lively legian beach festival 2016
Transcription
lively legian beach festival 2016
SPONSORSHIP PROPOSAL @livelylegian @livelylegian /livelylegianbeachfestival16 f o t r Be Pa ry a n i l u C , e r l u t a l v u i t C s , rt fe a t t n s e i. e l m g a n g i B i a , b nt ert o t r The n f E h ac e and B n Legia www.legianbeachfestival.com DESA ADAT LEGIAN Friday - Monday 26 - 29 August 2016 Per formance by | Legian Legend | /rif | Navicula | the Groove | Dj`s | Events Wisata Kampung Bali, Legian Beach Work-Out, Lively Flair Bartending Championship 2016, Beach Clean CSR Fun-Football, Fun-Volley, Legian Travel Fair, Movie Night, Fashion Show by Indonesian Fashion Chamber Automotive Camp, Surf Tutorial, Yoga By The Beach and DJ`s Performance www.legianbeachfestival.com 01 | Lively Legian Beach Festival PROLOGUE Om Swastyastu Puji syukur kami ucapkan kehadapan Tuhan Yang Maha Esa atas limpahan rahmat-Nya sehingga tahun 2016 ini Desa Adat Legian bisa lagi merencanakan dan siap untuk menyelenggarakan Event Promosi Pariwisata yang dikemas dalam kegiatan Lively Legian Beach Festival (LLBF) yang ke-9. Legian Beach Festival 2016 ini diselengarakan sebagai wujud partisipasi nyata masyarakat Desa Adat Legian untuk selalu ikut memelihara, menjaga dan mempromosikan potensi kepariwisataan yang ada di Legian, Kabupaten Badung, Provinsi Bali. Peran serta dan dukungan semua pihak amat sangat diharapkan agar Event Lively Legian Beach Festival (LLBF) dapat berjalan lancar dan sukses. Terimakasih. Om Çanthi Çanthi Çanthi Om I Gusti Ngurah Sudiarsa, S.H. Kelian Desa Adat Legian Lively Legian Beach Festival | 02 MESSAGE FROM Bali khususnya Kabupaten Badung merupakan pintu gerbang Pariwisata Indonesia. Dalam rangka mewujudkan Pariwisata yang berkelanjutan sudah tentu berbagai kegiatan yang menunjang pariwisata menjadi suatu keharusan di samping melakukan penataan dan peningkatan kualitas destinasi yang kita miliki, termasuk juga melakukan penataan dan pembinaan industri Pariwisata. Berkenaan dengan Legian Beach Festival, hal ini merupakan langkah maju dari Desa Adat Legian untuk membantu program Pemerintah dalam memperkenalkan destinasi maupun aktivitas kepariwisataan yang ada di Legian kepada wisatawan domestik maupun mancanegara. Sehingga tujuan kita bersama untuk melestarikan Budaya serta mewujudkan Pariwisata yang berkelanjutan dapat tercapai, termasuk target pencapaian kunjungan wisatawan sebanyak 20 juta jiwa pada tahun 2019. Di mulai tahun ini, dengan melakukan aktivitas dalam rangka peningkatan kunjungan wisatawan melalui promosi promosi yang kita lakukan salah satunya penyelenggaraan “Lively Legian Beach Festival” Cokorda Raka Darmawan, S.H., M.Si. Kepala Dinas Pariwisata Kabupaten Badung, Recommendation Recommendation 05 | Lively Legian Beach Festival Committee LLBF 2016 Chairman I Kadek Citarsa,SS. Secretary I Wayan Sunadi,SE Treasurer I Nyoman Sudarsana Protective and Responsible DESA ADAT LEGIAN KEMENTRIAN PARIWISATA DAN EKONOMI KREATIF INDONESIA Bupati Badung, Ketua DPRD Kabupaten Badung, Kapolresta Denpasar, Kepala Dinas Pariwisata Kabupaten Badung, Camat Kuta, Polsek Kuta, Kelian Desa Adat Legian, Lurah Legian, Ketua LPM Kelurahan Legian, Ketua Forum Hotel Restaurant Legian, Kelian Suka-duka se-Desa Adat Legian dan Kepala Lingkungan Se-Kelurahan Legian Alamat Sekertariat: Gedung Wiswa Budaya Desa Adat Legian Lt.1 Jalan Legian No.447 Kuta-Badung Bali 80361 Ph : +62 361 761911 M: [email protected] W: www.legianbeachfestival.com DINAS PARIWISATA BADUNG KADIN BADUNG Lively Legian Beach Festival | 06 Susunan Tim Pelaksana LEGIAN BEACH FESTIVAL Ketua Umum I Kadek Citarsa, SS. Sekertaris Umum I Wayan Sunadi, SE. Venue Coordinator Vebby Bendahara Umum I Nyoman Sudarsana Sponsor Coordinator Fierly Ketua Pelaksana Norita Noviani Exhibition Coordinator Sammy Design & Promotion Andri Production Coordinator Djula 07 | Lively Legian Beach Festival Pantai Legian Pantai Legian geographically next to Kuta beach, easy access, vary tourism attraction, wide range of accommodation and preserved Legian ethnic village. Legian ethnic village want to have a sustainable tourism program to promote Legian as Bali major destination, which