FMS2015_Program_Monday
Transcription
FMS2015_Program_Monday
FMS2015_Program_Monday Column1 Monday August 10th Column2 Column3 Column4 Column5 Column6 Column7 Time 8:00-8:45am Column8 Column9 PreConference Time REGISTRATION Seminar Tracks Pre-Conference Seminar A Pre-Conference Seminar B Pre-Conference Seminar C Pre-Conference Seminar D Pre-Conference Seminar E Title Making Error Correcting Codes Work for Flash Memory Introduction to PCI Express (Presented by KnowledgeTek) Introduction to SSDs (Presented by KnowledgeTek) Using Persistent System Memory to Increase Performance Flash Storage Networking 9:30-10:15am Case for Flash Storage – How it Can Benefit Your Enterprise Organizer(s) Kiran Gunnam, Technologist, HGST; Steve Hetzler, IBM Fellow, IBM Almaden Research Center Rob Davis, VP Storage Technology, Mellanox Technologies Speaker Dejan Kocic 8:30-10:15am Instructor(s) Kiran Gunnam, Technologist, HGST; Steve Hetzler, IBM Fellow, IBM Almaden Research Center Hugh Curley, Consultant, HughCurley.com Chuck Sobey, Chief Scientist, ChannelScience Jonathan Hinkle, Director/System Platform Technologist, Lenovo Hugh Curley, Consultant, HughCurley.com Chuck Sobey, Chief Scientist, ChannelScience Jonathan Hinkle, Director/System Platform Technologist, Lenovo, "Introduction to Persistent System Memory" Rob Davis, VP Storage Technology, Mellanox Technologies, "Networked Flash Storage Overview" Raghu Kulkarni, Director Engineering, Viking Technology, "System Enablement for NVDIMM" TBD, "The Effects on Networks of Including Flash Storage" TBD, SNIA NVMP TWB, "TBA" Maher Amer, CTO, Diablo Technologies, "Application Acceleration with Flash on Memory Channel" Murugasamy (Sammy) Nachimuthu, Lead Server Firmware Architect, Intel; Dimitrios Ziakas, Principal Engineer, Intel, and Mohan Kumar, Sr Principal Engineer, Intel, Intel, "Reliability, Availability, Serviceability (RAS) and Management for Non-Volatile Memory Storage" SNIA Seminars (OPEN) Gunneswara Marripudi, Principal Software Architect, Samsung Semiconductor, and Tameesh Suri, Systems Performance Architect, Samsung Semiconductor, "How Networking Affects Flash Storage Systems" Wael Noureddine, VP Technology, Chelsio Communications, "Technologies and Architectures for Networked Flash Storage Frank Berry, Chief Analyst/CEO, IT Brand Pulse, "The Market for Networked Flash Storage" Dave Eggleston, Principal, Intuitive Cognition Consulting Group, "Leveraging New Types of Non-Volatile Memory in Future Systems" 10:15-10:30am 10:30am-Noon Noon-1:00pm 1:00-2:45pm 2:45-3:00pm 3:00-5:00pm BREAK 10:15-10:30 Seminar Tracks Pre-Conference Seminar A Pre-Conference Seminar B Pre-Conference Seminar C Pre-Conference Seminar D Pre-Conference Seminar E Title Making Error Correcting Codes Work for Flash Memory (continued) Introduction to PCI Express (Presented by KnowledgeTek) (contunued) Introduction to SSDs ( Presented by KnowledgeTek) (continued) Persistent Memory (continued) Flash Storage Networking (continued) Organizer(s) Kiran Gunnam, Technologist, HGST; Steve Hetzler, IBM Fellow, IBM Almaden Research Center Hugh Curley, Consultant, HughCurley.com Chuck Sobey, Chief Scientist, ChannelScience Instructor(s) Kiran Gunnam, Technologist, HGST; Steve Hetzler, IBM Fellow, IBM Almaden