s
profile, Singaporean accounted for 70 percent,
Malaysians 14 percent and other nationalities 16
percent respectively.
On 8 November, the show gallery of DUO Residences
was unveiled in Plaza Mont’Kiara, Kuala Lumpur in a
preview session with members of the media.
Meanwhile, the 39-storey DUO Tower will consist of
352-room five-star hotel, retail shops and 20 levels of
Grade A office space. DUO Galleria is a retail gallery
located on the ground podium within a park-like
environment with a total lettable floor area of
approximately 53,000 sq ft.
DUO is one of the two major property projects
developed by M+S Pte Ltd, owned 60:40 by Khazanah
Nasional Berhad and Temasek Holdings (Private)
Limited, UEM Sunrise alongside CapitaLand Limited
have been appointed as Project Managers handling the
marketing and project development respectively. The
project is expected to be completed in 2017.
Almãs @Puteri Harbour
On 30 November and 1 December, UEM Sunrise
previewed Almãs Suites – part of the Phase 1 and
residential component of the overall Almãs @Puteri
Harbour (“Almãs”) a mixed-use development located in
Nusajaya, Johor. The preview was held concurrently at
two locations, Nusajaya and in Kuala Lumpur.
Almãs Suites stands majestically in a single block of 34
storey towering atop five storey of a multi-tier security
control car park, a double volume grand lobby; and a
facility podium boasting a 1.1 acre eco-deck (“E-deck”)
that is paved with lush landscape, pavilions, water
features and equipped with a swimming pool, a wading
pool, an outdoor and indoor gyms, a reflexology path,
a wellness terrace, an indoor half basketball court and
a multipurpose hall.
The block also comes with a beautiful sky garden at
level 33 which brings a unique ambiance for the
residents while overlooking a premium vista of the
adjacent linear park, centre courtyard and Kota
Targeting single working professionals and newly
married couples, Almãs Suites offers several types of
unit options with an indicative average price of RM895
per sq ft – ranging from an easy to maintain size of 520
sq ft with one bedroom to slightly spacious 896 sq ft
duplexes with 1+1 bedroom and more exclusive and
spacious 2,221 sq ft penthouses with 3+1 bedrooms.
Limited in numbers, the penthouses are suitable for
high-flyers who prefer exclusivity as well as privacy.
Almãs Suites joins two other blocks of service
residences that form 64% of the overall Almãs
development situated on approximately 12.22 acres of
freehold land, nestled in the award-winning Puteri
Harbour enclave and home to main attractions such as
the Puteri Harbour Satellite Clubhouse, Puteri Harbour
Family Theme Park and Traders Hotel. The remaining
36% of the development comprise commercial
components inclusive of five storey of retail with 44
units of shop offices and two 28-storey towers of
business suites.
With a launched GDV of approximately RM1.63 billion,
Almãs is set to become Puteri Harbour’s next
trendsetting landmark where business meets leisure.
Hari Raya Feasts
for Corporate Stakeholders
Johor MB Datuk Seri Mohamed Khalid Nordin is greeted by Senior Leadership team of UEM Sunrise at Kerlip Lebaran event
Guests at the Kerlip Lebaran event
As a goodwill gesture and appreciation towards
corporate stakeholders, UEM Sunrise organised
several Hari Raya Aidilfitri Open Houses at both the
Central and Southern Regions.
Helmi (in black attire on right) entertaining the guests at the
‘Lebaran Fiesta’
On 19 August, more than 400 of UEM Sunrise’s
corporate stakeholders in the Central Region,
comprising business and joint-venture partners,
bankers, government officials and members of the
media joined other guests in a group wide UEM Group
Hari Raya Open House at Mercu UEM, Kuala Lumpur.
On 24 August, 300 loyal customers from the Central
region were treated at the Hari Raya Lebaran Fiesta
Open House held at the Sime Darby Convention
Centre, Kuala Lumpur. It was organised as part of UEM
Sunrise’s efforts to increase rapport with its customers
and build up their loyalty towards the Company’s brand
and products.
Ang Kee Ping, Project Director of UEM Sunrise presenting a Lucky
Draw Prize to one of the lucky winners at Lebaran Fiesta
On 27 August, more than 500 guests turned up at the
Kerlip Lebaran-Hari Raya Open House held at The
Ledang Urban Retreat in Nusajaya.
Finally in Publika, a retail development by UEM Sunrise,
the Kenangan Sepia affair was held from 20 July to 7
August, evoking the nostalgia of traditional Malay
music as Ghazal and Keroncong tunes played on the
Angklung and Caklempong blended with other
contemporary instruments filled the air. Weaving together
Malay cultural performances and shopping the
Aidilfitri celebration thrilled shoppers from all walks of
From left - Sohaila Hj Yahya, Yuhaimi Yahya, Siew Chee Seng,
Dato' Izzaddin Idris, Dato' Wan Abdullah Wan Ibrahim and
S. Savithiri Devi at the UEM Group Hari Raya Open House
Opera House is a New Pulse of Symphony Hills
Harmony Cafe
Children’s playground
The new pulse of Symphony Hills is the Opera House a 40,000 sq ft state-of-the-art club house opened on
25th October.
