the Media Kit - South Florida Opulence Magazine
Transcription
the Media Kit - South Florida Opulence Magazine
JEWELS & TIMEPIECES CONNOISSEUR COLLECTIONS HIGH FINANCE E X O T I C T R AV E L SOUTH FLORIDA The Luxury Living Lifestyle Magazine MED IA K I T FALL 2013 ida opulence sUMMer 2013 south flor winter 2014 summer 2014 2014 SPRING IDA SOUTH FLOR A ORID H FL SOUT SOUT H FL ORID A magazine for conn CoLo er oF aham rt gr robe -oLD -YeAr I's 26 Ceo mIAm r Ca r sUPe edy trag gs er & bergé eg LUstTorY oF FA mAsT summer 2015 h Flor ida OPUL ENCE 1 Grand Greenbrier EXPERIENCE Celebrating a Century of luxury Hospitality THE LIVING ILLUSION OF CRAIG TRA CY SOUTH FLORID A Capturing the luxury Jim Jonsin’s Grammy lifestyle ICE MAN Summ sELF-MADE DiAMO nD MOgUL DAViD rOsEnBErg adventur er 2013 Sout h Flor ida OPUL ENCE 1 HARRy BENSON phOtO jOUrnAList snAps pALM BEACh RAINBOW RARE GEM COLLEC TION ELitE FROM CUBA wITH lOvE OF AFRICA WinninG LAnD whErE stAnDs stiLL tiME ck Rebel Ro extreme of LVed remem be in an exclusiv ring the sh oe e inte rview maker of dr with W anda eams ferraga mo ART OF ity eight-c an touR euRope tory es of SALVA TORE FERRA GAMO MI TO UMA ERS MUSHRO CHEMAKING OM BOURBON Luxury ry so scen Jim Jonsin’s grammy Winning ZINE ASSOCIATION BY THE FLORIDA MAGA Five-star d the ing his Rebel Rock llc Sout eight-city SummeR euRopean touR publishing horizon n y Desig Tiffan ntury Leadinge 21st Ce Into Th Myste five-star luxury winter 2014 Johning Lor 2013 meeting An unusuAl ts greA of three BeAch on south living The hIs Fall stirr spring 2015 TIre behin historic rAlleled An unPA ABorAtion gloBAl coll FALL 2015 r-spL D AT Ashe of luxury Am tiAl Presiden knew him And the who PAstry chef oisseurs an’ses ur d WsCig uLpT Lar oWiL mICr AzIng e traveL aRk Whale Sh y Rt Diving pa the palace s of hi peArla licUN DER-THE-SEA HUMILOV ELENA S CapturinG HIGH style a mothe of a mIamI Icon OGRAPHY AND PHOT DINING, LODGING r’s Love EXTREME CUISINE Meet today's Most savvy chefs aNd learN to be a physicist iN your owN kitcheN TROUSSEA COUTURUE FROM FINE ART, WINE, LUXURY WATCHES, COUTURE, JEWELS TOP CIGARS & JETS & GASTRONOMY, THE HAUTE BEST OF THE BEST IS TO HIGHEDFASHION UNVEIL GRACES THE A GUIDE TO WEDDING AISL E 2015 ART BAS EL MIAMI CAPTURING THE QUINTESSENTIAL LIFESTYLE OF THE ULTRA AFFLUENT BY T H E F LO R I DA MAGA ZI N E ASSOC IATIO N South Florida Opulence offers the most targeted media delivery system to the highest concentration of elite households in the marketplace. No other luxury lifestyle magazine can deliver to the affluent consumer with greater efficiency because our upscale readers are also our trusting clients – homeowners residing in the luxury communities managed by CSI Management Services, a partner company of Horizon Publishing. The circulation of South Florida Opulence also includes direct distribution of print and digital copies, solely via invitation, to non-CSI residences who meet our stringent demographic income and home-value criteria. South Florida Opulence was awarded 2015 Charlie Awards by the Florida Magazine Association: • First Place Best Overall Consumer Magazine Writing •B est Overall Consumer Magazine (Silver) • Best Custom Magazine (Bronze) The quality of award-winning South Florida Opulence – both intrinsically and editorially – helps satiate the growing palate for content and connectivity of our ultra-affluent readers. Each issue is brimming with captivating, intriguing, cutting-edge content befitting its unmatched artful presentation. Our luxury advertising partners are an extension of our brand, and therefore we partner with only the best companies to maintain the highest quality. South Florida Opulence is the proud award recipient of the 2015 Ad Federation • (3) Silver Awards (District) & Silver Award (Regional). Category: Best 4-color multiple-page publications and cover. FOr thE LOvE OF SaiLiNg hand A woman is only a woman, but a good cigar is a Smoke” were the words of Nobel Prize winner and bachelor Rudyard Kipling in 1886 in his poem ‘The Betrothed,’ which answered his fiancée Maggie’s ultimatum: “You must choose between me and your cigar.” The Bombay-born English poet, known for writing