Research Center Hugh Curley, Consultant, HughCurley.com Chuck Sobey, Chief Scientist, ChannelScience Jonathan Hinkle, Director/System Platform Technologist, Lenovo Rob Davis, VP Storage Technology, Mellanox Technologies REGISTRATION and LUNCH Seminar Tracks Pre-Conference Seminar F Pre-Conference Seminar G Pre-Conference Seminar H Pre-Conference Seminar I Title Introduction to 3D Flash (Presented by KnowledgeTek) Introduction to NVM Express (NVMe) (Presented by Solution Technology) Deploying Flash in the Data Center Make Testing Work for You: Effective Performance Testing for Flash Storage SNIA Seminars (OPEN) 10:20-11:05am Separate vs Combined Server Clusters for app Workloads and Shared Storage Speaker Craig Dunwoody 11:10-11:55am Object Drives: A New Architectural Partitioning Speaker Mark Carlson Noon-1:00pm LUNCH Pre-Conference Seminar J SNIA Seminars (OPEN) Containers and Docker 1:30-2:15pm Flash Storage for Backup, Recovery and DR Organizer(s) Chuck Sobey, Chief Scientist, ChannelScience Dave Deming, President, Solution Technology Howard Marks, Consultant, DeepStorage Peter Murray, Product Evangelist, LoadDynamix Joshua Bradley, VP Engineering, Nebulaworks Instructor(s) Chuck Sobey, Chief Scientist, ChannelScience Dave Deming, President, Solution Technology Howard Marks, Consultant, DeepStorage Peter Murray, Product Evangelist, LoadDynamix Joshua Bradley, VP Engineering, Nebulaworks BREAK Speaker Ron Herrmann 2:20-3:05pm Utilizing VDBench to Perform IDC AFA Testing Speaker 2:45-3:00pm Seminar Tracks Pre-Conference Seminar F Pre-Conference Seminar G Pre-Conference Seminar H Pre-Conference Seminar I Pre-Conference Seminar J Title Preparing for 3D Flash (Presented by KnowledgeTek) (continued) Introduction to NVM Express (NVMe) (Presented by Solution Technology) (continued) Deploying Flash in the Data Center (contunued) Make Testing Work for You: Effective Performance Testing for Flash Storage (contunued) Containers and Docker (continued) Organizer(s) Chuck Sobey, Chief Scientist, ChannelScience Dave Deming, President, Solution Technology Howard Marks, Consultant, DeepStorage Peter Murray, Product Evangelist, LoadDynamix Joshua Bradley, VP Engineering, Nebulaworks Instructor(s) Chuck Sobey, Chief Scientist, ChannelScience Dave Deming, President, Solution Technology Howard Marks, Consultant, DeepStorage Peter Murray, Product Evangelist, LoadDynamix Joshua Bradley, VP Engineering, Nebulaworks Exported on July 17, 2015 8:45:19 AM MDT BREAK Michael Auit BREAK SNIA Seminars (OPEN) 3:10-3:55pm NVDIMM Cookbook – A Guide to NVDIMM Integration Speaker Arthur Sainio Column1 Column2 Column3 Solid State Storage Reception (OPEN) 3:00-5:00pm Title Presenters Exported on July 17, 2015 8:45:19 AM MDT (Presented by SNIA and the Solid State Storage Iniative) (for more information, contact [email protected]) TBD Column4 Column5 Column6 Column7 Column8 Column9 FMS2015_Program_Forum_Schedule Column1 Column2 Column3 Column4 Column5 Column6 Column7 Column8 Tuesday, August 11th 8:00-8:30am REGISTRATION Tracks 8:30-9:35am Title PCIe STORAGE ARCHITECTURES SSDS ENTERPRISE STORAGE ENTERPRISE APPLICATIONS BUSINESS Forum A-11 Forum B-11 Forum C-11 Forum D-11 Forum G-11 (OPEN) Forum N-11 (OPEN) NVMe and PCIe SSDs Part 1 Flash-Memory