September, 2014 - Art World News

Transcription

September, 2014 - Art World News
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Art World News
SEPTEMB ER 2014
THE INDEPENDENT NEWS SOURCE
NIELSEN BAINBRIDGE
GROUP ACQUIRES
THE HOME DECOR
COMPANIES, CHANGES
NAME TO NBGHome
It was announced in August
that Nielsen Bainbridge
Group (N&B) has acquired
the Home Décor Companies (THDC) of Southaven,
MS, a leading provider of
moderately priced home
décor products to mass,
home improvement, discount, and specialty retailers in North America. The
combination with N&B’s
custom and readymade picture frame business creates
a leading provider of home
furnishing products and wall
décor to retailers. According
to the press release posted
at the website of Kohlberg
& Company, the private equity firm that owns N&B, the
continued on page 16
INSIDE THIS ISSUE:
FOCUS ON FRAMING
Award-winning custom
framers describe how they
select mouldings to carry
in their store. Article begins
on page 26. In “Fitting Art
to a Space,” Greg Perkins
of Larson-Juhl shows how
custom framers can help
clients make their new art
purchases work with their
existing collection through
careful framing choices.
Turn to page 30.
LYRICAL FINE ART SIGNS
TWO MORE ARTISTS
Lyrical Fine Art is adding
Ron DiScenza and Joe
Berezansky to its stable of
artists that includes Daniel
Del Orfano, Tim Gagnon,
Ferjo, Chris Collins, and
Cathy Nichols. Page 10.
Madison Galleries, La Jolla, CA’s Hunt Slonem exhibit “Bunnies.”
ARTISTS’ MULTIPLE GENRES
AN ASSET TO GALLERIES
To keep people coming back, gallery owners have learned that
offering a diverse array of products and services opens the
door to new foot traffic and can cast a larger net for attracting
new customers. But what gallery owners may have missed
is that some artists are also using this strategy in their
own artwork, creating pieces new art buyers. The key to
featuring various genres and having success with this
subject matter, thus broaden- concept is to make sure not
ing their appeal to collectors. to lose sight of the artist’s
This has become a way to style, technique, and brand.
keep existing collectors ex- Chalk & Vermilion Fine Arts
cited about an artist’s portfo- Inc., Greenwich, CT, represents
continued on page 16
lio, while also appealing to
QUOTE OF THE MONTH:
“What many gallery owners find
is that their customers are much
more open to different genres
once they become collectors of
a particular artist’s work.”
Del Bloss, page 36.
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LOUIS MAGRE
Joyful Day
20x24 inches
A Touch of White 32x16 inches
Global Fine Art
presents
the original
paintings of
Louis Magre
Burst of Color
24x30 inches
800•276•2936
574•288•2738
gfafineart.com
Feel the Rush
24x24 inches
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VOLUME XIX
ISSUE 8
INSIDE THIS ISSUE
DEPARTMENTS
ARTISTS & PUBLISHERS
Page 10
FRAMING
Page 26
DETAILS OF
A FRAME DESIGN
Page 30
WHAT’S HOT
IN OPEN EDITIONS
Page 40
NEW ART
Page 42
OPEN EDITION PRINTS
Page 43
GALLERY LIGHTS
Page 44
Martin Lawrence’s
The Art of Imagining
Steve Alpert:
Artist as Activist
Framing: Which
Mouldings to Carry?
Martin Lawrence Galleries,
Las Vegas, holds its third annual “The Art of Imagining”
event featuring unveilings, the
debut of work by a new artist,
and lots of entertainment.
Steve Alpert has created
“Journey of Souls,” a painting based on photographs
taken by Sgt. Paul Dargan of
a memorial for fallen soldiers
45 years ago in Vietnam.
As fall is typically when many
framing manufacturers release new mouldings, we
speak with custom framers
about how they choose from
the many new designs.
Page 14
Page 20
Page 26
Frame Design:
What’s Hot in
Fitting Art to a Space Open Editions
Gallery Lights:
Noteworthy Events
Columnist Greg Perkins discusses how custom framing
can be made to different sizes
to accommodate the display
space by making the most of
design and techniques.
In What’s Hot in Open Editions, we feature a variety of
the latest best selling open
edition prints from publishers,
as well as those companies’
contact information.
Art galleries, their owners, directors, custom framers, staff,
clients, and collectors are featured celebrating art show
openings and events in this
month’s Gallery Lights.
Page 30
Page 40
Page 44
CLASSIFIEDS
Page 45
AD INDEX
Page 46
Artwork featured is
“ Colored Cotton Blend”
by James Rieck, an oil
on canvas measuring
64 by 54 inches ($19,000).
Call Lyons Wier Gallery,
located in New York,
at (212) 242-6220, www.
lyonswiergallery.com.
ART WORLD NEWS
PAGE 7
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IN OUR OPINION
CULTURE MATTERS.
HOW FAR WILL
BLISS GO?
he general management
thesis suggests that
happy employees make
profitable companies. To
prove the point, dozens of
articles appear in the business press painting pictures
of frolicking employees on
business campuses knee
deep in money.
T
Most often the latest corporate tech scion is shown
flashed with a caption that
reads, “Twitter employees
have unlimited vacation,” or
“Google staff can take naps
in pods placed around the office,” (both true).
This does not sound like
Main Street where most art
and framing retailers reside.
Here is where the quotient of
human happiness is doled out
in conscious yet modest
ways from business owners.
But still, happiness vis-à-vis
culture in the store, gallery,
and frameshop matter immensely. It is that which
pulses through the veins of
each employee and ultimately
finds its way to the mind and
heart of a customer.
A positive culture often becomes the underpinning of
why clients are either lost or
retained. It’s really a fact of
human nature—people seek
out the situations, opportunities, and people that most accommodate them. A cheerful
greeting, a smile, and a pleasant disposition among the
staff in a gallery or frameshop
goes a long way toward making a sale.
A RT W ORLD N EWS
Editor in Chief
Managing Editor
Production Manager
Editor at Large
Columnists
Koleen Kaffan
[email protected]
Sue Bonaventura
[email protected]
Jo Yanow-Schwartz
Todd Bingham
[email protected]
Barney Davey
[email protected]
Joshua Kaufman
[email protected]
Co ntributing Writers
So, as we shake the unevenness of the summer season from our thoughts, let’s
elevate the psychological payback for all the stakeholders
in our galleries and frameshops. Be happy. The potential of the upside will be
immeasurable.
Sarah Seamark
[email protected]
Publisher
Associate Publisher
Information Technologist
Greg Perkins
Cristi Smith
Zella Hannum
John Haffey
[email protected]
Brooks Male
[email protected]
Joe Gardella
Editorial Advisory Board
John Haffey
Publisher
Phillip Gevik, Gallery Phillip, Toronto, Canada
Steven Hartman, The Contessa Gallery, Cleveland, OH
Jeff Jaffe, POP International Galleries, New York
Heidi Leigh, AFA, SoHo, NY
Ruth-Ann Thorn, Exclusive Collections Gallery, San Diego, CA
ADVERTISING SALES INFORMATION
Eastern U.S. & International
Midwest & West Coast
John Haffey, Publisher
Phone (203) 854-8566
Fax (203) 854-8569
[email protected]
Brooks Male, Associate Publisher
Phone (847) 877-4568
Fax (203) 854-8569
[email protected]
Art World News (Volume XIX, Number 8) ISSN 1525 1772 is published 10 times a year by
Wellspring Communications, Inc.: 143 Rowayton Avenue, Rowayton, CT 06853.
Phone (203) 854-8566 • Fax (203) 854-8569; To order additional copies or back issues
e-mail: [email protected] or fax to (847) 776-8542. Please indicate which month and year you
are requesting. Single copy price is $10.00.
All rights reserved. No part of this publication may be reproduced or transmitted in any form or
by any means, electronic or mechanical, including photography, recording, or any information
storage and retrieval system, without permission, in writing, from the publisher.
PAGE 8
ART WORLD NEWS
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ARTISTS & PUBLISHERS
Introducing Candace Christiansen
Carol Schwartz Gallery Rare Exhibit
Candace Christiansen, known
for her style
that combines
both traditional
and contemporary studies,
is now looking
to expand the
reach of her
art by working
with select galleries nation- “Separateness Dissolves” by Candace
wide. The Santa Christiansen, 48 by 36 inches ($7,500).
Cruz, CA, artist
focuses exclusively on original work, with a starting price for
her acrylics on canvas and on board of $1,000 for a
12- by 12-inch painting, with sizes available up to 48 by 36
inches. For details, call (831) 431-0150, e-mail: christiansen.
[email protected] or visit: www.candacechristiansen.com.
Carol Schwartz Gallery
in Chestnut Hill, PA, is
hosting the first exhibition of the late Ursula
Sternberg’s work in 15
years that represents a
large selection of the
local artist’s paintings
on panel, watercolors,
monoprints, and ink
drawings. Entitled “Between Two Worlds,” the
works on exhibit through
the end of October
range in size from 8 by
10 to 40 by 52 inches,
with retail prices ranging “Carte Postale (Pink Road)” by
from $200 for prints to Ursula Sternberg is an oil on
$15,000 for oil paint- braced paper, 40 by 52 inches.
ings. A newly released
294-page hardcover book with the same title as the exhibit,
sells for $70 through the gallery. For more information, visit:
www.carolschwartzgallery.com or call (215) 242-4510.
Lyrical Fine Art Signs Ron DiScenza
Street Art to Benefit the Homeless
“Lover’s Lake” by Ron DiScenza, a new giclée on canvas
release, edition of 95, 40 by 26 inches, retailing for $1,550.
