Most Influential Real Estate Leaders: 2011

Transcription

100
Most Influential
Real Estate Leaders: 2011
An annual list of brokerage company executives, technologists, government
leaders and other luminaries who shape and reshape the real estate industry.
Industry Special Report
Friday, December 16, 2011
100 Most Influential Real Estate Leaders: 2011
An Inman News Special Report
The Inman 100 report, an annual list of the Most Influential Real Estate Leaders, recognizes those who
embody leadership, ingenuity, strength, conviction, power, persistence, perseverance and progress — their
voices and actions can move the industry toward change.
They include the industry’s brain trust, power brokers and deal makers, and those outside the industry who
impact the business of buying and selling homes.
Inman News accepted and reviewed hundreds of reader nominations via an open, online nominations
process that concluded in early November. An Inman News in-house review and selection process, led by
the Inman News editorial department, considered reader-selected nominees and also suggested additional
individuals worthy of consideration.
The unranked list of individuals in this report is organized alphabetically by last name in each of the following categories:
Brokerages, Franchisors, Brokerage Organizations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 2
Economists, Academics and Consultants . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 13
Government . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 16
Industry trade groups, MLSs. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 20
Media, Blogging, Social Media, Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 26
Mortgage, Title, Ancillary Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 30
Technology. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 31
Inman News Contributors
InmanNext contributors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 39
Inman News columnists. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . page 42
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B r okerag es , F ran c h isors, Brokerage Or ganizat ions
Sue Adler
CEO
Sue Adler Team, Keller Williams Realty
www.sueadler.com
Twitter: @sueadler
Facebook
The prolific Sue Adler, who heads a Keller Williams team in Short Hills, N.J., has more
than 25 years of real estate-selling experience. In December 2011, her co-founded conference, Hear it Direct, a
full-day event designed for real estate professionals to hear consumers’ needs, complaints and desires directly,
had its inaugural meeting. Adler has been the No. 1 Keller Williams agent in New Jersey for six years running,
and in 2011 her team reached nearly $75 million in sales, averaging a sold house once almost every three days.
She’s also a partner in the Keller Williams Short Hills, Summit, Chatham and Livingston offices.
Graham Badun
Managing partner and CEO
Brookfield Residential Property Services
www.brookfieldrps.com
Graham Badun joined Toronto-based Brookfield in 1998 and was appointed CEO and
managing partner in September 2008, at about the same time Brookfield acquired GMAC
Real Estate, which it merged with Real Living the following year. Under Badun’s leadership, Brookfield expanded further into the U.S. real estate market with the acquisition of Prudential Real Estate
and Relocation Services on Dec. 6, 2011, in a $110 million deal. The purchase made Brookfield the world’s
second-largest employee relocation services provider and the third-largest residential real estate franchising
business, the company reported. Combined, Brookfield’s network of real estate franchise brands includes about
80,000 real estate agents in 2,800 offices, with more than $150 billion in annual real estate transactions.
Lanny Baker
President and CEO
ZipRealty
www.ziprealty.com
Twitter: @LannyBakerZIP
Lanny Baker, who took the reins at ZipRealty in October 2010, has led the publicly
traded real estate brokerage company through major changes this year, including the
transition in several markets from brokerage operations to powering referrals for other brokerage firms.
The company, which had risen in annual industry rankings by research firm Real Trends to become the fifthlargest U.S. real estate brokerage firm by total transaction sides in 2010, abandoned brokerage operations in
more than a dozen markets in 2011 in a cost-cutting effort, and thinned its pool of agents from about 3,403
at the start of 2011 to 2,197 by the end of June. The company, which had been a major force in offering and
promoting real estate rebates, announced in July that it would be eliminating buyer rebates. Baker oversaw
the retooling of ZipRealty’s website to make its features more open and accessible to nonregistered visitors.
Inman News | Industry Special Report
2
Matt Beall
Principal broker
Hawaii Life Real Estate Brokers
www.hawaiilife.com
Matt Beall, principal broker with Hawaii Life Real Estate Brokers, has a passion for
real estate and technology and he’s helping to reinvent Hawaii Life Real Estate Brokers.
Beall said he continues to push against traditional assumptions about how real estate
ought to be conducted: “I see everything from the ‘Drawbridge Mentality’ where people behave as if now that
they’ve started their career it should be closed to everyone else ... to just a plain avoidance of anything new
at all.” In both 2010 and 2011, Hawaii Life Real Estate Brokers was nominated by Inman News as one of the
most innovative brokerages in the nation. It now employs about 100 brokers, agents, and support staff in five
offices around Hawaii since becoming the No. 9 real estate company in all of Hawaii in about 30 months.
Helen Hanna Casey
President
Howard Hanna Real Estate Services
www.howardhanna.com
As president of Howard Hanna Real Estate Services, Helen Hanna Casey oversees a
network of more than 4,700 sales agents and employees in 131 offices in Pennsylvania,
Ohio, West Virginia and New York. She got her start at the company in 1975 as a sales
associate and has also served as a manager and regional vice president. Outside the company, she is president of the board of directors of the West Penn Multi-List multiple listing services in Pittsburgh and serves
on the National Association of Realtors’ Executive Committee and Real Estate Services Advisory Board.
Sherry Chris
President and CEO
Better Homes and Gardens Real Estate LLC
www.bhgrealestate.com
Twitter: @sherrychris
Facebook
Since becoming CEO in 2007 of the Better Homes and Gardens Real Estate brand,
licensed by Realogy in the same year, Sherry Chris has grown the company to more than 200 offices in 24
states and Canada with 7,000-plus agents. Last year, she directed the company’s first foray into the international market by opening an office in Ontario, Canada. She joined Realogy in 2006 as CEO of Coldwell
Banker Real Estate LLC. In her 28-plus years in the real estate industry, Chris has held executive positions
with Real Living (Ohio) and Prudential California-Nevada-Texas Realty, and worked for 16 years with Royal
LePage in Canada. She is a Canadian native and maintains a home in Canada.
3
Harold E. Crye
President, co-founder
Crye-Leike Inc.
www.crye-leike.com
Crye-Leike, Realtors, which has a headquarters in Memphis, Tenn., maintained its position as the sixth-largest U.S. real estate brokerage based on 24,260 units sold in 2010,
according to a ranking by real estate research firm Real Trends, and the company also
ranked 13th in the nation for its $3.85 billion sales volume in 2010. Harold Crye, who co-founded the company in 1977, grew the company to be the largest in Memphis within three years. Crye is a past chairman of the
brokerage group The Realty Alliance and in 1992 served as president of the Memphis Area Association of Realtors. The company is a part of Leading Real Estate Companies of the World, a network of about 550 real estate
firms which together maintain 4,600 offices and 140,000 sales associates worldwide. Crye-Leike released a
new consumer-facing location-based mobile real estate search app in June, available for Android, iPhone and
iPad platforms, and also this year the company received a “Best Website Search Engine Optimization Strategy Award” from Leading Real Estate Companies of the World. In addition to residential real estate services,
Crye-Leike offers commercial sales, mortgage, title, insurance, business brokerage and investments, property
management, development and construction, builder resources, relocation, auctions and home services.
Rick Davidson
President and CEO
Century 21 Real Estate LLC
www.c21.com
Twitter: @Century21
Facebook
Richard W. Davidson was appointed president and CEO of Century 21 Real Estate LLC in
February 2010. The Century 21 network includes more than 8,000 independently owned offices and 121,000
sales associates in 71 countries. Davidson previously worked with two fellow Realogy subsidiaries, Coldwell
Banker Real Estate LLC, where he was chief operating officer; and Coldwell Banker Commercial Affiliates,
where he was president and chief operating officer. He has worked in the real estate industry more than 20
years, with previous experience at CB Richard Ellis in the Washington, D.C., market and at Insignia/ESG.
Jeffrey S. Detwiler
President and chief operating officer
Long & Foster Companies
www.longandfoster.com
In 2011, Jeffrey Detwiler, in his capacity as chief operating officer and president of Long
& Foster, directed Long & Foster Real Estate’s release of a free interactive mapping tool
that displays market reports by various geographic factors for areas in the company’s
Mid-Atlantic region. In 20-plus years of broad mortgage industry experience, he’s held executive positions
that span the industry’s spectrum: in the originations market, as a Wall Street investor, and as an investment
banker, among others. Before joining Long & Foster, Detwiler was the chief production officer at Countrywide/Bank of America, where he managed part of the company’s various lending and origination services.
4
Lawrence Flick IV
Chairman and CEO
Prudential Fox & Roach, Realtors
www.prufoxroach.com
Lawrence Flick IV, chairman and CEO of Prudential Fox & Roach, Realtors, heads up
one of the largest independently owned and operated brokerage companies in the nation, which ranked fifth by closed sales volume in 2010, according to Real Trends. Its
affiliate, the Trident Group, provides mortgage financing and title, property and casualty insurance services.
Flick began his career in real estate as a sales associate for a small company on Philadelphia’s Main Line. He
has seen the company’s growth through numerous mergers and acquisitions, most notably Emlen Wheeler
Realtors, Fox & Lazo Realtors, and Prudential Preferred Properties.
Jim Gillespie
CEO
Coldwell Banker Real Estate LLC
www.coldwellbanker.com
Twitter: @coldwellbnkr
Facebook
In 2004, Jim Gillespie became CEO of real estate powerhouse Coldwell Banker, which
has more than 3,200 offices and 97,000 agents franchised worldwide. As a 36-year real estate industry veteran, Gillespie has been with Coldwell Banker since 1976. He became one of the original group of 10 executives chosen to run Coldwell Banker Resid ential Affiliates Inc. when the company entered the franchising
business in 1981. He then became a Coldwell Banker regional director, and in 2001 was made chief operating
officer before becoming CEO in 2004. Before entering the real estate industry, he taught mathematics for
three years and worked four years for the YMCA.
Dorothy “Dottie” Herman
President and CEO
Prudential Douglas Elliman Real Estate
www.elliman.com
Prudential Douglas Elliman Real Estate, ranked the fourth-largest brokerage by closed
sales volume in 2010 by Real Trends Inc., got a new parent company in 2011 when
Canadian firm Brookfield Residential Property Services acquired Prudential Real Estate
brokerage affiliates in a $110 million deal. Prudential Douglas Elliman has 3,800 real estate professionals
and 675 employees in more than 60 offices. Beginning her career as a financial planner and part-time sales
broker, Dorothy “Dottie” Herman bought Prudential Long Island Realty in 1989; she bought Douglas Elliman, Manhattan’s largest real estate brokerage, with partner Howard Lorber in 2003. She merged the two
into Prudential Douglas Elliman Real Estate and became the entity’s president and CEO.
