darren daulton if knew only they
Transcription
darren daulton if knew only they
2 V OL . 5 s p r i n g 2 0 1 0 Greater Media Newspaper Photographers Honored in New Jersey Press Association Contest Bob File brings big league determination and spirit to Greater Media Philadelphia Eagle Scout Rank a Proud Family Tradition for WBT Account Executive Scott Whitlock and his son GMD Marketing Director Helps Inmates Transition Back into Society Magic 106.7’s Exceptional Women Radio Program Claims Most Gracie Allen Awards Ever c o n t e n t s spring 2010 i n t h i s Letter From The Chair i s s u e Table of Contents: Look Who’s Making Greater Media Greater 3 People and News 4-6 Field of Dreams 8-9 Greater Media Newspapers Photographers Honored in NJPA Contest 12-13 Newspaper Division Launches Facebook and Twitter Sites Snapshots 14 16-17 Pierre Robert Scores Trifecta of Rock Interviews 20-21 Interactive Corner 22 Greater Media Marketing Director Helps Inmates Transition Back into Society 24-25 WMGK’s Debbi Calton Finds Many Ways of Giving Back 26-27 Music At Greater Media 28-29 Awards 32-33 Engagements & Babies 35 The Greater Media GRAPEVINE PUBLISHER: Greater Media, Inc. EDITOR: Heidi Raphael CREATIVE DIRECTOR: Monique Walton CONTRIBUTING WRITERS: Clare Celano, Adele Young, Debbie Catalano, Amy Hull, Daniel Howley, Brian Donahue, Amy Rosen, Ed Nolan, Doug Sjonvall, and Tom Bender PRINTER: Maureen Morrow/Printex Special thanks to the people of Greater Media for making this publication possible. ADDRESS: Greater Media, Inc. 35 Braintree Hill Office Park Suite 300 Braintree, MA 02184 781.348.8600 For more information, please contact Heidi Raphael at [email protected]. Grapevine is published 4 times a year by greater media, inc. o n t h e c o v e r “Serving in the Sun” by Eric Sucar, Greater Media Newspapers Photographer, - 2nd place, Sports Feature 2 g r ap e v i n e s p rin g 2 010 Hello, As we enter the second half of 2010, I would like to take a moment to thank each of you for your outstanding contributions to the organization. As a result of your hard work and dedication, we are poised for continued growth and success in the upcoming months. Our pacing shows healthy gains from nearly a year ago. Our “new now” in the area of multi-platform capabilities is showing great promise as we achieve more buy-in from our clients and higher levels of participation from our listeners and readers. Our interactive division continues to make great strides in developing new, creative, and profitable programs on behalf of the company. In addition, I would like to thank Jennifer Williams, Chris Brunt, Toby Tabaczynski, and Doug Warner from Greater Media Detroit for their efforts in developing a brandnew Greater Media corporate website. The site is outstanding and reflects the core of what Greater Media has always been: a successful, locally focused, and family-owned company. Our people make Greater Media greater on a daily basis. Congratulations to Heidi Raphael, Grace Blazer, and Sheri Lynch for being named among the “Most Influential Women in Radio” by Radio Ink Magazine. I’d also like to recognize WMMR’s Pierre Robert for his recent success in securing and performing an outstanding interview with the Rolling Stones. Please join me in welcoming Karen Suddreth as the company’s Corporate Human Resources Manager. In this newly created position, Karen will take on the responsibility of overseeing and coordinating our HR efforts across the entire company. She will be working closely with Ellen Rubin and the legal department on compliance issues and other special projects. Please take a moment to congratulate Karen on her new position. Special congratulations are also in order for our newspaper division on winning several NJPA awards and for recently launching its new Facebook and Twitter sites. We are very grateful to the women and men who make a difference every day at Greater Media Newspapers. Just as we ask of our individual markets, Greater Media Corporate is always looking for ways to consolidate on expenses whenever and wherever we can. As a result, we recently decreased our corporate office space in Braintree, Massachusetts. As a result, we are able to save money on our office lease and use our space more efficiently. As we enter the second half of the year, I encourage you all to continue to look for more opportunities to grow and to innovate in your related departments. Creativity is key as we explore new and exciting opportunities in the radio and newspaper industries for our listeners, readers, and clients. Your thoughts and opinions are important. Please feel free to e-mail me at [email protected] to share your thoughts on how we can continue to make Greater Media greater. Kindest regards, Peter Smyth G great! recognizing people who go the extra mile Look Who’s Making Greater Media Greater BOSTON Matt Shearer Producer – The Jim & Margery Show Jock – WBOS HD2 Radio You With a smile on his face and a spring in his step, Matt Shearer brings personality, creativity, and youthful talent to 96.9 Boston Talks and WBOS HD2 Radio You. Matt began at Greater Media as an intern in 2007 and now works tirelessly on the “Jim and Margery Show.” “He is everything you want a kid to be and then some,” said Jim Braude. Because of Matt’s fresh energy and SHEAR spirit, mornings on 96.9 Boston Talks are brighter and Greater Media is greater. PJ Sittig Producer – WROR-FM Midday There is no one more capable or willing to get the job done than PJ Sittig. Whether it be filling in as morning show producer or running the promotions office during a maternity leave, all while making sure her “real” job as midday producer gets done. PJ does it all and keeps it fun. We are grateful to have her on the Greater Media Boston team. Charlotte Ed Nixon Producer/The Tara Servatius Show WBT AM & FM Ed Nixon has worked his way from the Promotions Department to producing outstanding programming and imaging for WBT. He has risen through the ranks from weekend shows to producing Tara Servatius’ daily show. The company also taps Ed to coordinate the soundtrack for their annual fireworks display, SkyShow. He credits his love for promotional and imaging duties as his favorite part of working here. “It’s what I live for, and many times spend countless hours pouring over audio to get just the right sound.” Kary “Doc” Bowser Producer/The Matt & Ramona Show WLNK-FM Kary initially began at WLNK as a college intern on “The Matt & Ramona Show.” Just like every intern, he earned a nickname, “Doc,” which he’s had ever since. Four and half years later, he handles many behind-the-scenes aspects from phone screening to show production, movie reviews, and hilarious videos on the website. Bowser is also responsible for editing and distributing “The Matt & Ramona Show” content segments to their network of syndicated affiliates across the country. “Doc” loves editing audio and says that working here is more fun than anyone should be allowed to have at work! Detroit Caroline & Steve Wright Account Manager & Local Sales Manager, Greater Media Detroit You’ve heard the saying “Two wrongs don’t make a right.” They have a slightly different saying at Greater Media Detroit: “Two Wrights help make Greater Media greater.” Husband and wife Caroline & Steve Wright both bring their all to our sales efforts every day. Caroline joined WCSX as an Account Executive two years ago and is an important part of that team. Steve came to Greater Media Detroit a year ago as the cluster’s Live Spot Sales Manager and serves as Local Sales Manager for WRIF. The Wrights count the people at Greater Media as one of the top reasons they enjoying being a part of the Detroit team. When not out closing deals, Steve and Caroline enjoy being on the lake in their boat and entertaining family and friends at home with daughter Macauley. Inna Gringauz Graphic Designer, Greater Media Detroit Need creativity? Then look no further than Greater Media Detroit Graphic Designer Inna Gringauz. She joined the Greater Media family as an intern with the Interactive Department in 2007 and soon proved to be a creative powerhouse. Her amazing work for clients, the stations and Greater Media corporate can been seen on websites, print ads, billboards, and even logo re-designs. Gringauz, who, along with her family emigrated from the Ukraine to the United States in 1993, shared that her experience with Greater Media Detroit has helped her grow as designer. Some of her favorite projects include WCSX’s Salvation Army’s Kettle Envy campaign and Online Auction series. In her free time, Gringauz enjoys photography and the art of photo manipulation. Her personal art portfolio includes some amazing pieces. New JerseY Jaclyn Mitchell Office Promo Assistant WRAT-FM Jackie Mitchell’s hard work and passion as an intern helped her work her way up to a full-time position within the company. She has a great attitude and you can always count on her to get the job done. Erin Doherty Sales assistant WDHA/WMTR-FM Erin Doherty has been with Greater Media New Jersey for six years. She began as an intern and continues to work her way up. Erin loves her job and the people she works with. Her dedication and upbeat personality makes her a pleasure to work with. GM Newspapers Jennifer Amato Managing Editor North/South Brunswick Sentinel Jennifer Amato joined Greater Media Newspapers in March 2005 as a reporter for the North/South Brunswick Sentinel. Her strong work ethic and dedication made selecting her as editor of the paper an easy choice when the position became available in November 2007. Those traits, along with her positive attitude and congenial personality, make her one of our most invaluable employees. Jennifer is always ready to go after a story, no matter what time of day or day of the week. She eagerly takes on challenging assignments and willingly assists on the production end on deadline day. Harvey Hersh Mac Operator Harvey Hersh joined Greater Media Newspapers in May 2000, creating ads in the production department. He uses his extensive design background to work up specs for prospective ad- vertisers, as well as doing in-house promotional work. The sales staff knows that they can always count on Harvey to come up with an eyecatching and ultimately productive ad for their clients. Harvey’s musical talents as a member of the 1960s group The Quotations (“Imagination”) bring an added dimension to his work. Whether singing along to the oldies, organizing the “Harvettes” for the company Christmas party, or just sharing his keen wit with all, he brightens up the whole department. Harvey’s artistic talents, both musically and graphically, are great assets to Greater Media Newspapers. Philadelphia Greg Monaghan Graphic Artist, Greater Media Philadelphia Greg Monaghan was chosen for the WMGK “Over & Above Award” for first quarter at the recent State of the Station luncheon. Greg is one of the few people in the organization that works with every department and virtually every employee as Graphic Artist for the cluster – and he does so with a smile on his face every day. Greg produces countless pieces of art for our websites, station events, proposals, and internal needs. He was especially challenged recently with the 10th Annual WMGK Rock Art Show. We moved the show to a new space in the hightraffic King of Prussia Mall and needed to draw attention to our entrance. Greg created three massive billboard-size murals promoting the show and our station. Not only did those murals draw exceptional traffic to the show, it provided great “classic rock” impressions for the station to the hundreds of thousands that passed by them over the one month of the show. sp r i n g G 2 01 0 g r ap e v i n e 3 people people & News Greater Media Corporate Profile Trip Savery Named Director of Sales at Greater Media Charlotte General Sales Manager of WKIX/ WKXU-FM and WWND-FM in Raleigh, North Carolina from 1998 through 1999, and National Sales Manager for the cluster from 1999 through 2002. Name: Ellen Rubin Title: VP/General Counsel Base: Corporate Headquarters, Braintree, MA How long have you been with Greater Media? My 7th anniversary with the company is coming up in June. Prior Work Experience: Between college and law school, I worked as a legal secretary for a small immigration firm in San Francisco. After law school, I worked for a Boston law firm called Hill & Barlow, working mostly on mergers and acquisitions, public offerings, and other corporate transactions. How did you come to GMI? I was out on maternity leave when I received a call from a Hill & Barlow partner, telling me they had just voted to close the firm. During my thenextended maternity leave, a legal search firm contacted me about the Greater Media job. It was a very lucky break. Education/Major: I was an Anthropology major in college. As for most of us in this business, a psychology degree might have been more useful. What do you like most about working at Greater Media? The terrific people I get to work with every day, both in person here in Braintree and all my wonderful phone/e-mail col4 g r ap e v i n e s p rin g leagues. Radio is much more fun than corporate law. What has been the most memorable experience you’ve had since you joined Greater Media? Most of them are confidential. Almost every day brings something new and unbelievable. What’s your favorite band/ type of music you enjoy listening to? I’m mostly a classic rock/AAA person, with a little sprinkling of classic country and bluegrass. I love Bruce Springsteen, Tom Petty, Mark Knopfler, REM, but also Johnny Cash, Emmylou Harris, Alison Krauss. Favorite food? Probably sushi, but I’ll eat almost anything that isn’t fried. Hobbies/Special Interests: I enjoy running, movies, my daughters’ soccer games (when the weather is good!), and following a couple of political blogs. Trip Savery has been named Director of Sales of the company’s Charlotte-based cluster. In his new role, Savery is responsible for overseeing the sales operation of WBT-AM/FM and WLNKFM. He officially began his new position on March 23rd, 2010. Savery most recently served as the Senior Vice President of Curtis Media Group and General Manager of WQDR-FM in Raleigh, North Carolina. Prior to that, he was the General Manager of WCHL-AM in Chapel Hill, North Carolina and WDNC-AM in Durham, North Carolina from 1995 through 1997. The sales veteran also served as the “We are thrilled to have Trip join the Greater Media Charlotte family,” said Rick Feinblatt, Vice President and Market Manager of Greater Media Charlotte. “His leadership and vision will be a great asset to our outstanding organization.” Savery is a native of Chapel Hill, North Carolina and attended the University of North Carolina. 96.9 Boston Talks’ Michele McPhee Featured on the Cover of SOCO Magazine Something people don’t know about you (that you are comfortable sharing): I played Sister Sarah in my high school’s presentation of Guys and Dolls. It was the peak of my theatrical career. If you came back in another life, what would you be? Why? Yoga instructor. Then I’d have no excuse for not doing it. “Working with Rick Feinblatt as his Director of Sales for Greater Media Charlotte is a great opportunity for me,” said Savery. “The legacy and revenue performance of both WBT and WLNK provide a strong foundation for future growth, and I look forward to the challenge.” March 2010 Issue of SOCO Magazine. The Nation watched as Massachusetts elected Republican Scott Brown to the United States Senate – and 96.9 WTKK was at the forefront of this historical race providing a platform for both candidates. SOCO Magazine credits the support of talk radio “…and evening talk show diva, Michele McPhee, who ostensibly was Brown’s biggest fan.” In the final days of the election, it was talk radio at its best, battling side by side with the purpose of edging their preferred candidate closer to the finish line. People & News continued on next page 2 010 Brent Alberts Named Program Director of Greater Media’s WCSXFM in the Motor City 97.5 The Fanatic Announces Vai Sikahema and John Gonzalez as Hosts of Early Midday Show Vai Sikahema Brent Alberts has been named Program Director of its Legendary Classic Rock Station, 94.7 WCSX-FM, in Detroit. He began his new duties on June 7, 2010. The radio programming veteran’s career spans over 42 years. He most recently served as Director of Rock Programming at Citadel Broadcasting, where Alberts was based out of the Grand Rapids and Lansing markets. While there, he worked as Director of Programming and Operations for the Midwest Region. In addition, Alberts served as Program Director of WMMQ-FM and WFMK-FM Lansing and was an on-air afternoon drive personality on WFMK-FM. He also held programming jobs with Lee Abrams and the Superstars format, before going on to become a Classic Rock Specialist at KMYZ - Z104 in Tulsa. Prior to that, Alberts did stints in Miami, Jacksonville, Atlanta, Chicago, Milwaukee, Seattle, Dallas/ Fort Worth, and Nashville. “Brent brings a wealth of Classic Rock experience to Detroit, which has been and always will be a rock city,” said John Gallagher, Market Manager at Greater Media Detroit. “We look forward to Brent leading our team of veteran on-air personalities at Detroit’s exclusive home of Classic Rock. “I am very excited and honored with the opportunity of joining Greater Media and the legendary WCSX in Detroit,” said Alberts. “The staff is the best in the business. I look forward to helping them take this station to the next level.” 