Distillery Age Magazine

october 5, 2012 | Modern distillery Age Weekly e-Newsletter
Zignum Mezcal Expands in the U.S.
The largest distillery in Mexico produces mezcal — not tequila.
Founded by the Guillermo Prieto family of Mexico City (the family is a
Coca Cola bottler for parts of Mexico), Zignum is part of the CIMSA group.
Construction began on the distillery in 2006 in the town of Tlacolula de
Matamoros in the state of Oaxaca — the heart of mezcal production.
Mezcal sales began in Mexico City and other parts of Mexico in 2007.
Today, the distillery has a daily production capacity of 14,000 liters, equal to
an approximate annual production of 500,000 nine-liter cases. It’s also the first
mezcal distillery in Mexico certified as a Clean Industry and Kosher.
What separates Zignum’s mezcals — Silver, Reposado and Añjeo — from
others is the modern, industrial production process, as opposed to the
traditional artisanal process still used by many mezcal producers in Oaxaca
and other Mexican states where mezcal is legally allowed to be produced.
At the Casa Armando Guillermo Prieto distillery, the harvested agave plants
(the piñas, or hearts of the agave) are first ground and juice is extracted. In the
artisanal process, the piñas are first cooked. At Casa Armando Guillermo Prieto,
three types of grinders are used: tearing, leaf tearing and diffusion band.
Hydrolysis (cooking) comes next, in which two steam autoclaves/cookers
are used. Each has a capacity of 29,000 liters. After cooking, fermentation takes
place in four tanks. Column distillation is employed.
There are three bulk storage tanks, each with a capacity of 56,000 liters. For
aged mezcal (Reposado and Añjeo), the distillery has 1,134 white American oak
barrels, 292 French oak barrels, 120 other oak barrels and 248 used barrels.
There are many agave varieties from which mezcal can be made, perhaps
as many as 28-32 (depending on who is asked; the number is a moving target).
continued on page 7
Serrallés Sues Diageo
Destilería Serrallés of Puerto Rico has filed a federal lawsuit against Diageo
North America, claiming more than $5 million in damages. Serrallés is accusing
Diageo of violating an agreement to produce Captain Morgan Rum at its distillery
in Ponce after Diageo moved production to the U.S. Virgin Islands. Serrallés claims
that Diageo had promised to produce one million gallons of rum to sell exclusively
in the U.S.
Volume 3 | Number 38
Willett Distillery Joins KDA
The historic Willett Distillery has joined the
Kentucky Distillers’ Association (KDA).
“We are extremely impressed with the tremendous
work that Even Kulsveen and his family have
undertaken to restore this remarkable distillery,” said
Jeff Conder, Chairman of the KDA Board of Directors
and Vice President, Global Supply Chain, for Beam,
Inc. “The Willett family’s distilling legacy is etched
deep in bourbon history, and we are excited about
their plans for the future. We applaud their diligence
and dedication to our signature craft, and we proudly
welcome them to the KDA.”
Located on the outskirts of Bardstown, Willett
Distilling was built in 1936 on a farm purchased by
Lambert Willett. Starting at the age of 15, Lambert
learned the whiskey business from his father, John
David Willett, and many of Kentucky’s most respected
distillers at the time.
Thompson Willett and one of his brothers, Johnny,
built the distillery and warehouses on some of the
highest ground in Nelson County, offering one of
the most scenic views among Kentucky distilleries
and ensuring that a fresh breeze would aid in the
maturation of their whiskey.
continued on page 7
Scotch Whisky Exports
Remain at Record Levels
Scotch whisky exports increased in value by
12 percent in the 12 months to the end of June
2012, according to figures by the Scotch Whisky
Association (SWA).
Growth was seen in the U.S, Venezuela and Germany
as well as in exports to Russia and the Baltic states in
the first six months of 2012. Asia remained steady
with growth in Taiwan, which helped Scotch whisky
exports maintain their value in the first half of 2012
at £1.8 billion, despite continuing pressure in some
Eurozone countries and the after-effect of an increase
of shipments to France last year ahead of a substantial
tax increase.