5
Joseph A. Horning
President
Shorewest Realtors, and 2010-11 chairman, The Realty Alliance
www.therealtyalliance.com
www.shorewest.com
Joseph A. Horning, president of family-owned Shorewest Realtors, Wisconsin’s largest
brokerage, played a major role this year in overturning a National Association of Realtors policy relating to the ability of real estate franchisors to display locally sourced Internet Data Exchange
real estate listings from around the country on their national websites. The controversial NAR policy, approved last year but later protested by some major real estate firms and organizations, was formally repealed
in November. Shorewest, established in 1946 by John A. Horning, now has 25 sales offices throughout Wisconsin and about 1,100 sales associates. Horning also represented The Realty Alliance, a group composed
of several major brokerage companies, as chairman in pursuing a repeal of the controversial IDX rule. And
Horning serves on the board of directors for another group of brokerage companies, Leading Real Estate
Companies of the World. He joined Shorewest in 1991 and formed the company’s information systems division in 1992. He was appointed information technology director in 1995, vice president in 2000 and president in December 2002.
Paul Hulme
President, founder, CEO
Alain Pinel Realtors
www.apr.com
Paul Hulme, president, founder and CEO for Northern California luxury real estate
brokerage company Alain Pinel, grew its sales volume from $5.7 billion in 2009 to
$6.8 billion in 2010 — sixth in the nation, according to an annual reported by industry
research firm Real Trends. The company has 32 offices and about 1,400 sales associates. Hulme, born on
a farm in Panguitch, Utah, is a longtime entrepreneur who founded Alain Pinel Realtors Inc. in 1990 — he
has also operated several businesses in other industries. Alain Pinel this year released a comparative market
analysis tool for iPad devices that allows company agents to review comparable listings, map properties and
analyze data.
Budge Huskey
Chief operating officer, president
Coldwell Banker Real Estate LLC
www.coldwellbanker.com
Budge Huskey is chief o and president of Coldwell Banker Real Estate LLC. Huskey
manages operations for the brand’s 3,600 franchisees and more than 98,000 agents
around the globe. He says he’s “a huge advocate of peer-to-peer learning ... and training
is crucial for our agents’ development and success.” Huskey previously served as president and chief operating officer for Coldwell Banker Residential Real Estate in Florida in 2004, and began his career as a real
estate agent in 1984 for family-owned brokerage Huskey Realty.
6
Gary Keller
Co-founder and chairman of the board
Keller Williams Realty
www.kw.com
Gary Keller co-founded Keller Williams in Austin, Texas, in 1983. The franchise company now has more than 80,000 real estate agents in about 690 offices across the United
States and Canada. He has released three books, “The Millionaire Real Estate Agent,”
“The Millionaire Real Estate Investor,” and “Shift: How Top Real Estate Agents Tackle Tough Times.”
Margaret Kelly
CEO
Re/Max LLC
www.remax.com
Margaret Kelly joined Re/Max LLC as a financial analyst in 1987 and held a variety of
leadership positions before becoming the company’s CEO in October 2005. She was
appointed to the board of directors of the Denver Branch of the Federal Reserve Bank in
January 2010. A breast cancer survivor, Kelly has advocated for Re/Max’s sponsorship of the Susan G. Komen Race for the Cure series.
Glenn Kelman
CEO and president
Redfin
www.redfin.com
Glenn Kelman, a Seattle native, hasn’t shied from controversy or the spotlight since taking the job as high-tech brokerage firm Redfin’s CEO and president in September 2005.
This year, Redfin raised the hackles of some industry participants when the company
announced in late September that it was releasing performance data for 1 million real estate agents to the
public. Holes in the data led the company to pull down the “Scouting Reports” a week later. In March, the
company had launched an “Agent Insights” feature that allowed registered users of the Redfin website to
view notes from Redfin agents about for-sale listings they had visited — that practice also riled some real
estate practitioners. Before joining Redfin, Kelman in 1997 co-founded portal software company Plumtree
Software, later serving as vice president of marketing and product management. That company went public
in 2002 and was acquired in 2005. Redfin has ranked among the top 20 most visited real estate websites
during 2011, according to monthly lists by Web metrics firm Experian Hitwise.
7
Earl Lee
President , U.S. and international real estate services
Brookfield Residential Property Services
www.brookfieldrps.com
Earl Lee has worked under the Prudential brand since 1978 when he joined Prudential
Locations LLC in Hawaii. He served as senior vice president, principal broker and partner for that firm over a 20-year period and then served as president of Prudential Real
Estate until January 2007, when he became president of Prudential Relocation. He was appointed president of Prudential Real Estate and Relocation Services in December 2008. Brookfield Residential Property
Services acquired Prudential Real Estate and Relocation Services on Dec. 6, 2011, for $110 million, putting
Lee in charge of its U.S. and international real estate services, including Prudential affiliates. There are about
54,000 Prudential affiliates in about 1,600 offices worldwide.
Dave Liniger
Co-founder and chairman of the board
Re/Max LLC
www.remax.com
Dave Liniger, board chairman of real estate franchise giant Re/Max, began working in
real estate to supplement his income while serving with the U.S. Air Force in Phoenix
and went on to co-found Re/Max in Denver in 1973, basing its business model on offering agents 100 percent commissions. The company now has more than 90,000 affiliated independent sales
professionals in more than 80 countries.
Robert Moline
President, chief operating officer
HomeServices of America Inc.
www.homeservices.com
Speaking during a two-day Inman News Data Summit event in San Francisco in July,
Robert Moline, president and chief operating officer of HomeServices of America Inc.,
noted that a controversial Internet Data Exchange policy that had been approved by the
National Association of Realtors rubbed some brokerages the wrong way, and that “each and every broker
has always had their own choice on where their data went.” The controversial rule was repealed in November. HomeServices subsidiary Edina Realty Inc. announced in November that it planned to pull property listings from real estate sites Trulia and Realtor.com in an effort to drive more online traffic on its own website.
HomeServices, a part of Warren Buffett’s Berkshire Hathaway, is the second largest full-service independent
real estate firm in the country and the largest brokerage-owned provider of mortgage, title, escrow and insurance services in the nation. Moline has 22 years of real estate brokerage experience and formerly served
as CEO for HomeServices of Nebraska Inc, doing business under the HOME Real Estate and Woods Bros.
Realty brands. Moline earlier worked as a certified public accountant, and has served on the Nebraska Real
Estate Commission and as a director for The Realty Alliance, a brokerage group.
8
Glyn Morgan
CEO
Professionals Real Estate Group
www.professionals.com.au
Twitter: @glynemorgan
Facebook
Glyn Morgan is CEO of Queensland, Australia-based Professionals Real Estate Group,
which was founded in 1976 and now has more than 300 offices in Australia, New Zealand, Fiji, Indonesia,
Papua New Guinea, Thailand and Vanuatu. In 2011, the company entered the U.S. market, operating under
the name Professionals Realty Group USA (ProsUSA). Its offices/members pay a one-time initiation fee and
a flat monthly rate to the parent organization. Professionals Realty Group USA has an eye toward combining
property management and real estate brokerage services.
Pam O’Connor
CEO, Leading Real Estate Companies of the World
Leading Real Estate Companies of the World
www.leadingre.com
For more than 25 years, Pam O’Connor managed companies that ultimately consolidated into Leading Real Estate Companies of the World. Based in Chicago, LeadingRE represents 5,000 offices and 150,000 sales associates worldwide. At a Las Vegas conference
early in 2011, O’Connor’s team used video to share examples of how LeadingRE’s members engage, innovate
and lead in their field. Moreover, the company’s Our World initiative provides a 24-7 online community platform that allows members to network their top-ranked manager and agent colleagues while offering a onestop repository to make LeadingRE’s programs and tools – including online continuing-education programs
and other resources — easily accessible for members. O’Connor and LeadingRE’s board of directors weighed
in on an important industry Internet Data Exchange (IDX) issue this year when they voted that National Association of Realtors repeal a rule change that allows franchisors to index and display listings advertised on
their affiliated brokers’ websites. “The larger issue is: once you start giving listings to (non-MLS members),
you are putting the control further and further away from the brokers, who have an obligation to their sellers
to protect the data.”
Ronald J. Peltier
Chairman and CEO
HomeServices of America Inc.
www.homeservices.com
Ronald Peltier heads the country’s second-largest real estate brokerage company, Minneapolis-based HomeServices of America Inc., where he oversees 22 real estate brands
and more than 15,000 sales associates in nearly 300 offices. This year, Peltier was a
major voice against a National Association of Realtors’ policy allowing franchisor display of IDX listings; the
policy was repealed in November. Also in November, HomeServices subsidiary Edina Realty Inc. announced
plans to pull listings from Trulia and Realtor.com, renewing a long-running industry debate over the pros
and cons of syndicating listings to third-party sites.
9
Alexander “Alex” E. Perriello III
President and CEO
Realogy Franchise Group
www.realogy.com
Alex Perriello III serves as president and CEO of the Realogy Franchise Group and
oversees the Better Homes and Gardens Real Estate, Century 21, Coldwell Banker, Coldwell Banker Commercial, ERA and Sotheby’s International Realty real estate brands;
combined they represent about 14,700 franchised and company-owned offices with 267,000 brokers and
sales associates in 100 countries around the world. Perriello is responsible for the franchise group’s shared
support services, including domestic and international franchise sales, administration, finance, business
development, information technology, learning and human resources, as well as for ONCOR International,
an international commercial real estate referral network. With more than 30 years in the real estate industry,
Perriello is widely recognized as a real estate industry leader and keen observer in the areas of policy and
market trends. He serves on the National Association of Realtors Strategic Planning Committee.
Harley E. Rouda Jr.
President
Real Living
www.realliving.com
Harley E. Rouda Jr. became president of Real Living in 2009 when the franchise company merged with GMAC Home Services LLC. The company, based in Columbus, Ohio,
began more than 50 years ago as HER Realtors and now claims sales volume of more
than $15 billion, with about 450 offices and 10,000 agents. Prior to the merger, Rouda was Real Living’s
CEO and managing partner. Real Living’s Canadian parent firm, Brookfield Residential Property Services,
acquired Prudential’s real estate franchise operations this year in a deal valued at $110 million.
Glenn Sanford
Founder and CEO
eXp Realty LLC
www.exprealty.com
Twitter: @ceoglenn
Facebook
Glenn Sanford launched cloud-based national real estate brokerage eXp Realty in
October 2009, after the housing downturn compelled him to rethink his business model in recognition of
what he calls “the ‘perfect storm’ of lower revenues, fixed or rising overhead costs, and a consumer with more
information and access than ever before.” The brokerage has no physical offices. Its agents and brokers work
from home and conduct meetings online in a video game-like virtual setting. The company’s elimination of
brick-and-mortar offices has contributed to its growth — it currently operates in 21 states and has plans to
expand to four more states and Canada by January.