Designed to give a resort vibe, it has many unique
features and majority of them revolves around water.
There is the ubiquitous swimming pool, which is also an
infinity pool, perfect to soothe your frazzled nerves or
to put in a few good laps to tone your body. Another
water feature is a koi pond with cascading water, a
quiet contemplative spot to calm the mind.
It also has an environmental friendly functional roof
garden that collects rain water to be used for watering
Basketball court
the common green area. Children have a special area
to have fun, with their very own playground.
There is a restaurant to settle hunger pangs and for
those who like to cook out, a BBQ area is available.
Sporting activity is also well looked after, as apart from
the pool, tennis courts, basketball courts and even a
gymnasium is on site. But there is something rare that
Opera House has, a mountain bike circuit, that will give
you a terrific workout!
Opera House is definitely worth a visit!
UEM Sunrise’s Properties Excite Japanese
UEM Sunrise properties received an
prospective Japanese buyers over
the Long Stay Fair which took place
from 2 to 10 November. A total of 557
prospects were registered at Tokyo
Big Sight, Bellsalle Yaesu, Fukuacia
Shinagawa, Nikko Kumamoto Hotel
and Tower Osaka, as they clamoured
for details of UEM Sunrise properties
including Residensi 22 Mont’Kiara,
Verdi eco-dominiums and Symphony
Hills, Almãs @Puteri Harbour and
Ophiria @East Ledang.
Private Seminar during the Road Show
Joint Seminar for Corporate Investors
at Hotel Nikko Kumamoto
UEM Sunrise Engages
with Singapore Media
Singapore Media Press Conference
Dato’ Wan Abdullah welcoming the Media members
UEM Sunrise conducted a briefing for members of
Singapore media on 19 September at the UEM Sunrise
Property Gallery in Singapore. Led by Dato’ Wan
Abdullah Wan Ibrahim, Managing Director/Chief
Executive Officer UEM Sunrise, the briefing was
organised as part of the Company’s efforts to engage
as well as share the progress of UEM Sunrise’s current
and future developments, particularly those popular
amongst Singaporeans in Nusajaya. It also provided an
in depth presentation on the Company’s business
activities, including progress updates and released
several statistics on property trends of UEM Sunrise’s
portfolios in Nusajaya.
Attending media included representatives from Straits
Times, The Edge, Channel News Asia, Lianhe Zao Bao,
Business Times and Bloomberg. The briefing ended
with a luncheon between UEM Sunrise’s Senior
Leadership Team and key editors at the Royal Plaza on
Scotts Singapore Hotel.
Updates for Central Region Media
Members of the media with UEM Sunrise senior leaders (top row, second from left) Sazali Salleh, (third from right) Azhar Othman;
(second from right) Ang Kee Ping; and Siti Mariam (front row, third from left)
On 26 September, UEM Sunrise conducted a
familiarisation tour of its property portfolios in the
Central Region for members of the media. The media
familiarisation tour was organised as part of the
Company’s efforts to engage as well as to share
firsthand information and progress of UEM Sunrise’s
current and future developments in the Central
The tour began with a project briefing at the UEM
Sunrise Property Showcase in Mont’Kiara featuring
developments such as Arcoris Mont’Kiara and
Residensi 22 Mont’Kiara. Members of the media had
the opportunity to view the interior of a 2-bedroom
unit of Arcoris Residences, the service residences
component of Arcoris Mont’Kiara before boarding the
bus to tour UEM Sunrise’s projects in Mont’Kiara and
Dutamas, where they passed by several residential and
commercial developments including a stop at 28
Mont’Kiara and UEM Sunrise Fun Zone as well as UEM
Sunrise Chill Out Zone.
In Cyberjaya, UEM Sunrise’s Development General
Manager, Sazali Salleh provided an overview of the 98
acre Symphony Hills development and joined members
of the media on a tour of the Schubert (superlink
homes) and Verdi eco-dominiums show units as well as
Symphony Hills’ newly completed clubhouse known as
the Opera House.
The tour ended with a presentation and press
conference led by YBhg. Dato’ Wan Abdullah Wan
Ibrahim, Managing Director/Chief Executive Officer of
UEM Sunrise, accompanied by Azhar Othman, Chief
Financial Officer and Siti Mariam Mohd Desa, Chief
Marketing Officer.