In the first half of 2012, exports to the U.S. grew by
13 percent to £303 million, and it remains the biggest
continued on page 10
Beam Opens Jim Beam American Stillhouse
Visitors’ Experience and Global Innovation
Center
Beam Inc. opened its new visitors’ center — The Jim Beam American Stillhouse — at its
flagship distillery in Clermont, Ky., on October 3. The facility will offer visitors the distillery’s
218-year history as well as the first-ever tours inside the distillery. The Stillhouse and the
new Global Innovation Center are part of a $30 million multi-year investment by Beam. The
57,000-square-foot Global Innovation Center on the distillery grounds features state-of-theart technical, R&D and design labs.
Master Mezcalier
Classes
The last U.S. classes of the year
for the Mexican governmentsponsored Master Mezcalier program
take place in october
October 2: Chicago, Level #1
October 5: Boston, Level #1
October 6: Boston, Level #2
October 8: New York City, Level #1
October 9: New York City, Level #2
www.MasterMezcalier.com
L-R: Kentucky Governor Steven Beshear, Matt Shattock (Beam President
& CEO), David Mackay (Beam Chairman of the Board) and Frederick
“Fred” Booker Noe III (Seventh Generation Jim Beam Master Distiller)
Kentucky Governor Steven L. Beshear joined Beam President and CEO Matt Shattock and
seventh generation Jim Beam Master Distiller Fredrick “Fred” Booker Noe III to officially open
the doors of the Stillhouse.
The building is a replica of a 1930s stillhouse and will show visitors the Jim Beam bourbonmaking process from start to finish. Guided tours start with Beam’s limestone water well and
take guests through the mashing, distilling, barreling, storing and bottling lines.
In addition to Jim Beam-branded items and many Beam brands for sale in the retail shop,
exclusive bottlings include: Jim Beam American Stillhouse 2012 Clermont Limited Edition
Bourbon (40% ABV) - hand-numbered and signed by Master Distiller Frederick “Fred” Booker
Noe III, only 2,400 bottles of this seven-year-old whiskey are available (about $34.99 for a
750-ml bottle); Old Tub Kentucky Straight Bourbon Whiskey - aged four years bottled in bond
at 50% ABV (about $16.99 for a 375-bottle); and Jim Beam American Stillhouse Decanters
commemorative decanters (about $199.99 each).
Whyte & Mackay
Americas Goes with
Emanate
Whyte & Mackay Americas has chosen PR
firm Emanate to build consumer awareness
in the U.S. for The Dalmore Single Malt
Wirtz Academy
Wirtz Beverage Group has held its first annual Wirtz Academy, “a learning program designed
to give its top talent the tools to become future leaders within the company.”
Fifteen Wirtz Beverage employees from its distributorships nationwide participated
in Wirtz Academy. Participants were selected based on high performance and overall
leadership qualities.
The program provided training and development opportunities for career advancement.
Bookended by two weeks of classroom sessions, Wirtz Academy participants also gained
on-the-job experience working in a variety of roles in the company from the finance
department to the warehouse.
Guest speakers included Chicago Blackhawks President John McDonough, Master
Sommelier and Tenzing Wine & Spirits Managing Director Ken Fredrickson, McKinney Rogers
Associate Principal Doug Crandall, Chicagoland Entrepreneurial Center President Kevin Willer,
Northwestern Professors Robert Wolcott and PJ Lamberson, News Anchor and Journalist Mary
Ann Childers, The Second City performers, Wirtz Beverage Group President Rocky Wirtz and
other members of the distributor’s leadership team.
Scotch Whisky brand. Emanate will develop
an integrated marketing campaign including
media relations, social media strategy, digital
content development and offline events.