tales of British soldiers in India, responded in the famous poem, “For Maggie has written a letter to give me my choice between the wee little whimpering Love and the great god Nick o’ Teen.” Need I say which prevailed? By Melissa Bryant By Rachel KessleR In that same era, Rudyard Kipling wasn’t alone is his passion for tightly rolled bundles of fermented dried tobacco. Kaizad Hansotia – perhaps today’s modern-day Kipling – explains why, “Some 300 years ago, in God-forsaken mosquito hell-holes like Madras, India, brave Nepalese soldiers known as Gurkhas fought feverishly for their British Queen. In those days, long before television or Poet Rudyard Kipling posing with the Internet, to keep these his beloved cigar. fearless soldiers happy and entertained and to prevent them from rioting in between military conflicts, they were supplied with plenty of tobacco and rum. Colonial soldiers began to make their own cigars from the local tobacco. Because of the British fondness for the legendary Nepalese fighters, soldiers named these cigars Gurkhas.” The Man Behind Today’s Brigade of Gurkhas – The World’s Finest Cigars Sprinkled along Croatia’s southern coast lay the glimmering islands of the Dalmatian coast, where terracottaroofed buildings nestled atop limestone-cliff mountains overlook the Adriatic Sea. Cruising along these crystal waters in the 1960s, two young brothers became captivated with sailing. Together, the boys — Alessandro and Norberto Ferretti — turned a childhood pastime into a business. The Ferretti name today stands for one of the most respected brands in the yachting industry. Their innovations in technology and artistry excellence sets them apart in a class alltheir own. BY JOHN D. ADAMS Ferretti FY960 Any talented mixologist will tell you that the secret to making the perfect cocktail is an ideal combination of inspiration, perseverance, and focus. Philanthropist and founder of the wildly successful Celebrity Martini Glass Auction (CMGA), Brenda Melton, has shaken and stirred her ingredients to hone a heady concoction that delivers quite a punch. In February, her fund-raising event raised more than $500,000 in support of veterans’ organizations PAWS Assistance Dogs and the Collier County Honor Flight. The Gurkha renaissance Ferretti Navetta 33 Crescendo (106 feet) has been designed just like a ‘villa on the sea’ Fast-forward to 1989. While vacationing in Goa, India, Kaizad Hansotia happened on to a man rolling cigars – Gurkha cigars. He purchased one and lit it up. “It was a fantastically rich blend of tobacco – one I had never tasted before,” (Continued on next page) Yanni B efore these seafaring brothers became pillars in the yachting world, they worked in another luxury industry — cars. Alessandro and Norberto Ferretti’s father owned a specialty car dealership where both brothers worked as car salesmen. Norberto, especially impressed by his youth at sea, persuaded his father to purchase a 5.7 meter boat for him, which became a catalyst for the incorporation of Ferretti Yachts in 1968. The brothers added a nautical division to their family dealership, with Norberto overseeing design and Alessandro handling business activities. In 1971, the Ferretti brothers unveiled at the prestigious Genoa Boat Show the first full-scale boat they constructed: a wooden motor-sailor equipped with boat sails and an engine. There, they met iconic Italian yacht-builder Luciano Mochi. “It was Luciano Mochi, my second idol after Carlo Riva, who pushed me to move from sail to motor. He was tall and had a powerful way of walking. I was 23 when at the Genoa show,” Norberto told Gale Publishing. “Mochi told me, ‘My compliments, you make beautiful Gurkhas are the cigar of choice for royalty, presidents, heads of state, sheiks, celebrities – and America’s finest elite special forces, including the Navy’s SEAL Team Six. things, but you have the advantage that with sail it is easier.’” Mochi was referring to the yachting industry’s recent adoption of motor engines. Following this advice, the Ferretti’s ushered in their first motor yacht designs for sports fishing during the early 1970s. Over time, fervent research and development with