Based Architectures: A Technical Discussion, Part 1 Enterprise SSDs Flash in Data Centers Enterprise Applications Part 1 Flash Growth and Opportunity in China Organizer(s) Janene Ellefson, Product Marketing Mgr, Micron Technology; David Allen, Director Storage Business Development, PMC Brian Berg, President, Berg Software Design Tom Coughlin, President, Coughlin Associates; Scott Shadley, Sr Business Development Mgr, Micron Technology Andy Mills, CEO, Enmotus Tom Burniece, President, Burniece Consulting Services Chuck Sobey, Chief Scientist, Channel Science; Jerome Luo, CEO, Sage Microelectronics Chairperson(s) Swapna Yasarapu, Director SSD Product Marketing, HGST Brian Berg, President, Berg Software Design Scott Shadley, Sr Product Line Manager, Micron Technology Chris DePuy, VP, Dell’Oro Group Tom Burniece, President, Burniece Consulting Services Chuck Sobey, Chief Scientist, Channel Science; Jerome Luo, CEO, Sage Microelectronics Don Walker, Enterprise Storage Product Architect, Dell, “NVMe: State of the Union” Michael Abraham, Business Line Manager, Micron, "How Good Is Your Memory: An Architect's Look at SSDs" Siamak Arya, President, Siamak Arya Consulting, “Whack- Andy Mills, CEO, Enmotus, “Virtualization Software for a-Mole Game of High Performance SSD Design” Flash and NVDIMM” Instructors/Papers John Carroll, Storage Architect, Intel, “NVMe Management Rob Sykes, Sr Director Engineering, OCZ Storage Interface” Solutions, “Designing an SSD Based on NVMe and the M.2 Expansion Card Standard” Adrian Proctor, Director Marketing, Toshiba America, “Ultra High Capacity SSD Storage” Marco Coulter, 451 Research, “Customer Insight on Flash in the Data Center” Moriyoshi Nakashima, President, GENUSION, “High Performance and Highly Reliable SSD” Brian Bulkowski, CTO/Founder, Aerospike, "Building a Petascale NoSQL Key-Value Store with Flash" Bob Fine, Director Product Management, Dell, “Redefining Fei Wu, Associate Professor, Huazhong University, and Flash Economics for Enterprise Storage and Changsheng Xie, Professor, Huazhong University, “Using Hyperconvergence” Flash in Archival Storage” Sakthi Chandra, Director Product Management, EMC, and Cui Hao, Sr Chief Editor, WatchStor.com, “Observations Joseph Dieckhans, Sr Technical Marketing Manager, on the Chinese Flash Memory Market” VMware, “Leveraging an All-Flash Array in Creating a Private Cloud” Michael Kuhn, VP/Business Line Executive, IBM Flash Systems, “Flash: More Than Tier 0 Storage"” 9:30-9:45am BREAK Tracks PCIe STORAGE ARCHITECTURES SSDS ENTERPRISE STORAGE ENTERPRISE APPLICATIONS BUSINESS Forum A-11 Forum B-11 Forum C-11 Forum D-11 Forum G-11 (OPEN) Forum N-11 (OPEN) NVMe and PCIe SSDs Part 1 (continued) Flash-Memory Based Architectures: A Technical Discussion, Part 1 (continued) 9:45-10:50am Title Andy Mills, CEO, Enmotus Tom Burniece, President, Burniece Consulting Services: Chuck Sobey, Chief Scientist, Channel Science; Jerome Luo, CEO, Sage Microelectronics Chairperson(s) Swapna Yasarapu, Director SSD Product Marketing, HGST Brian Berg, President, Berg Software Design Scott Shadley, Sr Product Line Manager, Micron Technology Chris DePuy, VP, Dell’Oro Group Tom Burniece, President, Burniece Consulting Services: Chuck Sobey, Chief Scientist, Channel