Single City - Rochester Magazine
Transcription
Single City - Rochester Magazine
2015 Media Kit rochester ROCHESTERMAGAZINE.COM FALL FASHION, THEN & NOW: ROCHESTER RUNWAY NINE LOCAL LANDMARKS Single City IN THE Nine Rochesterites share insights on the city’s dating scene Rochester Single Tim Nela ROOMS FOR IMPROVEMENT: THE FUTURE OF ROCHESTER’S HOSPITALITY INDUSTRY Plus: Our annual Best Restaurants Ballot; Random Rochesterite; Oddchester; More LOCAL MODELS. LOCAL FASHION. INTERNATIONAL FEEL. Local model Kylie Osterhus SPEAKING FROM EXPERIENCE MARV SEPPALA HAS GONE FROM ADDICT TO ADDICTION EXPERT 7 SIGNS ROCHESTER’S HOUSING MARKET IS ON THE REBOUND Plus: RCT stages RENT; Empty Bowls turns 10; Koski rides shotgun in the Wienermobile; more 507.281.7469 www.rochestermagazine.com rochester ] REASONS 10[to advertise in Rochester Magazine ROCHESTERMAGAZINE.COM OR SO 1 We’re the popular kid (the one who’s also really nice). Rochester Magazine is the most widely read and most widely distributed magazine in the area, averaging more than 56,000 readers per issue. In addition to the nearly 15,000 copies distributed monthly, Rochester Magazine is also released in its entirety in a turn-the-page format on www.rochestermagazine.com. Rochester Magazine’s online readership averages 40,000 unique viewers each month and just keeps growing. 2 We hit your target. Every month, we: • Direct mail 3,000 copies to high-end homeowners and businesses • Deliver 1,800 copies to downtown hotel rooms every month • Supply hundreds of copies to Mayo Clinic and Olmsted Medical Center • Distribute copies to doctor, dentist, and orthodontist waiting rooms Rochesterite Deneene Graham. Xxxxmonth, 2005 Page 1 • Place copies in upscale salons, spas, fitness centers, coffee shops (i.e. Dunn Bros. and Starbucks), dance studios, and more BEAUTY BOOK, MAY 2014 • Stock racks in high-traffic areas of Rochester’s downtown business, medical, and visitor district COMMAND PERFORMANCE IN FEBRUARY, BRIAN TANAKA—ROCHESTER KID, LOURDES GRAD—TOOK COMMAND OF THE USS MINNESOTA, ARGUABLY THE MOST TECHNOLOGICALLY ADVANCED NUCLEAR SUBMARINE ON THE PLANET. • Release a full ONLINE version at rochestermagazine.com. BUT HE’S GOT ANOTHER 10 MONTHS OR SO UNTIL THE SUB IS BACK IN THE WATER. BECAUSE, RIGHT NOW, THE $2 BILLION, 7,800-TON SUB IS IN DRYDOCK, SITTING ON WOOD BLOCKS. BY STEVE LANGE PHOTOS COURTESY OF U.S. NAVY The USS Minnesota, shown here during sea trials in 2013, seems to be led by a pair of dolphins. 32 JUNE 2014 ROCHESTERMAGAZINE.COM ROCHESTERMAGAZINE.COM JUNE 2014 COMMAND PERFORMANCE, JUNE 2014 SINGLE in the 36NOVEMBER2014 CITY ROCHESTERMAGAZINE.COM 3 When we talk about our numbers (see above), we have the CAC audit to back it up. 4 We cheer for the hometown team. 5 We stand out in a crowd. 33 Ssssstrike! Nine area singles gather at Bowlocity Entertainment Center to roll a few strikes, wear some funky shoes, and share the secrets of Rochester’s dating scene. (And maybe a few of their own dating secrets, too.) By JENNIFER KOSKI Photos by OLIVE JUICE STUDIOS (olivejuicestudios.com) ROCHESTERMAGAZINE.COMNOVEMBER201437 SINGLE IN THE CITY, NOVEMBER 2014 PEOPLE OF FAITH, JULY 2014 Rochester Magazine is audited by CAC (Certified Audit of Circulations). So when we tell you that we printed nearly 15,000 copies of, say, our September issue, we mean that we printed and distributed 14,935 copies. And we can prove it through one of the most creditable auditors out there. You want to see our numbers? Just ask. Other products can tell you how many they distribute, and you just have to take their word for it. We’ve got proof. When you advertise in Rochester Magazine, it tells area readers that you are part of our community, too—and that your products and services are available locally. Also, we work to include participating advertisers whenever possible. We don’t mean to brag (OK, yes we do), but at Rochester Magazine, we invest in the quality of our editorial product and it shows. Our features, photography, design, and regular columns have been consistent award winners for nearly a decade. In the past two years alone, we have received more than 30 awards from the MMPA, MNA, and SPJ while competing with the likes of Minneapolis/St Paul Magazine and Minnesota Monthly. DOWN BY THE RIVERSIDE, JULY 2014 6 7 8 ROAD SCHOLAR, APRIL 2014 We’re attention hogs. Rochester Magazine readers spend an average of 60 minutes with each issue of our magazine. (Try to get that kind of face time with a billboard or 30-second TV or radio promo.) 