97.5 The Fanatic announces that Vai Sikahema and John Gonzalez have been named as the new hosts of the “Early Midday Show,” heard weekdays from 10 a.m. to noon in Philadelphia. Vai Sikahema is a former NFL player who played with the Philadelphia Eagles. As a player, Sikahema was named to two NFL Pro Bowls and became a local Philadelphia Folk Hero in 1992 when he returned a punt for a touchdown in Giants Stadium and proceeded to punch the Giants goal post. Vai now works for NBC 10 TV as a sports reporter and anchor, and is also the Sports Director. John Gonzalez, or Gonzo as he’s also known, is a native Philadelphian and sports writer for the Philadelphia Inquirer. With his irreverent humor and outlook on sports, Gonzo has injected new life into the world of Philadelphia sports commentary. John started on 97.5 The Fanatic as a weekly guest on the Mike Mis- John Gonzalez sanelli Show, which led to guest hosting and fill-in spots. “Vai and Gonzo bring great credibility and a fresh new approach to our station,” said 97.5 The Fanatic Program Director Matt Nahigian. “We got an amazing response from our listeners when they were paired together and I am now thrilled to let them entertain our audience from 10 to noon each weekday.” “I couldn’t be happier to be part of The Fanatic family and bring a fresh new approach to midday sports talk,” said John Gonzalez. “I’m excited to work with Vai. We’ve developed a good professional and personal relationship, and I hope the listeners will enjoy sitting in on some of our conversations.” “I came to Philly to play for the Eagles. I stayed to be a TV sportscaster at NBC 10,” said Vai Sikahema. “And now to do a radio show on The Fanatic with Gonzo? Are you kidding me? It’s unbelievable.” GMN Announces Kathleen McBain Appointed as Controller General Manager and Publisher Ben S. Cannizzaro has announced that Kathleen M. McBain joined the Greater Media Newspapers staff as Controller on April 26. McBain, who resides in the Wayside section of Ocean Township, NJ, with her husband and children, has extensive experience in banking and the newspaper business. In her most recent position she served as controller for Gannett properties in New Jersey, including the Asbury Park Press, the Daily Record, the Courier News, and the Home News Tribune. In this role she was responsible for all business office functions, including accounts payable, accounts receivable, billing, payroll, cash, and general ledger accounting for all four newspapers. “I am looking forward to working with the fine talent at Greater Media Newspapers. Former colleagues as well as other team members have told me what a wonderful place this is to work. I am excited to be part of this team,” McBain said. “I am certain that Kathleen will be a welcome addition to our management team and will be a major contributor to our future success,” Cannizzaro added. Chris Edmonds Named New Afternoon Drive Host at Magic 105.1 FM in the Motor City ethics. He will be a fabulous addition to the Magic family.” Chris Edmonds has been named as the new afternoon drive host on MAGIC 105.1/WMGC-FM in Detroit. He can be heard from 3 p.m.-7 p.m., Monday through Friday, beginning on Tuesday, June 1st, 2010. Chris Edmonds has been a Motor City radio mainstay for the past 20 years. He settled in Detroit, after having held radio jobs in Columbus, Minneapolis, and Chicago. He most recently served as the morning drive host upon Dick Purtan’s recent retirement “It will be terrific to be back working with Jim Harper and all the great people at Magic 105.1 FM,” said Edmonds. at WOMC-FM in Detroit. Prior to that, Edmonds spent 20 years on the air at WNIC-FM. “Chris is one of Detroit’s bestloved talents,” said Magic 105.1 FM Morning Show Personality Jim Harper. “He has bonded with listeners through his use of humor, humility, and hard-work A dedicated family man, he has been married for over 30 years to his wife, Elaine, and is a proud father of three grown children. In addition, Edmonds is an avid motorcyclist and has helped raise funds for a variety of local charities. People & News continued on next page sp r i n g 2 01 0 g r ap e v i n e 5 people people & News The LINK’s Ramona Holloway Guest Hosts on “Charlotte Today” The LINK’s Ramona Holloway Guest Hosts on “Charlotte Today” with “Charlotte Today” host Colleen Odegaard. Dial Global’s Phil Wilson Named Affiliate Sales Representative for Greater Media Charlotte Syndicated Shows Fans of Greater Media Charlotte’s “The Matt & Ramona Show” have been getting extra helpings of co-host Ramona Holloway on their television sets lately. Local NBC affiliate, WCNC-TV, recently launched a local mid-day program called “Charlotte Today.” The program features host Colleen Odegaard and weatherman Larry Sprinkle, along with lifestyle and cooking segments. Greater Media is pleased to announce Dial Global’s Phil Wilson will serve as Affiliate Sales Representative of the company’s nationally syndicated “Bob & Sheri” and “Matt & Ramona Show,” as well as Dial Global’s “Cooper Lawrence Show.” He officially began his new duties on April 27th, 2010. Wilson, who will continue to work on behalf of Dial Global, previously served as a media/ marketing consultant and managed the daily operations of CBS Radio/Minneapolis and Waitt Radio/Omaha. In addition, the radio veteran has served as Program Director at Journal Broadcasting’s KZFX/Omaha, and KGGO/Des Moines. Wilson has been a member of the Board of Directors for The Conclave Learning Conference since 1991. He holds a BA degree in Communications/Radio and Television Broadcasting from University of Northern Iowa. “Our partnership with Dial Global just got stronger with Phil Wilson joining our team to build our syndication of star talent,” said Bill White, Operations Manager of News/Talk 1110 WBT AM/FM and 107.9 THE LINK / WLNK-FM. Magic 105.1’s Jim Harper Featured in Ambassador Magazine Magic 105.1’s Magic Morning Show host, Jim Harper, was recently featured in the March/ April issue of one of Detroit’s most prestigious publications, Ambassador Magazine in their “What You Might Not Know,” column featuring different local celebrities in the market. Back in February, host Colleen Odegaard asked Ramona to join her as co-host for a week. Ramona was a hit with viewers and was asked back for a second week in April. Her charm and appeal with audiences has been undeniable and by press time she’ll have a third week of co-hosting duties scheduled for later in May. Darren Daulton to Host Nightly Baseball Show on 97.5 The Fanatic 97.5 The Fanatic is excited to announce that former Philadelphia Phillies catcher Darren Daulton will host a nightly show through the baseball season. “Talking Baseball with Dutch” will air every weeknight during the baseball season at 6 p.m. and will feature Fanatic hosts Mike Missanelli and Jon Marks. “Dutch” will be hosting a nightly show focused on the Phillies and their 2010 campaign for their third straight National League Pennant. The show will discuss the upcoming Phillies game and analyze the previous games. Phillies fans will also have the ability to call in and talk baseball with Darren throughout the show. Darren Daulton was drafted by the Philadelphia Phillies in 1980, and made his first big league appearance in September of 1983. After spending the most of the ‘80s as a backup catcher for the Phillies, Daulton became the Phillies full-time catcher in 1989. He made three All-Star appearances and was thought of as the leader of the 1993 team that lost in the World Series to the Toronto Blue Jays. Dutch was traded to the Florida Marlins in 1997 and announced his retirement after the Marlins won the World Series that same year. “I’m excited for the opportunity to work with 97.5 The Fanatic,” said Darren Daulton. “I am looking forward to sharing a summer of fun with the Philadelphia fans who I hope will love our show almost as much as much as they love this Phillies team. I can’t wait to come back to my adopted hometown and take another amazing ride with this team and these fans.” “I am thrilled to have Darren join The Fanatic,” said 97.5 The Fanatic Program Director Matt Nahigian. “Phillies fans loved the way he played and I am excited to give the fans a chance to talk to Dutch about the Phils on a nightto-night basis.” People & News continued on next page 6 g r ap e v i n e s p rin g 2 010 96.9 WTKK’s Michael Graham Hosts In Print & Unplugged Event Karen Suddreth Named Director of Human Resources at Greater Media, Inc. Book Release Party at the Hard Rock Cafe Benefits Camp Harborview management and organizational development for several consulting firms in Chapel Hill and Durham, North Carolina. Suddreth also gained international work experience in the late ‘90s while traveling to Ghana, Kenya, and South Africa. Karen Suddreth has been promoted to Director of Human Resources at Greater Media, Inc. In addition to her current role as Human Resource Manager for Greater Media Charlotte, Suddreth will now be responsible for overseeing the human resource compliance functions on behalf of all of Greater Media’s radio and newspaper locations. Book Cover: That’s No Angry Mob, That’s My Mom. 96.9 Boston Talks hosted Michael Graham In Print and Unplugged at The Hard Rock Café Boston on April 15th in celebration of the release of his new book, That’s No Angry Mob, That’s My Mom. Michael was on-hand to entertain the crowd and sign books for over 200 listeners in attendance. Also providing entertainment for the evening was VB from Fox 25, comedian Paul D’Angelo, and Michael’s friends, the rockin’ “Angry Mobsters.” However, making a special appearance, was Michael’s mother herself who came onstage to give some personal insight about the man behind the mic. Proceeds for the event went to Camp Harborview, a program created to offer over 600 children, ages 11 to 14 who live in Boston’s at-risk neighborhoods, a true summer camp experience. Suddreth began her radio career as the Human Resource Manager at WBT AM/FM and WLNK-FM in Charlotte, North Carolina in October 2004. She had previously worked in project from top to bottom Michael Graham addresses the crowd at the Hard Rock. John McNesby, President of the Fraternal Order of Police was invited into Born and raised in Wilmington, Delaware, Suddreth has lived in North Carolina since 1982. Radio 92.9 Presents St. Patrick’s Day Bowling with The Dropkick Murphys Michael Graham with his Mom. Graham meets his fans and signs books. Michael Graham TNT’s Southland “Takes Over” WMMR’s Morning Show and Donates Time to Philadelphia’s Fraternal Order of Police TNT & 93.3 WMMR-FM partnered to help promote the series premiere of “Southland.” In an effort to highlight the importance of the police force keeping the peace in the city, the air time, as well as a cash donation was given to Philadelphia’s Fraternal Order of Police. Suddreth received her Bachelor’s degree in Communications from North Carolina State University. She received her Senior Professional in Human Resources (SPHR) Certification in 2008 from the HR Certification Institute. Suddreth is a member of the Society for Human Resource Management (SHRM) and regularly participates in local human resource professional meetings and seminars. the WMMR studios to record two (:120) second public service announcements, that ran in place of “regular advertising.” “We are honored to be able to help those who literally put their lives on the line on a daily basis,” said Jim Antes, General Sales Manager of WMMRFM. “We are hopeful these spots will served as a reminder to the important role our police officers serve in our local communities. Radio 92.9 listeners recently had the chance to bowl with Boston’s very own Dropkick Murphys at Jillian’s/ Lucky Strike Lanes on March 17th from noon to 3 p.m. in Boston as part of the station’s St. Patrick’s Day festivities. A limited number of passes were given away on myradio929.com and a few last-chance spots were awarded on-site at Jillian’s. To enter on-site, contestants had to arrive at Jillian’s between noon and 2 p.m. to pre-register. Lucky listeners also had the opportunity to win tickets to the sold-out show at the House of Blues that night! “There’s no better way to celebrate St. Patrick’s Day than with Boston’s biggest Irish band,” said Radio 92.9 Program Director Ken West. Fans (and a leprechaun) bowl with Radio 92.9 and Boston’s Dropkick Murphy’s on St. Patrick’s Day! sp r i n g 2 01 0 g r ap e v i n e 7 big league special feature BY BRIAN DONAHUE Field of Dreams Bob File Brings Big League Determination and Spirit to Greater Media Philadelphia BOB File had been up all night. It was April 12, 2001, and he was about to make his Major League debut. The relief pitcher was called up from the minors the prior day and given an overnight connection flight from Tennessee to Toronto, where the Blue Jays were to take on the Kansas City Royals in a day game. File checked into the hotel around 4 a.m., but was shuffled off to the field just a few hours later. This was his big break, rested or not. “My first Major League game, and I’m like, ‘I wish this game would be postponed because of rain.’ But we’re in a dome, so it can’t get postponed.” Luck was on his side. As he sat in the dugout before the game, taking in the moment, chunks of the SkyDome roof fell onto the field during a test run of the retractable ceiling. The game was postponed to the following day. File thought to himself, “You got to be kidding me.” The story gets better. The next day, the Blue Jays put File in the game in a “safe situation” — they were down by three runs in the top of the 9th, with two outs. File would have to get just one out before Toronto got its last licks. Despite the relative lack of pressure, it was still his big league debut, and no matter what anyone told him about it being “just another game,” his nerves were anything but 8 g r ap e v i n e s p rin g left Bob File on the pitcher’s mound for the Toronto Blue Jays. above Bob FIle today. on the mound. Of course, they didn’t tell him that until he had already signed on and arrived out west, for fear he wouldn’t like the decision. And he didn’t like it. calm. File threw about five pitches and got the batter to ground out. The Blue Jays then came up big, scoring four runs and winning the game. Somehow, File was 1-0. “I got a win in my first Major League outing, facing one hitter. Pretty classic,” he said with a laugh. But the unexpected was sort of the norm for File, today an account manager for WMGK in Philadelphia. File came from what he describes as a blue-collar family in Northeast Philadelphia. Nobody in his family had gone to college, but he was determined to be the first. While he had plenty of promise as a baseball player, just as his father had growing up, File did not want to count on it for a full ride, so he concentrated on academics as well. In high school, File played 2 010 shortstop — never pitched an inning. He was converted to a third baseman as a student at the Philadelphia College of Textiles & Science (now Philadelphia University). There, he pitched “a handful of innings,” no more than 15, he recalled. He closed a couple games as a senior in 1998. He had a good arm, certainly not bad for a small Division II school. But he was a great hitter, batting .542 his final year in college, setting several school records, and leading NCAA Division II in hitting. The Blue Jays drafted File as a third baseman, but once he arrived in Alberta to play for the club’s rookie ball team, he learned they had other plans for him. Based in part on scouting reports — he showed great progression in his few pitching appearances in college, and his fastball had reached 95 mph — they wanted him “At the time I wasn’t too keen about it,” he said. “I got out there, they put me in rookie ball, and I was playing with a bunch of 17-, 18-year-olds. I was 21 out of college. And it was basically, ‘OK, we’re going to convert you to be a pitcher, and we’re just going to throw you in rookie ball, and if it works out, great.’ … If it doesn’t, then you’re just going to [stay in the minors and] pitch out there. You know, it was great to get out there and play professional baseball, but I didn’t know what I was capable of pitching-wise at that point.” File did not fight the move, and in fact worked hard to perfect his pitching. He played year-round, competing in winter ball leagues, taking lessons from past Major League pitchers, and progressing through the Blue Jays’ farm system. He had a few breaks. He went straight from rookie ball to High A ball, skipping over three levels of minor leagues, partly due to his age and the hard work he’d put in during the off season. He’d become a great minor league closer. File moved up to AAA by the end of 2000, and after showing some success there, joined the big leagues the following spring as a short reliever for Toronto. His first, albeit unlikely win that April day marked the start to an impressive season. File went 5-3 in 2001 with a 3.27 ERA and led American League rookies with some 60 pitching appearances. He was third in votes for American League Rookie of the Year. He continued pitching for the Blue Jays over three seasons, the last being in 2004 when he went 1-0 in 24 appearances with an ERA of 4.81. He then signed with St. Louis as a minor league free agent the next year. He could still throw the ball pretty well, but not like in 2001, and his body was not cooperating. He had undergone a couple surgeries on his throwing arm and injured his back during spring training for St. Louis. “I was laid up with a couple herniated discs for a while. I just made the decision there to either retire or just keep getting shuffled around the minor leagues,” he said. “I knew [my arm] was OK, but I had to be perfect every outing to stay in the big leagues, and I didn’t have a 93 mph fastball anymore, I was like 91 at best … I was getting by with what I had, and I wanted to stay at the Major League level. It’s a business, and I wanted to make money and I wanted to enjoy what I was doing at the highest level. If I couldn’t be at the highest level, I didn’t really want to do it anymore.” File retired and never looked back. Still in his 20s, File wasted no time embarking on a new career and went into pharmaceutical sales. He enjoyed a successful run of four-plus years in the field. Though he survived the eventual decline of that industry with his job intact, he felt he wanted to do something different, something he could truly enjoy every day. He also sought to develop new business skills and take advantage of the connections he had established in the city. When he saw an online advertisement for the position with Greater Media, he decided to go for it. “I didn’t know a lot about it at the time, but it was more my speed when it comes to dealing with people on a daily basis, building relationships,” File said. “I think in pharmaceuticals I was kind of pigeonholing myself to positions in the medical world. In this business, you kind of deal with every business, so it’s more diverse.” File started at WMGK in February and he is enjoying the experience. “It’s great people, it really is. That was the main reason I came over here. I did my research, I talked to people I knew in Philadelphia, and Greater Media is a solid company up and down,” he said. “I hope to be here for a long time.” While he is happy to start a new chapter, File is able to keep baseball a part of his life. In his spare time, he provides private hitting and pitching lessons to kids, up to the college level. He sees it as a way to stay in the game and to keep his experience from going to waste. And, of course, he still has a lot of famous friends. Among them are a couple of the best players in the game — his former Blue Jay teammate and current Phillie ace Roy Halladay and his former winter ball mate, the Cardinals’ Albert Pujols. “I look at baseball through a whole different lens now because I am friends with a lot of those guys. They’re just like me and you, just normal guys,” File said. “But they’re in a position where they’re looked up to. If I was in Toronto now, I’d be recognized. It’s one of those things where it’s kind of surreal, even to those guys. But they’re just down-to-earth, good people. That feeling of ‘wow’ just goes away because you’re on the level and it’s your work, your teammates, and you’re out for the same thing.” And File will always have plenty of memories of his own baseball career. A lifelong Phillies fan, File responds with another classic story when asked about his favorite Phillies moment. That would be his own. In July 2001 he found himself living out a dream, playing at Veterans Stadium, but things didn’t go quite as he had hoped. “I pitched two of the three games [in the series], and the one game, right after the All-Star break, I hadn’t given up a home run yet and I was facing Scott Rolen. On a 3-2 changeup, he hit a home run — my first Major League home run. And then I wind up drilling Travis Lee, the next hitter, with a pitch and got thrown out of the game in my own hometown, and got booed off the field. That’s seriously my best Phillies moment,” File said with a chuckle. “Looking back now, it’s funny to me, but at the time it was crazy.” File can laugh about that moment, but he can also look back at his largely successful big league run with great pride, having made it to the top and played with the best in the game. And he looks to the future with the same approach that he brought to baseball — hard work pays off. G Greater Media Philadelphia’s WMMR-FM and WMGK-FM Launch a Roll-Out for SONIC, the Nation’s Largest Chain of Drive-in Restaurants “America’s Drive-In” is exploding on the local scene with 20 restaurants currently in the area and plans to launch multiple additional locations over the next few years. The drive-in chain agreed to a partnership with WMMR-FM and WMGK-FM to help brand itself as a premiere restaurant destination in the Philadelphia metro. SONIC, which specializes in made-to-order fast food, is known for its specialty menu items and personal service. “This is an extremely exciting partnership,” said Dan Reyes, President, Philadelphia Co-Op. “Through creative, integrated promotional ideas, paired with the best product around, I am confident SONIC will soon be a household name in no time.” SONIC is known for its original drivein set-up with friendly service from carhops on roller skates. It’s this fun personality that makes this partnership truly come to life with the great fun and personality that WMMR-FM and WMGK-FM are known for. sp r i n g 2 01 0 g r ap e v i n e 9 community giving back Country Stars Join with Country 102.5 and Jordan’s Furniture to Support St. Jude Children’s Research Hospital For the sixth consecutive year, Country 102.5 and Jordan’s Furniture teamed up for Country 102.5’s annual Country Cares for St. Jude Kids Radiothon. This year’s Radiothon took place March 11th and 12th, broadcasting live from Jordan’s Furniture (Reading), to raise much-needed funds for the kids at St. Jude Children’s Research Hospital. St. Jude is a world leader in catastrophic illness in children and is unlike any other pediatric treatment and research facility anywhere. Discoveries made there are shared with hospitals worldwide and right here in New England. Through emotional family stories and Country 102.5 personality pleas, listeners and Jordan’s Furniture customers donated more than $394,000 this year. Listeners were encouraged to become a St. Jude “Partners In Hope,” donating $30 per month for a year. Additionally, country artists such as The Band Perry, Steel Magnolia, Easton Corbin, and Danny Gokey performed live, attracting even more fans and donors to the store. “The Country 102.5 staff is extremely proud of the generosity of the country music audience in and around Boston,” said Country 102.5 Program Director Mike Brophey. “To raise nearly six million dollars since inception is truly remarkable.” Danny Gokey with the Country 102.5 Team. Keith Stephens with Steel Magnolia. Morning Show co-host Lori Grande and midday personality Carolyn Kruse with Corbin Easton. greater media gives back to the community WBT’s Keith Larson Hosts Ride for the Kids 8 Rides for a Cause Hundreds of motorcycle riders and non-riders once again participated on a great spring day to help kids (and their families) battling life-threatening illnesses. News Talk 1110 WBT’s Keith Larson’s Ride for the Kids 8 took place on April 24th. In addition to supporting the March Forth with Hope Foundation and Zach Ramsey Children’s Cancer Fund as all the rides have, the event also benefited Carey Heavner, an 11-year-old Cleveland County girl battling a very serious form of adult colon cancer, and Grace McGrath, a seven-year-old Union County girl battling a brain stem tumor. The event began and ended at Matthews Fun Machines on Independence near US 485 in Matthews, North Carolina. The ride encompassed a terrific cruise to the historic gold mining town of Keith Larson officially starting the Ride for Kids 8. Gold Hill north of Albemarle, and a barbeque featuring live rock and roll from The Loafers. The motorcycle ride was escorted by the Mecklenburg County Sherriff’s Office Motor Patrol with assistance from several other area agencies along the route. 96.9 WTKK Supports Homes for Our Troops Gala Danny Gokey performing at WKLB’s Annual St. Jude Radiothon at Jordan’s Furniture. WKLB’s Lori Grande recently participated in the “Team Walk for Cancer” in Lowell, MA. The event raised over $716,000. (Pictured l-r) Lori Grande with one of the walkers. 96.9 FM Boston Talks WTKK On-Air Personality Michele McPhee posed for a photo with Major Helder Machado of the Massachusetts National Guard during the 4th Annual “Homes for our Troops Gala.” The organization builds specially adapted homes for their severely injured servicemen and women at no cost to the veterans. Community: Giving Back continued on next page 1 0 g r ap e v i n e s p rin g 2 010 MAGIC 105.1 FM Asks How YOU Would Give Away $10,000? Magic 105.1/WMGC-FM’s Jim Harper and the “Magic Morning Show” gave away $10,000 in a special contest designed to help a listener’s worthy cause, organization, or non-profit organization. Beginning on March 18th 2010, listeners were encouraged to tune in every weekday morning between 6 a.m. and 9 a.m. as WMGC-FM legendary morning personality Jim Harper asks, “How Would YOU Give Away $10,000?” No matter what the cause – from supporting local firefighters, giving back to an animal rescue shelter, or helping a school bring back a program that’s been cut, Magic 105.1 FM wanted to make a difference in the lives of others. Magic 105.1,” said Program Director Lori Bennett. “The caveat was that it could not go to an individual but to a worthy cause, submitted by those who live and work in our community. It’s taking ‘paying it forward’ to the next level.” Listeners whose suggestions were chosen each day were eligible to have their cause posted on www. detroitmagic.com in April. Metro Detroiters then had a chance to vote online to determine which worthy cause would win the $10,000. In addition, Magic 105.1 rewarded and recognized the listener who submitted the winning selection. “An anonymous donor approached us and asked us to give away this $10,000 on the air at WCTC 1450 Revives “Exceptional Citizens” Promotion Good Time Oldies WCTC 1450 AM Morning Show Host Jack Ellery thanks an “Exceptional Citizen” for his work throughout the community. After a successful first round, New Brunswick’s heritage radio station Good Time Oldies WCTC 1450 AM and legendary Morning Show Host Jack Ellery have reinstated their initiative to discover and recognize outstanding Central Jersey residents through “Jack Ellery’s Exceptional Citizens” campaign. The radio station, which prides itself on being communitycentered, first launched the “Exceptional Citizens” campaign in September 2009 and accepted nominations through the end of the year. WCTC Morning Show Coordina- tor and News Director Bruce Johnson says “the outpouring of nominations last fall easily convinced us to bring back the Exceptional Citizens’ promotion this spring. It proves to me that Central Jerseyans want to hear about good news and are grateful to those in the community that step forward to help their neighbors.” Thanks to the tremendous response, the station is once again accepting nominations. The first winner of this second round was announced on May 12th and the campaign continues through June 30th. Each week during this time, Jack Ellery will invite listeners to share the selfless acts of various area residents. Some of the first-round winners included a North Brunswick High School senior who volunteers at Robert Wood Johnson University Hospital, a long-time South BEN-FM Presents Woman of the Week Luncheon 95.7 BEN-FM was pleased to present the “First Annual Woman of the Week Luncheon” on March 25, 2010 at the Water Works Restaurant and Lounge. BEN-FM took the afternoon to embrace, honor, and celebrate the ”Woman of the Week” program, Women’s History Month, and the dynamic women of the Delaware Valley. “The Woman of the Week” program was initially developed by BEN-FM Morning Show personality, Marilyn Russell, as a column for Philly.com. It has now blossomed into a 30-minute program that airs every Sunday morning and highlights exceptional women in the business and community world alike. top to bottom Marilyn Russell addresses the room with Sheinelle Jones, Jennaphr Frederick, and Sue Serio from FOX 29. In addition to the past “Woman of the Week” recipients, BEN-FM highlighted seven special honorees who addressed the 140 audience members. These women included; Lisa Nutter from Philadelphia Academies Inc. and the wife of the Mayor of Philadelphia, Judy Spires former president of Acme, Sue Serio, Sheinelle Jones, and Jennaphr Frederick from FOX 29, Beth Beans Gilbert from Fred Beans Family of Dealerships, and Shannon Bristow from the Cancer Treatment Centers of America. “I am continually amazed by the extraordinary women I get to interview each week on BEN-FM’s ‘Woman of Week’ program. A ‘Woman of the Week’ ceremonial luncheon seemed like the next Plainfield volunteer firefighter, an Edison woman who started a food pantry, a North Brunswick man who delivers Meals on Wheels, and a Rutgers University freshman from Middlesex Borough who organized a $12,000 tricky tray for a mother who has a rare form of cancer. Winners are selected every Wednesday by a panel of station judges who have the difficult task of narrowing down the Over 140 prominent women in the business and community enjoyed lunch at BEN’s First Annual Woman of the Week event. Marilyn Russell captivating the room at BEN’s Woman of the Week Luncheon. logical step to highlight and honor these exceptionally gifted women. This is just the beginning of many more to come.” - Marilyn Russell. inspiring entries. The selected winner is interviewed by Jack Ellery on the Morning Show and their nomination letter is read on the air. In addition to this recognition, each winner also receives an honorary “Exceptional Citizens Award” and a $100 gift certificate to a local restaurant. Those who nominate the Exceptional Citizens also get a reward for their time and efforts: four passes to Mega Movies in the Brunswick Square Mall. Community: Giving Back continued on page 15 sp r i n g 2 01 0 g r ap e v i n e 11 pictures special feature BY BRIAN DONAHUE Greater Media Newspapers Photographers Honored in New Jersey Press Association Contest