Science; Jerome Luo, CEO, Sage Microelectronics Zvonimir Bandic, Director Storage Architecture, HGST Research, Idan Burstein, System Architect, Mellanox Technologies, and Steve Sardella, Distinguished Engineer, EMC, “NVMe Over Fabrics” Mike Jadon, CEO, Radian Memory, "Cooperative Flash Management: A Scalable Architecture" Sean Stead, Viking Technology, “Why SSDs Are Emerging Rapidly in Data Centers” Mark Webb, President, MKW Ventures, “When Will SSDs Replace HDDs?” Gurmeet Goindi, Group Product Manager, Oracle, “Database Array NVMe Flash: Pushing Application Performance” Chris Tsu, Professor, Hangzhou Dianzi University, “AllFlash Array Developed in a Chinese University” Bill Martin, Principal Engineer, Samsung Semiconductor, “Standardizing Storage Intelligence in SSDs” Jeff Sisilli, Sr Director Product Marketing, DataDirect Networks, “Improved Solutions for I/O Provisioning and Application Acceleration” Balaji Venkateshwaran, Product Marketing Lead, HGST, *and Tom Heil, Senior Systems Architect, Seagate Technology, “SAS’ Role in the Future Data Center” Rob Commins, VP Marketing, Tegile Systems, “To Flash or Not to Flash Isn't the Question - How to Flash is the Question” Adam Roberts, Chief Solutions Architect, SanDisk, "Optimizing the Data Center with an End to End Solutions Approach" Amy Love, CMO, Violin Memory, “ All Flash Arrays in the Health Care Data Center” Keynote 1 - Toyota (OPEN) Driving Intelligence for Safe Automobiles Speaker Hideo Inoue, GM, Advanced Research, Toyota Motor Introducer Tom Coughlin, President, Coughlin Associates Keynote 2 - Oracle (OPEN) Flash Solves Big-Time Performance Problems in Today's Data Centers Tom Burniece, President, Burniece Consulting Services Memory Technology Advances Shape a New Era in Flash Innovation Speaker(s) Bob Brennan, Sr VP Memory Solutions, and Jim Elliott, Corporate VP Memory Marketing, Samsung Semiconductor Introducer Rick Merritt, Silicon Valley Bureau Chief, EE Times LUNCH (includes BoldEcho Communications' Lunch and Learn) 1:30-2:00pm Keynote 4 - SanDisk (OPEN) Kevin Conley, CTO, SanDisk Jean Bozman, Director Infrastructure Research, Neuralytix Speaker 2:30-3:00pm 3:00-3:15pm Advances in 3D Memory: High Density Storage for Hyperscale, Cloud Applications. and Beyond Jeff Ohshima, VP Memory and Storage Products, Toshiba Introducer Chris DePuy, VP, Dell'Oro Group Keynote 6 - Diablo Technologies (OPEN) Disruptive Memory Technology Enables New In-Memory Applications Speaker Riccardo Badalone, CEO, Diablo Technologies Introducer Ben Woo, Founder/Managing Director, Neuralytix BREAK Tracks PCIe STORAGE ENTERPRISE APPLICATIONS NEW TECHNOLOGIES Forum A-12 Forum B-12 Forum C-12 Forum D-12 Forum G-12 (OPEN) Forum M-12 NVMe and PCIe SSDs Part 2 Flash-Memory Based Architectures: A Technical Discussion, Part 2 SSD Technology Enterprise Storage Design Part 1 Enterprise Applications Part 2 3:15-4:25pm Title Organizer(s) Chairperson(s) Instructors/Papers 4:25-4:35pm Liang Wang, VP, Shenzhen Open University, "Big Data for Human Learning and Privacy Protection" TBD Speaker Introducer Keynote 5 - Toshiba (OPEN) Shu Li, Director, Alibaba, “Alibaba Ecosystem and Infrastructure” Mike Workman, Sr VP Flash Storage Systems Introducer Keynote 3 - Samsung (OPEN) 