State News
New York — Farm Distilleries: New
York Governor Andrew M. Cuomo has
signed legislation that will allow licensed
farm distilleries to sell their brands at the
New York State Fair, recognized county fairs
and not-for-profit farmers’ markets. Farm
distilleries that are now required to primarily
continued on page 4
2 october 5, 2012 | Modern Distillery Age Weekly e-Newsletter
OCTOBER 21
ST
• THE MOST RESPECTED
INTERNATIONAL SPIRITS COMPETITION
• ONLY REAL TRADE BUYERS ARE
THE JUDGES
• SPIRITS JUDGED BY CATEGORY
AND BY PRICE
NYISC Founder Adam Levy and a few of
the 2012 NYISC winners
NYISC Founder Adam Levy and Bruno
Gazaniol of Pernod Ricard
JOIN THE WINNERS CIRCLE IN NOVEMBER
Press/Trade Event Showcasing The Winners In New York. Free to partcipate!
Submit online or download form at
WWW.NYISPIRITSCOMPETITION.COM
Adam Levy l [email protected] l O: 917.338.0163 l C: 201.747.7111
3 october 5, 2012 | Modern Distillery Age Weekly e-Newsletter
State News
continued from page 2
use New York State agricultural products
in their New York State labeled brands can
currently only offer tastings and sell their
brands on their own premises.
Also in New York, distillery representatives
will take part in a meeting with the Governor
that’s already been scheduled with craft
breweries and wineries.
Kentucky — No Spirits Sales for
Certain Retailers: U.S. District Judge John
G. Heyburn II has stopped enforcement of
a ruling that would allow grocery stores,
C-stores, gas stations and other retailers to
sell distilled spirits. The retailers will — of
course — appeal the decision to the Sixth
U.S. Circuit Court of Appeals in Cincinnati.
Alabama — End of State Package
Stores?: State Sen. Arthur Orr is drafting
legislation that would eliminate the retail
division of the Alabama Alcohol Beverage
Control board.
VnC Cocktails Goes
with Sidney Frank
On the Town: A Tribute to Bars, Speaks, and Legendary Saloons! presented by Dale DeGroff
(a.k.a. “King Cocktail”) is a performance that explores bar life in America from Colonial times
through Prohibition, revealing the colorful story of the cocktail and the antics that drove this
amazing phenomenon. Masterful story-telling, crafted cocktails from by-gone eras and tunes
from the Great American Songbook make for an unforgettable evening. A ticket includes four
sample cocktails and hors d’oeurvres, and the proceeds benefit The Museum of the
American Cocktail.
October 4 – Boston, Massachusetts – The Black Rose
October 22 – Portland, Oregon – The Livingroom
October 24 – San Francisco, California – Starlight Room
November 18 – Tucson, Arizona – Location TBA
Ticket info & complete information: www.kingcocktail.com/onthetown.htm
(a Mexican masked wrestler) by night.
Facebook visitors can view photos and
videos of Jimi in both his jobs.
Sidney Frank Importing is the exclusive
importer and distributor for VnC Cocktails
in the U.S., Puerto Rico and the Caribbean,
effective immediately. New Zealand-based
The lucha-libre themed Facebook
campaign is the kick-off to a larger promotion
that will include appearances of Jimi during
special events in different markets.
VnC Cocktails was established in 2007 by
Shane McKillen, one of the co-founders of 42
Below Vodka. VnC Cocktails (all RTD brands)
are currently available in 24 states and
30 countries. They’re available as Banana
Daiquiri, Mango Daiquiri, Margarita, Pacific
Mai-Tai, Passionfruit Caprioska, Pomegranate
Cosmopolitan, Strawberry Daiquiri and
Vodka Mojito in 750-ml and 200-ml
PET bottles.
Jimi “el Jimador”
Luchador
el Jimador has initiated a Lucha Librethemed Facebook campaign featuring Jimi
“el Jimador” luchador. Jimi is a jimador (an
agave harvester) by day and a luchador
Baileys Goes Global
Baileys Original Irish Cream begins an
international global marketing campaign —
Cream With Spirit — on October 7 utilizing
TV and print. The focus will be on women, an
important demographic for the brand.
