Advertise - Elevator World

2016
Media Planner
• Print
• Digital
• Online
The mission of ELEVATOR WORLD is the intelligent collection, management and distribution of information for the
benefit of the industry, while providing a global marketing platform.
Elevator World Turkey Magazine
3RD QUARTER 2015
ELEVåTOR WÅRLD India
ELEVATOR WORLD Turkey is produced by Elevator World, Inc.
The Premier Magazine for the Building Transportation Industry in India
Issue 3, Volume 9
It launched in May 2015 and is published bimonthly in both the
English and Turkish languages. A branch office, located in Istanbul,
has been established. Local authors and a production team
will create the magazine to include the most relevant
market-specific content, such as technical articles, news,
events, new technology and important projects. Paid subscriptions will be available in print and digital versions, including in app format on the Apple, Magzter and Google Play
digital newsstands. The magazine will initially be distributed
to more than 3,000 industry consumers who create a demand
for your product or service. Turkey boasts the 17th largest economy in the world, produces more than 20,000 elevator units per
year and anticipates a five-year growth rate of 10%, which exceeds
global averages.
www.elevatorworldindia.com
ELEVATOR WORLD INDIA
SEPTEMBER
2015
KARENG/2008/24064
Cover:
Wittur India
D
ELEVATOR WORL
Asansör Istanbul
2015
The State of Rapid
Transportation
ELEVATOR WORLD is the premier publication for the international elevator/escalator industry. The 12 monthly issues are
“Let’s face it, Elevator World is the industry bible. If you’re not
showing the product here, you’re not moving it out the door.”
available in print and digital formats, and loaded with relevant
and accurate industry information, including elevator/escalator
maintenance, education, engineering, new technology, safety,
Tom Richards
CD Richards Advertising
on behalf of client
history, modernization and much more.
Contacts
Commercial - Turkey:
Editorial—Turkey:
Bülent Yılmaz
Managing Director
Tel: 0216 348 48 76 – 348 42 99
Faks: 0216 348 44 05
[email protected]
Dürdane Abdal
Managing Editor
ELEVATOR WORLD Turkey
Tel: 0216 348 48 76 – 348 42 99
Faks: 0216 348 44 05
[email protected]
Commercial - All Other Countries:
T.Bruce MacKinnon
Elevator World Corporate Office
Mobile, Alabama USA
Mobile: 251-379-0564
Office: 251-479-4514 ext 20
Fax: 251-479-7043
[email protected]
[email protected]
[email protected]
Editorial—All Other Countries:
Angela Baldwin
Elevator World Corporate Office
Mobile, Alabama USA
Office: 251-479-4514 ext 30
Fax: 251-479-7043
[email protected]
[email protected]
About the Founder
William C. Sturgeon
founded the first elevator industry trade
magazine, ELEVATOR WORLD, in January 1953. After selling his elevator contracting business in 1961, he devoted
himself fully to the editing of ELEVATOR
WORLD until retiring in 1997. Sturgeon
is a founder of the Local 124 of the
International Union of Elevator Contractors, and a founding member
of the National Association of Elevator Contractors, the Canadian
Elevator Contractors Association, the National Association of Elevator Safety Authorities and the Elevator/Escalator Safety Foundation.
Until his death on Oct. 11, 2012, he was dedicated to connecting the
industry through communication, which continues through Elevator
World magazine, websites and educational products.
2016 Editorial Calendar
2016 Elevator World Turkey Editorial Content Calendar
Vol. 2 Issue 1
Vol. 2 Issue 4
Vol. 2 Issue 2
Vol. 2 Issue 5
Vol. 2 Issue 3
Vol. 2 Issue 6
Publication: January-February 2016
Topic: Drives and Machines
Publication: July-August 2016
Topic: Doors and Door Equipment
Publication: March-April 2016
Topic: Regional Focus: Konya
Publication: September-October 2016
Topic: Occupational Safety
Publication: May-June 2016
Topic: Education and Training
Publication: November-December 2016
Topic: Control Panels and Communications Systems
Each issue of ELEVATOR WORLD Turkey is spearheaded by an industry expert who will help shape the magazine’s theme and content.
As a part of ELEVATOR WORLD Turkey’s guest editor program we welcome the opportunity to give industry leaders a prominent voice
in this publication. Guest editors will talk about Turkey’s emerging and growing markets; the importance of and ongoing concern for
increased safety in the industry; and much more. For more information about the guest editor program or how to contribute to EW
Turkey, contact [email protected] or [email protected].
