holiday gift guide offer

Promote your gift offerings to our engaged audience
HOLIDAY GIFT GUIDE OFFER
PROMOTE YOUR HOLIDAY PRODUCTS IN BOTH
THE SEPTEMBER/OCTOBER 2016 & NOVEMBER/DECEMBER 2016 ISSUES
PRE-HOLIDAY & HOLIDAY
GIFT GUIDE PACKAGES
SPECIAL ADVERTISING SECTIONS: SEPTEMBER/OCTOBER 2016 & NOVEMBER/DECEMBER 2016
Join us for our Pre-Holiday and Holiday gift promotions. Start early and beat the rush. Promote your gift products to more than
2.5 million consumers gearing up for their holiday shopping. Put your message in front of them as they create their shopping list,
and once more before they finish their gift buying for the season. Packages include both issues, two New England Today
e-newsletters, and online advertisements running for all four months.
WHY YANKEE MAGAZINE?
+ 85% purchased an advertised product
+ 80% enjoy browsing the ads
+ 70% of our readers think more positively of a brand
advertised in Yankee
+ 70% visited an advertiser’s Web site after reading Yankee
Source: Accelara Publishing Survey, January 2015
WHY NEWENGLAND.COM?
+ 460,000 unique visitors per month
+ 46% of Yankee readers visited NewEngland.com
after reading issue
+ .42% Click Thru Rate – 5 times the national average
+ Average HHI is $97K+
Source: Accelara Publishing Survey, January 2015
Google Analytics, March 2016
SEPT/OCT PRE-HOLIDAY GIFT GUIDE
pre­holiday GIFT GUIDE
pre­holiday GIFT GUIDE
PajamaGram.com
Matching PJs for the whole family
®
If one of your childhood
memories is feeding and
watching birds at home,
chances are, your family
owned a Droll Yankees
bird feeder!
We’ve been improving our
American-made, classic bird
feeders since 1969, for new
generations to use and enjoy.
Find a retailer or purchase
online at DrollYankees.com
Droll Yankees Inc.
(800) 352-9164
Find us on Facebook
FREE
GIFT PACKAGING
with every order!
Droll Yankees
New Generation
Sunflower/Mixed
Seed Feeder
(*7&1+4t
Faith & Begorra
The perfect gift for
New Babies
5
ANGELA MOORE
Collection of exclusively designed
embroidered baby clothes and gifts for
boys and girls alike, making the collection
perfect for showers and “going home”outfits.
Customizable for a truly special gift!
®
JHW\RXUIL[
&HOHEUDWHWKHVSLULWRI1HZ(QJODQG
ZLWKKDQGSDLQWHGMHZHOU\
WKDW¶VSHUIHFWWRZHDUDQGVKDUH
(973)625-0070
www.faithandbegorra.com
FRIIHHQXW
$39.95
3 piece set
9LVLWXVRQOLQHRUFDOOWRUHTXHVW
DFRPSOLPHQWDU\FDWDORJ
VermontTeddyBear.com
DQJHODPRRUHFRP
1.800.829.BEAR
80 |
YANKEEMAGAZINE.COM
| 81
SEPTEMBER | OCTOBER 2014
Reach early-bird holiday
gift buyers who plan
their list in advance by
advertising in Yankee’s
Pre-Holiday Gift Guide.
The clean design and
layout of this special
section will highlight
your product. Choose
between a 1/3 or 1/6
page display ad.
NEW ENGLAND TODAY E-NEWSLETTER
Delivered to the
in-boxes of
125,000
opt-in subscribers,
your product will
be featured in a
text ad for Sept/
Oct and for Nov/
Dec.
NOV/DEC HOLIDAY GIFT GUIDE
holiday GIFT GUIDE
LEON LEVIN
R
Looking for
holiday gift ideas?
Harris
Tweed
paired with
Viyella
Visit our website
to see the
Entire Collection
Sign up for weekly
e-mail offers.
free
SHIPP
IN
USE
WINTCODE:
ER14
G
LEONLEVIN.COM
1.866.937.5366
... an intimate blend of natural fibers is soft,
warm, light, and supremely comfortable. Its
fine blend of 80% long staple cotton and 20%
merino wool affords the unique combination
of luxury and practicality. Produced solely
by William Hollins & Company Ltd., Viyella’s
been world-famous for superb British textile
craftsmanship since 1784. Reg. sizes Small-XXL.
Tall sizes L-3XL. Robes also available.
come see it made!
and home style store
in BENNINGTON, VERMONT
Fine Men’s Clothier Since 1844
www.mbnmenswear.com
making pottery locally for 65 years | 800.205.8033 | benningtonpotters.com
.BJO4USFFUt,FFOF/)t
the best wallet
you’ll ever own!