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Contributing Editor: Peter V. K. Reid
Contributing Editor: Michael Anstendig
Copy Editors: Christine Barber, “Do”
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The TV spots were shot in the style
of a music video and the 1930s films of
Hollywood
director
and
musical
choreographer, Busby Berkley.
4 october 5, 2012 | Modern Distillery Age Weekly e-Newsletter
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posted to websites.
Bacardi Miami
Complex New HQ for
National YoungArts
Foundation
Bacardi U.S.A. has sold its Bacardi Tower
and Museum building complex in Miami
to the National YoungArts Foundation at a
another release in late October. A 750-ml
bottle sells for about $39.95 and is currently
available in Ohio with sales in New York
City in November.
orange zest, lemon zest, cinnamon, ginger,
orris, cardamon, fennel, clove and nutmeg.
Hatter Royale Hopquila (40% ABV, about
Brenne Estate Cask
L-R: Facundo L. Bacardi, Frank Gehry
(architect), Lin Arison and Paul T. Lehr
(both of YoungArts)
Local Infusions has released Brenne
Estate Cask (40% ABV), a French single
malt whisky from Cognac, France. It was
price far below its market value. YoungArts,
founded in 1981, is a non-profit that
identifies and assists young artists aged 15
and up. The organization will convert the
buildings into its first national headquarters,
creating a permanent home.
Watershed
Bourbon Barrel Gin
Watershed Distillery, an Ohio craft
distillery, has released Bourbon Barrel Gin
(44% ABV). Watershed aged its Four Peel
$29.95) is infused with Centennial hops.
Additional brands from New Holland will
enter New Jersey later.
Naga Chilli Vodka
distilled twice in a copper alembic still from
two varieties of 100 percent malted barley
grown organically next to the distillery’s
vineyards and aged five years in new
French Limousin oak and about two years
in used Cognac barrels. Each bottle comes
from a single barrel. A 750-ml bottle sells
for about $55-60.
Master of Malt in the U.K. has released
what it calls the world’s hottest chili vodka:
New Holland
Artisan Spirits
Gin in bourbon barrels for six months, sold
out the first release of 66 cases in three
weeks and has scaled-up production for
New Holland Artisan Spirits, a Michigan
craft distillery, has expanded sales to
New Jersey (its 10th state) with Hunterdon
Distributors. Knickerbocker Gin (42.5%
ABV, about $24.95 for a 750-ml bottle),
is infused with 12 botanicals including
juniper berry, coriander, angelica root,
5 october 5, 2012 | Modern Distillery Age Weekly e-Newsletter
250,000 Scovilles - Naga Chilli Vodka (40%
ABV) from Hot Enough Vodka Company.
continued on page 6
Naga Chilli continued
Vodka
from page 5
This version exceeds the previously released
100,000 Scovilles - Naga Chilli Vodka. It
comes with a full disclaimer on the label
and is sealed with industrial-grade sealing
wire and a skull-and-crossbones-embossed
lead security seal. The heat comes from
Naga Jolokia chilis (a.k.a. Ghost Peppers) by
infusing the chilis in grain vodka for a few
weeks in a glass carboy. A 700-ml bottle
sells for £31.95 from Master of Malt.
Pinnacle Pumpkin
Pie Vodka
Beam, Inc. has released the newest
flavor in the Pinnacle Vodka line. Pumpkin
Pie (35% ABV) is a limited-edition brand
Lemon & Tea Flavors; Jacked Cola Blended
Whiskey & Cola Flavor; Kamikaze - Vodka
with Orange Liquor & Lime Flavors; Red
Headed Slut - Vodka with Peach, Licorice
& Cranberry Flavors; and Tijuana Twist Tequila with Lime Flavor. SLAM is packaged
in 50-ml PET bottles in six-packs and sells
for about $2.99 each or a six-pack for
about $16.99.