give tourist a memorable and unforgettable holiday moment. Introducing Lively Legian Beach Festival, a sustainable annual tourism event, support by all Legian stakeholder (Government, Private sector and local community), that will highlight all the Legian attraction, culture, culinary, and off course the famous sunset view in Legian, and extraordinary experience with the festival. Lively Legian Beach Festival | 08 LLBF 2016 Objective 26 - 29 Agustus 2016 - Pantai legian Promote LEGIAN as major tourist destination, by highlight all the attraction. Promote Good Governance (Integrity of Government, private sector and community) in LEGIAN tourism development. Become the economic driver for LEGIAN. LEGIAN BEST OF BALI 09 | Lively Legian Beach Festival Activities Highlight Legian Beach Festival will be host of many attraction : - Beach Clean Day - Mixologist competition - Surfing Coach Clinic - Bali Culinary with Bali Wine 101 - Rave party - Kampung Wisata Legian Ethnic Village will invite several East Indonesia provinces to joint forces to promote their tourism in Kampung Wisata, which will become culture and tourism sneak peak for all the visitors. More than 100 stalls will highlight all the small and micro business from Legian communities. Lively Legian Beach Festival | 10 the seasandland LIVELY LEGIAN BEACH FESTIVAL 2016 “ Legian Beach Festival 2016 "held since 2005 and this year is the 9th year, while the themes that will be adopted at the 9th year is " LIVELY LEGIAN BEACH FESTIVAL 2016 " 11 | Lively Legian Beach Festival FESTIVAL AREA 700 meters legian beachfront Lively Legian Beach Festival | 12 13 | Lively Legian Beach Festival MAIN STAGE - BAND - DANCE - DJ SCULPTURES BALI CULINARY FESTIVAL Host all major segment event: All artist performance Awarding Rif Band, Navicula, The Groove, Traditional Performance from Legian, Awarding Competition and many more.... There will be 6 main art instalation with theme : Eco-Friendly, Travel, Fashion, Culinary, Culture & Surf. Art installation can be sponsored individually. Celebrate Bali Culinary with collaborate with winery and famous chef. Also introduce some east Indonesia culinary This event will involve all the stakeholder in Legian area especially small and micro business, and off course leading local and international brand. Open for Gold Sponsored. Lively Legian Beach Festival | 14 KIDS PLAYGROUND FUN IN THE SAND by IPANEMA 250m2 Kids Playground Face Painting - Nail Art Baloon - Fan gift Fun Games Castel FREEATLETIC COMPETITION LOVE LIFE BE FIT (LLBF) Become the them of Lively Legian Beach Festival 2016 t Open competition for CrossFit/ Freeletichs enthusiast. Segment can be sponsored individually. YOGA BY THE BEACH Peace - Strength - Clarity - Balance Positive - Beauty - Healty - Spirituality - Self Control - Spirit - Mind Exercise - Serenity – Stillness Segment can be sponsored individually 15 | Lively Legian Beach Festival LEGIAN LEGEND MIXOLOGIEST COMPETITION Maestro of Legian ethnic vaillage will share their skill and knowledge. Workshop Perfomance LEGIAN LEGEND Segment can be sponsored for main sponsor. Attend by the best mixologist in Indonesia. Featuring famous Mixologist Local and International. Segment can be sponsored Individual, open for workshop opportunities Involved Restaurant and Hotel Community (PHRI) as judge and expert LEGIAN TRAVEL FAIR August is the peak of Bali visitors, both International and local tourist. Hotel and all tourism stakeholder will promote their best offer including other provinces in east Indonesia. Expect special prices, new destination even rare opportunities to experience special tourist attraction that not offer in regular travel fair. Can be sponsored by Bank/Travel Lively Legian Beach Festival | 16 FASHION SHOW BY IFC Indonesia Fashion Chamber was found at 2016. Was formed with the aim of facilitating the fashion designer and the related field of entrepreneurship and to strengthen the basis for the advancement of the local fashion industry both nationally and internationally. IFC has also partnered with the government to make Indonesia one of the world centers of fashion inspiration MOVIE BY THE BEACH Layar Tancap by the beach. Screen for Documenter, International and Indonesian, free for all festival visitors. Segment can be sponsored. SURFING TUTORIAL & COMPETITION Experienced surfers will share their experience for surfer enthusiast There will be open competition for beginner and female/kids Segment can be sponsored. 