lively legian beach festival 2016

Transcription

lively legian beach festival 2016
SPONSORSHIP PROPOSAL
@livelylegian
@livelylegian
/livelylegianbeachfestival16
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www.legianbeachfestival.com
DESA ADAT LEGIAN
Friday - Monday
26 - 29 August 2016
Per formance by
| Legian Legend | /rif | Navicula | the Groove | Dj`s |
Events
Wisata Kampung Bali, Legian Beach Work-Out, Lively Flair Bartending Championship 2016, Beach Clean CSR
Fun-Football, Fun-Volley, Legian Travel Fair, Movie Night, Fashion Show by Indonesian Fashion Chamber
Automotive Camp, Surf Tutorial, Yoga By The Beach and DJ`s Performance
www.legianbeachfestival.com
01 | Lively Legian Beach Festival
PROLOGUE
Om Swastyastu
Puji syukur kami ucapkan kehadapan Tuhan Yang Maha Esa atas
limpahan rahmat-Nya sehingga tahun 2016 ini Desa Adat Legian bisa
lagi merencanakan dan siap untuk menyelenggarakan Event Promosi
Pariwisata yang dikemas dalam kegiatan Lively Legian Beach Festival
(LLBF) yang ke-9.
Legian Beach Festival 2016 ini diselengarakan sebagai wujud
partisipasi nyata masyarakat Desa Adat Legian untuk selalu ikut
memelihara, menjaga dan mempromosikan potensi
kepariwisataan yang ada di Legian, Kabupaten Badung, Provinsi Bali.
Peran serta dan dukungan semua pihak amat sangat diharapkan
agar Event Lively Legian Beach Festival (LLBF) dapat berjalan lancar
dan sukses. Terimakasih.
Om Çanthi Çanthi Çanthi Om
I Gusti Ngurah Sudiarsa, S.H.
Kelian Desa Adat Legian
Lively Legian Beach Festival | 02
MESSAGE
FROM
Bali khususnya Kabupaten Badung merupakan pintu gerbang Pariwisata
Indonesia. Dalam rangka mewujudkan Pariwisata yang berkelanjutan
sudah tentu berbagai kegiatan yang menunjang pariwisata menjadi
suatu keharusan di samping melakukan penataan dan peningkatan
kualitas destinasi yang kita miliki, termasuk juga melakukan penataan
dan pembinaan industri Pariwisata.
Berkenaan dengan Legian Beach Festival, hal ini merupakan langkah
maju dari Desa Adat Legian untuk membantu program Pemerintah
dalam memperkenalkan destinasi maupun aktivitas kepariwisataan
yang ada di Legian kepada wisatawan domestik maupun mancanegara.
Sehingga tujuan kita bersama untuk melestarikan Budaya serta
mewujudkan Pariwisata yang berkelanjutan dapat tercapai, termasuk
target pencapaian kunjungan wisatawan sebanyak 20 juta jiwa pada
tahun 2019.
Di mulai tahun ini, dengan melakukan aktivitas dalam rangka peningkatan kunjungan wisatawan melalui promosi promosi yang kita lakukan
salah satunya penyelenggaraan “Lively Legian Beach Festival”
Cokorda Raka Darmawan, S.H., M.Si.
Kepala Dinas Pariwisata Kabupaten Badung,
Recommendation
Recommendation
05 | Lively Legian Beach Festival
Committee LLBF 2016
Chairman
I Kadek Citarsa,SS.
Secretary
I Wayan Sunadi,SE
Treasurer
I Nyoman Sudarsana
Protective and Responsible
DESA ADAT LEGIAN
KEMENTRIAN PARIWISATA
DAN EKONOMI KREATIF INDONESIA
Bupati Badung, Ketua DPRD Kabupaten Badung,
Kapolresta Denpasar, Kepala Dinas Pariwisata
Kabupaten Badung, Camat Kuta, Polsek Kuta,
Kelian Desa Adat Legian, Lurah Legian, Ketua LPM Kelurahan Legian, Ketua Forum Hotel
Restaurant Legian, Kelian Suka-duka se-Desa
Adat Legian dan Kepala Lingkungan Se-Kelurahan Legian
Alamat Sekertariat:
Gedung Wiswa Budaya Desa Adat Legian Lt.1
Jalan Legian No.447
Kuta-Badung
Bali 80361
Ph : +62 361 761911
M: [email protected]
W: www.legianbeachfestival.com
DINAS PARIWISATA
BADUNG
KADIN BADUNG
Lively Legian Beach Festival | 06
Susunan Tim Pelaksana
LEGIAN BEACH FESTIVAL
Ketua Umum
I Kadek Citarsa, SS.
Sekertaris Umum
I Wayan Sunadi, SE.
