"We believe that the extraordinary growth of our international

Vol
N E WS & I N FO R M AT I O N O N T H E G LO B A L R E A L E STAT E M A R K E T
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"We believe that the extraordinary growth of our international
markets benefits the entire network" - Philip White
It gives me great pride to be able
to introduce this premier issue of
our Global Momentum newsletter,
which will showcase our global accomplishments, and help you tell our
unique story of quality growth and
invaluable connections worldwide.
We have had tremendous growth
over the last decade, with our footprint now extending to 60 countries
throughout the globe. Some years
ago, the concept of “international
hubs” was developed to better serve
the needs of our affiliates in their
own time zones. EMEA (Europe,
Middle East & Africa) was the first
hub based in London; APAC (Asia
Pacific) soon followed and finally
CALA (Caribbean, Latin America
and Bermuda), based in Miami, was
added to complement the service
level that we were already providing
to Canada. Recently, Philip White,
the brand's president and chief
executive officer, gave me the great
honor of overseeing the international
hubs as Global Vice President of
International Servicing.
This publication is intended to
celebrate the successes in our
international markets and allow an
arena for those accomplishments to
have a network-wide audience. As
the network continues to grow, we
realize that it strengthens the brand
to continue to define differentiation
Featured image: Canada Sotheby's International Realty | Oakville, Ontario, Canada
1
in the marketplace as a global
luxury real estate company.
I invite you to forward any pertinent
content for consideration in future
issues to your regional marketing
directors, or to me directly.
Happy Reading!
Michael Valdes
global vice president, international servicing
sotheby’s international realty affiliates llc
BRAND HIGHLIGHTS
Marketing a property with the Sotheby’s International Realty ® brand provides unmatched
global reach and access to targeted, affluent real estate intenders. For select network properties, additional exposure provides more unique opportunities to ultimately connect buyers
and sellers. Over the last year, 40% of the LOVE has been dedicated to properties in the
EMEA, CALA and APAC regions as well as Canada.
GLOBAL BRAND MARKETING
2015 ORIENTATION
With an emphasis on brand exclusivity, cutting-edge advertising
Sotheby’s International Realty, recently participated in an orienta-
technologies, strategic content integration and social traffic
tion conference held for companies that have recently joined the
drivers, our brand utilizes hand-selected media powerhouses
Sotheby’s International Realty® network of residential real estate
whose innovation, experience and international impact allow our
brokerages. The orientation conference was held Feb. 24-27th and
network to successfully connect buyers and sellers globally.
included business meetings in Short Hills, N.J., and a networking
event at the Sotheby’s Auction House in New York City.
“Our luxury network helps connect the finest independent real
estate companies to the most prestigious clientele in the world,”
said Philip White, president and chief executive officer, Sotheby’s
International Realty Affiliates LLC. “Our orientation program
helps our network’s brokers effectively use the exclusive line
of Sotheby’s International Realty products to better serve their
clients’ needs.”
Representatives from Bossa Nova
Sotheby's International Realty,
São Paolo, Brazil at the Sotheby's
Auction House in New York City
Philip White, president & CEO
Sotheby's International Realty
with affiliates from St. Martin (L)
and West Coast Villas Sotheby's
International Realty (third from R and R)
2
BRAND HIGHLIGHTS ART & HOME
In 2015 Sotheby’s International Realty and Sotheby’s entered into a literary collaboration
publishing the new Sotheby’s Magazine / Art & Home. This new larger format magazine
enriches readers with sophisticated content related to the art and real estate worlds.
Sotheby’s Magazine / Art & Home features editorial showcasing Sotheby’s International Realty
listings and also includes a regular property gallery providing advertising opportunities.