Cory Sibley –
National Sales
Director, Aveníu
Brands
for the fall made with pumpkin, cinnamon
and nutmeg. A 750-ml bottle sells for
about $12.99.
Aveníu Brands has appointed Cory
Sibley as National Sales Director. Sibley has
over 30 years of wine industry experience
including working as Aveníu Brands’
SLAM Infusination
RTDs
Enerbrite Technologies Group has
received state and federal regulatory
approval to begin full production of SLAM
Cory Sibley
“Infusination” shots within the next month.
SLAM is line of RTD pre-mixed alcohol
shots available in six flavors (all 35% ABV):
CoCo Puff - Vodka with Chocolate & Irish
Cream Flavors; HayMaker - Vodka with
Northeast Division VP. He began his career
as a sales manager at Joseph Garneau
Wine Company/Brown-Forman where
he eventually became VP and Division
Director for Brown-Forman’s Northeast
region. He was also VP-Senior Commercial
6 october 5, 2012 | Modern Distillery Age Weekly e-Newsletter
Director for Brown-Forman’s East Division
for five years.
Aveníu Brands has also realigned
its national sales divisions under the
leadership of four Zone Directors:
Rick Roman (Northeast), Doug Burch
(Midwest), Fran Baker (South) and Eric
Coles (West). The channel team will
continue to be led by Scott Edwards and
supported by Mick Roberts (Central and
South) and Steve Starke (East), focusing
on retail and on-premise national and
regional accounts.
Aveníu Brands’ spirits include Amarula
Cream Liqueur, Ocean Vodka, Zodiac Vodka
and Don Roberto Tequila. The parent
company is Grupo Codorníu, which has
been in the wine business since 1551.
Mickey Horton –
National Director,
Environmental Health
and Safety, SWS
Southern Wine & Spirits of America
(SWS) has appointed Mickey Horton as
National Director, Environmental Health
and Safety (EHS) of the SWS Supply Chain
Strategy Team.
Before joining Southern, Horton spent
eight years as Director, EHS and Risk
Management for Terminix, a ServiceMaster
Company, where he also worked in
corporate-wide environmental health
and safety education and training efforts.
Prior to this, Horton was Environmental
Safety and Ergonomics Manager at Nortel
Networks; Division Manager, Safety and
Risk Management at American Medical
Response; and Eastern Regional Safety
Specialist for MCI Communications.
Aaron Bearce – CFO,
DWM International
DWM International, parent company of
Society Awards, Mode Design Group and
Ambition Beverages, has named Aaron
Bearce as Chief Financial Officer, effective
fed by a limestone spring and the beginnings
of a bed and breakfast at the water’s edge.
Zignum Mezcal
continued from page 1
Zignum is distilled from 100 percent Espadin
agave, the most commonly used variety for
mezcal, and Zignum’s agave is grown in
Yautepec, Oaxaca.
Aaron Bearce
August 20. Bearce’s responsibilities will
include treasury, financial reporting,
financial planning and analysis, financial
operations and tax and investor relations.
He’ll also be involved in the strategic
direction of existing businesses and new
growth initiatives at DWM International.
Ambition Beverages’ spirits brand is
Vision Vodka.
Bearce has financial experience with
retail and consumer companies. Over
the last several years he’s worked as
Associate Director and Global Consumer/
Retail Analyst for Barclays Capital and
Moore Capital Management. Previously,
he was Vice President and Senior Analyst
at Prudential Equity Group. Bearce has an
MBA from Georgetown University and a
B.S. from Boston College.
Willett Distillery Joins
KDA
continued from page 1
Having made their mark on the bourbon
industry, the Willetts retired in the early
1980s. Even G. Kulsveen, a native of Norway
and son-in-law of Thompson Willett,
purchased the property in 1984. He formed
Kentucky Bourbon Distillers, Ltd., and began
restoring the distillery.
This small, independent family-owned
distillery resumed production last January.