Sitting on a thick wallet all day is a
great way to ruin your back. So we created
a better wallet with a patented shape
to better fit your front pocket.
Over 30 designs, ranging from ballistic
nylon to Made in Maine bison leather.
Satisfaction guaranteed.
Rogue Industries
1-800-768-1768
www.rogue-industries.com
78 |
from our hands
to yours
$19.95 each
Shipping only $2.99 per order
YANKEEMAGAZINE.COM
DALLAS PRIDGEN JEWELRY
ONE
AT
A
Christmas Tree Pendant
…ÀˆÃ̓>ÃÊ/ÀiiÊ*i˜`>˜ÌÊ
Christmas
Pendant
SterlingTree
Silver
$59
$39
Sterling
Silver
$59
14k Gold
$399
$299
Gold
$399
14k Gold14k
with
Diamonds
$2498
TIME…
BY
HAND
Christmas Tree Earrings
…ÀˆÃ̓>ÃÊ/ÀiiÊ>ÀÀˆ˜}Ã
Sterling Silver $59
$49
14k Gold $549
£¥Êˆ˜V…iÃ
1¼ inches
£¤Êˆ˜V…iÃ
1½
inches
1-800-477-1856
www.dallaspridgenjewelry.com
1˜Vœ˜`ˆÌˆœ˜>ÞÊÕ>À>˜Ìii`ÊUÊ
>ÊvœÀÊÀiiÊ
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NOVEMBER | DECEMBER 2014
| 79
For more information, contact Steve Hall at
603-933-0426 or [email protected]
Feature your product with
a 1/3 or 1/6 page display
ad for an audience that
loves to give distinctive
New England presents
during the holidays. This
special advertising section
will serve as a well-used
idea resource during the
height of the holiday giftbuying season.
YANKEEMAGAZINE.COM DISPLAY AD
Highlight your product
with a 300x250 online
display ad running
through the holiday
planning and buying
season. Entice our
readers to add your
gift items to their
shopping list.
NEWENGLAND.COM
newengland.com/adinfo
PACKAGES: TWO ISSUES, TWO E-NEWSLETTERS,
FOUR MONTHS OF ONLINE DISPLAY, ONE PRICE !
SEPT/OCT PRE-HOLIDAY GIFT GUIDE & NOV/DEC HOLIDAY GIFT GUIDE
pre­holiday GIFT GUIDE
pre­holiday GIFT GUIDE
PajamaGram.com
Matching PJs for the whole family
®
If one of your childhood
memories is feeding and
watching birds at home,
chances are, your family
owned a Droll Yankees
bird feeder!
We’ve been improving our
American-made, classic bird
feeders since 1969, for new
generations to use and enjoy.
Find a retailer or purchase
online at DrollYankees.com
Droll Yankees Inc.
(800) 352-9164
Find us on Facebook
FREE
GIFT PACKAGING
with every order!
Droll Yankees
New Generation
Sunflower/Mixed
Seed Feeder
(*7&1+4t
Faith & Begorra
The perfect gift for
5
Babies
holiday New
GIFT GUIDE
ANGELA MOORE
Collection of exclusively designed
embroidered baby clothes and gifts for
boys and girls alike, making the collection
perfect for showers and “going home”outfits.
Customizable for a truly special gift!
®
JHW\RXUIL[
&HOHEUDWHWKHVSLULWRI1HZ(QJODQG
ZLWKKDQGSDLQWHGMHZHOU\
WKDW¶VSHUIHFWWRZHDUDQGVKDUH
LEON LEVIN
R
Looking for
holiday gift ideas?
FRIIHHQXW
Harris
Tweed
Viyella
Visit our website
to see the
Entire Collection
$39.95
3 piece set
... an intimate blend of natural fibers is soft,
warm, light, and supremely comfortable. Its
fine blend of 80% long staple cotton and 20%
merino wool affords the unique combination
of luxury and practicality. Produced solely
by William Hollins & Company Ltd., Viyella’s
SHIP
PING
been world-famous for superb British textile
USE
CODE YANKEEMAGAZINE.COM
craftsmanship since 1784. Reg. sizes Small-XXL.
SEPTEMBER
WINTE
:
R14
Tall sizes L-3XL. Robes also available.
Sign up for weekly
e-mail offers.
