Earphones, Headphones
Transcription
Earphones, Headphones
Cresyn in Ukraine <Ukraine> Capital City Kiev Area , 603,550㎢ Population 48 073 205 48,073,205 Launched in September 2011 Top 9 sales country in 2012 Top 7 sales country in 2013 (January-June) ANNUAL ARRANGED QTY 438% SHIPPING STATUS Total 12 shipments (1 shipment every other month) Total 110,000 units (100 000 E (100,000 Earphones h + 10 10,000 000 H Headphones) d h ) Partnership 33 stores (Powerful Wholesaler) Showroom (Delivery Service) 300 stores t 480 stores (+ ALLO 374 stores) 16 stores 140 stores About Cresyn Cresyn Status - Daehan Phonographic needle factory in 1959. - Cresyn Headphone factory of ODM & OEM in 1985. - Cresyn Headphone Brand in 2002. - Phiaton Headphone Brand in 2007 2007. One of the largest Headphone manufacturers with OEM, ODM, Cresyn and Phiaton Brand in the world. Sales Growth (million US$) U$ 330M U$ 270M U$ 240M 2006 200 7 U$ 240M 200 8 200 9 201 0 Headset for M bil phone Mobile h Market Share (Korea) 70% M k t Sh Market Share (O (Overseas)) 15% Earphones, Headphones Market Share (Global) 30% Own Brand Business Sales Growth Rate (every year) 110% Global Network TIANJIN Employees : 2,500 Capacity : Finished product – 5M pcs per month YOKOHAMA ISM - 3.5M pcs per month - Sales for Japan customers Product : Earphone, Remote, Headphone, Headset, ISM, etc. CALIFORNIA - Management of import and export - Sales for USA market - Marketing activity - Management of import and export HEYUAN Employees : 2,500 Phiaton Corp Capacity : 6M pcs per month Cresyn Tianjin Product : Earphone, Headphone, Headset, Bluetooth, Charger, etc. Cresyn Heyuan Leevin Dongguan HQ.(Seoul) C Cresyn JJapan Cresyn Dongguan DONGGUAN LEEVIN E l Employees : 2,500 2 500 Capacity : 6M pcs per month Employees : 500 Capacity : 15M m per month Product : Cord Wire Cresyn Indonesia INDONESIA Employees : 2,100 Capacity : Finished product – 5.5M pcs per month Receiver Unit - 10M pcs per month Product : Earphone, p , Headphone, p , Headset,, Receiver Unit, etc Longvin Indonesia Products : Earphones, Remote, Headphone, Headset LONGVIN Employees : 500 Capacity : 30M pcs per month Products : Receiver Unit Global Customer America Korea Sweden UK Russia Germany Ukraine Canada China Japan Israel UAE USA Hong g Kong g Thailand South Asia Indonesia Chile Cresyn Brand OEM ODM OEM, Goal Exclusive display in store Eldorado in Ukraine Demonstration in store Alza in Czech Demonstration & Display in store Loft in Thailand Advertisement on Magazine Ljud & Bild in Sweden Review on Magazine Digital Vision in Poland Billboard Billboard in Kiev metro Khreshchatyk Station Lva Tolstogo Station Politechnichna Station M Nezalezhnosti Station M_Nezalezhnosti Vokzalna Station 24 Shulyavska Station Teatralna Station Billboard Billboard in Seoul metro 25 Billboard in Ukraine Billboard Korea With TV Star Czech Launching Event Hong Kong Road show in Korea 31 32 Exhibition SITEX in Singapore Exhibition PC Show in Thailand Gadget Show in UK Positioning in Ukraine market Bose Price AKG Cresyn Sennheiser Other Brand Other Brand Panasonic Shure Beyerdynamic S Sony Competitors Q’ty Koss Cresyn Klipsch Urbanears Competitor Skull Candy Growing market ZUMREED Logitech Cheap product from China Philips 1. Ukraine is great potential market. 2 C 2. Cresyn iis llarge h headphone d h manufacturer. f t 3. Let’s Let s keep building up brand power with our strong partnership. Спасибі!