PROPERTIES FEATURED IN
ART & HOME: (clockwise from top L)
North India Sotheby's International Realty
Gurgaon, India | US$812,123
Jackson Hole Sotheby's International Realty
Wilson, Wyoming, USA | Price upon request | Prop ID: NG8G7N
Czech Republic Sotheby's International Realty
Central Bohemia, Czech Republic | Price upon request
Tuscany Sotheby's International Realty
Lucca, Italy | EUR€25,000,000 | Prop ID: L757J3
Ascent Sotheby's International Realty
Edwards, Colorado, USA | US$7,995,000 | Prop ID: 3RJQJ2
3
Asia Pacific
NEWS
List Sotheby’s International Realty, Japan
JAPAN GROWTH ADDS 8 TH OFFICE
AND NOW UP TO 180 BROKERS
the list company, established in 1991 in kanagawa,
ONE Sotheby’s International Realty | Opera Tower, Miami, FL
Japan has now grown to eight offices in Tokyo and Kanagawa, with
a sales team of more than 200 associates who have developed and
TAIWAN & ONE SOTHEBY’S
INTERNATIONAL REALTY
COLLABORATE
sold more than 5,000 condominiums and homes in Japan. Under
a high profile client of Taiwan Sotheby’s Inter-
which moves between Japan and Hawaii, continually increases and
Hisahi Kitami’s leadership as Chief Executive Officer of the firm,
they have expanded their operations to Hawaii where they currently
have two offices. The pipeline of clients, properties and services,
national Realty was looking for global properties that would
represents a significant part of their continued success.
“I am pleased this strong network of offices in the metropolitan
yield a certain return in key markets. After studying properties in
New York, Japan, Montenegro and Miami, the client decided on an
areas of Tokyo and Yokohama will be part of the Sotheby’s
investment presented by a ONE
International Realty global network,” said Wendy Purvey, chief
Sotheby’s International
Realty broker, David Lane, whom the Taiwan broker met at the
marketing officer, Sotheby’s International Realty Affiliates
Hong Kong Sponsorship event last year.
LLC. “Strengthening our brand’s presence in Japan has been one
of our core objectives, and this strategic expansion marks the
The client’s son-in-law flew to Miami to view the proposed
properties and became enamored with the bayfront building and
largest growth we’ve witnessed so far in the Asia Pacific region.
purchased four properties from the developer.
Under Kitami’s leadership, List
Sotheby’s International
Realty will combine the existing knowledge of luxury residential
properties globally of Japan Sotheby’s International
Realty with List’s dedication in delivering real estate solutions to
The client is now very happy with the purchase and actively seek-
ing more property in Miami and other key global markets. ■
the Japanese market and beyond.” ■
NEW ZEALAND GREW FROM 3
OFFICES TO 11 AND FROM 43
BROKERS TO 70 IN 2014
New Zealand Sotheby’s International Realty
4
Asia Pacific
OPENINGS
East meets West as representatives of America, India and China converge
in downtown Kirkland (Dean Jones (L) and Kevin Corbett (second from R)
of Realogics Sotheby's International Realty; Ashwin Chadha (third from R)
and Ankit Tyagi (R) of North India Sotheby's International Realty)
NORTH INDIA
madison, nj - july 29, 2014 Sotheby’s International Realty Affiliates
LLC today announced it has signed an
agreement with RealPro Infra Private Ltd.
to develop the Sotheby’s International
Realty ® brand in North India with the
opening of North
India Sotheby’s
International Realty.
“We are delighted to become part of the
Sotheby’s International Realty worldwide
network,” said Goyal. “The luxury residential real estate market in India is beginning
Beijing Sotheby’s International Realty
from North India Sotheby’s International
Realty on their first stop in a multi-city
fine offices into our network,” said White.
tour of the US. The hosts covered topics
“Development in China has been a priority
ranging from India’s emergence as an
for the Sotheby’s International Realty brand
economic superpower to our own region’s
for the last several years, and with our entry
propensity to attract foreign direct invest-
into the Beijing market, we can build a solid
ment and immigration.
presence in China’s capital with its strong
We have a saying, says Ashwin Chadha,
Gang and Mr. Corbett are creating a robust
tional Realty, "If heaven is on earth, it is
presence in Beijing, and we are thrilled to
here, it is here, it is here" ■
In February 2014, the Sotheby’s Interna-
BEIJING
Sotheby’s International Realty brand will
Sotheby’s International Realty Affiliates
meet the needs of high net-worth individu-
LLC today announced the official opening
als internationally looking for luxury homes
of Beijing
in India and overseas using the brand’s
Realty.