GREATER Media News- papers’ Photo Department took home seven awards in the New Jersey Press Association’s Better Newspaper Contest for 2009. The newspaper group, based in Freehold, NJ, publishes 10 weeklies, serving Monmouth, Middlesex, and Ocean counties. Head photographer Jeff Granit took first place in the Feature Picture Story category and second place in Sports Action. Staff photographer Eric Sucar received first place in three categories, General News, Feature, and Sports Feature, and second place in two categories, Feature and Sports Feature. “Our photography staff never ceases to amaze,” said Adele Young, news editor of Greater Media Newspapers. “They can take an ordinary assignment and create a breathtaking piece of art. Their powerful images are what set us apart in the field of community newspapers.” top “Yoga in the Sun” by Eric Sucar 1st place, Feature. left “Pros” by Eric Sucar 1st place, Sports Feature. Granit’s interest in photojournalism developed after taking an elective course in photography in high school. After studying photojournalism at Shepherd University in West Virginia, he moved back to New Jersey and was hired as an assistant photographer 1 2 g r ap e v i n e s p rin g 2 010 at a commercial studio in Princeton. After working at Worrall Community Newspapers in Union County, NJ, for five years as a staff photographer and later chief photographer, he joined Greater Media Newspapers in March 2003 as chief photographer and photography editor. “In my photography, I like to give the impression that the camera is a watchful observer that happens to be present at the scene,” Granit said. “I want my pictures to reveal the human characteristics of my subject with content, form, and feeling.” can have. I hope I can sling a camera around my neck and continue documenting the world around me for as long as I have two eyes and an index finger.” The awards were presented at a dinner in April at the Trenton Marriott Hotel. G “Ride Down” by Eric Sucar - 2nd place, Feature. Photography was just a hobby for Sucar until he took a course with a National Geographic photographer. “It was then that I truly developed a passion for it,” he said. Sucar studied photojournalism at the Rochester Institute of Technology in New York. Upon graduation in 2005, he interned at the Patuxent Publishing Company in Baltimore. “ During my internship, I was one of a hundred photographers, selected worldwide, to attend the prestigious Eddie Adams Workshop,” he said. After working as a staff photographer at the New Jersey Herald, Sucar joined Greater Media Newspapers in April 2007. “Baywatch” by Jeff Granit - 1st place, Feature Picture Story. “My approach to photography has always been trying to document the world and my community in the most fresh and compelling way possible. I have tried to push the envelope creatively at each and every assignment, whether it be a grand opening or a playoff football game,” Sucar said. “Being a photographer is one of the most challenging and rewarding careers a person top “Bliss” by Eric Sucar 1st place, General News. . top “Heads Up” by Jeff Granit 2nd place, Sports Action. sp r i n g 2 01 0 g r ap e v i n e 13 social media special feature BY ADELE YOUNG Newspaper Division Launches Facebook and Twitter Sites In an effort to reach a broader demographic and tap into the popularity of today’s social media, Greater Media Newspapers launched Facebook and Twitter sites on April 21. The launch was a collaborative effort between the Editorial Department and the Information Technology staff. A series of weekly meetings determined that the best way to reach readers was to divide the 10 weekly publications into three regions: Middlesex (East Brunswick Sentinel, Edison/Metuchen Sentinel, North/South Brunswick Sentinel, and Suburban), Monmouth West (News Transcript, Examiner, and Tri-Town News) and Monmouth East (Independent, The Hub, and Atlanticville). Representing the Editorial Department were staff writers Jacqueline Hlavenka, Jennifer Booton, Rebecca Morton, Jennifer Kohlhepp, and Kenny Walter, with Gloria Stravelli, editor of the Monmouth East papers, and Adele Young, news editor, acting as advisers. Much of the push to get GMN in sync with Facebook and Twitter users came from Stravelli’s staff members, who were eager to use their formal college training and personal experience with Facebook and Twitter. In a little more than a month, the prototype pages were created by Hlavenka and Booton and ready to go. 1 4 g r ap e v i n e s p rin g A network of content vetting was established so that all posts would be checked by a member of a panel of four editors: Brian Donahue, Mark Rosman, Gloria Stravelli, and Adele Young. Gene Lennon, IT director, oversaw the technical side of the project, along with Jeff Messeroll, systems manager, who provided research and technical support. “We have been offering e-mail notification of breaking news and weekly news highlights for about a year, and many people have signed up for that program,” Lennon said. “Allowing readers to follow us on Facebook and Twitter adds a new and very popular way for people to stay in touch with the latest news in their communities. We are all excited to see how well this will be embraced by our readers.” 2 010 House ads have been running in all 10 publications to direct readers to www. gmnews.com, where they can link up to the GMN Facebook and Twitter site of their choice. Once they become followers, posts will appear on the users’ own Facebook walls. Most of the short posts on Facebook and Twitter will link viewers to the full story at gmnews.com, again boosting the papers’ online readership. Working on Greater Media Newspapers’ posts for Facebook and Twitter are: (l-r) Jeff Messeroll, systems manager, and staff writers Jackie Hlavenka and Jennifer Booton. media, and we welcome this new avenue to keep our readers updated with news of their community,” said Ben Cannizzaro, general manager and publisher of Greater Media Newspapers. “We are always looking for ways to better serve our readers.” Just as e-mail is capturing a large segment of the communication market once dominated by direct or “snail” mail, social media are fast becoming a convenient way of accessing information. “Many of us in the newspaper business believe there is room for different kinds of G community Magic 98.3 Participates in “Read Across America” giving back Magic 105.1 and the Friends of Jacob Foundation Present “The Magic ‘80s Prom” Magic 105.1 (WMGC-FM) presented “The Magic ‘80s Prom” on April 23rd, 2010 at the Vintage House in Fraser. “Jim Harper and the Magic Morning Show” hosted the event to benefit the Friends of Jacob Foundation, an organization that enriches the lives of families affected by Autism Spectrum Disorders in the Metro Detroit area. Over the years, Magic 105.1 has developed this fun event, which celebrates an era that gave people some of their best memories. The prom featured a live performance by Motor City 80 tribute act, “The Square Pegz,” music videos playing on a big screen, and the chance to win prizes for best and favorite fashion of the decade. Attendees also had the chance to step into the “Cheese Box Charity Photo The 105.1 “Magic Morning Show” members Mike Bradley, Fay Samona, Cyndy Canty, and Jim Harper flashback to the ‘80s at “Magic’s ‘80s Prom.” Booth” to capture memories of the evening’s festivities. MAGIC 106.7 Hosts 13th Annual Exceptional Women Awards Lucky 13 for MAGIC 106.7’s “Exceptional Women Awards” The Westin Copley Place was the location on May 7th for MAGIC 106.7’s 13th Annual Exceptional Women Awards. This year’s show honored Academy Awardwinning actress Estelle Parsons, Cosmopolitan editor-in-chief and award-winning author Kate White, Boston College Women’s basketball coach Sylvia Crawley, renowned cardiac heart transplant surgeon and author Dr. Kathy Magliato, Kip Tiernan, founder of “Rosie’s Place” in Boston, and 24-year-old nurse Keziah Furth of Brookline who was in Haiti at the time of the recent devastating earthquake. Twenty former honorees also attended the awards and were recognized on-stage with recent updates on what they are doing with their lives. Magic 98.3 On-Air Personality John Lisk reads Where the Wild Things Are to school children at Lincoln Elementary School. March 2nd, Magic 98.3 Afternoon On-Air Host John Lisk did his part to encourage literacy in Central Jersey by participating in the annual Read Across America campaign. John traveled to Lincoln Elementary School and read two books to selected classes. In addition, he stressed the importance of reading to succeeding in the future and told the students how essential good reading and writing skills are to his career. Lisk brought Where the Wild Things Are by Maurice Sendack to read to the class. He chose that particular book because of his own experience with it. “I remember my school librarian reading it to us and I really enjoyed it, so I wanted to share Singer/songwriter Edwin McCain entertained at both the Awards Luncheon, as well as at the VIP pre-party the evening before at the Hard Rock Café. it with the next generation,” John explained. In addition to the book that John brought, he also read a tongue twister book to the students that the teacher had selected. Once the reading was complete, Lisk took some time to explain to the students his role at Magic 98.3 and the requirements of his job. He stressed the vital role that reading plays in preparing for a show, recording commercials, and even playing music. “I had some difficulty reading when I was young so I know how important it is for kids to develop their skills early,” he said. “That’s why I chose to participate in this program.” All of the students had a great time and are looking forward to having Magic 98.3 participate again next year. counterclockwise from top left Candy O’Terry, Keziah Furth, Kate White, Gay Vernon. Dr. Kathy Magliato, Kate White, Gay Vernon, Candy O’Terry, Kip Tiernan, Keziah Furth. Edwin McCain performs at the Exceptional Women Pre-Party at the Hard Rock Café. Gay Vernon, Edwin McCain, and Candy O’Terry. Community: Giving Back continued on page 18 sp r i n g 2 01 0 g r ap e v i n e 15 snapshots greater media in pictures faces & places 1 8 2 15 9 16 3 10 11 4 12 5 17 18 13 6 14 19 7 1 6 g r ap e v i n e s p rin g 2 010 20 21 29 22 23 30 31 32 24 33 28 25 26 34 27 35 sp r i n g 1. Gay Vernon and a MAGIC listener at a remote event. 2. Jane Seymour with WBT’s Keith Larson. 3. WDHA’s Terrie Carr makes a furry friend at Dover Dodge. 4. 94.7 WCSX’s Jamie Samuelson stopped by FOX 2 studios to talk about his ongoing blog regarding the Final Countdown to the End of “24.” 5. WBOS’ Jason Rossi at the FYE Avatar release party, dressed as Avatar. 6. WMTR’s “Doo Wop Drive” host Big Tom Lawler entertains the crowd during Harold’s Deli Doo Wop Karaoke Night. 7. The WMGK Classic Rock Squad plays “Livin’ on a Lyric” with Bon Jovi concert-goers. 8. Magic 98.3 Morning Show Host Chris McCoy hugs a hard-working nurse at Robert Wood Johnson University Hospital during a live Nurses Week Broadcast. 9. WKLB’s Evening DJ Keith Stephens and Morning Show Host Lori Grande celebrate their birthdays. 10. “The Matt & Ramona Show’s” Weekend Warrior Football Team 2010 (l-r) Brent O’Brien, Kary Bowser, Frank Wilson, Matt Harris (kneeling), Erik Whitehead, Brad Witers. 11. Magic 105.1 Morning Show Host “Dr.” Jim Harper (left) celebrates Nurses Week at Crittenden Hospital! 12. WMMR Evening DJ, Dan Cord, rocked out with MMR Bod Squad member Charmaine at Dunkin’ Donuts in Langhorne, PA. 13. WROR’s Tom Doyle & Loren Owens compete in the Cardi’s Furniture Wii-nter Games. 14. BEN put the Cincos in the Mayo on May 5th – all the listeners had to do… was dig them out! 15. GMI’s Jean Fries, GMB’s Amy Hull, and GMI’s Maria Lombardo at the Hard Rock Café for Michael Graham’s Book Signing Party. 16. “All Request Diner” host Bert Baron and the Somerset Patriots’ newest mascot, Slider, admire the Good Time Oldies Cruiser at Patriots Fan Fest. 17. WTKK’s Michael Graham introduces Sarah Palin at the Tea Party Express rally on Boston Common. 18. The WRIF Rock Girl Search’s “Sexy 16” prepare to depart on their first night of the Riff Rock Girl Bus Tour. 19. Mike Missanelli & Producer John Marks doing a remote broadcast. 20. MAGIC 106.7 listeners play the Golf Put at Jordan’s Furniture. 21. WMTR’s Promotions Assistant Kristen Mendoza gets her face painted during Rockaway Animal Clinc’s Pet Adoption event. 22. Steve Kostan, Gary Graff (WCSX Rock-n-Roll insider), Tom Weschler (noted rock photographer) and Alto Reed from the Legendary Silver Bullet Band (l-r). 23. Preston & Steve solicited for “Moms” to push their “Babies” (or husbands) in a buggy over the entire ‘Monster Mile’ race track at Dover Speedway in Delaware. 24. GMB’s Street Teams work together for the Brain Tumor Ride (l-r: Abby N; Chuck; Lindsay; ‘PrePat’; and Abby Q.) 25. The Carolina Panthers, NewsTalk 1110 WBT and Mecklenburg County Park & Rec put on a great event called “Panthers in the Park” at Freedom Park on May 4th. 26. WDHA’s Creative Director Mike Cocheo celebrates Saint Patrick’s Day with a local Leprechaun at WDHA’s Saint Patrick’s Day broadcast from Thatcher McGee’s. 27. Marketing Director Dawn Santolucito, PD Mike Brophey, Engineer Jeff Hansen, and Music Director Ginny Rogers at WKLB’s St. Jude Radiothon 28. Magic 105.1 Afternoon Show Host Mitzi Miles celebrates spring by planting flowers with a young listener at Barson’s Greenhouse! 29. Magic 98.3 weekend host Sharon Davis samples some delectable cuisine from New Jersey restaurants at the Evening of Good Taste. 30. Emanuel found 23 Cincos in the Mayo at the Manayunk Brew Pub. 31. Comedian Dom Irrera with Wally Brine, co-host of WROR’s “Loren & Wally Show.” 32. Artist Glen Burtnik pours his heart into a live performance on the “All Request Diner” on Good Time Oldies WCTC 1450 am. 33. WMGK’s John DeBella with Kathleen Turner. 34. Ramona Holloway (left) poses with a Secret Service agent guarding former President Jimmy Carter and Casey Bruner (right). 