12:30-1:30pm 2:00-2:30pm Flash Growth and Opportunity in China (continued) Tom Coughlin, President, Coughlin Associates; Scott Shadley, Sr Business Development Mgr, Micron Technology Speaker Noon-12:30pm Enterprise Applications Part 1 (continued) Brian Berg, President, Berg Software Design Jason Cox, Lead Storage Security Architect, Intel, “NVMe and Security” 11:30am-Noon Flash in Data Centers (continued) Janene Ellefson, Product Marketing Mgr, Micron Technology; David Allen, Director Storage Business Development, PMC-Sierra Instructors/Papers 11:00-11:30am Enterprise SSDs (continued) Organizer(s) ARCHITECTURES SSDS ENTERPRISE STORAGE Rob Peglar, VP Advanced Storage, Micron Technology Brian Berg, President, Berg Software Design Tom Coughlin, President, Coughlin Associates Carolyn Hanna, Sr Manager, HGST Brian Berg, President, Berg Software Design Scott Shadley, Sr Business Development Manager, Micron Rob Peglar, VP Advanced Storage, Micron Technology Technology Jean Bozman, Director Infrastructure Research, Neuralytix Chuck Sobey, Chief Scientist, ChannelScience Dave Landsman, Director Industry Standards, SanDisk, “NVMe in Mobile Platforms” Steven Shrader, Chief Architect, Mobiveil, “Addressing Flash Reliability with LDPC” Chris Wojslaw, Sr Manager Technical Marketing, SK Hynix, “ Why DRAM Really Matters Inside SSDs” Priyadarshi Prasad, Sr Product Manager, HP, “Flash Storage Use Cases - Customers Share Their Views” David Allen, Director Storage Business Development, PMC, “NVMe Ecosystem Development” Conor Ryan, CTO, NVMdurance, “ Active Flash Management Based on Machine Learning” Anders Graham, SSD Product Marketing Manager, Samsung Semiconductor, “ Interest in PCIe SSDs Expected to Soar with Next CPU Chipset” Roman Pletka, Research Staff Member, IBM Zurich Research Laboratory, “Holistic Flash Management for Next-Generation All-Flash Arrays” Tom Burniece, President, Burniece Consulting Services 3-D Flash Janene Ellefson, Product Marketing Mgr, Micron Technology; David Allen, Director Storage Business Development, PMC Derek Leslie, Sr Product Manager, SolidFire, "Building the Hu Yoshida, CTO, Hitachi Data Systems, “Data Encryption Next Generation Data Center Today" in a Flash World” George Symons, CEO, GridStore, "Why Upgrade Andrew Chen, Sr Director Product Management, Violin Infrastructure to Hyperconverged? Memory, “ Flash as the Next-Generation Primary Storage Platform ” Chuck Sobey, Chief Scientist, ChannelScience Tien Shiah, SSD Product Marketing Manager, Samsung, “3D TLC is the New MLC for NAND” Jung Yoon, Senior Technical Staff Member, IBM, “3D NAND Technology – Implications for Enterprise Storage Applications Liang Zhao, Research Assistant, Stanford University, “3D RRAM with Ultra-Thin Switching Layer” BREAK Tracks PCIe STORAGE 4:35-5:45pm Title Organizer(s) Chairperson(s) ARCHITECTURES SSDS ENTERPRISE STORAGE ENTERPRISE APPLICATIONS NEW TECHNOLOGIES Forum A-12 Forum B-12 Forum C-12 Forum D-12 Forum G-12 (OPEN) Forum M-12 NVMe and PCIe SSDs Part 2 (continued) Flash-Memory Based Architectures: A Technical Discussion, Part 2 (continued) SSD Technology (continued) Enterprise Storage Design Part 1 (continued) Enterprise Applications Part 2 (continued) 3-D Flash (continued) Janene Ellefson, Product Marketing