Sotheby’s International
The firm has two locations at 8/F 808-
appointments of exclusive representation
809 Beijing Silver Tower, No.2 East 3 rd Ring
of luxury residential properties. India’s
Road, North Chao Yang District and 10/F
luxury residential market is poised to grow
1002 Beijing Hanwei Plaza, No.7 Guanghua
rapidly, supported by strong economic
Road Chao Yang District, Beijing. The
growth, and we are in an ideal position to
opening was marked with a ceremony on
lead this growth by leveraging the Sothe-
Oct. 10, 2014 at Kerry Hotel Beijing, which
by’s International Realty global platform.”
was attended by 300 guests including
Philip White, president and chief executive
Delegates from Asia’s Fastest-Growing
officer, Sotheby’s International Realty Af-
Economy Visit the Pacific Northwest.
filiates, and representatives from approxi-
See the article here.
mately 20 Sotheby’s International Realty ®
registered guests joined a dozen brokers
from Realogics Sotheby’s International
Realty in Seattle to welcome delegates
support them in their efforts.”
tional Realty brand announced it secured
madison, nj - oct 17, 2014
On Sunday, March 1st more than sixty
sense of pride and ancient traditions. Mr.
co-owner North India Sotheby's Interna-
a period of expansive growth and the
global platform. We also envision future
“We are so proud to welcome these two
offices from locations around the world
including New York, California, Canada,
New Zealand, Hong Kong, Japan, Hawaii,
Dubai, Taiwan, Miami, London, Washington
D.C., Thailand, Texas and Seattle.
5
approval to conduct business in mainland
China, and signed an agreement with Beijing Xin Rui Zeng Yi International Real Estate Brokerage Co. Ltd., which is owned by
Plus Investment Holding Group (Beijing),
to open Beijing Sotheby’s International Realty. Liu Gang serves as chairman of Beijing Sotheby’s International Realty, Kevin
Corbett serves as chief executive officer,
and Jim Hao is general manager. “We are
very proud to share in the long traditions
and heritage of the world’s leading luxury
real estate brand,” said Corbett. “Today we
start in Beijing, and in the near future we
will be adding a presence in Hainan Island,
China’s largest resort destination. Soon
these markets will experience the same
consistent quality of service that made
the Sotheby’s International Realty brand
so successful around the world. We’re just
getting started,” he added. ■
EMEA
NEWS
Rome Sotheby’s International Realty opening in Rome, Italy
Giovanni Muzzioli, The Red Umbrella
ROME OPENING DURING EMEA EVENT
“Rome Sotheby’s International Realty enhances our
presence in europe and provides a strong footprint in one of the
WE ARE PLEASED TO INVITE YOU TO THE OPENING EVENT OF
most beautiful and historic cities in the world,” says Philip White, the
ROME SOTHEBY’S INTERNATIONAL REALTY
brand's president and chief executive officer.
&
EXPOSURE OF MAGNIFICENT & NOBLE JEWELS
“Rome, the eternal city, has been attracting visitors for two millennia
but it is still one of the most exhilarating and romantic destinations in
APRIL 28TH, 2015
6.30 PM
the world,” says Lodovico Pignatti Morano, owner of Rome Sotheby's
VILLA AURELIA
LARGO DI PORTA SAN PANCRAZIO I, ROME
International Realty. “The Rome real estate market represents a strong
opportunity in Italy in terms of sales and rentals for properties, and
we are thrilled to represent the Sotheby’s International Realty brand in
ROME SOTHEBY’S INTERNATIONAL REALTY
PIAZZA SANTI APOSTOLI 81, ROME
RSVP: [email protected]
PHONE: +39 06 7925 8888
MAGNIFICENT & NOBLE JEWELS
SOTHEBY’S GINEVRA
MAY 12TH, 2015
SOTHEBY’S
PIAZZA SANTI APOSTOLI 61, ROME
RSVP: [email protected]
PHONE: + 39 06 6994 1791
such an important location.” ■
6
EMEA
OPENINGS
Rome Sotheby’s International Realty opening in Rome, Italy
ROME
ST. MORITZ
madison, nj and rome feb 9, 2015
Pignatti Morano. “The Rome real estate
luxury real estate services
Sotheby’s International Realty Affiliates
market represents a strong opportunity
will be available throughout the canton of
LLC today announced its luxury real estate
in Italy in terms of sales and rentals for
Grison through a new office in St. Moritz,
services will be available in Rome with the
properties, and we are thrilled to represent
opening of Rome Sotheby’s International Realty.