Venue
Coordinator
Vebby
Bendahara Umum
I Nyoman Sudarsana
Sponsor
Coordinator
Fierly
Ketua Pelaksana
Norita Noviani
Exhibition
Coordinator
Sammy
Design &
Promotion
Andri
Production
Coordinator
Djula
07 | Lively Legian Beach Festival
Pantai Legian
Pantai Legian geographically next to
Kuta beach, easy access, vary tourism
attraction, wide range of accommodation and preserved Legian ethnic
village.
Legian ethnic village want to have a
sustainable tourism program to
promote Legian as Bali major
destination, which give tourist a
memorable and unforgettable
holiday moment.
Introducing Lively Legian Beach
Festival, a sustainable annual
tourism event, support by all Legian
stakeholder (Government, Private
sector and local community), that will
highlight all the Legian attraction,
culture, culinary, and off course the
famous sunset view in Legian, and
extraordinary experience with the
festival.
Lively Legian Beach Festival | 08
LLBF 2016 Objective
26 - 29 Agustus 2016 - Pantai legian
Promote LEGIAN as major
tourist destination, by highlight all the attraction.
Promote Good Governance
(Integrity of Government,
private sector and community) in LEGIAN tourism development.
Become the economic driver
for LEGIAN.
LEGIAN BEST OF BALI
09 | Lively Legian Beach Festival
Activities Highlight
Legian Beach Festival will be host of many attraction :
- Beach Clean Day
- Mixologist competition
- Surfing Coach Clinic
- Bali Culinary with Bali Wine 101
- Rave party
- Kampung Wisata
Legian Ethnic Village will invite several East Indonesia
provinces to joint forces to promote their tourism in
Kampung Wisata, which will become culture and tourism sneak peak for all the visitors.
More than 100 stalls will highlight all the small and
micro business from Legian communities.
Lively Legian Beach Festival | 10
the seasandland
LIVELY LEGIAN BEACH FESTIVAL 2016
“ Legian Beach Festival 2016 "held since 2005 and this year is the 9th year, while the themes that will be adopted
at the 9th year is " LIVELY LEGIAN BEACH FESTIVAL 2016 "
11 | Lively Legian Beach Festival
FESTIVAL AREA
700 meters legian beachfront
Lively Legian Beach Festival | 12
13 | Lively Legian Beach Festival
MAIN STAGE - BAND - DANCE - DJ
SCULPTURES
BALI CULINARY FESTIVAL
Host all major segment event: All artist performance Awarding
Rif Band, Navicula, The Groove,
Traditional Performance from
Legian, Awarding Competition and
many more....
There will be 6 main art instalation
with theme :
Eco-Friendly, Travel, Fashion, Culinary, Culture & Surf.
Art installation can be sponsored
individually.
Celebrate Bali Culinary with collaborate with winery and famous chef.
Also introduce some east Indonesia
culinary
This event will involve all the stakeholder in Legian area especially
small and micro business, and off
course leading local and international brand.
Open for Gold Sponsored.
Lively Legian Beach Festival | 14
KIDS PLAYGROUND
FUN IN THE SAND
by IPANEMA
250m2 Kids Playground
Face Painting - Nail Art
Baloon - Fan gift
Fun Games
Castel
FREEATLETIC COMPETITION
LOVE LIFE BE FIT (LLBF)
Become the them of
Lively Legian Beach Festival 2016
t
Open competition for CrossFit/
Freeletichs enthusiast. Segment
can be sponsored individually.
YOGA BY THE BEACH
Peace - Strength - Clarity - Balance Positive - Beauty - Healty - Spirituality - Self Control - Spirit - Mind Exercise - Serenity – Stillness Segment can be sponsored individually
15 | Lively Legian Beach Festival
LEGIAN LEGEND
MIXOLOGIEST COMPETITION
Maestro of Legian ethnic vaillage
will share their skill and knowledge.
Workshop
Perfomance LEGIAN LEGEND
Segment can be sponsored for main
sponsor.
Attend by the best mixologist in
Indonesia. Featuring famous Mixologist Local and International.
Segment can be sponsored Individual, open for workshop opportunities
Involved Restaurant and Hotel Community (PHRI) as judge and expert
LEGIAN TRAVEL FAIR
August is the peak of Bali visitors, both
International and local tourist. Hotel
and all tourism stakeholder will promote their best offer including other
provinces in east Indonesia.
Expect special prices, new destination
even rare opportunities to experience
special tourist attraction that not offer
in regular travel fair. Can be sponsored
by Bank/Travel
Lively Legian Beach Festival | 16
FASHION SHOW BY IFC
Indonesia Fashion Chamber was found at
2016. Was formed with the aim of facilitating the fashion designer and the related
field of entrepreneurship and to strengthen
the basis for the advancement of the local
fashion industry both nationally and internationally. IFC has also partnered with the
government to make Indonesia one of the
world centers of fashion inspiration
MOVIE BY THE BEACH
Layar Tancap by the beach.
Screen for Documenter, International and Indonesian, free for all
festival visitors. Segment can be
sponsored.
SURFING TUTORIAL & COMPETITION
Experienced surfers will share their
experience for surfer enthusiast
There will be open competition for
beginner and female/kids Segment
can be sponsored.
