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Guild News
The Premier Beauty Trade Magazine
January 2008
australian bodycare -
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The UK’s premier beauty trade magazine
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Guild News
Features
Special reports
Regulars
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Atonement
Be Brilliant!
Business to Business
Slimming and toning treatments to
kick start those New Year resolutions
David Suzuki on the hottest trend in
skincare
62
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53
Out With The Old?
Dealing With Complaints
Investigating new ingredients in
skincare
Understanding and Dealing with
Customers, by Gill Morris
70
58
Training
A Soft Touch
Clean and Serene
Claire Matthewman looks at the
ever-popular luxury manicure
Emma Doherty talks detoxing your
cosmetics
108
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68
Inside Out
Nail Biters
The low-down on colon
hydrotherapy, by Sarah Dolman
Tara Oldham gives advice on helping
nail biting clients
Nail News
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New Products
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The Beauty Essential
David Horton on why insurance is a
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What on ‘Earth’ is Marketing?
Front page sponsored by
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91
Nutritious New Year
Guild News
Kelly Quinn and Candice Gardner
talk eating your way back to health
January 2008
the best
Unique Skincare for Face, Body and Spirit
70
92
australian bodycare -
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Keeping Mum
Your rights during pregnancy.
you can make
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Contributing to Guild News this month…
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John
Gill Morris is
McClements is a founder of the
marketing
GMT Group
expert who runs
Ayurveda
training courses
in Goa
Telephone +44 (0)1282 616611 Fax +44 (0)1282 602541 Email [email protected] Website www.algotherm-uk.com
Kelly Quinn is
an Education
Manager at the
International
Dermal Institute
Candice Gardner
is an Education
Manager at the
International
Dermal Institute
Tara Oldham
is Senior
Trainer at
Lena White
Ltd
David Suzuki
is President
of BioTherapeutic,
Inc. and an
advisor to US
state boards
Emma Doherty
is a Make-Up
Artist for jane
iredale mineral
cosmetics
David Horton
is Managing
Director of
Associated
Beauty
Therapists.
The publisher has taken all reasonable measures to ensure the accuracy of the information in
Guild News and cannot accept responsibility for errors or omissions from any information
given in this or previous editions of Guild News or for any consequences arising thereof.
GUILD NEWS
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21
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The UK’s premier
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GuildNews
by Susan Molyneux
Organic Elements
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meet lisa.
not her fine lines.
Through Dermalogica’s unique Face Mapping®
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business2business
Midlands’ beauty
event returns
Dear
Readers
Welcome to a brand new year! I hope you are
as excited at the prospect of the next twelve
months as we are here in the Guild News
editorial office.
A new year always bring with it the prospect
of exciting developments, growth and
prosperity, and hopefully you will have your
business or career plan in place to make these
projections a reality.
You may already have taken the opportunity
to think up some personal resolutions for the
New Year, but have you considered any
professional resolutions? What would you like
to achieve in 2008? Where do you see your
business going? Would you like a new
challenge or to progress up the career ladder?
This is an ideal time to reflect on your
achievements of the past 12 months and put
into place a plan to make your ambitions for
the future a certainty.
As always, Guild News is here to help and
inspire you to achieve great things. If you’re
considering training in a new treatment, this
month we look at slimming and body toning
techniques, luxury manicures and colon
hydrotherapy.
Beauty UK 2008 takes place once again at the NEC Birmingham this April, organised by
Guild Press and Professional Beauty. With four months to go, over 55 per cent of exhibition
stand space has already been booked. The new branding for this exciting event has also been
unveiled.
Your career and business really is in your
hands, and so make 2008 the year that you
achieve, or better, your goals. Good luck!
Best wishes,
Melissa Dennis
Editor
Guild News
You may have seen our new bi-monthly feature Salon Spy,
where we visit salons and Spas across the UK to discover what
makes a successful beauty business. Would you be interested in
having your salon profiled in a future issue of Guild News?
If you are a salon owner / manager and would like a member of
the Guild News editorial team to visit your salon, interview you
about your business, take photographs and review your
signature treatment, then contact editor Melissa Dennis at
[email protected] to be considered, providing a brief
outline of why you feel you should be featured.
Some of the key names who have confirmed their attendance include Dermalogica, Collin
UK, SB Beauty Marketing, Fake Bake, Venus Concepts, Hive of Beauty, On Beauty,
Repêchage and Bio Sculpture Gel, to name but a few.
Says show director Gary Hackett: “Following on from the success of last year’s exhibition,
Beauty UK 2008 gives Midlands’ beauty buyers the event they deserve. It will showcase the
leading brands and exclusive show offers, supported by one of the most comprehensive
Training
Congress’ with
some of the most
influential
speakers. Add to
this the second
UK Nail Tech
competition, and
the event
promises to be a
key event in
2008’s beauty
calendar.”
S
29/11/07
15:15
salon spy
salon spy
How did you
break into the
industry?
“Well the idea came
as a joint venture
between myself
and Josh Lowe.
Josh has
been in the hair
industry
years and was originally for a number of
During an appointmen my hairdresser.
t we were having
general chat about
a
my interest in the
industry and how
beauty
I’d dreamt about
opening
my own beauty
salon.
he had some additionalJosh mentioned that
space at the back
his Didsbury hair
salon and we decided of
there and then to
go into business
together.”
So from Didsbury
to Deansgate
eh?
That’s not a bad
move . . .
“No we were as
surprised as anyone.
Didsbury salon,
The
which is still going
strong
and incorporates
both Hair and Beauty,
nominated and
was
became a finalist
for a
Professional Beauty
award for Marketing
2006. The press
in
coverage generated
from
this prompted the
Hilton bosses to
include
us in their ‘mystery
shopping’ expedition,
they were looking
as
for a prospective
spa
business to be incorporated
building on Deansgate.” into the new
Beauty UK takes
Visit this year
’s Beauty UK.
•
place on Sunday
•
13th and
•
•
Monday 14th
April, with free
entrance
available to salon
owners and
managers, beauty and complementary therapists, nail technicians and final year students.
Meet and do
and Equipm business with the top
suppliers in Skin
ent
care, Nails
Walk away with
exclusive Sprin
g promotions
Discover new
ideas for you
r business and
Take advanta
career
ge of fantastic
'show-only' offe
Increase you
rs
r knowledge
and boost you
For FREE show
r profits with
tickets and stan
a visit!
or visit www.bea
d bookings call
utyuk.org
01332 227 698
13-14 April 2008
,
NEC, Birmingh
am
In association
with
To register for your free tickets, telephone the Ticket Hotline (24 hours) on 01332 227698.
ABTmembers receive
Guild News
Guild News is now available to all members
of Associated Beauty Therapists (ABT) free
of charge as part of their membership
package.
ABT members receive 12 copies of Guild
News annually, along with the Beauty Index
directory.
Membership of ABT starts from as little as
£30.50 per year and as well as the
subscription to Guild News, worth £30,
members receive £2m Public, Products and
Treatment Liability, free listing on the ABT
website, badges and window stickers nad
much more.
Josh Lowe (left),
Cath Murphy (far
right) and the team
at Heaven Spa.
But surely the
Hilton
pick of any business could have their
- why was it so
important for
them to use a
local
business?
salon spy
Image courtesy
Page 1
If you’d like to invest in new skincare range
that maximises on the latest scientific
developments, then our feature on page 42 is
for you.
Plus if you’re looking at ways to drive your
business forward further, we have an array of
marketing and business articles designed for
that very purpose.
Eye spy . . .
name:
Heaven Spa
Manchester M3
4LQ
t: 0161 870 1789
e: [email protected]
w: www.heaven-spa.co..uk
uk
owner:
Cath Murphy &
salon spy
Lisa carries out
where:
Second Floor,
Hilton Manchest
er Deansgate
303 Deansgate
Josh Lowe
brands used:
Pevonia & Jessica
2
As I stepped off
the train at
Manchester’s Oxford
Road station, I
felt a mix of nervousness
and eager
anticipation. I looked
around for
signs of where I
should be going
but
saw nothing except
the GMex centre
- why I felt that
Manchester should
have a big neon
flashing sign saying
Hilton this way
I’m not sure - I
guess
it’s just the whole
kudos of the place.
But as I wandered
on
Deansgate I realised towards
a
sign wasn’t necessary big flashing
as
the
Hilton
stood tall and proud
above
neighbouring buildings. the
a treatment.
Once inside, Cath
Murphy, one of
Heaven Spa’s owners,
After settling down greeted me.
with a cup of
tea in the Hotel’s
lobby,
to learn how Heaven I was eager
Spa had made
it into one of the
most prestigious
hotel chains in the
world.
Prior to setting up
the Deansgate
spa in November
2006, Cath
worked in business
marketing and
had always felt
that she would like
to run a business
of her own, and
decided that the
beauty industry
was
the way to go.
GUILD NEWS
One of two well-equipped
treatment rooms
at the clinic.
name:
SkinGenesis Cheshire
where:
10 BRIDGE Clinic
Chester Road
Bridge Trafford
Cheshire CH2 4JT
t: 01244 303 464
w: www.skingenesis.co
.uk
owner:
SkinGenesis
brands used:
Agera, Dermalog
ica, DermaQuest,
Jane Iredale, Medik8
48
“The bosses at the
Hilton were looking
ways to integrate
at
the Hilton into the
heart of
Manchester life
- they didn’t want
to be seen
as outsider and
they wanted the
people of
Manchester to embrace
the hotel as one
their own. They
of
felt a good way
of doing
this would be to
include an already
established local
business within
its walls to
encourage the locals
to use the facilities
offer.”
on
of Heaven Spa.
salon spy
SkinGenesis Cheshire
10 BRIDGE health is part of the prestigious
and well-being clinic.
With its contempora
ry styling and stern
exterior, the 10
brick and glass
BRIDGE clinic
immediately strikes
place that means
you as a
business - so you
can understand
clinic invited the
why the
results-based SkinGenesis
of its offerings.
brand to be a part
Located in the leafy
outskirts of Chester,
clinic opened its
SkinGenesis’ third
doors in March
2007, succeeding
original clinic in
the
Leeds, opened in
2003, and another
Manchester.
in
SkinGenesis Director
and co-founder
me to the clinic
Peter Beard welcomed
and gave
according to SkinGenesis Salon Spy an insight into the
gospel
...
GUILD NEWS
One of the treatment
rooms at Heaven
Spa.
And is there any
salon spy
rivalry between
two salons?
the
that is tailored to
suit
That’s a clever
“To be honest we
considering retailing their needs. We’re also
idea - but surely
try and mix the
Jane Iredale mineral
the spa
appeals more
teams on
a regular basis,
make-up and offering
to the guests who
I can’t deny that
With two successful
are
staying
a bit of
healthy rivalry is
as semi-permanent eyelash services such
clinics alreadyat the Hilton?
a good incentive
lashes.”
established, how
to make
the teams work
“You would have
did you come
harder
thought so, but
to
open a third?
both teams are workingbut at the same time
actually
the ratio
What is the best
of non-guests is
at the same level
piece of advice
60:40. You see it’s
and both teams
very challenging
“We started SkinGenesis
you
have been given
train together on
in a hotel to hold
for running a
with customers
the Pevonia
the view as
courses.”
onto
of expansion in
successful salon?
the guests are very
mind, and so when
transient,
but as10
BRIDGE invited
“If your staff are
us to join, we were many of our regular clients are
happy and growing
What is important
locally
based
already interested
your clients will
then
in opening another it’s easier to hold onto their
be happy and will
choosing a skincare to you when
business.”
clinic. You get strength
keep
coming back.”
range?
of a group - expansion from being part
“Training is the
most
is great for us as
it creates brand
for when considering important thing I look
you consider
awareness.” What do
to be the main
ethos of the spa?
need to be confident a new brand, but I also
treatment
that
So what would
necessary infrastructur the brand has the
you say the“I’d like to think we are experts
e in place to support
review:
in what we
the retail aspect
SkinGenesis brand
do, as the owners
of high quality products.”
Josh and I are committed
ethos is?
After a long train
to training and are
journey, I was in
“We have always
always pushing
desperate need of
offered affordable
our staff
Do you have any
for excellence.”
some therapy and
and
effective treatments
plans
the
staff at Heaven
- unless we think
or any new treatments for the future
Spa didn’t fail to
they’ll work, we
please.
I opted for a hot
you’d like to
Speaking
don’t
introduce?
stone massage and
they won’t all work do them. Granted, of staff, how many
after being invited
employees do
100 percent
to change into one
of the
you have working
“Treatment wise,
time, but most get
the Hilton’s plush
of
Pevonia do some
for
a reasonableyou?
robes I settled onto
result.
great
‘Time for Mum’
We only put together
the couch for a
packages that we’re
“At the
one-to-one with
moment we haveThe team at SkinGenesis Cheshire looking into. The
which
we think will offer programmes
the
therapist. I was
(left to right): Kelly training for these
four members of
clients the best
staff based here
instantly put at ease
packages
includes workingEdwards, Lisa Smedley,
results, and this
and four working
by
the staff and was
closely with a midwife
allows
Natalie Gregson
the
Didsbury
impressed
and Julia Knightley.
a
well
salon.”
SkinGyminmeans
customer Satisfaction us to offer
eagerness and professional by their
that you aren’t as a therapist so future mum-to-be’ as
Guarantee
on
will
restricted to just
many of our programmes
s
ism. Small,
but perfectly formed,
one method, and get the very best pampering
Are you
- we vow to
experience
considering any
can
offer a cocktail
keep on treating
and tidy and surpassedthe spa was clean
new
of technologies
them until they
treatments to
to clients.
see a
my expectations
These are very results-orien
difference.”
accompany clinic
.
number four?
tated
treatments which
focus on correcting
A brave offer!
skin, not just giving
“We plan to stay
the
Does this affect
non-surgical, as
a temporary glow.
your
decision when
we
We
believe
don’t do things
it’s comforting for
choosing a
for the sake of
our clients - they
treatment range
pampering.”
need to feel they
then?
have very little
recovery
time, and no risk
“Of course - we
GUILD NEWS
of infection. Clients
have to know they
You’re obviously
the fact that they
like
3
work! Because
had a great deal
can have one of
of this you have
success with SkinGenes
of
our
treatments, such
to be
disparaging - we
as the pumpkin
is, but what
try out
peel, and
do you consider
still be able to go
treatments on myself potential
to be your key
out to a dinner party
and the staff - that
achievements
evening! Using
way we know its
so far?
Jane Iredale mineral that
capabilities, and
makeup after treatments
are
happy to take it
“Customer satisfaction.
also helps to enforce
on. Being affordable
We have attained
effect. But we’re
clients is also very
to
Investors in People
always on the lookout this
important - we’ll
status in our Leeds
new and improved
for
always go for the
Manchester clinics,
and
treatments. I believe
affordable option.”
and work hard to
taking
in
a
holistic approach
ensure that our
to treating clients,
customers are satisfied.
so we’ve recently
Surely guaranteei
believe a great part
I
introduced the Advanced
ng results can
of our success is
Nutrition Programme
be
a tricky business.
our
staff here - it’s important
into
our
How do you
SkinGym
sessions to help
that they wake up
ensure clients
with enthusiasm
and encourage clients
leave your clinic
for the job. It may
maintain a healthy
to
happy?
be
cliché but happy
lifestyle.”
staff equals happy a
customers, and
“We found people
vice versa.”
Finally, what’s
don’t
the best advice
understand the treatmentsalways
you’ve
been given for
So how do you
at first and so
running a successful
we have to ensure
keep your staff
salon?
they feel happy
motivated?
and
comfortable being
here
“Keep the customers
“We have 15 staff
take in what’s involved. in order to fully
happy - they really
across our three
We aim to
are key!”
clinics
and hold regular
remove all barriers
inter-clinic days
between the client
to train
and advance staff,
and the therapist
by being professional
enabling
improve their treatments. everyone to
but without being
,
intimidating. It’s
We also run
so
quarterly competition
important to provide
s based on the best
reasonable
ratio of converting
treatment
expectations - and
enquiries. The winning
you
clinic receives money
with good communicat can only do that
review:
to spend on a team
day out, the only
not afraid of rejecting ion. We’re also
stipulation of which
After a tour of the
clients if we feel
that they have to
we can’t help do
is
clinic and chat with
spend the day together.
for them what they
Peter, I was left
in the
It’s proven to be
expect! But I don’t
a great team-buildin
therapist Lisa Smedley,capable hands of
think we’ve had
opportunity and
g
an
unhappy customer
of course, helps
yet.”
an in-depth consultation who conducted
to
improve the business!
on my skin
type and condition.
What do you
award for the most We also have an
A
consider
improved clinic
microdermabrasion
signature treatment? to be your
of the
year.”
treatment was
recommended to
me,
“We were the first
microdermabrasion but as a
to introduce therapies
Speaking of improvem
newbie, I was a
which combine
little apprehensiv
ents, what
treatments such
does
e
the future hold
prior to treatment.
as IPL
and microderma
No problem for
for
brasion, and therefore
SkinGenesis?
Lisa,
you could say we
guided me through who happily
are
the
combination therapies!the pioneers of
“Further expansion
including post-treatme treatment,
- clinic number
Our SkinGym
nt skincare, and
four is
already in the pipeline!
programmes are
left the clinic a
our signature. Offering
The plan is to have
very satisfied customer I
five or six clinics
especially after
by 2010.”
a Jane Iredale makeover to head back
to the office with!
salon
spy
salon
spy
GUILD NEWS
49
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The Premier
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If you hate waiting for
your Guild News to
arrive each month, then
we have great news for
you! We have brought
forward the publication
dates for each issue in
2008, to ensure that your
magazines will reach you
well before the start of
each issue month.
To guarantee your
magazines, simply
subscribe by telephoning
01332 227691. A year’s
subscription includes 12
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special rate of £27.50.
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Now available online ordering at www.hofbeauty.co.uk
A full range of Equipment, Salon Furniture as well as over 350
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business2business
business2business
Heaven on cloud nine
News in
Brief
Tantrick gets the
Wow Factor
Wow Factor is pleased to announce
the recent acquisition of spray
tanning brand Tantrick.
The acquisition will allow Wow
Factor to offer Tantrick’s high
quality spray tanning systems and
spray protection, as well as the
popular tanning liquid.
The Heaven Spa team at the MCR Awards.
Multi award-winning Heaven Spa has won the
title of ‘Best Health & Beauty Outlet’ at the MCR
awards, held at Hilton Manchester Deansgate.
The award was conceived this year to recognise
the growing health and beauty market within
Manchester, and coincided with the Spa’s first
anniversary of the opening at the Hilton.
Virtually new
Having a ball
Every year the HABB pulls together a
spectacular evening with champagne
reception, three-course meal, awards,
recognition, a catwalk show and even
celebrities!
Hosted by the 2008 HAAB President, Eva
Proudman of Racoon International, the event
promises to deliver an evening of glamour
alongside creating awareness for the
industry’s official charity.
Tickets cost £145 and are available by calling
01372 841 001 or via www.habb.org
12
GUILD NEWS
Royal Effem gets
Makeover
The Makeover Studio School of
Make-Up in Portsmouth has been
appointed a stockist of the
exquisite Italian make-up brand
Royal Effem.
Owner Catherine Murphy was thrilled by the
success of the Spa’s first year: “This is an
amazing double celebration for us! We have a
wonderful team of therapists who work hard,
each and every day, to ensure all our clients enjoy
their treatments and see results.”
The Hair and Beauty Benevolent (HABB)
has announced Monday 11th February as
the date of this year’s fundraising ball, a
glittering event to be held at the Grand
Ball Room in London’s Park Lane Hilton
hotel.
Tantrick’s founder, Mrs Mandy
Roberts, will be staying with Wow
Factor and continuing to support
the brand as main figurehead.
Grafton International has relaunched and
revamped its website www.graftons.co.uk.
The new site provides plenty more
information to customers than before,
giving details on all the brands within the
Graftons distributorship, as well as news,
events, awards, exhibitions and
employment opportunities.
A fantastic new feature is the Local Outlet
Finder, allowing potential new clients to
log onto the Graftons website and receive
details of the three salons closest to them
that stock the brand they are looking for meaning more custom for you!
Customers can also download newsletters
and brand logos for use within their
business.
School Principal Tina ElliottHunt tried and tested many
brands on the market, but Royal
Effem’s professional line-up of
products and quality at every
angle of the business was chosen
for students to work with.
Touching review
for Sienna X
The latest addition to the Sienna X
professional spray tan family, ‘The
Ultimate Touch Up’, has been
hailed as ‘beauty buy of the day’ by
MarieClaire.co.uk.
Heather Campbell of
MarieClaire.co.uk reported that:
“Colour develops in a few hours but
it will give you a sunkissed glow
immediately, so you can run straight
out of the door. No more botch tan
jobs on the rush - hurrah!”
Success for
Solaria
Large numbers of international
visitors, well-frequented stands and
keen interest in the exhibitors’
innovations ensured an excellent
mood at November’s Solaria
exhibition in Cologne.
The international trade fair for
tanning products and equipment
saw 114 companies from 15
different countries present their new
products and innovations to a total
of around 30,000 trade visitors.
Oliver P. Kuhrt, Executive VicePresident of Koelnmesse, said:
“Particularly against the
background of the EU regulation
on the reduction of tanning dosage,
as well as the certification of sun
studios - the two central themes for
the sector - the event was able to
generate key impulses, and at the
same time, send out positive signals
for the future.”
Don’t put
yourself in the
line of fire
Recent research has revealed that almost
40 percent of small business owners are
inadvertently breaking the law - by failing
to comply with fire safety regulations.
The research, carried out by Norwich
Union Risk Services, found that business
owners were not aware of new fire safety
legislations which came into effect in
October 2006.
If businesses do not comply with the
Regulatory Reform (Fire Safety) Order,
they run the risk of receiving hefty fines or
even imprisonment.
The new regulations include selfassessment of fire risks, appointing a
responsible person and protecting premises
with fire safety equipment. More
information can be found at
www.fire.gov.uk
A good investment
About Face, Glasgow’s largest independent electrolysis, IPL and
beauty clinic has received its Investors in People award.
Proprietor Helen Graham said: “Investors in People has been
one of the most worthwhile commitments the salon has made the staff have been so much more enthusiastic and involved in
the business that I would highly recommend this to any salon.”
Investors in People is a national standard that sets a good level of
practice for improving organisations through its people. About
Face is the first electrolysis clinic in Scotland to be accredited
with the award.
About Face’s Lisa Chrystal and Tanya McCann receive their IiP award.
Look younger online
Belle Santé International Ltd have launched a
national PR and advertising campaign to raise
awareness of the new bT Ceuticals Concept
from Bio-Therapeutic, including a new website
- www.lookyoungerwithoutsurgery.com
This is a unique site dedicated to educating
consumers about the various treatments and
products available for their specific skincare
concerns. The bT Ceuticals technologies
include microcurrent to stimulate and improve
muscle tone, microdermabrasion to provide a
gentle but deep exfoliation and Oxygen
infusion to revitalise and plump the skin.
Clients can access an easy to use salon locator
which will provide details of all their nearest
salons. The site was put to the test when an
article featuring Tamzin Outhwaith and bT
Ceuticals appeared in Now magazine statistics showed a massive increase of hits to
the site.
GUILD NEWS
13
business2business
A small
success!
Lefroy Beauty Therapy were the
proud winners of the Best Small
Business title at Exeter’s recent
Celebrating Small Businesses 2007
awards.
Held at Exeter’s Thistle Hotel, the
awards were set up to find the best
small business and best employer in
the city, and Lefroy beat off stiff
competition from runners-up Orange
Blossom Spa to win the title.
Lefroy pride themselves on offering
professional yet personal treatments,
using high quality brands ESPA,
Belle Santé, St Tropez and Jessica
nail products.
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218
1
Pictured (left to right) are: Rebecca Light, Ali Smith, Bonnie Webber and Rebecca Parkin of Lefroy Beauty
Therapy.
“We were delighted to win the
award,” said owner Rebecca Parkin.
“It shows how well small
independent salons are doing in the
south west.”
AWalker
in the
Park
*Limited offer until 31st January 2008
Jenny Walker.
Nottingham’s Park Clinic has appointed Jenny Walker, an
aesthetic nurse qualified in IPL and laser hair removal for all skin
types.
A former midwife, Jenny has also previously worked for Saks,
where she practised laser hair removal. Jenny’s passion for
treating ‘difficult’ skin types and hair colour, such as those with
blonde hair and Afro-Caribbean skin types, means that Jenny
won’t discriminate against clients, whatever colour their hair!
Jenny will join Park Clinic’s senior laser technician, Karen
Barlow, at the Clinic’s Regent Street base.
GUILD NEWS
15
business2business
Doctors praise mineral make-up
Mineral make-up brand glominerals™ has been
praised by prominent dermatologists and cosmetic
surgeons for use after cosmetic procedures and
beauty treatments.
The products in the range are suitable for use after
face peels, extraction, waxing and
microdermabrasion, and more intensive treatments
such as rhinoplasty, deep chemical peels and laser
procedures.
Dr Joshua L Berkowitz, Wimpole Aesthetic
Centre, London comments: “At the Wimpole
Aesthetic Centre many patients apply the
glominerals™ make up immediately after
treatment. The products are skin protective and
incorporate good SPF factors.” Dr. Nikolaidis
from Westlake Dermatology & Cosmetic
Surgery adds: “It’s perfect for blending redness
following laser procedures because it does not
cause irritation. It is also a good choice for
patients with acne because it offers superior
coverage in a lightweight, non-acnegenic
formula.”
With this wing, I thee wed!
News in
Brief
Software à la carte
The recently opened Beauty
à la Carte salon in London’s
Fortnum & Mason has chosen
Premier Software’s premier spa
software package to ensure business
runs smoothly.
“premier spa has had a very
beneficial influence of the day to
day running of our beauty rooms,”
said Manager Sarah Brown. “I
particularly like the fact that, as a
manager, I feel in control of the
business.”
A good year
for CACI
This could be you!
Hoping to get your marriage off to a flying start?
Skincare specialists Guinot, and sponsors of the
world’s only formation wing-walking team, are
offering one lucky couple an expenses-paid
marriage made in heaven...or 500 feet in the air, to
be precise!
Friends and family can watch the airborne
ceremony from the team’s First World War airfield
in the Cotswolds, before enjoying a sumptuous
wedding breakfast. Guinot will also prepare the
lovebirds for their special day with regular skincare
treatments.
The happy couple and a high-flying vicar will be
strapped to the top wing of the famous Guinot
wing-walking bi-planes, before taking to the air for
the wedding blessing.
To land this amazing opportunity, couples should
e-mail [email protected], explaining
why their wedding should be blessed in the skies.
Good luck!
LCN help Pudsey!
Beauty Concepts International, distributors of
LCN Concept Nails and Biodroga systems,
gave its support to the recent BBC Children in
Need campaign, supplying the TV show
Celebrity Scissorhands with LCN Gel Nails
and Biodroga skin and body treatment
products.
16
GUILD NEWS
Celebrity beautician Lindsey Hunter approached
BCI as she has worked with LCN as a freelance
trainer for several years, and knew they would be
delighted to support such a good cause.
“LCN gels are so easy to use,” said Lindsey, “that
even the most dexterously challenged celebrity
should be able to create a good looking nail!”
CACI International has reported a
successful expansion programme
throughout 2007.
Now suppliers to over 5,000 salons
across the UK, CACI has recently
supplied four upgraded CACI Ultra
systems to the Urban Retreat in
Harrods; the CACI Face Up orbital
microdermabrasion to Transform
Medical, the UK’s largest private
medical group; and eight Chroma
Oxy systems and Ultra systems to
the Champneys group.
Legacy reports great
response
The Legacy Group has reported a
sensational response to its latest
system, the Alpha Cab Vibro, since
its launch in the autumn.
Managing Director Andrew Ballyn
has been amazed by the sheer
volume of enquiries the company
continues to receive: “Salons
throughout the UK, and even
mainland Europe, have quickly
realised that with the introduction of
0.3Wm2, salons need something
different to offer their clients. The
Alpha Cab Vibro does just this by
offering Vibro Training as an
addition to tanning.”
141
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business2business
News in
Brief
New home(page)
for Couture
Couture Beauty has changed its
website address to
www.coutureprofessionalbeauty.c
o.uk, and customers can continue
to purchase all of Couture’s
products via the new address.
TheEllisons team with representatives from Guide Dogs for the Blind.
Ellisons save the
dog and bone
Ellisons are helping to ‘groom’ future Guide
Dogs by recycling thousands of stamps and
hundreds of ink cartridges and mobile phones in
aid of Guide Dogs for the Blind.