Switzerland, operating as St.
the Sotheby’s International Realty brand in
such an important location.” Rome Sothe-
Moritz
Sotheby’s International Realty.
Gianluca Righetti, an owner of the Tessin,
by’s International Realty offers its interna-
Lugano, Locarno and Ascona markets
will own and manage Rome Sotheby’s In-
tional and local clientele a wide selection
through Fontana
ternational Realty. They also are managing
of luxury properties in Rome and the
Sotheby’s International Realty, is the owner and will
partners of Milan,
surrounding areas. Located inside the re-
manage the new firm. The Sotheby’s
nowned Palazzo Odescalchi, whose facade
International Realty brand also is represent-
was originally designed by Gian Lorenzo
ed in other locations across Switzerland
Realty brand is represented in Venice by
Bernini in 1665, the office is conveniently
Venice Sotheby’s International
Realty, which is owned and managed by
positioned and caters to individual client
by Cardis Sotheby’s International
Realty, which has offices in Lausanne,
needs with a multi-lingual staff.
Montreux, Vevey, Nyon and Geneva.
Lodovico and Clemente Pignatti Morano
Lake Como and
Tuscany Sotheby’s International
Realty. The Sotheby’s International
®
Ann-Marie Doyle.“Our expansion across It-
“Despite the economic crisis that hit the
aly continues our commitment to providing
Italian real estate market over the last few
EMEA, Sotheby’s International Realty Af-
access to the Sotheby’s International Realty
years, property prices in many neighbor-
filiates LLC, states, “This affiliation offers
network’s exclusive real estate services in
hoods did not fall, especially in the historic
entrance into this famous and attractive
key cities around the world,” said Michael
center, where there are apartments and
lifestyle-focused Swiss market. We are
Valdes, global vice president, Sotheby’s
penthouses for sale with antique features
very pleased that our global clientele now
International Realty Affiliates LLC.
including frescos and vaulted ceilings,”
will have access to the brand’s services in
said Diletta Giorgolo Spinola, head of sales
“Rome Sotheby’s International Realty
enhances our presence in Europe, and pro- for Rome Sotheby’s International Realty.
vides a strong footprint in one of the most “Apartments with views on the picturesque
beautiful and historic cities in the world.”
“Rome, the eternal city, has been attracting visitors for two millennia but it is still
one of the most exhilarating and romantic
squares and renowned fountains are the
most sought-after. In other residential
areas such as the Parioli, prices fell and it
is now possible to find exciting deals.” ■
destinations in the world,” says Lodovico
7
Olivier Beumer, managing director
this beautiful part of the world. St. Moritz
is one of only three locations to host the
Winter Olympics twice, in 1928 and 1948,
and remains a destination for world ski
championships.” ■
EMEA
OPENINGS
Africa with the addition of Luxembourg
Sotheby’s International Realty.
“Our expansion into Luxembourg
strengthens our presence across Europe
and continues our commitment to providing access to the Sotheby’s International
Realty network’s exclusive real estate
services in key markets around the world,”
said Jamie McMullan, director international
servicing EMEA, Sotheby’s International
Poland Sotheby’s International
Realty celebrates its opening with
manager, Arkadiusz Wojciechowski
(L), Philip White, president & CEO
Sotheby’s International Realty (Cntr),
and manager, Piotr Śliwka (R)
Realty Affiliates LLC. “Luxembourg is the
seat of several institutions and agencies
of the European Union and it has a rich
history and heritage. We are proud to
be able to represent the fine real estate
POLAND
madison, nj and warsaw nov 6,
2014 Sotheby’s International Realty
discerning clients searching for extraordinary real estate and requiring a high
found throughout the country.”