17 | Lively Legian Beach Festival Band & Talent /rif DJ Lively Legian Beach Festival | 18 Rundown Acara Day - 1 OPEN BAZAAR AREA REGISTRATION ALL COMPETITION PARADE TRADITIONAL BALINESE OPENING CEREMONY OPENING WISATA KAMPUNG BALI LEGIAN LEGEND SHOW THE GROOVE PERFORMANCE THE LONGEST FLAIR PARADE DJ SHOW Day - 3 SPORT COMPETITION FAMILY FUN COMPETITION BIKINI SHOW AUTOMOTIVE COMMUNITY FLAIR BARTENDING COMPETITION NAVICULA PERFORMANCE DJ SHOW Day - 4 Day - 2 SPORT COMPETITION FUN COMPETITIONS FASHION SHOW BIKINI SHOW AUTOMOTIVE COMMUNITY FLAIR BARTENDING COMP RIF BAND PERFORMANCE DJ SHOW CSR PROGRAM WINNER ANNOUCEMENT CLOSING CEREMONY BAND PERFORMANCE FIREWORK 19 | Lively Legian Beach Festival TARGET VISITOR 4 days Total : 64 hours Target : 4000 visitors / day 60% 40% Family, all ages Tourists & Locals 2500 persons 1500 persons International Visitor Domestic Visitor Busineses & Artist Communities Lively Legian Beach Festival | 20 STATISTIC DATA PENGUNJUNG PANTAI 2015 1500 1000 900 800 700 600 500 0 JAN FEB MAR APR MEI JUN JUL AUG SEP OKT NOV DES INTERNATIONAL DOMESTIK 1500 1000 Section Point Section Point JAN FEB MAR APR 21 | Lively Legian Beach Festival VENUE & BOOTH Lively Legian Beach Festival | 22 VENUE AREA 23 | Lively Legian Beach Festival KEY VISUAL KEY VISUAL Lively Legian Beach Festival | 24 25 | Lively Legian Beach Festival BE A SPONSOR IN THE BIGGEST ART, CULTURE, CULINARY AND ENTERTAINMENT FESTIVAL IN LEGIAN, BALI Lively Legian Beach Festival | 26 SPONSORSHIP PACKAGE Gold Sponsor Silver Sponsor 27 | Lively Legian Beach Festival GOLD SPONSOR As Event CO-SPONSOR for IDR 500 mio THE SPONSORSHIP BENEFITS includes: - A special dedicated area; based on product category (ie: lounge, etc) or special performance on stage presented by the brand (ie: band performance/artists, etc) - TVC looping on main stage screen; duration of TVC 30 second, but will be played approx. 20 times per day - Ad Libs recognition by MC during LLBF Launching event on June 2016 – Press Conference with 60 reporters from any media (TV,Radio,Sosmed,Newpaper,Magazine etc) - 5 minutes of air time on stage; to give opening speech or introduce new product with official brand representatives delivering on stage - Brand Annoucement will be on Radio Spot [Hardrock FM Bali] one month before D-day approx. 5 times per day - Ad Libs recognition by MC during air time on stage; as the SPONSOR of the LLBF 2016 event - Brand Annoucement will be on Radio Spot [Hardrock FM Bali] one month before D-day approx. 5 times per day - Exhibition space on special location to display product or for sales purposes (Sarnafil Booth size: 5x5m) - Opportunity to distribute brand’s gimmick or sample product during event to all visitors - All brand’s logo placed on every promo and collateral material of the event Lively Legian Beach Festival | 28 VIP BOOTH 29 | Lively Legian Beach Festival SILVER SPONSOR As Event CO-SPONSOR for IDR 300 mio THE SPONSORSHIP BENEFITS includes: - A Special performance on stage presented by the brand (ie: band performance/artists, etc) - TVC looping on main stage screen; duration of TVC 30 second, but will be played approx. 20 times per day - Ad Libs recognition by MC during air time on stage; as the SPONSORz of the LLBF 2016 event - Special branding logo on notable promotional item such as: LANYARD ID or T-SHIRT of all officials - Exhibition space to display product or for sales purposes (sarnafil Booth Size 3x3m) - Opportunity to distribute brand’s gimmick or sample product for 2 day only to all visitors - All brand’s logo placed on every promo and collateral material of the event Lively Legian Beach Festival | 30 STANDARD BOOTH Pemerintah Kabupaten Badung Thank You DESA ADAT LEGIAN CREATIVE DIVISION Gedung Wiswa Budaya Desa Adat Legian Jalan Legian No.447 Br.Legian Kaja Kuta - Badung, Bali - 80361 Phone : 0361 - 761911