As a reward for their environmental efforts,
Ellisons were recently visited by two and fourlegged representatives from the charity.
Head of Personnel Pamela Linforth said:
“Environmental issues are really important to the
company - we recycle as much as possible and
encourage the customers who buy our products
and equipment to do the same.”
As stamp collection is phased out by the charity,
Ellisons will start collecting items for the new
‘Treasure Hunt’ appeal. Staff will collect
jewellery, watches, keys and coins for the charity,
as well as continuing with mobile and cartridge
recycling.
To Russia, with love
Jane Iredale, the Skin Care Make-up™,
have continued their successful
international expansion programme with
the launch of the range in the Russian
Federation.
To mark the occasion, Jane Iredale herself
visited Moscow to meet with over 60 top
beauty editors, as well as distributors and
therapists, to present the range and
introduce the concept of mineral make-up
to a new audience.
Louisa Webb, Head of New Business
Development for Jane Iredale in the UK
commented: “This trip marks an important
milestone for the brand - by launching in
this emerging and fast-growing market,
Jane Iredale is reaching a new audience
and introducing concepts of healthy makeup regimes to one of the largest countries
in the world.”
Looking for new staff to propel your business into
2008?
relationship - particularly important in an industry
based upon human contact.
Spa Elite is a specialist agency providing high
quality staff to the spa and fitness industry, both in
the UK and internationally.
The Solihull-based agency can provide a firmly
constructed and dependable service, for both
clients and candidates, and from graduate to
director level.
18
GUILD NEWS
Sunderland
sees Red
Reds Hair and Beauty has beaten
off stiff competition to scoop the
Small Business of the Year award
at the Sunderland Echo
PORTfolio Business Awards.
Reds Director, Harry Hall, also
received the runner-up prize in
the Entrepreneur of the Year
category.
Husband and wife team Harry
and Susan Hall recently
expanded the Reds brand with
the opening of its second
premises in the heart of
Sunderland city centre.
Veronica turns 30!
The Veronica Beauty Clinic in
Howden, East Yorkshire, recently
celebrated a fabulous 30 years in
business by holding a charity
evening at the salon.
Join the Elite
Widely recognised for their adherence to personal
contact, confidentiality and ethics, Spa Elite
appreciate all aspects of the client and candidate
Whilst their email address has
also changed to
info@coutureprofessionalbeauty.
co.uk, their telephone number,
01908 212 814, remains
unchanged.
For more information, telephone 0121 713 5991,
quoting Guild News.
Guest speaker at the event was
author and TV presenter Grace
Mulligan.
200
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200
circle enquiry card
Visit this year’s Beauty UK.
•
•
•
•
Meet and do business with the top suppliers in Skincare, Nails
and Equipment
Walk away with exclusive Spring promotions
Discover new ideas for your business and career
Take advantage of fantastic 'show-only' offers
Increase your knowledge and boost your profits with a visit!
For FREE show tickets and stand bookings call 01332 227 698
or visit www.beautyuk.org
13-14 April 2008, NEC, Birmingham
In association with
slimming and toning
slimming and toning
keep those
new year
resolutions!
Not the best-selling novel by Ian
McEwan, but the Guild News guide
to helping clients redeem their figures
after the indulgent festive period . . .
Clients throughout the year will
have given a whole host of
reasons for wanting to lose a few
pounds or tone up their bodies weddings, parties, holidays, new
partners or divorces - but there’s
nothing that gets clients queuing
round the block quite like the
quest of fulfilling a New Year’s
resolution to get back into shape.
But where to start, and what are clients
looking for in a treatment?
a-tone-ment
by sarah dolman
Photographer: Kai Koehler / Agency: Dreamstime.com
22
GUILD NEWS
“The motivation to choose a treatment
varies from customer to customer,” says
Angela Barbagelata-Fabes, Chairman of
Carlton Professional. “Some are
influenced by word of mouth or personal
recommendations from a friend or
colleague, as this indicates proven
efficacy. For others the lure of celebrity
endorsement in consumer magazines
carries more sway than any proven
results.”
Some clients will look to treatments as
an alternative to visiting the gym, while
others will opt for treatments in
conjunction with a regular exercise
programme. Either way, you should
look for treatments that you can
reasonably market to your existing
clients, as well as potential new ones and ensure they are in keeping with the
ethos of your spa or salon. Installing a
big, shiny piece of exercise equipment
in a relaxing day spa will only take
away from the ambience!
To help you find a treatment that’s suitable
(as you’ll probably need most of your spare
time for your own resolutions), we’ve
compiled a selection of the finest slimming
and toning treatments to shape up your
clients - and your business too...
Here are a few tips you can offer your
clients to help them shape up their
goals for 2008...
●
Encourage clients to act on their
resolutions as early as possible to
avoid hesitation setting in - for
example, offer discounts on
slimming or toning treatments
booked throughout January,
providing a great motivational and
financial incentive.
●
Advise clients to book a course of
treatments if they need further
encouragement to stick to their
plans - if they’ve already forked out
the cash, they will be back!
●
Remember, “I want to lose weight”
is a wish, not a resolution. Instead,
advise clients to make a definite
goal, such as “I want to lose ten
pounds by Easter.” Much more
attainable and a better way of
seeing results.
●
Whether a client wants to drop a
dress size or tone up some
neglected areas, you should always
encourage a healthy diet and regular
exercise (if they are able) alongside
treatments. It’s old and frequently
used advice, but it will work
wonders to enhance the results you
can offer them, as well as their
general health.
●
Make sure clients have realistic
expectations - no treatment is going
to turn them into a Kate Moss or
David Beckham clone, but you can
help them to enhance what they
already have.
●
Finally, consider putting together a
New Year resolution package offering slimming and toning
treatments, body wraps or
lymphatic massage alongside
nutritional supplements to help
clients achieve a target weight or
waist circumference - and giving
them a free manicure or facial if
and when they reach their target. A
great motivational tool, and an even
better way of introducing the rest of
your treatment range to them.
slim pickings
For some, the New Year brings with it a
need for a brand new identity - a slimmer,
toner, happier one - and many clients will
have turned to the salon for a quick fix.
These clients want results, and fast - and
machine-based slimming treatments scream
the word with a capital R.
These treatments are also suitable for those
clients who are unable to exercise for
physical or medical reasons, but still want to
tone up. Many offer visible results after just
one session, but a course is usually
recommended for best and lasting results.
The CACI International Quantum
treatment re-educates and restores muscle
tone, sculpting the body by tightening the
skin and lifting and re-defining the body.
The treatment combines faradic current with
the advanced technology of the CACI
microcurrent, and employs four modes Slimtone, Contour, Lymphatic and Microlift
- which work to tone, lift, detoxify and
regenerate skin and muscle tissue. Better
still, the treatment guarantees centimetre loss
after only the first 20-minute session.
Alternatively, the Lipo Infralight, available
from House of Famuir, combines electrolipolysis and infralight for effective body reshaping and treatment of cellulite, and
features 24 individual treatment programmes
for the body.
GUILD NEWS
23
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198
slimming and toning
The Sub-dermal Therapy System (STS) from Sorisa is an effective
solution for the treatment of localised fat and cellulite.
Selective locally applied chromo therapy
(Infralight) rays generate heat and
stimulate enzyme activity in the fatty
tissues, dispersing the fatty acids into the
bloodstream to be used for energy. The
electro-lipolysis simultaneously causes
muscle contraction and burns the fat
energy, resulting in ultra-rapid body
shaping and reduction of fatty tissues.
The Sub-dermal Therapy System (STS)
from Sorisa is an effective solution for
the treatment of localised fat and
cellulite, incorporating several treatment
methods which act at different levels.
Controlled vacuum therapy promotes
the movement and elimination of
localised fat, which in turn stimulates
blood circulation and improves skin
elasticity and quality; Ultrasound tones
the skin and improves tissue elasticity;
Ultrasound and galvanic current allows
the penetration of anti-cellulite and
lipolytic active ingredients which
together accelerate and enhance the
effects of the treatment; and modulated
medium frequency (MMF) currents and
phototherapy used simultaneously
improves microcirculation and the
drainage of retained fluids.
The pain-free treatment is totally noninvasive - and the vacuum massage
segment can induce a feeling of
relaxation and well-being for your
clients.
Body Galvanic from Carlton Professional offers a results-driven
cellulite reduction treatment.
In combination with a good diet and
regular exercise, Carlton
Professional’s Body Galvanic machine
can be effectively used to reduce
cellulite, breaking down stubborn, hard
fatty deposits and dispersing fluid
retained in the area, for a results-driven
cellulite reduction treatment.
Galvanic is a direct current which
flows through the skin - a circuit is
formed between the active electrode
and passive electrode (two pads placed
on the body) and using iontophoresis,
active ingredients from specific
products, such as ampoules or gels, can
then pass onto the skin on this galvanic
charge. Other benefits of the treatment
can include an increase in circulation
in the area, dispersing of toxins,
increased metabolism and improved
skin texture.
Alternatively, the Ultratone system can
offer clients a cost effective, painless
and pleasurable slimming and toning
experience. Using a new wave form of
technology combining bioptic impulses,
micro-signals and ultrasound, Ultratone
can offer a tailor-made solution that
shapes the body at a cellular level,
giving instant and long-lasting results.
Approved and endorsed by The
Dermatological Centre on Harley
Street, Eporex’s (available from Pasha
Connections) fat reduction treatment
utilises non-invasive technology
formulated to tackle problem fatty
areas - and has been proven to reduce
fat over the course of seven weekly
treatments.
Eporex’s patented delivery system,
known as Isopheresis, introduces
vitamins, minerals and amino-acids
onto and into the skin of a target area
with a non-invasive hand-held device.
The mesotherapy ingredients stimulate
the process that occurs naturally in the
body to regenerate tissue, detoxify,
increase the burning of fats and improve
circulation.
The Crystal Clear Cellulite and Body
Firming System offers all over body
firming and lifting, as well as a
solution to unsightly cellulite and poor
skin tone on the legs, hips, buttocks,
arms, stomach and chin. The System
offers five pre-selected programmes
and three varying size handsets to
choose from.
Combining a vacuum with unique
pulsed program, the Cellulite and Body
Firming System helps release the fat
from the tight connective tissue which
holds the fat cells and expels toxins and
water. The vacuum is created within the
cup which glides over the skin to create
varying degrees of suction, and the
intermittent pulsing action creates a
subdermal massage to the connective
tissue and fat globules by stretching the
fibrous bands.
GUILD NEWS
25
SOMETHINGMISSING
slimming and toning
.UTRITIONPLAYSAVITALROLEIN
HEALTHYSKINANDNAILS
Belle Santé’s Prowave Ice body treatments encourage
fat cells to change shape and shrink, tackling unsightly
cellulite.
ThermaClinic is a multi-frequency
radio-frequency system that can
achieve body contouring through fat
removal.
Starvac, from Depilex, can treat cellulite in its
various stages, with the added benefit of helping
with slimming and improving lymphatic flow.
Noblesse from Demilec utilises
interferential current to increase the rate of
oxygenated blood and collagen to the skin
surface, and aid in slimming. Frequencies
are pre-set so therapists can select the
programme number for the required
treatment, and there are several different
programmes available. Electronic pads are
attached to the ‘problem’ areas of the body
and an electric current used to stimulate the
muscles, shaping and firming the required
areas.
Taking only one third of the time of
traditional radio frequency treatments,
Regen’s, available from Pasha Connections,
pain free treatment method for body
contouring and cellulite reduction can help
to reduce the circumference of problem
areas such as the tummy, buttocks and
thighs by using three electrodes to deliver
focused RF energy.
The simple and straightforward process
begins with clean dry skin, followed by
lubrication of the treatment area with natural
massage oil. The applicator is then applied
with a small amount of pressure and a
rubbing or massaging technique. The
effective use of energy allows a focused
treatment that offers numerous benefits for
virtually any body area and skin type, and
does not require cooling of the device or the
skin.
Alternatively, Lipomassage from
Endermologie, available from CACI
International, is a non-invasive solution that
uses the dynamic rotations of Lipomassage’s
innovative IMR technology to give fat cells
a true workout and combat stubborn fatty
areas. Dramatic results of a slim, shapely
and cellulite-free body can be achieved
within a few weeks.
ThermaLipo and ThermaClinic are multifrequency radofrequency systems that can
achieve body contouring through fat
removal. Treatments can reduce cellulite and
body volume, inducing collagen contraction
which results in tightened, younger looking
skin. Treatments are safe, gentle and painfree with no downtime - systems are also
easy to operate and maintain with no
consumables or healthcare commission
registration to worry about.
The Toning Table from Slim Images can
help clients with inch loss, increased
circulation, improved posture and muscle
toning. The Table instigates movement
whilst the user lies back and enjoys the
physical benefits through passive exercise.
Simple to set up and with full on-site
training, the Toning Table is a great addition
to any health, beauty or tanning business.
Starvac, from Depilex, combines traditional
vacuum suction with the rollerhead method
of application, ensuring maximum effect
and client comfort. Starvac can treat cellulite
in its various stages, with the added benefit
of helping with slimming, improving
lymphatic flow, mobilisation of adipose
tissue and toning the skin tissue by
encouraging nutrition to the skin surface.
The Starvac unit comes complete with 13
accessories allowing treatment on most parts
of the body with few contraindications, and
pre-set programmes ensure the unit is
simple for therapists to select the most
appropriate treatments.
Also available from Depilex is the third
generation of the Physique unit - Physique
Ultima, which employs proven electrical
technology for excellent results on body
toning and firming.
Through Prowave Ice body treatments,
from Belle Santé, the shape of fat cells
are encouraged to change shape and
shrink, remodelling the corrective tissue
that forms unsightly cellulite. The Radio
Frequency travels to the subcutaneous
layers of the skin where fat cells are
stored, and this, in turn, causes part of the
fat cell to break away. The small amount
of broken away fat is removed safely
from the body through the natural use of
energy and the urinary system.
To enable the treatment to reach the deep
subcutaneous layers of tissue, the Radio
Frequency uses a higher frequency to
penetrate the depth required, and iced
probes ensure the client experiences very
little discomfort.
A great way to deal with those postChristmas calories is the Eminence
Blueberry Soy Slimming Body Wrap,
available from The Skinsmith. The
deliciously fruity treatment increases
circulation, improves elasticity and
infuses the skin with moisture. The
vegan-friendly wrap is brimming with
blueberries, particularly high in antioxidants and phyto-nutrients; Bilberry
Leaf Extract, which improves circulation;
as well as Bladderwrack to stimulate
blood circulation and increase cell
metabolism.
RECOMMENDED
PRODUCT
)NTERNATIONAL

)NSTITUTEFOR!NTI!GEING
26
GUILD NEWS
!REYOUOFFERINGYOURCLIENTSACOMPLETESKINCARESOLUTION
5SE0ATRICK(OLFORDSSALONONLYNUTRITIONPROGRAMMETO
ENHANCETHEEFFECTIVENESSOFYOURTREATMENTSANDPRODUCTS
&ORAFULLINFORMATIONPACKCALL2OL
%MAILINFO ADVANCEDNUTRITIONPROGRAMMECOMORVISITWWWADVANCEDNUTRITIONPROGRAMMECOM
73
Pier Augé will give you:
slimming and toning
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63
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A professional range of
skincare for the professional
therapist
Vacustep is a non-invasive treatment that combines
exercise and vacuum suction to reduce the appearance
of cellulite.
* Effective Treatments
* Quality Skincare
* 45 years of research
and development
* Used by
professionals
Time Control Programme Helping the skin to effectively
combat the signs of time and
preserve its youthfulness
Two exceptional anti-ageing facial
treatments:
●
Divine Oxygenate with fluoride oils to
counteract the signs of skin ageing and
to keep it looking younger for longer
●
Cryo-Restructurel biological facial lift
that combines the molecule of life, hp
DNA, with hyaluronic acid, a
combination unique to Pier Augé.
Intense Hydration Programme Water is a fundamental element whether the
skin is oily or dry.
Two outstanding moisturising facial treatments:
●
Instant Glow Facial rich in Vitamin C to control ageing and
Algae for hydrating.
●
Fundamental Treatment Care with Aquaporines and a triple
moisturising complex to restore water balance.
With Opening Parcels for the Pier Augé
Time Control & Intense Hydration Programmes from
only £500 + VAT, it is time for your salon and clients
to benefit from Pier Augé.
You can add the additional programmes (Balancing, Lightening,
Soothing) at your leisure.
Call today for your full information pack and samples.
Call 01372 729629 or email [email protected]
PIER AUGÉ
The Be Slim Faradic Massager from Therapy 2000 features 20 pads for
weight-loss, lymphatic drainage, cellulite reduction and holistic fitness.
The Gee Massager, from Therapy 2000,
offers a relaxing slimming option through
vibratory massage applied directly to the
body. The frequency of vibration can be
adjusted for client comfort and the unique
directional stroking action gives a wider
range of treatment options, including
percussion massage and lymphatic
drainage, through a variety of massage
heads.
Also available from Therapy 2000 is the
Be Slim Faradic Massager, which can
assist in weight loss, lymphatic drainage,
cellulite reduction and for holistic fitness.
work it out
For those with no aversion to exercise,
but who want results quicker than the
gym can offer, there is a new wave of
technology which combines exercise with
advanced toning techniques - and can
offer great results in just a few treatments.
Vacustep is a non-invasive treatment
that combines exercise and vacuum
suction to reduce the appearance of
cellulite and the ‘orange peel’ look
whilst revitalising skin tone. The
treatment requires clients to work out on
the Elliptical Stepper for just 30 minutes
four or five times a week, with the heart
rate monitored to ensure they stay within
the fat burning zone, and nutritional
drinks for ‘before’ and ‘after’ the
treatments for maximum results. Results
may be seen within the first two weeks
of training, and clients can lose between
five to 15 inches of stubborn fat in just a
single course.
Launched at the LIW show in September,
the Cocoon is a new concept in the
removal of fat and cellulite, which when
used over a period of approximately six
weeks, can remove inches, as well as
stubborn cellulite.
As the client walks into the Cocoon, a
vacuum on the lower half of the body
draws warm blood into difficult to reach
areas, such as the buttocks, hips, thighs
and stomach, thus kick-starting
metabolism into action and removing
fat. Fitted with the latest safety devices
and technology, and with a simple to use
swipe card system, the Cocoon
treatment can be used by all ages at all
levels of fitness.
Alternatively, the Power Plate®
machine uses Acceleration Training to
deliver the equivalent of a full body
workout in 15 minutes, encouraging
weight loss and helping to reduce the
appearance of cellulite, leaving clients
looking and feeling great. Acceleration
Training is low impact and gentle,
enabling anyone, regardless of age or
fitness levels to benefit, without putting
strain on joints or other parts of the
body.
Varying poses are held on the Power
Plate®’s vibrating platform, such as a
squat, bicep curl or stomach crunch,
enabling clients to target particular
areas of the body. Each pose is held
for up to 60 seconds at a time,
activating multiple muscle groups
simultaneously to stretch, tone and
strengthen.
Hypoxitherapy, form Hypoxi, is a fat
loss system which combines gentle
exercise and vacuum therapy to target fat
loss from problematic areas such as the
stomach, hips, bum and thighs. The
vacuum effect helps draw fresh blood
into the stubborn fatty tissues and
encourages fatty acids to be transported
to the muscles and burnt for energy. At
the same time, the introduction of fresh
blood into these areas stimulates the
lymphatic system and carries away
cellulite-causing toxins. A typical course
of Vacunaut and Hypoxi lasts four weeks
and consists of three sessions per week.
slimming can be
so draining . . .
Some slimming treatments work around
lymphatic drainage, a delicate form of
massage that stimulates the body’s
lymphatic system, improving metabolism
and eliminating the body’s waste and
toxins.
“Lymphatic Drainage is said to help
general health in a variety of ways,” says
Donna Tait, National Training Manager
for Collin. “It was always said that if you
had perfect circulation and a perfect
lymphatic system, you would never be ill,
never be fat and never have spots.”
Collin’s Algo Slimming Treatments
incorporate lymphatic drainage techniques
and colonic massage, and have been
specifically designed to eliminate waste
and aid and improve general health. The
Lipo-Draining Programme breaks down
fatty tissues and disperses water retention
13 First Quarter, Blenheim Road, Epsom, Surrey KT19 9QN
www.thebeauty.biz
GUILD NEWS
29
186
The PERFECT Profit Generator
invigorating fruit enzyme-based gel,
followed by the appropriate ionising gel either Contouring or Firming. The therapist
then glides the Sculptor or roller electrodes
over the legs, buttocks, stomach and back
with precise massage movements. This helps
the active ingredients in the gels to readily
penetrate the skin to break down cellulite and
firm tissues.
Ideal for Beauty and
Tanning Salons
Total Body Toning
No User Supervision Required
Scientifically Proven
Extremely Easy to Use
Reduces Cellulite
Increases Footfall
Increases Strength
Improves Mobility
Aids Toxin Removal
Improves Body Shape
It might be that your clients are looking for a
more relaxing way to tone up (and let’s face
it, who isn’t?), or perhaps a pampering
treatment to reward themselves for pounds
already lost. Body wraps, toning massages
and fat-dispersing products can help clients
in their aim to remove lumps and bumps - as
well as the stresses and strains of slimming.
Eve Taylor’s Body Firming massage oil will firm and tone, improve
muscle tone and encourage proper oxygenation.
by improving the lymphatic circulation;
and the Draining Programme aids the
elimination of toxins whilst firming the
contours of the body, great for clients who
suffer from cellulite or who are prone to
heavy, swollen lower legs.
The Collin Algo-Slimming Treatments also
include an Anti-Cellulite Programme to
work on fat cells and firm the silhouette,
and Contouring Programme to ‘break
down’ the fat cells for a more contoured
figure. Therapists can choose the corrective
figure treatments to suit every client by
following Collin’s step-by-step techniques,
and tailor make each course of treatments
for maximum results.
The Slimming Lymph Drain Massage from
Heaven is a hands-on treatment described
as a “manual form of lipo-suction”, as
clients can lose up to four lbs in just one
treatment! The Massage has been specially
designed to help clients lose weight, as well
as fluid, and receive total relaxation in the
process.
The vigorous yet relaxing massage
circulates toxin-containing lymphatic fluid
and flushes it out of the body, leaving it
healthier and acting as an internal body
cleanser. The massage also breaks down the
fatty deposits to help eradicate cellulite. The
treatment ends with the therapist advising
the client on maintaining a healthy lifestyle,
so the body remains toxin free.
Vibro Tone’s technology is clinically
proven to increase lymphatic drainage and
reduce fluid retention, helping clients to feel
slimmer as the water loss helps clothing to
feel looser. The massage effect of the
30
GUILD NEWS
treatment improves the skin elasticity and
general tone and is an effective tool to
improve body shape when used as part of
any slimming programme.
Additional benefits include the reduction of
abdominal bloating, the relief of hot swollen
legs and effective treatment of cellulite and the massage action promotes a feeling
of relaxation for the client, making any
additional therapy, such as a body wrap,
more effective.
Thalac’s Method Minceur is a body
treatment that aims to eliminate lymphatic
fluid over the entire body, reducing cellulite
and achieving inch loss. The body wrap
treatment creates a vaso-construction,
followed by a balancing vaso-dilation,
stimulating blood circulation, draining
tissues and increasing oxygenation to
encourage the breakdown of fatty deposits.
The products are formulated with marine
and plant extracts, which can easily be
absorbed into the skin.
[comfort zone] offer three treatments that
provide alternative yet profound results Monticelli Mud, Revitalising Mud Therapy
and Detoxifying Mud Therapy.
Monticelli Mud is a 60-minute treatment that
visibly reduces excess adiposity due to an
effective draining and decongesting action.
Moreover, it also relieves the ache of sore
muscles and swollen joints in addition to
refreshing and toning the skin.
The stimulating Revitalising Firming Mud
treatment uses a combination of fucus algae,
marine sediments, hops and mint essential oil
to stimulate the circulatory system,
remineralising and firming the skin.
Finally, the Detoxifying Mud Therapy is a
balancing and detoxifying treatment that
accelerates the body’s metabolism for an
effective slimming action. The unique blend
of oarweed and marine sediments in essential
oils has a reactivating effect on the blood
circulation, stimulating and eliminating
toxins to produce a feeling of well-being.
The treatment also introduces Thermal
Gymnastics, providing a natural and
effective way to flush toxins out of the body
by alternating a difference in temperature
between hot and cold. The technique
increases the lymphatic and venous
circulation, resulting in the effective
reduction of cellulite.
Alternatively, Elemis’ Body Sculpting
Cellulite and Colon Therapy is a professional
salon and spa treatment using the Elemis
Body Sculpting System to visibly redefine
and smooth the silhouette. In addition to
flushing and aiding the digestive, circulatory
and lymphatic system, the advanced
treatment incorporates specialist colon
cleansing massage techniques on the
stomach area for outstanding results.
Featuring the new Lipo-Refining Serum and
Firming Cream, the powerful spa therapy
also targets stubborn cellulite and sagging
skin.
Guinot’s techniSPA combines the advanced
technology of the Sculptor and roller
electrodes with energising plant extracts to
kick-start the body’s lymph drainage
system, helping to eliminate toxins. After an
in-depth consultation to determine the
client’s needs, the body is exfoliated with an
Available from Marine Beauty Care, the
Dr. Spiller Anti-Cellulite and Slimming
professional treatment is an all-round
treatment regime from the Biocosmetic
range, which reduces surplus fat, removes
excess water from the system, takes inches
off the body and detoxifies the system.
From £5 + VAT
per day
Salons nationwide are earning in excess
of £1000 profit every single week.
SO CAN YOU!
For further information or to request your free information pack, call now on:
0800 731 2799
www.bodyaction.co.uk
66
it’s a wrap!
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Collin’s Algo Slimming
Treatment incorporates
lymphatic drainage
techniques.
A complete body workout
in just 10 minutes
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slimming and toning
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HEALTHY
PROFITS
PROMOTION
202
slimming and toning
DETOX & SPA SET
Buy 10
Get 1 FREE
Based on massage principles from the
Russian School of Massage, the Slim and
Sculpt from Thalgo incorporates active
ingredients and massage techniques to offer
a double action of slimming and firming. A
truly poly-sensorial experience, the
treatment guarantees a complete and
personalised solution to fight against fat
build-up and skin sagging with delicious
ginger and cocoa scents.
The one-hour and 45 minute treatment uses
Slimming Concentrate on dimpled areas and
Firming Concentrate on areas lacking
tonicity; Sculpting Cream with Algae and
Thalgo Slimming & Firming massage
techniques. The Slimming Wrap is applied
over gauze on the areas to be refined, and
Firming Wrap applied directly on the skin
on the areas to be firmed for 20 minutes.
After a quick shower, the therapist finishes
the treatment with an application of
ThalgoSculpt Intense Firming Cream, using
effleurage movements.
The Bodytox Detox & Spa Set
is the perfect way for your
clients to combat the stress,
over-excesses and after
effects of the festive
season.
Eve Taylor’s Professional range of PreBlended Body Oils can aid toning in
professional treatments. The Body Firming
massage oil will firm and tone, improving
muscle tone and encouraging proper
oxygenation. Like other products in the
range, the problem-specific body oil absorbs
slower than aromatherapy treatment oils to
give greater slip and workability, and all
come in an easy no-mess pump dispenser.
THE SET INCLUDES:
10 DETOX FOOT PATCHES
+ CONFETTI LEAVES
+ A PAIR OF REFLEXOLOGY SLIPPERS
5IJTUISFFTUFQQSPHSBNNFMFBWFTZPVS
DMJFOUTGFFMJOHSFMBYFEEFTUSFTTFEBOE
EFUPYJGJFE
Buy 10 Detox & Spa Sets for £158.90 + VAT
and receive 1 FREE worth £15.89 (RRP £29.99)
STEP 1: Run a warm bath and then
Call today on 0808 178 9599 to take
advantage of this great offer!
sprinkle the Green Tea infused leaves into the
bath turning it into a natural spa pool oasis.
STEP 2: After your bath, slip into your
This is a limited offer promotion - while stocks last!
Not to be used in conjunction with any other offer or discounts.
reflexology slippers to create an overall sense of
relaxation, harmony and balance.
SLIP 3: Before going to bed, place the
detox foot patches on the sole of each foot for
an effective and simple way to cleanse the body
of toxins.
XXXCPEZUPYIFBMUIDPN
Active ingredients including seaweed, ivy,
caffeine, butchers broom and horse chestnut
have been carefully selected and blended
into a synergistic formula to deliver
immediate results with skin looking
smoother and feeling rejuvenated.