According to Vermast, the Sotheby’s
quality of service. “It is vitally important
International Realty brand has the reach
for our team to ensure that we understand
and recognition needed to serve a market
Affiliates LLC today announced that
our clients’ needs and to deliver efficient
that consists of a large percentage of
leading Polish real estate firm Park House
and personalized services with profes-
foreign residents. “People are moving to
in Warsaw has joined its luxury real estate
sionalism and confidentiality,” he said.
Luxembourg from all parts of the world
network and now will operate as Poland
“The Polish real estate market is unique in
to take advantage of its high quality of
Sotheby’s International Realty.
that it is focused on a number of key cities
life, strong education and employment,
The firm is managed by Arkadiusz Wo-
with an array of high-end apartments and
as well as its many financial advantages,”
jciechowski and Piotr Śliwka, who signed
luxury developments, as well as spacious
he said. “We have many years of local real
an exclusive 25-year master franchise
residences in the surrounding popular
estate experience and can communicate
agreement to develop the Sotheby’s
suburban towns and villages. Now with
in multiple languages. Our rich cultural
International Realty ® brand throughout
the support of the Sotheby’s International
heritage and sense of constant innovation
Poland including the luxury residential real
Realty brand we can bring Poland’s ex-
are the main reasons for the broad choice
estate markets in Warsaw, Crocow, Wro-
traordinary and unique properties to the
of architectural styles found here, which
claw, Poznan and Lodz. “Expansion across
far-reaching corners of the world.”
range from classical townhomes to con-
Europe continues our commitment to
providing access to the Sotheby’s International Realty network’s exclusive real estate
services in key cities around the world,”
said Wendy Purvey, chief marketing officer,
Sotheby’s International Realty Affiliates
LLC. “This affiliation, which strengthens the
brand’s presence in Europe, offers entrance
into the famous capital city of Warsaw. I
was proud to attend the Warsaw launch
of Poland Sotheby’s International Realty
in person, and am delighted that a global
clientele will now have access to the brand
in this historic part of the world.”
According to Wojciechowski, the firm
was created to fulfill the needs of highly
LUXEMBOURG
madison, nj and luxembourg
june 17, 2014 Sotheby’s International
temporary family residences. For a small
country, we have a lot to offer and people
from all over the globe are realizing it.” ■
Realty Affiliates LLC today announced
that Luxembourg Real Estate Partners
S.A. has joined its network and now will do
business as Luxembourg Sotheby’s
International Realty.
The firm, which is managed by Philippe
Vermast, serves the high-end real estate
market in Luxembourg and surrounding
towns. The Sotheby’s International Realty ®
network now has approximately 167
offices across Europe, Middle East and
8
Luxembourg Sotheby's International
Realty new office
CALA
OPENINGS
BRAZIL
imobiliaria bossa nova in
brazil has joined the sotheby’s
international realty brand
®
and now will do business as Bossa
Nova
Sotheby’s International Realty.
The firm, led by Luciano Amado and
Marcello Romero, is located at Alameda
Gabriel Monteiro da Silva 2027, Pinheiros,
São Paulo and celebrated their opening
event on March, 24th. ■
Luciano Amado (cntr), Bossa Nova co-owner, with
Celso Gama and Marcos Luz
Bruno Castro, Cristiano Ayres
and Felipe Ache
Philip White, president & CEO
Sotheby's International Realty
Bossa Nova Sotheby’s International Realty opening event
Arnaldo Halpern
Luis Fernando Boccato, Boss Nova CFO
Cecilia Amorim de Souza
and Carlos Mansur
9
Marcello Romero, Boss Nova co-owner
Gabriela Haegenbeek (L) and
Juliana Pereira Barreto (R)
Alexandra Loras and Sylvia Agrícola
CALA
OPENINGS
St. Martin Sotheby’s International Realty
ST. MARTIN
madison, nj - oct 29, 2014
Sotheby’s International Realty Affiliates
LLC today announced Pierres Caraibes
in St. Martin has joined the Sotheby’s
International Realty ® brand and now will
do business as St.