The media who attended the half day event were
representatives from New Straits Times, The Star, The
Sun, Utusan Malaysia, The Edge, China Press, Sin Chew
Daily, Kosmo, Focus Malaysia, TV3, Astro Awani and
Two Leading Architects Selected
for Maiden Australian Venture
UEM Sunrise recently purchased two prime freehold
land parcels in the Central Business District (“CBD”) of
Melbourne in Victoria, Australia. UEM Sunrise’s
Managing Director/Chief Executive Officer Dato' Wan
Abdullah Wan Ibrahim explained that the acquisition
marks the Company’s maiden venture into the
Australian market, and is part of its strategic regional
expansion plan.
sustainable features for apartment living in Melbourne”,
said Professor Philip Cox, founder of COX Architectures.
Over at the 224-252 LaTrobe Street site, UEM Sunrise
has chosen the design of Elenberg Fraser. The sculpted
tower creates a stacked 50 and 78 storey building that
house the residential units and facilities. The unique
star-shaped floor plate provides a vantage point for
every residential unit to some of the most superb
views in Melbourne. According to Callum Fraser,
founder of Elenberg Fraser, “This development will
offer one of the most generous provision of communal
facilities to the residents and this will set the project
apart from the rest in the market”.
The land parcels are located on 224-252 LaTrobe
Street with a size of 3,197 sq m in the heart of
Melbourne CBD and directly opposite Melbourne
Central – the CBD’s largest shopping centre; and 9-23
Mackenzie land parcel is 2,030 sq m, situated in the
eastern precinct of Melbourne CBD. These two designs
from Australian - based architectural firms have been
selected in crafting what would potentially become
new landmarks in the Melbourne skyline.
The Company is set to launch the projects by 2014 and
has already made good progress in bringing onboard
other main consultants for both projects to support
the design process. The development at 224-252
LaTrobe Street will feature over 500 premium
residential units in each phase and will likely be
launched in two phases, as well as vibrant retail
offerings that are directly connected to the Melbourne
Central shopping centre and the Melbourne Central
Train Station. The 9-23 Mackenzie Street project will
have over 388 apartment units with breathtaking
views towards the Carlton Gardens.
COX Architecture’s design, was selected for the 9-23
Mackenzie Street site. Its design was inspired by the
classic ‘Victorian Wardian Case’, with its graceful,
sinuous form of the 35-storey building enveloped by
full height floor-to-ceiling glass enclosure and the
strategic orientation of the tower gives the residential
units excellent panoramic view
over the world
heritage listed Carlton Gardens. “We have a vision for
the project to set a benchmark for environmentally
Mackenzie St
LaTrobe St
Callum Fraser
Founding Partner of
Elenberg Fraser
Professor Philip Cox
Founder of
COX Architecture
ISKARNIVAL 2013 receives 80,000 Visitors
ISKARNIVAL 2013 saw more than 80,000 visitors,
mostly Johoreans at the two-day carnival held over the
weekend of 7 and 8 December 2013 at Dataran
Mahkota, Kota Iskandar in celebration of Iskandar
Malaysia’s continued progress since its inception in
2006. The event was graced by the Johor State
Secretary, YB Dato’ Hj Obet bin Tawil.
Flying Fox fun by a young participant
Visitors at the affordable housing booth-Pr1ma
Themed “1 Impian Raikan Bersama!”, the carnival
underlined the numerous benefits and opportunities
generated by Iskandar Malaysia thus far and the social
inclusiveness that is fundamental to its growth and
development. Highlights of the event included a career
fair and affordable homes showcase, giant playground,
local food festival and concert with some of Malaysia’s
most popular artistes.
The food festival featured the best of Johor’s local
delicacies including Mee Bandung, Briyani Gam, Laksa
Johor and Otak-Otak, as well as cooking demonstrations
by top Malaysian Masterchefs, such as Dato' Chef
Fazley Yaakob, Syura and Ari Malik who proved very
popular among food enthusiasts, drawing in a large
group of onlookers. A total of 38 vendors took part at
the food festival.
The free concerts featured a line-up of Malaysia’s most
recognised artistes, where 85 locals were given the
opportunity to showcase their talents including local
bands, buskers, marching bands and dancers from
Yayasan Warisan Johor. Dato’ Siti Nurhaliza had many
singing along as she took to the stage on Saturday
afternoon. Other artistes included Najwa Latif, Black,
HyperAct and One Nation Emcee. The event ended on
a high note with a performance by Amy & Search.
Jointly organised by Khazanah Nasional Berhad
("Khazanah"), UEM Sunrise and Iskandar Investment
Berhad ("IIB"), the ISKARNIVAL 2013 supported by
Iskandar Regional Development Authority (”IRDA”),
and the Johor State Government showcased
opportunities available for locals in the booming
region of Iskandar Malaysia.