Lymphatic drainage and a special massage
technique also contribute to the 60-minute
treatment’s success.
#PEZUPY-UE
/FXMBOE4USFFU
8JUIBN&TTFY$.#&
5FM
&NBJMJOGP!CPEZUPYIFBMUIDPN
The Bust Firming massage oil is ideal for
bust firming and the body contour, and will
help to firm the upper breast area, neck and
shoulders to help improve muscle tone,
eliminate toxins and aid skin integrity. For
treatment of cellulite, the Cellulite oil helps
to eliminate toxins and improve circulation
and skin texture, along with a great draining
effect.
The Universal Contour Wrap, available
from Totally UK, is a body wrap treatment
which delivers exceptional inch-loss (it
promises six inches in two hours), plus the
unique clay formula and special wrapping
techniques tightens and tones the body,
while exfoliating and cleansing the skin to
leave clients looking and feeling fabulous.
Anyone can benefit from the Wrap,
regardless of shape or size, and the
treatment can be used to kick-start a
slimming plan or tackle those stubborn
inches that hours in the gym just won’t shift.
Erb’s Asian Invasion Botanical Wrap is a
deep, detoxifying body treatment which
improves skin clarity, firmness and tones
the skin. The Wrap begins with a full body
cleanse - an important part of Thai beauty
rituals - followed by an application of
nourishing Butter Body Scrub. Body Clay
follows, starting with the legs and working
upwards, to draw out skin impurities and
leave skin soft. Each part of the body is
covered with foil once the body clay has
been applied. Up In Arms Underarm Detox
Mask is also applied and combined with a
head and scalp massage whilst the masks
are in place, for total relaxation. After
showering, the client is massaged with
either a body butter or massage oil - and
the treatment ends with an Erb Organic
herbal tea to cleanse the body from inside
and out.
The Yon-Ka Phyto-Marine slimming body
treatment offers clients two slimming
options - a full body mask of either marine
clay rich in kawa kawa extracts; or
micronised seaweed rich in detoxifying
anti-fatigue properties. Both treatments are
completed with precisely targeted healing
and stimulating essential oils - and can
achieve visible results that will
undoubtedly encourage clients to continue
treatments.
The Slimming and Toning Care
Treatment from Algotherm uses the
benefits of marine extracts to treat
adiposity and loose tissue.
For more information on the products
mentioned, please circle the following
numbers on the enquiry card:
74
The essential steps of the treatment include
an aromatic foot compress, a marine
mineral salt scrub, algae or marine wrap
under heated blanket or isothermal cover
and slimming massage.
The Slimming and Toning Care Treatment
from Algotherm, distributed by Depilex,
uses the benefits of marine extracts to treat
adiposity and loose tissue. The treatment
starts with a Sea Salt Scrub to deep
cleanse, followed by the application of a
Slenderising Catalyst with Laminaria and
Fucus extracts massaged into the tissues
using drainage massage techniques.
Following the massage the client has a
Phyto Plus slimming body wrap, activated
with Toning Sea Water and Essential
toning complex containing oils of
eucalyptus, rosemary and mint, and the
treatment is finalised with Firming and
Contouring Gel.
Finally, the Detox Thalasso Wrap from
Pevonia is a remarkable body contouring
treatment, using a blend of the finest
seaweed, renowned for its therapeutic
properties. The effective treatment detoxifies
and mineralises dry, depleted skin as the
body is covered with warm, micronised
seaweed and gently wrapped. As stress and
toxins are eliminated, the body is
replenished with 104 vitamins, minerals and
enzymes. Results can be enhanced alongside
a healthy eating plan and regular exercise.
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250
63
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231
126
177
78
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Belle Santé
CACI International
Carlton Professional
Cocoon
Collin
[comfort zone]
Crystal Clear
Depilex
Demilec
Elemis
Eporex
Erb UK
Eve Taylor
Guinot
Heaven
House of Famuir
Hypoxi
Marine Beauty Care
Pevonia
Power Plate
Regen
Slim Images
Sorisa
Thalac
Thalgo
Therapy 2000
ThermoLipo
The Skinsmith
Totally UK
Ultratone
VacuStep
Vibrotone
Yon-Ka
01788 550440
0208 731 5676
01903 761100
0800 0612 566
01767 682 288
01827 280 080
08705 934 934
01282 616 611
01737 556 777
01278 727 830
0207 226 6560
01277 659 179
01733 260 161
0800 590 094
08701 665544
01480 404 200
0870 414 6969
01707 257 548
01449 727 000
020 7586 7200
020 7226 6560
01733 344 198
0161 976 4614
01372 729 629
0207 512 0872
01527 878536
01477 536 977
01527 834 904
01784 259 988
020 7935 0631
020 7938 1333
08000 371 101
0207 518 8370
Always mention Guild News when calling,
as special offers may be available.
GUILD NEWS
33
Evolve with us this Spring
40,000+ visitors
3,000+ show-only offers
400+ exhibitors
20th anniversary celebrations
8 dedicated sections
5 educational conferences
3 busy days of business
1 world-class show
For FREE show tickets call
T 0844 557 0998
Pre-register online at
W professionalbeauty.co.uk/excel
20 YEARS OF EXCELLENCE
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148
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Ralph Waldo Emerson
213
YON-KA
redefines
the essential acts
of skin fitness
See your beauty
business
evolve
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event preview
Working within the busy world of
professional health and beauty it’s essential
to always be on the ball when it comes to
what’s happening within our industry.
Where better to see the new brands and
products taking centre stage than at
Professional Beauty 2008, taking place at
ExCeL London on the 2nd - 4th March.
And what’s more, entry is free for all
working within the industry!
Purify
Restore
Rejuvenate
by part of your industry
Professional Beauty 2008 is the UK’s
largest exhibition catering for this everchanging industry. It’s the place where
more than 40,000 UK and international
visitors meet to do business with over 450
of the industry’s leading suppliers, and the
event where exhibitors traditionally
showcase their newest launches.
Visiting provides the perfect opportunity to
do business in a dedicated business
environment and to meet suppliers bringing
you the very best in skincare, aromatherapy,
beauty supplies, equipment, tanning,
nailcare and spa treatments.
are you up-to-date?
Professional Beauty 2008 has taken a fresh
look at education and this year is offering
you the chance to attend a number of
seminar programmes. Focusing on personal
development led by some top industry
names, from nails to beauty, spa to tanning,
there is something for everyone. Full details
and booking information for all seminars
can be found at
www.professionalbeauty.co.uk/excel
8 Dedicated Show Sections
•
•
•
•
•
•
•
•
36
Spa and Medi-Spa
Skincare and Aromatherapy
Professional Equipment
Nails
Salon Supplies
Aesthetic Medicine
Tanning
Fitness
nail heaven
save money
With its own dedicated section, Nail
Heaven at Professional Beauty 2008 will be
the largest nail show in the UK. It offers an
unmissable opportunity to see all the
leading nail companies and some of the
most accomplished nail professionals in the
world up close on the live and interactive
ANT Nail Forum demo stage with full
video facilities. Plus the National Nail
Competition has been relaunched and is
offering both serious competitors and
novices the chance to create salon nails in
competition conditions as well as showcase
their talents with categories such as
Encapsulate, Showcase Nail Art and
Manicure and Pedicure.
Professional Beauty’s exhibitors are keen to
let you know what they have on offer at
unmissable prices. Whether it’s skincare or
aromatherapy, spa or beauty equipment, the
hottest new nail colours or the best in
sunless tanning, exhibitors have pulled out
all the stops to offer you the best deals
going. You can save £1,000s on the latest
products, equipment, skincare and much
more. Plus, there will be the opportunity for
visitors to walk away with fantastic prizes
at the many competitions and giveaway’s
taking place throughout the show!
Professional Beauty
2008 Easy to reach . . .
By Rail & Underground - London’s
main rail stations are connected to ExCeL
London via the Underground network.
Take the Jubilee line to Canning Town
and then a three minute DLR journey to
‘Custom House’ for ExCeL London
By Car - 4,000 pay and display car park
spaces. Dual carriageway all the way.
Follow the signs to ExCeL London, City
Airport and Docks. For sat nav users, the
post code is E16 1XL
By Air - London City Airport is five
minutes away, with direct flights to many
UK cities. Visit londoncityairport.com
Guild News readers can save £££s at the
show with your Platinum Card and the
hundreds of offers it entitles you to. Preregister at professionalbeauty.co.uk/excel
and you’ll also be sent your Show
Newsletter and your Platinum Card.
event opening times
Sunday 2nd March - 10.00am to 6.00pm
Monday 3rd March - 10.00am to 5.00pm
Tuesday 4th March - 10.00am to 5.00pm
Telephone 0844 557 0998 for free
tickets, information on conference
bookings, and to find out more about the
ANT Nail Forum and National Nail
Competition, visit
professionalbeauty.co.uk/excel, or circle
number 148.
P A R I S
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the alchemy of pure wellness
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As I was walking through our Spa last week, a heading on the
cover of a magazine caught my eye; “The best non-invasive age
defying service available”. As I thumbed through the magazine, I
became distracted with a comprehensive article about a new
oxygen infusion service, and then yet another about the newest
type of light activated facial rejuvenation and it was only then
that I realised that I was not reading an industry publication but
rather a glossy consumer magazine.
endless sources
This was one of a seemingly endless
array of like kind publications and
websites that exist to exclusively
discuss and focus, in detailed depth,
upon the latest stay young recipes and
techniques available to today’s savvy,
educated, health conscious consumers.
Most consumer publications and
television shows today devote
approximately half of their
programming toward health, fitness,
wellness, skin care and anti-ageing.
They seek out the best of the best
professionals as guests to interview and
guide consumers, and as a result, have
significantly closed the gap between the
lay person and the professional.
latest trend
CALL NOW ON
Quote PRESS
by David Suzuki President of Bio-Therapeutic, Inc.
So what is the latest greatest hottest
trend in skin care? You are looking at
her in the mirror, it is you. Yes you.
There is yet to be anything that can
replace or rival a well-educated, welltrained, experienced, confident, live
skin therapist with hands that can touch
and a mouth and mind that can
communicate a definite opinion and
strategy to meet their clients’ objectives.
Ironically, regardless of how much
information is transmitted to the
consumer and the endless array of
‘do it yourself’ at home
microdermabrasion kits that become
available, professional skin care
services are at an all time high and
have become a priority in the fabric
of our society; it is fashionable and
necessary.
what do clients
expect?
Simple; for you to know a heck of a
lot more than they do. They want to
talk to a well-educated skin therapist
and get your opinion about the latest
trends that they have read about,
what they mean, the benefits, which
services are most appropriate for
them, when they should seek a more
invasive procedure, who to see for
such a procedure, how it should be
layered and maintained with skin
care, etc. Bottom line, they are
looking for guidance, direction, and
expertise.
get to class!
Education, education, education. The
best way to stay on top of the
consumer vibe is to read what they
are reading and take it a step further.
If you have just found an interesting
piece in Vogue about the latest
microcurrent expression ageing
service, call your microcurrent
manufacturer and ask them to
explain this to you in more detail.
Better yet, ask them if there is an
education class you can attend that
can bring you up speed on all of the
latest microcurrent trends.
Is it worth paying money for such a
class? This is your career, and you
must invest in it. With a bit of
preplanning, a business trip expense
can lend to a nice personal or family
adventure. And let’s face it, it is
much more credible and interesting
to proactively share information that
you have learnt at a microcurrent
semainar from the experts, than to
simply comment on an article that
was published in Vogue.
the power of
networking
Educational seminars are
notoriously the best place to
network with other skin therapists.
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38
GUILD NEWS
GUILD NEWS
39
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114
87
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business advice
Having the opportunity to share the knowledge and experience of a
room full of peers that are gathered for a mutual interest, in itself, is
usually worth the travel. Well-promoted seminars will attract attendees
from all parts of the country and sometimes the world. Having this
contrast in geographical origins also seems to allow even the most
secretive professionals the safety to let their guard down in effort of
exchanging valuable information that could be useful for their business.
Networking with like kind minds often blossoms in to long term
friendships and collaborations that can provide a sounding board and a
professional to professional opinion that can last a lifetime.
reconnaissance
When we think of reconnaissance, usually the first thing that pops into
our mind is camouflage, night vision, and crawling on the ground.
Recon in our line of work could not be more opposite than this, as it
entails being serviced! And yes, this is part of the cost of doing
business so save your receipts for the tax write off.
Each time that you take the opportunity to leave your business
environment for an educational seminar, book a treatment at a nearby
Spa or salon, preferably one that has similar structure or is perceived
as more elaborate than your own.
Remember that with any experience, there is something to be learned.
Take a menu from the establishment and observe everything. Rate the
service: How knowledgeable is the support team? How clean is the
facility? How do they merchandise? What questions do they ask on
their consultation form? How was the treatment itself? How were the
products? How were the results? Did they prescribe home care
products? To ensure that you understand your objective and remain
somewhat on task, it is good idea to have a punch list of observations
that you would like to make and to take and extra 15-20 minutes in
their reception after the service to summarise your findings while it is
fresh in your mind.
renew
Taking a business excursion is not only healthy, it is necessary. Escaping
your business environment for even one day is refreshing, and gives
you a new prospective and energy on modifications and
improvements that you would like to implement in your business.
This positive energy is contagious and can literally change the entire
vibe of your team in an instant.
Let’s face it, 24-7 we are the managers and the leaders of our own
business and hold the ultimate responsibility of this position.
Managers and leaders also need peers, managers and mentors to draw
from. The idea that for just one day you can be the one asking the
questions and not worry about the infrastructure of your business, can
really set you free; the simple pleasures in life!
So take the opportunity to truly be the expert, be the
specialist, and be brilliant! The hottest trend in skin care is
you!
Bio-Therapeutic, Inc systems are available in the UK from Belle Santé,
telephone 01788 550440.
40
GUILD NEWS
new ingredients in skincare
out
with the old?
by claire matthewman
As the Internet has become more
accessible for everyone, the 21st
Century has seen the growth of the
knowledge-hungry consumer - a
consequence of which means your
clients are now no longer just
interested in the end result, but
want to know what ingredients the
products contain and what effects
they have on the skin.
This has lead to a dichotomy in the market
trends for skincare products, with some
clients leaning towards scientifically
advanced skincare products whilst others are
looking for a more organic future.
“As you browse extensive ingredient listings
you would be forgiven at looking at them
and not knowing where to start in choosing
the product that best suits your client’s
skin,” says Victoria Trueman-Eustace,
[comfort zone]’s National Training
Manager.
In such a fast moving industry as the beauty
business, everything can change in a heartbeat.
From the latest salon treatments to the latest
skincare trends, everyone is looking for a slice of
the action and is willing to put their own
interpretation on it.
42
GUILD NEWS
So what are the latest buzzwords in the
beauty industry and should we really be
ditching the old ingredients in favour of the
next big thing?
the appliance of science
“Truth be told, products are still centring on
some key ingredient groups that have
reliable results. Not to say, however, that the
odd new hot ingredient isn’t igniting fresh
interest and fanning the flames of a super
hot category of product,” say the
International Dermal Institute’s
Education Managers, Candice Gardner and
Kelly Quinn.
“Probably the most exciting area of study is
that of ingredients that have the ability to
restructure the dermal matrix,” they add.
“Peptides are still causing a stir. From
palmitoyl pentapeptide to newer
tetrapeptides and oligopeptides, these
revolutionary ingredients mimic the skin’s
natural tissue regenerating process.
“In effect, peptides signal the dermis to
produce proteins, like collagen and
hyaluronic acid, to literally plump the skin
leading to an increase in skin thickness and
a decrease in the appearance of wrinkles.”
Ellisons’ Caroline Maggs agrees: “There
has been lots of interest in peptides and this
innovation in skincare will continue to be a
popular ingredient for 2008, along with
micro algae extracts for people increasingly
looking to more natural methods of
skincare.”
The new Skin Tight range, available from
Ellisons, harnesses both of these ingredients.
Acetyl Hexapeptide - 8 is an age-reversing
peptide that reduces the degree of existing
facial wrinkles by inhibiting muscle
contractions that form deep expression lines.
Facial muscles are held in a relaxed state,
yet conscious facial muscle contractions still
occur, and according to Ellisons, “the
International Journal of Cosmetic Science
stated that Acetyl Hexapeptide - 8 is a safe
alternative to Botox injections for inhibiting
facial muscle activity.”
Alternatively, Skinforlife’s Advanced Eye
Treatment is a corrective and restorative eye
treatment designed with an advanced
combination of tetrapeptides, hexapeptides
and oligopeptides with ceramides to
increase collagen stimulation.
An additional blend of ingredients acts on
the clearance and reformation of pigment
present in dark circles. The formulation is
delivered via the skinforlife patented LSS™
nano-technology to deposit the active
ingredients deep into the skin matrix.
Key ingredients include Palmitoyl
Oligopeptides to protect collagen from UVA
effects and contribute to thickening of
epidermis via collagen stimulation;
Palmitoyl Tetrapeptide-7, for its firming,
smoothing and regenerating properties;
Ceramide-2, a naturally occurring skin lipid
that strengthen skin’s barrier function
measured as trans-epidermal water loss;
Acetyl hexapeptide-1, which reduces
wrinkle depth especially eye/forehead area
and n-hydroxysuccinimide combined with
Chyrsin, to help clear bilirubin and prevent
the reformation of dark circles.
“With the continuous growth in the antiageing arena, a logical step for skincare
innovators to take is to research and create
ingredients which repair and protect our
DNA,” says Sam Dhatt, award-winning
cosmeceutical chemist, who serves as the
CEO and president of DermaQuest Skin
Therapy.
“Telomeres, which are a part of our DNA,
are responsible for the time span our cells
live. They are found at the end of
chromosomes in our DNA and shorten with
each cycle of cell differentiation. Every time
a cell divides, the length of telomeres
shorten until it reaches such a limited length
that the cell no longer divides; this phase is
referred to as senescence.
“Besides normal cell division affecting the
length of telomeres, oxidative stress due to
UV and environmental elements or even
our body’s own mitochondrial dysfunctions
GUILD NEWS
43
PRIORI Natureceuticals
U.K. Launch coming soon
Idebenone Superceuticals
The Next Level of Skin Rejuvenation
and Free Radical Protection
The i Cosmeceutici range from House of
Famuir lists DMAE as its main ingredient.
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26
(due to age and stress) can lead to DNA
breaks and therefore, a shortening of
telomere length,” adds Sam.
With this knowledge, finding a way to
stabilise telomeres and maintain healthy
DNA would equate to increased phases of
cell division and a healthy maintenance of
our vital skin cells.
Advanced AHA Cosmeceuticals
Multi-layer Skin Renewal and
Essential Moisturization
“A new ingredient that is of particular
interest to formulators is Renovage™,”
explains Sam. “This active ingredient
stabilises DNA and its telomeres as well as
increases the efficiency of our body’s own
DNA repair processes, which becomes
dysfunctional as we age.
Natureceuticals
“The skin looks visibly younger from using
Renovage™, with an improved barrier
function, improved skin tone, smaller pore
size, reduction of UV damage and less
redness or erythrosis of the skin.
Renovage™ is a ‘repair and protect’
ingredient which addresses the many
physiological aspects of ageing, making
this sound ingredient stand out in today’s
anti-ageing skincare market.”
Anti-aging Skin Therapy using
Nature’s most potent ingredients
Agera® have also been looking into the
loss of telomeres, and according to them
anti-ageing research over the last ten years
has confirmed two critical ageing
mechanisms:
PRIORI is the premiere International source of the world’s most advanced professional
skincare products that deliver pharmaceutically endorsed science.
PRIORI skincare incorporates the latest anti-aging technology from the pioneers who
introduced AHA with Glycolic Acid and Idebenone to Cosmeceutical skincare.
1. The gradual reduction in levels of
circulating growth factors - human
growth hormone (HGH) and insulin
like growth hormone (IGF)
For further information call
0845 555 2121
www.cosmeceuticals.co.uk
2. The ability of chromosomes to keep
dividing due to the loss of telomere
activity.
The combined result is a progressive loss
of daily repair capabilities including
antioxidant protection, DNA repair enzyme
production, structural protein production
and the reduction of the immune response.
Sesha Skin Therapy uses PET™ to achieve remarkable results in anti-ageing
skincare.
To counteract these problems, Agera® have
produced a new generation of daily repair
peptide agents as topicals that can enhance
normal daily repair in mature skin and
enhance the results of treatment regimes.
Within the range, products are formulated
for specific skincare needs such as Antiageing, Hyperpigmentation or Acne and the
ingredients are delivered deep into the skin
using Bioemulsion technology. These tiny
particles enable rapid and deep penetration
of the active ingredients, helping to achieve
maximum results with minimum irritation.
Another company who is focusing on the
transdermal delivery of ingredients is Sesha
Skin Therapy. Sesha uses PET™
(Permeation Enhancement Technology) to
achieve remarkable results in anti-ageing
skincare.
From the idea that our skin’s ageing process
can be significantly slowed if active,
pharmaceutical-grade ingredients are
allowed to gently penetrate and most
importantly over time, nourish our
regenerative living skin cell, Sesha has
created a range of topical applications which
deal with four major skincare issues - antiageing, acne, hyperpigmentation and sun
damage.
The versatility of PET™ allows synergistic
nutrients to combine as a networking system
to provide customers with the full benefit of
each individually selected ingredient. The
result is a visible difference to the texture
and quality of the skin.
Sesha’s PET™ works by increasing the
solubility of the active ingredient and the
permeability of the skin. Therefore, when
larger-molecule ingredients are combined
with PET™, they can be transported safely
and effectively through the skin cell barrier
to reach the deeper levels of the epidermis
in a controlled way.
Scientific studies with Sesha have proved
increased retention of Vitamin A in the
dermis by 260 percent this increased to 350
percent for Vitamin E. Epidermal thickness
increased by up to 50 percent over the
duration of the trial, resulting in visible
younger-looking, healthier skin.
Going back to key ingredients for 2008,
Dimethylaminoethanol, or DMAE for
short, also seems to be a big contender.
This naturally occurring substance
facilitates the synthesis of
phosphatidylcholine, an important
component of cell membranes.
In a number of studies, DMAE has been
shown to reduce age-related cellular
deterioration, and according to reports
DMAE in skin care products shows
remarkable effects when applied topically to
skin, resulting in the reduction of fine lines
and wrinkles.
The i Cosmeceutici range from House of
Famuir lists DMAE as its main ingredient.
Within the range, Cosmeceutical Face Day
Lifting Cream offers full spectrum
effectiveness in a cosmecutical formulation
designed for day use with ‘Botox’ like
results.
Results include increased fullness of skin
and myofibrillar relaxation from the action
of DMAE; anti-ageing/antioxidant action
from the combination of a lipo-soluble
vitamin C derivative and Alpha-lipoic acid,
which fights free radicals, and anti-wrinkle
protective and preventive actions against
ultraviolet rays.
Using advanced cosmetic technology,
such a nanospheres and cyclodextrins to
deliver the active principles into the skin,
Light Life Age Repair from RVB, at
Depilex, also lists DMAE as one of its
main ingredients.
GUILD NEWS
45
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Environ’s new Evenescence range . . . contains both niacinamide
and another new active ingredient, SepiWhite-MSH™, for
addressing hyperpigmentation problems.
Here it is used to stabilise the membrane
and increase its resistance to stress,
protecting it from free radicals and
improving tone and smoothness. It also
helps to maintain collagen and elastin and
prevents cutaneous thinning. Isoflavones
reactivate the vital functions of the skin
through long-term hydration and
regeneration of tissue for a firmer skin tone.
While vitamins A and C have long been
recognized as effective skincare ingredients,
another vitamin, niacinamide (a form of
B3) is now also showing promise as skin
rejuvenating ingredient.
Studies have already demonstrated its
ability to increase production of ceramides,
thereby improving hydration. In one major
pharmaceutical company’s study
researchers also found significant
improvement in hyperpigmentation spots,
as well as in lines, texture and red
blotchiness from using niacinamide
topically.
A powerful skin lightener, niacinamide
assists in the control of uneven skin tone
and blemishes, increases hydration and
promotes skin growth and cell renewal,
resulting in the softening of fine lines.
Environ has been quick to harness both
niacinamide and another new active
ingredient, SepiWhite-MSH™, in its new
Evenescence range for addressing
hyperpigmentation problems.
SepiWhite-MSH™ (undecylenoyl
phenylalanine) controls the formation and
dispersion of melanin, which is responsible
46
GUILD NEWS
Depilex’s Light Life Age Repair from RVB . . . uses advanced
cosmetic technology to deliver the active ingredients into
the skin.
for the formation of dark blemish marks.
“The ingredient aids in partially blocking
certain over-active processes and
stimulating certain under-active processes at
different levels of the pigment cycle,” says
Dr Ernst Eiselen, Environ’s medical
advisor.
When used in conjunction with Environ’s
vitamin gels and creams, Evenescence
helps to minimise the appearance of
brown/dark spots and helps reduce any
uneven skin tone and reveal a brighter
complexion with improved clarity.
Another buzzword for 2008 is a complex
called EUK-134 (methoxysalen manganese
chloride). Type this into any web-searching
programme and you will find numerous
scientific reports on its efficacy at
increasing cell survival. It protects the cells
against damage by UVB radiation and
repairs any damage that may be present in
the skin.
It is also one of a product group with
Superoxide Dismutase activity which are
products that de-activate free radicals - a
consequence of which means it can actually
slow down the signs of ageing. Current
products that contain EUK-134 include the
Innovative Serum by Sterex.
Elaine Stoddart, Director of Training and
PR for The Sterex Group, says: “The results
of Innovative Serum are spectacular. EUK
134 is very exciting and we use it here to
perform a double function - as an antioxidant and to combat the visible
symptoms of ageing. A visible difference
can be seen in as little as two days. The
skin feels smoother, softer fresher and
glowing, and the feedback we are receiving
from our therapists is extremely positive.”
For an immediate wrinkle-filling effect, the
experts at Collin recommend using
products that contain Hyaluronic Acid
Microspheres. The premise of these
Microspheres is that they are designed to
swell up on contact with water, which is
naturally contained in the skin, thereby
filling the wrinkles and smoothing the skin.
For long-term anti-ageing solutions, Collin
also suggests looking for a Deliner®
complex. This ingredient adds density to
the skin by stimulating the synthesis of
fibronectin and increasing the cellular
migration to areas weakened by age, i.e. the
eyes. It also increases the cellular
multiplication in the same areas.
Both of these ingredients can be found in
Collin’s Morpho-Skin Smoothing Filling
Concentrate, which includes Matrixyl to
help repair the dermal matrix by enhancing
the production of collagen, fibronectin and
GAG proteins, which have the ability to fill
space, bind and organise water particles.
Another skincare brand that is focusing on
the importance of increasing water content
in the skin is Pier Augé.
Researchers from a team of biologists in
Baltimore, USA revealed that a protein
that sits in the membrane of the cells
actually forms a channel allowing water
to rapidly flow in and out of the cells.
This protein was named Aquaporin and
Peter Agre was awarded the 2003 Nobel
Prize in Chemistry for this discovery.
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Nearly 200 aquaporins have been
discovered in the animal and vegetable
kingdoms. In humans, 10 aquaporins have
been indexed. They are named AQP
followed with the number corresponding to
the order of discovery.
AQP3 - Aquaporin-3 has been found in
several tissues: stomach, intestine, kidney,
trachea, brain, eye and the epidermis. By
helping diffusion of water through the
membranes, by maintaining water balance
in the skin, AQP3 is essential for the general
skin metabolism.
Aquaporins contained in Pier Augé’s Soin
Hydratant Fundamental provide the skin
with a true re-education. The skin will relearn to produce aquaporins while
aquaporins will reinforce existent
aquaporins and water channels.
The aquaporins are associated with a triplehydration complex to restore water balance,
enable custom moisture and play an
essential part in the skin tone, whilst
proteins, vitamins and softening vegetable
oils protect and nourish the skin and allow it
to fight against all causes of ageing.
One of the many buzzwords being bandied
around last year was an ingredient called
Co-enzyme Q-10, also known as
Ubiquinone.
There is a natural
way to skin perfection
“Aroma Lift, one of the best creams on the market” VOGUE
“Best anti-ageing, 10 out of 10” DAILY MAIL
“From dry and dull to radiant and rosy” THE TELEGRAPH
“The products are fantastic” SUNDAY TIMES STYLE
“Makes all other facials look like slap and tickle” THE GUARDIAN
“My skin has definitely improved” OK!