9LVLWXVRQOLQHRUFDOOWRUHTXHVW
DFRPSOLPHQWDU\FDWDORJ
DQJHODPRRUHFRP
(973)625-0070
www.faithandbegorra.com
paired with
VermontTeddyBear.com
1.800.829.BEAR
80 |
from our hands
to yours
free
LEONLEVIN.COM
1.866.937.5366
come see it made!
| 81
| OCTOBER 2014
$19.95 each
Shipping only $2.99 per order
making pottery locally for 65 years | 800.205.8033 | benningtonpotters.com
.BJO4USFFUt,FFOF/)t
the best wallet
you’ll ever own!
Sitting on a thick wallet all day is a
great way to ruin your back. So we created
a better wallet with a patented shape
to better fit your front pocket.
Over 30 designs, ranging from ballistic
nylon to Made in Maine bison leather.
Satisfaction guaranteed.
DALLAS PRIDGEN JEWELRY
ONE
YANKEEMAGAZINE.COM
AT
A
Christmas Tree Pendant
…ÀˆÃ̓>ÃÊ/ÀiiÊ*i˜`>˜ÌÊ
Christmas
Pendant
SterlingTree
Silver
$59
$39
Sterling
Silver
$59
14k Gold
$399
$299
Gold
$399
14k Gold14k
with
Diamonds
$2498
TIME…
BY
HAND
Christmas Tree Earrings
…ÀˆÃ̓>ÃÊ/ÀiiÊ>ÀÀˆ˜}Ã
Sterling Silver $59
$49
14k Gold $549
£¥Êˆ˜V…iÃ
1¼ inches
£¤Êˆ˜V…iÃ
1½
inches
1-800-477-1856
Rogue Industries
1-800-768-1768
www.rogue-industries.com
78 |
and home style store
in BENNINGTON, VERMONT
Fine Men’s Clothier Since 1844
www.mbnmenswear.com
www.dallaspridgenjewelry.com
1˜Vœ˜`ˆÌˆœ˜>ÞÊÕ>À>˜Ìii`ÊUÊ
>ÊvœÀÊÀiiÊ
>Ì>œ}
NOVEMBER | DECEMBER 2014
| 79
PACKAGE 1:
PACKAGE 2:
Ad Size: 1/3 page in both Sept/Oct & Nov/Dec issues
Ad Size: 1/6 page in both Sept/Oct & Nov/Dec issues
Online Display Ads: 200,000 impressions on Yankee network
Online Display Ads: 100,000 impressions on Yankee network
New England Today e-newsletter: 125,000 opt-ins
New England Today e-newsletter: 125,000 opt-ins
Online Yankee Clicks: delivers qualified leads bi-weekly via e-mail
Online Yankee Clicks: delivers qualified leads bi-weekly via e-mail
COST: $6,000 net total
COST: $3,000 net total
RESERVATIONS DUE: JULY 1, 2016
MATERIALS DUE: JULY 7, 2016
For more information, contact Steve Hall at
603-933-0426 or [email protected]
NEWENGLAND.COM
newengland.com/adinfo
Size from 6-3/16'' x 2-1/16'' to 8-1/8'' x 2-11/16''
W
N EE N
W
GE L
A LNA D
N G
N D’ ’S S
M
M AA GGA A
Z I ZN IE N E
Yankee honors the true spirit of New England’s past and present through its
editorial focus on travel, food, home, garden, history, and people in a wide range of
print and digital formats. We provide a vital link between this beloved region and
our loyal readers; more than half of whom reside within its six states—Connecticut,
Massachusetts, New Hampshire, Vermont, Rhode Island, and Maine. Our audience is
predominately female, middle-aged, highly educated, well read, with high incomes and
a strong aptitude to dine out and travel.
2016 EDITORIAL/PLANNING
PRINT CALENDAR*
SEPTEMBER/OCTOBER PRINT
NOVEMBER/DECEMBER PRINT
“FOLIAGE IN NEW ENGLAND”
EDITORIAL CONTENT:
“HOLIDAYS IN NEW ENGLAND”
+ Hart’s Turkey Farm
+ Food Awards
+ Great Barrington, MA
+ Boston Christmas
+ Foliage Along the Connecticut River
+ Fryeburg, ME
+ Draft Horse Rescue Farm, MA
*Editorial content is subject to change
Important dates
SEPTEMBER/OCTOBER
NOVEMBER/DECEMBER
Space Reservations:..........................July 1st
Materials: ......................................... July 7th
In-Home: ..................................... Aug. 18th
Space Reservations:....................... Sept. 1st
Materials: ....................................... Sept. 7th
In-Home: ...................................... Oct. 20th
Yankee Publishing, Inc., 1121 Main Street, Dublin, NH 03444 – 1-800-736-1100
YankeeMagazine.com/Adinfo