ELEVATOR WORLD Turkey Editorial Content for 2016
In Every Issue: EWT Departments and Columns:
Guest Editor’s Overview
Calendar
Comments
Inside Turkey News
Regional Industry News
Turkey Source Directory
Advertisers Index
Codes and Standards
Engineering
Environmental Issues
Events
History
Maintenance
Manufacturers’ Spotlight
Manufacturing
Market Trends
Product Spotlights
Project Spotlights
Public Safety
Readers Platform
Technology
2016 ELEVATOR WORLD Turkey Deadlines
Jan-Feb 2016
Ocak-Şubat 16
Mar-Apr 2016
Mart-Nisan 16
May-June 2016
July-Aug 2016
Mayıs-Haziran 16 Temmuz-Ağustos16
Editorial Deadline
Editöryel Son Teslim
11/16/15
1/15/16
3/16/16
Adv. Deadline
Reklam Son Teslim
12/1/15
2/2/16
4/1/16
Sept-Oct 2016
Eylül-Ekim 16
Nov-Dec 2016
Kasım-Aralık 16
5/15/16
7/15/16
9/15/16
6/1/16
8/3/16
10/1/16
Advertising Options
ELEVATOR WORLD Turkey offers two low-cost options to those companies who wish to promote their products
and/or services to local and international markets.
The Source & ElevatorDirectory.com
Turkey Marketplace
This is in the back of the publication, and is a classified section for recruitment, businesses for sale, and
products and services offered.
Marketplace Rates
1/8 page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $100.00 US
1/4 page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $250.00 US
Color and black and white available.
Sizes
1/8 page
3 5/8” x 2 1/4”
1/4 page (H) 7 1/2” x 2 1/4”
1/4 page (V) 3 5/8” x 4 3/4”
92.08 mm x 57.15 mm
190.5 mm x 57.15 mm
92.08 mm x 120.65 mm
International print and online directory of suppliers, contractors,
manufacturers, consultants and associations.
Showcase: $399
PrintOnline
PEELLE
373 Nesconset Hwy.
Suite #311
Hauppauge, New York 11788-4734
UNITED STATES
Telephone: 1-800-645-1056
Fax Number: (905) 846-2161
E-mail: [email protected]
Website: www.peelledoor.com
Marketing Contact: Michael J Ryan
Engineering Contact: Frank Leo
Sales Offices: Hauppauge, NY; Brampton, Ontario, Canada; Singapore
Products Manufactured/Supplied: Horizontally and Vertically Sliding Freight Elevator Hoistway Doors, Motorized
and Manual, Car Door (Gates), Car (Cab) Enclosures,
Channel Iron Entrance Frame/Sill assemblies, Wiring Materials and World Wide Installation and Kits.
Company Statement: Peelle was incorporated in NY in
1905 and is the largest global provider of Freight Elevator
Doors and related equipment. Peelle Doors can be found
on every continent. Peelle is a 5th generation family
owned and operated manufacturer.
Market: International
Premium: $249
PrintOnline
CEDES CORPORATION OF AMERICA
7107 Ohms Lane
Minneapolis, Minnesota 55439
UNITED STATES
Telephone: (612) 424-8400
Fax Number: (952) 426-1519
E-mail: [email protected]
Website: www.cedes.com
Marketing Contact: Stephen Freedman
Engineering Contact: Jim O’Laughlin
Sales Offices: Todd Gates
Products Manufactured/Supplied: Safety edges for dynamic and static applications, vestibule monitoring via a 3D
monitoring system, camera sensors, specialized sensors
for panoramic/glass elevators, terminal speed limiting devices, levelling/relevelling, shaft information systems.
Company Statement: CEDES has been developing innovative opto-sensor solutions since 1986 for safety and information, automation and monitoring systems for the elevator
and the door & gate industries. CEDES products are sold in
more than 60 countries. The firm is managed in accordance
with the ISO 9001 quality management standard, with
all products possessing the most important certification
required internationally (TÜV, BG, CE, CCSA, CUS, UL).
CEDES offers ‘More than you expect’.
Market: North America
FREE to new
Turkish
companies for
the first year.
Display Advertiser Benefits:
As a display advertiser, you will receive a FREE detailed Premium company listing,
valued at $249.00, or upgrade to Showcase for only $150 to have your company
logo added in print and on the eDirectory site along with other valuable online
benefits, including product photos, video, and brochures; unlimited product categories; a FREE one-year subscription to ELEVATOR WORLD magazine (print and
digital formats), including a copy of the Source; and 15% off educational materials at elevatorbooks.com.