Lyrical Fine Art, Hauppauge, NY, is now publishing Italian artist
Ron DiScenza whose oil paintings with many layers of glazing
combine the classic style of Masters he studied such as Velasquez, Singer Sergeant, and Vermeer, with a modern
tempo. “Ron’s work evokes emotion in the viewer who can
create their own stories from what he has painted,” says Lyrical Fine Art’s James LaMantia. The company also has added
Joe Berezansky whose paintings tell stories of an idealized
world. Visit: www.lyricalfineart.com or call (631) 787-8585.
PAGE 10
Pamela Sukhum of
Minneapolis
has
joined with other
Street Art artists to
create small pieces
of art on paper to
give to homeless
people, pan-handlers,
and anyone in need,
in the spirit of mutual Artist Pamela Sukhum’s Street
respect and shared Art created to help the homeless.
humanity. Recipients
decide whether to keep the art, sell, trade, or gift it. The mission of Street Art is to provide a means with which people
can connect with homeless individuals in the spirit of dignity,
respect, and shared humanity through the vehicle of art. Each
piece Sukhum creates, all 5 by 7 inches, contain the words
“Om Me Pad Me Hum,” meaning “compassion for all sentient beings” in Sanskrit. She saw this prayer inscribed on a
Mani stone when traveling in Tibet, and is now spreading the
blessing through Street Art. For details on how to volunteer
or contribute, visit: www.infinitevisionart.com/street-art.
ART WORLD NEWS
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A&P
Stiltz & Shvaiko: Wine and Romance Mary Johnston on the Road!
Ocean Galleries
was the setting
for Labor Day
weekend receptions for
Soho Editions’
artists Viktor
Shvaiko and
Thomas Stiltz
for their show
entitled “Wine
and Romance.” Thomas Stiltz, left, whose signature imBoth
artists ages of wine bottles are shown, is joined
were in atten- by fans of his artwork, Debbie and Rick
dance for three Stamm of Haverford, PA.
evenings at the
Stone Harbor, NJ, gallery where their originals were displayed
and new limited edition prints on canvas and aluminum
unveiled. The occasion also marked the release of
Shvaiko’s new 130-page book with 70 color plates, Walking
Through Time. Says Elliot Burns, owner of Soho Editions,
Irvington, NY, “No one does a better job in promoting
a show than Josh and Kim Miller, who I’ve known for
20 years.” For Ocean Galleries: www.oceangalleries.com.
Jenna Lash Exhibit at Bitcoin Center
Artist Jenna
Lash got to
ring the opening bell for
trading at New
York’s Bitcoin
Center. The
occasion marked the opening of the
artist’s threemonth long exhibit of her Artist Jenna Lash, center, with her husband
neo-pointillist Alan and Ginger Broderick, TV show host.
currency themed work, including her newest painting featuring the
bitcoin—setting the background to the center’s weekly
bitcoin trading sessions. Prices for Lash’s work range from
about $5,000 for a 48- by 60-inch painting to $9,000 for
a larger diptych. For more on the New York-based artist, visit:
www.jennalash.com or send an e-mail: [email protected].
PAGE 12
“Glow in the Sky” by Mary Johnston is an oil on canvas
measuring 72 by 36 inches that retails for $3,450.
Contemporary landscape painter Mary Johnston of Carmel,
IN, is taking her work on the road, driving a van filled with her
oil paintings to two major art fairs: Art San Diego, November
6–9; and the inaugural Art Denver, November 14–16. Prior to
that she is exhibiting at Art Prize in Grand Rapids, MI. Although her artwork is in some galleries, the artist enjoys the
show circuit, and plans to participate in 16 art fairs this year
alone, mostly in the Midwest. For more on her work, that sells
for $350 for a 12- by 12-inch piece to $3,450 for a 72- by
36-inch painting, visit the Mary Johnston Studio at: www.
maryjohnstonpaintings.com or call (317) 730-7221.
Pat Moss Unveiling at Frame Haven
When Pat Buckley
Moss had a show
with Don and Audrey McKanna of
Frame Haven Art
Gallery in Springfield, Ohio, five
years ago, she
took the opportunity to tour several
of the area’s his- “Summer at the Mansion” is a new
toric mansions. print release by Pat Buckley Moss.
One she particularly enjoyed is Bushnell House, the subject of her latest print
release, “Summer at the Mansion,” that she unveiled at
her show at the Springfield gallery in August. The giclée
on paper, 11 7/8 by 8 3/4 inches, edition of 250, retails
for $85. For more details on the print, visit: www.pbuckley
moss.com; for the gallery: www.framehaven.net. See page
44 for photo of Pat Moss at Frame Haven Art Gallery.
ART WORLD NEWS
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Adamo
Eventov
1 800-487-1273
www.progressivefineart.com
[email protected]
Progressive Fine Art
2586 Dunwin Drive, Unit 5A
Mississauga, Ontario L5L 1J5
Braul
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A&P
MARTIN LAWRENCE’S THE ART OF IMAGINING
With more than 214 people
Martin Lawrence Galleries figurative elements with sur- 1940 by Wallace Laboratoin attendance, Martin Lawr- and Chalk & Vermilion Fine realist symbolism. With 15 ries. The painting was used
ence Galpaintings sold, as a backdrop for a recepleries at The
the debut was a tion held in a ballroom at the
Forum Shops
near sell-out for Waldorf Astoria in New York
at Caesars
the artist.
for the launch of the pharmaPalace, Las
ceutical company’s tranquilVegas, unMartin Law- izer, Miltown. In 1995, the
veiled the
rence Galleries’ painting was part of an exworld’s
Las Vegas loca- tensive Dalí exhibition held
largest Saltion features a at Museum Beurs van
vador Dalí
26,000-square- Berlage in Amsterdam.
painting,
foot showroom
“March of
and therefore
During this year’s “The
Time Combecame the ideal Art of Imagining” event
mittee: Pasetting for Dalí’s there were various acts enp i l l o n ”
oil and tempera tertaining attendees. Musiduring the
on joined, un- cians Carson & Tess Henley
g a l l e r y ’ s Pictured during the event are, from left, artists Felix Mas,
stretched canvas performed. Magician Michael
third annual François Fressinier, Anne Faith Nicholls, and Kerry Hallam, which measures Friedland did a magic show.
“The Art of Chalk & Vermilion Fine Arts owner David Rogath, and
756 by 192 Stilt walkers and acrobats
Imagining” artists Liudmila Kondakova, Mark Kostabi, René Lalonde, inches and that walked among the crowd
e v e n t . Robert Deyber, Philippe Bertho, and Douglas Hofmann.
was last exhib- performing. Artist Mark
Through tickited in 1995.
Kostabi also played a few
et sales and donations, money Arts Inc.’s artists that were
songs on the piano for colwas raised for the University in attendance included PhilDalí’s “March of Time lectors. Co-sponsorship of
Medical Center (UMC) ippe Bertho, Robthe event was
Trauma Center, located in ert Deyber, Fraprovided by
Las Vegas.
nçois Fressinier,
Line
39,
Kerry
Hallam,
PerrierStacie Goulet, gallery di- Douglas Hofmann,
Jouet and
rector, says that the yearly Liudmila
KonAbsolut Elyx
event has become some- dakova,
Mark
Vodka, Donthing that collectors and Kostabi, René
ald Pliner,
artists alike look forward Lalonde,
Felix
and Sprinto attending. “This year’s Mas, and new
kles Cup‘Art of Imagining’ exceeded artist Anne Faith
cakes.
all of my expectations,” she Nicholls.
says. “We had first-class
For furfood and entertainment
The event was
ther inforthat complimented our ex- also the debut
mation, teleclusive art collection and our of paintings by Salvador Dalí’s original painting, “March of Time
phone MarVIP’s could not have been Nicholls whose Committee: Papillon,” was unveiled at Martin Lawrence
tin Lawrence
happier with this weekend- whose work she Galleries’ third annual “The Art of Imagining.”
Galleries
long event. Many people describes
as
Las Vegas at
have already RSVP’d for “shamelessly autobiographi- Committee: Papillon” was (702) 991-5990 or go to:
next year!”
cal” and features neo-folk originally commissioned in www.martinlawrence.com.
PAGE 14
ART WORLD NEWS
Lyrical-SEP13 copy_Layout 1 9/22/14 8:57 AM Page 1
Daniel Del Orfano
"Reminiscing"
Embellished Limited Edition Canvas
35 x 28, 25 x 20
Joe Berezansky "Wild Spirits"
Limited Edition Canvas 16 x 31
Ron DiScenza "Woman From Naples"
Limited Edition Canvas 30 x 30
(631) 787-8585
Introducing
the Art of
Joe Berezansky
and
Ron DiScenza
WWW.LYRICALFINEART.COM
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NIELSEN BAINBRIDGE
GROUP ACQUIRES
THE HOME DECOR
COMPANIES, CHANGES
NAME TO NBGHome
continued from page 1
acquisition significantly
expands N&B’s product lines
and customer base and provides substantial revenue
synergy opportunities. The
combined company will
operate under the name
NBGHome.
Scott Slater, newly appointed
CEO of NBGHome, a 30plus-year framing industry
veteran and CEO of N&B,
stated, “THDC’s product categories of portable lighting,
wall décor, decorative soft
goods, and accent furniture
are complementary to N&B’s
custom and ready-made
picture frame business. The
combination of the two businesses diversifies our product
offerings and substantially increases our relevance to key
retailers.” He added, “Our
customer lists are without significant overlap.”
