The Canon Story 2015/2016

Transcription

The Canon Story 2015/2016
Kyosei
Canon’s corporate philosophy is kyosei.
It conveys our dedication to seeing all people,
regardless of culture, customs, language or race,
harmoniously living and working together in happiness
into the future. Unfortunately, current factors related to economies,
resources and the environment make realizing kyosei difficult.
Canon strives to eliminate these factors
through corporate activities rooted in kyosei.
Truly global companies must foster good relations
with customers and communities, as well as with governments,
regions and the environment as part of their fulfillment of social
responsibilities.
For this reason, Canon’s goal is to contribute to global
prosperity and the well-being of mankind as we continue
our efforts to bring the world closer to achieving kyosei.
Contents
Kyosei: Canon’s Corporate Philosophy . . . . . . . . . . . . . . . . . . . . . 1
Message from Top Management . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
Canon’s Vision . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
Advanced Canon . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Canon by the Numbers
.................................................
6
20
Introduction to Canon Businesses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22
Introduction to Canon Businesses
Home . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
Introduction to Canon Businesses
Office . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
Introduction to Canon Businesses
Professional . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28
Introduction to Canon Businesses
Industry . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30
Activities Focused on Tomorrow . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32
Cutting-Edge Manufacturing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36
Global Marketing & Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38
Efforts Aimed at Enriching Lives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42
Horseshoe Bend, Arizona, USA
EOS 5D Mark III, EF11-24mm F4L USM
Message from Top Management
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THE CANON STORY 2015/2016
Canon will build a rock-solid foundation
to return to a path of growth and make
great strides.
Looking at the global economy this year, while some countries and regions will continue
to face challenging conditions, countries expected to realize steady growth include the
United States among advanced nations, and India and ASEAN countries among emerging
nations. Overall, the outlook for the global economy points to a gradual transition toward
stable growth. Accordingly, Canon is positioning itself to ride this wave as a means of
returning to a path of growth and we are carrying out various measures to realize a
successful final year to Phase IV (2011–2015) of our Excellent Global Corporation Plan.
First, we are focusing on reinforcing our existing businesses through the launch
of innovative new products and services. Also, in addition to pursuing technologies
aimed at paving the way for the future, we are working to steadily cultivate and expand
new businesses with a focus on the B-to-B sector, from network cameras, mixed reality
systems and 3-D machine vision systems, to nanoimprint technology for use in nextgeneration semiconductor lithography systems and healthcare-related businesses. We
are also making progress toward the establishment of our Three Regional Headquarters
management system, taking initial steps in Europe with commercial printing and network
cameras, and in the Americas with medical equipment.
At the same time, we are striving to strengthen our sales and marketing capabilities
through the development of diverse sales channels, the deployment of global services,
and the expansion of sales networks in emerging countries. Also, aiming to realize a
globally optimized production system, we are robustly promoting greater automation
and in-house production to boost production in Japan, as well as the localized production
of consumables through automated production systems in Europe and the Americas.
Furthermore, we are focusing energies on rigorous quality control, environmental
considerations, enhanced information security, the development of human resources and
our corporate social responsibility (CSR).
Looking back over the preceding four years of Phase IV, there have been a number
of unforeseen events that resulted in a constantly changing management environment,
including the Great East Japan Earthquake, the sharp appreciation of the yen, and Europe’s
sovereign debt crisis. At Canon, however, we believe such conditions provide us with a great
opportunity to rapidly achieve transformation ahead of the changing times, enabling us to
realize sound business growth as we aim to return to a path of solid growth. We are making a
company-wide effort to enhance our business performance to realize a successful conclusion
to Phase IV while building a rock-solid foundation targeting future growth and development.
Fujio Mitarai
Chairman & CEO
Canon Inc.
THE CANON STORY 2015/2016 3
Canon’s Vision
Excellent Global
Corporation
Plan Phase IV 2011–2015
Seeking to become a truly excellent company
that is admired and respected around the world,
in 1996 Canon launched the medium- to longterm Excellent Global Corporation Plan. Having
successfully completed the first three phases
of the Plan, we embarked on Phase IV in 2011.
Guided by six key strategies, we are carrying out
a range of initiatives aimed at achieving our goals
for this fiscal year.
Canon’s Road to Phase IV
Phase I 1996-2000
To strengthen its financial base, Canon
transformed its mindset to total optimization
and a focus on profit. The company instituted
various business innovations, including
selection and consolidation of business
areas, and reform activities in such areas as
production and development.
Phase II 2001-2005
Aiming to become No. 1 in all major business
areas, Canon focused on strengthening product
competitiveness along with the changing times,
stepping up efforts to digitize its products. The
company also conducted structural reforms across
all Canon Group companies around the world.
Phase III 2006-2010
Canon moved ahead with such growth
strategies as enhancing existing businesses
and expanding into new areas. Through
the thorough implementation of supply
chain management and IT reforms, the
company targeted the realization of “real-time
management” to respond quickly to changes.
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THE CANON STORY 2015/2016
1
Realizing the World’s No. 1 Products
through Innovation
Through the launch of innovative and attractive products and an
emphasis on profitable solutions and services, we aim to reach the
overwhelming No. 1 position in each of our primary businesses. At the
same time, we continue to grow secondary businesses in related areas,
such as network cameras and the retail photo segment.
A Corporate Spirit
Designed to Achieve
Our Vision
4
Respect for
Humanity
Emphasis
on
Technology
Canon’s
Corporate
DNA
Enterprising
Spirit
Striving to Deliver the Highest Value
In addition to developed countries, we are working to accurately identify
trends in emerging countries in Asia, Latin America and Africa toward the
establishment of effective sales structures in these regions. In developed
markets we are strengthening our solutions business while in emerging
markets we are working to expand our sales office networks.
2
Globalizing Innovative Technologies
We have intensified efforts to strengthen two new business domains for
Canon: medical imaging and intelligent robots for automated production.
Also, toward the establishment of our Three Regional Headquarters
management system, in addition to our center for innovation in Japan, we
are adding centers in the U.S. and Europe, developing business in each of
these regions in accordance with regional characteristics.
3
Pursuing the World’s Best
Manufacturing
With the aim of achieving rational production in terms of product quality
and cost, we comprehensively assess such factors as distribution, parts
procurement, labor and risk. Production is further enhanced through
the in-house production of tools, materials and technologies, including
automated production systems.
Canon’s Corporate DNA
The San-ji (Three Selfs) Spirit
Behind Canon’s 70-plus-year history and development as a business lies its corporate DNA:
a respect for humanity, an emphasis on technology, and an enterprising spirit that the
company has consistently passed on since its foundation. The enterprising spirit on which
Canon was started as a venture company, and the relentless drive to distinguish itself
through technology, permeate the company, and have continued to provide society with
new advances. These motivating factors are in turn supported by a respect for humanity,
which encompasses meritocracy and an emphasis on good health. Canon is committed
to passing its corporate DNA on to future generations to ensure the company grows for
another 100, or even 200, years.