a particular attention to detail elevated Ferretti Yachts above its competitors. Best of the Best Ferretti FY960 The Ferretti’s passion for yachting is apparent not only in their roots, but also in their dedication to providing the best yachting experience possible. Alessandro and Norberto Ferretti To view Ferretti Yachts 2014 collection and learn more about their design and technology, visit www.ferretti.com. PHOTO COURTESY OF CHaRliE mCdOnald Kaizad Hansotia A CoCktAil for Ferretti FY960 By roBin Jay 98 98 44 South Florida OPULENCE Summer 2015 Summer 2015 South Florida OPULENCE 45 South Florida OPULENCE Spring 2015 South Florida OPULENCE Fall 2014 Fall 2014 South Florida OPULENCE 99 Spring 2015 South Florida OPULENCE 41 2015 CIRCULATION IN EVERY ISSUE Frequency: Quarterly Total Distribution: 402,000 Print Distribution: 20,000 (Direct-mailed) Digital Distribution: 382,000 South Florida Opulence is direct-mailed to: Residents of luxury homes and condominiums managed by CSI Management located in: • Fisher Island • South Beach • Sunny Isles Beach • Ocean Reef • Fort Lauderdale • Boca Raton • Palm Beach • Deering Bay Antiques & Collections Health & Wellness Architecture & Interior Design Fine Dining Beauty & Anti-Aging Jewelry & Timepieces Business & Finance Luxury Automobiles Destination & Travel Philanthropy Luxury Condominium Living Technology Real Estate Theater & Arts Haute Fashion Wine & Spirits EDITORIAL CALENDAR • S outh Florida residents of luxury homes and condominiums with an average income over $1 million and an average home value of $3 million • World-class hotels such as the Four Seasons Miami, the Ritz-Carlton Key Biscayne, the Mandarin Oriental, the Ritz-Carlton South Beach and the Ritz-Carlton Coral Gables • L imousines, private jets, luxurious spas and salons, premiere real estate firms, investment firms, law firms, and supercar showrooms Digital copies are emailed directly to double-opted-in subscribers who meet our net-worth criteria. Winter 2016 Issue Summer 2016 Issue Technology Philanthropy Destination & Travel Anti-Aging Spring Issue 2016 Fall 2016 Issue Culinary & Gastronomy Sports & Entertainment Art & Culture Fashion & Design PRINT SCHEDULE & AD DEADLINES Spring 2016 Issue South Florida Opulence Audience Demographics Average Net Worth, Fisher Island ...........................................................$57.2 Million1 Average Net Worth Total Circulation ..................................................... $3.4 Million Average Household Income, Total Circulation ..............................$1.01 Million2 Median Home Sale Value.....................................................................................$3 million Median Age ...................................................................................................................... 46 Years Married/Partnered................................................................................................................ 91% 1 Fisher Island Condominiums Managed by CSI Management Services 2 Affluent Average Household Income, Ipsos Affluent Survey 2013 Editorial Consideration Ad Development Deadline Ad Deadline Drop Date Jan. 8th, 2016 Feb. 5th , 2016 Feb. 12th, 2016 Mar. 6th, 2016 Summer 2016 Issue Editorial Consideration Ad Development Deadline Ad Deadline Drop Date Added value Quarterly E-newsletter sent to subscribers: Unique open rate is 9.79% (National average for opens is 3-5%) Unique click rate is 10.61% (National average for clicks is 1-3%) Apr. 22nd, 2016 May 6th, 2016 May 13th, 2016 June 6th, 2016 Fall 2016 Issue Editorial Consideration Ad Development Deadline Ad Deadline Drop Date “Affluents’ growing digital media use tends to supplement-rather than replace-their traditional media use, and the result is real growth in their engagement with media as a whole.” July 25th, 2016 Aug. 1st, 2016 Aug. 12th, 2016 Sept. 6th, 2016 Winter 2017 Issue Editorial Consideration Ad Development Deadline Ad Deadline Drop Date — Dr. Stephen Kraus, Chief Insights Officer for IPSOS. Sept. 1st, 2016 Oct. 14th, 2016 Oct. 28th, 2016 Nov. 18th, 2016 Connect with us: BY JOHN D. ADAMS DISCOVER Let’s address the obvious first. The words “body