Mark Biggers, current SVP of
Product Merchandising and
Development, is being promoted to run THDC’s operations in both the U.S. and
China. Mr. Biggers said, “This
combination creates a platform for growth with remarkable capabilities in new
product development, global
sourcing, and distribution.
Retailers are increasingly
seeking to streamline their
vendor relationships while
relying more heavily on those
business partners to help create unique value for their customers.” Terms of the transaction were not disclosed.
To reach N&B, headquartered
in Austin, visit: www.nielsen
bainbridgegroup.com; for
THDC, go to: www.thehome
decorcompanies.com.
PAGE 16
ARTISTS’ MULTIPLE GENRES
continued from page 1
ever, he has also channeled
many artists that feature art- his skill in painting seafaring
work in different genres, imagery on nautical charts.
from Masters like Pablo While the technique is simiPicasso and Erté
to the work of
Kerry
Hallam,
whose Mediterranean, plein aire,
and wine pieces,
as well as nautical
scenes painted on
navigational charts
have gained a very
loyal
collector
base over the
years. “It is extremely challenging for artists, Shown above is Kerry
even the most Hallam’s “Riviera View,”
successful ones, an acrylic on canvas, and
to make a com- to the right is the artist’s
plete
genre “Chicago Harbor,” an
change (i.e., going acrylic on nautical chart
from figurative to from Chalk & Vermilion
landscape to por- Fine Arts Inc.
traits to abstracts)
and still be embraced by lar, the charts tend to
their collectors,” says Cath- be more realistic in coloring
erine Bigelow, Chalk & Ver- and have charmed sailing
milion’s marketing and event aficionados (especially Ameplanning manager.
ferent in medium and genre,
Ms. Bigelow says that the
paintings on nautical charts
are identifiable as a piece of
art by Hallam. “Both
genres share the
characteristic of luring the collector in
through emotion and
enchantment. With
paintings, it could be
a romantic or dreamlike escape, while
c h a r t s
touch more
on personalized nostalgia—a
familiar
shore or the
environment
of
o n e ’ s
youth,” she
says. “In all
of the work,
Kerry Hallam’s unique style holds the
center.”
Mark Hill, executive vice
president, sales and marketing for The Thomas Kinkade
Company in Morgan Hill,
CA, says that existing
collectors have often moved
freely among the different
genres and are savvy to the
brand.
“The
works
must share a
common identifiable factor or the
collector could believe that the
works had been
created by multiple
“For us, we see much
artists. Hallam has
crossover
effectively maneuof
sales
vered between dif- Above is Thomas
with collecferent genres and Kinkade’s “San
tors among
maintains a de- Francisco, Lomthe different
voted and enthusi- bard Street II,” a
genres, but
astic following. His limited edition ginot often
principal work is clée on paper and
the different
idyllic landscapes canvas; at right is
types of colpresented in an Robert Girrard’s
lections.
i m p r e s s i o n i s t i c “Seaside Umbrellas,” a framed open edition on canvas.
There is the
style on canvas.
Thomas
Predominantly the scenes rican ones with geographic Kinkade romantic realism coltake place in sun-drenched interests).”
lection of work that features
Mediterranean villages with
bold fauvist coloring. HowWhile the art may be difcontinued on page 18
ART WORLD NEWS
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ARNOT GALLERIES
OFFERING COMPLETE
ARTIST COLLECTIONS
TO GALLERIES
NEW YORK—Arnot
Galleries is now selling complete collections of paintings
by deceased and retired
artists to galleries who want
to represent those artists exclusively. “Many times a
gallery that has purchased an
artist throughout that artist’s
career asks if there is a possibility of taking over ‘representation’ after the artist either
passes away or retires,” says
Vicki Arnot, co-owner of Arnot
Galleries, representative of
the work of some 200 artists,
living and deceased.
“We have been getting more
and more of these requests
and began honoring them this
past summer. The two ‘perks’
for the gallery taking on a
complete collection which we
purchased during the life of
the artist is exclusivity for that
gallery for the artist’s paintings, and special price consideration when the collection
is purchased from our gallery
in its entirety.” Among those
available are the collections
of Willi Bauer and S.M. Lee
(Sang M. Lee), both of whom
have retired. Collections already acquired include those
of Lucien Delarue, Marc
Chapaud, Josep Verdaguer,
Arquer Buigas, and Joseph
Prochazka. Call (212) 2458287, www.arnotgallery.com.
MULTIPLE GENRES
continued from page 16
cottages, garden scenes,
landscapes, cityscapes, Disney art, etc. Then there is the
Impressions collection of
work created by Thomas
under the brush name of
Robert Girrard. This work
features a very different look
and feel and because of this,
many people are either collectors of one collection or
the other,” Mr. Hill says.
“The average Thomas
Kinkade collector has between five and seven pieces
hanging on their walls.
“The Girrard collection is
a looser, impressionist style
that appeals to a different
type of collector. Those buyers tend to be a younger
group of people with a
slightly
higher
income
level.” In June, the company
launched a marketing campaign around the Impressions collection to expand
the collector base.
“The
core
Thomas
Kinkade collectors are very
aware of Thomas as a brand,
as well as the various collections including the Robert
Girrard brush name. What
we have found is that they
continue to collect new
pieces as we release them.
The campaign is aimed at exposing more people, with
various tastes in art, to this
TORONTO INTERNATIONAL
ART FAIR RUNS
OCTOBER 24–27
TORONTO—The 15th edition
of the Toronto International
Art Fair, produced by Informa
Canada at the Toronto
Convention Centre, will feature
some 94 galleries from Canada
and worldwide. For details,
visit: www.arttoronto.ca.
PAGE 18
collection.” The company released 15 Girrard images, all
framed open edition prints
on canvas, at the onset of
the campaign and offered
galleries marketing material.
Painter Scott Jacobs of
Scott Jacobs Studio, San
Shown
above is
Scott
Jacobs’
“Pappy
Was Here,”
a giclée on
canvas, and
to the right
is “Lotus,”
a giclée
on canvas.
Marcos, CA, has created
paintings with subjects such
as wine, florals, cars, masks,
his style initially, but then become a fan of the artist himself. “We’re strong believers
in offering something for
everyone,” says Sharon Jacobs, director of operations.
“To be able to paint any subject with the same level of intensity says a lot about the
talent of the artist. At all of
our shows, our galleries display the various genres sideby-side. Some people come
in for one thing—say a
Harley-Davidson piece—and
leave with something else
like a wine
painting. You
can’t predict
what people
will connect
with because
it’s such a
personal
choice. One
year at The
Sturgis Motorcycle Rally
(held annually
in August in
Sturgis, SD),
80% of our
sales were wine pieces.”
Having more than one
style of artwork
broadens
an
artist’s reach allowing them to
appeal to more
people. Artist J.
Scott Nicol, of J.
Scott Nicol Fine
Art,
Montvale,
NJ,
recently
launched his Pop
3-D Icons series
depicting Pop culJ. Scott Nicol’s “Marilyn
ture images in
Love Yellow,” an oil on can- a way that comvas, above, and “Musical
bines the realism
Legends,” left, a giclée
of a photograph
edition on canvas published with Pop Art, that
by Huckleberry Fine Art.
when viewed with
special glasses,
and motorcycles—in 1993 make the painting 3-D. He
he became the first officially continues to create his
licensed Harley-Davidson Library Series (featuring the
artist. He has noticed that
continued on page 24
collectors are attracted to
ART WORLD NEWS
HalfPageStacked_Layout 1 9/19/14 4:04 PM Page 1
ART WORLD NEWS
PAGE 19
SEPT14-Steve Alpert page_Layout 1 9/22/14 1:21 PM Page 1
HEARING ON ARTISTS’
RESALE RIGHTS IS
CAUSE FOR HOPE IN THE
PASSING OF THE ART ACT
WASHINGTON—“I firmly believe that the time has come
for us to establish a resale
royalty right here in the United
States. By adopting a resale
royalty, the U.S. would join
the rest of the world in recognizing this important right.
The ART Act would ensure
that American artists also
benefit whenever and wherever their works are sold,
whether in New York, London,
or Paris,” said Congressman
Jerrold Nadler (D-NY) in his
opening statement at the
House Judiciary’s subcommittee hearing where he introduced the American Royalties
Too (ART) Act which would
ensure visual artists are compensated when their original
artwork is resold.
Congressman Nadler’s legislation would bring fairness to
American artists who, unlike
their fellow visual artists in 70
countries, do not receive any
compensation when their
works are resold at public
auction, even if the sale takes
place in a country that has
adopted the resale royalty
right. Unlike other artists,
such as songwriters and
performing artists who may
receive some royalties whenever their works are reproduced or performed,
American visual artists
currently benefit only from the
original sale of their artwork.
This means that the artist receives no part of the longterm financial success of a
work. For example, if a young
artist sells a work of art for
$500 at the beginning of their
career, and the same work is
later sold for $50,000, the
artist gets nothing. It is the
purchaser, not the artist, who
benefits whenever the value
of the artist’s work increases.