10
Richard A. Smith
President and CEO
Realogy Corp.
www.realogy.com
Richard A. Smith, president and CEO of Realogy Corp., has led the company’s business
operations since 1996. Realogy’s operations include real estate franchising, brokerage,
relocation and title services. Its companies include the Realogy Franchise Group, which
consists of Better Homes and Gardens Real Estate, Century 21, Coldwell Banker, Coldwell Banker Commercial, ERA and Sotheby’s International Realty. Combined, those brands have about 14,300 franchised
and company-owned offices and 253,000 brokers and agents worldwide. Realogy’s NRT LLC is the nation’s
largest residential real estate brokerage, with approximately 730 offices and 43,000 sales associates in about
three dozen metro areas.
Jim Weichert
Founder and president
Weichert Realtors
www.weichert.com
Twitter: @weichert
Facebook
Jim Weichert is Founder and President of Weichert Realtors, a family of full-service
real estate and financial services companies based in Morris Plains, N.J. Begun in 1969, the company has
grown to nearly 18,000 sales associates and over 500 company-owned and franchised offices in more than
32 states. In October 2011, the company aligned with Realtors Property Resource (RPR), a wholly owned
subsidiary of the National Association of Realtors, and made available the national database of property
information to Weichert sales associates.
Philip White
President and chief operating officer
Sotheby’s International Realty Affiliates LLC
www.sothebysrealty.com
Philip White has been chief operating officer of luxury real estate company Sotheby’s
International Realty Affiliates since July 2004 and was named president in April 2010.
An industry veteran of more than 30 years, White is in charge of the company’s day-today operations, brand management, and business growth strategies. A subsidiary of brokerage and franchise
giant Realogy Corp., Sotheby’s International Realty has more than 11,000 sales associates in about 500 offices in more than 40 nations and territories around the globe. This year, the company ran a months-long ad
campaign that delivered photos of international high-end real estate on the market via the New York Times
mobile application for the Apple iPad.
11
Charlie Young
CEO and president
ERA Franchise Systems LLC
www.erarealestate.com
Since mid-2009, Charlie Young, as CEO, has directed the growth and profitability of
ERA Real Estate, a residential franchise brokerage network. Before joining ERA, Charlie
served as chief operating officer for Coldwell Banker Real Estate LLC. Initially, he was
a senior vice president of marketing in 2004 at the company. His two decades of executive business management includes stints at Cendant Mortgage (now PHH Mortgage), Bell Atlantic (now Verizon) Directory
Services, and the New Jersey Nets. ERA Real Estate oversees a 2,800-office network with 33,000 brokers
and sales associates worldwide.
Bruce Zipf
President and CEO
NRT LLC
www.nrtllc.com
Bruce Zipf has been guiding NRT LLC, the nation’s largest residential real estate brokerage company (both in sales volume and closed transaction sides), since he was named
president and CEO in 2005. Realogy Corp. subsidiary NRT owns and operates brokerages in more than 35 markets, with 750 offices and 45,000 sales associates doing business under the Coldwell Banker, Coldwell Banker Commercial, ERA, Sotheby’s International Realty and The Corcoran Group
brand names. Zipf became a certified public accountant in 1980, working for Ernst and Young before joining
Schlott, Realtors as controller in 1986. He became senior vice president of Coldwell Banker Schlott Realtors
in 1994. At NRT, Zipf’s numerous posts have included chief operating officer, chief administrative officer,
and president of NRT’s New York City metro region.
12
E c on o mis t s , A c ademics and Consultant s
Brian Boero
Partner
1000watt Consulting
www.1000wattconsulting.com
Twitter: @1000wattbrian
Brian Boero is a co-founder and partner at 1000watt Consulting, a firm that specializes
in offering real estate companies guidance on branding, marketing and product innovation. Boero is also co-author of the 1000watt blog, where he weighs in on often controversial industry issues.
Before co-founding 1000watt Consulting, Boero was CEO of real estate software company VREO Inc. Boero
is also a past president of Inman News. Boero is teamed with fellow industry luminaries Marc Davison and
Future of Real Estate Marketing blog creator Joel Burslem at 1000watt.
Doug Duncan
Vice president and chief economist
Fannie Mae
www.fanniemae.com
As a leader and important analyst at Fannie Mae, whose mission is to insure the
financial health of the U.S. mortgage finance market, Doug Duncan plays a crucial role in the recovery of
the nation’s housing market. He is the company’s representative on economic and mortgage market issues,
which makes him a frequent and sought-after speaker; he also manages its Economics and Mortgage Market
Analysis Group. In 2010, Duncan was named one of the country’s top four most accurate economists by the
Wall Street Journal and named one of Bloomberg Businessweek’s 50 Most Powerful People in Real Estate.
Mark Fleming
Chief economist
CoreLogic
www.corelogic.com
Mark Fleming is chief economist for CoreLogic, the largest US provider of advanced
property and ownership information, analytics and services. Fleming leads the mortgage risk analytics economics team and is responsible for developing the collateral,
fraud, and valuation risk models and the economic analysis and monitoring real estate and mortgage market
trends. This year, in watching U.S. home prices fall for a seventh straight month, Fleming explained that
declines are increasingly concentrated in sales of distressed properties in distressed segments of the market. These are, he said, “mostly in the form of (real estate owned) sales, as the stock of foreclosures is slowly
cleared.”
13
Stan Humphries
Chief economist
Zillow
www.zillow.com
Stan Humphries has drawn attention to Zillow’s home valuations and other data as chief
economist for the now-publicly traded company. Humphries conducts economic analysis and helped to create the algorithms behind Zillow’s home-value estimates, dubbed
“Zestimates,” and its Zillow Home Value Index, which also draws from the Zestimate algorithm, among
other metrics. Humphries previously oversaw a data team at travel site Expedia and served as a NASA
contracts negotiator and as a faculty member and researcher for the University of Virginia. The company’s
data and search capabilities have definitely caught on with consumers: Zillow rose to No. 2 in the rankings of
most visited real estate websites in October, according to Web metrics firm Experian Hitwise, with National
Realtors Association-affiliated Realtor.com, operated by Move Inc., falling to the No. 3 position that month
and Yahoo Real Estate maintaining the No. 1 spot in the rankings for the fourth straight month.
Brian N. Larson
President
Larson/Sobotka Business Advisors LLC
www.larsonsobotka.com
Twitter: @BlarsonMpls
Brian N. Larson is managing member of the law firm of Larson/Sobotka PLLC and
president of Larson/Sobotka Business Advisors LLC both based in Minneapolis. His
law firm and consulting firm have worked with about 100 multiple listing services, Realtor associations and
real estate brokerages. In 2011 Larson continued work on behalf of the MLS Domains Association, which
is seeking to establish the .MLS domain as an online differentiator for MLSs. Larson also worked this year
to facilitate the merger of three Realtor associations in New York state, and to assist MLSs in interpreting
settlement of a CIVIX-DDI LLC patent claims lawsuit.
Gregg Larson
President and CEO
Clareity Consulting
www.callclareity.com
In 1996, Gregg Larson co-founded Clareity Consulting, a real estate information and
Internet consulting firm in Scottsdale, Ariz., that works with many of the largest online
firms and multiple listing services. It has become known for facilitating the debate over
listings syndication and for hosting the MLS Executive Workshop, an annual conference.
14
Steve Murray
Editor and president
Real Trends Inc.
www.realtrends.com
Steve Murray has been president and editor of Real Trends, a Denver-based residential
brokerage and housing industry information company, since its founding in 1987. In
2011 Murray co-authored “Game Plan: How Real Estate Professionals Can Thrive in an
Uncertain Future,” with Ian Morris, CEO of Market Leader. The book highlights the role and importance of
quality agents to successful brokerage companies. Murray is also president of Murray Consulting Inc. and
editor of LORE Magazine.
Stefan Swanepoel
President
RealSure Inc.
www.realsure.com
Twitter: @swanepoel
Facebook
In addition to heading real estate consulting firm RealSure, Stefan Swanepoel has
authored 20 books and reports on the real estate industry, including New York Times bestseller “Surviving
Your Serengeti: 7 Skills to Master Business and Life,” published this year. His comprehensive Swanepoel
TRENDS Report annually analyzes the top market trends shaping the real estate business, including technology innovations, changing consumer behavior, the economy, and new business models. Swanepoel is the
former chairman and CEO of real estate training company RealtyU Group Inc. and a former president and
CEO for Coldwell Banker Associates Realty in California.
Lawrence Yun
Senior vice president of research and chief economist
National Association of Realtors
www.realtor.org
In his role as chief economist for the National Association of Realtors, Lawrence Yun
directs research activity for the association and provides market forecasts and commentary for the members of the trade group. He has worked with the Realtors’ market
research department since 2000, and previously worked as an economic consultant to the U.S. departments
of Veterans Affairs and Education.
15
G ov ernm en t
Melanie L. Aitken
Commissioner of competition, Canada
Canadian Competition Bureau
www.competitionbureau.gc.ca
Melanie L. Aitken, commissioner of competition at Canada’s Competition Bureau, is
responsible for the administration and enforcement of Canada’s Competition Act and
three labeling statutes: the Consumer Packaging and Labeling Act, the Precious Metals
Marking Act, and the Textile Labeling Act. As keynote speaker at a Canadian Bar Association conference earlier
this year, she reiterated her goal: “stay the course.” She has been listed as a leading competition and antitrust
lawyer in Chambers Global, The World’s Leading Lawyers, and as a member of the top 40 under 40 by Lexpert
in 2005. The Competition Bureau initiated a proceeding against the Toronto Real Estate Board in May, claiming that the board was restricting competition because it didn’t allow consumers to view detailed property
information via Virtual Office Websites. The board has denied it is restricting competition, and proposed policy
revisions in June. Additionally, the Canadian Real Estate Association has been granted the right to participate
in the proceeding, which is due for a hearing in 2012.
Ben Bernanke
Chairman
Federal Reserve Board
www.federalreserve.gov
Facing the fire of prolonged U.S. and worldwide economic turmoil, Ben Bernanke
continued his second term as chairman of the Federal Reserve, a position he holds until
2014. While implementing the Dodd-Frank Wall Street Reform and Consumer Protection Act of 2010, which calls for the creation of more robust stress tests for banks, the Fed has had to closely
watch the European sovereign debt crises and manage its own response to prevent a steeper downturn in the
U.S.’s real estate-battered economy.
Edward J. DeMarco
Acting director
Federal Housing Finance Agency
www.fhfa.gov
In 2009, President Obama appointed Edward J. DeMarco acting director of the Federal
Housing Finance Agency, which regulates Fannie Mae, Freddie Mac and 12 Federal
Home Loan Banks. DeMarco had been chief operating officer and senior deputy director
for FHFA’s Housing Mission and Goals since 2008, when FHFA was created. He joined the Office of Federal
Housing Enterprise Oversight, FHFA’s predecessor, in 2006. DeMarco’s previous work in the federal government includes posts in the Social Security Administration, the Department of the Treasury and the U.S.
General Accounting Office.