The Property Showcase and Career Expo were among
the biggest hit with the locals, where a range of
different affordable housing projects and career
opportunities in Iskandar Malaysia were offered.
A section of Dataran Mahkota was transformed into a
giant playground with inflatables for children and
adults and fun-filled games and thrilling rides for the
whole family.
Dato’ Siti Nurhaliza meeting her fans during the ISKARNIVAL concert.
The many visitors at Dataran Mahkota, Kota Iskandar
Diwali Dazzle
As part of its ongoing efforts to
enhance residents’ lifestyle, UEM
Sunrise’s community centre in
Mont’Kiara, known as UEM Sunrise
Fun Zone organised a Deepavali
celebration – a grand indulgence with
colourful entertainment which gave
much joy to the children, especially
when it coincided with the November
birthday bash, for children born in
that month.
Wanko Soba Eating Challenge
Publika, a retail development by UEM Sunrise
collaborated with Ichiban Boshi and held the first ever
Wanko Soba Eating Challenge event on 10 November.
The competition witnessed eager participants
gobbling down bowls and bowls of noodles in just three
minutes. The Wanko Soba Eating Challenge was
organised as part of its efforts to position Publika as an
international hub for cultural activities that appeal to
the communities of UEM Sunrise-managed properties
in Mont’Kiara and Dutamas. A collection from the
registration fees and donations received during the
event were channeled to the Japan Foundation for the
restoration of tsunami-hit Iwate Prefecture.
Monster Halloween
Apple Bites and Halloween Treats. A ‘trick and treat’
celebration was also held at Publika on the same day as
amused shoppers posed for memorable pictures of the
Halloween decorations.
UEM Sunrise Fun Zone was transformed into another
world during the October’s Halloween Party and
Birthday Bash. Youngsters looked their spookiest best
as they made scary and sudden appearances out of
nowhere to the screechy delights of fellow participants
at Mont Kiara’s most popular haunt.
The energetic mini monsters were too cute to spook
for long and Halloween celebrants were thrilled to the
bone at the costumes and props put up. Adding howls
to the screams and shrieks of the freaky atmosphere
were the Monster High Mob dance performance and a
host of inflatable fun activities such as Scary Face
Painting, Monster Sticker Tattoo, Monster Craft of the
‘Year-End Escapades’ for Loyal Customers
Welcome on board the cruise ship
Siti Mariam (left) with the loyal customers enjoying the
An exclusive ‘Year-End Escapades Dinner’ on a cruise
ship at Danga Bay, Johor Bahru was organised on 21
December 2013 for UEM Sunrise’s loyal customers with
the participation from more than 250 guests.
Held in conjunction with the holiday season, UEM
Sunrise took the opportunity to host the event to
express its appreciation to its loyal customers and at
the same time to leverage on the platform to further
enhancing the relation. Siti Mariam Mohd Desa, UEM
Sunrise’s Chief Marketing Officer was on hand to
welcome the guests.
Themed ‘Flash Back to the Grand Oldies’, guests struck
some funky retro poses at the vintage photo booth
before boarding the cruise ship in various colourful
outfits and exciting eye-catching apparels. The
fun-filled evening started with a fancy buffet feast on
the cruise before everyone started having
conversations and interacting with one another
exchanging notes and sharing expectations. The
evening was made more eventful with the
entertainment by “Glen & The Element”.
The Cruise Ship – for funky retro Escapade at Danga Bay
Second Jazz Fest Marks Publika’s
Publika, a retail development by UEM Sunrise marked its second
anniversary by hosting the Publika Anniversary Jazz, Malaysia’s foremost
jazz festival on 18 and 19 October.
Jazz aficionados swarmed the Publika Square to be part of this fantastic
weekend of amazing rhythm and hit vocals by the Havana Social Club from
Cuba, Denise Mininfield from USA, Heidi Vogel from the UK, Mokhtar Samba
from France and Matthew Sayersz from Indonesia together with local
performers Melissa Indot, Rozz, Ray Cheong and Dasha Logan.
In addition, Valtinho Anastacio, Kelvyn Yeang, Azmi Hairudin Agreement
and the Jose Thomas Band were also at hand at the chic setting with
cocktail tables spread around Publika Square and popular dining outlets
serving a variety spread of feast throughout the two anniversary evenings.
Jazz aficionados cheering during the festival
Mini Olympics of the Titans 2013
Arms wrestling
Participants ready for the Frisbee game
Mini Olympics of The Titans is the finale of Sports
Mania which ran for six consecutive months previously
in the Central and Southern Regions. During this
period, staff were grouped into five different teams,
named after gem stones – Morganite, Aquamarine,
Tourmaline, Zircon and Amethyst; and competed in
various sports and traditional games including Netball,
Volleyball, Arm Wrestling, Futsal, Congkak and Batu
Seremban. During the event finale, regional champions
for Volleyball, Futsal and Arm Wrestling from both
regions competed for the national championship titles.