PAGE 20
STEVE ALPERT: ARTIST AS ACTIVIST
Steve Alpert is an artist with hampton, NY, about the then make, as if it was my duty,”
two very different portfolios upcoming Off Broadway run says the artist. Usually while
of work. He creates abstract in early 2013 of the play The Steve works in his studio, he
landscapes that are sold Steadfast, a war drama by listens to music. But when
through galleries
he was painting
nationwide, and
“Journey of Souls”
he also specialit was in complete
izes in American
silence. “Listening
military contemto music would
porary art, much
have been disreof which is in prispectful,” he says.
vate collections
“It was like a wake
and military instiin my studio, and
tutions. His latest
brought back diffimilitary painting,
cult times for me,
titled “Journey of
and what the counSouls,” is a tribtry went through. It
ute to 19 marines
was not a freewho lost their
wheeling experilives at the Battle “Journey of Souls” by Steve Alpert is an oil on
ence like when I
of Khe Sanh in canvas measuring 40 by 30 inches.
work on my land1968 during the
scapes. This was
Vietnam War. When the 77- Mat Smart based on Alpert’s about those marines who
day siege ended and the painting, “Legacy” and pro- gave their lives—and it is
men from Bravo Company, duced by the artist and two- about their lack of opportu3rd Recon. of the 26th time Tony award-winning nity to experience the AmerMarines, fell back to Quang producer Ken Greiner. “A ican dream, which they
Tri, they held a memorial to man came up to me and fought for. And it is about all
their fallen fellow
those who didn’t come
marines—19 rif- Military
home from Vietnam,
fles placed up- artist Steve
and all the men and
right
in
the Alpert with
women who go to the
ground bearing his wife
ends of the earth and
the 19 helmets of Dorothy,
don’t come back. This
the fallen. At the left, and
painting has changed
quiet and solemn poet Susan
me, like I stepped
memorial service, Dingle at
through a doorway. I
held there in the the unveilwas so proud to be a
open air, Ser- ing of his
part of it.”
geant Paul Dar- painting
gan took photo- “Journey
The act of creating
graphs that were of Souls”
this painting served as
later placed in the at the
a catharsis for Steve
Wisconsin Veter- National
who did not serve in
ans Museum in Museum of the Marine Corps in Quantico, VA. Vietnam as he was in
Madison. Forty
college—something he
five years later, those photo- said, ‘I have your next mili- has wrestled with ever
graphs became the inspira- tary painting.’” And that was since. The lesson he has
tion for Steve Alpert’s Paul Dargan who also lives personally drawn from the
painting “Journey of Souls.” on Long Island.
experience is the value of
contributing to society by
Mr. Dargan sent the pho- volunteering for non-profits
The two met about three
years ago when Steve, tographs to Steve who as a demonstration of never
whose studios are in spent three or four months forgetting the sacrifice and
Quogue, NY, and New York on research before begin- honoring those who served.
City, was giving a talk to a ning the work. “It was a
continued on page 22
theater group in Bridge- painting I felt compelled to
ART WORLD NEWS
HalfPageStacked_Layout 1 9/19/14 4:08 PM Page 1
ART WORLD NEWS
PAGE 21
SEPT14-Arnot REV page_Layout 1 9/19/14 3:29 PM Page 1
SCULPTOR DALE MATHIS
OPENS DOWNTOWN
LAS VEGAS STUDIO
THE ART OF SELLING TO MILLENNIALS
Millennials, or Gen Y as they
are also known, are defining
the way in which the global
marketplace is headed, with
estimates putting their purchasing power at $170 billion
a year, according to comScore, an Internet technology company that measures
what people do as they navigate the digital world. They
are the generation born between 1980 and 2000 that
grew up with cell phones and
personal computers.
LAS VEGAS—Mixed media
artist and high-relief sculptor
Dale Mathis has opened a
3,000-square-foot studio and
showroom in Downtown Las
Vegas. Mathis, who also has
a working studio in the Philippines, believes his new space
in the tourist destination of
Las Vegas will expose his
sculpture, ranging in price
from $65 to $40,000, to more
people. “It’s always been a
dream of mine to have a studio where people can visit
and get a behind-the-scenes
look at where all the magic
happens,” says Dale. “Downtown Las Vegas is the perfect
place for me. It’s become a
collective of creative, inspirational, and positive energy.”
He says those interested in
purchasing, except for very
small pieces, will be referred
to one of the galleries that
sells his work. Currently, he is
planning to add select galleries to his dealer network.
Shown is a deck of 3-D metal
and mechanical playing
cards, an edition of 2,500, the
same size as a standard card
size, and retailing for about
$65. Produced with monies
raised through a Kickstarter
campaign, the deck has been
described as “a piece of
playing card history.” Visit:
www.dalemathis.com or
call (702) 646-8881.
PAGE 22
We should begin to take
note of millennial shopping
habits, notes Vicki Arnot, coowner with her husband
Peter of Arnot Galleries in
Manhattan. “They are excellent candidates for the art
market—and it is interesting
how different they are in life
and in business from Generation X and the Baby
Boomers. So I ask, ‘How do
you adapt to them in the marketplace when you yourself
are from Gen X or a Baby
Boomer? It is almost like
speaking a different language.” She counts herself
fortunate to have a millennial
daughter, Nicole, who has a
business career and, as
such, can provide useful insights. “It requires a lot of
adaptation to reach out to
that market. They are on
warp speed, prefer texts to
e-mails, and do their research
online before buying.” For
that reason,
the Arnot Galleries’ website
is specifically
designed to be
fast, easy to
use, and offer
an abundance
of information.
of seasons,
retro clothing
from the ’60s
and ’70s has
been popular,
and the trend
has translated
into the type
of
artwork
that appeals
“It is a differto Millennient world, and
als—artists
learning how
such as Igor,
to reach out to
whose highly
them is an ex- “Girl at Night” by Igor is an stylized work
tremely impor- oil painting, 12 by 16 inches, that sells at
tant aspect of retailing for $1,100.
prices beginincorporating
ning around
Millennial prospects into your $1,000 retail, reflects those
future sales.” And yes, she decades. At the other end of
has achieved sales via text the price spectrum, they seek
message—grabbing
links out Rocca’s original paintings,
from her website to attach to which Mrs. Arnot describes
texts to advance toward clos- as more investment level.
ing the sale.
(His work was recently acquired for the
Coca-Cola
collection.)
Those who
want a more
affordable
piece of art
by Rocca can
select a limited edition giclée, which he
makes himself and signs
“25 Candy Machine” by Luigi Rocca, an
in his studio
acrylic, 28 by 20 inches, price upon request. in Italy.
Mrs. Arnot compares the
art business to the fashion industry; for the past couple
To reach Arnot Galleries,
call (212) 245-8287 or visit:
www.arnotgallery.com.
“Journey of Souls” is now in
the permanent collection of
the National Museum of the
Marine Corps, Quantico, VA.
Steve Alpert, working from a
photograph of his painting
and journals, to write Benediction. She performed this
poem at the official unveiling
ceremony this summer at the
museum.
As homage to the painting, New York poet Susan
Dingle collaborated with
A giclée on canvas of
“Journey of Souls” is available as a gallery wrap from
Rich Timmons Fine Art
Gallery in Doylestown, PA,
exclusive representative of
Alpert’s prints of his military
work. For information, visit:
www.steadfastfineart.us or
call (267) 247-5867. For
more on Steve Alpert’s
work, go to his website:
www.stevealpertart.com or
phone (917) 623-0147.
STEVE ALPERT
continued from page 20
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THE GILMAN BROTHERS
COMPANY AND
LARSON-JUHL FORM
INDUSTRY ALLIANCE
NORCROSS, GA—LarsonJuhl has formed an alliance
with The Gilman Brothers
Company of Gilman, CT, to
market to the framing industry
Gilman Brothers’ recently
launched low temperature,
permanent adhesive, heat
activated MountCor family of
foamboards. The patentpending technology-based
product line provides a
universal board compatible
for all mount presses and roll
laminators, and eliminates
historical variables such as
temperature and speed from
the mounting equation.
Says Dave Calhoun, president, North America, of
Larson-Juhl, “I am very impressed by the manufacturing
capability and product innovation from Gilman. We are very
excited for what this alliance
will mean for our customers.”
For Larson-Juhl, visit:
www.larsonjuhl.com; for The
Gilman Brothers Company:
www.gilmanbrothers.com.
BARBARA WALKER
MARKS 20 YEARS
WITH FRAMERICA!
YAPHANK, NY—Barbara
Walker, Framerica’s longtime
head of customer service
who was recently appointed
shipping coordinator, recently
celebrated two decades with
the Long Island-based moulding manufacturer.
“Barbara is a star,” notes Josh
Eichner, executive vice president. “Her hard work and dedication are matched only by
her talent and compassion.”
To reach Framerica, visit the
website: www.framerica.com
or phone (800) 372-6422.
PAGE 24
MULTIPLE GENRES
continued from page 18
spines of books), First Editions Series, and Best of
Broadway Series, published
by Huckleberry Fine Art.
Nicol wanted to first test
the waters to see how the
new work would be received.
“I decided to launch my new
series at the 2014 Artexpo in
New York to get real-time
opinions by people,” says
the artist. “The series was
met with rave reviews,
gallery interest, and collector
purchases. Then the only
other criteria that I needed to
test was how my existing
galleries and collectors
would react. To that end, I
had a show at a gallery that
has been representing me
for the last seven years and
all my existing
collectors in the
area were invited. The show
was a success
with originals
and limited editions sold, as
well as custom
commissions requested. I believe
that
collectors today,
mine included,
are very discriminating
and
knowledgeable.
They know what
they like.”
Nicol’s collectors told him
that they appreciate the high
quality of his work, regardless of genre. “They have
come to know me as a stable, consistent artist who
creates high-quality, innovative art. They see my new
series as an extension of my
creativity
and
want
to invest in the new work
as well.”
Genre diversity also plays
a role in the art buying habits
of people that are already familiar with an artist’s work
before even stepping foot in
the gallery.