Martin Sotheby’s
International Realty.
The firm, which is owned by Lesley Reed,
is located at Plaza Caraibes Bat A BP
Belize Sotheby’s International Realty
International Realty brand’s exceptional
to the second largest barrier reef in the
global reach,” she said. “Our mission is to
world, ancient Mayan Ruins, water falls,
provide a customer experience dictated
caves and the well-known Great Blue Hole.
by our professionalism and commitment
We are proud to be able to offer our ser-
to quality. It is company standard to keep
vices in this beautiful and unique market.”
our customers’ interest in all decisions
and we pride ourselves on the reputation
we have built since 1999.” ■
BELIZE
market. “We also want to help promote the
Road, Cupecoy, and is expected to open in
November.
ternational Realty Affiliates LLC today an-
“St. Martin is a unique territory, with two
countries, three currencies, three official
languages and a multitude of cultures that
nounced its luxury real estate services are
now available in Belize with the opening
of Belize
Sotheby’s International
spread over the 34 square miles of the is-
Realty, owned and operated by McCann
land,” said Philip White, president and chief
& Fisher Ltd.
executive officer, Sotheby’s International
The firm, which is managed by Shane
Realty Affiliates LLC. “This Caribbean gem is
and Brittany McCann, serves the luxury
outlined by sandy beaches, hillside valleys
residential real estate market throughout
and a steady tropical climate. We are proud
Belize and is located at Barrier Reef Drive
to welcome Lesley Reed and her team to
in San Pedro, Ambergris Caye.
our network, combining the rich history of
Realty® brand will help achieve their goal
of raising the bar in Belize’s real estate
madison, nj and ambergris caye,
belize - june 5, 2014 Sotheby’s In-
144 Rue Kennedy, Marigot and 48 Rhine
According to Brittany McCann the
affiliation with the Sotheby’s International
“Ambergris Caye is considered one of
our brand with their experience of more
the most desirable islands in the world,”
than 26 years in the local luxury market.”
said Daniela Frewa, marketing director
According to Reed, she looks forward
Caribbean, Latin America & Bermuda,
to the worldwide reach the Sotheby’s
Sotheby’s International Realty Affiliates
International Realty brand offers. “We are
LLC. “The lifestyle offered there is coveted
thrilled to become part of the Sotheby’s
by people everywhere. Belize is home
10
economic growth of our country, and we
believe the Sotheby’s International Realty
brand will help change the dynamics of
the real estate market in Belize,” she said.
“Our company has raised the standards
of service and ethics here in the property
and rental management field, and this has
set us apart from other real estate groups
in the country. It is our mission to be the
best in the industry and build a team of
knowledgeable professionals, and we will
continue this as we grow with the brand.” ■
CALA
NEWS
PENNY MACINTRYRE:
NEW REGO SOTHEBY'S INTERNATIONAL REALTY PARTNER
Rego Sotheby’s International
Realty is pleased to announce Penny
When real estate is your passion and you get the opportunity to
Pascual MacIntyre has become a partner
pany in Bermuda where success and potential exist every day,
in the firm. Ms. MacIntyre has been with
you say yes.”
partner with the most formidable international real estate com-
the firm for 7 years, initially as manager of
Mr. Rego concluded, “I congratulate her in this new capacity
commercial agency transactions, and after
and look forward to her collaboration in further developing our
3 years became executive vice president.
company both here in Bermuda and abroad.”
“Penny’s contribution to the real estate world in Bermuda is
The partners have been exclusive agents and consultants for
renowned while positioning Rego Sotheby’s International Realty
80% of the island’s notable hotel / tourism properties including
as a leading provider of real estate services," said Buddy Rego,
South Beaches Resort (formerly Sonesta), Coral Beach Club and
the firm's owner.