The Three Selfs, the foundation of the company’s guiding principles that
have been passed down since Canon was founded, are self-motivation, selfmanagement and self-awareness. For Canon, which strives to be a truly excellent
global corporation while maintaining the legacy of its corporate DNA, the Three
Selfs continue to serve as the company’s most important guiding principles.
5
In Pursuit of a Sustainable Society
Utilizing technology developed to save energy and resources, Canon is
working to lessen environmental impact throughout the entire product
lifecycle, from initial design and production to eventual recycling. We aim
to be an environmentally progressive company that succeeds in both
enriching lifestyles and protecting the environment.
[Self-motivation] Take the initiative and be proactive in all things.
[Self-management] Conduct oneself with responsibility and accountability.
[Self-awareness]
Understand one’s situation and role in all situations.
6
Training the Leaders of Tomorrow
Guided by our San-ji (Three Selfs) Spirit, we continuously strive to
transform the company through our enterprising spirit. Along with
cultivating and passing down this corporate culture, we conduct
international training programs in our mission to develop global
human resources.
THE CANON STORY 2015/2016 5
Advanced Canon
New Business: MR Systems
Canon technology seamlessly
merges the virtual and real
worlds
Canon’s MREAL System for Mixed Reality (MR) delivers a new
visual experience by seamlessly merging the real world with
virtual computer-generated (CG) images in real time. Creating
a stunningly realistic “mixed” reality, MREAL (pronounced
em ree-AL) naturally synthesizes three-dimensional CG
images within real-world environments through a video
see-through head-mounted display (HMD) or hand-held
display (HHD). Employing Canon-developed markers and
sensors incorporated in the displays, the system is able
to instantaneously measure data regarding the position
and orientation of the user to ensure accurate alignment
performance with complete freedom of movement, regardless
of how the user may move in relation to a CG object—whether
approaching it, moving away from it or altering the angle of
view. Additionally, the use of a uniquely shaped free-form
prism contributes to compact and lightweight HMD and HHD
designs. The combination of these revolutionary imaging
technologies enables full-scale simulations and evaluations for
those working on the front lines of design and manufacturing.
Currently, MREAL is being used in such diverse fields as the
automotive, architecture and construction industries. In this
way, Canon will continue striving to bring never-before-seen
innovation to the world of imaging.
The MREAL HM-A1 and HH-A1
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THE CANON STORY 2015/2016 7
Advanced Canon
New Business: 3-D Machine Vision Systems
A cutting-edge robotic eye
capable of instantaneous object
recognition
Canon’s RV1100 3-D Machine Vision System was developed
in response to the needs of the manufacturing industry for
a parts-provision system employing a robotic arm that can
work quickly, accurately and with dexterity. Employing Canon
proprietary digital imaging technologies, the RV1100 serves as
the “eyes” of industrial robots. Through cutting-edge imagerecognition, data-processing and optical technologies, these
eyes are capable of the three-dimensional recognition of
production-line parts randomly assembled in a pile on a pallet.
The data required for the picking process is transmitted to the
robotic arm’s controller unit in approximately 2.5 seconds. The
ability to accurately recognize various parts, from those with
complex shapes to those with few distinguishing features,
facilitates the automation and acceleration of parts-provision
processes, contributing to improved productivity while
reducing production costs. This technology has attracted the
attention of and earned kudos from a range of manufacturers
pursuing automated processes, including companies in the
automotive, parts and electronics industries. Through efforts
to hone this advanced technology, including such means
as expanding its ability to handle both smaller-sized parts
and larger-sized parts, Canon aims to create new solutions in
response to diverse industry needs.
Projecting a pattern for object recognition
The RV1100
A recognized part is picked up and supplied to the next process
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THE CANON STORY 2015/2016
High-precision three-dimensional recognition
THE CANON STORY 2015/2016 9
Advanced Canon
Three Regional Headquarters Management System:
Commercial Printing Solutions
Aiming for the No. 1 position in the printing field.
A partnership designed to boost our technological,
research and sales capabilities
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THE CANON STORY 2015/2016
Leveraging advanced printing technologies to meet the diverse needs of customers around the world, from the consumer segment to the office, and
even commercial and industrial printing sectors, Canon welcomed Dutch printer manufacturer Océ into the Canon Group. The combination of Océ,
with its first-rate expertise in high-speed continuous-feed printers and commercial large-format printers, and Canon, which excels in office multifunction
devices and large-format inkjet printers, creates a strong technologically complementary relationship. As a result, we are now able to provide a range of
printing solutions that is wider and more robust than ever before. Furthermore, through joint product development with Océ, which shares Canon’s strong
commitment to technological excellence, we have dramatically strengthened our global research and development capabilities. Also, the merging of Océ
and its operations focused primarily in Europe and the U.S. with Canon’s global marketing network has enabled us to provide new value to customers
in the printing field by empowering our sales capabilities and bringing about more assiduous service and support systems. Toward the promotion of
globalized diversification focused in Japan, Europe, and the U.S., this partnership represents the cornerstone on which Canon will establish its Three
Regional Headquarters management system.
Flexible support for printing everything from brochures to newspapers
The Océ ColorStream 3700 Z high-speed
continuous-feed printer
THE CANON STORY 2015/2016 11
Advanced Canon
Three Regional Headquarters Management System:
Biomedical Solutions
From the U.S. to the World.
Canon’s technologies support
the future
What if we could detect future diseases before they occur?
Through genetic testing, it is possible to identify
susceptibilities to congenital disorders or the likelihood of
contracting a disease, and even to analyze the side effects of
medications, all from a strand of DNA. Canon U.S. Life
Sciences, Inc., based in Maryland in the United States (a
country that stands at the vanguard of advanced medicine),
has conducted research and development into genetic
testing systems and reagent cartridges based on Canon
CMOS sensor and inkjet printer technologies. Aiming for the
early realization of the fruits of these labors and the launch of
integrated production and marketing operations in the
United States, Canon BioMedical was established in March
2015. Through cooperation with universities and advanced
research institutes, Canon BioMedical is planning to make
inroads into the high-growth biomedical business. As the first
global business headquarters on the path to realizing the
Canon Group’s Three Regional Headquarters management
system, Canon BioMedical will work to develop and expand
its business not only in the U.S., but in Europe and other parts
of the world as well. Additionally, Healthcare Optics Research
Laboratory in Cambridge, Massachusetts, has commenced
the research collaboration with Harvard-affiliated medical
institutions, Massachusetts General Hospital and Brigham and
Women’s Hospital, targeting the development and validating
the clinical value of in vivo diagnostic technologies to see
what cannot be seen by conventional methods. Leveraging
our proprietary optical and image-processing technologies,
and through partnerships with leading research hospitals,
Canon will continue conducting research into future
healthcare to support healthy living.