Celebrity artist, interior
designer, and TV host David
Bromstad’s brand fits that
bill. Signed to Penny Lane
Fine Art & Licensing, New
Carlisle, Ohio, in 2011,
Bromstad has created a diverse collection of paintings
offer a unique range of work
(open edition prints) that his
loyal fan base appreciates
and looks to him for. This has
also allowed us to approach
galleries that might not have
necessarily carried our work
previously. Creating this line
with him was easy because,
beyond his name and brand
recognition, he makes some
great artwork that appeals to
many different tastes. People are aware of the evolution of his career and
that creates a unique
opportunity to educate
collectors before they
even make their first
purchase.”
David Bromstad’s
“Dripping Blue,” an
open edition giclée
on canvas is shown
above and “Sauvignon
Blanc,” an open edition giclée on canvas
is shown to the left.
Both are published
by Penny Lane.
that range from seascapes
to Pop art to bold, contemporary florals. He first came
into the spotlight when he
was chosen as the original
winner of HGTV Design
Star, which led to hosting
and designing for HGTV’s
Color Splash.
“David has built his brand
on diversity of style,” says
Zach Jones, Penny Lane’s
president. “Working with
David, we’ve been able to
The art of artist and
actress Jane Seymour
also benefits from
brand recognition and
fans have come to expect creative diversity.
Susan Nagy Luks, director of Coral Canyon
Publishing in Westlake
Village, CA, publisher of
the fine art of Jane Seymour, says that collectors have been moving
from one genre to the
other for years, whether
it’s nautical, floral, contemporary, or seascapes, etc. as well as
across different mediums.
“There has always
been a very natural flow
of collectors buying
Jane’s art across various
genres,” she says. “The diverse nature of our collections and Ms. Seymour’s
eclectic work has always
been a real asset in presenting the work, as we are able
to offer a wide variety to our
loyal collector base and to
new collectors alike.”
Del Bloss, vice president of
Global Fine Art, South Bend,
continued on page 36
ART WORLD NEWS
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PAGE 26
FRAMING: WHICH MOULDINGS TO CARRY?
by Sarah Seamark
She says she gets calls from Arbor, MI, that provides
Fall is typically when many fewer reps than she used to, length, chop and join created
framing manufacturers re- and sees most of the mould- from Midwest urban, sallease
new
vaged, and demouldings—but Sarah
constructed
with so many Beckett of
wood.
The
designs avail- SB Framing
story of The
able, how does Gallery,
Jane Seymour
a framer know Milwaukee,
Moulding Colwhich ones to framed this
lection, newly
carry in their etching with
released by Fostore? The cus- Fotiou’s
tiou in collabotom framers in- moulding
ration with the
terviewed for No. 9442
artist and acthis article are BL, 1 1/8tress,
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piques customning designers. from its Artiers’ interest.
san Collection with a black finish, silver scratching, and
“These stories
Sarah Beck- beaded lip. Visit: www.sbframinggallery.com.
influence the
ett of SB Framcustomer’s deing Gallery in Milwaukee ings at the West Coast Art cisions. They help to sway
says, “I look at the (custom) & Frame Expo (WCAF Expo) them—justifying the exframing industry as becom- in Las Vegas (January 26– pense to them.”
ing more specialized, and my 28, 2015). “That is where
job is to make customers I do most of my shopping.”
The average ticket price
very happy—as the trade
at SB Framing Gallery is
gets smaller, I have to give
It makes a difference $350 where Sarah Beckett
more quality, with great cus- when she knows the story uses conservation-grade
tomer service.”
materials, such
She has bread- Mark Richards
as nothing less
a n d - b u t t e r of Repartee
than Tru Vue’s
mouldings, but Gallery &
Conservation
says her reputa- Frameworks in
Clear, with Mution hangs on American Fork,
seum Glass as
those that are Utah, framed
the upgrade.
unique,
and this photo,
cannot be found taken in 1945,
Striving
anywhere else of customer
Artists Framing
in her area. The Deeann
and Art Servdesigns
she Higley’s parices, Chatscreates at SB ents. He used,
worth, CA, in
Framing, which from the outbusiness 36
she has owned side: Larsonyears, has two
for seven years Juhl’s Verona
award-winning
although she charcoal 1 5/8-inch and their Ferrosa pewter 3/4-inch;
frame designhas been fram- Bainbridge mat, weathered zinc rustic; Larson-Juhl’s
ers on staff, J.
ing for 20, tend Ferrosa pewter fillet, and Bainbridge solid grey mat with
Gallo and Boris
to be simple 5/16-inch showing. Visit: www.reparteegallery.com.
Smorodinsky,
and
classic,
who is co-ownusing neutral colors—black, behind the moulding, and er with his wife Marina. They
silver, gold and also earth passes that on to the cus- have at least 3,000 corner
tones. She buys from 19 tomer. “That goes with the samples on display from
suppliers, “and that is not story of what I am framing, about eight moulding suppliall of them. But that is part as well.” For instance, she ers who include Larson-Juhl,
of having a reputation for likes to tell customers the Omega Moulding, Universal
finding unique mouldings—I narrative of moulding supcontinued on page 28
have to look at all of them.” plier Urban Ashes of Ann
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For further details,
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PAGE 28
MOULDING CHOICES
continued from page 26
ner samples displayed. “It is
fun when people are in the
design room and they know
ples reps show him that are
similar to what he already
has, but unique. “Heavy
Arquati, Designer Moulding,
carved mouldings sell
and Fotiou. In fact, Mr. Smowell in this part of the
rodinsky says the reason they
country, so I look at
began working with Fotiou
those first—and if they
was The Jane Seymour Colare different from what
lection. “We received samI have, I bring them in.”
ples and materials, and we
To help customers in
were excited when we met
choosing their design,
with a sales rep at the WCAF
it is suggested they
Expo. She is our neighbor in
browse through the
Malibu, so that will help us
gallery where framed
sell it, as well as the point of
art on display is housed
sales photo of Jane.”
in many frame designs.
If they don’t see anyHowever, Mr. Smorodin- At Fastframe, Solana Beach, CA, to thing there, a designer
sky adds, “We do not en- make selection easier, corner sam- works with them to crecourage our customers to ples are displayed in groupings by ate what they want.
use any particular company manufacturer and collection, with
Frames that have won
at all. We are framing a pricing in descending order in each competitions also inpiece of art and doing the collection. This wall, shown above, spire customers at
best for the piece. It is features Fotiou’s corner samples.
Repartee, where the
mostly the customer’s taste, Visit: www.ffslb.com.
average ticket is $280
and we don’t push our point
to $310.
of view.” All of the award- they can get anything they
winning pieces by J. Gallo want—and that is how we
Patrick Conrad, owner of
and Mr. Smorodinsky are on want them to feel.” He buys Fastframe, Solana Beach,
display to inspire customers. from about eight suppliers, CA, makes his selections of
They also have a “framing including Larson-Juhl, Roma, new mouldings rather differmenu” consisting of a
ently. “I would like to
wall display of five differbe a big fish in a little
ent framing treatments
pond. That is to say, I
for the same photohave four vendors and
graph, ranging from the
I carry all of their
simplest and least exlines.” As a result, he
pensive, to the most
finds when he makes a
elaborate and highest
phone call to a vendor,
cost. “In consulting with
they pay attention bethe customer, especially
cause he buys in volif they are new, we find
ume. And because he
out what they like and
buys in large quantithe place where the
ties, he says he gets a
framed piece will hang—
better deal that he can
the style of the room
pass on to his cusand of their house. After
tomers. The suppliers
that, in conversation, we J. Gallo of Striving Artists Framing and
he carries are Larsontry to figure out their Art Services, Chatsworth, CA, framed
Juhl, Roma, Fotiou,
budget and get an idea this print by Elena Ilku with mouldings
and “because it is unof what they are willing from Larson-Juhl’s Goya and Marais II
usual,” Prisma Frames,
Collections, and a gold enhancer.
to spend.”
a line of seamless
Visit: www.strivingartists.com.
acrylic frames from
Mark Richards who is
Bella Moulding. “I don’t
in charge of framing for Omega Moulding, Nurre want to offer customers
Repartee Gallery & Frame- Caxton, Direct Moulding, what they can get at
works with locations in and Framerica. Knowing the Michaels, but rather what
American Fork, Midvale, and type of art that customers they can buy uniquely here
Orem, Utah, also likes to generally bring in for framcontinued on page 34
have a large selection of cor- ing, he chooses new samART WORLD NEWS
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DETAILS OF A FRAME DESIGN
FITTING ART TO A SPACE
by Greg Perkins
I love art. I have been collecting since I was a
teenager. Even then, I do
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matching room colors or fitting a specific wall. When I
love a piece of art, I am always able to figure out how
to make it work.
When I come home with
a new piece of art, I start
looking around for a place to
best piece of art will stand art to frame, it is helpful if
out, but in a bad way. Once they have digital images of
I am confident I have found their room so you can see
the spot, I let the art sit the space where it will be
there so I can come back displayed. It will help you
to see how
it looks at In this case
d i f f e r e n t imagine the
times of the art is a canday. When vas. If the
I see the art will hang
c h a n g e s in limited
space, for
example between two
doors, a design like this
is good to maintain a small overall size. Even
though small, this design includes two frame
mouldings and a fillet. Since the colors in the
art are darker and richer than those in the
frame, the art remains the focal point.