Horizons and Tucker’s Point. Rego Ltd. (as it was known) was
Since becoming EVP, Penny has contributed significantly
established in 1949 by Benjamin Rego Sr. Since 1983 when his
to the quality of the residential agency product offered by the
son Benjamin ‘Buddy’ Rego took over, the company has grown
Company and the services provided by our agents. I have appre-
into Bermuda’s premier luxury real estate company.
ciated Penny’s assistance in the management of Operations and
In 2005, the company received the honour of being invited into
Human Resources thereby allowing Rego Sotheby’s International
the Sotheby’s International Realty worldwide network. With 60
Realty to accelerate its mission in becoming the pre-eminent
percent of the Island’s luxury market for sale under their roof,
provider of real estate services in Bermuda.”
Rego Sotheby’s International Realty is now the leading marketing
Going forward Ms. MacIntyre and Mr. Rego will share equal
choice for Bermuda’s luxury homeowners.
responsibility for all matters relating to the Company.
Today the company continues to grow and evolve to meet
Ms. MacIntyre acknowledged, “I have been fortunate to have
the needs of their clientele. A full staff of 25 professionals offer
bosses through my career who have been instrumental in my
knowledge in residential sales and rentals, valuation services,
professional direction. None more influential than Buddy, which
property management, consultancy and advisory services and
commercial sales and leasing. ■
for me makes this partnership logical, inspiring and an honor,
CALA EVENT: MAY 8 TH AT THE
WYNDHAM GRAND JUPITER AT
HARBOURSIDE PLACE
11
Canada
NEWS
SACHA BROSSEAU, DIRECTOR OF OPERATIONS FOR
SOTHEBY’S INTERNATIONAL REALTY CANADA, QUÉBEC
Sacha’s growth within the company has been immeasurable; he
Sotheby’s International Realty network of approximately 700
recently participated along with Premier Sotheby’s International
locations in more than 60 countries and territories worldwide.
in Florida to host a luxury real estate conference. ■
Premier Sotheby’s International Realty offers exclusive
Sotheby’s International Realty marketing, advertising and referral
PREMIER POWER SUMMIT SPONSOR
services designed to attract well-qualified buyers to the firm’s
property listings. In addition, the firm and its clients benefit from
naples, fl. - jan 20, 2015 Premier Sotheby’s Inter-
an association with the Sotheby’s auction house, which promotes
national Realty recently hosted the 2015 PSIR Power Summit
real estate referral opportunities with auction house clientele.
event, which attracted more than 500 attendees from the com-
As a Sotheby’s International Realty affiliate, the firm also has the
pany’s 24-location network along Florida’s Gulf Coast and in the
unique ability to refer its real estate clientele to the auction house
Carolinas.
for jewelry, art, unique furniture and collectible appraisal services.
This dynamic event was held January 7 at Charlotte Harbor Event
Property listings from Premier Sotheby’s International Realty also
and Conference Center in Punta Gorda and provided a unique
are marketed on the sothebysrealty.com global website, as well as
opportunity for all sales associates, managers and employees who
on the firm’s local website, www.premiersothebysrealty.com.
are members of the Premier Sotheby’s International Realty network
“Our annual Power Summit Event truly showcases the power of
to connect, exchange ideas and forge relationships designed to
our worldwide network,” Green added. “It allows us to share ex-
help build their businesses and drive new leads to their listings.
pertise, ideas and best practices with our fellow industry profes-
“The Power Summit Event provides a unique value to our firm
sionals, and also provides opportunities to learn more about the
and associates,” said Judy Green, president and chief executive
current state of the worldwide real estate markets and how we
officer, Premier Sotheby’s International Realty. “In addition
will best capitalize on the many opportunities that exist today.”
to the many networking opportunities, attendees heard from
With more than 800 associates and employees in 24 locations
industry experts and global luxury real estate professionals on a
along Florida’s Gulf Coast and in the Carolinas, the firm is
variety of topics pertinent to today’s worldwide markets.”
ranked No. 37 among the 500 largest brokers in the U.S.,
During the event, officials shared news that the independently
according to the annual Real Trends survey of the top U.S.