painting” don’t immediately conjure images of gala art shows and gallery openings. Chances are your first thoughts were of a child’s birthday party, or a carnival, or maybe Mardi Gras. The stunning work of fine art body painter Craig Tracy will change that first impression forever. He is the most famous fine art body painter in the world; and is the artist/owner of “The Craig Tracy Gallery” in New Orleans, the first fine art gallery devoted to body painting. IMPECCABLE POISE SCULPTED BY SPEED Tanzanite, aquamarine, emerald, ruby, sapphire, tourmaline, garnet, and quartz—all relatively familiar gemstone names. But, rarely are they seen in their pure natural form exactly as they came out of the earth except in major museums, such as the Smithsonian or Dallas’s Perot Museum, both of which have many of his specimens on loan or exhibit. Designed to face the demands of the real world, the V8 Vantage takes the road in its stride The New Art Class of Natural Treasures An exclusive interview with Dr. Robert Lavinsky, scientist and proprietor of The Arkenstone Gallery of Fine Minerals in Dallas, who has pioneered the transformation of breathtaking multimillion-year-old minerals as an Art Class. Elevating the By RoBin Jay & KyLa CoKER, GRaduatE GEmoLoGist & GEoLoGist historic art Since walking away from the science research lab, molecular biologist and mineral expert Dr. Rob Lavinsky has singlehandedly reinvented and impacted the mineral collecting world as it emerges from a hobby to an Art Class. of body painting to the level Not only has his work been recognized by the scientific community, his business has brought the beauty of nature’s art— precious minerals—into the hands of people who have never before had the opportunity to experience it except by seeing in the world’s major museums. paintedalive Dr. Lavinsky’s personality is vibrant, genuine, and passionate, with the sort of confident intensity that comes alongside natural brilliance. As a child, he was a booksmart “science nerd.” He still is. But he’s incredibly business-savvy, too; he learned how to trade minerals at the age of 12. of fine art, Craig Tracy invites you to experience the living illusion. thE aRt of mininG minERaLs The world’s finest aquamarine from Marambaia, Brazil, weighs 7-kilos and is valued at $5 million. 64 South Florida OPULENCE Summer 2015 A modern Indiana Jones type, he has a host of adventures to his name, each one recounting travels across the globe in search of the finest minerals. He also has some of the best runners on the ground to be his eyes and ears in remote countries and mines all over the world, including Madagascar, Brazil, India, Australia, Pakistan, Russia, China, Canada, and Italy. They provide him with up-to-the-minute details SLEEPING UNDER THE THE DIMENSION OF PRECONCEPTION COMPILED BY ROBIN JAY The story of Aston Martin’s rise from a two-man operation working from a small London workshop to a globally respected marque has been long, colorful and often dramatic. A rich and prestigious heritage defines Aston Martin as something truly unique within automotive history. SEA Look closely. Tracy’s work consists of a painted human body juxtaposed against a painted canvas or other surface. The image becomes a whole and is then photographed and put on canvas. “It’s insane,” remarks Tracy. “I’m never working on a flat surface. I’m painting a three-dimensional image on a three-dimensional surface. I always must keep in mind what the viewer is going to see…what the final result is going to be. Doing that on a curved human body is often ludicrous.” COMPILED BY ROBIN JAY Standing before Tracy’s work is a transformative experience. His deft hand removes any stigma of appreciation for the curves and angles – the architecture – of the body. One’s eyes can unabashedly sweep across the human form. And that’s the point. This is not a recital. “You can be overwhelmed by the three-dimensional human body in front of you with paint on it,” says Tracy. “Your brain is saying: ‘show me-show, show me…’ but that impulse has no relevance to my work.” Tracy’s artwork allows the brain to relax and concentrate solely on the final piece as a fully integrated image with