It’s unfortunate
when people choose
art simply because it
matches their sofa
or it’s the right size
to fit the area where
This is the
they want to hang
same small
it. However, from a
canvas as
framing viewpoint, it
the one
can be helpful when
above.
all the colors coordiAlthough the
nate and it fits their
outer frame
space. When you
in this depurchase art as I do, Let’s say this is art on paper and the wall where it
sign is the
there may be more will hang is considerably larger than the width of
same as the
of a challenge find- the art. A generous mat border helps the art balmiddle frame in the previous design, it aping the right frame ance with the space. In this case, a triple mat was
pears to be a stronger color because it is not
design to bridge the used and the darkest color in the entire design is
art and decor. Even the middle layer of matting. That dark band of color softened by the additional frame surrounding
it. You can use frame design to help the art
though a frame surrounding the art pulls attention to the artwork.
relate
to the space where it will be displayed.
design should not A double frame was used to add visual interest.
For
example,
this design may look better in a
be chosen just to The outer frame has a striated pattern mimicking
room
with
higher
contrast in the furnishings.
match the room, it some of the pattern in the art.
should be chosen to
look its best in the room.
display it. I don’t try to various lighting conditions make smart decisions so
match up colors, but I do create, it also helps to plan that the artwork will look its
It’s very liberating to look move on to a different spot appropriate framing.
best. If you are selling art to
at art and not to be con- if the colors in the art are
the customer, you may even
cerned with where it will unflattering with the decor.
When you have a cuscontinued on page 32
hang. Some of my favorite When colors clash, even the tomer bring you a piece of
PAGE 30
ART WORLD NEWS
*Ad Template-revised_Layout 1 2/4/14 10:01 AM Page 1
SEPT14-Frame Design page 2_Layout 1 9/19/14 3:42 PM Page 1
DETAILS OF A FRAME DESIGN
FITTING ART TO A SPACE
continued from page 30
want to set an appointment
with them to see it in the
space so you can offer the
best framing choice for their
situation.
Another consideration is
space. Once I have zeroed
in on the spot where the art
will be displayed, I focus on
the length and height of the
wall space I have to work
with. If I have purchased a
small piece of art on paper, I
have the luxury of using mat
borders to help build up the
size so it doesn’t outgrow
my allotted space. When I
am not using mats, I look for
It’s appropriate to choose different
framing treatments, depending on the
medium and the size of the art relative
to the wall space where it will hang.
art to the ideal size. If the
piece I acquire is a large
painting on canvas, I may
need to control the overall
another way to add some
depth and interest to my design, such as a stacked
moulding combination.
In this article, you see
three ways to frame the
same image (all shown on
the first page of this article).
It’s appropriate to choose different things, depending on
the medium used and size of
the art relative to the wall
space where it will hang.
Greg Perkins is Customer
Programs Manager for
Larson-Juhl. He may be
reached via e-mail at: Greg_
[email protected].
MARKETING: NOW CUSTOMERS CONTROL THE MESSAGE
by Pam Danziger
Disruption—it’s a hot word in
business circles, yet few analysts delve into the root
cause of that disruption. It
isn’t simply a result of the Internet’s existence, but how
the Internet has transferred
the power of information that
controls the exchange of
goods and services from the
marketer to the consumer. It
is this shift in control of information, not necessarily how
the information is delivered or
disseminated, that is key, according to a new book, The
Age of the Customer: Prepare for the Moment of Relevance, by my friend and
colleague Jim Blasingame,
founder of the Small Business Network Inc. and host
of the syndicated Small Business Advocate Show.
As Jim proclaims: “The
age of the customer is upon
us.” After centuries of markets driven in large part by
PAGE 32
those who sell, today’s competitive environment is driven
by the customer. This means
marketers can’t go forward
with their marketing plans
without deep consumer insights about motivations, not
just behavior or demographics. As Jim explains, there is
a paradigm shift going on in
the commercial world from
the “Age of the Seller” to the
“Age of the Customer.”
This requires changes in
the way goods and services
are marketed to the newly information-empowered consumer. Where once the seller
controlled the message
through carefully-crafted advertising and consistent messaging, nowadays product
information is overwhelmingly
created by the customer. As
a result, the customer no
longer needs to rely upon the
marketer to tell them about
the product and its advantages, but instead can go to
a rapidly-expanding library of
information about products
and services on the Internet,
including User-GeneratedContent. This has turned the
tables on the marketer with a
resulting loss of power in
their relationship with the
customer. Essentially, the
product itself has been commoditized and lost its significance, as the customer has
vastly superior ways of discovering viable alternatives
through the Internet and the
access it provides to information. And it is information that
is key, and the source of
power, in the business relationship—which now the customer, not the seller, controls.
His solution is for marketers to make their messages relevant by communicating important, interesting
information to the customer
which makes them take notice. This moment of relevance, as he calls it, requires
marketers understand their
customers’ point-of-view—
not just the traditional who,
what, where—but why people buy. The underlying motivations that power the customer are far more powerful
than just understanding behavioral and demographic
data. A deep understanding
of the consumers’ attitudes
and motivations pays huge
dividends in more effective
and relevant marketing and
branding in this new “Age of
the Customer.”
This article is excerpted from
a blog by Pam Danziger,
founder of Unity Marketing, a
marketing consulting firm
specializing in providing business insights into the mind of
the affluent consumer. Visit:
www.unitymarketingonline.
com. For more on Jim Blasingame’s book, “The Age of
the Customer,” go to: www.
ageofthecustomer.com.
ART WORLD NEWS
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MOULDING CHOICES
MOULDING CHOICES
continued from page 28
that makes them feel they
have found the coolest
moulding design out there.”
He continues, “If anyone
asks me what my top seller
is, I have to laugh because
my biggest seller is what I
choose it to be. So if I have
a good relationship with a
vendor and a big discount, I
will push their moulding
more.” He only buys chop
and join as he is a one-man
operation.
His corner samples are
displayed by vendor, and he
places the families of
frames
together
from
largest to smallest, with the
fillet (if there is one) underneath. He believes it is intimidating for a customer to
walk into a frameshop and
look at a wall of wood, silver, or gold. The system
also helps him control the
price, and he describes how
it works: “When I’m working
with a customer, I take the
moulding down and do a
beautiful design that retails
for about, say, $800. The
customer says it is too
much and wants to pay
$400. Now I know I have a
$400 customer in front of
me. I pulled the best to
show them. Maybe I could
challenge myself to get
them to $600! But, if I go to
a wall that is all gold, how
would I know if the moulding
I pull is less than the $800
job?” But when it is arranged by vendor, in families, in
descending order, he knows
PAGE 34
the approximate price. “Your
money is made at the
counter. “You have to really
concern yourself, especially
nowadays, with the profitability of the sale.”
He uses Tru Vue’s conservation glass with a minimum
of Conservation Clear, and all
tax, and then shut your
mouth. Let them absorb it.
He who opens his mouth
first, loses.”
To help ease a customer’s mind about price,
he offers a 30-day design
guarantee when they can
bring the frame back and
Myrna Dow
of High
Desert
Frameworks! in
Bend, OR,
framed this
fabric textile
by Jean
Wells. Outside Frame:
Picture
Woods
901WCE
with a walnut coffee
finish;
Liners:
Raphael’s Liners SJ and N hand-wrapped with #1176 olive
pongee in silk; Inner Frame: Bella Moulding, Prisma frame
sanded in a pattern called Mid-Mod, in a base color of nutmeg, line color of sawdust, and a lip color of olive. Tru
Vue’s Museum Glass and Conservation Glass are used
side-by-side as this was Myrna Dow’s entry into Tru Vue’s
contest (in which she was a finalist) where framers communicated the benefits of Tru Vue’s Museum Glass.
Visit: www.highdesertframeworks.com.
conservation mats—mostly
suede and linen. “Crescent’s
Moorman suedes are my favorites—the colors are rich
and deep. I want to Wow my
customer.”
The key, he says, is to not
oversell or to over-talk.
“Give the customer the
price, tell them there will be
have the moulding or mat
changed to reduce the cost.
In 12 years, he says he has
never had to use it.
Sometimes a customer
may leave the shop, sputtering at the price. Mr. Conrad turns the job around in
24 hours, and asks the customer to come back at a
specific time. “I make it a ‘to
die for’ day. I put their frame
on an easel.” When they
come in and see it there,
they are delighted.” If he
asks them what the price is,
they often don’t remember.
“Price is not the issue. But
when you push it, it becomes the issue.”
Myrna Dow, who has
been in the framing business for many years, and
owner of High Desert
Frameworks! in Bend, OR,
for five, also finds that location, to some extent, influences her decision on what
mouldings to carry. Her
frameshop and gallery is situated in an upscale community in the Pacific Northwest.
High-end rustic yet contemporary mouldings sell very
well here, but lacquered and
glossy styles don’t do so
well. Yet when she discovers a really eye-catching design, she will display it
regardless. “I am an advocate of having a lot of
choice, but using my design
ability to get a great frame
design for each customer.”
Her average ticket price is
$400 to $500.
When the customer first
comes in, she asks them if
they see any framing designs on display that they
like. If not, she asks them
about their decor and likes
and dislikes and then shows
them some samples. “It’s
always fun to say, ‘Here is a
new moulding.’ They always
continued on page 38
ART WORLD NEWS
SEP14-Fletcher-Pennylane_Layout 1 9/19/14 3:58 PM Page 1
ART WORLD NEWS
PAGE 35
SEP14-Cover story-pg4_Layout 1 9/22/14 4:01 PM Page 1
MULTIPLE GENRES
MULTIPLE GENRES
continued from page 24
IN, says that his artist, Thomas Easley, has built a career on painting images that
he is inspired by with no
creative restrictions. “All of
the different genres (roosters, landscapes, cityscapes,
nudes, and wine) fall under
The Work of Thomas Easley
—they’re all part of his story
and his creative evolution.