16
Shaun Donovan
U.S. secretary for Housing and Urban Development
U.S. Department of Housing and Urban Development
www.hud.gov
Shaun Donovan was sworn in as the 15th U.S. Secretary for Housing and Urban Development in January 2009 after serving as commissioner for New York City’s Department
of Housing Preservation and Development. HUD works to implement several Obama
administration programs intended to avoid foreclosure, and Donovan’s tenure as HUD Secretary reflects his
commitment to making quality housing possible for every American. Releasing the 2011 Annual Report to
Congress, Secretary Donovan acknowledged that the Federal Housing Administration faces the most severe
economic conditions since its creation after the Great Depression in 1934, although he said, “It continues to
remain remarkably resilient.” After several recent changes at the agency, Carol Galante stepped in this year
as acting FHA commissioner and assistant secretary for housing at HUD.
Carol J. Galante
Acting assistant secretary for housing; Federal Housing Administration commissioner
U.S. Department of Housing and Urban Development
www.hud.gov
Carol J. Galante in July 2011 was named acting assistant secretary for housing and Federal
Housing Administration commissioner. Galante is the second acting FHA commissioner
this year and the third leader for the agency this year — and this at a particularly trying
time for the agency. Robert C. Ryan became acting commissioner in April 2011 when David Stevens left the FHA,
moving on to lead the Mortgage Bankers Association trade group, and Ryan left as acting commissioner to serve
as a senior adviser to U.S. Housing and Urban Development Department Secretary Shaun Donovan. FHA has
been stretched to serve the masses as the credit and lending market tightened during this downturn, leading a
substantial share of consumers to rely on the agency for mortgage insurance. Some analysts question whether
FHA will be severely strained and may even require taxpayer assistance if the economy continues to falter and
the agency continues to face high claims. Galante was appointed by President Obama in March 2009 as deputy
assistant secretary for multifamily housing programs, and formerly served as president and CEO for BRIDGE
Housing Corp., a nonprofit developer of affordable mixed-income and mixed-use developments in California.
17
Charles E. “Ed” Halderman Jr.
CEO
Freddie Mac
www.freddiemac.com
Charles E. “Ed” Haldeman Jr. is CEO of Freddie Mac, one of the top sources of mortgage
financing in the U.S. and a leader in the nation’s efforts to keep families in their homes
during the nation’s current housing crisis. Earlier in 2011 Haldeman noted a directive
from the Federal Housing Finance Agency (FHFA) to streamline the processes for managing delinquent
mortgages, change the way servicers engage borrowers, bring greater consistency and accountability to the
servicing industry, and help distressed homeowners avoid foreclosure. “I am pleased to play a central role in
this important new effort to restore stability to the nation’s housing markets and look forward to improving
the industry’s ability to help borrowers facing foreclosure.” In October 2011, however, he announced that he
planned to step down once a new CEO is hired. In 2010, Bloomberg’s Businessweek named Halderman one
of the “50 Most Powerful People in Real Estate.” He had formerly served as chairman of Putnam Investment
Management LLC, where he reorganized the company during a period of scandal involving improper trading
by company managers.
Jean-Claude Trichet
President (former)
European Central Bank
www.ecb.int
Jean-Claude Trichet, president of the European Central Bank from 2003 to October
2011, saw his position become increasingly important in 2011 with Europe’s emerging sovereign debt crisis. Trichet used less drastic measures than his U.S. counterpart
Ben Bernanke to stabilize European markets, but his office has skillfully managed various heads of state to
temper the shaky euro; that skill included, in 2011, convincing Portugal and Ireland to accept bailout loans.
He helped forestall a bigger market fiasco in Europe by getting the European Union, and the world, to understand that the EU was, indeed, facing an emerging market crisis.
18
William John Michael Wald
CEO
Association of Real Estate License Law Officials
www.arello.org
William Wald joined the real estate regulators group ARELLO as CEO in May 2011.
Before this role, he served as the senior director for the Chicago Association of Realtors
and CEO of the Illinois Parks and Recreation Association. In his position at the Chicago
Association of Realtors, his project “Heroes Welcome Home,” which trains Realtors how better to serve mentally and physically wounded soldiers who are returning home, won a National Association of Realtors Game
Changer Award in 2009. That program has now spread to NAR groups around the nation.
Michael J. Williams
President, CEO
Fannie Mae
www.fanniemae.com
Michael J. Williams, CEO of Fannie Mae, is responsible for fulfilling the mission of sustaining and repairing the nation’s housing finance system and acting as good a steward
of the taxpayer’s investment. Williams has been President and CEO of Fannie Mae since
April 2009. He joined Fannie Mae in 1991 and served as Fannie Mae’s executive vice president and chief
operating officer from November 2005 to April 2009. Speaking to the U.S. House of Representatives Financial Services Subcommittee on Oversight and Investigations in November 2011, Williams stated that Fannie
Mae is undertaking a number of initiatives that will make the industry stronger. But the future of secondary
mortgage market heavyweights has been heavily politicized and contested, and Fannie Mae and Freddie Mac
may face substantial change after next year’s presidential election.
19
I ndus t ry t rad e g r o ups , MLSs
Mark Allen
CEO
Minneapolis Area Association of Realtors and 10K Research and Marketing
www.mplsrealtor.com
Twitter: @Red_Allen
Facebook
Mark Allen became CEO of the Minneapolis Area Association of Realtors in 1998 after
serving as the group’s president the preceding year. Allen also is CEO for a MAAR subsidiary, 10K Research
and Marketing, which provides marketing and statistical reporting services to Realtor associations, multiple
listing services, brokerages and other real estate entities throughout the country. Next year, 10K will launch
InfoSparks, a service offering local market data reports that agents can share with consumers. Before joining
MAAR, Allen was a partner at Counselor Realty in the Twin Cities area. He began his career as an agent and
relocation services director at ERA — M.B. Hagen Realty in 1982.
Robert Bemis
CEO
Arizona Regional Multiple Listing Service Inc.
www.armls.com
Twitter: @bobbemis
Robert Bemis is CEO of the largest multiple listing service in Arizona, Arizona Regional
MLS. The Arizona Association of Realtors voted to acquire ARMLS earlier this year,
choosing Bemis to lead the post-acquisition effort to build a statewide MLS in Arizona. But the initiative
failed when one of the four associations that own ARMLS decided not to sell. Bemis considers successfully
positioning ARMLS “as the go-to source for up-to-the-minute facts and predictions about the future of the
housing market in central Arizona” his biggest accomplishment this year. ARMLS added four new publicly
available market trends reports to its site this year. The reports are focused on listings market time by price
range, the rental market, distressed properties, and pending sales prices.
20
Russ Bergeron
CEO
Midwest Real Estate Data LLC (MRED)
www.mredllc.com
Twitter: @RBergeronMRED
Facebook
Russ Bergeron is CEO of Midwest Real Estate Data LLC (MRED) a multiple listing service that this year entered into a licensing agreement with research firm Minneapolis Association of Realtors
subsidiary 10K Research and Marketing. The relationship allows MRED users to create customized charts of
MRED data via an interactive housing market analytics tool. Bergeron joined Chicago-based Midwest Real
Estate Data LLC, one of the largest MLSs in the nation, in May 2010, and earlier served as founding CEO for
SoCalMLS. He was instrumental in forming and growing California Real Estate Technology Services, a data
aggregation service for real estate professionals in California. SoCalMLS merged with California Regional
Multiple Listing Service Inc earlier this year, creating one of the nation’s largest MLSs.
Art Carter
CEO
California Regional Multiple Listing Service Inc. (CRMLS)
www.crmls.org
Twitter: @CRMLSNews
Facebook
In August 2011, Art Carter oversaw the merger of California Regional Multiple Listing
Service Inc. (CRMLS) with Anaheim-based SoCalMLS, making CRMLS the nation’s largest listing service,
with 68,000 participants and subscribers. Carter has served as CEO since August 2005, during which
time he’s been instrumental in a data-sharing revolution in Southern California. He served as chairman of
the California Real Estate Technology Services (CARETS) Steering Committee since its inception in 2006
through its incorporation in February of 2008.
David Charron
CEO and president
Metropolitan Regional Information Systems Inc. (MRIS)
www.mris.com
David Charron is CEO and President of Metropolitan Regional Information Systems
Inc. (MRIS), one of the largest multiple listing services in the nation, facilitating more
than $100 million a day in real estate transactions in the Mid-Atlantic region. He’s also
chairman of the MRIS Investment Committee, director of the Realtors Federal Credit Union, and a member
of the NAR MLS Policy Committee. Charron has stated that, “The real estate market’s most important commodity — and the cornerstone of an eventual housing recovery — is timely and accurate information on the
local level with a real-world perspective. This also allows public, government, financial institutions, investors
and real estate professionals to make informed decisions.” He was acknowledged and applauded this year
by MRIS for his decade of service to the company, for his innovation on the service side, and his focus on
financial integrity and performance.
21
Merri Jo Cowen
CEO
My Florida Regional MLS (MFRMLS), and 2011 president, Council of Multiple Listing Services
(CMLS)
www.mfrmls.com, www.councilofmls.com
Twitter: @mjcowen
Facebook
Merri Jo Cowen serves as CEO for My Florida Regional Multiple Listing Service, a consortium of 15 Realtor
associations and boards that represent about 33,000 members, and also has served as 2011 president for
the Council of Multiple Listing Services, a group of MLSs and vendors that got its start in 1957. A real estate
industry professional since 1979, Cowen in 1983 served as an MLS assistant for the Reno Board of Realtors,
was the first CEO for the Northern Nevada Regional MLS in 2003, and now leads one of the largest regional
MLSs in the nation. My Florida Regional MLS in May announced the addition of members from the Pinellas
Realtor Organization and West Pasco Board of Realtors.
Gerard N. “Jerry” Giovaniello
Chief lobbyist and senior vice president, government affairs
www.realtor.org
As chief lobbyist and senior vice president of government affairs for the National Association of Realtors, Gerard N. “Jerry” Giovaniello manages the association’s government- affairs staff in Washington, D.C. He also serves as NAR’s lobbyist for members of
Congress from California, Washington, Nevada, Hawaii and Oregon. The organization spent $6.1 million on
federal lobbying in the third quarter of this year, up from $4.5 million in the same period last year, according
to federal records, and is among the most powerful lobbying entities across all industries. Giovaniello previously served as chief of staff for two California congressmen from 1972-81.