35. WTKK’s Eagan & Braude Show celebrate producer Matt Shearer’s birthday (L-R: Co-Host Jim Braude; Producer Luis Torres; Matt Shearer; Exec Producer Steve Allan; and Co-Host Margery Eagan. G 2 01 0 g r ap e v i n e 17 community giving back BEN-FM & Jacobs Music Awards a Piano to Nazareth Area High School BEN-FM presents the piano donated by Jacobs Music to a student at Nazareth High School at their Spring Recital. Jacobs Music and 95.7 BEN-FM honored music teachers and the role that music plays in classrooms, by celebrating “Music in Schools Month” in March. Jacobs Music and BEN-FM encouraged students to share their personal experiences with music education, as well as the music teachers that inspire them, for a chance to win a brand-new piano for the winning school. Jessica Scantzenbach, a senior at Nazareth Area High School won the contest, resulting in the piano donation. The winning entry stated, “Music Education gives me something to be really passionate about. I have always loved music; it was something that I not only was good at but something that I really loved doing, whether it was playing or singing or even learning theory. I would not be half the musician I am today had I not had the proper instruction from teachers who loved music even more than I do. I have grown and I now understand many more things about music because of the music teachers I have had.” The piano was presented to Nazareth Area High School Music Teacher, Kelly Rocchi on May 12th at the annual Spring Recital. “I am so excited that Nazareth won the new piano,” said Ms. Rocchi. “We will be using it in our music lab where I teach three different levels of piano classes. The piano will be used all the time! I am also so proud of all of my students who voted in order for us to win the piano. Thank you Jacob’s Music and Ben-FM!!” Magic 98.3 Returns to Rutgers for the 3rd Annual Embrace Kids Radiothon Magic 98.3 on-air staff members, promotions employees, and various members of the sales staff recently gave up their weekend to help children with cancer, sickle cell, and other life-threatening blood disorders. For the third consecutive year, Magic 98.3 partnered with the Rutgers University Dance Marathon on March 27th and 28th to raise money for the Embrace Kids Foundation and help kids in desperate need. The station’s involvement helped the Dance Marathon to exceed their fundraising goals and bring in more money than they had in any of the 33 prior years during which the Dance Marathon took place. The Embrace Kids Foundation provides funding for a variety of services for their patients and their families, including one-on-one counseling, professional tutoring, bill payment, and in-home health care while continuing to support research initiatives. In 2007, the organization provided over $1.2 million in services to children and families throughout the greater New Jersey area. To help Embrace Kids continue their beneficial services, the radio station broadcasted live throughout the weekend from the Rutgers University Dance Marathon. The Rutgers Dance Marathon is a year-long series of fundraisers that culminates in a 32-hour dance-a-thon where students, Magic 98.3 on-air personalities John Lisk and Kathy Millar stand up to interview a participant in the Embrace Kids Dance Marathon, since she must remain on her feet for 36 hours. patients, families, sponsors, and visitors from across the state gather to support this worthy cause. Many of the station’s on-air personalities donated their time to the broadcast, including Morning Show Host Chris McCoy, Midday Host Debbie Mazella, Afternoon Drive Host John Lisk, and Evening Host Kathy Millar. Throughout the course of the two-day event, the personalities conducted live, on-air interviews with staff and volunteers from the Embrace Kids Foundation, current and former patients, Rutgers students participating in the dance marathon, and dignitaries from the community who came out to support the worthy cause. At the conclusion of the radiothon and dance marathon, the grand total raised was revealed: $378,001.75! The total funds surpassed the previous Dance Marathon record by more than $50,000, making this year the most successful to date. Magic 100.1 Presents Deborah Heart & Lung Center Women’s Expo The Magic 100.1 / Deborah Heart and Lung Center Women’s Expo, held on February 28th, was the first major event for this new brand of Greater Media MAGIC in New Jersey. Listeners from all over the area came out for a fantastic day of food, fitness, and fun with cash prizes every half hour. Dr. Robi Ludwig presented her inspirational jewelry line, while celebrity Chef Jim Coleman cooked up mouthwatering recipes and explained cuisines and techniques. Listeners also enjoyed complimentary 1 8 g r ap e v i n e s p rin g clockwise from top left Magic Morning and Midday hosts Chris McCoy and Debbie Mazella with Dr. Robi Ludwig. haircuts from beauty experts, and so much more. As in previous years, the event featured an array of family-oriented businesses showcasing their products and services to the public. From health care to financial – from home improvement to home remodeling – new cutting-edge products and reliable mainstays – this expo had something for everyone. Chef Jim Coleman takes the crowd on a culinary adventure. Afternoon Drive host Glenn Kalina gives out one of the many prizes of the day. 2 010 G WMMR-FM Presents 5th Annual Cardboard Classic On March 5th, 93.3 WMMR once again rocked “Jack Frost Mountain Preston & Steve’s Cardboard Classic 2010.” From cardboard, tape, glue, and string, WMMR listeners constructed over 90 team sleds to compete for glory…and prizes. Jason Lucci from Paulsboro, New Jersey, led a team of creative “ghostbusters” to build a Hollywood-style Stay Puft Marshmallow Man that breathed real fire. The team took home the title of “Best Design,” along with $1,000 cash and a $500 Lukoil gift card. Coors Light awarded the “Year of Beer” award to The Ghetto Blasters, led by Dan Stonebeck from Wissinoming (Northeast Philly), for their Coors Light Radio sled, deemed the best Coors Light-themed sled. The giant boom box included working electricity that allowed spectators to hear the rock of MMR as it flew down the tubing hill. After the Cardboard competition, thousands of MMR VIPs took to the slopes to ski and board, putting to use the $9.33 lift tickets they purchased through MMR’s special VIP presale. The day concluded with the “world famous” happy hour in the E2000 Lounge, where patrons registered for a trip to the Hot Tub Time Machine Junket WRIF – Meltdown NO FEAR Shootout in Lake Tahoe, California. Brandon Voight from Newtown Square, PA, was chosen to join Preston and Steve’s Marisa Magnatta on the trek across country to mingle with John Cusack, Rob Corddry, and the other stars of the film. WMMR midday host Pierre Robert capped the day in typical fashion with his “Baptism by Beer,” where he climbed atop the bar and poured pitcher after pitcher of beer on willing – and thirsty – station listeners. from top to bottom The Preston and Steve show broadcasts live from an empty E2000 Lounge before the event. The Stay Puft Marshmallow Man makes it to the bottom of the hill in front of thousands of spectators. The Coors Light radio sled begins the descent to the bottom of the hill. Drew & Mike Rock Girl Interviews WMMR-FM Sponsors the Marlton Padres 101 WRIF-FM’s own selfproclaimed “Professional Hockey Player,” Meltdown is always up for new challenges on the ice. The Riff and the Detroit Red Wings were happy to give him a new challenge…goaltending. 101 WRIF encouraged listeners to call in and win a Detroit Red Wings Prize pack, which included a behind-thescenes tour of the Wings home ice, Joe Louis Arena, and also an autographed puck from a current player. Each of the 10 lucky winners also won the opportunity to go on the ice at the Joe and take five shots in Meltdown in net in order to win tickets to the Red Wings playoff game 4 against the San Jose Sharks. Each listener had five shots each to score as many goals as they could on Meltdown, who by the way is not a natural goaltender. The top five point scorers were to receive tickets in a suite to the upcoming game. After the first round of shots, and some surprisingly spectacular saves by Meltdown, all the shooters were tied in points. The competitors went into a shoot-out, where one lucky Riff listener was finally able to slip to goals past Meltdown. As a surprise to all of the competitors, and as a reward for their effort, the Detroit Red Wings awarded ALL competitors with a pair of tickets to the game, with the eventual winner of the shoot-out getting a four-pack of tickets to the suite. Everyone left the ice that day a winner. Detroit’s Drew & Mike recently interviewed the first in a series of finalists for WRIF-FM’s “Rock Girl” competition and turned on the webcam so that listeners could see as well as hear the lovely contestants. In the course of the interview, 2,100 interested listeners became viewers and were then able to cast their vote for the Rock Girl on the station website. Some of the Riff Shootout Contestants with their prize packs prior to shooting on Meltdown. Thanks to WRIF’s Mark Pennington, Marc Fellhauer, and Jim Bentley, and Interactive’s Toby Tabaczynski for their help in making this happen. Meltdown stopping a shot from one of the Riff shoot-out contestants. “Rock Girl” Interviews on the webcam. sp r i n g 2 01 0 g r ap e v i n e 19 trifecta special feature BY CLARE MARIE CELANO Pierre Robert Scores Trifecta of Rock Interviews: Bon Jovi, Members of Pearl Jam, The Rolling Stones Month after month, WMMR’s legendary radio host gets face-to-face with some of rock’s biggest stars top left, Charlie Watts with Pierre Robert. He’s been referred to as a “Philadelphia institution.” He’s beloved by thousands of loyal fans. He’s interviewed rock’s biggest names and is considered Philadelphia rock radio’s longest and best friend. top right, Rolling Stones Exile on Main Street Reissue. bottom, Pierre Robert with Mick Jagger at the interview discussing the new documentary film: Stones In Exile. Keith Richards and Pierre Robert. Pierre Robert, the voice and face of Greater Media’s WMMR for 28 years, just added another notch, or three, to his belt — “the trifecta of rock interviews” in Robert’s own words. First, the legendary rock radio host interviewed Bon Jovi in March at an intimate concert that was broadcast live on WMMR 93.3 FM and online. Next, he traveled to Seattle to participate in a project chronicling the late 1980s/early 1990s Seattle music scene that gave rise to bands like Pearl Jam. Third, he also had the rare opportunity to interview The Rolling Stones in connection with their recently re-released CD Exile on Main Street. Robert recalled that he interviewed the British rock icons about 10 years ago in Toronto.“I never thought it would ever happen again,” he said. Robert recounted how this series of unforgettable interviews came to be. It all started in March when Bon Jovi came to town. According to Robert, Jon made a promise on the Preston and Steve Show that his band would play a free concert for WMMR 2 0 g r ap e v i n e s p rin g 2 010 Bone reunited April 14 on stage at the Showbox and played along with two other Seattle bands, Satchel and Brad (featuring Stone Gossard on guitar). listeners if Jon’s Arena Football League team, the Philadelphia Soul, won the ArenaBowl championship, of which Jon is co-owner of the team. “Not only did he keep his promise, he allowed us to broadcast the concert live and stream across the country and around the world via wmmr. com,” stated Robert. The matinee concert, held March 24 at the Wachovia Center, was performed for 500 listeners, Robert said. I was the first DJ to embrace Bon Jovi.” “I asked Jon if I should go and sit in the audience after I introduced the band,” he recalled. The rocker told Robert, “No, you stay up here on stage with us. We’ll play a couple of songs, then stop for a bit to talk, and then play a couple more songs.” Second in the trifecta was “Having the opportunity to chat in between sets of two songs made it more than just a concert,” Robert said. “And I was just 15 feet away from the band. It was a very exciting day.” When asked what changes he noted about Bon Jovi over the years, Robert said the band had “grown immensely.” Pierre’s phone call this spring from Pearl Jam’s management company to fly out to Seattle to interview some members of the group for an upcoming concert DVD. The interview would also include members of bands that preceded Pearl Jam. only one reporting at the garage-rock marathon, sending updates to WMMR. Even The New York Times was denied attendance. “Of course, I said yes,” Robert said. Robert said that the individual interviews with Mick Jagger, Keith Richards, and Charlie Watts, arranged by FMQB Productions, would focus on the re-release of the band’s 1972 classic Exile on Main Street. Robert was scheduled to host a nationwide syndicated special on May 17, detailing the rerelease of the album. “Twenty-five years ago, they all had high hair, leopard pants, and boots. They’ve stopped using hair spray, Jon’s voice is much stronger, and their songs have expanded. Their music has evolved.” He added that the band also has a social conscience now, devoting a good deal of effort to philanthropic undertakings such as Project H.O.M.E., which, Robert said, is helping to rebuild Philadelphia. “They’re a great band. They were working-class guys who have never forgotten their roots. They have gone from kid rock stars to adult rock stars,” he said. “I saw their first concert at the Ripley Music Hall in Philly and their most recent one at Wachovia Center. They’ve never forgotten that One of the most memorable quotes for Robert came from Jon Bon Jovi at that concert: “You don’t know how lucky you are to have a DJ like Pierre. There are so few of them.” Jon also said fans were lucky to have a station like WMMR. “It was an incredibly kind and generous thing to say,” Robert said. Robert interviewed the members who had gone in and out of these four bands and was also invited to see Soundgarden, who had reunited after 13 years, on April 16 at the Showbox. According to Robert, this was an exclusive for the radio host, who was the “I asked Jon if I should go and sit in the audience after I introduced the band,” he recalled. The rocker told Robert, “No, you stay up here on stage with us.“ “Seattle was a rich and fertile music scene. The [DVD] project was the brainchild of [Pearl Jam guitarist] Stone Gossard. The idea was to tell part of the Seattle story and explain the family tree,” Robert said. A vital part of that story involved two legendary bands from Seattle, Malfunkshun and Mother Love Bone, with Jeff Ament and Stone Gossard of Pearl Jam. Both bands were fronted by singer Andrew Wood. Unfortunately, Wood passed away at age 24 in 1990 before Mother Love Bone took off, but out of that tragedy, Pearl Jam was formed and rock history was made, according to Robert. Singer Shawn Smith took over the lead vocals as Malfunkshun and Mother Love Wrapping up this trifecta was his interview with The Rolling Stones in May in New York City. In addition to the songs on the album that Robert called their “masterpiece creation,” 10 new songs are also featured. The interview marks the first time since the release of Exile on Main Street 38 years ago that the trio would talk about what is one of the defining albums of their careers. Robert said the album was made in the south of France at a time when sex, drugs, and rock and roll were the rule. These songs were a part of those sessions. A few weeks before the Stones’ interviews, Robert said he was looking forward to the conversations, which he called a “rare” opportunity. “It is easier to get to the president than it is to get to The Rolling Stones,” he said. Robert began preparing for the interviews at the end of April. “You cannot be prepared enough,” he said. “This is the Olympics. If you’re not prepared, you’re in trouble. They do not suffer fools well.” When asked how he has managed to move with the evolving music, Robert said that “music has no boundaries.” The iconic radio host, who has managed to stay steady in the face of changing music sounds and trends over almost three decades, said he never categorizes music. “I hate labels,” he said. Which is why Robert and WMMR are a perfect fit. “The station’s specialty is that it does not specialize. We’re a hybrid. We’re not classic rock, we’re not alternative rock, or oldies, but we have elements of all of those genres. But it’s all rock and roll, and I love all of it.” WMMR Program Director Bill Weston said this trifecta shows how versatile Robert is. “The fact that he was asked to do the interviews shows you his stature. He’s a congenial host and wellprepared interviewer and is known for those qualities.” “Jon [Bon Jovi] trusted that Pierre was a pro, and that was a contributing factor in the concert happening the way it did,” Weston said. “Artists come away from his interviews feeling great about themselves. His love of music, new and old, his love for the city of Philadelphia, and his love of WMMR make him this special talent with finely honed skills that get the most out of his many interview opportunities sp r i n g G 2 01 0 g r ap e v i n e 21 G BY TOM BENDER Interactive Corner INTERACTIVE GENERATES RESULTS AND REVENUES This month, we spotlight several events from the Greater Media Boston cluster that are good examples of our enhanced capabilities. held on the station’s website for a limited time only. On-air announcements invite interested people to go to the cyber-remote on the website and sign the guestbook. Usually, there is a special offer associated with the visit to the website during the time of the cyber-remote. The results speak for themselves. Here is an example is from a WTKK cyber-remote for Natural Lawn of America. For some time, live video has been an integral part of Preston & Steve’s morning show at WMMR in Philadelphia and has grown to be quite popular. Now, they are joined by Loren and Wally, who turned on their webcam one recent Friday to welcome Lenny Clark and Tony V, two comedians, into their studio to promote an upcoming show in Boston with proceeds going to charity. Almost 600 listeners took up their invitation to take a look online and ensured that the show would be on camera again in the future. Thanks to Brian Bell, the producer of “The Loren and Wally Show,” and PJ Sitting, the promotion coordinator for WROR, for their help making this happen. As you can tell from the letter below, the