ALPHA Tri-Fold Brochure - Economy Plumbing and Heating Supply

Being responsible is our foundation
Thinking ahead makes it possible
Innovation is the essence
grundfos
heating
campaign
Grundfos helps you keep
in touch with the future
Our new website is also Powered by the Impossible. Here you’ll find all the information,
downloads, marketing materials and tips you need. The web site explains energy saving
with E-circulators in your applications.
the pursuit of perfection
never ends
2009/2010
Find out how Grundfos just keeps getting better at: poweredby.grundfos.com
powered by the impossible
You are a key part of what drives Grundfos
forward. That is why we’d like to share
our goals with you by introducing our new
campaign, Powered by the Impossible.
The campaign is about our desire to achie
ve seemingly impossible goals, like
matching the adaptability, reliability, and
efficiency of the perfect pump: the
human hear t.
It’s a goal that may seem unat tainable, but
our pursuit of it allows us to make
amazing leaps forward in circulator techn
olog y. That is why we continuously set
standards; why we focus on groundbreakin
g innovation and unmatched quality.
That is why we are “Powered by the Impo
ssible”.
Being “Powered by the Impossible” has
always made us a leader in the pump
industry. It’s what makes the new ALPHA™,
MAGNA and SuperBruteXL circulators
the ideal combination of efficiency, quali
ty, and reliability.
These energy-optimized circulators have
been specifically designed for North
America. They match the characteristics
, regulator y requirements, and applicatio
ns
of the market perfectly. These circulator
s are based on the in-depth knowledge we
gained from our extensive interaction and
dialogue with contractors and end-users
from an exhaustive field test initiative, as
well as from our 50 years of circulator
pump experience.
Your input helped us create these circulator
s. Now we need your help in getting the
word out about them! We hope you’ll join
us along this exciting new road. Reaching
out to your customers, it will motivate them
to use the best possible circulator
technolog y. That’s good for your business,
for our business, and for everyone’s
future.
Dennis Wierzbicki
President, Grundfos USA
L-AL-SL-003 4/09 (US)
Simon Feddema
President, Grundfos Canada
everything is possible
ALPHA™
SuperBruteXL
MAGNA
The energy efficient ALPHA effortlessly provides comfort in all
hydronic heating applications. The easy-to-read LED display shows
real time power consumption, flow rates in GPM, and operating
modes. The unique power connections, one-touch user interface,
and AUTOADAPT™ feature make the ALPHA installation fast and easy.
System troubleshooting has now been made easier.
The three new members of the SuperBrute family extend the range of
Grundfos UP pumps. These new pumps fit a broader range of hydronic
heating and hot water applications. These multi-speed, wet-rotor
pumps provide a hydraulic range of up to 49 ft. head and 120 GPM
flow. Models UPS50-43 and UPS50-60 include a built-in check valve.
Covering flows as high as 170 GPM and head up to 42
feet, MAGNA is the range of choice for medium- and
large-sized commercial heating systems. All MAGNA
pumps are energy-optimized with high efficiency
permanent-magnet motors utilizing electronic speed
control. The unique Grundfos AUTOADAPT function is
standard as it is on the ALPHA.
Cont
ra
(L-UP
-S
c to r h
L- 033
)
May
June
July
Aug
Sept
Oct
Nov
Dec
Jan
Campaign brochure
Feb
Wholesaler Direct Mail (Campaign Brochure - L-AL-SL-003)
Activities for U.S. and Canada
Wholesaler Kit
Activities for Canada
Wholesale
(L-AL-SL-003)
Campaign Kick-off Event - May 12th
an d b
ook
r kit
is
it po
to be
at the
human
hearsstible
?
Contractor Direct Mail (2-page Flyer - L-AL-SL-001)
16-page Heart Insert (L-AL-SL-002) - Wholesaler Pubs
Handbook Direct Mail (L-UP-SL-033)
16-page Heart Insert (L-AL-SL-002) - Contractor Pubs
H e ar t
Exterior Graphics
Ad “The Heart is Built with Performance in Mind” - Wholesaler Pubs
PBTI TRUCK
in se r t
(L-AL-S
L- 002
)
Ad “The Heart is Built with Performance in Mind” - Contractor Pubs
Ad “The Heart Always uses Energy Efficiently” - Wholesaler Pubs
poweredby.gru
ndfos.com
Ad “The Heart Always uses Energy Efficiently” - Contractor Pubs
POWERED BY THE IMPOSSIBLE
“Powered By the Impossible” Website
GRUNDFOS
ALPHA
Truck Events Schedule
Ad
Truck events
Rocky Mtns.
N.E.
Ad
Supply Association
of the American
Official Publication
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A Penton Media Publication
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Over the upcoming heating season, we will strengthen your sales
through an extensive national campaign. We aim to increase your
customers’ awareness of our innovative circulators and our position
as a leader within the circulator market.
Plumbing • Heating • Cooling
August 2008
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Visit our Web site at www.ReevesJournal.com
AHR EXPO 2009
Hot, Cool, Chicago!
Sales
Bokor Jr., Robert-James
President James
– HVAC
– HYDRONICS
PLUMBING – PVF
An Interview with Canada’s
Worst Mechanical Engineer
> Top Grundfos Execs
Talk Hydronics
&
> Universal Designs
Green Bathroom
ALSO IN THIS ISSUE:
Contracting Business:
Looking Back, Moving Forward
P. 6
D.C. Condo Goes Green,
Right on Time
P. 8
Distributors T
Radiant Focus
Quarter Circle 4 Does Radiant Right
Hands-Free
Marketing Electronics to Consumers
SEPT/OCT 2008
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