Bob Hale
President and CEO
Houston Association of Realtors
www.har.com
Bob Hale has been President and CEO of the Houston Association of Realtors for more
than 20 years and his vision and drive makes HAR.com a household brand in the
greater Houston area. It is also the most frequently visited Website for Houston real
estate, the largest trade association in Houston, and the second largest local Realtor association in the country, with more than 25,000 members. In June 2011, Hale received the Public Relations Society of America
(PRSA) Houston CEO Communicator of the Year Award. In 2010, Hale and HAR hosted leaders from across
the country for the Real Estate Information Symposium (REIS), with speakers from Zillow, Google, Realtor.
com, Realtors Property Resource, First American CoreLogic, SoCalMLS, MRIS, industry-leading attorneys,
consultants, and National Association of Realtors CEO Dale Stinton. Hale is recognized by NAR’s Realtor
Magazine as one of the 25 Most Influential Thought Leaders in real estate: “Our influencers aren’t just those
with the latest gizmo or hot idea; they’re also thought leaders who are reshaping how the real estate industry
functions. Each has a profound impact on the present and future of real estate.”
22
Rebecca Jensen
CEO and chair
UtahRealEstate.com MLS
www.UtahRealEstate.com
Facebook
In January 2011, Rebecca Jensen became the chair of the board for the Real Estate Standards Organization (RESO), a National Association of Realtors-affiliated group that helps standardize how
multiple listing services are built and used. And since 2007 she has served as the CEO of UtahRealEstate.
com MLS, the third-ranked MLS public website in the U.S. Rebecca also holds a master’s degree in technology commercialization from Westminster College, graduated summa cum laude with a bachelor’s degree in
computer science, and is a member of the Utah Technology Council.
William E. Johnston
2011 president
Toronto Real Estate Board and broker, Bosley Real Estate Ltd
www.torontorealestateboard.com
www.bosleyrealestate.com
William E. Johnston served as president for the Toronto Real Estate Board through June,
a position now held by Richard Silver, sales representative for Bosley Real Estate Ltd. The
Toronto Real Estate Board is the largest local board in North America, with about 32,000 members, and Johnston was at the helm during a period of continuing conflict with Canada’s Competition Bureau. That agency has
an antitrust law enforcement mission not unlike the Federal Trade Commission in the U.S., and TREB was hit
with an action in May that in some ways parallels a lawsuit launched by the U.S. Department of Justice against
the National Association of Realtors that later was resolved in a settlement agreement. The Canadian regulator’s action, like the lawsuit that was settled in the U.S., relates to Virtual Office Website (VOW) policy and
other “innovative services.” The Canadian Real Estate Association, the Canadian equivalent to NAR, has been
approved to participate in an administrative proceeding targeted by the Competition Bureau against TREB.
Ted Loring Jr.
President
IDX Presidential Advisory Group
President and CEO
Professional Property & Consolidated Management
www.ppmrentals.com
In 2011, Ted Loring, president of Professional Property & Consolidated Management,
based in Northern California, led a National Association of Realtors (NAR) presidential advisory group that
spearheaded a repeal of a controversial NAR January 2011 policy that allowed Internet Data Exchange feeds
to appear on franchisors’ websites. Loring has more than 35 years of property management and real estate
transaction experience and, in the past, has been voted Realtor of the Year by local and state Realtor associations. He has a lifetime credential in architectural history, is a certificated mediator, and is an Institute for
Real Estate Management-approved certified property manager.
23
Ron Phipps
2011 president
National Association of Realtors, www.realtor.org
www.realtor.org
Twitter: @RonPhipps
Facebook
Ronald Phipps, principal broker for Phipps Realty Inc. in Warwick, R.I., oversaw passage of a much-debated fee hike for members of the National Association of Realtors during his tenure as
president for the organization this year. The association’s board of directors in May approved a $40 per
year dues increase to boost spending on political activities, despite polls showing majority opposition from
members. The dues increasing will help NAR provide more support for local and state issues. Phipps also led
the organization during a time of turbulence between some large brokerages and franchises over a controversial NAR policy related to franchisor display of locally sourced Internet Data Exchange real estate listings on
national property search websites, and a period of renewed federal attention to lessening the mortgage interest tax deduction. Phipps has served as a Realtor for 32 years, and in 2000 served as president of the Rhode
Island Association of Realtors.
David Stevens
President and CEO
Mortgage Bankers Association, www.mbaa.org
www.mbaa.org
A former executive for the Long & Foster Cos. brokerage firm who in 2009 was appointed by the Obama administration to run the Federal Housing Administration, David
Stevens announced his departure from the FHA in March and soon after was named
CEO for the Mortgage Bankers Association. Stevens saw the FHA through a period in which the market share
of FHA-insured loans exploded as the private market faltered. Stevens replaced John Courson at the association. Stevens had earlier served as senior vice president for Freddie Mac, executive vice president for Wells
Fargo, and worked for 16 years at World Savings Bank. He had also served as president and chief operating
officer for Long & Foster. The Mortgage Bankers Association reports that the mortgage banking industry
employs about 280,000 people and has about 2,400 member companies.
24
Dale Stinton
CEO
National Association of Realtors (NAR)
www.realtor.org
Dale A. Stinton is CEO of National Association of Realtors. In 2010 he was named Innovator of the Year by Inman News for his role in keeping NAR at the forefront of technological change. This year he oversaw a controversial vote to increase NAR membership
dues beginning in 2012. At the group’s annual spring meeting in Washington, D.C., NAR’s board of directors
voted to fund what it calls its “Political Survival Initiative” via a dues increase for members. Stinton is no
stranger to political struggles. He successfully lobbied lawmakers to keep banks from offering real estate
brokerage services and to provide tax credits for homebuyers. Under Stinton’s leadership, NAR launched
Realtors Property Resource, a national property database that went live in September 2010; oversaw the
creation of NAR’s “Game Changer” program, which provides grant funding to innovative Realtor association
initiatives — and the formation of NAR’s technology incubator and venture capital fund, Second Century
Ventures LLC. Stinton also serves as president Second Century Ventures, which last year purchased a 5.4
percent stake in electronic signature services provider DocuSign in 2009 and this year is poised to acquire
the remaining 41 percent stock of lockbox firm SentriLock.
Travis Wright
Executive director
Real Estate Standards Organization
www.rets.org
Facebook
Travis Wright, as executive director of Real Estate Standards Organization, affiliated
with the National Association of Realtors, is making real estate data sharing easier —
particularly for multiple listing services. In 2011, RESO became a 501c6 nonprofit, which allows it to raise
the capital necessary to accelerate the development of real property data standardsbeal. Wright has been in
the real estate and technology business for more than 30 years.
25
Me dia , Bl o g g in g , S o cial Media, Market ing
Greg Braje
Regional business leader for real estate and travel sites
Yahoo
www.yahoo.com
After serving for three years at Yahoo as a corporate finance manager, Greg Braje became the regional business leader for the popular search engine Yahoo’s real estate and
travel sites in the latter half of 2010. A graduate of the University of Chicago’s Booth
School of Business, Braje also has worked as a senior associate for Imperial Capital LLC and as a Goldman
Sachs investment banker.
Todd Carpenter
Director of digital engagement
www.realtor.org
Twitter: @realtors
Twitter: @tcar
Todd Carpenter is in charge of social media and online engagement for the National
Association of Realtors. He considers his counseling of NAR’s leadership team on the online conversation
surrounding the association’s proposal to raise dues by $40 a year for political activities his greatest achievement this year; NAR’s board of directors ultimately approved the proposal. Carpenter is a writer for Realtor
Magazine and several association blogs, a frequent conference speaker, and an organizer of unconventional
conference events, including REBarCamp.
Audie Chamberlain
Head of social media at Move Inc.
www.move.com
Twitter: @movetrends
Facebook
Audie Chamberlain’s management of social media for Realtor.com, operated by Move
Inc., more than doubled the number of Realtor.com Facebook fans and built interest in
the listing portal’s iPad app and “Ask a Realtor” offerings. According to judges of Digiday’s Social Advertising, Media and Marketing (SAMMY) Award, this makes Realtor.com the “Best Socialized” enterprise-level
business. Move Inc. also won recognition for growing the audience of the Realtor.com Facebook page by 149
percent in one year (the page had 24,000 fans in a recent week), a feat accomplished, in party, by making
Realtor.com content, including real estate listings, easily shared via multiple social networks. Users can now
log in to the site using their Facebook accounts, and the company claims to reach more than 6 million Twitter users each month. Additionally, Realtor.com’s YouTube Channel features more than 300 videos that have
been viewed more than 430,000 times.
26
Tom Ferry
Founder and CEO
yourcoach.com
www.yourcoach.com
Twitter: @coachtomferry
Facebook
Tom Ferry is a high-energy real estate business coach and speaker who has worked
to motivate and train more than 260,000 agents and salespeople in his seven years in the business. His
2010 book, “Life! by Design,” was a New York Times, USA Today and Wall Street Journal best seller.
Longtime and well-known life coach Tony Robins said of Tom: “Tom understands how to help you lead
your life by design!”
Ben Kinney
CEO and president
Home4Investment
www.home4investment.com
Twitter: @benkinney
Facebook
Ben Kinney founded the Home4Investment real estate team in Bellingham, Washington
after achieving success in marketing homes and helping buyers with his extensive knowledge of computers,
websites, and aggressive search engine strategies. Now his real estate team ranges from the state of Washington to the Canadian border. He often speaks nationally to real estate agents looking for an extra edge and
is featured in multiple publications including RIS Media’s “Power Team Report” and Realtor Magazine’s “30
under 30.”
Bill Lublin
CEO of CENTURY 21 Advantage Gold
Founder of the Social Media Marketing Institute
www.c21ag.com
www.socialmediamarketinginstitute.com
Bill Lublin is CEO of Century 21 Advantage Gold, and an active real estate investor who
not only “talks the talk” but “walks the walk” of technology, social media marketing,
risk management and professional standards. Founder of the Social Media Marketing Institute, dedicated
to responsible, ethical, and effective interaction in the social media space, most recently Bill was one of the
institute’s team to provide fresh course content for e-PRO curriculum to manage a company’s brand, cloud
computing, e-office, e-strategy, mobile tools, and other social media updates. Lublin brings insight and
humor into the practical application of hardware, software, and social marketing to the real estate business.
He’s an active blogger who writes for REreflections and MovePhilly. Along with his son Hal, Bill is co-creator
of BuzzBuilderz, a unique social media marketing company that provides a low-cost strategy to transition
from Web 1.0 to Web 2.0 marketing and increasing agents’ visibility on the Internet.
27
Bill McBride
Founder
Calculated Risk blog
www.calculatedriskblog.com
Bill McBride has been a full-time blogger since 2005 when he founded Calculated Risk,
rated by EconDirectory.com as the most popular blog of its kind. After he retired as
senior executive of a small public company in the 1990s, Bill predicted the U.S. housing
bust. Since then, Calculated Risk has continued to gain influence such that, by January 2009, it was judged
the top economics blog by traffic statistics. McBride, who shies from the spotlight, built this large audience
for Calculated Risk with his astute commentary on statistics and trends that he gathers from diverse sources.