client was quite satisfied with this engagement event that provided him with more qualified leads for his business than any of the other things they had tried. A real world example of how combining on-air and online assets can provide an effective, custom solution for our advertisers. Thanks to Adam Noble for sharing his e-mail; Jay Severin, Bob Pedder, Jill Clapp, Chris Harrington for their work on this event. What’s a 969 Boston Talks cyber-remote? We’ve taken the concept of the station remote live broadcast and turned it into an online digital event that is quite effective in creating qualified customers for local advertisers. The concept is quite simple: instead of a traffic-building event at a local location, the event is G More Video Success at Greater Media Philadelphia WMMR Account Executive Paula Decker developed a creative solution for her client using WMMR. com by featuring a video of Kathy Romano, and Marisa Magnatta touring a local Goodwill Store. Here’s how it looked on the homepage (right). Greater Media Philadelphia’s Interactive team, 2 2 g r ap e v i n e s p rin g Kelly Wallace, TJ Nicolaides and Jason Zajac worked closely with account executive Caroline Pugh to make this exceptional solution for a major local advertiser. The video for the PATCO program featured BEN-FM Intern, Molly McDowell, who did an exceptional job. Both of these projects were storyboarded, shot, and edited in-house, proving that our capa- 2 010 bilities to utilize new media to solve advertiser problems are second to none. WMGK’S John DeBella Presides over “Blessings of the Balls” If success is measured by results, it’s safe to say that the past two years’ “Blessing of the Balls” were quite successful. On March 31st, 2008, MGK morning man, John DeBella, broadcast a blessing said over the balls that the Phillies were going to use on Opening Day. The blessing was performed by three religious leaders next to the Mike Schmidt statue outside of the front entrance to Citizen’s Bank Park. The Phillies ended up enjoying a magical season and bringing a championship home to Philadelphia. He did it again last year and the Phillies returned to the World Series. John DeBella and three religious leaders that have blessed the Opening Day balls the past two years returned again this year. First there was the DREAD Card…. then there was the Gold DREAD Card…now 101 WRIF-FM has unleashed the WRIF Man Card onto the streets of Detroit. For those old enough to remember, being a DREAD Card member put you into an exclusive group of Riff Listeners who had privileges and discounts that were not available to the average Detroiter. This membership was so valued that almost 30 years later, there are still loyal Riff Listeners who proudly carry their DREAD Cards. With that in mind, at the beginning of this year, 101 WRIF began to release a new card that has become the envy of all WRIF listeners… the WRIF Man Card. Starting in late January, Riff listeners have been able to attend events all across the Motor City in order to score their very own Man Card. Requirements to be a part of this new exclusive group are very simple, follow the five Golden Rules and you are in. This group is not limited to just men, as there is also the WRIF WoMan Card as well. As long as you respect the Five Golden Rules, you are in. The rules are as follows: Pastor Jeff Raffauf, of West Lawn United Methodist Church; Father Joe Campellone, President of Father Judge High School; and Rabbi Gregory Marx, of Congregation Beth Or are hoping to bring the Phillies the same level of success they enjoyed in 2008. This year’s blessing was bigger than the two previous blessings. The broadcast started earlier, there were food and giveaways for those in attendance, and it moved to McFadden’s at Citizen’s Bank Park outdoor patio area. The John DeBella Show had plenty of celebrity guests on-site, including Stephenie LaGrossa (of CBS’s “Survivor”). WRIF “Man Card” top to bottom Opening Day festivities at Citizen’s Bank Park. MGK “orders” the Phillies to bring another championship home! John DeBella joins with religious leaders to “bless the balls” before the Phillies home opener at Citizen’s Bank Park. 1. You do not talk about the Man Card. 2. The #1 Preset on your radio must always be set to 101.1 at all times. 3. A Man Card Holder will ALWAYS “Take One for the Team” if it will directly or indirectly benefit a fellow Man Card Holder. 4. You must have your Man Card on you at all times except when showering or naked for unknown reasons. 5. At any given time, a Man Card Holder must be able to recite the current Super Bowl Champion, World Series Champion, and current Riff Rock Girl Stats. Men and WoMen across the metro Detroit area attended numerous events in order to secure their spot in the club. As a reward for these first-time members, 101 WRIF held the very first “Man Card ONLY” show at the Crofoot Theater in Pontiac on April 22nd. The show featured Saving Abel and Taddy Porter performing live, as well as other manly activities such as a video gaming area, beer pong, bean bag toss, the Strongman Swing, GoGo Dancers, and more. Getting into the show was simple, if you were a Man, or WoMan, Card Holder you were in! No tickets, no box office, your only way in was to be a card holder. Over 800 Man and WoMan Card Holders were in attendance for a great show. Not just good for concerts, the Man Card holders also can receive discounts at local restaurants and stores across the metro Detroit area. The Man Card will continue throughout the year offering manly rewards to Man and WoMan Card Holders alike, from more discounts to entry to exclusive concerts and parties. Listeners are locked in and ready to prove that they are Man, or WoMan, enough to be a part of this club. Staffers at Yankee Game Greater Media Newspapers’ Jennifer Amato (l) and Jennifer Booton went to the Yankees vs. Orioles game May 5th in the Bronx. They held up a sign to catch the attention of Yankees shortstop Derek Jeter and rightfielder Nick Swisher. It worked: Swisher came over and signed an autograph and took a picture with Booton, a huge Swisher fan. sp r i n g 2 01 0 g r ap e v i n e 23 society special feature BY CLARE MARIE CELANO Greater Media Detroit Marketing Director Helps Inmates Transition Back into Society Volunteering is Time Well Spent for WRIF’s Ken Wasilewski Volunteering at a federal corrections center has been such a positive experience for Ken Wasilewski that he signs up for the program year after year. Wasilewski, director of marketing for Greater Media Detroit’s WRIF, said his mother approached him about four years ago about volunteering for the Career/Interview Day at the Federal Correctional Institution in Milan, Michigan, where she works. “She was short-handed and needed someone to help out. She knows we do a lot of interviews,” Wasilewski said. Initially, he admits, he said no but eventually gave in, even if under duress. “Honestly, after I went the first time, I realized it was a really good thing,” Wasilewski said. He enjoyed the program so much that he recruited coworkers Ben Perez, Carly Yerman, and Mary Helen Ciaravino to volunteer as well. Wasilewski said that the program is part of ongoing Adult Education and GED programs offered at the facility. He said that the Adult Education Program is set up much like a regular high school with classrooms and a five-hour school day schedule. This “high school” looks just like any other, according to Wasilewski. Well, almost any other. “With the exception that they are all wearing the same 24 g r ap e v i n e s p rin g Ken Wasilewski Mary Helen Ciaravino Carly Yerman Ben Perez outfits and there are bars on the windows,” he noted. “The goal of these programs is to keep the rate of recidivism down and keep them from coming back. Many times these inmates cannot get a break and end up back in the facility within two years,” Wasilewski said. The program at the facility where Wasilewski’s mom, Roy, serves as the equivalent of a principal, helps to prepare inmates for job placement and life outside the prison walls. Career/ Interview Day is an annual event that provides mock interviews for inmates to prepare them for the real thing when they are released. “They have already had intensive training in the classroom for this interview before they come to us on Career/Interview Day,” he said. Wasilewski explained the process of interviewing during the event: they meet at the facility at about 8 a.m. 2 010 and are done by noon. Each inmate will be provided with three interviews on Career/ Interview Day. “We do get lunch and a tour of the facility afterwards if we can stay,” he said. “Each of us meets with three or four inmates and conducts an interview and evaluates them. Each interview lasts about 20 minutes. You can tell that most of these guys truly get what the goal of the program is. They talk about improving themselves. They don’t want to come back to the prison again.” Wasilewski said that when the inmates appear for their interview, the interviewer has the résumé in his or her hands. This is one area that inmates have already worked on in their classroom training. The classroom training deals with résumé writing, communication skills, first impressions, and appearance, Wasilewski said. “There is always a little bit of hesitation with the first interview,” he said. “The first one is to get the nerves out of the way. Each interviewer does an evaluation. By the third interview they are more comfortable, more confident, and more prepared,” he said. “After that, we turn in the evaluations to the instructors. The interview tells me a lot about their strengths and their weaknesses and how they take direction. Are they leaders or are they followers? We ask a lot of entry-level questions that they will be asked when they go out into the real world. We discuss things we feel they need to work on.” Wasilewski said the inmates also need to discuss the fact that they have been incarcerated. “Never hide from it,” he said. “We want them to be able to show some positive growth from the experience. Let the interviewer ask you about it, we tell them. You don’t want them to find out when you are no longer sitting in front of them and do not have the ability to answer. So we advise that they must be upfront about this.” He said that this year the program also ran a postinterview Q-and-A session, so inmates could ask questions of the whole panel of interviewers. Wasilewski said this segment was very successful and the inmates were appreciative of being able to be all together in one room and being able to ask questions. “It’s really a good thing for the inmates, and many have told us afterwards that this is one of the best programs they have been a part of while incarcerated. The goal is obviously to get them prepared for working on the outside, and not end up back in prison,” he said. When asked how he felt the first time he went to the prison, he admitted it was a “little eerie.” Record Crowds Flock to WMGK’s 8th Annual DeBella Dog Walk Running For A Cause Greater Media Corporate’s Joe Chochrek recently participated in the 10K Cohasset Road Race event held on April 11th in Cohasset, Massachusetts. The race was sponsored by the Cohasset Rotary. “My mom had worked at the prison for 20 years, but I had never actually been inside the facility,” he admitted. “When those double doors slide down behind you, it is a little eerie — just like in the movies, when you hear those doors slam. And, I thought, well, we’re in now.” May 2nd was a fun-filled day for dogs and owners alike at the “8th Annual WMGK DeBella Dog Walk.” The event took place at Green Lane Park in Pennsylvania, where more than 6,000 listeners brought their furry friends to learn more about rescue groups, animal shelters, and how to be a better pet owner. “The first year I did this as a favor to my mom, but I really like going year after year. It’s different now, having already done it; after talking with these guys, I know most of them really want to become a better person,” Wasilewski said. The day included a Dog Fashion Show, K-9 Demonstration by the Abington Police Department, K-9 “Jym” Dog Agility Demo, and the annual “Shortest Tail Contest.” WMGK Promotion Coordinator Monica Lucas said after the day of festivities that “this event reminded me of the dog party at the end of the Dr. Seuss book Go Dog Go!’” One inmate who had two small children at home told Wasilewski, “I want to be a good dad. I want to be a better person.” Participating organizations included the National Greyhound Adoption Program, Philadelphia Animal Welfare Society (PAWS), Blind Dog Rescue Alliance, Animal Welfare Association, and many others. Dog owners were also able to get caricatures drawn of their pets and win free dog food if their animals were able to sit, stand, and lay. “It’s only five hours, you know? And it is definitely worth it. You spend 20 minutes with three or four guys, and you help them by preparing them for a better life and hopefully keeping them from coming back to prison,” Wasilewski said, adding, “If I don’t have 20 minutes to help these guys who are trying to improve themselves, there is something wrong with me.” Mike & Mike’s Rules for Sports & Life Book Tour Heads to Rock Bottom Brewery & Restaurant in the King of Prussia Mall Plaza Philadelphia’s 97.5 FM The Fanatic/950 ESPN’s Mike & Mike recently took their show on the road to broadcast live at the Rock Bottom Brewery & Restaurant in the King of Prussia Mall Plaza on April 7th, 2010 to promote their brand-new book, entitled Mike & Mike’s Rules for Sports & Life. John DeBella makes a new furry friend at this year’s “DeBella Dog Walk.” The event was FREE and open to the Public. Upon completion of the broadcast, Mike & Mike headed to Borders, located at 1 South Broad St. in Center City, PA, to sign copies of their book. It’s Dogs Play Poker at the “8th Annual DeBella Dog Walk.” G sp r i n g 2 01 0 g r ap e v i n e 25 special feature Philly BY BRIAN DONAHUE WMGK’s Debbi Calton Finds Many Ways of Giving Back If Not at Work or with Family, Chances are this Philly Air Personality is Volunteering, Mentoring, and Fundraising “Too much is just enough.” “I went to three different high schools and reinvented myself with each move,” she said. “It was a valuable life experience to be part of a number of extremely different social groups, although I didn’t know it at the time.” That quotation, Debbi Calton’s favorite, according to her Facebook page, helps explain how the midday DJ at WMGK in Philadelphia feels about music. If spinning classic rock songs on the air every weekday wasn’t enough, her home life is similarly tuneful, thanks in large part to her musician husband. But the saying also speaks to the abundance of charitable and hometown causes that occupy much of Calton’s free time. Moving around so much, Calton said, prepared her for her “radio gypsy” years. She went on to work at stations in Charlotte, Tampa, Orlando, Denver, Chicago, and finally Philadelphia, where she began as a radio personality at WYSP in 1983. Ten years later, she came on-board at WMGK, beginning a partnership that is still going strong some 16 years later. Calton said she considers herself very fortunate to have remained in the same market, and in the midday shift, no less. On any given night or weekend, Calton could be found helping out with a show or contest at her beloved hometown theater, mentoring students, or working with any number of charitable groups to raise funds and awareness for a variety of causes close to her heart. Much of her volunteering is aimed at benefiting her hometown of Media, PA, and the Delaware County area. But this sense of civic responsibility may seem unlikely, given her upbringing. The daughter of a U.S. Air Force officer, Calton never really had a place to call home for more than a few years at a time. She grew up, literally, all over the place: California, Ohio, Virginia, two separate areas of Florida, and even at an Air Force base in Turkey (she is happy to note that she can still count to 40 in Turkish and sing a Turkish drinking song that she learned at a very young age). 2 6 g r ap e v i n e s p rin g from top to bottom A local charity event benefiting Trisomy 21. Breast Cancer Benefit fashion show. Hosting a Philly Mag/Phillies Charity Event and hanging with Phillies Shane V! Hosting one of their annual events. 