Moreover, three new games were introduced and
adopted by the Ministry of Youth and Sports namely
Jombola, Dodgeball and Frisbee. Several friendly track
events also took place, including Three-legged Race,
Saronglympics Race and Pebbles Race.
The National Sports Institute provided medical support
during the event and held a mini exhibition relating to
sports science, medicine and technology. The day
ended with a prize-giving ceremony by Aminah
Abdullah, who is also the Organising Chairman of this
year’s Mini Olympics of The Titans. The Aquamarine
team was hailed the overall champion with members of
the team receiving a medal each.
In partnership with the Ministry of Youth and Sports,
UEM Sunrise hosted a companywide sports
extravaganza named Mini Olympics of The Titans 2013.
The full day event was held on 17 November at the
Sports Centre of University Malaya and was officially
opened by YB Datuk M.Saravanan, Deputy Minister of
Youth and Sports, accompanied by officials from the
Ministry, the National Sports Institute and UEM
Sunrise. The opening ceremony witnessed the staff
declaration and march past, an aerobics performance
and the Titans Cheer Competition.
The Titans of UEM Sunrise
Inaugural Harley & Ducati Expedition 2013
Mont'Kiara, Kuala Lumpur and Symphony Hills,
Cyberjaya; including the newly completed clubhouse in
Symphony Hills named the Opera House. It was also an
opportunity for the bikers to be familiarised with the
lifestyle living UEM Sunrise creates in each of its
ready for the expedition
Harley and Ducati bikers getting
gural Harley & Ducati
UEM Sunrise organised an inau
outing jointly organised
Expedition 2013 – a one-day
(“HOG”) Malaysia and
with the Harley Own
bikers from Malaysia,
Ducati Club Malaysia where 150
participated on 29
and neighbouring
The fun-filled expedition was organised as part of the
Company’s marketing efforts in the Central Region to
create awareness on UEM Sunrise’s developments in
In Symphony Hills, the bikers took part in a ‘hunt’
where they were required to answer questions related
to Symphony Hills. Other lined up challenges included
Ghost Rider, Wolverine Challenge, Walk Hunt, My Bike &
1, Phrase it Right and Pit Stop. As the finale, the top 10
teams that won the ‘hunt’ challenge, moved on to a
round of Gladiator Games and Mountain Challenge.
The expedition ended on a high note with an exclusive
dinner at the Opera House, a prize presentation and
entertainment by Helmi The Gimmick. Top 10 teams
received prizes such as Ducati’s leather jackets, retro
Polo tees and Harley Davison’s helmets, watches, bags,
lighters and tumblers. Moving in a convoy, HOG
Malaysia’s Assistant Director, Nik Adelin Dato’ Nik
Ismail and Ducati Club Malaysia’s representative, En.
Gaddaffi Ghazali headed their respective teams on the
camaraderie ride.
Sustainability Campaign 2013
Lum Tuck Ming, Chief Operating Officer of UEM
Sunrise, delivered a speech underlining the Company’s
strong commitment towards building sustainable
communities of the future. Also present was QASHE
General Manager Sohailah Hj Yahya.
Launched... Datuk Ir. Hamzah Hassan (left) with Lum Tuck Ming
and Sohailah Hj Yahya
“UEM Sunrise Sustainability Campaign 2013” - focused
on exploring innovative solutions to ensure
sustainability and at the same time foster greater
collaboration among participants, was held over two
days on 13 and 14 November 2013.
This year’s event was aimed at approaching
sustainability holistically. It included talks by related
agencies such as the Department of Occupational
Safety & Health (“DOSH”), IRDA, CIDB, Akademi Binaan
Malaysia (“ABM”), and Heath Practitioners which
centred on the various aspects which support
sustainability themes and other health related topics.
The second day of the programme was activity-based,
aimed at fostering greater interaction and partnership
between the staff and the industry players.
The 6th Annual Quality, Safety, Health and
Environmental Campaign was held at Puteri Harbour in
Nusajaya, Johor and was attended by over 300 of the
Company’s staff and representatives from 53
contractors and consultants.
Jointly organised with Construction Industry
Development Board (“CIDB”), the event was officiated
by the CIDB chairman, Datuk Ir. Hamzah Hassan, while
The team behind the success of Sustainability Campaign 2013
3rd Spelling Competition
This year, the winner of UEM Sunrise PINTAR Schools’
Spelling Competition was Gauthama Rueben a/l Ganesan
of Sekolah Kebangsaan Nusa Perintis 1, who received a
gold medal and a cash prize of RM500. The second and
third places went to Mohd Izz bin Zakaria from Sekolah
Nusa Perintis 1 and Nurul Najwa binti Barni from
Sekolah Kebangsaan Nusantara with cash prizes of
RM350 and RM200 each with silver and bronze medals
Spelling Competition - Top 20 Winners
Ninety pupils from 13 UEM Sunrise PINTAR primary
schools took part in a Spelling Competition at the
Theatrette Hall, Bangunan Dato’ Jaafar Muhammad,
Kota Iskandar, Nusajaya on 31 October. Organised in
collaboration with the Johor Bahru District Education
Department, the competition witnessed a 50%
increase in participation as compared to 60 students
last year.