Greg Robertson
Founder
Vendor Alley
www.vendoralley.com
Twitter: @gregrobertson
Greg Robertson founded Vendor Alley, a snarky industry blog dedicated to the real
estate technology industry, in February 2007. He is also co-founder of W&R Studios, a
Web applications software company. The company’s apps include real estate social bookmarking site Dwellicious and online real estate report-generator Cloud CMA. Robertson previously served as general manager
and vice president of real estate tech company eNeighborhoods.
Paul E. Steiger
Editor-in-chief, CEO and president
ProPublica
www.propublica.org
As editor-in-chief of the nonprofit, investigative and Pulitzer Prize-winning news site
ProPublica, Paul Steiger helps direct deep, analysis-heavy stories about the ongoing
home loan-modification morass, and the current financial crisis and the housing market’s role in it. He also chairs the Committee to Protect Journalists, an organization that works to ensure the
safety and access of journalists worldwide. Before joining ProPublica, Paul was managing editor of the Wall
Street Journal for 16 years, where, during his tenure, the paper earned 16 Pulitzer Prizes.
28
Bev Thorne
Chief marketing officer
Century 21 Real Estate
www.century21.com
Twitter: @bevthorne
Facebook
Beverly Thorne started at Century 21 Real Estate in March 2005 as the franchisor’s
Super Bowl campaign strategist and became the company’s chief marketing officer in January 2007. This
year she spearheaded Century 21’s Smarter Bolder Faster marketing campaign and other marketing initiatives designed to better engage first-time homebuyers ages 25 to 44 with the 40-year-old brand. These
initiatives include an ad partnership with Trulia and Homes.com, a revamped website, mobile applications
for all smartphone types and feature phones, a TV ad to run during next year’s Super Bowl, the launch of the
brand’s official blog, @C21-Home Matters, and an advertising campaign on mobile game We City.
Jeff Turner
President
Zeek Interactive
www.zeek.com
Twitter: @respres
Facebook
Jeff Turner is the president and chief operating officer of Zeek Interactive and RealEstateShows.com and is a popular tech and online strategist. Zeek Interactive develops websites and games as
marketing vehicles for clients. Real Estate Shows, which helps agents and brokers create virtual tours from
still photos, is one of the company’s proprietary products. Turner is not shy to challenge users’ assumptions
about software applications. Late in November, Turner wrote that when “really smart people publicly delete
social media accounts their ‘followers’ take notice and do the same.” This generated controversy and he went
on to explain, “There is no way to truly measure influence with an algorithm. I do not need Klout … telling
me my influence or giving me a score ... stop thinking about Klout as a way to measure your score and your
influence. Let’s just assume that you deleted your account and you no longer have a Klout score. Klout has
never been about you ... Klout has now scored more than 100 million people (and) the data (the company
has) collected is priceless to marketers.” Turner has been named on Inc. Magazine’s list as one of the 500
fastest growing companies in America and he’s won Cisco’s Growing With Technology award recognizing
innovative companies networked for growth.
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Mor t g a g e, Tit l e, A n cillary Services
James “Jamie” Dimon
Chairman of the board and CEO
JPMorgan Chase & Co.
www.jpmorgan.com
Jamie Dimon became chairman of the board of JPMorgan Chase & Co., in 2007, after
having been the company’s president since 2004. In 2011, Chase replaced the Bank of
America as the nation’s largest bank by assets. Dimon began his career at American
Express Co., serving as an assistant to the president from 1982-85. Other corporate leadership roles have
included president and chief operating officer at Travelers Group and chairman and CEO of Travelers’ Smith
Barney Inc. subsidiary. With the merger of Smith Barney and Salomon Brothers, he became co-chairman
and co-CEO of the combined firm. Travelers Group and Citicorp combined in 1998, and Dimon became the
president of Citigroup Inc., the global financial services company. In 2000 he was named chairman and CEO
of Bank One, where he remained until 2004.
Bryan T. Moynihan
CEO
Bank of America
www.bankofamerica.com
In 2010, Brian T. Moynihan became CEO of Bank of America, the nation’s largest
mortgage servicer, upon the retirement of Ken Lewis. Previously, he had been Bank
of America’s president of global corporate and investment banking. He joined Bank
of America in 2004, following the company’s merger with FleetBoston Financial, where he had led global
wealth and investment management. Before going into banking, he worked for a law firm in Providence, R.I.
Raymond R. Quirk
CEO
Fidelity National Title Group
www.fntg.com
Raymond “Randy” Quirk has served as CEO of Fidelity National Title Group since
2005. He is also president of Fidelity National Financial Inc., a leading provider of title
insurance, specialty insurance, claims management and information services. As the
title group’s CEO, Quirk is responsible for the operations of five leading title insurance underwriters: Fidelity National Title, Chicago Title, Ticor Title, Security Union Title and Alamo Title. He’s also responsible for
ServiceLink, a provider of centralized title and closing services to national lenders.
30
John G. Stumpf
Chairman, president and CEO
Wells Fargo & Co.
www.wellsfargo.com
John G. Stumpf became chairman for Wells Fargo & Co., the nation’s fourth-largest
bank by assets, in January 2010, after having been named CEO in June 2007 and president in August 2005. A 29-year veteran of the company, he previously held numerous
positions with Norwest Corp. (predecessor to Wells Fargo), beginning in the loan-administration department
in 1982 and eventually becoming regional president for Norwest Bank Texas, where he led the acquisition
of 30 banks. Norwest Corp. and Wells Fargo merged in 1998, and Stumpf held several executive posts with
Wells. In 2008 he led Wells’ purchase of Wachovia Corp.
Technology
Austin Allison
Co-founder and CEO
DotLoop
www.dotloop.com
Twitter: @gaustinallison
Facebook
Austin Allison co-founded real estate technology company DotLoop in 2008, before the
age of 24. DotLoop partnered with Keller Williams Realty earlier this year to integrate DotLoop’s “offer-toclose” transaction management services into the franchisor’s new eEdge platform for its 80,000 agents. The
platform won an Inman Innovator Award for Most Innovative Real Estate Website or Service in 2011. In the
fall, DotLoop also partnered with EXIT Realty to provide e-document services to that brokerage’s 24,500
agents.
Steven H. Berkowitz
CEO and director
Move Inc.
www.move.com
Steve Berkowitz became CEO of Move Inc., a network of prominent real estate sites
including Realtor.com, in 2009, and he had previously served as a director for Move
Inc. Berkowitz previously was a Microsoft Corp. senior vice president where he had
managed various aspects of its online domain including MSN.com, MSNTV, and business development and
marketing for Live Platform, MSN and Windows Live. He came to Microsoft by way of Ask Jeeves, an online
search engine, where he was CEO for a little over a year. Berkowitz also serves on the board of directors of
TheLadders.com, an executive-level job networking site.
31
Eric Bryn
Vice president, digital innovation
Baird & Warner
www.bairdwarner.com
Twitter: @ericbryn
Facebookn
Eric Bryn came to Baird & Warner in October 2010 after nearly eight years at Leading
Real Estate Companies of the World, where he was vice president of strategic development. As vice president
of digital innovation at Chicago-based Baird & Warner Real Estate, Bryn works to ensure agents have access
to digital marketing tools, and works with the company’s marketing, information technology and residential
sales units to develop new technologies for agents. This year, Bryn developed a Web-based customer relationship management system that uses Google Apps to help agents collaborate and communicate with clients
and manage their Web, social and mobile leads.
Alex Chang
Founder and CEO (until December 2011)
Roost (now a part of VerticalResponse)
www.verticalresponse.com
Alex Chang, founder and CEO of Roost, a company that had morphed from a real
estate search portal to a social marketing company in September 2010, was acquired in
December 2011 by VerticalResponse, an email, survey and event marketing firm. Roost
had rolled out several tools to help real estate professionals and other small-business owners engage with
consumers on social media, including the launch of a social marketing platform in March that was featured
as the primary tool in the California Association of Realtors’ first social media training program. The Roost
team has joined VerticalResponse and Chang serves as a vice president for the company.
Pete Flint
Co-founder and CEO, Trulia
Trulia
www.trulia.com
Twitter: @peteflint
Facebook
Pete Flint is co-founder and CEO of Trulia.com, one of the most popular and fastest
growing real estate sites in the U.S. that has revolutionized the real estate experience by empowering people
to make better decisions and building tools that tap the power of social media as a potential source for referrals. In San Francisco in July 2011, during Inman’s Real Estate Connect conference, Flint reviewed mobile
and social technology tools and trends and expressed his belief that “Agents are the biggest offline social
network in the world.” Trulia has announced several new management hires this year, in what analysts have
said is a logical path toward an initial public offering, and besides offices in San Francisco and New York
Trulia has opened a third office in Centennial, Colorado. Flint has said this year that the company does not
“have a great sense of urgency around being a publicly traded company … we’re delighted with our business
and want to avoid too many distractions.”
32
Marty Frame
President
Realtors Property Resource LLC
www.narrpr.com
Twitter: @martyframe
Marty Frame is president of RPR LLC, a subsidiary of the National Association of Realtors with an aim is to compile a database of public information for every residential and
commercial property in the U.S. Since going live in 2009, RPR has partnered with more than 300 multiple
listing services that provide listings data in return for member access to RPR’s database of assessor’s office
and recorder’s office data, mortgages, foreclosures, demographics, and geographic information. Frame previously served as general manager of Cyberhomes.com and chief technology officer of Realtor.com.
Ben Graboske
CEO
CoreLogic MarketlLinx
www.marketlinx.com
Ben Graboske is CEO of property information and analytics provider CoreLogic MarketLinx, based in Santa Ana, Calif. In September the company acquired Canadian-based
Tarasoft Corp., developer of the popular Matrix multiple listing service platform used
by 17 MLSs in North America. CoreLogic rolled out a new report that combines public property records with
data the company collects from MLSs. The report is intended to provide a “comprehensive view” of local
market conditions to risk managers, underwriters, appraisers and loan servicers. CoreLogic will add Matrix
to its lineup of MLS platforms — Tempo, MLXchange and InnoVia — and make Matrix compatible with
CoreLogic products including its document and transaction manager platform and public record database,
Realist. The 130 MLSs it served before the Tarasoft acquisition represented about half of all Realtors in
North America. Graboske said Tarasoft and CoreLogic MarketLinx clients can “expect business as usual, with
more choices.”
Sami Inkinen
Co-founder and president
Trulia
www.trulia.com
Twitter: @samiinkinen
Sami Inkinen is co-founder and president of leading online real estate company Trulia.
com. Since 2005, according to Web metrics firm Hitwise, the site has become one of the
top 10 most visited real estate websites in the U.S., with rental search, a rent-vs.-buy index, and an iPhone
application that includes rental and sold listings. Besides running Trulia and its more than 380 employees,
Sami is a world champion triathlete with five top finishes in the Hawaii Ironman competition.