A genetic testing system under development at Canon U.S. Life Sciences
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THE CANON STORY 2015/2016
THE CANON STORY 2015/2016 13
Advanced Canon
Next-Generation Technology:
Nanoimprint Lithography
A next-generation technology
that transcends the limits of
conventional lithography to deliver
greater detail and greater accuracy
Semiconductor chips play an integral role in a wide range of
products today, from consumer electronics to automobiles
and smartphones. Their evolution has made our lives richer
and more convenient. Semiconductor chips are fabricated
through photolithography, which uses a light source to etch
circuit patterns on the surface of silicon wafers. Advancements
have been made possible through the miniaturization of
these circuit patterns. By shortening light-source wavelengths,
circuit line widths that had measured 350 nanometers (nm)*
in the early 1990s were successfully reduced to 38 nm in the
late 2000s. Since that time, however, no further progress has
been made because this approach to miniaturization was said
to have reached its technological limit. In response, Canon
focused attention on nanoimprint lithography as a nextgeneration technology. Having researched this technology
since 2004, we were able to achieve sub-20 nm patterning.
With conventional lithography approaches, as line widths get
smaller, creating the circuit patterns becomes increasingly
difficult and requires larger and more complex equipment. By
contrast, nanoimprint lithography employs a simple method
by which circuit patterns are essentially stamped on the
surface of the silicon wafer, making possible the creation of
even finer patterns. Moreover, because the fabrication process
can be shortened, nanoimprint lithography is expected to
lead to significantly lower production costs. Targeting a world’s
first with the mass production of semiconductor chips using
nanoimprint technology, Canon is currently working jointly
with U.S.-based Canon Nanotechnologies, Inc. and a major
semiconductor chip manufacturer to develop next-generation
semiconductor lithography systems and aims to commercialize
a product in 2015. In this way, Canon continues to tackle new
challenges that test the limits of technology.
*A nanometer is a unit of measure equal to one millionth of a millimeter
The nanoimprint semiconductor manufacturing system currently under development
14 THE CANON STORY 2015/2016
THE CANON STORY 2015/2016 15
Advanced Canon
Future Business: Medical Imaging
Making the invisible visible with
a focus on future healthcare
Measuring using Photoacoustic Tomography (PAT)
A PAT 3-D image of the vascular network of a hand
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THE CANON STORY 2015/2016
Imagine being able to diagnose an illness accurately and safely without harm to the body. Through advanced imaging technologies, Canon is
working to achieve just this by means of diagnostic systems long sought after by healthcare professionals. When objects are exposed to light,
they emit ultrasonic waves, a phenomenon that photoacoustic tomography (PAT) makes use of. When the human body is exposed to laser light,
the hemoglobin found in blood vessels absorbs the light energy and expands due to heat. PAT detects the faint ultrasonic waves that are emitted
as a result of this process to create a 3-D image of the blood vessels. Accordingly, it offers the potential for a radiation-free, noninvasive approach
to diagnosing such major diseases as cancer and arterial plaque build-up, paving the way for a new medical diagnostic modality. Applying
this technology for mammography, Canon began carrying out joint clinical evaluations with Kyoto University in 2010 to verify the diagnostic
effectiveness of the system. Leveraging imaging technologies that make the invisible visible, Canon will continue striving to support the future of
human-friendly healthcare.
THE CANON STORY 2015/2016 17
Advanced Canon
Contributions through Technology:
TMT Extremely Large Telescope
An astronomical project
combining the strengths of
Canon and the world to unlock
the mysteries of the universe
The Thirty Meter Telescope (TMT), currently under construction
atop Mauna Kea on the island of Hawaii, is expected to help
shed light on the beginnings of the universe. Made possible
through the cooperative efforts of Japan, the United States,
Canada, China and India, the 30-meter-diameter extremely
large telescope is scheduled to begin observation in 2022.
The TMT will have thirteen times the light-gathering power
and four times the resolution of the Subaru Telescope, which
is among the world’s largest telescopes. The TMT’s primary
mirror—the cornerstone of this unprecedented astronomy
project—comprises an array of 492 segments (574 when
including replacement segments), of which, Japan will handle
the processing of approximately 30%. The processing work for
each segment requires a high level of precision comparable to
a variation in the surface evenness of the playing field housed
in the Tokyo Dome sports stadium of less than 0.3 millimeters.
Leveraging our grinding, polishing, aspherical processing, and
measuring technologies cultivated to date, Canon has already
completed aspherical grinding of 28 segments. The Company
will next begin aspherical polishing as part of the back-end
process. Our highly refined technologies, cultivated over many
years, may prove instrumental in discovering the first traces of
extraterrestrial life elsewhere in the universe.
Grinding work on one of the mirror segments
Prototype fabricated by Canon of a segment from the primary mirror
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THE CANON STORY 2015/2016
Photo illustration of the completed TMT (courtesy of the National Astronomical Observatory of Japan / cooperation by Mitsubishi Electric Corporation)
THE CANON STORY 2015/2016 19
Canon by the Numbers
Net sales (2014)
Global ranking (2014)
FORTUNE Global 500*
Fortune
July 21,
2014 issue
(Net sales) Global ranking (Net income) Global ranking 292
211
nd (236th in ’13)
st (165th in ’13)
Evaluation of five performance measures for fiscal 2013, including net sales, net income, and
total assets
*FORTUNE Global 500 is a registered trademark of Time Inc. in the United States.
FT Global 500
FT.com
June 27,
2014 issue
(Market capitalization) Global ranking
243
$30,804
Net income (2014)
$2,106
million
Canon Europe
rd (158th in ’13)
(11th in Technology Hardware & Equipment sector)
Market capitalization ranking on March 31, 2014 (the number of outstanding shares
multiplied by share price)
Top ten U.S. patent holders by company (2014)
Rank
Organization
Number of patents
1
IBM
7,534
2
SAMSUNG ELECTRONICS
4,952
3
CANON
4,055
4
SONY
3,224
5
MICROSOFT
2,829
6
TOSHIBA
2,608
7
QUALCOMM
2,590
8
GOOGLE
2,566
9
LG ELECTRONICS
2,122
10
PANASONIC
2,095
•Canon has been ranked No. 1 in Japan for 10 years running.
•Figures were based on preliminary data released by IFI CLAIMS Patent Services, a U.S. research company
specialized in patent information.
•IBM is an abbreviation for International Business Machines Corporation.