Advertising Rates
Elevator World Turkey is published by Elevator World, Inc., the publisher for ELEVATOR WORLD magazine. ELEVATOR WORLD
magazine has been published for over 63 years and is considered the world leader in news and information for the international building-transportation industry. For more information about ELEVATOR WORLD and our annual International SOURCE
directory, please visit our websites: elevatorworld.com, elevatorbooks.com, elevatordirectory.com and elevatorworld.com.tr.
Display Rates
Full Page 2/3 Page 1/2 Page 1/2 Island 1/3 Page 1/3 Island 1/4 Page
$1,600
$1,250
$1,000
$1,250
$800
$900
$650
Special Display Rates
Front Cover
Logo
Double Page
Spread
Inside Front
Cover
Inside Back
Cover
Back
Cover
Call for quote
$2,750
$3,350
$3,350
$4,150
Integrated Media
Special Packages
Combining print & online advertising
delivers optimal results
Try one of our packages below*
Package 1
• 3 Half page vertical or horizontal ads in Elevator
World Turkey
18% VAT is added to prices in Turkey.
• 1 Half page vertical or horizontal ad in the next edition of the Source
Discounts
• 3-month Featured Block ad on elevatorworld.com.tr
Contact your sales representative for discounts.
• Premium listing in the next edition of the Source
$3,99900
Display Ad Sizes
Page trim size
Double-Page Spread*
Double-Page Spread - Bleed*
Full Bleed Page
Full Page
2/3 Vertical
2/3 Horizontal
1/2 Vertical
1/2 Horizontal
1/2 Island
1/3 Vertical
1/3 Horizontal
1/3 Island
1/4 Vertical
1/4 Horizontal
8-3/8” x 10-7/8”
(212.73 x 276.23mm)
17-1/4” x 11-1/8”
(438.15 x 282.58mm)
16” x 9-5/8”
at least 8.632” x 11-1/8”
7-1/2” x 9-3/4”
4-7/8” x 9-3/4”
7-1/2” x 6-3/8”
3-5/8” x 9-3/4”
7-1/2” x 4-3/4”
4-7/8” x 7-1/4”
2-5/16” x 9-3/4”
7-1/2” x 3-1/8”
4-7/8” x 4-3/4”
3-5/8” x 4-3/4”
7-1/2” x 2-1/4”
(406.4 x 244.48mm)
(215.9 x 282.58mm)
(190.5 x 247.65mm)
(123.87 x 247.65mm)
Package 2
• 3 Full page ads in Elevator World Turkey
(190.5 x 161.93mm)
• 1 Half page vertical or horizontal ad in the next edition of the Source
(190.5 x 120.65mm)
• 6-month Featured Block ad on elevatorworld.com.tr
(92.08 x 247.65mm)
(123.82 x 184.15mm)
(58.74 x 247.65mm)
• Premium listing in the next edition of the Source
$4,99900
(190.5 x 79.375mm)
(123.83 x 120.65mm)
(92.08 x 120.65mm)
(190.5 x 57.15mm)
*On spreads allow 1/8” (.58 mm) for gutter
Mechanical Requirements
Package 3
• 6 Full page ads in Elevator World Turkey
Accepted file formats: Photoshop, Illustrator, InDesign, Adobe PDF.
• 1 Full page ad in the next edition of the Source
Files should be CMYK or grayscale with a minimum of 300dpi. Send or imbed
all artwork, screen and printer fonts. Total ink density should not exceed 305%.
Include 1/8-inch bleed for ads that are to bleed. .jpg and .gif files are NOT acceptable file formats. Materials may be submitted via CD, email (files no larger
than 10 mb) or ftp site. PDF files will be printed “as is”.
• 12-month (1 Year) Top banner ad on elevatorworld.
com.tr
• Showcase listing in the next edition of the Source
$8,99900
*No discounts on packages
Website Advertising
ElevatorWorld.com.tr
Elevatorworld.com.tr contains news, events, photos, special announcements, projects, an online directory and other information for the local Turkish market and global industry. Elevator World’s network of websites continue to grow and has increased in traffic by over 20% in the last three years. With nine informational websites and a large social media presence (the
EW blog, Facebook, Twitter, LinkedIn and YouTube sites), our online traffic has reached over 900,000 visitors each year. Our
sites feature daily news, educational content, jobsite safety, online classifieds and display advertising, an industry forum, India
and China news, events, a museum for preserving history, a trade show and seminar calendar and an online business directory. Where else can you reach over 2,500 qualified leads in one day, every day? Online advertising opportunities for your
company are multiple, visible, and most of all, affordable.
Top Banner
(468x60 px)
$500/month*
Featured Block
(250x250 px)
$250/month*
Slideshow
(620x240 px)
$1000/month*
Sponsored Link
(250x125 px)
$100/month*
Logo Block
(75x75 px)
$500/month**
Bottom Banner
(728x90px)
$200/month*
elevatorworld.com.tr home page
elevatorworld.com.tr interior page
* Ad rotates with others. ** With 12-month contract.