Mgr, Micron Technology; David Allen, Director Storage Business Development, PMC-Sierra Brian Berg, President, Berg Software Design Tom Coughlin, President, Coughlin Associates Rob Peglar, VP Advanced Storage, Micron Technology Tom Burniece, President, Burniece Consulting Services Carolyn Hanna, Sr Manager, HGST Brian Berg, President, Berg Software Design Scott Shadley, Sr Business Development Mgr, Micron Rob Peglar, VP Advanced Storage, Micron Technology Jean Bozman, Director Infrastructure Research, Neuralytix Chuck Sobey, Chief Scientist, ChannelScience Exported on July 17, 2015 8:46:20 AM MDT Chuck Sobey, Chief Scientist, ChannelScience Column1 Column2 Instructors/Papers 6:00-7:00pm Plenary on Flash Technology Futures (OPEN) 7:00-8:30pm Beer, Pizza, and Chat with the Experts (OPEN) Organizer(s) Column3 Column4 Column5 Ravi Chari, Storage Technologist, Oracle, “End User Testimonial” Paul Truong, Principal Engineer, SanDisk, “A Low-Cost Architecture for an All-Flash Array” Amber Huffman, Sr Principal Engineer, Intel and President, NVMexpress, “Closing Summary and Future Directions” Bharad Pudipeddi, VP Engineering, BitMICRO Networks, “Power-Efficient Fabric Using a Shared Flash Translation Layer” Wei Wang, Graduate Student, San Diego State University, Paul Prince, CTO, MangStor, “In-Storage Processing Ivan Iannaconne, Product Manager, HP, "Flash Storage “ Optimizing Hybrid SSD Performance by Dynamical Using Software Defined Storage Devices” Drives a Better Bottom Line" Partitioning” Andy Walls, CTO/Chief Architect, IBM Storage Systems, Chao Sun, Assistant Professor, Chuo University (Japan), “ “Flash Goes Mainstream” Middleware and Flash Translation Layer Co-Design for Boosting SSD Performance” Kevin Deierling, VP Marketing, Mellanox Technologies, “iSCSI Extensions over RDMA (iSER): A New High-Speed Aravindan Gopalakrishnan, Product Manager, HP, “ Storage Protocol for Flash Memory” Maximize Efficiency and Endurance of Solid State Drives” Jim Handy, Director/Chief Analyst, Objective Analysis Panelists Organizer(s) Tom Coughlin, President, Coughlin Associates; Jim Handy, Director/Chief Analyst, Objective Analysis Table/Table Leaders (table 1-10) 3D Flash - Jeongdong Choe, Consulting Engineer, TechInsights Data Centers - Shreyas Shah, Data Center Architect, Xilinx; George Crump. Lead Analyst, Storage Switzerland Fabrics - Rob Davis, VP Storage Technology, Mellanox Technologies China - Chris Tsu, CEO, Sage Microelectronics Software – Allon Cohen, VP Products, Elastifile; Manish Agarwal, NetApp Standards – Tom Friend, Director Industry Standards, OCZ Technology Markets – Michael Kuhn, VP/Business Line Executive, IBM Flash Systems; Lee Stein, Consultant, Stein Writes Security – Robert Thibadeau, Chairman, Bright Plaza; Michael Willett, VP Marketing, Bright Plaza Reliability/Performance – Nematollah Bidokhti, Principal Engineer, OCZ Storage Solutions; Russ Fellows, Sr Partner/Analyst, Evaluator Group; Scott West, Product Marketing Manager, Advantest Endurance – Joe Sullivan, CTO Hardware, NVMdurance (table 11-20) Consumer Applications – Aravind Ramamoorthy, Product Line Director, Micron; Ajay Bhatia, Sr Director Flash/SSD Products, (Seagate) Mobile Applications – John Geldman, Director Industry