Business segments
Major operational sites
Sales ratio by business unit (%)
R&D and software
Manufacturing
Marketing
Office
55.8%
Other
Europe
Imaging
System
Industry
and Others
•Sales ratios do not total 100% due to sales between segments of 2.5%.
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THE CANON STORY 2015/2016
Net sales
36.0%
$9,012
Employees
10.7%
million
22,356
million
Employees (2014)
191,889
27.8%
29.3%
Europe Americas
Europe Americas
42.9%
Consolidated subsidiaries (2014)
Japan
Asia &
Oceania
11.7% 9.4%
261
19.4%
23.5%
Japan
36.0%
Asia &
Oceania
Canon China
Canon U.S.A.
Canon Headquarters
Canon Marketing Japan
Canon Australia
Asia & Oceania
Japan
Americas
Net sales
Net sales
Net sales
$7,239
Employees
million
82,303
$5,986
million
$8,566
million
Employees
Employees
18,029
69,201
Notes: • Net sales and employee numbers are based on consolidated financial statements for the fiscal year ended December 31, 2014.
• U.S. dollar amounts are translated from yen at the rate of JPY 121 = U.S. $1, the approximate exchange rate on the Tokyo Foreign Exchange Market as of December 30, 2014, solely for the convenience of the reader.
THE CANON STORY 2015/2016 21
Introduction to Canon Businesses
Canon’s wide range of businesses, made possible through the company’s proprietary imaging technologies, deliver
convenience in the home, provide support in the workplace, meet the needs of professionals, and facilitate the
development of industry and society.
Home
P. 24
Digital imaging enriches and expands
communication in our daily lives.
Digital SLR Cameras
Digital Compact Cameras
Digital Camcorders
Image Scanners
Compact System Cameras
Inkjet Printers
Compact Photo Printers
Connect Station
Facsimile Machines
Calculators
Large Format Inkjet Printers
Interchangeable Lenses
Network Cameras
Digital Video Camcorders for Professional Use
Digital SLR Cameras for Professional Use
Digital Cinema Cameras
MR Systems
Broadcast Equipment
Professional
P. 28
Displays for Professional Use
Ophthalmic Equipment
Winning the trust of professional users
around the world through consistently
innovative imaging technologies.
Professional Photo Inkjet Printers
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Digital Radiography Systems
3-D Machine Vision Systems
Office
P. 26
A variety of digital imaging solutions
that deliver high image quality, high
Office Multifunction
Devices
Laser Multifunction Printers
Business Inkjet Printers
precision and high speed.
Cloud-Based
Document Services
Laser Printers
Document Scanners
Toner Cartridges
Solutions Software
Multimedia Projectors
Industrial Cameras
High-Speed Continuous-Feed Printers
Vacuum Thin-Film
Deposition Equipment
Die Bonders
Digital Production Printing Systems
Handy Terminals
Organic LED
(OLED) Panel
Manufacturing Equipment
Semiconductor Lithography Equipment
Commercial Photo Printers
Industry
P. 30
Supporting the development of industry
and society through a broad range of
technologies that satisfy diverse user needs.
Components
Flat Panel Display (FPD) Lithography Equipment
Color Label / Color Card Printers
THE CANON STORY 2015/2016 23
Introduction to Canon Businesses
Supporting Our Lives
Home
Canon imaging technologies help users
enrich their lives by allowing the capture
and recording of special occasions. Our
interchangeable-lens digital cameras, digital
compact cameras, digital camcorders and
printers provide a means of ensuring that
precious memories remain sharp and vivid.
Digital Compact Cameras
Advanced Functions for Enhanced
Shooting Enjoyment
With the emergence of new high-performance digital compact
cameras equipped with large sensors and large-aperture lenses,
photography has become more enjoyable than ever. Canon’s digital
compact cameras offer some of the industry’s most advanced
features, such as high-magnification zoom, high-sensitivity imaging
and high-performance image stabilization, a Creative Shot mode
that generates six photos every time the shutter is pressed, and a
Dual Capture mode that simultaneously records still images and
video clips. Canon will continue to pursue the potential offered by
digital compact cameras.
Digital Camcorders
Offering the Freedom to Support Any
Shooting Style
Equipped with built-in Wi-Fi, the VIXIA mini X (LEGRIA mini X in
other regions) digital camcorder is small enough to fit in the palm
of your hand. Its ultra-wide-angle lens delivers wide angle-of-view
coverage while the large-diameter stereo microphone makes
possible outstanding audio quality. Delivering the freedom of placeand-shoot and self-shooting recording, the VIXIA mini X is ideal for
music recitals, dance routines and other performances, and can be
used indoors and outdoors, enabling new forms of video expression
that only Canon can offer.
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THE CANON STORY 2015/2016
Interchangeable Lens Digital Cameras
Making World-Leading Optical
Technologies More Accessible
Since its founding, Canon has sought to create the world’s finest
cameras. Essential to this quest are the lens, which corresponds to
the human eye; the image sensor, which corresponds to the retina;
and the image processor, which corresponds to the brain—all of
which are components that Canon develops in-house. Our longstanding imaging technologies have paved the way throughout the
history of photography, delivering expressive freedom and beauty
to each and every shot. Through our refined technologies, found in
every product, Canon will continue striving to support advances in
photographic expression to deliver the joy of photography to all.
Connect Station
Managing Photos and Movies More Easily
The Connect Station not only enables the easy storage of photos
and movies captured on a Canon digital camera or digital camcorder
through near field communication (NFC) / Wi-Fi, but can also connect
to a TV for large-screen viewing. This new-concept product also
allows users to easily print and share digital image data over the cloud
without the need for a personal computer. Supporting ease of use,
convenience and high image quality, the Connect Station offers new
ways to enjoy the sharing and viewing of photos and movies.
Inkjet Printers
Smart Printing with a Smartphone
Canon inkjet printers produce beautiful, vibrant photos and crisp,
easy-to-read text. Printing has also become a lot smarter and
easier through improved cloud connectivity and Canon’s PIXMA
Touch & Print, which lets users quickly and easily print photos and
documents without a computer simply by touching an NFCenabled smartphone to the printer. Canon inkjet printers also
offer an intuitive touch panel and ECO settings that contribute to
energy savings.
THE CANON STORY 2015/2016 25
Introduction to Canon Businesses
Supporting Business
Office
Canon’s advanced imaging technologies facilitate
convenient and highly efficient work environments.
From office multifunction devices that fulfill diverse
business needs to an extensive range of printers,
toner cartridges, solutions software and cloud-based
document services, Canon offers a full range of office
solutions and services that deliver consistently high
standards of quality the world over.