For affordable start up packages call 01823 421 521
Carole Franck
According to the IDI’s Candice Gardner
and Kelly Quinn: “This ingredient works
similarly to Vitamin E and has a
neutralising effect on free radicals to
prevent the cell damage. In cultured human
cells, ubiquinone has been shown to
decrease UV induced oxidative stress and
also to decrease the activity of enzymes that
degrade collagen.”
With these properties in mind, md
formulations have developed Critical Care
Skin Repair Complex with new ProVitamer
Technology to defend against free radical
attack and reduce the appearance of brown
spots, lines and wrinkles.
a natural alternative
Recent programmes like Channel 4’s ‘How
Toxic are You?’ have helped to increase
awareness about a number of different
ingredients that are found frequently within
many skincare ranges, claiming that certain
concentrations of chemicals, such as
parabens, may have a detrimental effect on
health with long-term use.
Combine this with burgeoning fears over
global warming and other environmental
issues, it is perhaps unsurprising that 2007
also saw the swing of consumer trends
towards the ‘Natural’ and ‘Organic’ skincare
markets - something which looks set to
continue in 2008.
Pier Augé’s Soin Hydrant Fundamental . . . contains the protein aquaporin which provide
the skin with a true re-education.
While many of these skincare brands such as
Kimia, Oshadhi, Erb, and Natural
Organic Experience have remained faithful
to tried and tested ingredients such as Neroli
and Grape seed oils, which have proven
beneficial properties, others are looking at
ways to introduce new ingredients into their
skincare collections.
Purebliss’ new preservative is extracted
from the pith of oranges. The extract
contains a mixture of natural ingredients
that, when combined, produce an extremely
powerful anti-bacterial, anti-fungal, antiyeast and anti-mould agent and most
importantly a 11⁄2 - 2 year shelf life making it
a viable range for the professional market.
Naturally Creative Ltd are tuning into the
healing properties of Blue Mountain Sage
for 2008 by creating a range of therapeutic
blends for use by therapists and formulators.
Forthcoming projects include a range of
products featuring Blue Mountain Sage for
spas, including balms, body lotions, creams
and massage blends.
Blue Mountain Sage, also known as African
Tea Tree, oil comes from the Salvia
stenophylla, a short erect herb from the
Lamiaceae family and is native to Southern
Africa. This exotic oil has a fresh, herby
aroma with a characteristic maritime note,
which gives it a very distinctive smell.
Sterex’s Innovative
Serum . . .
contains EUK-134
which protects
the cells against
UVB radiation.
Collin’s
MorphoSkin
Smoothing
Filling
Concentrate.
Purebliss’ new
preservative is
extracted from
the pith of
oranges.
www.carolefranck.com
The synergy of science and nature
GUILD NEWS
49
The effects of bisabolol have been well
documented. In January 2005, the
Journal of Essential Oil Research
(JEOR) published a research paper on
the antimicrobial activity of essential oils
in which bisabolol was noted for its
effectiveness again five microbes
including staphylococcus aureus, also
known as MRSA.
“Within the skincare industry there are
many buzz ingredients that are getting us
excited,” says [comfort zone]’s Victoria
Trueman-Eustace.
“Argan oil is traditionally known as the
oil of beauty by the Berber populations.
The argan tree is known for its extensive
life span and needs no cultivation. It
contains a high level of anti-oxidants and
essential fatty acids used to nourish and
protect the skin,” she adds.
Amaranth oil is also on [comfort zone]’s
hot list. “Extracted from the ancient
grain, it was historically sacred in the
Aztec and Inca cultures who believed it
would give immortality. Amaranth oil
has a strong lipid complex and antioxidant network very similar to that of
50
GUILD NEWS
72
180
the human skin, and as such offers a
great restorative and nourishing action
that results in an extremely hydrated
skin,” explains Victoria.
Another company who has been
incorporating the use of Argan oil into
their products is Algotherm. The new
Algonative range is an anti-ageing line
based around marine extracts. Active
ingredients include Alga Chlorella
Vulgaris for firming, extracts of giant
kelp, Argan oil and marine collagen.
Aimed at clients over the age of 40 years
the Algotherm Algonative facial
stimulates collagen synthesis, protects
against the harmful effects of free
radicals, and compensates for hormonal
deficits such as dehydration and uneven
pigmentation, thanks to the use of
marine isoflavones.
Finally, the emergence of an ingredient
called Coffeeberry will also be apparent
in 2008, with Cosmeceuticals looking to
launch a new Priori Natureceuticals
range, which features this powerful antioxidant.
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104
250
59
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Taken directly from the fruit of the
coffee plant, this extract contains four
polyphenol anti-oxidants that are
believed to prevent cellular damage to
the skin caused by UV rays and free
radical activity.
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Algotherm . . . incorporate the
use of Argan oil into their
products.
Agera
Algotherm
Collin UK
[comfort zone]
Cosmeceuticals
Depilex
DermaQuest Skin
Therapy
Ellisons
Environ
Erb UK
House of Famuir
International Dermal
Institute
Kimia
MD Formulations
Natural Organic
Experience
Naturally Creative
Ltd
Oshadhi
Pier Augé
Purebliss
Sesha Skin Therapy
Skinforlife
Sterex
78
Although Blue Mountain Sage is a little
known oil, the major chemical
compound is bisabolol, the active
ingredient of German Chamomile oil,
which has been used in Europe for
hundreds of years.
Naturally Creative Ltd . . . tuning into
the healing properties of Blue
Mountain Sage.
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Natural Organic Experience . . . one of
many skincare brands that have
remained faithful to tried and tested
ingredients such as Neroli and Grape
seed oils.
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01245 227 752
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01767 682 288
01827 280 080
08455 552 121
01282 616 611
01306 886 425
02476 365 187
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01277 659 179
01480 404 200
08000 564 544
01706 836 565
08706 506 655
02077 887 874
01794 341 850
01223 242 242
01372 729 629
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GUILD NEWS
51
5
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gill morris writes
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understanding
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A series of articles by Gill Morris
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Lighting the Future
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www.enhancebeautystore.net
dealing with complaints article 4
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136
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52
GUILD NEWS
Complaints! Why does the
very word send shivers down
spines? Why do some react
with fear and trepidation when
a client says she has a
complaint?
How do you react as a consumer? Do
you complain or do you vote with
your feet because you don’t want to
make a fuss? If you vote with your
feet you don’t give the service
provider a chance to put things right,
they may not even be aware that they,
or their team, are doing anything
wrong so therefore can’t improve
their service. If you were that service
provider you would want to know
what was wrong, or perceived as
wrong, wouldn’t you?
How many complaints do you get
from your clients? How many don’t
complain to you and vote with their
feet, or even worse tell others? In
other words, how many opportunities
to improve do you miss? Because
that is what complaints are, they are
opportunities to improve and as I’ve
said many times before, the only
people who can tell us how we can be
better are our clients.
complaints are a positive
Why do some feel threatened when the
word complaint is mentioned? Why do
some members of the team presume it is
the boss’s job to deal with complaints?
We know if a complaint is dealt with
appropriately there and then the
“damage” is much reduced and again as
consumers we know that if a service
provider puts something right, which
was wrong, and promptly, we actually
feel better about them than we did
before.
Therapists often make assumptions that
all complainants are going to be ranting
and raving, red faced and unreasonable,
when in fact that is far from the truth. If
customers are dealt with appropriately,
the act of complaining and dealing with
that complaint can and should be a
positive, win / win situation for both
parties. The customer is satisfied and the
business learns how to be better.
As I said earlier, complaints are
opportunities to improve so ensure
systems are in place to record them. A
complaints book is a simple system to
adopt but, as with all systems, they need
to be in place, be used, analysed regularly
and acted upon; putting complaints in a
book is only the start of the process.
issues that need to be
covered in a complaint
book are:
1. Date
2. Complainant
3. Who took the complaint?
4. The nature of the complaint
5. Was it resolved there and then, if
so how and by whom?
6. How does the customer feel about
the salon now, i.e. will she
continue to be a customer? If not,
why not?
7. If not resolved there and then
what is the plan to deal with it,
over what time scale and who is
to be in charge of it?
8. When resolved, go back to
point 6.
Apart from insurance requirements,
one should keep a complaints book
as it enables you to spot any
emerging trends. These can be to do
with treatment issues, personnel or
particular clients.
GUILD NEWS
53
Nasolabial before
Glabellar before
Nasolabial after
Glabellar after
MAKE 2008 THE YEAR YOU
EXPAND YOUR BUSINESS
Insurance companies offer their own guidelines in serious
incidents (see below) but the vast majority of complaints are
from people who feel that part of their service was not what they
expected, and they don’t want anything other than to prevent it
happening again. In other words, they are giving you the
opportunity to put it right for next time. Ignore their concerns,
however small, and you will lose their custom, no one likes to be
ignored.
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Listen, react appropriately and positively and you will turn
complainants into an even more valuable client. Most
‘complaints’ are easily solved. You and your team must take
ownership of their concerns and do something about it, for we all
know for every person who complains, about 10 don’t.
Complaints flag up things that need to be changed or at the very
least investigated.
Offer Salon Owners the
opportunity to run a Botox
and Dermal Clinic within
their own salon.
so what are the rules for dealing with
complaints?
1. Listen without interruption.
2. Ascertain the facts.
3. Affirm the facts back to the customer.
All treatments performed
by an experienced
cosmetic doctor.
For your free information
pack call
0800 197 1545
Commission paid on all
treatments undertaken
4. Agree a solution.
5. Adhere to the solution.
6. Follow up - make a phone call to check she / he is OK or
make a point of seeing them the next time they come in to
ensure satisfaction with the solution.
7. Implement escalation procedure if necessary. If the solution to
the complaint, or the complaint itself, is beyond your level of
responsibility seek assistance from a more senior member of
the team.
8. Thank clients for complaining!
I liken complaints that are ignored, or not dealt with effectively,
to smoke that lingers in a room, the cigarette may be long gone
but the effects continue. Dealing effectively with complaints is
the best air freshener! Resolve, as of now, to see complaints for
what they truly are; opportunities.
eg: Standard Dermal Filler £60
paid to salon
All information taken from the GMT Distance
Learning Workbook B4: Selling Skills and
Evaluating Client Need.
For further information visit
www.thegmtgroup.co.uk>trainingproducts>
distancelearning
email [email protected] or telephone
01455 63274.
(TV’s Margi Clarke treated by Cosmetique Clinics)
54
GUILD NEWS
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199
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circle enquiry card
181
circle enquiry card
gill morris writes
slimming and toning
advertorial
slimming and
advertorial
toning
what do salon
and spa owners
who have been
on the Santi
Leadership
Programme say ?
leader
Susie Santiago
of the pack
Susie developed the Santi Leadership Programme to fill a hole in the market.
Susie Santiago is an
inspiring speaker, business
coach and mentor who has
helped hundreds of salon
owners and managers to
transform their businesses.
Guild News talks to her
about the origins of her
hugely successful Santi
Leadership Programme.
Guild News: Susie, where and how did
this passion for mentoring business
owners begin?
Susie Santiago: In 1993 I was appointed
General Manager of Harrods’ Hair and
Beauty Salon. Previous to that I had been
Area Manager for Pizza Hut, so it was a
brave move for the business, but they saw
that I had the management skills needed to
take forward one of the largest salons in
Europe.
Plus I had previous experience in PR and
marketing consultancy, as well as 10 years
in the restaurant sector, so I had a broad
range of skills to bring to the job - such as
strong leadership skills and an
understanding of how to lead a talented
team.
Whether you are promoting pizza or facials,
the management strategies are similar.
56
GUILD NEWS
“The Santi Programme is a unique
blend of networking and education
that helps business owners focus on
how to build and grow a successful
beauty business, while providing
them with secure and safe
mentoring.”
- Annie Brooking
Astron Clinica & Beau Visage
SS: They didn’t have the time to go back to
college as they needed to work in their
businesses for most of the week. In any
case, there were no credible college courses
that offered proven management and
leadership strategies.
I created the Santi Leadership Programme
to fill this gaping hole in the market.
“Susie and the Leadership
Programme have been invaluable to
my transition from therapist to a
successful business owner.”
- Eve Toole, Owner
Chessgrove Day Spa Ltd
Worcestershire
GN: What is involved in the Santi
Leadership Programme?
SS: It’s a one year business development
programme designed specifically for
owners and managers within the health,
beauty, clinic and spa sectors.
It consists of six fast track one-day business
building seminars spread over the course of
a year.
The course consists of six fast track one-day business building seminars.
After Harrods I worked in the recruitment
industry for a couple of years, hiring
managers for salons and Spas on behalf of
my clients.
Seminar subjects include all aspects of
strategic business management from
finances, to recruitment, motivational
management, sales promotions, retail,
marketing, training and leadership.
The Santi programme is carefully structured
so that there is a gap of approximately eight
weeks between each seminar. Membership
also includes six comprehensive reference
manuals and ‘How to’ work books
GN: What insights did all this experience
give you?
SS: I realised that there was a huge gap in
business education for Spa and salon
business owners and managers. So, I
started my own company which was
originally focused on helping entrepreneur
business owners to open new salons and
Spas.
It is a closed seminar programme. This
means that all attendees commit to every
session in the year. It’s not open to people
‘cherry picking’ which seminar they come
to and thus upsetting the balance of the
group. This means that everyone present is
totally committed to developing themselves
and their business.
My members then have the chance to
gradually apply their new knowledge and
skills in their businesses, to try things out
and to ask me questions as they are doing
so. To do this they utilise the unlimited
email access service to me that is provided
with their annual subscription.
I then turned my attention to independent
owners and managers with established salon
and Spa businesses who needed advice on
how to get to the next level of success.
Susie hosts the annual Women in
Business Conference.
GN: So where could they get this
knowledge?
At that time, and indeed now, there was a
lot of technical training support available
for therapists but very little business
development coaching for owners and
managers, even though it was desperately
needed.
The atmosphere is like a private club where
everyone is happy to share knowledge and
experience in a safe and protected
environment.
GN: How does it work exactly?
SS: Often people go to a seminar and obtain
a lot of information but when they get back
to their business they don’t have access to
ongoing advice about how to put the
information into practice in reality.
“Susie’s ability to understand you
and your business better than you
know it yourself in a matter of
minutes is remarkable and an asset
that everone in the beauty industry
should utilise.”
- Laura Bateman, Owner
Skin & Tonic Beauty Salon
Hertfordshire
This is what makes the Santi coaching and
mentoring support from me through the
year so uniquely powerful.
GN: When is it held and whereabouts?
SS: Approximately every eight weeks,
starting in January and ending in December.
Seminars are held just outside London on
the M25 at Egham, and in Manchester for
those based further north. We also hold
seminars in Dublin for our Irish clients.
GN: How much does it cost?
SS: £295 plus VAT per month by standing
order, which amounts to £3,540 plus VAT
for the full year.
“I already know that the Santi
Programme is the best thing I have
ever done for myself and my
business.”
-Martha Brophy, Owner
The Spa Co UK
Staffordshire
My Santi members tell me that investing in
themselves with Santi is so beneficial to
them and their businesses. After all, they are
the backbone of the business and benefit
from the commercial management skills
learnt to take the business to the next level
of success.
After the programme they continue to set
aside development investment for
themselves and their management team
annually, as a matter of priority every year.
GN: What do they really get in return for
all this commitment?
SS: They get the chance to take time out of
their business and use it to bring their
expertise, confidence and profits up to a
higher level than they ever thought was
possible.
For more information or if you
are interested in joining the
2008 Leadership Programme
contact Susie on
[email protected]
telephone 0208 323 8020
quoting Guild News or circle
number 210.
GUILD NEWS
57
132
The natural way to a healthy body
introducing...
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Make-up artist Emma Doherty suggests
using New Year as an excuse to detox
your cosmetics
Emma Doherty
With allergies on the increase and the lack of treatment options
hitting the headlines, maybe it’s time to really think about what
we’re becoming sensitive to.
Cleaning products, food, washing powders
have all been labelled the potential culprits,
but when was the last time your clients took
a serious look at their make-up bags?
in the beginning
Tell your clients to pull everything out, find
the bits from all of their handbags, drawers
and desks at work and lay it out in front of
them. Next, tell them to take a long, hard
look at the actual bag, and ask themselves:
How old it is? Does it still zip up or close
properly? If they washed it would it
disintegrate or come up as good as new?
Chances are it’s probably seen better days,
so first of all they need to get themselves a
new container - why not stock a selection?
out of date
Now, your are unlikely to eat chicken or
ham that’s a couple of days over its use-by
date, but I bet your clients have products
they’ve been using for more than a year?
More than five years? You’d be surprised,
many cosmetics have a small jar symbol
with the number of months it will last once
open, after this time it should be thrown
away, whether it is finished or not.
Advise clients never to share products; one
bacterium may be good for them but
harmful for their friend.
If anyone is unsure of sensitivity to a
product, recommend they patch test a small
amount of it behind the ear at least 24 hours
before buying it, and don’t assume that a
product they have been buying for years
won’t suddenly cause a reaction, it can
happen.
Finally if a reaction does occur to a product
bought from your salon, you should seal it
up and send it to the manufacturer so they
can be made aware that their product is
either contaminated or causing sensitivity.
making scents
Do any of your products taste like
strawberries or smell like bubblegum? The
word fragrance can mean a natural fruit
extract or a cocktail of several artificial
chemicals. Some products can contain as
many as 100 fragrance chemicals, albeit
used in minute quantities they can still be
toxic, irritants and harmful. Fragrance is
one of the main causes of sensitivity to
cosmetics.
saints preserve us
Preservatives are the biggest problem when
in comes to sensitivity. Parabens are so
common they are hard to avoid. No
scientific evidence is available to show that
they are safe; the quantities are heavily
restricted in cosmetics and have been linked
with dermatitis and contact allergies. EU
regulations limit the use of total parabens in
one product to 0.8 per cent.
You may also find Butylated
Hydroxyanisole and Hydroxytoluene. Both
BHA and BHT can cause contact allergies
and dermatitis, if absorbed they encourage
the breakdown of Vitamin D. BHA is an
endocrine (hormone) disrupter and BHT is
a possible cancer suspect.
Then there’s talc. There is a risk if breathed
in, however there have been concerns that
talc may contain tetanus (found in soil);
some samples have been found to contain
asbestos. Talc has been linked to ovarian
cancer and has demonstrated soft tissue to
form scarring in humans and animals.
FD&C dyes in make-up are also very
common skin sensitisers. Although
approved by the FDA for use in food, drugs
and cosmetics, the colourants often are
derived from petroleum or coal tar, which
can cause cancer in animals and are
frequent sources of skin rashes and hives.
Obviously the chemicals above are used for
reason, mainly to preserve make-up, but is
it really possible to buy make-up that
avoids these substances? There are brands
that exist which use alternative ingredients
that are safer and healthier for the skin. For
example, Jane Iredale Cosmetics use inert
pulverised minerals, which require no
preservatives and botanical fragrance such
as vanilla extract.
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Cost is a big factor for why these
substances are being used but also as more
studies are undertaken the more informed
we become as to the ingredients that
research has shown to be a risk. There
aren’t always very many alternatives, which
is why cosmetic houses continue to use
these substances until they are forced not to
by regulations. The law states that every
product other than free samples, testers and
professional supplies have to have an
ingredient listing on the product, outer
packaging, leaflet, tag or on a shelf display.
Failing this, either don’t buy the product or
write to the manufacturer and request the
ingredient listing.
It’s vital that women be very concerned
about the number of chemicals in their
cosmetics. Although some of your clients
may be ignorant of this, you’re in the
perfect position to inform them and allow
them to judge what goes on their skin as
carefully as what food they eat. If a woman
asked ten of her friends, how many had
suffered from some sort of reaction to a
cosmetic in their lifetime, she would be
stunned how many would say yes.
194
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GUILD NEWS
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£69
SUPER Lightweight
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therapy. Kit contents: 2 Super Big Stone
for sacrum, solar plexus. 12 Large for
Back & leg 14 Medium for hands and
arms, 12 Small Stones for Forehead, neck
and face, 4 Trigger Points, 10 Toes &
7 Chakras FREE Therapy Manual.
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64 Hot Rocks Kit
CODE: SEQ705
Adjustable height.
Easy to fill from the top.
Extra long power lead for easy movement.
Aromatherapy disposable filter option, easy to use.
Personalise each facial to suit your clients skin type.
CODE: SEQ701
These stones are of the highest quality. With their high-ferruginous rating, smooth non-porous texture, and high heat
retaining qualities, these Basalt stones make the ideal choice for therapists. Stones are gathered from a single
extinct volcano, which has been eroded by the sea for over 100 million years. Larger stones are cut and polished to
standard sizes and shapes so that the stones are stable on the body. Basalt stones are grey naturally. We do no use
chemical dyes to paint the rocks.
Beautiful strong and
sturdy trolley
Manufactured from high
gloss white with chrome surround
Height 82cm: Width 48cm: Depth 36cm
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Station
A combination of 45 assorted Basalt
Stones chosen specifically for stone
therapy. Kit contents: 1 Super Big Stone
for sacrum, solar plexus. 8 Large for
Back & leg 12 Medium for hands and
arms, 12 Small Stones for Forehead,
neck and face, 2 Trigger Points,
10 Toes & FREE Therapy Manual.
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all Colours
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and White
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design
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nail news
nail news
Paradise nails
The Butler did it!
If vibrant, jewel-like nail colour is your thing this season,
then you’ll find paradise in Zoya’s new Spring 2008
collection, Utopia.
An oasis of six rich, metallic colours, Utopia is the perfect
antidote to rainy spring days. There are two shades of green,
Irene and Akyra; fans of pinks and reds will be delighted
with Tama and Kamilah; and for regal purples and golds,
there is Juno and Austine.
The Utopia collection features Zoya’s healthy nail lacquer
formula, which is free of harmful industrial chemicals
toluene, formaldehyde and dibutyl phthalate (DBP), making
it safe for use by everyone.
For more information, telephone 020 8752 1924, quoting
Guild News.
Techs raise £2k for breast cancer
CND
springs
into action
Linda collects her award from GMTV’s Ben Shepherd.
Linda Butler of Just Nails in Poole
has won the coveted Manicurist of
the Year title at the 2007 British
Beauty and Spa Awards.
Backstage at one of the most
anticipated fashion presentations
of the Spring 2008 season, CND
tended to the hands of the world’s
most famous supermodels as they
were prepped to walk for Marc
Jacob’s Louis Vuitton show.
As the collection featured the
season’s hottest accessories,
meticulously groomed hands
were required to show them off,
and no detail was overlooked as
CND’s Amanda Fontanarrosa
and Lorraine Griffin attended
three production meetings, where
they and Marc fine-tuned 17
precise nail colours.
On the qualities required for the
title, Linda said: “I just try my best
with every client, whether it be her
first treatment or her hundredth. I
The Awards reward and recognise
innovation and excellence
throughout the beauty and spa
industry.
“Beauty of the now is deliberate and not matching,” say CND.
“Richly polished nails and matte clean skin are complemented by
either dark sophisticated eye make-up or red lips. The way to show
off hands this autumn/winter is with almond shaped nails drenched
in velvety colours of pewter, plum and deep red.”
Hayley and Debbie at the Nailathon.
Hayley Johnson and Debbie Barber of Synergy Spa in Middlesex have raised £2,000 for Breast Cancer
Care, by holding a 24-hour sponsored Nailathon.
The techs started work at 9am on Friday 5th October and worked right through the night, ending on
Saturday 6th October at 9am. Hayley and Debbie completed an impressive 42 sets of Bio Sculpture Gel
nails between them.
Gently and effectively exfoliate, moisturise and soothe client’s skin with Spa Ritual’s
newest permanent product, the Open Minded Organic Sugar Scrub, available from NSI.
Enriched with French Lavender and Organic Certified Sugar, the Scrub is bio-degradable,
environmentally friendly, and free from parabens, synthetic fragrances and dyes and
petroleum derivatives - meeting the current strong demand for Organic products.
Only the
beginning
for Lomasi
Fans of Young Nails’ Lomasi range will be pleased to hear that 2008 sees
the development of the second phase of the popular natural nail care line.
Young Nails plan to develop scrubs, implements, soaks, deodorising salts
and cuticle and callus removers to add to their existing range of crèmes
and lotions, which were launched in summer 2007.
The Scrub offers greater exfoliation than the more gentle Affirming Scrub Masque, and is
available in 7.7oz retail and 16oz and 64oz professional sizes.
Lomasi was created to offer nail techs a high end natural nail care line
with luxurious scents and quality ingredients - the product range contains
a powerful blend of anti-oxidants, extracts and oils.
For more information, telephone 0808 202 0855 quoting Guild News or circle number 230.
For more information, telephone 01253 789729 quoting Guild News.
GUILD NEWS
Anarchy for CND
CND’s new Imperial Anarchy collection has made its debut on the
Fashion Week catwalks of New York and London - and is now
available for nail techs to showcase in their own salons.
Keep an open mind
62
try to be as professional as I can at
all times and always allow a little
extra time, just in case.”
The collection features Crowned, a vintage copper metallic; House
of Rebels, a brick red crème; Crimson Uprising, a shimmery
crimson; Regal Revenge, deep fuchsia crème; Hyde in the Dark, a
metallic anthracite; and Rock Royalty, a dark purple crËme.
For more information, telephone 0845 210 6060 quoting Guild
News.
Accolade for Armor
Zoya’s Armor Top Coat, distributed by Supernail and
Beauty, has been named one of the ‘30 best beauty products
of all time’ in Stella magazine, the Sunday Telegraph’s
weekly style supplement.
Top nail tech Marian Newman praised Armor for its quick
drying, glossy finish and the fact that it contains UV
inhibitors which ensure that polish does not discolour after a
few days of wear.
GUILD NEWS
63
nail news
Purex joins
the Elite
Take a dual
approach
Loughborough College’s new ‘Elite Beauty
Academy’ is now fully operational, and to
promote health and safety, their trainee Nail
Techs are protected by sleek Purex Nail Stations.
The new Pure Nails GelAcryl system
offers nail techs the ease of use of a Gel
System, combined with all the benefits and
durability of acrylic.
This hybrid technology uses specially
formulated, odour - free, strengthening
powders to produce hard-wearing, crystal
clear and flexible nails.
circle enquiry card
163
Warrington
students
triumphant
Available in both a trial kit and a starter
kit, this system should appeal to both
adventurous technicians and to those who
have already discovered the hybrid way
of life.
Mel Cornish, Elite Professional’s Beauty and
Complementary Therapist, said: “At Elite
Professional we only provide healthy options for
nail enhancements, and the Purex Nail Station
you receive a treatment on is the latest
technology. Its unique extraction method draws
away the dust and fumes given off by some nail
products to protect the health of our students.”
Fantastic new facilities have enabled Elite to
offer a range of hair, beauty, complementary
therapy and Nail Bar services, complemented by
experienced staff.
For more information, please telephone
01634 687 430 quoting Guild News.
Cause a
Scentsation
The Purex Nail Station at Elite Beauty Academy.
Students from Warrington Collegiate had a
triumphant visit to the National Nail
Competition held in Manchester recently.
The competitors were on the Level 3 Nail
Services course at the college and had only
been studying for five weeks when they
competed. The most successful student was
Danielle Davidson Dyer, who achieved 1st
place in the Student Tip and Overlay
category using acrylic.
Other successful Warrington students
included Joanne Bullock (2nd in Showcase
Nail Art), Kirsty Smith (7th in Showcase
Nail Art and 3rd in Combined Nail Art),
Debbie Hollis (7th in Showcase Nail Art),
Kristina Beresford (3rd in Showcase Nail
Art) and Leanne Woods (2nd place in the
Combined Nail Art category and 10th in the
Photographic competition). Fellow student
Harry Peake assisted with the models’ hair
designs.
Michelle Broster, Course Leader for Level
Three Nail Services at the college says: “I
am very proud of all my students; they have
worked very hard to get these places and
they are well deserved.”
Drench dry winter skin with CND’s new
Scentsations™ range, featuring spicy and
sweet Black Currant & Fig hand and body
lotion - infused with vitamins A, E and Aloe
Vera - and Black Currant & Fig hand and
body scrub.
The lotion is available in 8.3 fl. oz. Pump
bottles or a 30 pack of 1/2 fl. oz. bottles, ideal
for clients to sample - or to take away as a
client thank you gift - and the scrub in 7oz
jars (pictured).
SolarOil, the winter skin and nail saver, is
also back in adorable mini 1/8 fl. oz. bottles,
available in a pack of 40.
For more information, telephone 0845 210
6060 quoting Guild News.
Young
Nails
welcome
Jo
Jo Coates.