The Spelling Competition comprised three rounds of
challenges – written test, verbal spelling test for top 20
contestants and final round of Spelling Bee, a new
challenge introduced this year. The Spelling Bee is
known as a traditional competition in which
contestants need to spell the given English word aloud,
alphabet by alphabet. Contestants who misspelled
were eliminated and only 10 finalists competed to be
crowned as the Spelling Bee Champions.
The competition was graced by YB Datuk Haji Jemale
bin Paiman, English Language Senior Officer from
Johor State Education Department, who presented the
prizes to all winners, accompanied by UEM Sunrise’s
Mohd Nadzari Haji Bachek, Senior General Manager,
Spelling Competition - Contestants at knock-out session
Healthy Hygiene Habits for PINTAR
It was a first time collaboration with Johor Bahru
District Health Department where three speakers gave
a 30 minute talk each. Topics covered included healthy
diet, personal hygiene as well as a grooming session.
There were other fun-filled activities such as sandwich
making demonstration by the students called
‘Do-It-Yourself’. Several booths were set up that
promoted healty living lifestyle such as ‘Johor Bebas
Asap Rokok’, body screening, dengue awareness and
dental showcase.
Dental health care for the students
A “Health and Hygiene” course was organised for 150
Year Five and Year Six UEM Sunrise PINTAR School
students in collaboration with the Johor Bahru District
Health Department.
“As a responsible corporate citizen, UEM Sunrise is
committed to develop a healthy environment in all
UEM Sunrise’s PINTAR schools. We trust that early
education and awareness is imperative in changing
public perceptions and modifying behaviour for
healthier people”, said Mohd Nadzari Haji Bachek, UEM
Sunrise’s Senior General Manager, Nusajaya who
represented the company at the event.
National Day Campaign and Green
Programme Competition Winner Rewarded
UEM Sunrise PINTAR School students who participated
in the “National Day Campaign” and “Green
Programme” competitions, were rewarded with cash
prizes and certificates at the Theatrette Hall,
Bangunan Sultan Ismail, Kota Iskandar on 24
September. The National Day Campaign’s Choral
Speaking competition, themed “Unity”, was aimed to
test the students’ competencies to orally interpret and
recite a text from their memory. It also served as a
platform for students to learn, perform and improve
their public speaking skills.
The Green Programme was a design competition that
required students to use recycled materials to design
their creative ideas. The objective of this competition
English Boot Camp
An inaugural English Boot Camp for 130 Year Five UEM
Sunrise PINTAR School students was organised at
Savanah Hills, Bukit Tiram, Johor Bahru on 29 June.
The two-days/one-night camp is aimed at promoting
greater usage of English as well as to assist
participating students to create awareness on the
importance of English as a second language. Filled with
fun activities such as Sing Along and Project Runaway,
the camp helped to further develop the students’
self-confidence, improve their pronunciation as well as
promote better vocabulary. Additionally, it encouraged
was to imbue the students with creative thinking and
foster a socially responsible green generation through
simple and informative competitions.
Choral speaking and Green Competition participants
the students to overcome their fear in conversing in
English through group presentations and activities.
This English Boot Camp is part of the UEM Sunrise’s
ongoing quest under its CSR Education - Academic
Excellence Programme to help raise the academic
performance of its PINTAR students.
Participants of English Boot Camp
Khatam Al-Quran Ceremony
for 134 Pre-schoolers
The 5th Khatam Al-Quran ceremony on 16 November
marked the achievement of 134 pre-schoolers who
completed the “Pintar Al-Quran Programme” for 2013.
Johor Religious Department Officers as well as
respective teachers of UEM Sunrise’s adopted KEMAS
The programme aims at educating the younger
generation to become Al-Quran literate. This year, 134
out of 271 pre-schoolers aged five and six years old
from UEM Sunrise’s adopted KEMAS kindergartens
around Gelang Patah, Johor successfully completed
their Al-Quran recital classes while the remaining 137
children are currently at various stages of completing
the programme. Since its inception, the programme
has seen a steady growth and satisfactory
achievement, with a total of 1,163 Al-Quran graduates
to date.