Laser Printers / Laser Multifunction Printers
A Focus on Productivity,
Usability and User Environments
Canon Global Services:
An Indispensable Business
Partner for Customers Around
the World
Canon Global Services effectively responds to
the diverse needs of customers with worldwide
business operations. Leveraging our sales network
spanning more than 220 countries and regions,
we offer a complete range of one-stop services
that includes office equipment, maintenance
and an array of managed print services in Europe,
the Americas, Asia/Oceania and Japan. Canon
Europe, Canon U.S.A., Canon Singapore and
Canon Marketing Japan serve as the regional
headquarters for each geographic area to realize
the Canon Group’s globally integrated support
system. As a trusted business partner to customers
in every country and region, we deliver advanced
document solutions to offices around the world.
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Canon laser printers have made great strides
in terms of print speed and productivity
over the years. Today, they enable printing
from a smartphone or tablet device via a
wireless LAN connection, making printing
easier than ever. Additionally, users can easily
operate these devices while either standing
or sitting. Through their high-energyefficiency designs and Canon’s toner cartridge
recycling activities, these printers also take the
environment into consideration.
Business Inkjet Printers
High-Performance Printers
that Respond to the
Demands of Business
Canon business inkjet printers play an integral
role at countless offices thanks to their highspeed, high-image-quality and economically
efficient performance. Also, newly developed
pigment inks make possible the creation of
sharp black text and vivid color documents.
Canon is committed to realizing easier and
more efficient office workflows.
Office Multifunction Devices
Enhanced Office
Convenience and Efficiency,
All Made Possible in a
Single Device
Canon office multifunction devices combine
ease of use, high compatibility with
networking environments and a range of
security features. These devices can copy, print,
scan and fax documents, enabling the quick
sharing and utilization of information to make
possible more efficient office workflows.
Multimedia Projectors
Distortion-Free,
High-Image-Quality
Presentations, Even in
Confined Spaces
Canon multimedia projectors support use in
just about any location. We offer a full product
lineup that delivers distortion-free, high-imagequality presentations, including short-throw
models capable of producing large-scale and
high-brightness projection images even in
limited-space conference rooms. In addition
to business applications, these multimedia
projectors support the latest forms of image
and video expression, such as projection
mapping, which has gained prominence in
recent years.
Large Format Inkjet Printers
Advanced Printing
Technologies for Real-World
Needs
Canon large format inkjet printers combine
high speed printing with high image quality.
In addition to our broad product lineup
ideally suited to satisfy a range of printing
demands, such as CAD (Computer-Aided
Design) applications, poster production and
the printing of teaching materials and notices,
we offer a host of solutions, including postercreation software. Aiming to achieve improved
ease of use, Canon will continue striving to
respond to the needs of users.
THE CANON STORY 2015/2016 27
Introduction to Canon Businesses
Supporting the Needs of Professionals
Professional
Canon’s innovative imaging technologies,
incorporated in our digital SLR cameras
and interchangeable lenses, digital cinema
cameras, professional-use displays and
broadcast equipment, satisfy the rigorous
demands of professionals working in such
fields as photography and motion picture
production. Additionally, our ophthalmic
equipment and digital radiography systems
support healthcare professionals and deliver
new value.
Digital Cinema Cameras
Revolutionizing Cinema and Video
Production through Canon’s Advanced
Imaging
Canon’s Cinema EOS System lineup of cinema cameras and lenses
has earned the trust of professionals in the film industry, including
those working in Hollywood. Combining exceptional image
quality and sensitivity in a compact, lightweight design, the lineup
facilitates shooting in low-light conditions and in locations offering
limited space, which are environments recognized as difficult to
film in. Cinema EOS System cameras also offer the mobility to be
installed on a radio-controlled helicopter, which has brought about
a revolution on the production front.
Digital Radiography Systems
Contributing to the Front Lines of
Healthcare
The introduction of digital X-ray imaging within the healthcare
sector has gained traction in recent years. Canon’s various
types of X-ray detectors are available for general radiography
systems including upright and recumbent imaging. Our
product lineup can offer both radiography and dynamic
imaging. As for the radiography imaging detectors, user can
select wireless style or wired style. In this way, we are working
to develop a variety of digital radiography systems with the
flexibility to handle any situation.
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Interchangeable Lens Digital Cameras
The Ultimate Shot, Made Possible
by Canon’s Ultimate Technologies
Professional photographers must have patience and perseverance,
sometimes having to wait in harsh conditions for that once-in-alifetime shot. To satisfy the high expectations of these users, we
incorporate imaging technologies developed over the company’s
history in our professional digital SLR cameras. These cameras
not only deliver high image quality, sensitivity and continuous
shooting speed, but also realize the highest levels of ruggedness
and durability. We will continue striving to maintain the trust that
professional photographers place in Canon.
Displays for Professional Use
Unprecedented Image Quality for
Professionals
Canon professional-use displays employ a proprietary image
engine, an RGB LED backlight system and an IPS LCD panel, which
combine to achieve faithful color reproduction, high resolution
and high contrast. These devices respond to the growing needs
of the video production industry, which is rapidly moving to
accommodate the next generation of high-definition video formats
that lie beyond 4K.
Ophthalmic Equipment
High-Accuracy Ophthalmic Devices for
Reduced Patient Stress
Canon, through the imaging technologies we have developed over
the years, contributes to enhanced ophthalmic diagnostic precision.
Focusing on high image quality in a compact body design, we
continue to expand our ophthalmic equipment lineup in areas such
as retinal cameras that enable examinations with reduced stress on
patients, and optical coherence tomography (OCT) devices capable
of 3-D scanning to support the diagnosis of retinal disorders that
can lead to vision loss.
THE CANON STORY 2015/2016 29
Introduction to Canon Businesses
Supporting Industry and Society
Industry
Through the company’s optical and imageprocessing technologies, Canon offers a
range of high-performance, high-imagequality industrial equipment, from production
printing systems to semiconductor
lithography equipment and next-generation
nanoimprint lithography systems. We are
also focusing our energies in new business
areas, such as network cameras, mixed reality
systems and 3-D machine vision systems.
Canon will continue to expand its business
domains by effectively responding to, and
supporting, the needs of industry and society.
Semiconductor Lithography Equipment
Technologies Supporting Finer, HigherPrecision Semiconductor Circuitry
Semiconductor lithography equipment is used to create the
semiconductor chips that make possible a wide range of today’s
digital devices, including computers and smartphones to
name but a few. In this industry that demands nanometer-level
precision, we aim to achieve ultra-fine patterning through the
development of "nanoimprint technology” as a next-generation
lithography technology while maintaining high-resolution
performance, productivity and reliability.
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Digital Production Printing Systems
Printing What You Need, When You Need It
Canon digital production printing systems allow users to print what
they need, when they need it. Capable of handling diversely varied
print content and small-lot print jobs, these systems are employed
in such fields as commercial and corporate in-house printing.