Young Nails are pleased to introduce Jo Coates
as Young Nails Educator for Yorkshire.
Owner of the Cloud 9 Health & Beauty salon
in Bridlington, Jo joined the Young Nails team
of educators to give her the opportunity to
share her passion for the industry with others.
“This enthusiasm for the nail industry is
furthered by providing a good education
program to complement the excellent
products,” says Jo.
GUILD NEWS
65
nail news
The Spa Essence range features
beautiful oriental wooden
manicure and pedicure bowls,
decorative pieces including
carved wooden picture frames,
candle holders and stone
buddhas, as well as beautifully
scented candles.
For more information,
telephone 01332 204 804
quoting Guild News or circle
number 199.
Blue is the colour . . .
The UK’s top fashion and celebrity publications have been joining the
Navy this winter, praising OPI’s Russian Navy Lacquer as the must-have
colour of the season.
Tatler called Russian Navy “the season’s sexiest shade”; Cosmopolitan
declared that, “Russian Navy replaces last winter’s black as the chicest
shade for fingers and toes”; and Grazia magazine marked the shade as
one of their ‘trend alerts,’ making the sultry deep indigo colour an ideal
accessory to winter’s sophisticated and elegant trends.
107
To complement their new
Organic range, Pinks Academy
have launched their Spa
Essence range, designed to help
therapists and salons create a
tranquil and relaxing spa
atmosphere at salon prices.
Aclass
act
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Give your salon Essence
John Hauk
John Hauk, one of the most experienced
competition nail technicians in the world,
has teamed up with Lena White Ltd to hold
a series of competition classes this January.
Both John - who works exclusively with
OPI products - and the Lena White team of
competition winning Educators will be on
hand to guide technicians through two
practical classes, as well as scoring nails at
the end of each day and presenting a trophy
to the winners.
The Novice Class, open to all nail techs
wishing to enter their first competition, will
be held on 21st January. The Advanced
Class, for experienced competition nail
techs, is on 22nd January. Both classes will
be held at the Lena White Institute Head
Office in Watford, Hertfordshire.
AS SEEN AT THE
For more information on the classes, please
telephone Tanya Kaddour on 01923 240
010 or e-mail
[email protected]
Lena White Ltd, distributors of OPI products, have seen sales of nearly
3,500 bottles since its launch in August 2007.
Pinks go organic
Spice up your
nails
Pinks Academy’s Organic range of Manicure
and Pedicure products have been made entirely
from natural ingredients, blended by hand in
England and individually certified by the
Organic Farmers and Growers Association.
Spice Girls Victoria Beckham and Emma
Bunton can look forward to perfectly
polished and preened hands on their
forthcoming reunion tour - thanks to Zoya
professional nail lacquer.
The Organic Manicure range includes Hand
Soak, Hand Exfoliant, Hand Balm, Cuticle Oil
and Massage Oil with exotic scents of ylang
ylang, neroli and sweet orange.
Make-up artist Maria Louise Featherstone,
who will be responsible for ensuring both
Posh and Baby look their best, has chosen a
selection of Zoya polishes as the only
polishes for her kit.
The Organic Pedicure includes Crystal Foot
Soak, Rock Salt Foot Scrub, Foot Balm and
Massage Oil, and mixes Himalayan minerals
and rock crystals with the revitalising scents
of peppermint and eucalyptus.
For more information, telephone 01332 204
804 quoting Guild News or circle number
199.
66
GUILD NEWS
Bright and fashionable colours including
Freia (grey), Lola (neon pink), Charisma
(fuchsia) and Roxy (purple glitter) will
grace Maria’s kit, as well as Anchor and
Armor to ensure the girls’ manicures
maintain their spice throughout the tour.
/X[J OUJÙN\\JWM
WJ]^[JUUXXTRWP]JW
The \XUPUX spray tanning range works
with your clients skin tone to create a beautiful
natural looking tan, enriched with natural conditioners
including Aloe Vera to nourish and soothe the skin.
Available in 2 gorgeous strengths Sun Kissed for a soft
and light tan and Sun Drenched for a deep rich tan to meet
all your clients needs.
CALL 01536 463 350 NOW FOR DETAILS
OR TO ARRANGE A DEMONSTRATION
United Beauty Products Ltd, Princewood Road, Corby, Northants NN17 4AP T:: 01536 463350 F: 01536 463390 E: [email protected] W: www.unitedbeauty.co.uk
© United Beauty Products 2007
6
BUY
ONLINE OR CALL
FOR YOUR FREE
CATALOGUE
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178
nail biters - how
can you help?
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nails
Tara Olham offers advice
Nail biting actually speeds up the growth of
the nails. This is because the nails are there
to protect the finger from injury and the
body’s natural response to removing this
protection is to send more resources to
replace it. Thus when the nails are bitten, the
body works harder to replace them. A nail
biter would have more success at growing
their nails quicker than a non-nail biter,
however their habit means that they never
see the benefits as the replacement nail is
soon nibbled away.
For most nail biters the worst condition they
probably suffer from is embarrassment
about the condition of their nails. Their nails
are short, untidy and aesthetically not very
attractive. In the worst case scenarios the
excessive biting has followed through onto
the cuticle area and around the nail bed and
has resulted in paronychia (infection of the
soft tissue).
If left, these infections can develop from
red, sore inflammations of the skin to
abscesses that will require draining by a
doctor. Chronic paronychia can often result
in nail plate deformities such as ridges,
rough surfaces, and discoloration and can
even lead to nail plate removal and surgery
on the skin of the nail fold.
68
GUILD NEWS
natural nail care
The most common service to offer
is an enhancement tip and overlay.
However with very badly bitten
nails this can prove ineffective and
lifting and lost nails occur very
quickly.
Natural nail care is another solution for nail
biters. Regular manicures combined with
some simple homecare treatments can have
dramatic results in a short period of time
providing your client resists the urge to
nibble between appointments. A product
such as OPI’s Nail envy is proven to
strengthen and encourage growth for the
most nibbled nails and the results are visible
after a couple of weeks. Encourage them to
keep their nails neat and painted in bold
bright colours as these create the sharp chic
look of the season.
Reconstructing the nail bed prior to
either sculpting a free edge on or
fitting a tip is the most effective
method of lengthening the nails of
a biter. The method of
reconstructing a nail bed is
technically more difficult than a
regular enhancement service as
well as more time consuming and
should be therefore priced
accordingly. If your standard
charge for a tip and overlay is £40
then a reconstruction should be
priced at around £60.
The basis of a reconstruction
treatment involves elongating the
nail bed using an acrylic powder
that gives you complete coverage
so it is not possible to see where
the nail bed ends. Once a new nail
bed has been formed either a tip
can be applied to it and a fine layer
of clear acrylic used to form an
over lay between the tip and nail
bed or you can sculpt a free onto
the newly formed nail bed.
To carry out this technique you will
have to create your smile line when
constructing the nail bed. The
easiest method of doing this is to
use a structure tip to “cut away”
the smile line at the end of the
reconstructed nail bed. The white
acrylic free edge can then be butted
up to the nail bed to form a perfect
smile line. Anyone wanting to
introduce this technique into their
salons should consider attending a
specialist workshop.
as used by leading salons, clinics, spas and colleges
for those who
take salon hygiene seriously
0113 258 5540
mundoproducts.co.uk
also available from distributors
The most effect way of getting a biter to stop
is to book a prescribed course of treatments
specific to them, their lifestyle and budget.
56
Most hardened nail biters have tried all
types of anti biting products. They have
probably been nagged and harangued about
their habit since they can remember, but are
unable to stop. Some even try hypnosis and
therapy to dissuade them from biting but to
no avail.
help is at hand
circle enquiry card
Nail biting, or to give it its correct
term onychophagy, is one of the
most common nail disorders that
technicians will come across.
Unfortunately for most biters, it is
such a hard habit to conquer as it
has probably stemmed from
childhood and is possibly a
reaction to stress, nerves or
boredom.
Create objectives for each appointment and
this will give them goals to aim for. Make
their objectives small and achievable and
their success at each stage will spur them on
to the next one.
Also make sure you take a deposit for the
entire course of treatments to make sure that
they keep it up. Rewards them each time
they reach their objective with a homecare
product and price these rewards into their
treatment scheme.
The OPI by Lena White nail bar at
Selfridges runs such a scheme and it was
recently trialed by Good Housekeeping
magazine and the reporter was absolutely
thrilled with the results the scheme
produced. As a die-hard nail biter she found
the pre-booked treatments and the objectives
gave her small goals to focus on and the
results were a lovely set of nails that she was
proud to show off.
Tara Oldham is Head of education for
Lena White Ltd, distributors of OPI
products.
For more information on OPI products,
telephone 01923 240 010 quoting Guild
News or circle number 79.
GUILD NEWS
69
natural nail manicures
step by step
luxury manicure
2
by United Beauty Products
Natural nail manicures are
big news in the world of
Beauty, and with the
Beauty Industry Survey
2007 showing that Luxury
Manicures now have a 78
percent popularity among
clients, maybe it’s time you
considered adding a
Luxury Manicure to your
treatment menu.
Reputedly said to show the first signs of
ageing, the hands and nails spend a lifetime
being exposed to environmental assaults.
During the winter period, many clients may
find their skin has become dry, rough and
chapped and their nails have begun to flake.
This is usually caused by a combination of the
cold weather, central heating and general lack
of vitamins entering the body. So what can
you do to ensure your clients’ nails are
receiving the best possible care?
“Regular manicures are essential to help keep
dry skin well exfoliated and new skin
replenished and moist,” says Tara Oldham,
Senior Trainer at Lena White Ltd. “Nails
will benefit from regular shaping and help to
prevent fraying and flaking at the free edge,
while maintenance of the cuticles will cut
back on hang nails and splits and tears that
can lead to infections.”
a soft touch
by claire matthewman
While basic manicures should be the staple of
every nail technician’s training, offering your
clients a choice of manicures may help you to
keep one step ahead of the game.
“Adapt your treatments to incorporate a hot
oil treatment for the most seriously affected
nail and cuticles, and paraffin wax to put
warmth into those aching joints,” advises
Tara.
wax works
Paraffin wax has a very high heat capacity,
meaning it is able to absorb and retain a great
amount of heat. A paraffin wax treatment
takes advantage of paraffin’s heat-retaining
capacity in a simple process called heat
transfer.
70
GUILD NEWS
1. Wash your hands and ask client to do the
same using Protect Hand wash or Protect
Sanitising Hand Gel. Spray tools with Protect
Sanitising/Dehydrating Spray.
2. Shape the nail of one hand using the Natural
Nail Stone or a 240-grit nail file. Apply Apple
Cuticle Remover to each cuticle and massage
with firm circular movements using the pads
of the thumb.
3. Remove hand and dry gently with a towel.
Lift Proximal Nail Fold with Cuticle Eraser
Stick or Manicure Dual Tool. Remove cuticle
skin from the nail plate but avoid undue
pressure as this will result in dents and
grooves being put into the nail. Repeat for the
other hand.
4
6
4. Gently massage Mango Hand Peel into the
hands and arms. This rich complex of micro
beads made up of natural Jojoba creates a
gentle exfoliation process by lifting dead cells
from the skin’s surface giving clients a
perfect hand lift.
5. Spray Grape seed Hand Antioxidant onto the
hands and lightly massage. This natural antioxidant is enriched with vitamin A, B-5, D
and will reduce the appearance of any fine
lines and wrinkles.
6. Use generous amounts of Lavender
Environmental Hand Protection to complete a
full hand and arm massage. Containing zinc
oxide along with a blend of anti-oxidants,
vitamins and collagen, this lotion acts as an
environmental barrier whilst healing and
soothing the skin from the damages of the
sun and the environment.
7
8
7. Apply Wheatgerm Cuticle Oil, with natural
anti-oxidant and healing properties to
moisturise and protect cuticles and nails. Use
the white and grey side of the buffer to seal
the nail.
8. Squeak nails with Nail Varnish Remover.
Bring nails to glass like shine using a Star
Nails® reflector glosser.
9
9. Apply Forte Strengthener with natural
botanical horsetail Grass to give the nail the
perfect amount of nail flexibility, which
prevents the problems of cracking or
splitting. The active botanicals create a
durable and protective bond with the natural
nail surface.
GUILD NEWS
71
207
234
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AS SEEN ON FOX NEWS CHANNEL from US:
www.vacustepusa.com
Europe’s Best Kept Secret is now revealed
Germany’s Patented Machine for “Cellulite & Fat Burning”
has finally arrived in the UK!
• A total non -invasive treatment, an alternative
to liposuction or even a tummy tuck.
• Re-shapes your body
naturally reducing the
appearance of cellulite,
whilst tightening and
smoothing your skin texture.
Suitable for men and women
of all shapes and sizes.
• Unique nutrition
supplements included
with the treatments
ensuring you
maximum results.
• User and therapist
friendly machine,
fully electronic
functions with
client chip card
and requires
minimum space
and maintenance.
\
The heat that goes into melting the paraffin
comes out when it solidifies into a
comforting paraffin coating, thus
transferring the heat into the skin. At the
same time, the heat from the paraffin opens
pores and increases circulation in the skin.
This is why paraffin is so beneficial to skin,
leaving skin softened and more radiant.
This unique free standing system works using constant
vacuum suction with an elliptical stepper. This system
ensures optimal blood flow to the lymph and therefore
NO Squeezing or Narrowing of lymph channels.
Before
After
The Depiflax Introductory parcel includes a
Paraffin Wax Bath, two kilos of Peach and
Orange and two kilos of Mint paraffin wax,
protector bags, pair of hand and feet mitts
and neutralising lotion.
Grafton International have nine different
GiGi Paraffin wax variations to suit all
clients’ skin types. The collection includes
Natural, which is ideal for sensitive skin as
the product is unscented; Lavender, for its
soothing and calming properties; Peach,
which offers moisturising and conditioning
activity; Citrus, to stimulate and revive;
The RESULTS are excellent for the reduction of
Stubborn Fat & Cellulite from the stomach,
hips, thighs and buttocks whilst improving
the skin texture all naturally. Our clients in
Kensington and Manchester are loosing
between 5-15 inches of fat in a single
course consisting of 20 sessions.
The Nutrition
Machine prices start
from ONLY£12,995+vat.
The Depilflax Paraffin Wax Bath, available
from Harbourne Products, has a 3kg
capacity and is thermostatically controlled.
The Paraffin Wax comes in two great
aromas - Peach and Orange for fruity
manicures and Mint for fresh, rejuvenating
treatments.
Alternatively, Therabath from House of
Famuir has an automatically controlled
operating temperature set between 52˚- 56˚
Celsius. Other features include extra
insulation for low power use and a heavy
duty, large metal tank. The system is
supplied complete with 2.7 kilos of peach
wax and a full instruction manual.
In Short
We supply the nutrition so you don’t
have to monitor your client’s food diary.
Vacustep have developed a unique
nutritional supplement drink in
cooperation with highly reputed
scientists for before and after the
treatments, ensuring maximum results.
\
The Depiflax Introductory Parcel.
\
Botanical Blend, which has been
specifically designed for dry skin to help
combat the signs of ageing, and Vanilla, to
soothe and rejuvenate tired hands.
Also available is Mango and Shea to
invigorate and soothe dry skin; Cinammon
Apple to stimulate circulation and Spiced
Pumpkin to help heal and soothe chapped
hands.
Beauty Express recommends beginning
your treatment with the application of
Skintruth™ Hand Treatment Cream with
Avocado and Lavender. Avocado is rich in
Vitamin E for re-hydrating dry skin while
the Lavender will nourish and soothe the
skin. Massage the hands and arm with the
cream before immersing your client’s hands
in the paraffin wax bath, or apply the wax
with a brush.
Once the hands are fully covered, place
them into plastic liners and then terry mitts.
The mini sauna effect that is created enables
the treatment cream to absorb more
efficiently into the skin. The pores are
opened as the temperature of the skin rises
and the result is that skin, previously dry
and rough, becomes deeply nourished and
develops a soft, fresh, healthy appearance.
The paraffin wax salon start up kit, available
from Beauty Express is ideal for introducing
this luxury treatment to you salon or nail
bar. It contains a full-sized Paraffin wax bath
with safety grid and cover; 2kg of apricot
paraffin wax; a pair of Terry mitts and boots,
and 100 hand and feet liners.
Thermabath from HoF has an
automatically controlled operating
temperature.
soothing scrubs
Most luxury manicure treatments will
begin with an exfoliating scrub.
“Regular exfoliation of the skin is
essential at this time of the year,
especially as the hands are prone to
chapping and can become very dry and
sore,” says Tara.
Hand spa from Sea of Life is a
pampering spa treatment for the hands to
cleanse, rejuvenate, nourish and refresh.
It softens the skin and erases the signs of
time, leaving the hands healthier and
younger looking, feeling renewed,
refreshed and incredibly soft with a silky
touch.
Gently massage the hands and nails
(concentrating on cuticle and nail bed
area) for three to five minutes each with
the Hand Peeling Butter using a small
teaspoon for each hand. Rinse with
lukewarm water and pat dry. Apply a
generous amount of the Hand Mask over
the hands (up to the elbows), cover with
plastic wrap and leave for 20 minutes.
Remove the wrap, rinse hands with
lukewarm water and pat dry. Finally,
massage Hand Cream into the hands
until absorbed.
proto-col instant manicure is a spa
inspired scrub which has been
formulated with mineral-rich dead sea
salts and pure essential oils, and is an
ideal prelude to manicure treatments.
Skintruth™ Hand Treatment
Cream is available from
Beauty Express.
e the new
Also availabl
x
VacuRewla
n position
with
(for the semi auto version, two models
available in different colours including silver).
lay-do
FREEPHONE: 0800 8766 763
\
Protocol instant
manicure.
or visit our website for more info :
www.vacustep.com
72
GUILD NEWS
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SPARITUAL
HAND
BODY
FOOT
NAIL
Advanced
Cellulite System
Light based technology
+ Vacuum Subdermal Massage
LCN’s Spa range has a fresh and stimulating scent.
The potent anti-ageing formulation blends
antioxidant-rich grapeseed oil, avocado oil,
walnut oil and orange oil to soothe, brighten
and restore skin. In addition, skin soothing
Rosemary Oil tones and cooling and
refreshing Peppermint oil, invigorates the
senses. The final touch of Spearmint oil
enhances the properties of the other
ingredients, maximising the effects.
relaxing rubs
Another way to upgrade your manicures is to
add a massage into your treatment - although
depending on the type of massage you are
looking to offer we would strongly advise
that you seek appropriate training before you
start.
“Massage during the treatment is an integral
part of performing a luxury treatment that
will relax the client and increase blood flow
and circulation to the required areas,” says
Lauren Bearman, PR and Marketing
Assistant for Grafton International.
“The therapeutic benefits of touch are
undeniable. It is one of the most basic,
intimate forms of communication. Tension is
responsible for lowering the efficiency of the
immune system; in view of this we see
massage as the most important parts of the
therapeutic manicure.
“It is a time when clients can fully relax and
de-stress. Through the ultra-sensitive nerve
ending in the therapist’s fingertips, the client’s
tensions and stresses of the day can be gently
manipulated away. The secret of good
massage lies in the combination of rhythm,
pressure, continuity and focused contact.
Remember when massaging, your state of
mind is as important as your hands.”
For an ultra pampering experience try
massaging the hands and lower arms with
Nailtiques Cuticle and Hand Conditioner for
ten minutes. Place your client’s hands into
mitt liners then into Heated Mitts. Let the
client relax for ten minutes checking with her
that the temperature is comfortable.
74
GUILD NEWS
Heated Mitts by Nailtiques.
SpaRitual’s Island Earth Ginger Hand Ritual
involves soaking the hands in a flower bath
of orchids and essential oil of Mandarin,
followed by an exfoliating scrub of 21
mineral sea salts to leave skin soft and
nourished.
This is followed by a Thai-inspired hand and
arm massage to restore vitality and the
application of a vitamin enriched moisturiser
infused with warming wild-crafted
Indonesian Ginger essential oil to hydrate the
skin, leaving your clients with a sense of
balance.
To finish the treatment, the nails are
prepared for colour, followed by a ‘paint
and protect’ stage, after which a treatment
prescription is issued in consultation with
the client.
Also available in the SpaRitual Range is the
Open-Minded Sugar Scrub. Enriched with
French Lavender and Organic Certified
Sugar, Open-minded is free of parabens,
synthetic fragrances, synthetic dyes and
petroleum derivatives.
Salon System’s new Thai Manicure
experience is a fusion of Far Eastern massage
techniques and philosophies.
Inspired by eastern traditions and rituals it
transports the individual to a new destination
- a far-away exotic location where the mind
can relax and unwind amidst a plethora of
sensory treats. The uplifting aroma of
tangerine mingles with the warming
undertones of ginger and sandalwood
transporting the user to a sensory oasis of
tranquillity and calm.
Combined with a restorative and relaxation
treatment, and a fusion of eastern and
western massage techniques, this truly is a
journey of discovery for the mind, body
and spirit.
The product range includes a Thai Manicure
Fragrant Soak; Sensuous Scrub; Sumptuous
Mask; Aromatic Oils; Sublime Massage;
Herbal Dumpling kit and a Coconut
tantalising treats
When offering luxury manicures the
products you use are just as important as the
treatments involved. “The little touches
count if you are going for real luxury, but
these don’t have to cost the earth,” says
Kirstie Allen, Director of Pinks Training
Academy.
The time has come
to see cellulite in a
new light.
This month sees the launch of the Pinks
Academy’s Indonesian manicure and
pedicure course. These workshops will
demonstrate how to make your luxury
manicure and pedicures really special and
how to stay ahead of your competition.
In addition, Pinks’ Cuticle oil is a 100 percent
natural organic nail serum, free from petro
chemicals and synthetic additives. Rosa
mosqueta and vitamin E softens and
nourishes the cuticles.
Bio Sculpture has a whole range of goodies
to treat tired hands, including Lavender Base,
which is enriched with Lavender Essential
Oil to aid with moisturising and softening
properties on dry, brittle and flaky nails.
Almond Exfolier contains mini Almond
Kernel to exfoliate the skin and cuticle on
and around the nail, whilst Vitamin Dose has
a unique form of vitamins that are delivered
to the nail bed cells for rejuvenation,
moisturisation, strengthening and
nourishment.
Cuticle Oil will combat dry, torn and
dehydrated cuticles, and can be used as a
salon treatment as well as retail, and Cuticle
Remover is used to soften and lift stubborn
skin on the nail and round the cuticle area.
Nail and Cuticle Conditioner is a milky pink
coloured product with blue Jojoba beads,
especially formulated with Tea Tree oil,
lavender extract and various active
ingredients in bead form. Finally, Executive
Base is a toluene and formaldehyde free,
multi-functional conditioning base coat that
will compress the nail keratin to strengthen
soft nails.
The Lumicell Touch is the perfect
combination of vacuum subdermal
massage and light-based technology
that yields firmer, more beautiful,
smoother and healthier looking skin.
At last
a system that truly reduces cellulite
and improves circulation without any
adverse side effects
As used by Urban Retreat in Harrods
Telephone:
01433 659900
THE NEW FALL/WINTER
COLLECTION
SPARITUAL, Distributed By:
NSI (UK) James Nasmyth Way,
Eccles, Manchester, M30 0SF
Tel: 0808 202 0855
[email protected]
www.sparitual.co.uk
Registered with
the Vegan Society
GUILD NEWS
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Another Gem from South Africa
A Flexible, Strong Non Yellowing, Soak Off Gel
with Crystal Clear Clarity
House of Famuir’s Citrusation products
provide a truly luxurious and indulgent
hand treatment to complement any
manicure. These hand and body products
from HoF are designed to nourish and
revitalise hands and nails whilst providing a
sensation of freshness and the ultimate
moisture balance for dry skins. Ingredients
include: Mandarin, lime, orange, Mango
and ginseng.
Products to choose from include Hand
Wash, which contains citrus extracts to
cleanse and revive the skin; Hand Exfoliant,
to remove dead skin cells and leave the skin
feeling smooth and supple; Hand Lotion,
which melts quickly into the skin to help
regenerate and protect it, and finally, Hand
Masque, which is designed to deeply
hydrate and soften the skin - and the effects
of which can be further enhanced by the use
of HoF’s heated mitts.
step by step
spa deluxe wellness treatment
by LCN
1
1. Place 10ml of Milk & Orchid, hand and
nail bath in manicure bowl.
LCN’s Spa range for hands and nails have a
fresh and stimulating scent as all the
products are derived from plant extracts
found in the islands of Indonesia
The main ingredients include White Tea,
chosen for its anti-ageing properties and
increasing the microcirculation; Orchid, to
soothe and calm, and Water Lilly, for its
anti-irritant nature, which makes it ideal for
sensitive skin.
2
4
4. Apply Orchid Hand Mask to hand and
lower arm. Wrap in Clingfilm and wrap
in towels to keep warm. Leave
wrapped for 10-15 minutes. While the
hands are wrapped, a relaxing head or
ear massage can now be performed.
Remove excess hand mask with a warm
towel.
5
The philosophy behind LCN Spa is to offer
an innovative and luxurious wellness
experience for beautiful well-groomed
hands and feet. Packaging is clean and
simple, with the salon size products coming
in the same design as the retail items, so
clients can identify with the products,
making it easier to make add-on sales.
Bella Mani, from United Beauty Products,
helps to renew the appearance of the skin
and strengthen natural nails. Using a blend
of botanical ingredients, the Bella Mani
range has been developed to protect the skin
from environmental elements.
Simply Beautiful Nails
The art of creating and maintaining
beautiful nails requires creativity and
excellent products
email: [email protected]
Telephone: 0161 279 1559
www.nailsforu.co.uk
Hands are kept looking healthy and cuticles
and nails in perfect condition. Bella Mani
products are suitable for use on the hands
and feet providing an ideal basis for all nail
treatments.
2. Perform an invigorating peel on hands
and lower arms, using Lemon Sugar
Scrub. Rinse off with lukewarm water.
3
5. Pour warm Water Lily Massage Oil
over arms and down onto hands.
Perform a relaxing massage to arm and
hands, pressures to the fingers and palm
of the hand on Reflex points. Remove
excess oil with warm towels.
6
Alternatively, the Jessica Deluxe
Manicure combines advanced
formulations, including the LeRemedi by
Jessica Hand Treatment, with special
application techniques to help keep hands
and nails in tip-top condition.
Finally, fans of Young Nails’ Lomasi range
will be pleased to know that 2008 sees the
development of the second phase of the
natural nail care line, with the addition of
scrubs, implements, soaks, deodorising
salts, and cuticle and callus removers.
3. Apply Avocado Nail Butter to cuticles
and soak nails for two-three minutes.
File the nails into shape.
6. For special care, apply Bamboo Cuticle
Care Pen onto the cuticles. White Tea
Hand Cream or Milk & Honey Body
Lotion can now be applied in massage
movements to complete the treatment.
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107
step by step
Beauty Express
0845 702 3803
Bio Sculpture
0845 331 2347
Grafton
International
0182 728 0080
Harbourne Products
Ltd
0137 272 9629
House of Famuir 0148 040 4200
Jessica
0208 381 7793
LCN
0871 222 8070
Lena White Ltd
0192 324 0010
Nailtiques
0182 728 0080
Pinks Training
Academy
01332 204 804
Proto-col
0870 770 3864
Salon System
0208 573 9907
Sea of Life
0161 861 0314
SpaRitual
0808 202 0855
United Beauty
Products
01536 463 350
Young Nails
01253 789 729
BUY NOW &
YOU WILL ALSO
RECEIVE
manicure
by OPI
1. Perform a thorough client
consultation. Sanitise both your
own and your client’s hands
using Swiss Guard Antiseptic
hand gel and remove all traces of
existing nail lacquer.
5. Apply Avoplex exfoliating cuticle
treatment to each nail and massage
in. Use the OPI Pusher plus and
dexterity to gently remove the true
cuticle from the nail plate to aid
adhesion of lacquer.
2. Shape client’s nails using the
Lena White Regular file taking
care to make all ten nails the
same length and shape.
6. Remove hands from the towels
and gently buff the surface of the
nail plate with a 400 grit Smoother
Phat file to remove ridges.
Remove and dust and debris with
a wipe saturated with NAS 99
sanitising spray.
3. Massage each hand with the OPI
Skin renewal scrub for about 30
seconds. Soak both hands in the
Effervescent magnesium soak
solution which will activate
amino acids in the skin and aid
cell renewal as well as help to
brighten dull nails.
3
4. Remove both hands from the
soak solution and gently pat dry.