33
Todd John
Chief operating officer
Listingbook LLC
www.listingbook.com
Todd John joined Listingbook, an 8-year-old online real estate listings company, as
chief operating officer in 2008. In October 2011, Listingbook released an “advanced
intelligence” version of its property search platform, which streamlines, via enhanced
client-tracking capability for agents, the road to signed contracts. Before joining Listingbook, John worked
eight years in various divisions, including e-commerce and advertising at AOL. He also previously worked
for Innovative Binding Inc., an on-demand hardcover publishing company he founded at age 25. John
graduated with a bachelor’s degree in communications from Bethany College, where he was a three-year
starter on the varsity basketball team and a member of the varsity golf team.
Saul Klein
Senior vice president
Point 2
www.point2.com
Twitter: @point2agent
Facebook: Point2Agent
Facebook: RealTown Real Estate Network
Saul Klein is Senior Vice President of Point 2, a Saskatoon, Canada-based real estate technology company
that syndicates listings from Realtor associations and MLSs in the U.S. and Canada to nearly 60 real estate
consumer websites, search engines, classified sites and auction sites. This summer, Point2 launched a tool
for real estate professionals to build their own websites. Site Builder provides customizable drop-down
menus and content pages; built-in social media buttons for Twitter, Facebook, LinkedIn and MySpace; and
50 themes to choose from that can be tailored with company logos and colors as well as personal photos. The
tool also integrates with Internet Data Exchange (IDX) websites. Site Builder is among several upcoming
marketing products, called Express Tools, that Point2 plans to release over the coming months. The company now has nearly 240 partners in North America.
34
Matt Lerner
Chief technology officer
Walk Score
www.walkscore.com
Twitter: @mrlerner
Facebook
Matt Lerner is the chief technology officer for Walk Score, a provider of neighborhood maps
and data to the real estate industry. Over 10,000 sites use Walk Score maps and data. Walk Score helps users find
a commute that fits their lifestyle whether they are driving, taking public transit, walking or biking. Lerner worked
from 2001-07 in product development at Microsoft, and sold EQuill, a Web development software company, to
Microsoft in 2001. He is a board member for the Sightline Institute, a Northwest think tank that has a mission
focused on “strong communities, a green economy, and a healthy environment.”
Mark Lesswing
Senior vice president and chief technology officer
www.realtor.org
Mark Lesswing heads the technology center for the National Association of Realtors. Before joining NAR, he spent three years turning around struggling high-tech companies.
He also founded and ran STR Consultancy in 1992. A post-undergraduate gig programming robots started him on his career in technology, which began at Sybase and Oracle. He is a frequent
speaker on emerging technologies relevant to the real estate industry.
Brock MacLean
Executive vice president
Dominion Homes Media
www.dominionenterprises.com
Brock MacLean was promoted to executive vice president of Homes Media Solutions,
a newly formed division of Dominion Enterprises, in May 2011. MacLean, along with
Homes Media Solutions Vice President Andy Woolley, is responsible for consolidating
five real estate technology brands from Dominion Enterprises — eNeighborhoods, AgentAdvantage, Advanced Access, Number1Expert, and Homes.com — under the umbrella of Homes Media Solutions. MacLean
also serves as senior vice president of national sales and development for For Rent Media Solutions, another
Dominion division, and was instrumental in securing a partnership to become the exclusive provider of
rental listings on Facebook Marketplace in 2011.
35
Ian Morris
President and CEO
Market Leader
www.marketleader.com
Ian Morris, CEO of Market Leader (previously HouseValues) since 2003, helped
direct the launch of a first-of-its-kind integrated-management platform in 2011 with
Keller Williams Realty. The platform is known as eEdge. Also in 2011, Morris coauthored, with fellow 2011 Inman 100 appointee Steve Murray, “Game Plan: How Real Estate Professionals Can Thrive in an Uncertain Future,” a book that re-emphasizes the importance of top-quality agents in
brokerage success. Before joining Market Leader as vice president of marketing and business development
in 2002, Morris ran Microsoft HomeAdvisor for five years beginning in 1997 as director of marketing,
group manager and general manager. He also holds an master’s degree in business administration from
Harvard Business School.
Craig Newmark
Founder and customer service rep
Craigslist, Craigconnects
www.craigslist.com
www.craigconnects.org
Sixteen years after founding the ubiquitous online bulletin board and classifieds community Craigslist, which is now one of the top 10 most visited English-language websites
in the world, Craig Newmark in early 2011 launched the philanthropic venture Craigconnects. Craig’s new
organization vets charities, helps them use social media to connect with donors, and helps connect people
to select groups of charities, including those that support military veterans, better journalism, open government, and others. In line with his new project, he’s a board member for the Sunlight Foundation, OneVoice,
FactCheckED, and VotoLatino. He’s also still involved at Craigslist as a customer service representative.
Spencer Rascoff
CEO
Zillow
www.zillow.com
Twitter: @spencerrascoff
In his first year as CEO of Zillow, one of the largest online real estate search and marketing companies, Spencer Rascoff, also named Inman News Innovator of the Year in
2011, directed a greatly successful 2011 initial public offering for the company. Rascoff joined Zillow at its
inception in 2005 as chief financial officer, then in 2008 was promoted to chief operating officer, and in
September 2010 stepped in as CEO. He founded Hotwire.com, a discount travel site, in 1999, and worked for
two years at Expedia when it bought Hotwire.com in 2003. From 1997-99 he was an investment banker at
Goldman, Sachs & Co.
36
James “Jim” J. Saccacio
Co-founder and executive adviser
Renwood RealtyTrac
www.realtytrac.com
James “Jim” J. Saccacio served as chairman and CEO of RealtyTrac, a company that
focuses on foreclosure research and reporting, from October 2000 until stepping down
in November 2011, when private equity firm Renovo Capital LLC took a majority stake
in the company and announced new CEO Brandon Moore. Also, Renovo changed the company name to Renwood RealtyTrac. Major media outlets and government agencies use RealtyTrac-compiled foreclosure data
— the company’s website draws an estimated 3 million unique monthly visitors. Saccacio previously worked
for Transition Management Group, a turnaround specialty firm, and he also has worked in Bank of America’s
corporate banking division as an assistant vice president.
Errol Samuelson
President
Realtor.com
www.realtor.com
Errol Samuelson became president of Realtor.com in February 2007 and was appointed
chief revenue officer of Move Inc., the website’s parent company, in May 2009. Samuelson has been with Move Inc. since 2003, where he previously served as president of Top
Producer Systems, a Move subsidiary. Previously, Samuelson was director of sales, marketing and product
management at GTE Enterprise Solutions. Inman News earlier this year honored Realtor.com’s Android app
as the Most Innovative Mobile App in real estate — the app includes an Area Highlighter tool that allows users to draw a defined area on a mobile device’s screen to define a search area.
Christian Sterner
Co-founder and CEO
WellcomeMat
www.wellcomemat.com
Twitter: @sterner
Facebook
Christian Sterner is co-founder and CEO of WellcomeMat, a video publishing platform
for real estate professionals and brands that he helped to launch in July 2006. The platform counts more
than 17,000 real estate professionals, as well as prominent real estate firms such as Halstead Properties and
Prudential Douglas Elliman, among its customers. Earlier this year, WellcomeMat became the exclusive video platform for Luxury Portfolio, the luxury-home marketing program of global real estate network Leading
Real Estate Companies of the World. In November, the Boulder, Colo.-based company formed a partnership
with AOL subsidiary and video production company StudioNow that expanded WellcomeMat’s nationwide
network of professional filmmakers to more than 8,000.
37
Cary Sylvester
Executive director of technology
Keller Williams Realty International
www.kw.com
Twitter: @carysylvester
Facebook
Cary Sylvester, Executive Director of Technology for Keller Williams Realty International, is responsible for the strategic vision for the massive franchise company’s software platform. Early in 2011
the Austin, Texas-based franchise — in partnership with Market Leader and DotLoop — rolled out a platform
called eEdge that includes transaction management services and online documents and signing. Speaking at
the July 2011 Real Estate Connect conference in San Francisco, Sylvester urged offices to “go paperless” to
free agents up to provide what’s most important: better customer service and more “time to be that relationship-builder in ... the business of real estate.” The eEdge platform was recognized by Inman News in its
annual Innovator Awards this year as the Most Innovative Real Estate Website or Service in real estate.
38
Editor’s Note: Inman News would like to recognize the valuable contributions of its staff and
contributors, including columnists and other writers for Inman.com and InmanNext, who were
not eligible to be named to the Inman 100 list — Inman News employees, columnists and InmanNext contributors cannot be named to the annual list of 100 Most Influential Real Estate Leaders. We, and all of your readers, appreciate the insight and information you bring to real estate
industry. Your words and advice regularly influence industry practitioners in profound ways.
I nman N ex t c o n t ribu tors:
Joel Burslem
Joel Burslem founded the Future of Real Estate Marketing (FOREM) blog. He now
works with 1000watt Consulting, a full-service digital marketing, branding and new
media agency for the real estate industry.
www.1000wattconsulting.com
Twitter: @jburslem
Brian Copeland
Brian Copeland is a licensed broker and national recognized real estate speaker and
trainer; a Mac enthusiast; and author of NashvilleandBeyond.com. Copeland is known
for his creative home listing and marketing strategies.
www.nashvilleandbeyond.com
Twitter: @NashvilleBrian
Gahlord Dewald
Gahlord Dewald is president and janitor of Thoughtfaucet and a weekly tech columnist
for Inman News. Dewald regularly sheds light on the usefulness and potential of emerging technologies, search engine optimization and analytics.
www.thoughtfaucet.com/thoughtfaucet-for-real-estate
Twitter: @gahlord
39
Jimmy Mackin
Jimmy Mackin is the co-founder of The MLS App, a tool that allows agents to market
their real estate listings on Facebook. Jimmy works to master Facebook’s potential. To
connect with Jimmy visit him at www.Facebook.com/JimmyMackin.
www.themlsapp.com
Twitter: @themlsapp
Michael McClure
Michael McClure is the founder, president and CEO of Professional One Real Estate. He
authors the P1Fran.com blog; is the founder and host of RaiseTheBar an online BlogTalkRadio program; and is a frequent national speaker on the topics of professionalism,
branding and social media. Michael is dedicated and passionate about taking engagement to the next level.
www.p1fran.com
Twitter: @ProfessionalOne
Jack Miller
Jack Miller is chief technology officer and senior associate for The GoodLife Team. He is
a technologist, business professional, and real estate agent who enjoys the intersection
of technology, business, people and real estate.
www.goodlifeteam.com
Twitter: @jackmiller
Maura Neill
Maura Neill is a Realtor and partner in The Gebhardt Group. A lover of all things
Atlanta, Maura is also founder and editor of Atlanta: 365 Days, 365 Things To Do, a
hyperlocal travel resource and magazine for newcomers and natives. She knows how to
build a business via social media. Maura is passionate about Atlanta, dark chocolate,
musical theater, dark beer, shoes, and her Wonder Beagle, Charlie.
www.atlantahomespotlight.com/maura_neill
Twitter: @mauraneill
40
Nicoloe Nicolay
Nicole Nicolay is founder and chief creative officer of Agent Evolution, a social media
training and WordPress Web design company. She is also a co-author of MyTechOpinion.com and serves as industry educator, consultant and innovator. She is also a
frequent emcee of Inman’s Agent Reboot events.
www.agentevolution.com
Twitter: @nik_nik
Reggie Nicolay
Reggie Nicolay founded real estate technology blog MyTechOpinion.com and is the
social media director for the Realtors Property Resource (RPR), where he is responsible
for brand monitoring and social media strategies. Reggie is a PC junkie: he enjoys building computers, loves code, and won’t convert to a Mac.