Our product lineup, enhanced with the addition of Océ products,
delivers accurate color reproduction along with high-quality output
and high levels of productivity.
Commercial Photo Printers
Network Cameras
Embarking on New Businesses that Demand
High Image Quality and High Productivity
Technological Eyes that Capture and
Analyze Movements
The Canon DreamLabo 5000 commercial photo
printer targets the retail photo and printing industries.
Capable of producing high-value-added photo
merchandise, the DreamLabo 5000 satisfies the
exacting needs of industry professionals through
its high image quality and high productivity, made
possible through advances in Canon’s constantly
evolving inkjet technology.
Canon network cameras play an instrumental role in many places, including urban areas,
offices and public institutions. Combining our optical technologies with our imageprocessing and network-distribution technologies, Canon network cameras deliver high
image quality, high functionality and high performance. And we have been expanding our
product lineup, which now includes a model with an infrared illumination function enabling
video surveillance even in complete darkness, and cameras capable of panning 360 degrees
for wide-area outdoor monitoring. Able to analyze the movements of people and objects,
these systems also offer new value for marketing and other applications.
THE CANON STORY 2015/2016 31
Activities Focused on Tomorrow
Research
Since Canon’s founding, we have continuously
pursued innovation based on our corporate
DNA that places emphasis on technology. We
are applying this approach in pre-competitive
areas with a long-term business perspective
on creating new technology, as well as in such
new fields as healthcare, to support a healthy
future, and industrial equipment. At Canon,
we deliver new value to society through
robust technologies, always keeping our gaze
fixed on the future and new untapped fields
when conducting research and development.
A Canon-developed ultra-high-resolution
120-megapixel CMOS sensor allows the extraction
of any specified region of the overall frame, as
shown below, while maintaining high levels of
definition and clarity, even for images that have
been cropped or digitally magnified.
Screen grab from video captured with the 120-megapixel CMOS sensor
Terahertz Imaging
Terahertz waves are expected to offer a wide range of applications
in various fields, from non-destructive product testing to quality
checking of pharmaceutical products, blood analysis and the
pathological diagnosis of cancer cells. Having the same properties
as both radio waves and light, terahertz waves can easily penetrate
paper and plastic, but not metal or water. Canon has developed
one of the world’s most advanced terahertz wave emitters and we
now aim to accelerate the visualization process and achieve higher
levels of definition.
Adaptive Optics Scanning Laser
Ophthalmoscope (AO-SLO)
An adaptive optics scanning laser ophthalmoscope (AO-SLO)
enables the observation of photoreceptor cells in the retina as
well as the flow of blood in blood vessels at the back of the eye.
Because the fundus of the eye is the only organ with a vasculature
clearly viewable by direct observation, it enables the early detection
of not only eye disorders but also other diseases. Through joint
development efforts in this field with universities and medical
research institutions in Japan and abroad, we aim to contribute to
further advances in healthcare.
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CMOS Sensors
CMOS sensors represent a key component employed in digital SLR
cameras and other products. Using proprietary technologies, Canon
develops and manufactures its own CMOS sensors, which combine
high sensitivity and high image quality with low noise to enable
new possibilities in visual expression. Furthermore, as we seek to
realize sensors capable of delivering even higher levels of sensitivity
and resolution, we are looking, aside from astronomical and natural
observation and medical research, into using this technology for
aerospace applications as well as surveillance and crime-prevention
equipment.
An approximately 1/60th-sized region cropped from the original frame that realizes Full HD resolution
2-D Ion-Detection Mass Microscopes
Pathological diagnosis for cancer screening and determining
treatment methods typically involves the observation of cells and
diseased tissue using an optical microscope. Aiming to enhance
this process, Canon is developing its own high-resolution, highsensitivity mass microscope. Through the application of advanced
ion optics technologies, we have achieved cell-level resolution and
will continue with our research and development efforts to enable
even higher-resolution visualization of the 2-D distribution of
substances in living tissue.
Ultra-miniature Endoscope
At Healthcare Optics Research Laboratory in Cambridge,
Massachusetts, Canon is working with Harvard-affiliated medical
institutions to develop biomedical optical imaging and medical
robotics technologies, with the ultimate goal of bringing medical
devices to market for a variety of applications such as an ultraminiature endoscope that enables direct visualization of anatomies
difficult to see by conventional methods.
Prototype of an ultraminiature endoscope
THE CANON STORY 2015/2016 33
Activities Focused on Tomorrow
Material Appearance Acquisition and
Output Technology
Material appearance refers to those qualities of an object that
determine its look and feel, such as glossiness and surface contours.
Reproducing an object’s material appearance on a monitor or
on print requires the acquisition of color data, as well as textural
information such as surface reflectance. Canon is currently carrying
out research into technology enabling the acquisition of highaccuracy textural information along with the technology to control
and output this information in accordance with paper and color
characteristics. In the future, this technology will be applied not only
to photographs, but also to interior and other materials as well.
Core Technologies for Intelligent Robots
Canon has been exploring cutting-edge technologies that fuse
Information and Communication Technologies (ICT) with threedimensional measurement and object recognition based on
our core competence of optical, image capturing, and image
processing technologies. By combining Machine Vision, which
utilizes image measurement and recognition technologies, with
self-learning and decision making included in ICT, Canon aims not
only at the practical use of intelligent robots, but also at realizing
safety, security and healthcare applications to expand into new
business domains.
Lead-Free Piezoelectric Materials
Piezoelectrics, which are used in electronics and automobiles,
convert electrical energy into mechanical energy. Today, most
piezoelectric materials are made from lead, which is harmful to the
environment. While Canon already uses lead-free solder and leadfree (glass) lenses, we now aim to develop lead-free piezoelectric
materials for use in our products.
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Development and Design
Canon carries out a range of development and design initiatives while introducing the latest technologies and leveraging the flexible
systems we have realized through our years of experience. We work to create design concepts that inspire and make use of advanced
technologies, and we conduct evaluations that reproduce actual usage environments. Our goal is to develop innovative products
from the perspective of users.
Product Design
At Canon, we strive to design products that are convenient,
easy to use and sophisticated, with a focus on who will use
them and the environments in which they will be used.
By giving form to ideas, we believe the role of design is to
propose new value through the examination of each product’s
ideal shape and function.
IT-Based Design Processes
Information technology plays an essential role in the
design process, such as simulation technology that enables
the prediction of potential problems during the product
development stage. Accordingly, Canon installed the latest
supercomputer system, which makes possible large-scale
calculations and complex analysis that had previously not
been possible, allowing us to improve product quality
while shortening development times and reducing costs.