There are eight traditional rickhouses on the
grounds, a gift shop and tasting bar, a lake
The property has been rechristened
Willett Distillery and is fully owned and
operated by Kulsveen, his son Drew (who
runs the distillery), Drew’s wife, Janelle (who
runs the gift shop and tasting room), Even’s
daughter, Britt Chavanne (who handles the
day-to-day operations) and her husband,
Hunter Chavanne (who handles sales
and marketing).
“It’s a real honor and pleasure for us to
be involved with such a historic institution
as the Kentucky Distillers’ Association, an
organization which, for many, many years has
been a tremendous advocate of Kentucky
distillers and their world-famous whiskey,”
said Hunter Chavanne. “Our founder,
Thompson Willett, was a long-time director
of the KDA and a tremendous advocate for
the Kentucky whiskey industry. He went to
bat many times for what he thought was
fair and right for the industry as a whole —
ideals which I know the KDA holds near and
dear to its heart.”
Willett Distillery brands include Willett
Pot Still Reserve, Willett Family Estate Bottled
Bourbon and Rye, Noah’s Mill, Rowan’s Creek,
Johnny Drum, Old Bardstown, Pure Kentucky
and Kentucky Vintage. The distillery is the
14th KDA member and the eighth Kentucky
craft distillery to join to association. The
KDA’s craft membership is available to
licensed Kentucky distillers that maintain
an inventory of less than 25,000 barrels of
distilled beverage spirits.
return to page 1
The Casa Armando Guillermo Prieto distillery
Zignum’s Reposado is aged for two to 12
months in American oak barrels, and Añejo
for 18 months in a combination of French
oak and white American oak barrels.
After initial sales in Mexico, exports began
to Spain. Silver and Reposado entered the
U.S. in Miami in February 2011, followed by
Añejo this past June. The Chicago market was
opened last August. Southern Wine & Spirits
handles the brands in Florida and Illinois.
Zignum sales began in New York City this
month through Park Street Importers. For a
750-ml bottle, the approximate retail prices
are $25.99 for Silver, $29.99 for Reposado
and $49.99 for Añejo.
Selene Estrada, the Zignum executive
for the U.S., said that the next markets in
the U.S. will be Los Angeles and Texas in
2013. The brand is also exported to Australia
and China.
Estrada said that U.S. sales are mostly an
equal mix of on- and off-premise, and that
the marketing efforts are to promote the
brands on-premise with bartenders and both
on- and off-premise with consumer tastings.
The “hipster crowd” is a target consumer.
return to page 1
7 october 5, 2012 | Modern Distillery Age Weekly e-Newsletter
Spirts Brands — Current 52 Weeks Ending September 9, 2012
Total US FDMxC (Supermarkets, Drugstores, Gas/C-Stores and Mass Market retailers excluding Wal-Mart). In addition to excluding WalMart, the FDMxC data also does not include sales at Club Stores or Liquor Stores.
Stats from SymphonyIRI Group, a Chicago-based market research firm.
Dollar Sales
Categories
Brandy
$4,170,854,000
Dollar Sales
% Change
Prior Year
9.51
$112,086,400
(3.42)
Cordials
$382,043,100
Rum
$497,613,500
Cognac
Gin
Tequila
Vodka
Whiskey
$78,750,220
$150,193,600
$281,638,700
$1,281,738,000
$1,135,337,000
Equiv Volume Equiv Volume
Sales
Sales % Change
Prior Year
31,946,120
$130.56
2.13
$381.10
$(2.49)
$124.29
$3.10
(4.95)
7.08
2,106,381
4.73
4.67
3,845,699
206,639
2.88
1,208,402
4.50
1,389,264
10.28
11,512,640
10.79
7,230,979
Avg Price/Equiv
Volume Change
Prior Year
9.00
1,031,456
1.46
Avg Price/Equiv
Volume
0.32
3.52
3.49
8.12
6.85
Scotch Whisky Exports Remain at Record Levels
$108.67
$181.37
$129.39
$202.73
$111.33
$157.01
$0.61
$1.72
$3.98
$1.41
$1.96
$2.18
$5.59
continued from page 1
market by value for Scotch whisky. Venezuela, the ninth biggest market for Scotch, grew 31 percent to £42 million. In Europe, Germany saw
exports increase four percent to £65 million in the first six months of the year. Latvia and Estonia now appear in the top 20 markets, reflecting
a surge in demand in Russia.