2 010 “I never expected to stay in one place for so long, but I got married and had a son,” she said, noting that she met her husband, Chip Roberts, a Delaware County native, when he was playing guitar in a band at a radio station promotion. Their son, Dustin, was born in 1991. “This is the only home [Dustin] has ever known,” she said. “Somehow I ended up becoming a Philadelphian.” Embracing the novelty of setting down roots, Calton wanted to contribute to her community in some way. A friend, who jokingly told Calton it was time “to give back in whatever way I could,” roped her into joining a cou- ple of committees for area nonprofits, and that’s how it all got started. One of her first endeavors was to help the Media Theatre, which was a historic gem but in disrepair when Calton moved to the area. The generosity of local business owners saved the building from demolition, and it steadily became a highly regarded theater for Broadway-quality productions. “Even though I’ve been on big arena stages to introduce national acts in concert, it was always a secret dream of mine to one day be involved with our local theater,” Calton said. “It was a most thrilling invitation for me to get involved hosting some of the more musical productions at the theater, such as The Who’s Tommy and The Buddy Holly Story. And I’ll never forget getting up on that stage for the first time … truly a check off my bucket list.” As Calton became good friends with the theater’s devoted staff, she soon found herself volunteering as resident judge for “Delco Idol,” a gig that is now in its sixth year. Calton votes on performances and gives tips and encouragement to aspiring musicians. Her message is so consistently positive that people have termed her the “Paula,” and more currently, the “Ellen” of the panel. But Calton loves the role because she wants to encourage kids and young adults to pursue their musical dreams. “Even the slightest nudge of positive reinforcement can make a major difference in the course of someone’s life,” she said. “I take that responsibility very seriously.” It is also rewarding, she noted, when contestants keep in touch with her as the years pass, sending her their CDs and updates on their lives. She was excited to see one young man whom she really championed follow his dreams all the way to becoming a contestant on “American Idol.” More recently, Calton has also assisted with charity concerts at the theater; for example, hosting a show that benefited area women’s organizations, and even bringing Annie Haslam of Renaissance fame back to the stage after a lengthy hiatus. On another front, Calton has stepped up her efforts to work with local college students, particularly those pursuing careers in broadcasting. She takes part in an annual “Networking with the Pros” panel at Neumann University, in Glen Mills, PA, helping students understand the practical workings of marketing and promotions. “When I first started out in broadcasting,” she said, “I didn’t have many mentors, and I had no immediate women mentors. The ’70s were an exciting time for women, but at the same time, I felt like I was blindly making my way through. “I really had no sounding board for career decisions, and I really had no idea where it might all go,” she said. “So, being able to go into a classroom and tell students that they can truly achieve amazing things with perseverance and drive is a wonderful thing.” Calton, who is also an occasional guest speaker at Neumann and has been asked to serve on the university’s Radio Board of Advisors, noted that she loves working with students, whether it’s getting visits in the studio from interns or bringing in at-risk youngsters whose potential may be misunderstood and who just need a creative outlet. To engage the latter, Calton works with teachers and school psychologists to bring students from the local school district into the station for job shadowing. Helping those in need is a theme that runs through several of Calton’s causes. For many years, she has worked with Family and Community Services of Delaware County and its Second Time Around Parents program, hosting auctions, emceeing and chairing events to raise support for grandparents who are raising their grandchildren. She and her family have also become involved with the organization’s Adopt-aFamily program. “It was a great way to teach Dustin at an early age that by dropping an expected present or two off our lists, we could truly help turn around someone else’s holiday,” Calton said. Calton has also volunteered for Career Wardrobe, which helps to empower women in need who are entering or re-entering the workforce by outfitting them for job interviews and giving them the tools needed to make a good impression. And her family regularly takes on a “Secret Santa” project during the holidays. Like other radio personalities, Calton gets numerous requests to help with different types of initiatives, and it’s just not possible to do them all. She has chosen to work with those that benefit the local community and those that are personal to her. Since both her mother and grandmother had breast cancer, she has for years worked closely with the annual Girls Night Out, a Delaware County event that raises money for breast cancer research. Calton has served on the organizing committee, emceed the event, and modeled in its fashion show. And because her son has Asperger syndrome, Calton has also become involved with a number of local autism groups. She has hosted autism-awareness walks, served on fundraising committees for a number of area groups and schools, and helped with the Special Olympics, a truly personal cause for the family. Years ago, Dustin won a gold medal in swimming, and Calton says he continues to talk about it to this day. It gave him a sense of confidence he had never experienced. “I’m ultimately just a mom with a kid, and along with my husband, we’ve had to figure out therapies and government programs and schools and all that as we go along. But because I have a forum with my website and can bring some attention to fundraisers and events, I’m able to bring a little bit more attention to the cause,” she said. Indeed, Calton has a lot going on. But away from her day job and her many causes, she still manages to find quality time with her family — cooking, gardening, and running an eBay business that sells her uncle’s artwork. And then there is the music. Guitars are everywhere in her house, where her husband often jams away the hours with their “nephew” (technically a niece’s boyfriend), current Guns N’ Roses member Tommy Stinson. Calton even got to sing a few “woo woos” for a Stinson solo CD. But another charitable or community commitment is never far off. And although she is reining in some of that work as the family plans for their high school senior son’s future, don’t count on her to pull back too much or for too long. “I’m pretty much a pushover,” she said. “If someone asks me, I have hard time saying no.” G Greater Media Newspapers Host Take “Kids to Work Day” Visiting their parents on Take Our Daughters and Sons to Work Day at Greater Media Newspapers on April 22 were: Kelsie Benko (back, left), daughter of Barbara Benko, Production; Rachel McGarvey, daughter of Kathleen McGarvey, sales assistant; Julia Granit (front, left), daughter of Jeff Granit, head photographer; and Anthony Tomaselli, son of Troy Tomaselli, Systems. sp r i n g 2 01 0 g r ap e v i n e 27 music the music that makes greater media MUSIC at greater media WMGK Rock Art Show Features Most Artwork Ever WMGK-FM’s “10th Annual Rock Art Show” moved in to the King of Prussia Mall in March and April with a bang. The 10,000 square foot space gave “Rock Art Show” curator Scott Segelbaum a chance to display more artwork from artists like the Rolling Stones, Led Zeppelin, and The Beatles than ever before. Visitors to the Rock Art Show could view and purchase hundreds of paintings and drawings as well as meet special guests, like famed Bon Jovi and Aerosmith photographer Mark Weiss, Beatles Yellow Submarine animator Ron Campbell, and Beatles artist Shannon. Straight No Chaser in MAGIC 106.7 studio with Marketing Director Rob Hogan and Promotion Coordinator Karen Littlefield. A silent auction was held, with proceeds benefiting honorary chair Little Steven Van Zandt’s Rock And Roll Forever Foundation, which supports music programs in middle and high schools. The RAT’s Rockyn Robyn with Limp Bizkit’s Wes Borland. Andre Gardner plays Beatles Trivial Pursuit during his live broadcast at the Rock Art Show. Class Rock Art Show Logo. Trivial Pursuit Winners with Andre Gardner. Music continued on next page 2 8 g r ap e v i n e s p rin g 2 010 Peter Wolf Visits WROR’s “Doyle & Devereaux Show” Peter Wolf, best known as lead vocalist for the J. Geils Band, appeared on WROR’s “Doyle & Devereaux Show” on May 13th. He was in to promote his new album entitled Midnight Souvenirs and his upcoming performance at the Wilbur Theatre in Boston. Peter will also be performing with the J. Geils Band and Aerosmith at Fenway Park’s sold-out show on August 14th. Radio 92.9 Celebrates the Earth at the 17th Annual EarthFest WROR’s Julie Devereaux and Peter Wolf. Peter Wolf’s New Album: Midnight Souvenirs. WCSX-FM Gives Listeners A Chance to Win $1,000 during March Bandness Throughout the month of March, 94.7 WCSX-FM invited listeners to go to www.wcsx.com to fill out their March Bandness Brackets. Each weekday, March 22nd through April 2nd, 2010, WCSX pit bands up against each other between 6 a.m. and 12 midnight. During specific hours of the day, WCSX announced the two bands/art- ists that will go against each other. A song from each band/artist was played and then listeners could vote during that specific hour as to what band/artist will move on to the next round. On April 5th, 2010, the final match-up took place. The band/artist that won the match-up is the winner of the WCSX March Bandness, winning $1,000. (Winning band: The Beatles!) Afternoon Drive Personality Meltdown welcomed Fred Durst and Wes Borland of Limp Bizkit to the WRIF studios while they were in the Motor City to promote their upcoming tour. Another year, another successful EarthFest! Radio 92.9 hosted its 17th annual EarthFest concert at the DCR Hatch Memorial Shell on May 22nd, 2010. From the music and the food – to the crowds and the weather, everything was perfect. People from near and far came out in droves to take part in the massive gathering at the Esplanade, celebrating the Earth and raising awareness of countless green initiatives by individuals and corporations alike. The focal point of EarthFest, the musical lineup, did not disappoint and delivered an amazing performance for the 100,000 plus attendees. The Jackson Wetherbee band, winners of the local Boston Bands competition, kicked off the show with a solid half hour set that warmed up the crowd for the main acts. Rockers Marcy Playground, current favorites the Crash Kings, the veteran Gin Blossoms, and the ever-classic Collective Soul rocked the Hatch Shell all afternoon and sent the fans away with memories and stories to share...until next year! top to bottom Boston’s DCR Hatch Memorial Shell. Over 100,000 people attended the 17th Annual EarthFest – a view from the stage. Radio 92.9’s “Orange Man” greeted the crowd. Presenting sponsor, Whole Foods, provided earth-friendly demonstrations and product sampling. Look Who Stopped By Country 102.5... Music Director Ginny Rogers with Chuck Wicks. Newcomer Troy Olsen performing in the Country 102.5 studio. Randy Montana stopped by to perform for Country 102.5. Mercury Records rep Sally Green, PD Mike Brophey, Randy Montana, Music Director Ginny Rogers. Midday Host Carolyn Kruse with Danny Gokey. sp r i n g 2 01 0 g r ap e v i n e 29 tradition special feature BY CLARE MARIE CELANO Traditions and legacies are a way to keep the past alive and connect generation after generation. The extended family of Scott Whitlock, senior account executive for Greater Media’s WBT and WLNK in Charlotte, is a shining example of how an activity like scouting can become a legacy to be proud of. Whitlock, his two brothers, his father Dick, and Whitlock’s 15-year-old son Sam have all earned the rank of Eagle Scout. Whitlock acknowledged that it is indeed “rare” to have so many Eagle Scouts in one family. Whitlock, who grew up in Omaha, Nebraska, said his dad earned the rank of Eagle Scout in 1945. Whitlock’s brother, Jeff, became an Eagle Scout in 1973 and his younger brother, Bill, became one in 1978. Whitlock’s son, Sam, earning scouting’s highest rank in January at the age of 15, and his youngest son, Caleb, 13, is currently working on becoming an Eagle Scout. Right now, he holds the rank of Star Scout. clockwise from top inset Dick Whitlock – Field Uniform. Scott Whitlock – Eagle Scout (front row, left). Scott Whitlock (at podium) – Sam’s Eagle Court. Dick Whitlock – Eagle Scout. Whitlock’s sons started with the Boy Scouts at the very beginning as Tiger Cubs. “You must complete the requirements for Eagle Scout before you are 18 years old,” Whitlock explained. Caleb at AB100 (on the right). Scott Whitlock (today). The project that earned Whitlock his Eagle rank consisted of supporting the building of a community center by cleaning up after the work crews left each night. continued on next page 30 g r ap e v i n e s p rin g 2 010 “This involved sweeping up nails, dust, and debris, so the workers could focus on building,” Whitlock said, adding that the guidelines for the award were simpler then. games and devices offer instant gratification to kids, which we have to compete with. Becoming an Eagle Scout takes years to achieve, and it is very difficult,” he said. “Currently, the Eagle project is termed Eagle Leadership Service Project,” Whitlock said. “The emphasis is on service to others [it cannot benefit the Boy Scouts] and providing leadership in the completion of the task. It should consist of at least 100 volunteer hours [beyond the Scout’s own time]. Whitlock said his dad was about 15 when he earned his Eagle Scout rank. representative for five years and as merit badge counselor for the Scouts, serving as mentor, helping them with various merit badges such as Citizenship, Communications, First Aid, and Swimming, among others. He has also helped with reading, music, and scholarship badges — all passions of his. “Growing up, it was more or less assumed that we would go into scouting,” he said. “And my brothers had already blazed the trail ahead of me.” “It has been fascinating to watch the kids in the troop grow into leadership and growth, and I allow them to do that,” he said. Whitlock said that the 12 points he learned as a Scout are the values he still lives by today and hopes his sons will follow suit. A Scout is expected to be trustworthy, loyal, helpful, friendly, courteous, kind, obedient, cheerful, thrifty, brave, clean, and reverent, he explained. Whitlock added that scouting is not for everyone. As far as his own children are concerned, he supports them and would love for them to have the same passion he has for scouting. “Sam has a love for aviation. We visited Carolinas Aviation Museum in Charlotte, where he met the executive director. Sam ‘landed’ on the idea of developing a tiered walkway to the airport viewing area. He also developed plans for a bench and an airport map and case. The project took over four months to complete, over 200 volunteer hours and over $2,000 of donated materials.” Whitlock acknowledges that it is a much greater challenge these days to keep boys interested in scouting — to go all the way through and achieve the Eagle Scout rank. “There are sports all year-round now, and all the electronic “If you look at those values and begin to say the words, week after week, they become ingrained in you and they guide you. It really means something to you,” he added. “My father said those same words in 1940, and my sons are bridging the gap of 100 years, saying those same words.” Whitlock is currently assistant scoutmaster of Troop 112 in Charlotte. He has also served as a Chartered Organization “But in the end, it has to be their decision. They have to want it. It doesn’t work for everyone, and I accept that,” he said. All three of his sons, Zack, 21, Sam, 15, and Caleb, 13, started out in