We are also working to enhance these efforts to enable the
computer-based visualization of all critical issues that could
occur during product development so that those issues can
be quickly remedied.
Product Usability Evaluation
At Canon, we make full use of the latest technologies during
the design process and conduct evaluations from the user’s
perspective. For example, in optical performance evaluations
of interchangeable camera lenses, we shoot countless photos
to determine whether a design achieves its intended image
quality. In our pursuit of enhanced usability, our evaluations
include testing a product’s reliability in hot and cold
environments as well as impact and durability testing.
THE CANON STORY 2015/2016 35
Cutting-Edge Manufacturing
Produc tion
At Canon, we are working to establish a globally optimized production system and proprietary production processes. We strive to
thoroughly eliminate inefficiencies and continuously implement initiatives to ensure the creation of high-quality products. Such
efforts include man-machine cell production, the next stage in the evolution of the cell production system; the in-house production
and development of components and equipment; and automation employing Canon’s Super Machine Vision technology.
Globally Optimized Production
To realize globally optimized production, Canon
determines the most appropriate production locations
by comprehensively considering such factors as costs,
taxes, logistics, procurement and labor in each country
and region. We are working to advance automation
in Japan while accelerating the localized production
of consumables in the United States and Europe.
In emerging countries, we have launched full-scale
production at newly established sites in an effort to
strengthen our production framework.
Production of high-performance EF lenses at the Utsunomiya Plant
Major production sites
Trainees competing in JAVADA’s National Skills Competition
Developing Human Resources
for Manufacturing
At Canon, we carry out global human resources training
to ready tomorrow’s leaders for success at production sites
around the world. Trainees acquire skills and knowledge in
parts processing, take part in practical training, internalize
Canon management techniques and accumulate
advanced technical knowledge that will aid them in
exercising leadership while carrying out their workplace
responsibilities. Additionally, employees take part in the
National Skills Competition in Japan and actively work to
improve their abilities and knowledge.
36
Qualit y
Through Canon Quality, which encompasses everything from product development to procurement, production, sales and marketing,
as well as after-sales service and support, we aim to continuously ensure safety, trust and satisfaction for all of our customers. In
accordance with our basic policy of pursuing products that result in “no claims, no trouble,” we are fully committed to the highest
levels of quality worthy of the trust our customers place in the Canon brand.
Measuring electromagnetic radiation in a semi-anechoic chamber
Quality assurance
throughout the
product lifecycle
Product Development
Production
Support
In addition to performance, design and
ease of use, Canon takes into consideration
the effects our products may have on the
human body. We only use components
that have cleared our safety standards to
create products that customers can use
with peace of mind.
At manufacturing sites inside and
outside of Japan, Canon promotes
stable production and enhanced quality
through such initiatives as educational
programs to raise employee awareness
regarding quality.
We continue to enhance our after-sales
service network, providing warrantees,
repairs and other services to ensure that
customers can use Canon products with
peace of mind for the long term.
Logistic s
Canon’s next-generation logistics
system enables us to maintain prompt,
safe and low-cost logistics globally.
The system comprehensively manages
information across each region,
resulting in efficient supply chain
management. In addition, through
our efforts to reduce CO2 emissions,
we promote environmentally friendly
global logistics.
THE CANON STORY 2015/2016 37
Global Marketing & Service
Canon Europe
Europe
In Europe, the Middle East and Africa (EMEA) in 2015, we will
introduce new technologies, services and solutions that enable our
customers to achieve their goals through imaging excellence. With
a continued focus on growth in business solutions and services, and
following Milestone Systems joining the Canon Group in 2014, we will
look to exciting opportunities in the network visual solutions market.
Representing new business areas in EMEA, we will also enter such
fields as 3-D printing and mixed reality. In our increasingly connected
world, we will develop new digital services to enhance the use of our
imaging products and support customers at home and at work. New
services, such as the irista cloud-based image management service,
Canon’s irista, an online storage
service offered in major
European countries
will increase opportunities for Canon to build closer relationships with
A customer seminar in Dubai
our customers and better meet their needs. We will also continue
to focus on growth opportunities in emerging markets. To build
a stronger local presence in Qatar, we established Canon Office
Imaging Solutions (Doha) in 2014. We will also expand in Ghana and
other countries in Africa, Eastern Europe and Eurasia to build our
customer support and marketing opportunities in these regions.
Milestone Systems A/S
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Canon U.S.A.
The Americas
Professional digital SLR cameras and interchangeable lenses that have won over professional photographers in the region
Canon U.S.A. oversees the company’s operations in North, Central
and South America. Under the new slogan “Canon See Impossible,”
we continue to embrace the challenges posed by developing new
businesses while carefully monitoring trends in the changing markets
of the region. Currently, we have opened a service center in the
Midwest for professional users and the Canon Experience Center
on the West Coast as a means for enhancing our customer service
offerings. In the Americas, we offer support for various forms of
media, including professionals using our cameras and lenses to cover
major sporting events and television stations utilizing our broadcast
lenses. Our Cinema EOS System is widely used by movie production
crews for shooting not only Hollywood movies, but also TV shows
The Cinema EOS System hard at work shooting a movie
and documentaries, resulting in a steady increase in market share. In
addition to marketing and sales, we have established an operating
company in the Americas that can research, develop and produce
genetic testing equipment. This company functions as a regional
headquarters under our Three Regional Headquarters management
system, which will accelerate market expansion starting from the
United States.
Photo: Steve Tobenkin
The Canon Experience Center located in Costa Mesa, California
THE CANON STORY 2015/2016 39
Global Marketing & Service
Canon China
Asia &
Oceania
Press conference for the launch of the ATPP
As market competition heats up in the region, Canon China and
the rest of the Canon Asia Marketing Group are working to achieve
greater growth by opening up markets in emerging nations and
regions and by responding carefully to market needs. In 2014, we
launched the Canon Asia Traveler Protection Program (ATPP) to deliver
a value-added service to the rising number of overseas travelers in
the region. Under this service, customers who purchased an official
Canon camera or lens in mainland China and travel overseas can
receive free repairs in 11 countries and regions in Asia. We plan on
expanding the coverage of this service to increase convenience
even further. In addition, we also hold a unique photo contest across
Asia called the Canon Photomarathon to promote the culture of
photography and increase the number of camera users. In 2014,
more than 20,000 people participated in the event. Furthermore, by
hosting booths at camera events throughout the region, we promote
our collective strengths as the leader in imaging while also working
to bring greater value to the Canon brand. In the Oceania region, we
plan on building up and expanding our solutions business, which also
includes consumer products.
