Celadrin Tigerettes capture gold in San Antonio, Texas Games

Celadrin® Tigerettes Media Recap
2012 Texas State Senior Games | March 22nd- April 1st 2012
Prepared by
+
Spokespeople
The Celadrin Tigerettes
Since 1993, the Tigerettes, a group of six woman 6070 years of age united by their love of basketball, have
won two gold medals in the Senior Olympics. During this
streak, they’ve compiled a Michael Jordanesque record of
132 wins against a mere three losses while barnstorming
the country to compete against other mature cagers.
Along the way, they’ve become role models -- for their
peers and also, significantly, for younger people, who find
inspiration in their prowess.
Being role models to youth is not all the Tigerettes have
in common with their more famous -- and younger -counterparts in professional sports. In another sure sign
of the times, the team has a corporate alliance. The golden
girls use and tout Celadrin® Joint Flexibility & Relief, an all
natural proprietary ingredient, that has been clinically
proven to reduce pain and rapidly promote joint health,
improving flexibility and mobility. Celadrin® seems a
perfect match for the grandmotherly Tigerettes.
Placement Summary
Aired Placements
Air Date
Media Type
Station/Publication
Market
Est. Impressions Spokesperson
3/22/2012
Local tv LV2
KABB TV Fox
San Antonio, TX
100,000
Celadrin
Tigerettes
3/23/2012
Local tv LV2
KENS TV
San Antonio, TX
100,000
Celadrin
Tigerettes
3/23/2012
Local tv LV2
WOAI TV –
Drive Time
San Antonio, TX
95,000
Celadrin
Tigerettes
3/23/2012
Local tv LV2
WOAI TV –
San Antonio Living
San Antonio, TX
95,000
Celadrin
Tigerettes
Upcoming Placements
Air Date
Media Type
Station/Publication
Market
Est. Impressions Spokesperson
4/30/2012
Prt feat LV2
San Antonio Express
San Antonio
193,000
Celadrin
Tigerettes
8/22/2012
Prt feat LV4
O, The Oprah
Magazine
New York, NY
2,461,464
Celadrin
Tigerettes
Total Estimated Impressions
3,434,464
Placements
KABB TV Fox
IMPRESSIONS
100,000
SPOKESPERSON
Celadrin Tigerettes
Placements
KENS TV
IMPRESSIONS
100,000
SPOKESPERSON
Celadrin Tigerettes
Placements
WOAI TV – Drive Time
IMPRESSIONS
95,000
SPOKESPERSON
Celadrin Tigerettes
Placements
WOAI TV – San Antonio Living
IMPRESSIONS
95,000
SPOKESPERSON
Celadrin Tigerettes
Upcoming Placements
San Antonio Express
IMPRESSIONS
193,000
SPOKESPERSON
Celadrin Tigerettes
Upcoming Placements
O, The Oprah Magazine
IMPRESSIONS
2,461,464
SPOKESPERSON
Celadrin Tigerettes
Hot Prospects