17 | Lively Legian Beach Festival
Band & Talent
/rif
DJ
Lively Legian Beach Festival | 18
Rundown Acara
Day - 1
OPEN BAZAAR AREA
REGISTRATION ALL COMPETITION
PARADE TRADITIONAL BALINESE
OPENING CEREMONY
OPENING WISATA KAMPUNG BALI
LEGIAN LEGEND SHOW
THE GROOVE PERFORMANCE
THE LONGEST FLAIR PARADE
DJ SHOW
Day - 3
SPORT COMPETITION
FAMILY FUN COMPETITION
BIKINI SHOW
AUTOMOTIVE COMMUNITY
FLAIR BARTENDING COMPETITION
NAVICULA PERFORMANCE
DJ SHOW
Day - 4
Day - 2
SPORT COMPETITION
FUN COMPETITIONS
FASHION SHOW
BIKINI SHOW
AUTOMOTIVE COMMUNITY
FLAIR BARTENDING COMP
RIF BAND PERFORMANCE
DJ SHOW
CSR PROGRAM
WINNER ANNOUCEMENT
CLOSING CEREMONY
BAND PERFORMANCE
FIREWORK
19 | Lively Legian Beach Festival
TARGET VISITOR
4 days
Total : 64 hours
Target : 4000 visitors / day
60%
40%
Family, all ages
Tourists & Locals
2500 persons
1500 persons
International
Visitor
Domestic
Visitor
Busineses & Artist
Communities
Lively Legian Beach Festival | 20
STATISTIC DATA PENGUNJUNG PANTAI
2015
1500
1000
900
800
700
600
500
0
JAN
FEB
MAR APR
MEI
JUN
JUL
AUG
SEP
OKT
NOV
DES
INTERNATIONAL
DOMESTIK
1500
1000
Section Point
Section Point
JAN
FEB
MAR APR
21 | Lively Legian Beach Festival
VENUE
&
BOOTH
Lively Legian Beach Festival | 22
VENUE
AREA
23 | Lively Legian Beach Festival
KEY VISUAL
KEY VISUAL
Lively Legian Beach Festival | 24
25 | Lively Legian Beach Festival
BE A SPONSOR
IN THE BIGGEST ART, CULTURE,
CULINARY AND ENTERTAINMENT FESTIVAL
IN LEGIAN, BALI
Lively Legian Beach Festival | 26
SPONSORSHIP
PACKAGE
Gold Sponsor
Silver Sponsor
27 | Lively Legian Beach Festival
GOLD SPONSOR
As Event CO-SPONSOR for IDR 500 mio
THE SPONSORSHIP BENEFITS includes:
- A special dedicated area; based on product category (ie: lounge, etc) or special performance on stage presented
by the brand (ie: band performance/artists, etc)
- TVC looping on main stage screen; duration of TVC 30 second, but will be played approx. 20 times per day
- Ad Libs recognition by MC during LLBF Launching event on June 2016 – Press Conference with 60 reporters
from any media (TV,Radio,Sosmed,Newpaper,Magazine etc)
- 5 minutes of air time on stage; to give opening speech or introduce new product with official brand
representatives delivering on stage
- Brand Annoucement will be on Radio Spot [Hardrock FM Bali] one month before D-day approx. 5 times per day
- Ad Libs recognition by MC during air time on stage; as the SPONSOR of the LLBF 2016 event
- Brand Annoucement will be on Radio Spot [Hardrock FM Bali] one month before D-day approx. 5 times per day
- Exhibition space on special location to display product or for sales purposes (Sarnafil Booth size: 5x5m)
- Opportunity to distribute brand’s gimmick or sample product during event to all visitors
- All brand’s logo placed on every promo and collateral material of the event
Lively Legian Beach Festival | 28
VIP BOOTH
29 | Lively Legian Beach Festival
SILVER SPONSOR
As Event CO-SPONSOR for IDR 300 mio
THE SPONSORSHIP BENEFITS includes:
- A Special performance on stage presented by the brand (ie: band performance/artists, etc)
- TVC looping on main stage screen; duration of TVC 30 second, but will be played approx. 20 times per day
- Ad Libs recognition by MC during air time on stage; as the SPONSORz of the LLBF 2016 event
- Special branding logo on notable promotional item such as: LANYARD ID or T-SHIRT of all officials
- Exhibition space to display product or for sales purposes (sarnafil Booth Size 3x3m)
- Opportunity to distribute brand’s gimmick or sample product for 2 day only to all visitors
- All brand’s logo placed on every promo and collateral material of the event
Lively Legian Beach Festival | 30
STANDARD BOOTH
Pemerintah Kabupaten Badung
Thank You
DESA ADAT LEGIAN
CREATIVE DIVISION
Gedung Wiswa Budaya Desa Adat Legian
Jalan Legian No.447 Br.Legian Kaja Kuta - Badung, Bali - 80361 Phone : 0361 - 761911