56,000 readers per month x 60 minutes per reader = 3,360,000 minutes per month. We know all the hot spots. From the hippest new restaurants to the coolest places to shop for gifts, we keep our finger on the pulse and we keep you in the loop. 9 10 We’re techno like that. Every issue of every Rochester Magazine is featured—in its entirety—on www.rochestermagazine. com. Readers who click on the online version of your ad will be linked directly to your website. You pay for a print ad—and get an online ad for free! Then you, too, can say you’re “techno like that.” But don’t really ever say that to anyone. Our readers have their eyes on the prize. According to BIGresearch, a leader in online marketing, magazines and magazine ads garner the most attention over other forms of media. When consumers read magazines, they are less likely to be distracted compared to the users of TV, radio, or the internet. Two birds, one stone. Rochester Magazine is heavily distributed in areas where both Rochester residents and Rochester visitors congregate, which means you reach two great audiences with one fabulous, affordable, effective, fun, engaging, (and humble) product. Gulf War Veteran Bill Nevala MARATHON MAN, JULY 2014 FACES FROM THE FIELD, MARCH 2014 EVERY MONTH. FOR 16 YEARS. rochester ROCHESTERMAGAZINE.COM Editorial Calendar JANUARY FEBRUARY 2015 MARCH THE WEDDING GUIDE BEST RESTAURANTS; THE BUILDING BOOM TOP NEW RESTAURANTS; HOME REMODELING TRENDS SPECIAL MARKETING SECTION: Ultimate Wedding Directory SPECIAL MARKETING SECTION: Rochester’s Commercial Building Boom SPECIAL MARKETING SECTION: Get To Know ... Area Realtors/Builders Ad Copy Due: December 6, 2014 Street Date: December 30, 2014 Ad Copy Due: January 9, 2015 Street Date: January 31, 2015 Ad Copy Due: February 6, 2015 Street Date: Fenruary 28, 2015 APRIL MAY JUNE THE BEAUTY BOOK/ HEALTH & WELLNESS THE ULTIMATE AREA GOLF GUIDE SUMMER ROAD TRIPS; RESTAURANT RENAISSANCE SPECIAL MARKETING SECTION: Outdoor Living SPECIAL MARKETING SECTION: Get To Know ... Area Bankers SPECIAL MARKETING SECTION: Get To Know ... Area Insurance Agents Ad Copy Due: March 6, 2015 Street Date: March 28, 2015 Ad Copy Due: April 10, 2015 Street Date: April 29, 2015 Ad Copy Due: May 8, 2015 Street Date: May 30, 2015 JULY AUGUST SUMMER SCHOOL PEOPLE PROFILES SEPTEMBER SPECIAL MARKETING SECTION: Get To Know ... Area Dentists SPECIAL MARKETING SECTION: Get To Know ... Area Car Dealers SPECIAL MARKETING SECTION: Get To Know ... Area Attorneys Ad Copy Due: June 10, 2015 Street Date: June 30, 2015 Ad Copy Due: July 10, 2015 Street Date: July 31, 2015 Ad Copy Due: August 7, 2015 Street Date: August 29, 2015 OCTOBER NOVEMBER DECEMBER FALL FASHION WINERY TOUR TEACHERS WHO CHANGED OUR LIVES SINGLE IN THE CITY; BEST RESTAURANTS BALLOT INSPIRING STORIES; GIVING BACK SPECIAL MARKETING SECTION: Higher Ed. SPECIAL MARKETING SECTION: Thank A Veteran SPECIAL MARKETING SECTION: Businesses That Give Back; Gift Guide Ad Copy Due: September 11, 2015 Street Date: September 30, 2015 Ad Copy Due: October 9, 2015 Street Date: October 31, 2015 Ad Copy Due: November 6, 2015 Street Date: December 1, 2015 NOTE: If you need our assistance with ad design, ad copy information and materials should be submitted at least one week prior to Ad Copy Deadline. IN EVERY ISSUE: Short Cuts: Upcoming concerts, theater, and charity events. Oddchester: Rochester Magazine’s award-winning column from Editor Steve Lange. Random Rochesterite: Ambush interviews with local residents. (We know everyone has a story.) 