scouting. Sam and Caleb have remained. The Boy Scouts of America is celebrating its 100th anniversary this year, and Whitlock, Sam, and Caleb were all involved in participating in the city’s celebration of scouting. held outside the Carowinds theme park, called Adventure Base 100 for the 100 years of scouting. The exhibit made a stop in Charlotte the weekend of April 10. There were film crews and crowds. The exhibit was open to the public and offered a history of scouting along with “hands-on” experiences. He said that the celebration featured IMAX Theater, Climbing Towers, and zip lines as well as Native American displays. “Traditionally, there is a lot of Native American culture that weaves itself through scouting. The Adventure 100 offered different areas of interest on display for the public to see what Scouts do and have done,” he said. Whitlock said that the Eagle Scout rank his son has achieved is a “bittersweet legacy” because his father, who passed away in 2002, did not live to see the momentous event. Whitlock reiterated that he has let the 12 points be his guide throughout his life. “My hope is that those values will guide my sons as they guided me as they grow into adulthood as well.” Whitlock said this celebration included a BSA traveling exhibit, G One Great GTO Deserves Another at 1450 WCTC-AM Classic Car Show New Brunswick’s Good Time Oldies 1450 WCTC-AM is best known for evoking memories of days gone by and celebrating the music of the ‘60s and ‘70s. So when the State Theatre decided to host its “First Annual Classic Car Show,” it was only natural the station got involved. The classic car show, which took place on May 1st, was part of an entire day dedicated to the culture and fun of yesteryear. Bert Baron, host of the “All Request Diner” on Good Time Oldies, broadcasted live from the event, which drew dozens of participants and hundreds of spectators. Some of the car owners even dressed in period-appropriate attire, including one woman who was spotted in a poodle shirt and hornrimmed glasses. The station provided rocking tunes for the attendees to enjoy while they checked out classic and collectable automobiles ranging from production years of 1920 through 2000. To cap off the event, the State Theatre presented a doo-wop show that evening. Good Time Oldies, or GTO for short, was surrounded by dozens of classic cars, including this historic Pontiac GTO. Many of the attendees and participants commented on the quality of the event and were thrilled with Good Time Oldies’ selection of memorable music. “Our appearance and live broadcast from the car show and concert were major steps towards Good Time Oldies WCTC’s “drive” to success,” said Baron. “This appearance has helped to establish us as Central Jersey’s go-to station for these types of events. It proved successful not only for the station, but for our advertising partners as well, while providing entertainment to the community.” sp r i n g 2 01 0 g r ap e v i n e 3 1 awards coming in first at greater media greater media Mike Missanelli Attends the Maxwell Awards 2010 On March 5th, 2010, Mike Missanelli from 97.5 The Fanatic broadcasted his daily show from the Maxwell Football Club Awards in Atlantic City. Each year, the Maxwell Football Club presents the Maxwell Award for the College Player of the Year. This award was presented in honor of Robert W. (Tiny) Maxwell, legendary college player, official, and sports columnist. During the formal ceremony, many guests joined Mike Missanelli on-air as well as by his side. Andy Reid spoke to Mike about the Philadelphia Eagles’ current position and their plans for the upcoming football season. Former Texas quarterback, Colt McCoy was another member to join the “Mike Missanelli Show” and give his insight on the awards that will be given during this black-tie ceremony. For the 2009 Football year, Colt McCoy won the 73rd Annual Maxwell Football Club’s College Player of the Year Award. Aside from Colt McCoy, a few other winners included: University of Nebraska defensive tackle, Ndamukong Suh and Texas Christian University Head Football Coach Gary Patterson. Ron Jaworski, ESPN analyst, joined Mikey Miss to discuss football from every possible angle. Todd McShay, the college insider for ESPN, was WLNK’s Matt & Ramona Win Second Gracie Allen Award for Outstanding Comedy Media Charlotte’s nationally syndicated “The Matt & Ramona Show” has won the esteemed Gracie Allen Award for Outstanding Comedy from the American Women in Radio & Television (AWRT). This is Matt Harris and Ramona Holloway’s second year in a row receiving the top honor in this category. The winning entry, “Ramona Meets Jimmy Carter,” centers on co-host Ramona Holloway’s less-thanmemorable encounter with her idol, the former President. Brent Musburger and Mike Missanelli at the Maxwell Football Club Awards. pleased to join the “Mike Missanelli Show” on March 5th, as his opinion is highly valued in any College Football award ceremony. Another honoree that gave great opinions and knowledge to the 97.5 the Fanatic listeners was nationally acclaimed Brent Musburger. His passion for the sport is endless and his appearance on the show was appreciated. While Mike chatted up with some current football players, former players, and football icons, he was pleased to attend the 2010 Maxwell Football Club Awards at the new and gorgeous indoor pool at Harrah’s Atlantic City. The Gracie Allen Awards (also known as The Gracies®) are bestowed by the American Women In Radio & Television (AWRT) and recognizes exemplary programming created by and for women in all facets of electronic media. Each year, The Gracies Gala attracts the best in radio, television, cable, and web-based media. Matt Harris and Ramona Holloway were recognized at the 35th Annual Gracie Awards Gala on May 25, 2010 in Beverly Hills, CA. “The Matt and Ramona Show” airs weekdays from 3:00 p.m. to 7:00 p.m., Eastern on WLNK-FM (107.9 the LINK) in Charlotte, NC, and is syndicated nationally through Greater Media Charlotte. “The Matt & Ramona Show.” Ramona Holloway (left) poses with former President Jimmy Carter during a recent visit to Charlotte. Ramona’s visit with President Carter inspired a segment that garnered “The Matt & Ramona Show” a second Gracie Allen Award! In addition to “The Matt & Ramona Show,” the network also offers “Bob & Sheri,” on a syndicated basis, creating a personality lineup for stations to present on an exclusive basis in their respective markets. Country 102.5 WKLB’s Mike Brophey Named Among Top Country Program Directors by Radio Ink Magazine Country 102.5 WKLB-FM Program Director Mike Brophey has been named among the Best Program Directors in Radio for the fourth consecutive year by Radio Ink Magazine. “We are very proud of Mike and all the programming he has done for WKLB for the past 14 years,” said Greater Media Chairman and CEO Peter Smyth. “To be in this distinguished group of industry leaders is both exciting and appreciated,” said Brophey. He was recognized among the honorees at the 2010 Country Radio Seminar in Nashville and also featured in the February 15th issue of the publication. Lois Chooljian (Radio Ink Magazine); Mike Brophey; Country Artist Sara Evans, who presented Mike with his award. Awards continued on next page 3 2 g r ap e v i n e s p rin g 2 010 MAGIC 106.7’s “Exceptional Women” Claims Most Gracie Allen Awards Ever “Exceptional Women” co-hosts Candy O’Terry and Gay Vernon. MAGIC 106.7’s “Exceptional Women” radio program is now the most recognized program ever by the American Women in Radio and Television. The 2010 Gracie Allen Award winners have been announced, and again this year “Exceptional Women” is a winner. The show won its 16th and 17th awards in not just one, but two categories: Outstanding Interview Program and Outstanding Portrait/ Biography. The entry, “Voices Carry,” features three women who are not afraid to speak out when the world refuses to listen: Sister Bridget Haase, Attorney Wendy Murphy, and author Ophelia Dahl. The 17 Gracies® awarded to “Exceptional Women” is the most bestowed upon any radio or television station in America. “Exceptional Women” co-hosts Candy O’Terry and Gay Vernon have always remained determined to spread the word about the “Exceptional Women” they meet. When asked how it feels to receive their 16th and 17th Gracies, cohost Candy O’Terry said, “It just never gets old. Awards like this not only validate your hard work but the message of our unique show. We remain in awe of the ‘Exceptional Women’ we interview.” Gay Vernon added, “It’s wonderful to be honored by AWRT this year and especially for shining the spotlight on three women who’ve inspired so many by living bold, courageous lives. The women featured in ‘Voices Carry’ are inspiring to me personally.” Greater Media Management and On-Air Talent Named Among “Most Influential Women in Radio” by Radio Ink Magazine Greater Media, Inc. is pleased to announce Heidi Raphael, Vice President of Corporate Communication, Grace Blazer, 96.9 Boston Talks/WTKK-FM Program Director, and Sheri Lynch, WLNK-FM/ Charlotte Syndicated On-Air Personality have all been named among the “Most Influential Women in Radio” by Radio Ink in its annual list that spotlights women who are making a positive difference in the radio industry across the nation. Heidi Raphael Greater Media Vice President of Programming and MAGIC 106.7 Program Director Don Kelley grows more proud year after year of the show and how far it has come. “’Exceptional Women’ was the first show of its type. Candy and Gay set the standard back in the ‘90s and they raise the bar a little every year. It’s truly remarkable,” said Kelley. The Gracies recognize exemplary programming for women, by women, and about women in all facets of electronic media as well as individuals who have made contributions to the industry. The 2010 awards were presented at the Beverly Hilton Hotel in Los Angeles in May. Grace Blazer Sheri Lynch (Pictured l-r): Bill Clanton, Jr. (Chief Engineer, WJRZ/WRAT); Mayor Michael Ryan (Mayor of Lake Como); and Milford Smith (VP of Engineering, Greater Media, Inc.). Greater Media New Jersey was recently honored by the Borough of Lake Como for their generous contributions to the community. The Proclamation was presented at a town counsel meeting on April 6, 2010. “Radio Ink is proud to present the 11th annual MIW list,” said Radio Ink General Manager Deborah Parenti. “We believe the opportunity to spotlight outstanding women who are making significant contributions to radio continues to play an important role in developing, advancing, and inspiring women throughout all areas of the industry. From 20 names in 1999 to over 50 today, the MIW list reflects the road that has been traveled over those 11 years as well as the bright promise of the one still ahead of us.” The list will be published in the June 7th edition of Radio Ink Magazine. Each year, Radio Ink selects women who have demonstrated exceptional leadership and accomplishment in the radio profession for inclusion on the list and is considered one of the industry’s most prestigious honors. Established in 1999, the list has grown from 20 names to a roster of over 50, reflecting the rise of more women to prominent industry posts over the past decade. In 2000, the list prompted the start of the mentoring group, also using the acronym, MIW, which stands for “Mentoring, Inspiring Women.” The mission of this group is to provide a network by which women can women build a community of support and guidance to their radio peers. G sp r i n g 2 01 0 g r ap e v i n e 3 3 tribute greater media Greater Media Boston Remembers Jeff Messerman The Greater Media Boston family lost a great friend and co-worker when Jeff Messerman succumbed to a nine-month battle with cancer. Jeff was National Sales Manager for WROR, WKLB, and WTKK since 1997 and was a popular and much-loved member of the Greater Media Boston family. While he spent many years previously at Boston’s WBCN and WXKS, he truly found a home here at Greater Media Boston. Jeff will always be remembered for his great attitude, wonderful sense of humor, for his intelligence, and maybe most of all for his infectious smile that never seemed to fade, even through his toughest days. Hundreds of friends and family turned out for an unforgettable memorial service for Jeff on April 21st, and listened to tribute after tribute to this truly special person. There were many laughs and many, many tears. Our heartfelt condolences go to Jeff’s family, especially his wife Lynda. We will never forget Jeff’s friendship and his great contributions to Greater Media Boston. 3 4 g r ap e v i n e s p rin g paying respect at greater media Boston Brain Tumor Ride Greater Media Boston Staff Ride in Memory of Jeff Messerman The National Brain Tumor Society’s (NBTS) “16th Annual Boston Brain Tumor Ride,” formerly known as the “Ride for Research,” a family-friendly bike ride and community day to support NBTS, took place on May 16th, 2010. The Ride has come a long way in 16 years to become one of New England’s premier fundraising events. The Greater Media Boston staff decided to form a team to serve as a tribute to Jeff Messerman. As a result, the group raised $5,800 for the charity. The GMB team consisted of: Jason Rossi (WBOS Promotion Coordinator); Mark Lawrence (WMJX Music Director); Michele McPhee (96.9 FM WTKK Evening Talk Host); Carol Zurblis (WKLB Account Executive); Carolyn Kruse (WKLB Midday Host); a WKLB listener; and Megan O’Brien (WKLB Traffic Manager). WROR Releases A Special Edition of the Men from Maine - Volume 3 CD Proceeds to Benefit the Brain Tumor Society In Memory of Jeff Messerman WROR raised $12,900 for the Brain Tumor Society with the sale of a special edition of the Men From Maine, Volume 3 CD. This limitededition CD contained 25 episodes of the popular “Loren & Wally Morning Show” feature. 2 010 The CDs sold for $50 each at the WROR online store in memory of Greater Media Boston longtime colleague and friend, Jeff Messerman. congratulations ENGAGEMENTS Greater Media Newspapers coworkers treated Mark Rosman, editor of the News Transcript and Tri-Town News, to a luncheon on March 25 in honor of his 50th birthday. Here Comes the Bride! Mary Lucas (left) and Bob Lacey (right), of Charlotte’s “Bob & Sheri Show,” announce their engagement. Listeners will get to help pick Mary’s bridal gown and Bob’s wedding band in online contests. A July 31st wedding is planned! MILESTONES Christina Guglielmo, daughter of Rick and Marge Guglielmo graduated from Bentley College in May. (Marge is the GSM of Greater Media New Jersey’s The Rat and the new Magic 100.1.) Doug Sjonvall, Marketing Director for WRAT & Magic 100.1 and Annie Rodriguez, Interactive Content Manager, Greater Media NJ, got engaged amongst family and friends on April 10th. Hello, Baby Campbell BABIES Greater Media Charlotte’s Engineer Ron Tollison became granddad to a baby girl, Campbell Reiking, on March 23rd. Hello, Baby Mara Greater Media Boston Market Manager Tom Baker was blessed with another beautiful granddaughter, Mara Juliet Sniffin, on April 5th, 2010. She weighed 9 pounds, 8 ounces. Hello, Baby Jack Hello, Baby Avery Greater Media Boston’s Leo Egan is a proud Uncle! Jack Andrew Kennedy was born on April 4th (Easter Sunday!) – 7 pounds, 12 ounces. “The Matt & Ramona Show” host, Matt Harris, holds the newest edition to his family. Avery Grace Harris was born on Sunday, May 16th, weighing 5 pounds, 2 ounces. Matt, his wife, Amy, and big sister Addison are doing well. sp r i n g 2 01 0 g r ap e v i n e 35 Limp Bizkit’s Wes Borland recently visited WRAT-FM. Cage the Elephant stops by the WRAT Studios. Jane Seymour stops by WBT-AM. Greater Media, Inc., with headquarters in Braintree, Massachusetts, is the parent company of 23 AM and FM stations located in the Boston, Charlotte, Detroit, New Jersey, and Philadelphia markets. It also owns a group of weekly newspapers in central New Jersey, as well as several telecommunications towers located throughout the United States. • WMJX-WKLB-WROR-WBOS-WTKK Boston • • WLNK-WBT Charlotte • • WCSX-WRIF-WMGC Detroit • • WMGQ-WCTC-WDHA-WMTR-WWTR-WRAT-WJRZ New Jersey • • WMGK-WPEN-WMMR-WBEN-WNUW Philadelphia • • Atlanticville, Examiner, Hub, Independent, News Transcript, Suburban, Tri-Town News Newspapers • Motower Multilink •