Over the years, Thomas’
work has definitely evolved
and he moves freely between the different subjects.
He may have started with
architecture then gone on
to landscapes then to roosters then cityscapes then
abstracts. His history and
evolution are both
important parts
of the story of
Thomas as an
artist.”
Mr. Bloss also
notes that many
of Easley’s collectors are attracted
to his work because of the underlying style in
technique
and
color that is recognizable.
“In some ways, it presents
an appealing offer to galleries because it allows
them to attract a wide range
of art buyers. What many
gallery owners find is that
their customers are much
more open to different genres once they become collectors of a particular artist’s
work. While the subject may
be a cityscape or a rooster,
PAGE 36
there is an identifying connection in his work that creates a layer of continuity
—they could display a wine
painting in the dining room,
a rooster in the living room,
a landscape in the bedroom.
First and foremost the collector has made a connection with the artist and the
work.”
their collectors. We encourage our galleries to introduce clients to other
genres of art; however there
has to be a shared underlying theme or a common
thread for the client to be
open to purchasing different
genres from the same
artist.”
Chalk & Vermilion’s Ms. Bigelow
adds that what
makes an artist
successful, is the
ability to create
work on different
levels. “For Picasso, Erté, and
Hallam, the shared element is
Actress and artist
Jane Seymour’s
“Portrait of an
Orange Red Rose,”
a giclée on canvas,
is shown above and
“Remarkable Changes:
The Wave IX,” an original watercolor on paper,
is shown to the left.
having varied types of art
that are still easily recognizable as their own distinctive
style rather than a complete
departure,” she says. “An
artist might be able to do it
all, but if it does not coalesce and become identifiable as theirs it begins to
dilute their brand. What is
more, is that all three artists’
artistry and subject matter
still resonates deeply with
Collectors, it seems,
must already have confidence in the artist’s work before they are exposed to
something different. Mr. Hill
says, “Thomas Kinkade had
painted 70 pieces under
the name Robert Girrard
before his death in 2012 and
collectors already knew him
as such—he had already established himself as Girrard.
While he had gained so
much success as The
Painter of Light, he also
wanted to experiment with
his art and his technique.
Out of that grew the Impressions collection.
“At the onset of this
work, Kinkade adopted the
brush name in an effort to
avoid confusion among his
collector base. That turned
out to be a very smart move
because the work was so
different. People are amazed
to find that Girrard is
Kinkade. but today’s collectors know and appreciate
the diversity of the two collections.”
Penny Lane’s Mr. Jones
says galleries can gain a
new collector base by offering the work of artists that
create in different genres.
And in the case of a wellknown name like David
Bromstad, carrying his work
means fans will seek out the
gallery themselves. “As far
as galleries go, this can be a
whole new market because
they now have the opportunity to tap into a well-known
name. With Bromstad there
is the name recognition and
the aesthetic that attracts
people.” Penny Lane provides galleries with marketing material that includes
a packet with a biography
card and a poster with
Bromstad on it.”
The introduction of artist
J. Scott Nicol’s 3-D Pop
paintings and limited edition
continued on page 38
ART WORLD NEWS
AWNHouseAd-green-4.14_Layout 1 4/16/14 4:22 PM Page 1
ART BOOKS SELL ART
Wellspring Communications, Inc., parent company of Art World New s, is pleased to
introduce its Custom Book Publishing division to offer artists and publishers a complete
line of editorial, design, and printing options to create elegant hard- and soft-bound books.
Building on our deep experience helping the trade to be more successful, we are pleased
to now offer an economical array of book options to help you sell more art!
To learn more about our services and to have a book created before
your next gallery show, please call us today.
Art World News
Custom Book Publishing
PHONE: 203.854.8566
e-mail: [email protected]
www.artworldnews.com
SEP14-Cover story-pg5_Layout 1 9/22/14 4:04 PM Page 1
MULTIPLE GENRES
MULTIPLE GENRES
continued from page 36
prints, alongside his more
traditional realist pieces has
given him the opportunity
to approach different galleries for representation.
“I have found that the two
different painting genres
allow me to attract a
more diverse gallery network and collector base
in the U.S. and the world,”
he says.
focus on, Kinkade’s work
dedicate the majority of
their
wall
space to his
Romantic
Realism because that is
where the
sales have
been. We
help
galleries create
a
special
section of
their show-
marketing materials for local
newspapers. We also sent
For the
launch of the
Impressions
collection,
Mr. Hill says
that existing
Thomas
Kinkade galleries were
w a l k e d
through how
to properly
present the Robert Girrard
work. “One challenge that
we find is that many of our
galleries that specialize in, or
room for the Impressions
work with introductory signage incorporating the overall display and customizable
out a series of pieces that
can be used by the gallery to
show, not only in their space,
but also in public locations to
MOULDING CHOICES
continued from page 34
Seymour Collection and
when she tells the story she
won many awards for her
framing, including that of fi-
like that.” To let them choose
for themselves would be
overwhelming. The website
for High Desert Frameworks!
boasts that the frameshop
has 5,500 samples. Ms.
Dow buys from a number of
suppliers, including Max
Moulding, Urban Ashes,
Picture Woods, LarsonJuhl, Roma, Bella Moulding,
Direct Moulding, and Fotiou.
She has the latter’s Jane
PAGE 38
Global Fine Art’s artist
Thomas Easley’s “Daddy
Big Time,” an acrylic on
board, is pictured above,
and to the left, the artist’s
“A Towering Vista,” an
acrylic on board, is shown.
Our industry needs to showcase the
best designs and product in order to
sustain custom framing—
Myrna Dow, High Desert Frameworks!
finds women customers in
particular are impressed.
Ms. Dow is proud to have
nalist in Tru Vue’s recent
framing competition. She
displays all of these pieces
to inspire her customers.
expose the gallery to new
people. “Our galleries are
finding that the Impressions
collection has allowed them
to reach out beyond their
usual collector base and to
start a discussion with new
people interested in the appeal of the Girrard look.”
Mr. Hill offers that galleries who may be struggling
could benefit from representing the work of an artist proficient in more than one
genre, but only when handled properly. “The artist
needs to be able to draw in
the foot traffic of new people
and the gallery itself needs
to be able to commit wall and
window space to a variety of
work. The view from the
street could be the catalyst
to bringing in new customers. The key to having a
successful gallery is to be
open to more options that
allow you to grow.”
Koleen Kaffan is Managing
Editor of Art World News.
“The (Tru Vue competition
entry) piece hangs in a predominate place in my showroom and I have been able to
utilize the example for additional customer designs.
“I hope it inspires others
also. Our industry needs
to showcase the best designs and product in order
to sustain custom framing.
I think the moulding manufacturers do a great job of
presenting new and innovative frames.”
ART WORLD NEWS
*Ad Template-revised_Layout 1 3/19/14 9:55 AM Page 1
SEP14-noe-pg1_Layout 1 9/23/14 3:14 PM Page 1
WHAT’S HOT IN OPEN EDITIONS
Blessed
“Blessed” by Lisa Larson measures 18 by 12
inches and retails for
$16. For details, call
Penny Lane Publishing,
New Carlisle, Ohio, at
(800) 273-5263 or go to
the website: www.penny
lanepublishing.com.
Here are the
best selling prints
from the month of
AUGUST
Old World Map
River Canyon III
“River Canyon III” by Chariklia Zarris
is an open edition giclée that measures 22 by 28 inches. The retail price
is $75. Phone World Art Group in
Richmond, VA, at (804) 213-0600 for
further information, or go to: www.
theworldartgroup.com.
“Old World Map” by Wild Apple Portfolio
measures 40 by 20 inches and retails
for $27. Call Wild Apple, located in
Woodstock, VT, for further information at
(800) 756-8359 or go to the company’s
website at: www.wildapple.com.
Octopi II
Vintage San Francisco
“Vintage San Francisco” by GI Artlab
is an open edition giclée on paper
($105) and canvas ($166) that measures 25 by 30 inches. Phone Grand
Image, Seattle, at (206) 624-0444 or
go to: www.grandimage.com.
The Captain: Derek Jeter Day–September 7, 2014
“The Captain: Derek
Jeter Day–September 7, 2014” by Rob
Arra measures 39 by
13 1/2 inches and retails for $29.95.
Phone Everlasting Images, Cape Neddick, ME, at (800) 937-0987 or: www.robarracollection.com.
PAGE 40
“Octopi II” by Gwendolyn Babbitt measures
12 by 12 inches and retails for $10. Also
available as a custom giclée on paper or
canvas in a variety of sizes. Call Gango Editions, Portland, OR, at (800) 852-3662 for
more or go to: www.gangoeditions.com.
ART WORLD NEWS
041AWN_SEP2014_Layout 1 9/23/14 3:59 PM Page 1
Waiting for
Summer
“Waiting for Summer” by
Katherine Gendreau measures 36 by 24 inches ($35).
The image can be resized
and printed on canvas. Call
Image Conscious, San Francisco, at (800) 532-2333,
www.imageconscious.com.
Here are the
best selling prints
from the month of
AUGUST
Summer Woods Square II
Dream Machine
“Dream Machine” by
Retro Classics measures 40 by
16 inches
and retails
for $42. The
image is also available as a giclée print in a variety of sizes. Telephone
Rosenstiel’s, London, in the U.S. at (480) 305-0714 or visit: www.felixr.com.