10 (or so) Questions: Candid—sometimes strange—Q&As. Scene About Town: Paparazzi shots from local charity events. “Where to…” Directory: A listing of great places to shop, dine, get your hair done, find legal counsel, and more. rochester magazine 2015 RATES & SIZING 15,000 copies in print monthly — unlimited online @ rochestermagazine.com (All rates are per issue) Ad size Dimension 1 Issue 2-6 Issues 7-12 Issues 1/8 Page 3.7" x 2.4" $350 $320 $300 1/4 Page 3.7" x 5" $650 $590 $520 1/2 Page Horizontal 7.5" x 5" $960 $900 $830 1/2 Page Vertical 3.7" x 10" $960 $900 $830 Full Page 7.5" x 10" $1,570 $1,465 $1,395 Page 4 & 5 7.5" x 10" $1,745 $1,645 $1,545 Table of Contents 7.5" x 10" $1,845 $1,745 $1,645 Editors Note 7.5" x 10" $1,845 $1,745 $1,645 Inside Front 7.5" x 10" $1,910 $1,775 $1,695 Page 3 7.5" x 10" $1,910 $1,775 $1,695 Inside Back 7.5" x 10" $2,015 $1,880 $1,725 Back Cover 7.5" x 10" $2,055 $1,935 $1,825 Magazine Directory Listing* 90 word maximum $130 $105 $80 Directory Ad (Where To Dine) 1/6 page $435 $365 $335 $300 $275 $250 Fabulous Finds Online Advertising Options Call or email for info SUBMITTING ADS EMAIL: Please send all ads to [email protected] FTP SITE: Open your ftp utility (Fetch, Cyberduck, SmartFTP or CuteFTP, for example). HOST: ftp://[email protected]/ USERNAME: addesign PASSWORD: News33# DISK: (Mac Formatted) All disks should be labeled with the following: • Name of advertiser • Telephone and email SEND ALL AD MATERIALS TO: ROCHESTER MAGAZINE, 18 First Avenue SE, Rochester, MN 55904-6118 FULL PAGE BLEED SPECIFICATIONS: TRIM 8.375" x 10.875" BLEED 8.625" x 11.125" TEXT SAFETY ZONE 8" x 10.45" ADS W/O BLEED 7.5” x 10” ACCEPTED FILE FORMATS: ADOBE PHOTOSHOP (psd/tiff/jpg/eps) 300 dpi ADOBE ILLUSTRATOR (ai/eps) ADOBE ACROBAT (pdf) High Resolution with fonts embedded. Publisher (.pub) files are not recommended, but can be saved as a high resolution pdf file. No modification or editing of publisher files can be made on our end. 2015 PRODUCTION SCHEDULE Issue Ad Copy Deadline Street Date January 2015 12/6/2015 12/30/2014 February 2015 1/9/2015 1/31/2015 March 2015 2/6/2015 2/28/2015 April 2015 3/6/2015 3/28/2015 May 2015 4/10/2015 4/29/2015 June 2015 5/8/2015 5/30/2015 July 2015 6/10/2015 6/30/2015 August 2015 7/10/2015 7/31/2015 September 2015 8/7/2015 8/29/2015 October 2015 9/11/2015 9/30/2015 November 2015 10/9/2015 10/31/2015 December 2015 11/6/2015 11/28/2015 January 2016 12/11/2015 12/30/2015 To secure space and pricing, contact Tessa Olive, director of sales and marketing for rochester magazine 507.281.7469 [email protected] rochester ROCHESTERMAGAZINE.COM Contact Us Do you have questions? Comments? Want to schedule a meeting to discuss your marketing and advertising needs? Just let us know. Advertising Info: Editorial Info: Tessa Olive (Marketing & Advertising Director) 507.281.7469 [email protected] Steve Lange (Editor) 507.285.7770 [email protected] Distribution/Ad Info: Jen Koski (Associate Editor) 507.285.7776 [email protected] Vicky Kruger (Sr. Magazine Coordinator) 507.285.7775 [email protected] Technical/ Design Info: Lisa Houghton (Art Director) 507.285.7719 [email protected] Orlando Berrio ‘Just live this life’ Brian and Sarah Muellner BEST NEW CUBAN REFUGEE FINDS REFUGE IN ROCHESTER RESTAURANTS SIX SIT-DOWN STANDOUTS Plus: Building? Buying? Brightening Up? Area experts talk home trends Plus: The Rochies—A look back at the year’s strangest stories; 10 (or so) Qs with Sena Ehrhardt; more of Happiness The Neuroscience of Happiness BEAUTY BOOK HAS THIS MAN FOUND THE KEY TO CONTENTMENT? FASHION. FITNESS. FEEL-GOOD ADVICE. Days 100Summer 100 Of can’t-miss EVENTS THE ULTIMATE AREA GOLF OUTDOOR LIVING, OUTDOOR LIFE Mary McGuire GUIDE Real-life advice on everything that is “in” outdoors. Get To Know Area BANKERS Dr. Amit Sood Plus: The Woman Who Was Almost Mayor: Remembering Jessie Howard Plus: Selling everything, traveling the world: 10 Qs with Elizabeth Bandy Plus: Mapping 21 years of the Rochesterfest Treasure Hunt; much more