The ceremony was graced by YB Haji Abd Mutalip Bin
Abdul Rahim, Johor Religious Committee Chairman
who gave the opening speech. Also present were
Pre-schoolers during the Khatam Al-Quran ceremony
Back To School Cheer for 40 Orphans
Pertubuhan Kebajikan Anak-Anak Yatim Darul Aitam
(“Darul Aitam”) in Tapah, Perak, received a donation
cheque amounting to RM18,400 for the purpose of
purchasing school uniforms and other necessities for
forty school going children aged between seven and 17.
programme is to ease the burden of the orphanage for
the upcoming 2014 school session and to contribute to
its day to day running operations.
Nik Surina Suria, Head of Corporate Communication
Department presented the cheque to the centre
witnessed by local authorities from Majlis Daerah
Tapah, Jabatan Kebajikan Masyarakat and Pejabat
Polis Daerah Tapah.
The “Back to School” programme is an extension of
UEM Sunrise’ Corporate Social Responsibility (“CSR”)
mission to Tapah. The main objective of the
Back to School Cheer - cheque for Darul Aitam orphans
Extending a Helping Hand to Orang Asli
On 28 November, UEM Sunrise brought some cheer to
the Orang Asli students of Kampung Simpang Arang in
Gelang Patah by handing over school apparels. A total
of 145 school going children received two sets of
school uniforms, shoes and socks amounting to
RM250.00 each.
Group photo with the recipients
The handing over of ‘Back to School’ kits was held in a
ceremony graced by YB Dr Haji Zaini Haji Abu Bakar,
Assemblyman of Nusajaya with presence of
approximately 400 guests including representatives
from Jabatan Kemajuan Orang Asli (”JAKOA”) as well
as the community of Kampung Simpang Arang. UEM
Sunrise was represented by Mohd Nadzari bin Haji
Mont’Kiara Pines
Joanne Khong’s Sanctuary
She has called Mont’Kiara Pines ‘home’ for the
last twenty years and has enjoyed every single
minute of it.
Joanne Khong had settled in after resigning from
her post as chief stewardess for MAS. She
remarked, “Here I was with my new born baby
and enjoying the serenity of the lush greenery
and looking at lovely birds in their safe sanctuary
and not forgetting monkeys scampering about!
Back then, there were only 3 blocks in Mont’Kiara
Pines-Scots, Everette and Aspen.”
Joanne was so impressed with her new abode
that the thought of moving out has never
crossed her mind. She said, “I love the
environment in Mont’Kiara and the fact that it is
selfcontained with everything conveniently
nearby. The whole place has a lot of greenery and
lined with attractive pavements linking to most of
the condominiums making walking or jogging
pleasurable. There are also shopping complexes
like Plaza Mont’Kiara, 1 Mont’Kiara and also the
most well known, Publika at neighbouring
Dutamas, which is the "darling" of all shopping
centres. My son and his friends have enjoyed
growing up in such a vibrant and safe surroundings.”
Another feature that Joanne loves is the
dependable "Fun Rides" that pick and drop off
residents at strategic stops making Mont’Kiara a
convenient meeting place. There is also the
Publika shuttle plying the route to KL Sentral,
another convenient connection to PJ and KL.
That is just one side of the story. Joanne has made the
UEM Sunrise Chill Out Zone her "second home" so to
speak. It is the perfect place for homemakers to
hangout and catch up with their neighbours after they
finish their chores. It is all to do with the wide range of
activities and programmes on offer every day. She just
loves the Dancercise (Japanese Yasakoi So-ran), line
dancing, hula hoop, belly dance, yoga and Tai Chi as it
keeps her healthy. Joanne was also enthusiastic about
the cooking demonstrations, language classes and
craft work that are conducted by residents for fellow
residents because she believes it has helped them all
become more knowledgeable and polished persons.
The yearly festivals like Hari Raya, Chinese New Year,
Deepavali, Christmas and lantern festival are an
enjoyable get together as it is exclusive for residents
staying in UEM Sunrise-managed properties said
Joanne. She added, “I’m sure the sense of close knit
community here is one of the draws for becoming a
resident here. It’s not just the festivals that are fun but
also the yearly community sporting events like golf,
tennis, badminton and the bowling challenge held
especially for residents and purchasers to celebrate
cross cultural togetherness and foster closer
Her friends and relatives are also happy and somewhat
envious at her home in Mont’Kiara, exclaiming what
exclusive neighbourhood it is and how lucky she is to
make it her home.