Apply one pump of the
rejuvenating serum to the back of
both hands and gently massage
in. The Licorice and Kojic
Dipalmitate will help to lighten
sun-damaged skin. Wrap the
hands in warm towels leaving the
fingers exposed.
6
Price Breakthrough
SAVE OVER £1700
IN CASH
Always mention Guild News when
calling, as special offers may be
available.
2
FREE SPRAY TAN
AIRBRUSH
SYSTEM
WORTH
OVER £200
FREE Delivery (Normally £150)
FREE Tanning Lotion Starter Pack (Worth Over £95)
FREE Spray Tan Starter Pack (Worth Over £99)
FREE CD with Promotional Images
FREE Wall Posters
7
ALL THIS FOR ONLY
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UNBELIEVABLE!!
10
You may also wish to speak to us
about LEASING this Fantastic Product
7. Apply Avoplex nail and cuticle oil
to the cuticle area and gently
massage into the cuticle and nail
plate. The Advanced avocado lipid
complex helps the oil to penetrate
at cellular level for deep
moisturisation.
Call 01625 501611
8. Perform Massage using the
emollient rich Manicure Butter.
Contains an SPF15 to protect
against the damaging effects of the
sun.
10. Apply two coats of Original Nail
Envy to protect and strengthen the
natural nail followed by two coats
of your chosen OPI Nail lacquer
and finish with Rapidry Topcoat.
9. Squeak the nail plate using a wipe
saturated with NAS 99 sanitising
spray. Apply Chipskip to the
natural nail to help restore the PH
Balance of the nail.
11. Wait 45 seconds and spray the
nails with Rapidry Spray and then
finish with Jojoba drip-drying
drops to protect the lacquer and
condition the cuticles. Nails should
be touch-dry in five minutes.
Until now there has been no device for those who wish to tan
their legs only or deepen the tan on just their legs. This
problem is now solved with the new Classic Legs Tanning
Machine
Research has shown that clients tan more easily on theiir body
and face and many wish for that extra tanning on just their
legs. Classic Legs solves this problem enabling the legs to
match the colour of their legs and face.
Your customers needs for beautiful brown legs will be met by
the introduction of Classic Legs Leg Tanning Machine. Be one
step ahead of your competition, increase sales and satisfy
customers’ demands. Classic Legs is available now.
* Terms and conditions apply
For more information call the Leisure Sales Hotline
01625 501611
Leisure Sales, Park House, Fence Avenue,
Macclesfield SK10 1LT
78
GUILD NEWS
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LEG TANNING
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106
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business advice
the beauty
essential
is not only known as the
professionals choice, but
THE PROFITABLE BRAND
£1926 PROFIT
Far from being an additional “extra”, insurance is a must-have
for any therapist in business, explains ABT’s Dave Horton.
in the first month
Dave Horton
Call us for details.
Many therapists put an issue like insurance on the back burner, the
usual reasoning being “it’ll never happen to me . . .” But insurance is one
of the most important things to consider when you open up your own
beauty business, even if you never have to use it.
the insurance company (the provider) is
reputable and known. For example, we use
AXA Insurance and they are very happy for
us to publicise this fact. If a broker is evasive
about who is providing the actual cover, think
twice!
Clearly, insurance is an essential requirement
of any business or individual and should
really be written in to any costs for the year
before anything else.
Finally make sure the company you deal with
understands your business, a car insurer will
know very little about beauty therapy so look
to use specific companies for the field.
Although I know it is tempting to let it slip for
a few days or weeks to save some money, I
cannot emphasise enough the potential risks
of doing so. No matter how good a therapist
you are, insurance is always required,
particularly public liability . . . after all, you
never know when someone may trip over!
If you are fortunate enough not to suffer a loss
during the year, either from a trip or indeed a
treatment that went wrong, then you should
be ok. However, was the gamble worth the
cost of the premium? How often during the
year did you worry about potential claims?
With some great deals around at the moment,
not having adequate insurance really is a
gamble not worth taking.
The NEW PSP System from SORISA
HAVE YOU SEEN THE LIGHT?
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145
NO SCARS
NO INJECTIONS
NO PAIN
In a recent survey through our Irish division,
sixty eight per cent of therapists were either
not insured, or did not understand what they
were, or more importantly, were not insured
for.
which policy?
The advanced treatment system for skin regeneration and
improvement.
So what should therapists look for in an
insurance policy? In my opinon, in simple
vocabulary, for peace of mind you should be
looking for:
Product penetration (Dermis Level) without the use of needles.
• Public Liability (accidents trips and falls),
At the heart of the new PSP system (Photo-Electro Skin Poration) is
the ability to combine electro poration and phototherapy into one
compact ergonomic treatment unit.
Tel: 0161 976 4614
www.sorisa.co.uk
• Treatment Risk (issues while performing the
treatment),
• Products Liability (reactions, etc).
It is important to check what/if any special
conditions the insurer has, exclusions to the
policy, excess (amount paid in the event of a
claim) etc. It is also worth checking if the
policy is for you personally, to allow you to
work from different locations and still be
covered.
Also, if you are employing staff remember
you are required to take out Employers
Liability Insurance against bodily injury or
disease sustained by your employees whilst at
work.
Remember to display a copy of your
Certificate of Insurance in your salon so all
can see you are adequately covered.
exclusions
There may be treatments that are excluded
from standard policies, but which can be
added at a small additional cost. These tend to
be treatments which are more invasive or
offer a slightly higher risk, such as Advanced
Skin Peeling, Advanced Electrolysis,
Micropigmentation, Laser and Intense Pulsed
Light treatments. It is important that your
policy covers every treatment you are offering
in your salon or mobile business, and omitting
information about the treatments you offer
when you take out your insurance could
invalidate your policy so always be honest! If
you’re not sure if your treatments are covered,
then ask.
Reading everything in the proposed policy or
summary of cover is vital. All the small print
is essential; watch out for high excesses, lots
of limitations and exclusions. Also make sure
know what you’re paying for
As well knowing that you have an insurance
policy in place, it’s important to understand
precisely what you are paying for - what
exactly does the fee you are handing over
include? There are several organisations
within the beauty industry, all vying for your
business with each offering different packages
at different costs.
If you are with a company charging a large
fee for membership to be with them, say £60
per year, then do not be afraid to ask them
what it is for. Make sure you look for an
organisation where membership, insurance
and benefits are all listed and you can see the
policy summary and cost breakdown on the
forms before you join, making it clear and
honest.
In a nutshell, then, insurance is vital. For the
cost of your premium you have unloaded all
of the worries and financial concerns of a
potential claim to the insurance company, and
thereby allowing you to concentrate on how
best to run your business.
Dave Horton is a Director of Associated
Beauty Therapists (ABT) which offers
low-cost high cover therapy insurance
and membership services. For more
information telephone 0845 017 50 80
quoting Guild News, visit
www.abtinsurance.co.uk or circle
number 7 on the response card.
GUILD NEWS
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salon marketing
What on earth is marketing?
Asks John McClements
Over the last three months in Guild News we
have been flying high in cyber space,
exploring the wonders of electronic marketing
techniques such as, ‘On-line salons’, Email
broadcasting, new product searches, websites
and other global possibilities. All very
important, as not to make the best possible use
of modern technology is to expose yourself to
the probilaty of falling behind.
Interesting as the new opportunities are, it is
still vital to keep our feet firmly on the ground
and not forget the important ‘terrestrial
marketing tools’ that have served us well for
many years. So, this month we come back
down to earth with a bang and check out
some basic marketing principles which have
been with us from the time the first ever salon
opened for business, and will most probably
stay with us for ever.
marketing
‘Marketing’ is the one thing you simply must
do to make your business thrive. Marketing is
what brings clients through your door, or, in
the case of mobile therapists, it’s what gets
you through the client’s door.
Don’t believe it? Well try opening a salon
somewhere with the best products, the lowest
prices, the best trained staff but no signs,
windows or window displays of any kind.
When you have done all this make sure not to
tell anyone about it and sit back and wait for
your first client. You may be in for a very long
wait!
The moment however you tell someone what
you are doing, you open yourself to
possibilities. You are marketing. A shop
window is marketing, a business card is
marketing, word of mouth is marketing.
www.inlinelondon.co.uk
T. 0845 077 0045
Marketing however is more than simply
selling, promoting and advertising - although
these actions are a major part of the process.
Marketing doesn’t need to be complicated
unless you make it so. You can keep it as
simple, or as complex as you wish. The basic
principles however remain the same whatever
you do. For a small one therapist village salon
or an international corporation, there should
be four distinctive processes:
1. Strategic Marketing Analysis
2. Communications Planning
3. Marketing Implementation
4. Marketing Control
strategic marketing
analysis
This is where your business starts, it’s
the reason for being in business in the
first place. ‘Strategic Marketing
Analysis’ is simply jargon for
establishing what type of salon or
mobile is needed in which area. It’s
about what you can offer that others
can’t. It’s the answer to the question,
‘Why did you decide to open a salon
or beauty business here?’
Your analysis should tell you what
type of treatments you should be
offering and to whom.
communications
planning
Next in the process comes
‘Communications Planning’. You
have decided (or are deciding) where
you are going into business and why.
You will have decided what it is that
you have to offer that others can’t.
Now you have to plan how to get this
information out to others.
Communication is a constant
requirement, it is on-going so plans
must be made with this in mind.
Think - ever changing window
displays, business cards, advertising,
email broadcasts, leaflets, ‘Open
Days’. Think also of the lowest cost
form of communication, ‘word of
mouth.’ Create a happy satisfied client
and they will become a
communications link with potential
new clients and the cost to you is
zero.
implementation
‘Implementation’, in the words of
Robert Burns: ‘the best laid plans of
mice and men Gang aft agley’ (best
laid plans often go astray). No matter
how good your planning and
preparation, they are for nothing unless
implemented. There is an old saying in
marketing circles, ‘plan your work,
work your plan.’
control
Keep control of your marketing plans
and be aware of what is happening
around you so you can adjust your
plans as necessary. Learn from history
what can happen when marketing
takes over control of the business. It
has been suggested in other marketing
publications, that marketing could
have been a contributory factor in the
sinking of the Titanic. On that fatal
day, the Officer of the Bridge urged on
to make ‘marketing’ headlines with an
early arrival, carried on despite seven
iceberg warnings. The result we now
know was disaster. Was this a case of
marketing taking control?
In your business you are the ‘Captain’
of the your ‘ship.’ You have control
over your marketing. It’s up to you to
make marketing work for you and
your business.
Next month ‘People in
Marketing’
A - Z of
Marketing
a month by month look
at some of the key points
in marketing:
U: Unique Selling Points. USP is
your unique selling point. Also called
your unique selling proposition, it is
what sets you and your business - or
you as an individual - apart from
your competition. It can be an actual
fact or a perceived difference or
specialty. Every business needs one.
V: VIP. This definition is perhaps the
simplest and most important of them
all. It describes your clients and
potential clients - they are all ‘very
important people’.
GUILD NEWS
83
colon hydrotherapy
colon hydrotherapy
inside
out
Your clients’ homes shouldn’t be
the only thing getting a spring
clean this year . . .
by sarah dolman
Wouldn’t it be nice if you could help your
clients embark on a diet or detox
programme by transporting them back to a
time before the invasion of turkey and
mince pies? Imagine how healthy they
would be (and feel) if you could erase years
of bad eating habits and over-consumption.
Well, luckily this is something you can do,
and there’s no Tardis required - just colon
hydrotherapy.
Unfortunately it’s these two words that
seem to provoke automatic clenching in
even the bravest of men and women.
Whether they know it as colon
hydrotherapy, colonic irrigation or a bowel
wash out (just a few of its many guises), it
often gets an immediate negative reaction,
and one that is actually quite unjustified.
Of course, the stigma lies in exactly what,
or rather where, the treatment relates to. As
a nation of stereotypical prudes, most Brits
are programmed to shudder at the thought
of anything clinical being inserted into that
area, and therefore most of us would rather
eat our own eyeballs than have a colonic.
However, times are a-changing: “The
introduction of revolutionary new
techniques utilising the open system of
colonic hydrotherapy [which ensures more
privacy], coupled with celebrity
endorsements and a general rise in interest
in health and well-being have caused an
unprecedented demand for the skills of
colon therapists,” reports Suzanne Winfield,
Principal of The British School of Colon
Hydrotherapy.
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GUILD NEWS
In fact, it has become almost fashionable to
have the treatment - after all, Princess
Diana swore by regular colonics, and a flick
through the latest gossip magazines will no
doubt reveal yet another celebrity who has
converted to the tube - plus who can forget
Dr Gillian McKeith popularising the
treatment by parading participants’ poop on
You Are What You Eat!
For those that can see past the stigma, colon
hydrotherapy can finally get rid of all the
nasties that have been lurking in their
digestive system for years, perhaps even
decades.
And let’s face it, unless you run a health
centre for saints, there’s probably not a
client on your books who couldn’t benefit
from some colon cleansing.
a weight off your
colon
Think of your colon as a dirty filter,
clogged up by years of consuming foods
that the body finds difficult to process, as
well as other pollutants:
“We can not only pollute our body with
toxins from a diet that is low in fibre and
too high in fat, salt and additives; but also
from overuse of antibiotics, the use of
everyday chemical substances in our homes
and places of work, and even from the air
that we breathe,” says Marie Amesbury of
the West of England School of Colon
Hydrotherapy.
Walk like an
Egyptian!
Whilst demand for colon
hydrotherapy might be fairly new, the
treatment is far from nouveau.
The first recorded colon cleansing
treatment was way back in Egyptian
times, detailed in a document called
The Ebers Papyrus, which carbon
dating has traced back to between
1500 and 1700 BC.
Herbal concoctions were mixed with
water for a treatment for constipation,
as the Egyptians believed the root of
many physical ailments could be
tracked back to the colon.
“In this toxic era, we need fibre more than
ever, to help us neutralise the toxins and
scrub them out of our system,” adds Marie.
“Through colonics are no replacement for a
balanced healthy diet, they can certainly rub
the slate clean, and motivate you [or your
clients] with a healthier, less toxic lifestyle.”
It’s no wonder that after treatments clients
report experiencing heightened energy, an
increased sense of well-being and renewed
vitality - colon hydrotherapy is all about
lightening the load, both physically and
mentally.
GUILD NEWS
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211
151
circle enquiry card
circle enquiry card
colon hydrotherapy
Treatments can help to alleviate medical
problems such as bloating, flatulence,
allergies and intolerances, Irritable Bowel
Syndrome (IBS), constipation, diarrhoea,
skin problems, headaches, candida or MS,
and as colonic irrigation is not available on
the NHS, some clients may be referred for
treatments from their GP.
getting down to business
Treatments begin with a consultation taking into account the client’s medical
history, lifestyle, diet and any areas of
concern. Then, it’s down to business...
The exact procedure depends upon the type
of system used - there are three types to
choose from, the closed gravity and closed
pressure systems, and the open system,
such as the LIBBE machine used in our
treatment review. The procedure is far more
simple than most would imagine - a small,
rectal tube is inserted (about the width of a
pencil) and warm, filtered water is flushed
into the colon through the tube, to cleanse
the colon and flush out waste. The therapist
treatment review - colon hydrotherapy
Far from being a magazine that would endorse such a treatment without trialling it, our
fearless treatment reviewer put colon hydrotherapy to the test . . .
Eggpot 3 in 1 heats 450g tubs of wax, 800g of wax
and with its unique heat exchanger heat tubes of wax too
allowing the use of hygienic single use dispensers.
NOW AVAILABLE IN 5 COLOURS INCLUDING
WHITE AND PINK
Therapist: Marie Amesbury
of the West of England School
of Colon Hydrotherapy
Location: Beau Aesthetica, Leicester
ORDER LINE 01926 485 179
191
When I was invited to experience a Colon Hydrotherapy treatment,
it is true to say I was apprehensive but intrigued.
circle enquiry card
Colon Hydrotherapy Training
West of England School of
Colon
Hydrotherapy
I-ACT approved regional
training centres in:
• Bristol
• London
• Leicester
• Newcastle
We offer the highest quality training by an
experienced lecturer and Therapist. We are proud
to have achieved a 100% record in student
satisfaction. As a direct result of our programmes,
there are now many professional Colon
Hydrotherapists running successful clinics all over
Europe. We include a lifetime support and
mentoring programme following successful
completion of your training.
Then it was time. The system used is called the LIBBE (Lower
Intestine Bottom Bowel Evacuation System). Next to the LIBBE
bed was a water-heating device, which Marie had set to a
comfortable 35-36C. My body would take in twenty-five litres of
double purified water over a period of around 40 minutes.
A small pencil-thin plastic rectal tube, which is fully sterile, is
attached to the LIBBE bed. The client inserts the tube themselves
without the presence of the therapist, meaning it is non-intrusive,
covers themselves with a towel, and lies back.
We use the latest colon hydrotherapy technology
from the U.S and are the only approved training
centre in the UK.
• 6 day Intensive Foundation Programme for Therapists new to the health industry
includes British Red Cross approved emergency
life support training. £1900 - includes I-ACT
membership, exam fees and all study materials.
• 4 day Fast Track Foundation Programme for existing Therapists and includes an on site
support visit to your clinic once qualified.
£1700 - includes I-ACT membership, exam fees
and all study materials.
Please call Marie Amesbury for course details: 01823 333030
E-mail: [email protected] Web: www.innerhealthclinic.co.uk
On arrival at the clinic Marie put me at ease instantly. The thorough
pre-treatment consultation took me through what the procedure
entailed. We discussed my general health and well-being as well as
the health of my stools, any conditions that were concerning me and
what I hoped to achieve from the treatment.
EARLY BIRD BOOKING
DISCOUNT OF £200
for all February and March trainings
if booked before
January 11th 2008.
All fees exclude VAT.
Marie stayed with me whilst the first tube of warm water entered my
lower intestine, and I could actually feel my intestine filling up
which was quite a strange but not unpleasant sensation.
Marie told me that as soon as I felt full, I should ‘evacuate’, and I
turned to see the illuminated clear pipe which ran from the LIBBE
into the clinic’s sewage system. To be honest, the thought of viewing
my own ‘waste’ through an illuminated clear pipe had not previously
filled me with joy, but once I could see what was literally being
flushed out of me, it was strangely rewarding to see an increasing
amount of toxins being removed.
About half way through, Marie massaged my colon to help release
more waste. At this point, my body began to experience a ‘healing
crisis’, making me feel nauseous and crampy. She said this was not
uncommon, especially when my body was expelling toxins that
could have been present in my system for at least ten years. The
Clients have ample time to relax during the treatment - some bring
laptops, hold phone conversations or bring something good to read,
as therapist Marie demonstrates!
treatment continued until all 25-litres of water had been taken in and
I wriggled off the LIBBE. I was surprised at how dignified, private
and non-intrusive a treatment like this could be.
Immediately following the treatment I drank plenty of water, and
avoided any food or drink that contained the toxins that my body
had just expelled. Marie recommended a probiotic would help to
keep my gut healthy too.
To be honest, it did take a couple of hours for all of the water within
my system to be released, but this was controllable and there was no
rushing to the loo as I had feared! Due to the healing crisis I spent
the rest of the day relaxing, but any client who had not had this
reaction could have gone straight back to work with no problems.
I weighed myself and found I had lost 3lbs, my stomach was flatter
and I felt so much lighter. That night I slept better than I had in a
long time, and the next day I felt energised and generally fresher.
West of England School of Colon Hydrotherapy,
239 Staplegrove Road, Taunton, Somerset TA2 6AG
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GUILD NEWS
GUILD NEWS
87
86
circle enquiry card
colon hydrotherapy
may then massage the abdomen to
encourage what practitioners call
‘evacuation’.
A course of treatments is required for best
results, although one treatment can be the
equivalent of 20 or 30 regular bowel
movements!
trust your gut feeling
Becoming a colon hydrotherapy
practitioner is not for everyone - but for
those who possess the right personal and
professional traits, it can be a very
profitable enterprise. You might not think it
but the treatment has high client retention,
and The British School of Colon
Hydrotherapy reports that students can
attain earnings in excess of £60,000 per
annum, even with only a “modicum of
business experience!”
Marie Amesbury and owner Am Vadhesha in Beau Aesthetica’s colon therapy treatment room.
There is no statutory regulation for colon
hydrotherapy treatments in the UK,
although there are a number of bodies
involved in setting standards and
monitoring training, such as The
International Association for Colon
Hydrotherapy (I-ACT), The Association
and Register of Colon Hydrotherapists
(ARCH), and The Guild of Colon
Hydrotherapists. To register with one of
these, you will need to complete an
approved course.
Alternatively, The Chi Centre is an I-ACT
and CMA (Complementary Medical
Association)-approved colon hydrotherapy
training centre based in Maidenhead,
Berkshire, and the only centre in Europe to
have all three colonic systems installed.
Students are taught on the closed systems
and introduced to the operation of the open
system, allowing them to choose a
preferred system before investing in one.
Courses such as those held at The British
School of Colon Hydrotherapy, based at
The Stoodley Clinic in West Yorkshire, are
open to everyone from a health and beauty
background:
The school offers both an intensive 10-day
programme and a flexitime five-day
programme for advanced students, with the
option to train a small number of therapists
as a low-cost start-up alternative - and
classes will never exceed four students.
“Whilst it is desirable to have two years
anatomy and physiology based training and
or practical experience, it is not always
necessary,” Principal Suzanne Winfield
explains. However, “the ideal candidate
must be well motivated, professional in
appearance and manner and keen to learn.”
Course contents include digestive anatomy
and physiology, form and function of the
large intestine, management of common
digestive complaints, 25 case studies
through both practical sessions and theory,
post-colonic nutritional advice, indications
and contraindications and hygiene.
The School is recognised and run under the
auspices of I-ACT, and holds courses every
month, covering all four levels of
examination, from Level 1 Foundation to
Instructor Level.
Finally the West of England School of
Colon Hydrotherapy, run by Principal
Marie Amesbury (who carried out the
treatment on our reviewer), offers an I-ACT
approved curriculum to train and certify
students using the state of the art LIBBE
colon hydrotherapy method, leading to
Foundation level certification.
“A typical foundation level course would
consist of five days of classroom tuition, in
addition to two days of practical clinical
treatments,” adds Suzanne. The School
provides training on the two leading open
systems on the market, and are happy to
assist with advice on post-training
equipment purchase. On completion of the
course, students gain entry into I-ACT, and
can obtain professional indemnity insurance
at reasonable costs.
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GUILD NEWS
The Taunton-based School provides an
intensive seven-day training course
including five days of classroom-based
tuition and a two-day practical clinical
internship at the Inner Health Clinic facility.
Class sizes are restricted to just six students
to ensure that every individual receives
personal attention, and students who
demonstrate the ability will also have the
option of sitting the intermediate and
advanced certification level exams whilst
attending the course.
Already a trained colon hydrotherapist and
in need of some new equipment? Colon
Therapy Supplies are suppliers of the
Toxygen™ BSC-UV colon hydrotherapy
system, a patented, built-in multi-stage
water filtration system with state of the art
ultraviolet sterilizer, one micron solid back
carbon filter and built-in cleansing and
disinfection system. Colon Therapy
Supplies can also offer advice on local
training programmes.
In the grand scheme of things, colon
hydrotherapy is much like going to the
dentist - appointments leave most of us in
trepid anticipation for days beforehand, but
the reality is almost never as bad as we
imagine, and in return for our bravery we
get something that enhances our well-being,
and boosts our health.
So encourage your clients to take the
plunge and offer them colon cleansing in
time for spring!
For more information on the
courses/equipment mentioned, please circle
the following numbers on the enquiry card:
86
British School of
Colon Hydrotherapy
151 Chi Centre Ltd
191 West of England School
of Colon Hydrotherapy
Colon Therapy Supplies
01706 818332
01628 670970
01823 333030
01652 634694
Always quote Guild News when calling, as
special offers may be available.
222
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training talk
training talk
By Kelly Quinn and Candice Gardner,
Education Managers at the International Dermal Institute
nutritious new year
HOMEOWNER’S
INSURANCE
SALON
INSURANCE
MOTOR
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PROFESSIONAL
INDEMNITY
TRAVEL
INSURANCE
BUSINESS
EQUIPMENT
MEDICAL
INSURANCE
LEGAL
HELPLINE
Comprehensive professional cover solutions for every type of salon, clinic, spa and studio
Tales of the unexpected
Running a busy salon can be a real challenge, even on the good days. But what if the
unexpected happens? Equipment failure? An accident on-site? Water damage? Theft?
With our friendly and efficient personal service, tailored precisely to your own
professional needs, TIS insurance cover can really make a difference the next time
you have a bad hair day at work.
Call 023 8062 1550 now for a chat about our wide range of salon policy options
(or for details on Professional Indemnity, Legal Helpline Insurance or Business
Equipment cover), or email: [email protected] if you prefer.
For information on our other insurance products, or a quick no obligation quote for
House, Travel, Motor or Private Medical Insurance, why not take a look at our
information on the FHT website?
www.fht.org.uk
Therapy Insurance Services Limited, registered office 8 -11 Crescent, London,
EC3N 2LY, is authorised and regulated by the Financial Services Authority
(Firm Ref: No. 457915). Registered in England No. 05158110. A list of Directors
is available on request. A member of the Besso Group of Companies.
As the biting January
winds are rattling the
windowpanes, the desire to
curl up next to the fire
with a creamy hot chocolate
and a pile of biscuits stirs
the belly. We do not tire of
festive feasting and
merriment easily!
But even we have to admit there will come a
point when, New Year’s resolution or not, we
will have to face facts - the perpetual plate is
not healthy.
What we eat and how we eat currently
dominates all forms of media. From
newspaper articles and news reports to
television programmes such as You Are What
You Eat, the pressure on society to
acknowledge and make dietary changes is
reinforced daily as the obesity levels in the
UK continue to unprecedented levels.
Obesity is now one of the major public
health issues in the developing world. It can
lead to increased risk of heart disease, type II
diabetes and some cancers.
In 2005, 22 per cent of English men and 24
per cent of women were classified as obese.
The Tackling Obesities: Future Choices
project by Foresight, published in October
2007 (www.foresight.gov.uk), predict that by
2050, 60 per cent of men and 50 per cent of
women could be clinically obese. Children
are not excluded from these concerns with
nearly one fifth of boys and one fifth of girls
between the ages of 2-15 years classified as
obese, resulting in the frenzied attack on
school dinners and Advertising Standards’
proposed and implemented watersheds on
child-targeted junk food advertising.
So what then are the health risks? Around 58
per cent of type II diabetes, 21 per cent of
heart disease, and between eight per cent and
42 per cent of certain cancers (endometrial,
breast, and colon) are attributable to excess
body fat. Obesity is responsible for 9,000
premature deaths each year in England, and
reduces life expectancy by, on average, nine
years.
Although the rise in obesity cannot be
attributed to any single factor, it is the
imbalance between energy in (through the
food choices we make) and energy out
(mainly through physical activity), which is
the root cause.
Obese people are more likely to suffer from
social and psychological problems, such as
depression, prejudice, discrimination,
stigmatisation and low self-esteem.
Obesity also has serious economic costs. It
has been estimated that the cost of obesity to
the NHS is approximately £1billion per year,
with an additional £2.3b - £2.6b per year to
the economy as a whole. Foresight predicts
that without action, obesity-related diseases
will cost an extra £49.9 billion per year.
Well, the statistics speak for themselves,
don’t they? As professionals in the health and
wellness arena we are constantly confronted
with the signs and symptoms of unhealthy
lifestyles. Poor skin condition, poor stress
management, toxic accumulations such as
cellulite, water retention and excess weight
can all be diet related.
Whether we are dealing with stress that has
altered eating behaviours, or emotional issues
with low self esteem and poor body image,
or simply a little extra padding from a sweet
tooth, long term eating patterns can have
serious health consequences. We have a
responsibility to help and support our clients
which may include referring them for
nutritional advice.
At the International Dermal Institute we
recognise that the professional therapist
requires a large body of knowledge (no pun
intended . . .) to be able to accurately consult
and recommend treatments and products for
clients. Having an understanding of the
influence of nutrition on general health is a
crucial element of this knowledge and, as
such, we are thrilled to introduce a new guest
lecturer specialist in the field of nutrition.
Dr Marilyn Glenville PhD is a registered
member of the Nutrition Society, a Fellow of
The Royal Society of Medicine,
psychologist, author of eight international
bestsellers, and broadcaster who obtained her
doctorate from Cambridge University. Dr
Glenville has over 25 years’ experience and
is recognized as the UK’s leading expert in
nutritional health for women.
