sales channel
Transcription
sales channel
SYNSHEEN STAR SPORTS DEC 2015 R&D DIVISION HEADQUARTER KR Introduction Global Starsports Corporation history / Subsidiary CHAPTER 1. Technology of starsports Byword of domestic sports brand “Starsports” New noun of sports market “Atemi” Contents CHAPTER 2. Sales channel of Starsports Sales channel in domestic market Sales channel in overseas market CHAPTER 3. Collaboration with STAR SPORTS Sales status Marketing Plan Who will be business partner with STAR SPORTS? Intro STAR SPORTS IS FOUNDED “STAR RUBBER SERVICE CENTER” IN SEOUL IN 1965. WHEN STATE AND COMPANY DEVELOPS ITS BODY SIZE DASH INTO THE AGE OF LIMITLESS IN1990s STAR SPORTS SETS UP “STAR OFFICE AND FACTORY IN QINGDAO CHINA” FORMING THE BASIS PREPARED TO TAKE OFF TO THE WORLD BEST SPORTING GOODS COMPANY. TODAY STAR SPORTS MADE A BRAND “STAR” BUILDING UP GREAT MANUFACTURING TECHNIQUE. PLUS, BASED ON THE FIRM SALES CHANNEL AND SALES IN DOMESTIC STAR SPORTS TAKE THE LEAD ITO WORLD SPORTING GOODS MARKET. STAR SPORTS WITH REPRESENTING KOREA SPORTING GOODS COMPANY STAR SPORTS WOULD LIKE TO BE +1 IN SPORTS AND LEISURE LIFE FOR CUSTOMER. STAR SPORTS HISTORY 2010 2013 2014 2014 ~ PAST AND PRESENT Busan Asiangames Official ball Soccer, Basketball, Handball Guangzhou Asiangames Official ball Soccer ITF Official ball 2002 STAR SPORTS SUBSIDIARY K League Pohang steelers Official sponser Atemi Incheon Asiangames Official ball Soccer, Basketball, Volleyball, Handball Tennis Qingdao office and factory Starsports founded 2000 Gwangju Universiade Soccer, Handball Founded Star rubber center FIFA, FIBA Official ball 1991 1965 QINGDAO OFFICE AND FACTORY OF STAR SPORTS STAR SPORTS INFORMATION FOR GLOBAL DEVELOPMENT. Click here for more info Qingdao office and factory was founded in 1991. It is subsidiary company of Starsports Korea. Based on quality and technology of Starsports Korea, Qingdao office and factory is now dominant position in China sports market. THE STATUS OF OFFICIAL APPROVAL OFFICIAL APPROVAL THIS SHOWS TECHNOLOGY OF STARSPORTS FIFA IHF KFA KTA FIVB TECHNOLOGY KVA ITF KBA FIBA CHAPTER 1 Technology of Starsports Byword of domestic sports brand “Starsports” New noun of sports market “Atemi” Technology of Starsports Leading future tech Investment for future Customer-friendly Strong sales channel 50-year-old tech Early technology development and application Multiple patent possession of sporting goods Sales channel based on customer-friendly Investment For future Strong sales channel Soccer = STAR EXCELLENCE OF TECH SPORTS OFFICIAL APPROVAL BALL RELATED GOODS Technology Click balls for more info Approved Click balls for more info Accessories Click accessories for more info Volleyball = STAR EXCELLENCE OF TECH SPORTS OFFICIAL APPROVAL BALL RELATED GOODS Technology Click balls for more info Approved Click balls for more info Accessories Click accessories for more info Basketball = STAR EXCELLENCE OF TECH SPORTS OFFICIAL APPROVAL BALL RELATED GOODS Technology Click balls for more info Approved Click balls for more info Accessories Click accessories for more info Tennis = STAR EXCELLENCE OF TECH SPORTS OFFICIAL APPROVAL BALL RELATED GOODS Technology Click racket for more info Approved Click balls for more info Accessories Click nets for more info Badminton = Atemi EXCELLENCE OF TECH BADMINTON SPECIALTY RELATED GOODS Technology Click rackets for more info Approved Click rackets for more info Accessories Click accessories for more info 행사 방향 New sports goods Fresh Enterprising Pleasant Polished Together Communion NEW SPORTS Click here for more new sports goods http://www.starsportsmall.co.kr/goods/submain.asp?cate=429&categoryNum= THIS IS THE WAY STAR SPORTS WILLTAKE IN THE FUTURE. Integrated Tee ball Floor ball Net ball Flying disc Stacking Handler Soft volleyball Foam volleyball Soft handball Diverseness Creation New Sports New Sports Diversity Fresh CHAPTER 2 Sales channel of Starsports Sales channel in domestic market Sales channel in overseas market STAR SPORTS DOMESTIC SALES CHANNEL By region A G.Seoul B Retail store A 1 E-Mart Daejeon 2 Lotte Mart C Busan 3 Homeplus D Gangwon 4 G.Super E Jeolla F Jeju Each agent and chain store will be measured by sell in. 3,000 branch Whole sale STAR SPORTS OVERSEAS CHINA MARKET Exclusive sales agents Beijing, Shanghai, Guangzhou Harbin, Wuhan Direct sales agents 200ea agents in china Sales agents 2,000ea agents in china CHAPTER 3 Collaboration with STAR SPORTS Sales status Marketing Plan Who will be business partner with STAR SPORTS? SALES AMOUNTS TOTAL SALES STATUS 2013 ~ 2015 By year Unit : US$ 1,000 33,830 22,133 55,301 52,110 50,512 2013 2014 ○ Balls, Shoes, Rackets, Bands, Bags, Socks, Accessories, Nets and Steels included. 2015 OVERVIE MARKETING W DOMESTIC STRENGTH WHOLE SALES CHANNEL for SALES DOMESTIC OVERSEAS STRENGTH B2B CHANNEL STRENGTH CHINA MARKET STRATEGY COLLABORATION ATL STRENGTH ASSOCIATION AND CLUBS STRENGTH MARKETING SOCCER, VOLLEYBALL, BASKETBALL FOR PRODUCTS PROMOTION WHO WILL BE BUSINESS PARTNER WITH