Accepted file types include: .gif, .jpg, .png and .swf. Please note: Slideshow and logo ads are static images only and can not include any animation.
E-Mail Marketing and Blasts
Newsletter
ELEVATOR WORLD Turkey’s FREE text
e-mail newsletter is delivered bi-monthly.
It includes global and local industry news,
discounts on educational products and
unique marketing opportunities for your
company. One sponsorship opportunity is
available with your desired image and direct link to your website or message.
$50000 Single issue sponsor
E-Mail Blast
We can email your message to over 3,000
Turkish or 20,000 international industry professionals. Through our targeted email list,
you can increase your company’s product
and brand awareness, drive high quality leads
to your product/service, and measure your
ROI. We can also provide a detailed report of
leads after delivery, if needed.
$50000 per blast ­­– Turkey
$300000 per blast – International
Advertising Contract
Turkey:
Bülent Yılmaz
Managing Director
Tel: 0216 348 48 76 – 348 42 99
Faks: 0216 348 44 05
[email protected]
All Other Countries:
T.Bruce MacKinnon
Office: 251-479-4514 ext 20
Fax: 251-479-7043
[email protected]
Elevator World Turkey is published by Elevator World, Inc., the publisher for ELEVATOR WORLD magazine. ELEVATOR WORLD magazine has
been published for over 63 years and is considered the world leader in news and information for the international building-transportation
industry.
For more information about ELEVATOR WORLD and our annual International SOURCE© directory, please visit our websites: elevatorworld.
com, elevatorbooks.com and elevatordirectory.com.
Elevator World Turkey is hereby authorized to insert our advertising under the terms and conditions listed in this Contract:
Advertiser: __________________________________________________________________________________________________
Agency:_____________________________________________________________________________________________________
Address: ____________________________________________________________________________________________________
City:______________________________________________ State: _______________ Zip: __________________
Country: ______________________________________________ Advertising Contact: __________________________________
Phone: ________________________________________________ Fax: _________________________________________________
Email: _________________________________________________ Web Address: ________________________________________
FREQUENCY RATE: ( ) 1x; ( ) 6x;
DISPLAY SIZE: ( ) Double-Page Spread; ( ) Full Page; ( ) 2/3 Page;
( ) 1/2 Page; ( ) 1/2 Island; ( ) 1/3 Page; ( ) 1/3 Island; ( ) 1/4 Page;
FORMAT: ( ) Vertical; ( ) Horizontal COLOR: ( ) Black & White; ( ) 4-Color
CLASSIFIED: ( ) 1/8 Horizontal ( ) 1/4 Horizontal ( ) 1/4 Vertical
PRICING AND
CONTRACT DETAILS
____________________________
____________________________
SPECIAL POSITION (ADDITIONAL 15%): Includes any special positions ____________
____________________________
SCHEDULE (Insert Year - Check Month of Issue Below):
ELEVATOR WORLD Turkey is published 6 times per year
____________________________
YEAR ___________________________
o JANUARY-FEBRUARY
o MARCH-APRIL
o MAY-JUNE
o JULY-AUGUST
o SEPTEMBER-OCTOBER
o NOVEMBER-DECEMBER
____________________________
YEAR__________________________
o JANUARY-FEBRUARY
o MARCH-APRIL
o MAY-JUNE
o JULY-AUGUST
o SEPTEMBER-OCTOBER
o NOVEMBER-DECEMBER
____________________________
____________________________
Contract Details:
MATERIALS MUST BE SUBMITTED ON DISK/CD/ZIP – NO FILMS ACCEPTED. ADVERTISING MATERIAL DEADLINE FOR NEW AND REVISED
DISK/CD/ZIP OR NOTIFICATION OF PICK-UP ISSUE IS THE 1ST OF THE MONTH PRECEDING THE MONTH OF PUBLICATION. Any material(s)
received after THE DEADLINE will be assessed a US $200.00 late penalty, appearing on the advertiser’s invoice.
ELEVATOR WORLD Turkey will NOT guarantee quality or color correctness of any advertisement submitted with any other types of proofs
or if digital materials are sent in unapproved software/format. These materials could incur production charges at a rate of $125.00 US per
hour.
SIGNED: _____________________________________________DATE:___________________
Advertising Contract (continued)
GENERAL
ELEVATOR WORLD Turkey will not be bound by any conditions, printed or otherwise, appearing on any insertion order or contract when
they conflict with terms and conditions of this contract.