For Joanne, among the many happy memories she has
in Mont’Kiara, her most unforgettable moments was
when she was crowned champion in the inaugural Best
Recipe Cooking Contest back in 2010. She laughed
when she said, “I had named the dish 'Chai Glamour’,
which sounded a bit naughty considering the
ingredients were fresh salad greens, assorted
mushrooms, Fuchok, ginkgo served with steamed flour
buns and pumpkin cake!” Celebrity Chefs Florence Tan
and Ismail were the guest judges. She added,
“Needless to say it served as a platform for me to be a
better homemaker/chef and share some of my
invaluable recipes with the international community in
Mont’Kiara. I must thank the organiser of the event,
UEM Sunrise for staging many "community bonding"
Joanne ended by saying that purchasing a property in
Mont’Kiara is a great investment and she would
definitely purchase another piece of property here if
the opportunity presents itself.
Forth Year Membership with The Edge
Billion Ringgit Club
UEM Sunrise remains one of 144 members of The Edge Billion Ringgit Club for the
fourth consecutive year since 2010 – announced during a gala dinner on 2 September.
The Edge BRC has firmly established itself as Corporate Malaysia’s most prestigious
grouping, a select group of companies distinguished for their continuous pursuit of
growth opportunities while ensuring a right balance between profits and best business
practices. To qualify for the BRC, companies needed a minimum market capitalisation of
RM1 billion on 31 March. Companies that meet the requirement will automatically be
included and acknowledged in the annual listing by The Edge.
Awards for Verdi eco-dominiums & Almãs
@Puteri Harbour
Two of UEM Sunrise’s projects were awarded
during “The Malaysian Reserve Property Press
Awards 2013” pesentation dinner held on 8
November at Ritz Carlton, Kuala Lumpur. Verdi
eco-dominiums was named the Best Green &
Smart High-Rise Residential Development and
and the Company‘s latest development known as
Almãs @Puteri Harbour was named the Best
Integrated High-Rise Development.
Representatives from UEM Sunrise (5th & 6th from left) in a group photo after
receiving their awards
UEM Sunrise Ranked 4th Top Property
UEM Sunrise has been ranked the country’s 4th Top Property Developer at The Edge Property
Excellence Awards 2013 presentation ceremony on 10 October. Dato’ Wan Abdullah Wan
Ibrahim, Managing Director/Chief Executive Officer received the award and Certificate on
behalf of the Company from the Minister of Urban Wellbeing, Housing and Local Government,
Datuk Abdul Rahman Dahlan during a gala dinner held in Kuala Lumpur. This is the 11th year The
Edge has ranked Malaysian property developers and the sixth year in which submissions have
been accepted from privately owned developers and the property arms of the companies listed
on Bursa Malaysia. Last year, UEM Sunrise was ranked as the 5th Top Property Developer under
the Top Property Developers Award category, which is the anchor award of The Edge Malaysia
Property Excellence Awards.
Recognitions @2013 ACCA MASRA
UEM Sunrise received two recognitions in November for its corporate sustainability and
reporting efforts when the Company was shortlisted for the ACCA Malaysia Sustainability
Awards (“MaSRA”) 2013 and awarded the National Annual Corporate Report (“NACRA”) 2013
Certificate of Merit on 18 and 22 November respectively.
Corporate Governance Industry
Excellence (Property) Award
UEM Sunrise received a Corporate Governance Industry Excellence (Property) Award on 16 December
2013. Organised by the Minority Shareholder Watchdog Group in Kuala Lumpur, the Company was
recognised for taking the effort to raise our Corporate Governance (“CG”) levels using the ASEAN
CG which is a standardised methodology across the region. UEM Sunrise was ranked 21st out of top
50 companies that adhere to the ASEAN CG Scorecard methodology, which is also adopted by other
ASEAN countries such as Indonesia, Singapore, Philippines, Thailand and Vietnam.
Imperia @Puteri Harbour
Residential Tower from within the site
Podium carpark from Office Tower
Main Contractor
IREKA Engineering and Construction Sdn Bhd
Work Progress
• The current progress is about 25%
• Target completion is end of 2014.
Artist’s impression of the completed Imperia development
Teega @Puteri Harbour
Substructure - Block 1
Superstructure - Block 2
Main Contractor
Aston Star Sdn Bhd
Work Progress
• Substructure (Overall) : 90%�
• Superstructure (Overall) : 3%�
Artist’s impression of the completed Teega development
Summer Suites & Summer VOS
Main Contractor
Aston Star Sdn Bhd
Current Stage of Works
• Overall beyond 50% completion.
• Structural & RC works is targeted to be
completed by earlyJan 2014.
• Current work progress is reaching roof level for
Tower B, and Level 34 for Tower A.
Artist’s impression of the completed Summer Suites & Summer
VOS development.
Arcoris Mont’Kiara
Main Contractor
Aston Star Sdn Bhd
Current Stage of Works
Artist’s Impression of the completed Arcoris
Mont’Kiara development
• Current Stage of Works - 15% completed.
• Substructure works nearing completion.
• Podium superstructure ongoing and tower superstructure about to commence.
• Currently have reached the Plaza Level (as can be seen from photographs) .

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