ADS CASE STUDY - Sandi Krakowski

ADS CASE STUDY
When your ads DONT mirror your sales page, they don’t work.
These are examples of ads that we tested for the 12WeeksYourStore.com promotion
that did absolutely nothing, and flopped!
© 2014 Sandi Krakowski & A Real Change International, Inc.
http://www.arealchange.com/blog/simple-product-release-strategy
ADS THAT DID NOT WORK
© 2014 Sandi Krakowski & A Real Change International, Inc.
http://www.arealchange.com/blog/simple-product-release-strategy
ADS THAT DID NOT WORK
© 2014 Sandi Krakowski & A Real Change International, Inc.
http://www.arealchange.com/blog/simple-product-release-strategy
Only when we directly mirrored the page of the sales page for 12 weeks your store, did
the ads convert.
Make sure the copy in your ads AND your images and graphics mirror the sales page, they
can look super pretty and totally flop if there’s a disconnect. These were the winners for
12 weeks your store.
© 2014 Sandi Krakowski & A Real Change International, Inc.
http://www.arealchange.com/blog/simple-product-release-strategy
Ads That DID Work
© 2014 Sandi Krakowski & A Real Change International, Inc.
http://www.arealchange.com/blog/simple-product-release-strategy