(a)
Advertisers and their advertising agencies assume liability for all content (including text, representation and illustration) of
advertisements printed and also assume responsibility for any claims arising therefrom made against the Publication. The Publisher reserves the right to reject any advertising deemed not in keeping with the publication’s standards.
(b)
The Publisher has the privilege to reject any advertising for non-compliance with payment terms. Both advertisers and
advertising agencies are EQUALLY responsible for payment of advertising appearing in this Publication. Default by either party does not remove the burden of payment by remaining party.
(c)
The Publication is not liable for any errors in advertising copy received in ANY format. It is the Advertiser/Agency’s responsibility to ensure material sent to the Publication is correct and ready to print. All advertising material MUST be
accompanied with a proof.
(d)
The Publication is not required to submit proofs when copy requiring production work is received after the 1st of the
month preceding publication.
(e)
The Advertiser and agencies are to receive the Publication in which their display advertising appears. An invoice will be mailed
on the day of publication.
(f)
Insertion schedules can be cancelled only with written notice when received 10 days prior to issue closing date. When
new copy is not received by final closing date, the Publisher reserves the right to repeat the advertiser’s last previous advertisement.
(g)
Contracts – Contract periods are 12 months beginning with the month of 1st insertion. Advertisers will be billed or credited at
the lowest rate earned by advertisements actually inserted during the contract period. Advertising rates are protected for 12
months from the date of contract. There are no multi-year contracts.
COMMISSIONS, CASH DISCOUNTS, PENALTIES
(a)
(b)
(c)
(d)
Agency Commission: Commissions available to recognized advertising agencies only. 15% off space rate and color for the print
publication. Agency commission is not available after 45 days from date of invoice and will be charged back if taken. ELEVATOR
WORLD Turkey reserves the right to contact the client directly when any account is 60 days past due. If an account is 60 days
past due, all advertising will be discontinued until the account is brought current. Payment terms for approved credit accounts
are net 30 days.
Credit: All advertisers/agencies must establish credit with the Publisher either through history or application. All one-time and/or
first-time contracted advertisers must prepay until credit is established.
Net amount of invoice is due by the 11th day following publication. Please pay by invoice – cash discounts cannot be taken if we
send a statement. A 3% discount is available for prepayment of advertising – anytime prior to the 1st of the month of publication. Advertisers who pay for a four-time contract in advance are allowed a 5% discount.
Penalties/Rebates: Any advertiser not fulfilling their contract agreement will be penalized 50% of the gross dollar
amount for any outstanding insertions. Advertising material received after deadline will be charged a US$200.00 minimum
strip-in charge that will be reflected on monthly invoice. The Publication cannot guarantee customer satisfaction nor will be held
liable for quality, color or printing of advertisement when material is received after deadline. Advertiser/Agency will be responsible for full payment of insertion if there is a discrepancy in the published advertisement.
IN THE EVENT OF NON-PAYMENT, THE PUBLISHER RESERVES THE RIGHT TO HOLD THE ADVERTISER AND/OR AGENCY JOINTLY AND SEVERALLY
LIABLE FOR SUCH MONIES AS ARE DUE AND PAYABLE TO THE PUBLISHER, INCLUDING ANY AND ALL LEGAL FEES WHICH MAY BE INCURRED IN
THE COLLECTION PROCESS.
To pay in the USA:
Remit funds in US dollars only, by bank draft (check) drawn on a prime U.S. bank direct to our address: 354 Morgan Avenue, Mobile, Alabama 36606 USA or via S.W.I.F.T. to PNC Bank, Mobile, Alabama 36606 USA, Acct. No. 3120523387, Sort Code 083000108, ABBA/Swift Code:
PNCCUS33, or credit card (VISA, MasterCard or American Express).
To pay in Turkey:
ELEVATOR WORLD INC., MERKEZİ A.BD.D. İST.MRKZ. ŞB. Küçükbakkalköy Mh. Kayışdağı Cd. No:115/6
Ataşehir/İSTANBUL – TURKEY BANK ACCOUNTS: İŞBANK SWIFT CODE : ISBKTRIS
TL: TR55 0006 4000 0011 1720 6778 48 USD: TR06 0006 4000 0021 1720 4411 72 EURO: TR16 0006 4000 0021 1720 4411 86
NOTE: ELEVATOR WORLD Turkey reserves the right to discontinue advertising for which it is not paid promptly, under conditions
stated above.
SIGNED: ___________________________________________________________________ DATE:______________________
BY SIGNING THIS PAGE, YOU AGREE TO AND UNDERSTAND THE TERMS AND CONDITIONS THAT APPLY TO THIS CONTRACT.