An internationally acclaimed speaker, Dr
Glenville will be presenting at our Guest
Speaker Evening Monday 28th January
2008. The subject to be addressed is relevant
to every skin and body therapist both
personally and professionally - Improving
Energy and Stopping Food Cravings.
The focus of the evening is to uncover the
relationship between what we eat and how
we feel. This dynamic seminar will set you
up with a good basic grasp of nutrition to be
able to answer your clients’ questions.
Dr Glenville will also be running two half
day workshops - Stress and Nutrition and
The Nutritional Approach to Balancing
Hormones - in our new calendar. We hope
you will find her not only informative but an
inspiration that motivates a change.
The health of the nation cannot be ignored.
The far reaching implications to our
economy, health service and no doubt our
industry too will force us to take stock. Even
if you have read this article and only
considered it on a personal level that has got
to be a start. The therapist who will not take
care of themself cannot be of any help to the
client.
Need an education update? Join the
International Dermal Institute for a host of
dynamic post graduate classes, seminars and
workshops with experts in their fields. To be
empowered to strive towards limitless
personal and professional possibilities, and
reignite your passion for skin and body care,
telephone 08000 564544 or e-mail at
www.dermalinstitute.com for a calendar of
forthcoming classes.
GUILD NEWS
91
79
keeping
mum
In an industry predominantly filled with female employees, it’s
likely at some point either yourself, a colleague or employee will
start or add to a family. Pregnant employees are entitled to
maternity leave and statutory maternity pay, and their partners
have entitlements too.
As well as upholding the law by complying
with these rights, it’s also good practice for
employers as it can help enhance team
loyalty and retain experienced staff.
When an employee discovers she is
pregnant, she should tell her employer at
least 15 weeks before the beginning of the
week the baby’s due, and advise on when
the due date and when they wish for
maternity leave to start. Employers can ask
for notice in writing, and a copy of Form
MAT B1, provided by a doctor or midwife
which will state the baby’s due date.
It is often helpful to keep in touch with
your employer during your maternity
leave, and an employer is entitled to
make reasonable contact with their
employee during this period, such as
updating you on any significant
changes in the salon or Spa whilst
you’ve been away.
Once an employer has been advised of the
date that the maternity leave will
commence, they should write to the
employee within 28 days, to confirm the
date that the maternity leave will end.
The employee is also entitled to work
for up to ten days work during their
maternity leave without losing
maternity pay or bringing leave to an
end, but only if you and your
employer agree. These can be useful
for things such as training or team
events. You will need to agree with
your employer what work is to be
done on these Keeping in Touch Days
and how much pay you will receive.
maternity leave
statutory maternity pay
Statutory maternity leave is for 52 weeks.
To qualify for maternity leave you must be
an ‘employee’ with a contract of
employment. As an ‘employee’ you have the
right to 26 weeks of ‘Ordinary Maternity
Leave’ and 26 weeks ‘Additional Maternity
Leave’ - making one year in total. Provided
employees meet certain notification
requirements, they can take this no matter
how long they’ve been with their employer,
how many hours they work or how much
they’re paid.
To qualify for Statutory Maternity Pay
(SMP) employees must pay tax and
national insurance. The law now allows
SMP to be paid for up to 39 weeks. The
employer will pay 90 per cent of an
employees average weekly earnings for
the first six weeks, then up to £112.75 for
the remaining 33 weeks. Tax and
National Insurance is paid in the same
way as on regular wages. If you
definitely qualify for maternity pay and
your employer refuses to pay it, it will be
treated as an unlawful deduction from
your wages. It may also count as
unlawful sex discrimination.
Employees can start their leave any time
from 11 weeks before the beginning of the
week when the baby’s due. If employees are
off work because of their pregnancy in the
four weeks before the expected birth date,
the employer can make them start their
maternity leave. The full entitlement of
maternity leave does not have to be taken if
the employee chooses not to, however you
must take two weeks of ‘compulsory
maternity leave’ after the baby’s born.
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GUILD NEWS
Employers can claim back 92 per cent of
the maternity payments made, and if
you’re the owner of a small business, you
may be eligible for small employers’
relief where you can claim back 104.5
per cent.
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business advice
Your rights during
pregnancy
maternity allowance
If you are self-employed or can’t get SMP
from your employer, you may be entitled to
Maternity Allowance.
other family benefits
Additional benefits that may be available to
expectant and new mothers include Child
Trust Funds, Sure Start Maternity grants,
Child Beneift, free prescriptions and dental
treatment and Tax Credits.
paternity leave & pay
If you’re a father-to-be, or will be
responsible with the mother for bringing up
the child, under certain conditions,
employees have the right to paid paternity
leave for either one or two weeks. This
leave will be paid if you earn at least the
lower earnings limit (LEL) for National
Insurance Contributions (currently £87 a
week). Like SMP, statutory paternity pay
(SPP) is currently paid at £112.75 per week
or 90 per cent of your average weekly
earnings if this is lower.
adoption
If a member of staff adopts a child then they
are also eligible for adoption leave and pay.
discrimination
It is unlaw to discriminate against a member
of the team based on pregnancy. This can
relate to treating a pregnant employee
differently from other members of the team,
putting pregnant employees at a
disadvantage because of certain working
practices or rules, or harrassment and/or
victimisation either from an employer or
other employees.
Useful contacts:
For salon owners and employers:
www.businesslink.gov.uk
For employees:
www.direct.gov.uk
News in Brief
88
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Flower power
Barbara Olive’s new book, The
Flower Healer, presents 150 flower
essences and shows how they can
help ease many physical and
emotional symptoms. The book
looks at how and why flower
healing works, explains how to
diagnose the essences you and your
clients need and shows how using
essences can help in the journey to
better health.
For more information, telephone
01256 302 692 quoting Guild
News.
In the Blinc
of an eye
Blinc mascara, available from
Cozmetic Lab, is designed to form
tiny tubes around your client’s
lashes and claims to have better
staying power than waterproof
mascaras. Since blinc is not an oilbased mascara, it won’t smudge,
run, clump or flake into your
client’s eyes making it ideal for
people with sensitive with sensitive
eyes or for those that wear contact
lenses.
News.
It’s a miracure
Miracure is a therapeutic massage
bed, which provides a deep,
relaxing and soothing full body
massage for your clients.
Using a patented five jade probe
system, Miracure applies deeper
penetration to the acupuncture
points and range of motion, rolling
between the scapulas for a soothing
and relaxing experience.
News.
newproducts
Spot the difference
Zeno uses proprietary ClearPoint™ technology to clear spots
quickly using the science of heat, and has been clinically
proven to be safe and effective.
The ClearPoint™ ‘safe heat’ technology involves using a
controlled low level heat that is sufficient to kill the spot
bacteria without causing any skin damage. This means no
more picking and no more scarring and clear, spot free skin
within 24 - 48hrs.
The treatment regime is two to three treatment cycles of two
and a half minutes each over 12 to 24 hours. In an FDAreviewed, controlled clinical trial, 90 percent of spots treated
with Zeno disappeared or faded within 24 to 48 hours.
For more information, telephone 0800 015 2494 quoting
Guild News.
Get into the Shade
Bio-Therapeutic have launched Shade™ in a new, larger-size 6 oz.
bottle; the perfect size for skin care professionals or end consumers
planning a beach trip.
Available in the UK from Belle Santé, Shade™ is a full spectrum
SPF 30 sunscreen that provides necessary protection from
environmental hazards. Shade™ features avobenzone, an oil
soluble ingredient used to absorb the full spectrum of UVA
rays.
The non-oily, soothing and refreshing preparation makes it
ideal for daily use. The larger 6 oz. size is ready to meet the
demands of the sun and consumers.
For more information, telephone 01788 550 440 quoting
Guild News.
Give it some lip!
Now your clients can have soft, healthy lips all year round with
Dermalogica’s new Climate Control Lip Treatment - a therapeutic balm
which helps heal acutely damaged lips whilst providing a protective shield
against further climatic assaults.
Using Dermalogica’s classic Climate Control formulation in a lipfriendly stick applicator, this powerful formula goes a long way to
shield lips from chapping, inflammation and dryness.
Key ingredients include Shea Butter to restore the skin’s barrier
and locks in vital moisture; Vitamin E, Wheatgerm and Oat
extract to soothe and repair skin damage; anti-ozonate
complex of furmitory, fumaric acid and Lemon extract to
protect against further environmental assaults and
Lavender extract to provide an antiseptic application.
For more information, please telephone 0800 591818
quoting Guild News or circle number 4.
GUILD NEWS
95
New from Collin, the Morpho-Skin Smoothing Filling Concentrate is
a powerful new addition to the Morpho-Skin anti ageing line that
works immediately with progressive long-term visible results.
On contact with the skin, Hyaluronic Acid Microspheres swell with
water two fill out the wrinkle, while two powerful and repairing
active ingredients, Deliner® and Matrixyl®, work together to increase
skin density and structure around the wrinkle and reduce its depth.
Packaged in a tube with a cannular tip for an ultra targeted
application and effect, the product diminishes the depth, length,
volume and surface of wrinkles and can be used on crows feet,
forehead, between the eye brows, naso labial wrinkles, lips and neck.
For more information, telephone 01767 682 288 quoting Guild
News.
Skin deep
The Sesderma medi-spa range
includes over 150 results-driven
products to relieve a host of skin
problems. Originally used by
Dermatologists and cosmetic
surgeons, the formulas are available
in different strengths for
professional treatments and
cosmeceutical retail products.
Sesderma specialise in skin peeling and offer a wide range of peel options including
Glycolic, TCA, Mandelic, Lactic, Salicylic, Retinol, Azelaic, Pyruvic, Arginine,
melaspeel and Phenol. For more information, telephone 0161 408 1848 quoting Guild
News.
Hey Mr Sunshine!
In today’s society we cannot absorb all the necessary minerals and vitamins from
food alone. Nature’s Sunshine Products is a company that uses plants and herbs from
organic sources. Hundreds of tests are completed to ensure the finest quality.
Instead of advising a client to take supplements from a health shop, why not retail
the products yourself? The company has many free training sessions and you will
learn so much about how the body works. There are no targets to achieve and no
minimum orders to place.
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GUILD NEWS
Radiance revealed
For 2008, Gatineau has developed
an even more refined way to
reveal radiant skin combining
microdermabrasion technology
with chemical peeling. Skin
Renewal Plus not only revitalises
over-30s complexions but reduces
blemishes and pigmentation
marks, refines texture, smoothes
wrinkles, relaxes tension lines and
leaves skin supremely radiant and
relaxed.
New year resolutions
What better way to combat the stress and overexcesses of the festive season than with this newlylaunched Detox and Spa Set from Bodytox.
The set combines green tea-infused confetti leaves
for your client’s bath, a pair of reflexology slippers
and ten detox foot patches, offering the perfect
three-step programme to leave your clients feeling
relaxed, de-stressed and de-toxified.
Approved by the Food and Drug Administration in
the USA, it uses a powerful combination of natural
ingredients, which encourage the release of toxins.
Benefits include improved circulation, increased
energy levels and improved quality of sleep and
general well being.
For more information, telephone 01376 520 372
quoting Guild News or circle number 202.
Like a livin’ doll
News.
Eye appeal
To counteract the effects of
ageing and sun damage on male
skin, VitaMan has created i-zone
Eye and Lip Reviver Gel.
Packed with powerful
antioxidants and antiinflammatory ingredients, it is
revitalising, refreshing and
nourishing, hydrating dry skin
without leaving it laooking and
feeling greasy.
News.
Royal Effem’s Compact Founder Foundation, available from
Beauty Trade, is a cream and powder foundation designed for
combination and oily skin.
The product contains light reflective particles helping to draw
attention away from imperfections on the face in particular
lines and large pores. Vitamin E offers ant-ageing properties
and the foundation is completely free from parabens, talc,
lanolin and perfume.
Available in 5 different shades, it can be applied with either a
dry or dampened sponge and creates an incredibly smooth
porcelain finish. For more information, telephone 0845 230
1581 quoting Guild News or circle number 54.
Face to face
Winter is a key time to really take
care of your client’s skin - wind,
central heating and the cold all
attribute to ageing and drying of the
skin.
The Silhouette Dermafusion Intense
Moisture Facial incorporates the
Caviar Vitellus range of products.
Caviar contains highly nourishing
ingredients called Vitellus (Latin for
source of life), phosphor lipids and
proteins in the form of natural
vitamins and minerals - essential for
stimulating and regenerating cell
structure.
Products available include the
Dermatone Cleanser; Dermatone
Toner; AHA Glycolic Peel; Caviar
Vitellus Face and Neck Mask; Caviar
Vitellus Ampoule (highly
concentrated), and Caviar Vitellus
Cream.
38
Get smooth from a tube
newproducts
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News in Brief
51
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newproducts
News in Brief
newproducts
In control
The Micronized Marine Algae treatment features Controlamine extract from the Laminaria Algae to help
restore balance to combination, oily or blemish-prone skin.
Starting with the signature ‘Modelage De La Mer’ massage the face is cleansed with Pure Freshness
Cleansing Gel and Astringent Lotion, followed by an exfoliation with Pure Radiance Exfoliant Cream.
Next, the Reviving Marine Mist and Plasmalg Gel is applied to re-mineralise the skin and help break down
the static barrier of the skin, therefore helping the active marine ingredients penetrate into the epidermis.
This is followed by the application of a mask
with 100% Micronised Marine Algae, that
delivers all its wealth of natural minerals and
vitamins through a gentle and purifying
warmth, which filters and eliminates
waste.
Staged Beauty
Available from Enzo Beauty,
Neoglis consists of eleven programs
treating skin ageing at all the stages
(1st, 2nd,3rd), pigmentation, acne,
dehydration. NeoGlis supplies all
salons with a full support service
including extensive training and a
range of point of sale materials.
The Intense Regulating Serum is then
applied to stabilise sebaceous
secretions. As a finishing touch, UltraMatte Moisturising Fluid is applied to
bring a hydrating and matte effect
for hours.
0208 993 8292 quoting Guild News
or circle number 51.
News.
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Retin-X™ is a triple action antiageing moisturiser, available from
House of Famuir, which
combines the time-tested results
of Retinol with algae, mineral
extracts, collagen boosters and
muscle inhibitors to give your
client’s skin the appearance of a
face-lift without the need for
Botox or surgery.
38
The X-factor
For the celebrity look...
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24
News or circle number 250.
A touch of spice
Spa Marine Spice is an exciting launch for Germaine De Capuccini in
2008 that draws on different influences from the Far East. These spa
therapies utilise the uplifting, healing and sensorial benefits of the spices
from India, Turkey, Sri Lanka and the Moluccan Islands.
For professional use only, Cinnamon Delight and Saffron Delight are
applied to the skin and massaged using traditional manual manipulation as
well as healing Obsidian Stones and nautilus sea shells to conduct the
relaxing and therapeutic massage.
For more information, telephone 0845 600 0203 quoting Guild News.
GUILD NEWS
99
Picture perfect
New for 2008, Thalgo are launching a skin Perfecting Programme,
which combines three dermatological techniques into one complete
treatment.
The first stage involves performing mechanical microdermabrasion
using the new Thalgoskin microdermabrasion system. This easy-touse machine is safe, comfortable and efficient using a patented turbo
flow projection system, which offers constant linear and rotary
projection speed to ensure even skin abrasion.
Only £199 total
cost to your client.
•
•
•
•
1 Hour Treatment
Instant Results
Professional & Friendly Therapist
Excellent Commissions Paid
The second stage is called Photo energy and uses Skinlight
technology to help reduce any potential redness caused by the
microdermabrasion stage. The final step in the treatment programme
is the Chemical phase, which uses Peeling lotion and Soothing
Neutraliser to perfect the exfoliation and reinforce cell renewal.
The new Spalasium Massage Oils by Pevonia combine natural, preblended ingredients to provide an oil base fully compatible with the
skin for optimum absorbency and proven skincare benefits.
The range includes: Serenity Aromatherapy Massage Oil, a pure
concentration of Lavender extract to alleviate stress and induce
relaxation, counteracting feelings of nervousness and apprehension;
Recovery Aromatherapy Massage Oil, which contains therapeutic
Eucalyptus and Camphor unite to deliver stimulating benefits while
promoting warmth and healing, improving respiration and stimulating
circulation; Vitality, which incorporates Rosemary and Grapefruit
extracts to uplift the spirit, stimulate alertness, and counteract lethargy,
while clearing the mind and increasing concentration, and finally,
Clarity - an unscented Massage Oil with pure Safflower and Grape
Seed Oil. For more information, telephone 01449 727000 quoting
Guild News.
In addition to the three stage treatment, clients can prolong the effects
at home using one of two specially designed kits: the DermoResurfacing Kit is a two stage radiance boosting programme, whilst
the Dermo-Peel Kit is an ideal skin rejuvenating programme for the
over 40’s.
Create a new physique
New for 2008 from Depilex, is the third generation of the Physique
unit - ‘Physique Ultima’. The re-design includes both internal circuitry
and external packaging, resulting in a more compact modern
appearance.
Manual mode allows the therapist to set parameters or alternatively
pre-set programmes can be selected. All the treatments exercise
muscle groups, but emphasis can be put on certain conditions
including programmes for firming, slimming, oedema and cellulite.
Free training is offered with purchase of the unit together with a
marketing package to launch the treatment including posters and
handout brochures.
38
To offer cosmetic
teeth whitening
in your salon,
to your clients,
call The Bright
White Company!
Offer a ‘scentual’ massage
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75
newproducts
...Look no further
For more information, telephone 01282 616611 quoting Guild News
or circle number 28.
Please call us on
0845 257 9019
or visit our web site.
C o sm e t i c Tee th Whi te n i n g
www.thebri ghtwh it ec ompany . c om
GUILD NEWS
101
64
177
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newproducts
Now men can Fake it too!
Fake Bake have introduced a new range designed especially for male
clients - Fake Bake Man - a collection of three products for shaving,
facial cleansing and bronzing.
‘Shave’ is a rich, silky gel, which lubricates and lifts beard hairs for a
smooth, comfortable shave while conditioning the skin with silk
proteins and copper peptides for firming. Added anti-oxidants aid in
blocking free radicals that assault the skin on a daily basis.
Beauty and Holistic Therapy
Training Courses
‘Scrub’ is a unique formula developed to enhance maximum facial
cleansing for the active man. Microsopic beads gently cleanse pores of
excess sebum but will maintain the acid balance of the skin while
natural antioxidants detox the skin for a smooth sleek feel.
Pathways are an independent training company offering
advanced courses at selected venues across the country.
Pathways can also train you at your salon.
All Pathways training is accredited
with the ABT and AIT.
Pathways is the CPD training provider
for ABT and AIT.
To get a natural looking tan, ‘Bronzing Gel’ will not streak, dries fast
and gives an instant colour, which develops further. Replenishing
moisturiser conditions and tones for a healthy appearance to the skin.
Bronzing Gel also contains potent free radical blockers and a special
fragrance.
Book now on 0121 705 4196
Indian Head Massage
Course Fee: £100 per person
Duration: ½ Day; 10.30 – 1.00
Delegate Numbers: Maximum 12
minimum 6
Requirements: Anatomy &
Physiology Level 2 or equivalent
Course format: Covers
WKHEHQHÀWVRIWKHFDQGOH
ingredients, how the candles
work, and indications for
treatment, treatment application
and Thermo Auricular massage
Duration: 1 Day; 10.30 – 4.00
minimum 6
Course format: Covers the
theory of Ayurveda and practical
application including techniques
and procedures
www.therapy2000.com
Order/Enquiry line: 01527 878536
Fax: 01527 574436
email: [email protected]
Ayurvedic
Training
GExperience
oan
in Goa
The
38
Hopi Ear Candle
See our web site for Special Offers
& new products
circle enquiry card
Duration: 1 Day; 10.30 – 4.00
minimum 6
Course format: Covers the
composition of the stones,
Chakras, closing rituals and
practical application and
procedures
Mádara cosmetic products, available from Natural Organic Experience,
contain the active extracts of Baltic flowers and herbs. Natural oils such as
jojoba, cocoa butter, waxes and plant-based ingredients are used as a base
for these flowers and herbs to nourish
the skin.
All ingredients are obtained from
biological cultivation or picked from
the wild. Only preservatives that can
be found in nature are used. Colours
and pigments are inorganic/mineral
pigments, which can be found in
nature (e.g. white pigment Titanium
Dioxide or Iron Oxides), or organic
pigments that are obtained from fruits,
vegetables or plants (e.g.
Chlorophyllin from green leaves or
Lycopene from tomatoes). Fragrance
is created from essentials oils and
components of essential oils.
The Body Care range consists of four
body lotions and three soaps. The Face
Care range has two soaps, two toners,
a light moisturising cream and two
enriched moisturising creams.
For more information, telephone 0207
788 7874 quoting Guild News or
circle number 215.
120
Hot Stone Therapy
Duration: 1 Day; 10.30 – 4.00
minimum 6
Requirements: NVQ Level 2 or
equivalent in Waxing
Course format: Covers theory
and practical of Advanced
Waxing Techniques including
Hollywood, Brazilian and
Californian
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Advanced Waxing
A gift from Mother Nature
Organic bursts!
Purebliss is an organic range of sensational skincare bursting with
active plant extracts and essential oils. Using only 100% natural blends,
the products are free from synthetic ingredients including mineral oils,
sulphates, artificial aromas and colours.
To ensure a longer shelf life, Purebliss’s new preservative is extracted
from the pith of oranges. The extract contains a mixture of natural
ingredients that, when combined, produce an extremely powerful
antibacterial, anti-fungal, anti yeast and anti mould agent making it a
viable range for the professional market.
ourse
Next C b ‘08
fe
th
4
W/C
ooking
Now B
For m ore i n form a t i on c on t a c t :
All ABT members receive
50% discount
102
GUILD NEWS
i n fo@t h e goa n e xpe ri e n ce . com
w w w. t h e goa n e xpe ri e n ce . com
The Goan Experience @ Tranquil Touch
4b Mosshead Road
Bearsden
Glasgow G61 3EP
Telephone: 0141 942 8818
GUILD NEWS
103
71
30
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training
Spring brides get a Royal
makeover
VTCT Approved Intensive Courses:
With spring just around the corner, therapists will soon have many brides-to-be, planning
a professional wedding makeover for their big day. The Makeover Studio School of
Make-up run an inspirational range of accredited, certified courses for Beauty
professionals looking to add to or update existing skills. Courses include Bridal Make-up
for Colour Photography, which can be incorporated into the company’s Diploma in
Advanced Make-up.
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100
Training is set to the highest standards, demonstrating the latest semi-photographic
techniques and tricks of the trade using cosmetics by Royal Effem.
For a copy of the prospectus and forthcoming course dates, please telephone 07941 245
Broken Beauty Equipment?
●
Servicing?
●
Replacements?
●
Repairing?
●
PAT Testing?
Techcare
Always be prepared
Caledonian Therapy Academy have introduced a ‘training for training’ course.
Aimed at those who already train others in Beauty or Holistics and wish to update
their skills or gain a qualification or those who are interested in training but don’t
know where to start.
0161 969 9199
For more information, telephone 0845 257 0178 or email [email protected]
quoting Guild News.
FIRST AID FOR BEAUTY EQUIPMENT
Call 0161 969 9199
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Make a difference
to your Business
with...
193
Instantaneous gratification from Sterex
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13
for a quotation or additional information
The doctor is
in the haus!
Dr Des Fernandes, the renowned
plastic surgeon and founder of
Environ Skincare has been
confirmed as a speaker at the
Successful Ageing the International
Institute for Anti-Ageing annual
conference in April 2008 in Berlin.
Over the two-day iiaa conference,
Dr Fernandes will present on the
preservation of youthful skin and the
dynamics of photo ageing. His
presentations will reveal the latest
research in skin rejuvenation and the
techniques that are being developed
for the future.
Become more successful with:
• Specialist Beauty courses
• Business training; on-site or
distance learning
• Advanced Electrolysis training
For a full listing of face to face courses and distance learning
titles visit us at www.thegmtgroup.co.uk
email [email protected]
or call 01455 632742
104
GUILD NEWS
Guildford delegates with Sterex Trainers (from left) Elaine Stoddart, Helen Graham and Garolyn Claypole.
Sterex is now holding an Advanced Cosmetic
Procedures’ (ACP) course once a month to meet the
increasing demand the latest of which was in
Guilford in Surrey.
With the ratio of one lecturer to four delegates, all
twelve that attended the training were successful in
qualifying and can now offer this skill in their
existing salons/clinics.
Elaine Stoddart Director of Training for Sterex has
been delivering and developing the training
department since 1992 says, “ Not only do these
fabulous treatments offer instantaneous gratification
for the client but the cost of the training is easy and
quick to recoup with only 3.7 hours treatment time
required to pay off the course!”
Sterex also offer refresher training for those
qualified in their ACP, free entry on their website
for successful graduates along with a hotline for
back up and support.
For more imnformation, telephone 0121 708 2404
quoting Guild News.
The two-day conference will be held
in the Radisson SAS Hotel, which
features the world’s largest
cylindrical aquarium with over
2,500 tropical fish. The programme
includes a Gala Awards Evening and
the opportunity of a stunning
nighttime tour of this vibrant and
cosmopolitan city.
To find out more information, or to
book your place, please telephone
GUILD NEWS
105
training
training
Southern
belles
The Southern School of Beauty based
near Waterlooville in Hampshire has
introduced some new courses to their
existing training calendar. Prospective
students can now apply for courses
such as complete nail technician,
beauty specialist, hot stones, ear
candling and spray tanning.
All courses are VTCT accredited and
current special offers include a 10
percent discount when booking more
than one course, or if you attend with
a friend.
Angela on 0239 225 6375 quoting
Guild News.
The Beauty Therapy lecturing team at Somerset College with Gill Morris.
Industry expert inspires students
Somerset College welcomed Gill Morris to talk
to new students at the start of term as part of
their induction programme.
Gill spoke to over 100 National Diploma
Beauty Therapy students, parents and staff
about the numerous career opportunities
available in this area and what the students
could expect in terms of salary and progression.
The high standards the students will be
expected to achieve on their courses were also
discussed as well as what future employers will
be looking for.
Said new student Frankie James: “It was
brilliant that someone in the industry, who is so
well known, came in and spoke to year one
students - especially in our first week!”
Carlton heads to London
Special offer ear
candle course
Brentwood Academy have extended their
special offer on the VTCT Level 2 Diploma
in Thermal Auricular Therapy.
Students need to pay a booking fee of £100,
50 per cent of which covers the cost of the
course kit of ear candles and VTCT
certification fees - the remaining £50 is
reimbursed upon completion of the course.
This course is timetabled over two days, Day
1 for training then a gap of approximately
four weeks for students to complete
homework and case studies before returning
for their assessment on Day 2.
Forthcoming course dates are Tuesday 29th
January and Tuesday 26th February, or
Tuesday 4th March and Tuesday 1st April.
For more information and to book your
place, telephone 01277 20 20 40 quoting
Guild News.
Learn the art of
Facelift Therapy
Lecturers from Kensington and Chelsea College were recently treated to a day of CPD from
The Carlton Group’s Trainer, Natalie Dives.
The Continuing Professional Development (CPD) training focused on the theory behind
electrotherapy treatments, such as galvanic and faradic treatments for the face and body.
106
GUILD NEWS
Ayurvedic Facelift Therapy allows you to offer
clients help with stress and tension, and assist
them in relaxation.
Courses run by the School of Ayurvedia NonSurgical Facelift will demonstrate step-by-step
techniques that you can put to effect
immediately. The therapy has been developed by
Savita Patel, after personal experiences led her
to develop her passion for massage.
For more information telephone 0207 278 8788
quoting Guild News.
Brentwood
introduce more
daytime courses
The Brentwood Academy of Health &
Beauty have announced that beauty modules
previously only available in the evenings are
now also available on Tuesday and
Wednesday morning and afternoons.
Classes that run during these times include
VTCT Cert in Facial Treatments (Tuesday
mornings), VTCT Cert in Make up (Tuesday
afternoons), VTCT Cert in
Manicure/Pedicure (Wednesday mornings),
and VTCT Cert in Wax Depilation
(Wednesday afternoons).
For more information telephone 01277 20 20
Ancient therapies
get Modern
The new Prospectus from the Modern
School of Ancient Therapies is now
available, highlighting all of the Lancashirebased School’s holistic therapy courses.
Beginner and Post-Graduate courses are
available, over one and two days. Courses
include Crystal Wand Massage Therapy,
Raindrop Therapy, Vitaflex Technique and
South Pacific Two-Therapist Massage
amongst many others.