owned brokerage firm achieved 2014 sales volume of more than
residential sellers. For locations and additional information, visit
$3.4 billion, which makes it the top producing affiliate within the
www.premiersothebysrealty.com. ■
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Global Referrals
ASIA
Total Outgoing Referrals: 38
• Total Outgoing Closings: 3 • Total Incoming Referrals: 73 • Total Incoming Closings: 1
Japan Sotheby's International Realty Japan Sotheby's International Realty New Zealand Sotheby's International Realty – $850,000 NZD
Hong Kong Sotheby's International Realty – Rental Referral
AN EXTRAORDINARY FARM & RANCH PROPERTY FROM NEW ZEALAND
SOTHEBY'S INTERNATIONAL REALTY
EUROPE
Total Outgoing Referrals: 185
CALA
Total Outgoing Referrals: 38
• Total Outgoing Closings: 0 • Total Incoming Referrals: 315 • Total Incoming Closings: 0
• Total Outgoing Closings: 3 • Total Incoming Referrals: 227 • Total Incoming Closings: 3
Bahamas Sotheby's International Realty Bermuda Sotheby's International Realty Daniel Gale Sotheby's International Realty – $2,062,000 Seller
ONE Sotheby's International Realty – $445,000Buyer
Turks & Caicos Sotheby's International Realty Cayman Sotheby's International Realty Cayman Sotheby's International Realty Sotheby's International Realty East Side Manhattan Brokerage – $555,000 Buyer
Daniel Gale Sotheby's International Realty – $1,385,000 Buyer
Daniel Gale Sotheby's International Realty – $610,000 Seller
Turks & Caicos Sotheby's International Realty Scenic Sotheby's International Realty – $595,000 Buyer
AN ARTFUL HOME FROM DANIEL GALE SOTHEBY'S INTERNATIONAL REALTY
13
SOTHEBY’S AUCTION HOUSE
we are pleased to announce that registration for
our 2015 Auction Events is now open. The early registration deadline to attend the Hong Kong and New
York events is May 15. The early registration fee per
company for each 2015 event is $7,000 (covering two
attendees) and $500 per additional attendee from a
registered company.
The brochure with complete information and links to register is attached. As a
reminder, there are three events scheduled for this year: Russian Art
London 29 May - 2 June (dates are tentative)
Autumn Sales
Hong Kong early October (typically the first weekend in October; specific
date will be announced when available)
Latin American Art
New York mid-late November (specific date TBA)
Sotheby’s International Realty affiliates are the exclusive real estate representatives at these events. We strongly encourage you to attend one, as they each
provide a unique forum for networking among your fellow affiliates, Auction House
executives and their high-net worth clients.
14
BRAND PROTECTION
NEW LOGO
PROPERTY SIGNS
as of april 1, 2015 all local items and online branded ele-
the success of our network is due in part to the efforts
ments must use our new brand logo.*
of Sotheby’s International Realty ® affiliates to be outstanding
The date to formally switch over to the new Sotheby’s
stewards of the brand and to present properly the Sotheby’s
International Realty marks.
International Realty logo has nearly arrived! To ensure consistency, signage must be ordered from a
It has been 18 months since we provided you with a new
Sotheby’s International Realty ® approved vendor.
set of logo lock ups following the Sotheby’s logo change
where we believed it extremely important that we be
For additional details regarding our
aligned with their Brand. It was our goal to provide you enough
signage policy, please refer to Sec 4-Pg.28
time to transition so that your firm would incur the least amount
Signage Identity
Guidelines
of inconvenience. For your convenience, we have provided a checklist to use when
confirming that your new logo lock up is being implemented in
of the Identity Standards Manual.
*Only approved standard riders provided
by a brand approved vendor are
acceptable for use.
all mediums. Click Here to download the checklist to provide to
your staff and sales associates.
Please make sure that all printed and digital versions of your
new logo have officially been implemented throughout your
firm. Both the Identity Standards Manual and Style Guide have
SOLD
been updated to reflect the new logo. To download the most
current copy of each, please visit the Quality Control page on
the Members’ website. *You will be permitted to use your current building sign(s) until it
needs to be replaced in the ordinary course of business.
Smythe
& Jones
Jonathan Smythe
000.000.0000
Standard yard sign
panel layout with
top and bottom
sign rider.
Sotheby’s International Realty®
175 Park Avenue
Madison, NJ 07940
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sir.com