Twitter: @ReggieRPR
Darin Persinger
Darin Persinger is the founder of Productivity Junkies, and a real estate coach and
trainer. He helps agents increase their productivity and business development while
utilizing social media and technology.
www.productivityjunkies.com
Twitter: @darinpersinger
Suzanne Roy
Suzanne Roy is lead contributor/writer for Tech Savvy Agent and owner of V.A. Work.
Suzanne has been working within the real estate technology and social media field since
2002, assisting both brokers and agents with their online marketing and social networking needs.
www.vawork.com
Twitter: @SuzRoy
Matthew Shadbolt
Matthew Shadbolt is the director of interactive products and marketing at The Corcoran
Group. He leads the charge in Corcoran’s initiatives for social media, advertising, video,
mobile and search.
www.corcoran.com
Twitter: @Corcoran_Group
41
Jay Thompson
Jay Thompson is the designated broker and co-owner of Thompson’s Realty, an independent real estate brokerage based in Phoenix. His award-winning blog, The Phoenix
Real Estate Guy, is one of the most widely read real estate blogs on the Internet and a
champion of online marketing.
www.phoenixrealestateguy.com
Twitter: @phxreguy
Krisstina Wise
Krisstina Wise is the owner of The GoodLife Team, a brokerage recognized for tech
innovation and in real estate social marketing, social media practices, and other new
media approaches.
www.goodlifeteam.com
Twitter: @krisstinawise
I nman N ews c o lumnist s:
Lou Barnes
After five years as Marketing Manager of a mountaineering clothing and equipment
manufacturer and retailer (a great way to enjoy your 20s), Lou Barnes built 45-broker,
two-office Spruce Real Estate in Colorado from 1978-83, spending most of his time
guiding the firm through extremely high interest rates. The world of money was more
fun for him than real estate, and Barnes sold Spruce and joined investment banking
ranks for five years as Managing Partner of RCM Government Securities, a broker-dealer working on the early flow of mortgages to Wall Street and their related derivatives.
Kris Berg
Kris Berg is an 11-year real estate veteran who, along with husband and partner Steve, is
broker-owner of San Diego Castles Realty. She blogs at SanDiegoHomeBlog.com.
42
Steve Bergsman
Steve Bergsman is among the top writers on the subject of real estate, property financing and real estate investing. For more than 25 years he has contributed to a wide range
of magazines, newspapers and wire services around the world.
Paul Bianchina
For over 30 years, Paul Bianchina has been combining his two loves, building and writing.
Contractor, author, and nationally syndicated columnist, Paul provides his readers with
practical home improvement advice that’s written in a clear and easy to understand style.
Teresa Boardman
Teresa Boardman is a Realtor for Saint Paul Home Realty in St. Paul, Minn. She blogs at
StPaulRealEstateBlog.com and she is an avid photographer — her blog displays thousands of her photos.
Alisha Alway Braatz
Alisha Alway Braatz is a buyer’s broker with Coldwell Banker Advantage One Properties
in Eugene, Ore. She graduated from Pepperdine University with a degree in Advertising
and Creative Writing. She really, really wanted to have Miami Herald humor columnist
Dave Barry’s job, but apparently there were already too many journalists writing about
exploding squirrels. While that job was taken, she still mixes humor into her columns —
she has performed as a comedian and wrote a weekly humor column in the real estate
section of her hometown newspaper in Bend, Ore.
Bill and Kevin Burnett
Bill Burnett, 52, lives in Oakland, California and works at the San
Francisco Chronicle where he is assistant real estate editor. Along
with other duties, he writes about renovation and remodeling. In
2002 his column, “Sweat Equity,” was judged best in the nation by
the National Association of Real Estate Editors.
Bill bought his first house for $12,000 in 1974 in Spokane, Washington. Since then he has bought, renovated and eventually sold a half-dozen others. He is currently working
on plans to build an 800-square-foot in-law addition to a home he owns in Boise, Idaho.
43
David Fletcher
David Fletcher, a Florida real estate broker for more than 30 years, is a veteran newhome co-broker. He has sold more than $3 billion as broker of record for more than
70 communities, including condominiums, preferred builder programs, and as master
broker for a TPC (Tournament Players Club) golf course mixed-use community. Lenders
have called on him for his asset disposition advice for 27 communities.
Stephen Fishman
Stephen Fishman received his law degree in 1979 from the University of Southern
California. He has worked in private practice, specializing in small business, tax and
intellectual property law. He also served as a deputy commissioner with the California
Department of Real Estate in the 1980s — a particularly exciting time for the real estate
industry. He is the author of 18 books published by Nolo Press.
Tom Flanagan
Tom Flanagan is director of information technology at Residential Properties Ltd., a real
estate brokerage in Providence, R.I. Founded in 1981, the company has five offices and
160 sales associates. A graduate of the New England Institute of Technology, Tom has a
wide range of knowledge in technology, online platforms and new media, with emphasis on design and usability. Tom has been a speaker at both local and national events,
covering such topics as social media, branding and usability.
Natalie Fonseca
Natalie Fonseca is the owner of SageScape, a privately held company she founded in
2003 that specializes in producing executive-level conferences for the technology industry. She has contributed to the success of dozens of conferences, including The Wall
Street Journal’s All Things D conference, VS!Live, the eBay/PayPal Developers Conference, BlogOn and Innovate!Europe. In addition to being the co-founder and executive
producer of Tech Policy Summit and the Privacy Identity Innovation conference, she
also develops the program for Inman News’ Data Summit and Real Estate Connect.
44
Arrol Gellner
Arrol Gellner is a practicing architect with 30 years’ experience in residential and commercial architecture. He is a graduate of the College of Environmental Design at the
University of California at Berkeley.
Gellner’s column, Architext, appears in newspapers nationwide, include the Chicago
Tribune, Los Angeles Times and San Francisco Chronicle.
Gellner is the author of several books on historic architecture. He is also a frequent speaker on design subjects, and has served on panels with some of California’s most distinguished architects.
Robert Griswold
Mr. Griswold is the author of the best selling book in the world on property management - Property Management for Dummies which has sold over 75,000 copies and has
been adapted to many countries from Great Britain to China. He is the co-author with
Eric Tyson of Real Estate Investing for Dummies which is also the top seller in its category since it was published in late 2004.
Jack Guttentag
He is Jack M. Guttentag, now Professor of Finance Emeritus, formerly Jacob Safra
Professor of International Banking, at the Wharton School of the University of Pennsylvania. Earlier he was Chief of the Domestic Research Division of the Federal Reserve
Bank of New York, on the senior staff of the National Bureau of Economic Research,
and managing editor of both the Journal of Finance (1974-77) and the Housing Finance
Review (1983-89).
Ken Harney
Kenneth Harney writes a nationally syndicated column, “The Nation’s Housing,” and
has received numerous professional awards, including multiple Best Column awards
from the National Association of Real Estate Editors, and the Consumer Federation of
America’s Consumer Media Service Award for “invaluable and unique contributions to
the advancement of consumer housing interests.” Harney’s columns are closely read on
Capitol Hill and by federal regulators. Several have led directly to changes in federal law.
45
Dian Hymer
Dian Hymer has been a top-producing and award-winning real estate agent in the San
Francisco Bay Area for more than 30 years. She is a licensed real estate broker and a
Certified Residential Specialist. She has represented home buyers and sellers in more
than 500 real estate transactions.
Her nationally syndicated real estate advice column, “House Hunting,” appears regularly in newspapers, including the Oakland Tribune, the Sacramento Bee, the Chicago Sun
Times, the Denver Post, the Herald Mail and the Houston Chronicle, as well as on Internet sites.
Benny Kass
Benny Kass is a practicing attorney in Washington, DC and in Maryland and is senior
member of Kass, Mitek & Kass, PLLC. He has a degree from Northwestern Medill
School of Journalism, a law degree from the University of Michigan Law School, and a
Masters in Law from George Washington University Law School.
Tom Kelly
As author, nationally syndicated newspaper columnist and talk-show host, Tom Kelly
has carved a niche as one of the leading journalists specializing in second homes. His
ground-breaking book, How a Second Home Can Be Your Best Investment (McGrawHill, written with economist John Tuccillo) showed consumers and professionals how
one additional piece of real estate could serve as an investment, recreation and retirement property over time.
Tara-Nicholle Nelson
Tara-Nicholle Nelson is a Real Estate Broker, Attorney and Accredited Buyer’s Representative. She is the Founder and Chief Visionary of www.REThinkRealEstate.com, the
savvy woman’s real estate resource.
Janet Portman
Janet Portman, author, attorney, and nationally recognized specialist in landlord/tenant law, is managing editor at Nolo, the nation’s recognized leader in providing legal
information for consumers and small businesses. Portman oversees editorial work on
all Nolo books and software. She is the author or co-author of Every Landlord’s Legal
Guide, Every Tenant’s Legal Guide, and LeaseWriter Plus software, plus six other books,
all published by Nolo.
46
Bernice Ross
Nationally syndicated columnist, author, trainer, and speaker, Bernice Ross couples her
expertise as a Master Certified Coach with 30 years of real estate sales experience. From
1993 to 1997, she served as Executive Director of Training for the 4,000 agent Prudential Jon Douglas Company.
Barry Stone
Barry Stone began his career in 1969 overseeing and partaking in the building and
design aspects of residential construction projects. In 1978, having received his general
contractor’s license, Barry ventured into his own construction and remodeling business.
During this time, his exposure to indiscriminate violations and loose interpretations of
the Uniform Building Code by tradespersons and contractors heightened his awareness
of the vulnerability of consumers in these areas.
Mary Umberger
Mary Umberger is an independent journalist who has covered real estate since 1995. In
her long career at the Chicago Tribune she has covered every aspect of the housing market, from the basic how-to-buy-a-home story to an exploration of the trials and travails
at Fannie Mae. She continues to write a column (that has won the National Association
of Real Estate Editors’ prize for Best Column three times) for the Tribune. For more than
six years, she has broadcast “Real Estate Minute” segments on Chicago radio stations.
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47

Most Influential Real Estate Leaders: 2011

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