something to say. “That’s all that matters,” he says. INTENTION OVER TRICKS The title of the painting Craig is shown working on here is, quite appropriately, "Purr." This 350-million-year-old fossil Ammonite shell from Calgary has been partially replaced by precious opal. It is valued at $300,000 for its pristine condition and aesthetics. Summer 2015 South Florida OPULENCE 65 102 South Florida OPULENCE Fall 2015 But how does he do it? Using a mélange of techniques – airbrushing [not as much as you might expect], brush painting and finger painting – to achieve a desired effect, Tracy firmly declares it is not as much about the “tools” as it is the intention. “Eighty percent of my work is about the camera’s view,” says Tracy. “It doesn’t matter if the subject matter is three-dimensional on a threedimensional surface; it’s all about the 70 72 72 South South Florida Florida OPULENCE OPULENCE Spring Spring 2014 2014 Spring 2014 2014 Spring South Florida Florida OPULENCE OPULENCE South 73 73 South Florida OPULENCE Fall 2015 INVITATION-ONLY VIP EVENTS Bonus for Annual Advertisers & Sponsors Hosted by South Florida Opulence As a prime value-added bonus for partners, a copy of South Florida Opulence is provided in every gift bag presented to VIP guests who attend our exclusive, invitation-only events throughout the year – including our annual Mega Yacht Gala at Fisher Island, Annual Opulence & f i n eGolf l uClassic x u r yandl iWine, v i nWatches g Fine Art benefits, just to name a few. BEST OF THE BEST YACHT GALA FINE ART EVENTS Guests at this exclusive event enjoy touring glorious Mega Yachts, a boardwalk of entertainment, and a pavilion brimming with haute cuisine and top-shelf cocktails. VIP art connoisseurs enjoy a display of world-renowned art selections. Past displays have included works from: Pablo Picasso, Salvador Dali, Marc Chagall, Martin Eichinger, Gianluca Vidal, Swodsen and many more. ANNUAL GOLF CLASSIC The CSI Management and South Florida Opulence Annual Golf Classic at Turnberry Isle offers powerful networking opportunities to reach association board directors, VIP residents, property managers and our preferred vendors. The tournament includes continental breakfast, beverages, gift bag and awards luncheon. SOUTH FLORIDA The Luxury Living Lifestyle Magazine 2-Page Spread Trim: 18” x 11.9375 9”x11.9375” Full page Add .125” For Bleed Add .125” For Bleed 1/2 Page Vertical 4” x 10” 1/2 Page Horizontal 7.5” x 5” No Bleed No Bleed AD SPECIFICATIONS: PDF files are required. Send to artdirector@southfloridaopulence. com. Ads should be created in InDesign CS5 or later NOT in Adobe Illustrator or Photoshop. Graphic images such as logos should be in vector format created in Illustrator CS5 or later. Photoshop files should be supplied @300 dpi. Save ad as a CMYK EPS, TIFF, or PDF file at a minimum of 300 dpi with all fonts embedded or converted to outline. RGB color and JPEG file formats are not accepted. If you have questions or concerns regarding advertising specifications, please contact Adriana Naylor at 954.331.3912. PREMIUM CARD INSERT Enjoy eating great food? Experience great cuisine and receive a complimentary glass of our best house wine. Just bring this card in to our Miami Beach location. Join us during our dinner time 7PM to 10PM Experience great cuisine and receive a complimentary glass of our best house wine. Just bring this card in to our Miami Beach location and mention South Florida Opulence Magazine. Join us during our dinner time 7PM –10PM THE GROTTO EATERY THE GROTTO EATERY 2256 NW 12 Avenue m Miami Beach Call for reservations. Card Size: 5.625” x 4.25” (Add .125” bleed) For information about advertising sales and event sponsorships contact: [email protected] Or Contact: Chantal Forster (Marketing Manager) 954.331.3390 Erika Buchholz (Business Development Director) 954.609.2447 For ad specifications information: Adriana Naylor (Art Director) 954.331.3912 For editorial consideration: Robin Jay (Editor-in-chief): [email protected] www.southfloridaopulence.com FINE LUXURY LIVING HAUTE CUISINE DE S IG N & T H E A RTS YACHTS, JETS & SUPER CARS SOUTH FLORIDA The Luxury Living Lifestyle Magazine MED IA K I T