As well as training at the School in
Clitheroe, on-location training is also
available.
For more information telephone 01200
training dates
Why not promote your next course in our Training Dates section from just £15 per issue?
Telephone Sophie on 01332 227696 for more information.
Date
Company/School
Duration Course
Location
Cost*
Contact
On request 11 days
Training for Trainers - Diploma
Caledonian Therapy Academy
Glasgow
On request
0845 257 0178
On request 2 days
Asian Bridal Make-up Certificate
Caledonian Therapy Academy
Glasgow
£250
0845 257 0178
On request 1 day
Advanced Waxing
Pathways
Various
£150
0121 705 4196
On request 1⁄2 day
Hopi Ear Candles
Pathways
Various
£100
0121 705 4196
On request 1 day
Hot Stone Therapy
Pathways
Various
£150
0121 705 4196
On request 1 day
Indian Head Massage
Pathways
Various
£150
0121 705 4196
15th Jan
1 day
Beauty Refresher - Qualified But
Not Confident
Beauty Education Company
Lichfield
£495
01543 418020
20th Jan
3 days
Indian Head Massage
Lichfield
£99
01543 418020
28th Jan
1 day
Brazilian Waxing
Lichfield
£120
01543 418020
28th Jan
Evening Improving Energy & Stopping
Food Cravings
International Dermal Institute
Free
08000 564 544
29th Jan
1 day
Acne, Allergies & Ageing
International Dermal Institute
Leatherhead
Free
08000 564 544
01543 418020
3rd Feb
2 days
Hot Stone Therapy
Lichfield
£299
6th Feb
4 days
Complete Nail Technician
Southern School of Beauty Therapy
Hampshire
On request
02392 256375
10th Feb
1 day
Fake Tanning
Lichfield
£99
01543 418020
13th Feb
2 days
Advanced Electrolysis/ Advanced
Cosmetic Procedures
Institute & Association of Electrolysis Ltd
London
£625
0870 1280477
18th Feb
3 days
Diploma in Advanced Make-up
(Photographic, Bespoke Bridal & Fashion)
The Makeover Studio School of Make-up
Portsmouth
£495
07941 245 439
3rd March 2 days
Cosmetic Make-up Techniques
Portsmouth
£285
07941 245 439
5th March 1 day
Bridal Make-up for Colour Photography
Portsmouth
£145
07941 245 439
Leatherhead
Free
08000 564 544
10th March Evening Fundamentals of Advanced Holistic Massage International Dermal Institute
10th March 5 days
Tri-Dosha Ayurvedic Massage
Tri-Dosha Ltd
West Sussex
£550
0208 566 1498
10th March 3 days
Diploma in Advanced Make-up
(Photographic, Bespoke Bridal & Fashion)
Portsmouth
£495
07941 245 439
*Course Fees may or may not include VAT and equipment, please check before booking.
GUILD NEWS
107
Rare and exclusive
opportunity to join
the celebrity party
circuit!
recruitment call 01332 227696
looking
As a result of UK and International
expansion, our company, a success
story of 15 years standing, have
launched an exclusive new product
range in the hair, beauty @ tanning
field that has been tried, tested and
loved by a diverse cross section of
‘A’ list celebrities.
call us on 01332 227696
Our new brand of Uber products
has quickly caught the imagination
of the public, (70 salons bought
product from Professional Beauty
show at NEC @ 150 VIP’s and
Celebs were given ‘Goody Bags’ at
the recent PFA Football Awards
after party). As following a
prestigious Press and Magazine
launch, and rave reviews by many
celebs, our Head Office phone has
never stopped ringing with order
requests.
for new staff?
Guild News’ Recruitment section is the industry’s guide to
the latest vacancies in the beauty, nails, tanning and
complementary therapy sectors.
To further our rapid growth, we are
now seeking high calibre business
minded people to take up UK
Regional Distributorships, at the
same time, ensuring their financial
future in one of the most vibrant and
exciting fields of our time.
See www.uberproducts.com
Whether you’re a therapist looking for a new challenge, or a salon owner
wishing to recruit staff, Guild News’ Recruitment section is the place.
Placing a job advertisement with us starts from just £85 for the month - less
than £3 per day! If your vacancy has not been filled by the deadline for
Recruitment bookings for the next issue, you will be offered the chance to
repeat your advert at a reduced rate.
What’s more, all recruitment adverts placed in Guild News are repeated
online at www.BeautyServe/Jobs free of charge for six weeks.
advertise a vacancy
telephone: sophie on 01332 227696
Name . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
how to advertise a vacancy
Simply complete the application form below or telephone us, with full details of
the vacancy you wish to advertise including:
● Job Title
● Region of the UK the job is located in
● 50 word advert - including contact details
Address
...................................................................
............................................................................
............................................................................
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Postcode . . . . . . . . . . . . . . . . . . . . . . . .
Telephone
................................................................
Qualified Beauty Therapists
to work in Sydney Australia in our beautiful Oriental Day Spa. We offer an indoor
and outdoor working environment set in an Eastern/Oriental style premise.Therapists
must have at least one of the following qualifications: HND, City & Guilds, CIDESCO
or ITEC Diplomas. Our Spa is located 15min from Cronulla Beach and close to
transport. We offer a unique working environment offering outdoor massage in our
Balinese Gazebo, meditation dome and tranquil outdoor garden setting treatments.
We use ILSCI Organic Skincare and all our body treatments are Aromatherapy based.
The suitable applicants will be hardworking, friendly and have excellent customer care
skills. Award wages plus commissions and bonuses.
For further information, resumes and enquiries please contact
Yvonne Baldan -email [email protected]
“Bringing together Salons
and Therapists Worldwide”
The World’s No. 1 Beauty
Website for Jobs
Cost effective advertising
Easy to use job
search facility
How can you be sure
your recruitment
campaign will work?
By advertising in
Guild News
the premier beauty trade
magazine!!
+44 (0)1372 363 515
So if you’re looking for Beauty
Therapists, Salon Managers,
Sales Reps, Nails Technicians,
Holistic Therapists and
Final Year Students,
call Sophie on
email:
[email protected]
Email: [email protected]
www.beautyjobsonline.com
Call our Job Hotline:
01332 227696
And we’ll do the rest!
For more information, telephone Sophie 01332 227696.
JOB TITLE
..................................................................
JOB LOCATION (please tick)
Salon/College/Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Investment of 19,500 is fully
secured! Overseas
Master
Licenses also available on request
for all countries world wide. If you
are seeking a long term new and
interesting direction, in an industry
that offers continual business
stability, and appreciate also, the
power of the public’s obsession with
what celebrities say, do and use,
then you will be very excited about
what lies ahead . . . 01925 710044
for
brochure
and
further
information.
Amazing opportunity for
❏
❏
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Highlands & Central Scotland
Southern Scotland
Northern Ireland
North West England
North East England
East Midlands
❏
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West Midlands
East Anglia
Luxury Pamper Evenings
your chance to become part of
The Über Beauty Revolution
Wales
South West England
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London
Other
TEXT (max 50 words inc. contact details, type on separate sheet if you wish):
......................................................................
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E-mail . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
If an extra £250 per week for a few enjoyable hours
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Launched recently amid the flashbulbs of a celebrity
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Guild News Recruitment, Guild Press Ltd,
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ALLERGY TESTING
TAKE YOUR PICK
Roses are RED, great jobs are too.
In Beauty or Spa, there’s one right for you.
Roses are RED, great jobs are too.
Visit our website, and check out what’s new.
What’s more, with RED, there’s something else nice,
As well as great jobs, we give good advice.
We help your career, show you how to succeed.
Both in Beauty or Spa, we’re the HOT name you need!
call sales 01332 227696
INSURANCE
SALON WEAR
classified
SALON EQUIPMENT
YOU COULD MAKE £1,000
PER WEEK EXTRA PROFIT
ALLERGY TESTING
Test your clients for:
Foods, Vits & Mins, Candida,
Pollens, Animals, etc.
FREE training and back-up.
Tel. 01422 249399 Fax 243015
[email protected]
Contact me now
NAIL TECHNICIAN
MEMBERSHIP
with Insurance £40.50
Local Call 0845 017 50 80
or visit
www.abtinsurance.co.uk
GRAB YOURSELF A NEW YEAR BARGAIN!
Sunday 13th-Friday 18th January
BUSINESS FOR SALE
Order Line
BEAUTY SALON
FOR SALE
IN SHROPSHIRE AREA
Est. 18yrs. Four treatment rooms
and reception. Good parking opp.
Close to shops. Very busy.
Leasehold. Turnover £100,000.
Suit working owner.
Please contact 07890 427196
• Beauty Couches • Nail Stations • Spa Furniture • Chairs/Stools • Reception
Desks • Lamps • Pedicure Equipment • Microdermabrasion • Epilators, etc.
00353 4297 46333
BEAUTY THERAPIST
MEMBERSHIP
Call now for your Free Mail order Brochure
www.diamonddesignsuniforms.co.uk
01270 848535
Visit our showroom in Crewe or visit online www.salonbeautysupplies.co.uk
Salon Beauty Supplies Ltd, Equipment House, Middlewich Road, Crewe, Cheshire CW2 8UY
Local Call 0845 017 50 80
or visit
BUSINESS OPPORTUNITY
NORTH LONDON
FOR SPA & BEAUTY
◆
◆
◆
◆
◆
◆
◆
◆
◆
Spa Directors
Spa Managers
Senior Therapists
Beauty Therapists
IPL Specialists
Sales Representatives
Regional Trainers
Spa Co-ordinators
Nail Technicians
FOR current vacancies and to register
visit our website
www.redhotcareers.co.uk
To contact the spa and beauty team call
01483 549 022 or e-mail
[email protected]
THERAPY
ROOMS
FOR RENT
Various sized rooms available for rent
within a well-established Health &
Beauty Clinic, on a daily/weekly basis.
Ideal for a beauty/holistic/alternative
therapist/osteopath.
Rooms from £50-£65 per day,
inc. all bills.
Tele: 07739 565136
TOWELS
Butterfly
Supplies
COMPLEMENTARY
THERAPIST
MEMBERSHIP
Local Call 0845 017 50 80
or visit
• Dotolo colon hydrotherapy equipment .£3995.inc
• Aqua med pre heaters ...........................£1895.inc
• Disposable speculums .........................from £1.50
• Anatomical charts ..............................from £15.99
• The health step .............................................£29.99
• Colonic gravity kits .........................from £199.00
• Lease terms available
• Calibration and safety checking of all colonic equipment
Be Confident
with Training
Second to None
BUY IN BULK
AND SAVE £££’s
^^^PUSPULSVUKVUJV\R
;
Tel: 01652 634694
Get ahead with the
FxMannequin
Towels and
Disposable Products
Tel: 01233 861249
www.butterfly-supplies.co.uk
Complete Range of
Towels & Accessories
Majestic Towels Ltd
Tel Nos: 0121 773 9091/772 0936
Fax No: 0121 766 8029
E-mail: [email protected]
Website: www.majestictowels.co.uk
GUILD NEWS
The uk’s largest supplier of
colon hydrotherapy equipment
New Age
Micropigmentation
● First Class Digital Equipment - For
Accurate, Smooth & Efficient Application
● Ingenious FXMannequin Training
Aid - Practice Makes Perfect
● Full Range of Courses - Individual
Procedure Programmes, Corrective &
Remedial, Customised Refresher
● Exclusive True Colour Pigments Field Tested for Over 25 Years
● Post Training Back Up - Reassurance with Technical Support &
Telephone Help Line
● Finance Option - Spread the Cost
Britannia House, Mole Street
Sparkbrook, Birmingham B11 1XA
110
COLON THERAPY
SUPPLIES LTD.
MICROPIGMENTATION
0870 300 2078
For further information
DermaFX Ltd, PO Box 2477,
Woodford Green IG8 1FE
www.colontherapysupplies.co.uk www.health-step.co.uk
AESTHETIC EQUIPMENT
SUPPLIES
Find a Salon Wear Supplier at
Find a Couch Supplier at
www.BeautyServe.com
www.BeautyServe.com
DON’T MISS OUT ON SALES
If you are reading this how many of your potential
customers are too? Call today
Tel. 01332 227696
IPL - HAIR REMOVAL
SKIN REJUVENATION
VASCULAR ETC.
RADIO FREQUENCY,
TATTOO REMOVAL
New and Used Equipment
- full warranty.
Up to 5K trade in for your old IPL/Laser
Training and Certificates included
24/7 ongoing support
0845 094 0469
[email protected]
Guild News
Subscription
Hotline
Telephone:
01332 227690
Find a Hair Removal Supplier at
www.BeautyServe.com
GUILD NEWS
111
classified
call sales 01332 227696
call sales 01332 227696
SECONDHAND EQUIPMENT
SALON SUPPLIES
classified
SOFTWARE
ENERGIST
ULTRA
IPL
Hair reduction,
skin
rejuvenation,
acne,
pigmentation,
thread veins,
etc.
Premier Software
Spa & Salon Management Software
Call now for a FREE DEMO
Tel: +44 (0)1543 466580
www.premiersoftware.co.uk
Bring your business to life ...
Business software for forward
thinking salon owners
SUNTANNING & SAUNA
For more information call:
0870 350 4410
www.millenniumsoftware.co.uk
Three years old, one careful operator, very
light usage, three applicators
Excellent condition
Nail art brushes
TRAINING
Serviced with new maintenance agreement
by
Location: North London
Call Julie on 08452 579 579
NEW & 2nd HAND
SUNBEDS
Find a Sunbed Supplier at
Products, treatments and training for:
www.BeautyServe.com
Gels ● acrylics ● fibreglass ● hand and nail care
● natural nail care ● foot care ● LCN SPA
STAND UP’S
KBL T230 WATTS (new)
ALISON 200 WATT
ALISON 180W
Crownbrush.co.uk
tel:
01737
556777
LAYDOWN’S
Ergoline 700, 600, 500, 450
Kbl 6800 (new)
SAVE MONEY
Tube prices - KBL & ERGOLINE SPARES
- Acrylics - aqua
JANUARY
MADNESS SALE
OF IPL
Pamper your clients with a new freshening experience today
Brand new Salon-Care Men is a unique hygienic wet
towel specifically designed for use before and after
men’s treatments such as a haircut, shave or body
treatment. This thick, strong, tear-resistant, soft cloth like
towel is balanced to the skin’s natural pH and is infused
with a subtle cologne to cool and refresh after any
treatment. If you value your clients then Salon-Care Men
is a must for your salon.
NEW
£4k CACI IPL
£3k ELORA
£7k SOFTLIGHT
£3k CHROMOLITE
£2k BIOLITE
Safe, Gentle and Convenient
For the most cooling burst of freshness use the new Ph5.5 SalonCare Hygienic Moist Towelettes. These world class hygienic wet
towels are much bigger, thicker and softer. These new towels
incorporate an exclusive new technology called Spunlace, which
makes for a much softer, stronger, tear-resistant towel.
Tel: 01926 613535 Fax: 01926 613838
Call Demilec 01737 556777
puts you in touch with the highest number of Salon Owners
and Beauty Therapists in the UK
. . . and with display boxes starting from as little as £50
it won,t cost an arm and a leg!
Classified Rates start at
ONLY £25
per scc
for one insertion (min 2cm)
£20 FOR SIX INSERTIONS
www.salonbeautysupplies.co.uk
Online Beauty Furnishings
112
GUILD NEWS
Find a Beauty Wholesaler at
www.BeautyServe.com
(All prices are per insert, exclusive of VAT)
Call Sophie on
Call Steve on 07887 731126
SUNBEDS WANTED FOR CASH
01332 227696
today!
Meeting the high expectations of you and your clients.
Training courses for all standards at a location near you.
Online ordering with monthly offers.
LCN-CLUB scheme with loyalty discounts.
Find a Nail Supplier at
www.BeautyServe.com
SECONDHAND EQUIPMENT
Smile Quest Professional System
Guild News’ Classified Section
Freshening Wet Towels...
Repairs and spares for Mystic Tan
Re-tubing / service available
IMPORTANT:
Readers obtaining second hand professional
beauty equipment through Guild News should
be aware that professional equipment must be
operated by staff with approved diploma
training. Repairs and guarantees can only be
fulfilled by approved service engineers. If in
doubt contact your nearest approved distributor.
The revolutionary SmileQuest Laser Teeth Whitening System has
been specially designed and developed for the beauty industry.
Compact and mobile, it is the only system on the market that
incorporates a built in aspirator to remove the whitening gel
making it THE most technically advanced and
user friendly teeth whitening system in
production. The fully integrated system
includes a teeth whitening laser, aspirator
and curing light all neatly packaged in a
stylish silver moulded plastic casing. The
ergonomic design and aesthic appeal of the
system makes it an asset to any salon and
the durable lightweight casing means it is
also ideal for mobile teeth whitening
therapists. Training will be certified and will
be included in the package.
Price: £9999 no vat
Contact: 07810 520883
Excellent customer service and technical support.
Reliable stock supply.
+44 (0)1273 - 837 302
www.beautyconcepts.co.uk
INTENSIVE NAIL & BEAUTY
TRAINING
HELD IN THE SOUTH-EAST & MIDLANDS
1 & 2 DAY DIPLOMA COURSES
LEADING TO CITY & GUILDS QUALIFICATIONS
Manicure, Pedicure, Nail Extensions, Nail Art,
Waxing, Facials, Lash Treatments, Body Massage,
Reflexology, Hot Stone Massage,
Indian Head Massage & Ear Candles
Now offering eyelash extension training
0845 601 8272
www.thebeautyacademy.org
THE (Formerly
BEAUTY
ACADEMY
Herts & Essex Academy)
GUILD NEWS
113
✁
classified
Guild News
call sales 01332 227696
Fax back on
01332 227688
Response Service
January 2008
TRAINING
PLEASE COMPLETE IN BLOCK CAPITALS
Surname
MICROPIGMENTATION
SPECIALISTS
MICROPIGMENTATION SPECIALISTS
Permanent Cosmetics
Training with Confidence
MEDICAL
MEDICAL
TATTOOING
TATTOOING
• Access to the top UK experts and equipment
• Full range of courses, from beginner to advanced
• Full after-training technical and business support
• Payment options for all courses
Telephone
E-mail address
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Precision
Plus medical
Precision
Plus medical
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class
2A medical
FHUWLÀFDWLRQ
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www.nouveaucontour.co.uk
Fully Accredited
CIBTAC School
in Grantham,
Lincolnshire
Sally Todd:
1 - 2 day
intense
courses
HIGH QUALITY TRAINING in
facials, eye treatments, make-up, manicure,
pedicure, nail extensions, nail art, waxing,
electrolysis, body massage, electrical face
& body treatments, ear candles and
ear piercing
For further information call 020 8502 0240
Website: www.beautec.co.uk
01476 405202
Feel the energy and guide yourself to share professional training
with people who are passionate for teaching you will enjoy and love
[email protected]
www.ukholistics.co.uk
Health & Beauty Training
Awards 2007. Winner in
Complementary Therapies
Inspired
Beauty Training
1 and 2 day intensive courses:
1 day @ £110 2 days @ £185
• Eye Enhancement
• Waxing
• Silk, Acrylic & Gel Nails
• Man/Ped
• Cosmetic Make-up • Anat & Phys
• Body Massage
• Stone Massage
• Hopi Ear Candling
• Facials
• Eyelash Perming • Indian Head Massage
Luxurious surroundings. Maximum 4
students. All courses are Guild & BABTAC
approved. In-house training can be provided.
Near Sheffield, S. Yorkshire
Contact Julie Bowes on 01709 730216
www.inspiredbeautytraining.co.uk
E-mail [email protected]
KJT (beauty, nails & training) Ltd
THE KONAD NAIL ART STAMPING KIT
To order on-line: www.konad.co.uk
or call 01743 440114
Please call Sophie to place your
Finalist Customer Care
ACADEMY OF
MICROPIGMENTATION
Specialising in Permanent Make
Up - ( Eyebrows, Eyeliner,
Lipliner and More)
Training in Permanent Make Up
- Basic & Advanced
Also providing
Dermal Filler Treatments - Collagen,
Restylane, Perlane and Hydra Fill
(removal of facial lines and wrinkles as
well as plumping of the lips)
For more information contact
MaryLee on
020-7536-9868 or 077-6860-2847
e-mail: [email protected]
Website: www.maryleemakeup.com
Docklands E14 6NU & Knightsbridge SW3 1NZ
Learn how to treat
THREAD VEINS
successfully using
microsclerotherapy
Potential for high additional earnings
Models, manual, certificate and complete starter
pack, included. Full post-training support
Contact Scleromed for details
0161 633 1191
Book now for our BABTAC Approved
TRAINING CLASSIFIEDS
01332 227696 or email
[email protected]
Intensive THREADING
(Eyebrow Shaping)
& HENNA Courses
on
GUILD NEWS
❑ 132
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(\HOLQHU
(\HOLQHU
Lipline, Lip Blush
Lipline, Lip Blush
Block, Powdered or Hairstroke ‘Brows
Block, Powdered or Hairstroke ‘Brows
Call or Click 0845 230 1210
www.medicaltattoosystems.co.uk
Telephone
Aromatherapy Direct
Eve Taylor Aroma.
0187 257 3543
0173 326 0161
Find new Training Courses at
www.BeautyServe.com
435 Kenton Road, Harrow, Middx HA3 0XY
Tel: 020 8206 2616
Email [email protected]
www.varshabeauty.com
Salon Manager
Beauty Therapist
Student
Other (please specify):
.......................
7
6
ABT
Corp & Medical
Finance
0845 017 5080
Bretherton Products
House of Famuir
Salons Direct
Salonserve
01928 739 712
01767 680 041
01480 404 200
0845 345 9215
0800 0181 171
COLON HYDROTHERAPY
❑ 151
❑ 191
❑ 86
Chi Centre Ltd
Inner Health Clinic
Stoodley Clinic
01628 626611
01823 333 030
01706 818 332
COSMETICS
❑ 54
❑ 38
Royal Effem
Youngblood
0845 230 1581
01306 886 425
COUCHES AND FURNITURE
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1
250
136
168
46
177
Bretherton Products
House of Famuir
JPM Products Ltd
Salons Direct
Salonserve
Therapy 2000
01767 680 041
01480 404 200
01920 468 380
0845 345 9215
0800 0181 171
01527 878536
Bodytox
0808 178 9599
Beauty UK 2008
Professional Beauty
Vivaness 2008
01332 227 698
0207 728 4298
0134 271 7350
DETOX
❑ 202
EVENTS
❑ 200
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❑ 178
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1
4
103
104
66
250
231
46
Bretherton Products
Dermalogica
Eden Aesthetics
Environ
Eve Taylor Aroma.
House of Famuir
Sorisa
Zahra
01767 680 041
0800 591 818
01245 227 752
0208 450 2020
01733 260 161
01480 404 200
0161 976 4614
0800 0181 171
FINANCE
❑
6
Corp & Medical
Finance
01928 739 712
HAIR LOSS
❑ 194
On Group
❑ 7
❑ 121
❑ 222
Australian Bodycare
Bretherton Products
Chromogenex
Chromolite
Mundo Professional
0113 258 5540
0870 770 3864
01892 750 850
01767 680 041
01554 755 444
Cosmetique Clinics
Skin Techniques
0161 950 8893
01427 875 888
ABT
More Th>n
Therapy Insurance
Services Ltd
0845 017 5080
0800 107 8398
023 8062 1550
LIGHT-BASED EQUIPMENT
❑ 154
❑ 1
❑ 24
❑ 218
❑ 5
❑ 145
❑ 114
Beautiful Technologies
Bretherton Products
Chromogenex
Chromolite
Chromogenex Nicolite
Enhance Beauty
Sorisa
Venus Concepts
01433 659 900
01767 680 041
01554 755 444
01554 755 444
0871 4237138
0161 976 4614
0207 5145976
MICRODERMABRASION
❑
1
Bretherton Products
01767 680 041
NAIL TREATMENTS
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163
216
101
230
79
199
107
Bio Sculpture
Calgel
Nailsforu
NSI
OPI
Pinks Academy
United Beauty
Products
0845 331 2347
0845 230 1087
0161 279 1559
0808 202 0855
01923 240 010
01332 204 804
❑ 100
Techcare
0161 969 9199
28
171
208
26
4
103
104
51
66
215
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142
146
73
Algotherm
Australian Bodycare
Carole Franck
Cosmeceuticals
Dermalogica
Eden Aesthetics
Environ
Enzo Beauty
Eve Taylor Aroma.
Natural Organic
Experience
Oe
OPI Avoplex
On Group
Pier Augé
Please Fax to 01332 227688, or post to Guild Press Ltd.,
141
78
97
21
213
Sesha Skin Therapy
Skinsmith
Spa Sorisa
Susan Molyneux
YonKa
Telephone
0208 371 9908
01527 834 904
0161 976 4614
01242 570 515
0207 518 8370
SMOKING CESSATION
❑ 218
Chromogenex Nicolite 01554 755 444
SUNLESS TANNING
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87
35
72
106
107
Sunjunkie Booth
Sunjunkie Spray
Sunjunkie Stick-On
Leisure Sales
United Beauty
Products
0161 491 4499
0161 491 4499
0161 491 4499
01625 501611
01536 463 350
SUPPLEMENTS
❑ 214
❑ 194
ANP
On Group
0208 830 8030
0870 770 3864
TEETH WHITENING
❑ 1
❑ 75
Bretherton Products
Bright White
Company
01767 680 041
0845 257 9019
TRAINING
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30
71
151
193
120
191
210
64
180
86
13
Brentwood Academy
Carlton Institute
Chi Centre Ltd
GMT Group
Goan Experience
Inner Health Clinic
Santi Development
Pathways
Skin Techniques
Stoodley Clinic
The City Academy
01277 202 040
01395 279 777
01628 626611
01455 632 742
0845 456 1393
01823 333 030
0208 323 8020
0121 705 4196
01427 875 888
01706 818332
01273 777 177
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❑ 84
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Florence Roby
Inline London
La Beeby
0151 548 2228
0845 077 0045
0114 251 3511
UV TANNING
SKINCARE
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Circle No Company
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UNIFORMS
01536 463 350
SERVICE/REPAIR
HAIR REMOVAL
❑ 171
❑ 1
❑ 24
01926 485 179
01480 404 200
0800 0181 171
INSURANCE
FACE AND BODY
❑
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Telephone
Hare & Beauty
House of Famuir
Salonserve Waxes
INJECTABLE TREATMENTS
BEAUTY SUPPLIERS & EQUIPMENT
❑ 1
❑ 250
❑ 168
❑ 46
Circle No Company
❑ 211
❑ 250
❑ 46
HYGIENE
BEAUTY SERVICES
• Anatomy & Physiology
• Aromatherapy diploma
• Colour Healing
• Crystal Healing
• Crystal Wand Healing Facial
• Hopi Ear Candles
• Indian Head Massage
• Quantum Touch
• Reflexology diploma
• Reiki I, II & Masters
• Sports Massage
• Swedish Body Massage
Salon Owner
If any of the following companies’ products are of interest to you, please tick the relevant box(s)
and fax to 01332 227688. If calling direct, always mention Guild News, as special offers may be available.
AROMATHERAPY
SEMI-PERMANENT MAKE
MAKE UP
UP
SEMI-PERMANENT
24/7 Make-Up
Make-Up looks
looks that
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Bespoke WUDLQLQJ & product supplies
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High quality training includes:
For more information call 08456 443994 today.
Areolas
Areolas
Burns
Burns
Scars
Scars
&DPRXÁDJH
&DPRXÁDJH
Cleft Lip
Cleft Lip
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6FDOS&DPRXÁDJH
Skin Grafts
Skin Grafts
Face Lift Scars
Face Lift Scars
Job Title:
First Name
01282 616 611
01892 750 850
01823 421 521
0845 555 2121
0800 591 818
01245 227 752
0208 450 2020
020 8993 8292
01733 260 161
0207 788 7874
0845 230 1581
01923 240 010
0870 770 3864
01372 7296929
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01625 501611
WEIGHT LOSS & BODY TONING
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198
63
231
145
186
126
234
Beautiful Technologies
Cocoon
Hypoxi
Sorisa
Sorisa PSP
Slim Images
Thalac
VacuStep
01433 659 900
0800 612 566
0870 414 6969
0161 976 4614
0161 976 4614
01733 344 198
01372 729 929
0800 8766 763
WHOLESALERS & MAIL ORDER
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❑ 168
❑ 46
Bretherton Products
House of Famuir
Salons Direct
Salonserve.com
01767 680 041
01480 404 200
0845 345 9215
0800 0181 171
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