One of the Canon Photomarathon events held across Asia
40
Canon actively exhibits at CHINA
P&E and other camera and
photo imaging exhibitions
Canon Australia
Canon Marketing Japan
Japan
Mixed reality systems are used for simulations of household fixtures and interiors
With a focus on Japan, the Canon Marketing Japan Group carries out
marketing activities that capitalize on the comprehensive strengths
of the Canon Group. In 2015, we aim to realize a transformation
to a service-creation corporate group by enhancing our trading
company function through the development of new businesses and
by partnering with blue chip companies in Japan and around the
world. In the consumer sector, we have developed customer-centric
marketing programs that capitalize on our wide range of products
centered on digital cameras and printers. In addition to product
sales and support, we strive to share the joy of digital photography
with customers through photography classes, workshops and other
events in an effort to cultivate the culture of photography and expand
A medical IT solution employing a 3-D medical imaging analysis system
markets. In business sectors, we deliver value-added IT solutions
that combine excellent products with the Canon Marketing Japan
Group’s various services. For example, we offer a 3-D solution for
the manufacturing and construction industries aimed at improving
productivity and process innovation that combines our mixed reality
system with 3-D CAD (Computer-Aided Design) software or a 3-D
printer. In the field of healthcare, we are enhancing and expanding our
3-D medical imaging analysis systems as well as medical imaging IT
solutions that utilize the cloud infrastructure operated by the Group.
The Canon booth at CP+ 2015, Asia’s largest comprehensive camera and photo imaging show
THE CANON STORY 2015/2016 41
Efforts Aimed at Enriching Lives
Product Development
Canon’s Environmental
Activities
Under our Action for Green environmental vision, Canon
carries out various initiatives aiming to realize a society that
promotes both enriched lifestyles and the global environment.
While creating highly functional and user-friendly products, we
strive to reduce our environmental impact through every stage
of the Produce-Use-Recycle product lifecycle.
Canon’s Lifecycle Assessment (LCA) system evaluates our environmental
impact throughout the entire product lifecycle. We constantly take the
environment into consideration during the development of our products.
Recycling
What is Action for Green?
Aspiring to a rich future for people and the earth, Canon’s
Action for Green environmental vision aims to achieve highly
functional products with minimal environmental burden.
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This year marks the 25th anniversary of our Toner
Cartridge Recycling Program, an initiative through
which we collect and repeatedly recycle cartridges to
realize new products of the same high quality.
Through remanufacturing, we are also able to offer
remanufactured office multifunction devices that
deliver the same quality as new machines.
Procurement
Manufacturing
Strictly adhering to a policy of green procurement, we avoid using parts
containing specified hazardous substances and prioritize the purchasing and
sourcing of materials and products with minimal environmental impact.
Manufacturing at Canon employs the cell production system, which makes
possible reduced waste while realizing significant energy and resource
savings. We have also adopted a closed-loop wastewater treatment
system that circulates water for reuse, enabling us to reduce the amount of
water we use.
Produce
Environmental
burden
reduction
Recycle
Use
Logistics
Product Lifecycle
Usage
Canon promotes modal shifts, reducing shipments by air and truck in favor
of sea and railway freight, which have a lower environmental impact.
ECO settings, offered on inkjet printers, let users conserve paper and
reduce power consumption when the machine is in standby mode. Our
multifunction printers employ on-demand fixing technology while our
projectors feature the AISYS optical system, technologies that contribute
to thoroughly reducing energy usage.
THE CANON STORY 2015/2016 43
Efforts Aimed at Enriching Lives
Canon’s Social Contribution Activities
Under Canon’s corporate philosophy of kyosei, we carry out various social contribution activities as a good corporate citizen in such areas as
global environmental conservation, the development of international society, education, social welfare, and the support of culture and the arts.
As a global corporation, we believe it is our responsibility to contribute to enriching lifestyles for people around the world.
The Tsuzuri Project—A Homecoming 250 Years in the Making
Launched by Canon and the Kyoto Culture Association (NPO), the Tsuzuri Project, an
initiative that combines traditional Kyoto craftsmanship and Canon’s digital technologies,
produces high-resolution facsimiles of precious cultural assets so they can be widely
viewed and appreciated, and preserved for future generations. The donation of these
facsimiles provides a great number of people with the opportunity to view these works
while enabling the delicate original cultural asset to be stored in a controlled environment.
In April 2014, “Scene of Rice Cultivation,” a collection of 16 sliding door panels depicting
scenes of farming from each of the four seasons, was reproduced and donated to Daikakuji
Temple at the former Saga Imperial Palace. The original artwork, attributed to Kano Sanraku,
once adorned the Take-no-ma (bamboo room), but today belongs to the collection of
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the Minneapolis Institute of Arts in the United States. Accordingly, through the Tsuzuri
Project facsimiles, the panels were able to realize their first homecoming in some 250 years.
Rice planting in the spring, drawing water from a river with a waterwheel in the summer,
harvesting the rice in the fall, and cows plowing the field in the winter—portraying farming
in Japan during the four seasons, the artwork evokes a feeling of nostalgia among viewers.
Once installed at the temple, the panels were made available for viewing to the public for
a limited period. Through the advanced technologies Canon has cultivated over the years,
we will continue working to share the culture of Japan, from the past to the present, and
into the future.
Canon Image Bridge
Canon Image Bridge, an initiative led by Canon China, connects elementary and junior
high school students in various countries and regions of Asia. To date, some 5,600
students from 179 schools have taken part in the program and have engaged in cultural
exchange through cards that feature their photographs and thoughts.
3E’s Project
Canon India provides support in the three fields of education, environment and eye
care through such means as improving educational facilities, installing solar panels
and providing eye screenings with ophthalmic cameras for villages in India in need
of educational and medical assistance.
©Red Cross
Environmental Activities at U.S. National Parks
Canon U.S.A. continues to support nature conservation activities in Yellowstone National
Park and Acadia National Park, with Canon imaging equipment used to observe wildlife
and create video libraries.
Blood Donation Activities
Canon and its Group companies around the world have taken part in blood donation
activities since 1965. In recognition of the activities, Canon was honored in Japan with
the Showa Emperor Memorial Blood Donation Promotion Award at the 50th National
Convention on Blood Donation Promotion held in Nagoya City in 2014.
Partnership with the European Red Cross
Canon Europe has partnered with the European Red Cross since 2006. During
this time, the company has supported educational and other projects for youth,
including CPR training, and donated equipment and aided in the provision of
humanitarian assistance.
Furusato Project—Linking Our Dream to the Future
Canon Marketing Japan’s Furusato (hometown) Project is an environmental preservation
initiative that seeks to leave a verdant countryside for the future. These activities have
spread to other Group companies in Japan and, while taking such forms as rice planting,
grass mowing or tea picking, are closely tailored to each community.
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© Canon Inc. 2015 PUB.AEP039 0915