India saw an increase of 28 percent to £28 million, and the SWA said it hopes that a conclusion can be reached on the European Union/
India Free Trade Agreement by the end of the year. The agreement would see a gradual reduction of the 150 percent tariff on imported spirits.
Reduction in that tariff could see India become one of the biggest markets for Scotch.
The SWA said that Scotch whisky “continues to attract younger, affluent consumers in newly emerging markets, and this trend is expected
to continue.”
return to page 1
Tasting Panel
In this week’s Tasting Panel we tasted two Irish whiskeys. The reviews are a distillation of the panelists’ comments. The panelists
included David Talbot (Ultimate Beverage Challenge), John Heffernan (Master of Whisky, Diageo), Phil Simpson (PMS Graphics), Renzo
Kian-Kubota (Harry’s Wine & Liquor Market) and Gregg Glaser (Publisher/Editor of Modern Distillery Age).
Kilbeggan Irish Whiskey, 40%
Tullamore D.E.W., 40%
Imported by Beam Inc.
Imported by William Grant & Sons; triple distilled with pot still,
malt and grain whiskies; aged in bourbon (40%) and Oloroso
sherry (60%) barrels
Kilbeggan Distillery, Kilbeggan, County
Westmeath, Ireland, $23.99
A clear, light amber
color with an aroma
of candied fruit, corn,
Christmas cake and
spice — lively and
inviting. Flavors of
Graham Crackers,
butterscotch and
marmalade. Full and
rich in the mouth.
Some spice and fruit.
Well blended and
pleasant all the way
to the finish. A good
body and mouthfeel.
8 october 5, 2012 | Modern Distillery Age Weekly e-Newsletter
Tullamore Distillery, Tullamore, County Offaly,
Ireland, $24
A rich amber color
with an aroma of
light fruit with floral
notes, earthiness and
potpourri — lovely
to smell. The taste is
sweet and light with
a warm and light
finish. The mouthfeel
is gentle.
Weekly Marketplace
October 3—Chicago / November 14— San Francisco
19
EXTRAVAGANZA
th annual
SINGLE MALT & SCOTCH WHISKY
July 2013, San Diego, CA, www.sipawards.com
14 Cities — March-November 2012
www.singlemaltextravaganza.com
Spirits of Mexico
Chicago, July 11 - 12, 2012
Spirits of Mexico Festival
San Diego, CA, September 9 - 15, 2012
www.thespiritsofmexico.com
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9 october 5, 2012 | Modern Distillery Age Weekly e-Newsletter
October 11: Single Malt &
Scotch Whisky Extravaganza,
Boston, MA, www.singlemaltextravaganza.com
October 12: Whisky Live
Toronto, Toronto, Ontario,
Canada, www.whiskylive.com/
canada/54/toronto-2012
October 18: Single Malt &
Scotch Whisky Extravaganza,
Chicago, IL, www.singlemaltextravaganza.com
October 20-21: The Great
American Distillers Festival,
Portland, OR, www.distillersfestival.com
October 25: Whisky Jewbilee 2012, New York, NY, www.
whisky-jewbilee-2012.ticketleap.
com/whisky-jewbilee-2012
October 26-27: WhiskyFest,
New York, NY, www.maltadvocate.
com/whiskyfest_new_york.asp
October 30: Single Malt &
Scotch Whisky Extravaganza,
Washington, D.C., www.singlemaltextravaganza.com
November 1: Single Malt &
Scotch Whisky Extravaganza,
Philadelphia, PA, www.singlemaltextravaganza.com