Impressionistic
Autumn
“Impressionistic Autumn” by
Christine Stewart measures
36 by 24 inches and retails for
$35. Also available as a
custom size giclée. Phone
Haddad’s Fine Arts, Anaheim,
CA, at (800) 942-3323 or go
to the website located at:
www.haddadsfinearts.com.
“Summer Woods Square II” by M. Mercado measures 12 by 12 inches and retails
for $10. Telephone SunDance Graphics,
Orlando, FL, at (800) 617-5532 for details
or visit the website: www.sdgraphics.com.
Evening Splendour
Chicago, Illinois
“Chicago,
Illinois” by photographer Christopher Gjevre
measures 40 by
13 1/2 inches
and retails for
$30. For more details, call Blakeway Worldwide Panoramas Inc., located in
Minnetonka, MN, at (800) 334-7266 or go to: www.panoramas.com.
ART WORLD NEWS
“Evening Splendour” by Ken Messom
measures 39 by 24 inches and retails for
$36. Telephone Poems Art Publishing, Salt
Lake City, Utah, at (888) 447-6367 for more
information, or visit: www.poemsart.com.
PAGE 41
SEP14-NewArt-onepage_Layout 1 9/23/14 3:20 PM Page 1
NEW ART
Sage of the Night
Dreamworld
Art, located
in Montara,
CA, presents Robert
B i s s e l l ’s
“Sage of
the Night,”
a giclée on
canvas,
available in
three sizes:
15 by 16
inches in an
edition of
250 ($695),
32 by 34
inches in an edition of 150 ($1,800), and 40 by 42 inches in
an edition of 75 ($2,800). Call (650) 728-1400 for more information or visit the website at: www.dreamworldart.com.
A Cake Walk
Eric Christensen Fine Art & Editions, San Jose, CA, introduces “A Cake Walk” by Eric Christensen as a giclée on
canvas diptych available in three sizes. Each of the two panels measure 18 by 21 inches in an edition of 60 ($1,685), 24
by 28 inches in an edition of 150 ($2,480), and 30 by 35
inches in an edition of 60 ($3,305). For more information,
call (408) 445-1314 or go to: www.ericchristenesenart.com.
PAGE 42
Welcome to Vegas
Michael Godard Fine Art Associates Inc., Las Vegas, presents “Welcome to Vegas” by Michael Godard as a giclée
on canvas, available in four sizes: 17 1/2 by 23 1/2 inches
in an edition of 250 ($500), 28 by 37 1/2 inches in an edition 300 ($995), a one-color embellished AP measuring 28
by 37 1/2 inches in an edition of 50 ($1,385), and a fivecolor embellished GP measuring 28 by 37 1/2 inches in an
edition of 25 ($1,695). For further information, phone (702)
478-3301 or visit: www.michaelgodard.com.
The Whale Songs I-III
World Art
Group,
Richmond,
VA, introduces “The
W h a l e
Songs I–III”
by Jennifer
Goldberger
as a triptych
that is a gallery wrapped
canvas,
embellished
with gloss
gel. Each
image measures 20 by 60 inches and retails for $450. For
further information, phone (804) 213-0600 or visit the website located at: www.theworldartgroup.com.
ART WORLD NEWS
SEP14-OE_Layout 1 9/23/14 3:22 PM Page 1
OPEN EDITION PRINTS
SunDance
Graphics
"Delicate Blue Panel I"
by Lanie Loreth
Image Size: 12” x 24”
$20
E-MAIL:
[email protected]
9580 Delegates Dr.
Orlando, FL 32837
407.240.1091
www.sdgraphics.com
www.sundancegraphics.com
Image
Conscious
“In Autumn Fog”
by
Bell
Image Size:
24" x 32"
Image can be resized
and printed on canvas.
800.532.2333
www.imageconscious.com
Image Conscious
Editions Limited
“The View That
Startled Grieg”
by Jeffrey Beauchamp
Image size:
36” x 24”
Retail price:
$40
Available as
Print On Demand
on paper and canvas.
800.228.0928
www.editionslimited.com
E-MAIL: [email protected]
4090 Halleck Street, Emeryville, CA 94608
Gango Editions
www.gangoeditions.com
Image Size:
48” x 24”
E-MAIL: [email protected]
2187 NW Reed St., Portland, OR 97210-2104
ART WORLD NEWS
Image Size:
36” x 24”
Image can be resized
and printed on canvas.
800.532.2333
www.imageconscious.com
Haddad’s
Fine Arts Inc.
“Casa
Blanc II”
by
Jeni Lee
800.852.3662
“Waiting for
Summer”
by Gendreau
“Repose”
by E. Jarvis
Image Size:
26” x 26”
Also available as
a custom size giclée.
800.942.3323
Fax: 714.996.4153
www.haddadsfinearts.com
E-MAIL: [email protected]
3855 E. Mira Loma Ave., Anaheim, CA 92806
PAGE 43
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GALLERY LIGHTS
At Beacon Fine Arts Gallery, Red Bank, NJ, are gallery owner
David Griswold and artists, from left, Sharon Hathaway and Lisa
Hannick during the opening reception for their exhibition, “From
the Soul” featuring new paintings by both artists.
Pat Buckley Moss, center, is with Audrey and Don McKanna,
owners of Frame Haven Art Gallery in Springfield, Ohio, who
hosted a late summer show of the artist’s work and the unveiling of her latest print edition, “Summer at the Mansion.”
Robert Finale Editions’ co-owner and artist, Robert Finale,
second from left and co-owner Susie Finale are pictured with
Thomas Kinkade Inspiration Art Gallery owners Tommy and
Tammy Ashker at the Memphis, TN-based gallery.
Pictured at Monarch Gallery, La Jolla, CA, during a fundraising
event for the Kiwanis Foundation featuring a solo show and
live sculpting demonstration by André Desjardins, are, from
left, the artist and gallery owners Elsie and Danny Arredondo.
At Art encounter, Las Vegas, are, from left, gallery president
and appraiser/authenticator for the History Channel’s show
“Pawn Stars” Brett Maly, American surrealist artist Geoffrey
Gersten, and gallery owner Rod Maly.
Newbury Fine Arts, Boston, was the setting of a “Painterly
Perception: One Woman Show” featuring the newest works
of painter Pauline Roche, shown far right, along with, from left,
collectors Dr. Steven Rubin and his wife Doris.
PAGE 44
ART WORLD NEWS
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PAGE 45
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ADVERTISERS
COMPANY LISTING
PHONE
PAGE
COMPANY LISTING
PHONE
PAGE
Arnot Galleries ..................................................................48
Martin Lawrence Galleries ....................................................9
www.arnotgallery.com
www.martinlawrence.com
212.245.8287
203.869.9500
Candace Christiansen Paintings ............................................6
Max Art Productions, LLC ....................................................39
www.candacechristiansen.com
www.maxartpro.com
702.478.3305
Crescent ..........................................................................31
Michael Godard Fine Art Associates ....................................39
www.crescentpro.com/couture
www.michaelgodard.com
888.293.3956
702.478.3301
Deljou Art Group ..............................................................11
Park West Gallery ..............................................................21
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www.parkwestgallery.com
800.237.4638
800.521.9654
Editions Limited............................................................17, 43
Parrot Digigraphic, Ltd. ..................................................8, 45
www.editionslimited.com
www.parrotcolor.com
800.228.0928
877.727.7682
Everlasting Images ............................................................23
P. Buckley Moss Galleries, Ltd. ..............................................4
www.robarracollection.com
www.pbuckleymoss.com
800.937.0987
800.430.1320
Fletcher Business Group ......................................................35
Pease Pedestals ................................................................21
www.fletcher-terry.com
www.peasepedestals.com
800.843.3826
847.901.4440
Framerica ....................................................................1, 25
Penny Lane Fine Art & Licensing ..........................................35
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www.pennylanepublishing.com
800.372.6422
800.273.5263
Gango Editions..................................................................43
Progressive Fine Art............................................................13
www.gangoeditions.com
www.progressivefineart.com
800.852.3662
800.487.1273
Gleadwind Publishing ........................................................19
Studio EL ..........................................................................17
www.johnmarkgleadow.com
www.studioel.com
540.416.4529
800.228.0928
Global Fine Art....................................................................5
Sun Dance Graphics ..........................................................43
www.gfafineart.com
www.sundancegraphics.com
800.276.2936
407.240.1091
Haddad’s Fine Arts, Inc. ....................................................43
Tru Vue Inc. ......................................................................27
www.haddadsfinearts.com
www.tru-vue.com
800.942.3323
800.621.8339
Image Conscious ..............................................................43
Wall Moulding & Associates ..............................................29
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800.532.2333
800.880.9315
Thomas Kinkade ................................................................19
Wellspring Communications ................................................37
www.tkopportunities.com
e-mail: [email protected]
800.366.3733, ext. 3
203.854.8566
Larson-Juhl ......................................................................2, 3
West Coast Art & Frame Expo ............................................33
www.larsonjuhl.com
www.wcafexpo.com
800.438.5031
800.969.7176
Lyrical Fine Art ..................................................................15
Wild Apple ......................................................................47
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www.wildapple.com
631.787.8585
800.756.8359
Art World News, (ISSN 1525 1772) Volume XIX, Number 8, is published 10 times a year by Wellspring Communications, Inc.,
143 Rowayton Ave., Rowayton, CT 06853. (Phone 203.854.8566) (Fax 203.854.8569). Single copy price $10.
Send address changes to: Art World News, P.O. Box 129, Rowayton, CT 06853.
PAGE 46
ART WORLD NEWS
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