Standards, Micron; Perry Keller, Program Manager, Standards/Applications, Keysight Technologies Enterprise Applications – Tony Afshary, Director Ecosystem Solutions, Seagate Technology; Sean Stead, SSD Marketing, Viking Technology Data Recovery – Scott Holewinski, CEO, Gillware; Chris Bross, CTO, DriveSavers New Technologies – Stephen Bates, Technical Director, PMC; Lance Dover, Architecture Manager, Micron Interfaces – Jim Pappas, Director Initiative Marketing, Intel; David Rodgers, Sr Product Marketing Manager, Teledyne Lecroy SSDs – Paul Wassenberg, Chair, SNIA SSSI; Siamak Arya, Consultant RRAM – Seshubabu Desu, CTO, 4DS MRAM – Barry Hoberman, CEO, Spin Transfer Technologies; Joe O'Hare, Director Marketing, Everspin Technologies; *Terry Hulett, GM/VP Systems Engineering, Everspin Technologies Embedded Applications – Tom McCormick, Chief Engineer/Technologist, Swissbit; Chanson Lin, President, EmBestor (table 21-30) SSD Performance – Kent Smith, Sr Director Flash Product Marketing, Seagate Technology Education – Eitan Yaakobi, Assistant Professor, Technion (Israel); Rich Fetik, CEO, Data Confidential Testing – Eden Kim, CEO, Calypso Systems; Peter Murray, Principal Systems Engineer, LoadDynamix Hardware Design – Brent Przybus, Sr Director WW Marketing, eASIC; Xinmiao Zhang, Principal Research Engineer, SanDisk Big Data – D.J. Das, CEO, Third Eye Consulting Services SATA Express – PCIe SSDs – Idan Burstein, System Architect, Mellanox Technologies; Mark Beadle, Product Line Manager, Seagate Technology; Andrew Mierau, Sr Tech Mktg Engineer, Micron NVMe – Amber Huffman, Sr Principal Engineer, Intel; Dave Deming, President, Solution Technology Enterprise Storage – Zophar Sante, VP Marketing, BitMICRO Networks; Derek Leslie, Sr Product Manager, SolidFire Error-Correcting Codes – Erich Haratsch, Dir Engineering, Seagate Technology; Thomas Parnell, Research Staff Member, IBM Research – Zurich Exported on July 17, 2015 8:46:20 AM MDT Column6 Column7 Column8 Terry Grunzke, Engineering Manager, Micron Technology, “3D NAND Has Arrived!” Mark Webb, Consultant, MKW Ventures, “3D NAND Costs and Transition Timeline” Jeongdong Choe, Senior Consulting Engineer, TechInsights, “Comparison of 2x/1x nm 2D Planar and 3D V-NAND Architecture” Column1 Column2 Column3 (table 31- ) Column4 Column5 Column6 Column7 Column8 Flash over Memory Interface – Axel Kloth, CEO, Scalable Systems Research Labs IT End Users – Howard Marks, Consultant, DeepStorage; Ivan Iannaccone, Product Manager, HP NVM Programming Model – Employment – Tanya Freedman, VP Group Services, Connetics Communications NVDIMM – Arthur Sainio, Director Product Marketing, SMART Modular Technologies; Mario Martinez, Technologist, Netlist Storage Class Memory - Zvonimir Bandic, Sr Director Storage Architecture, HGST Automotive Applications - Martin Booth, Director Marketing, SanDisk Rugged Environments - Chris Budd, Director Engineering, SMART High Reliability Solutions Wednesday August 12th 8:00-8:30am REGISTRATION Tracks CONTROLLERS ENTERPRISE APPLICATIONS TESTING Forum E-21 Forum G-21 (OPEN) Forum F-21 Forum D-21 Controllers and Flash Technology Part 1: Hardware and Algorithms Enterprise Applications Part 3 SSD Testing Enterprise Storage Design, Part 2 8:30-9:35am Title Organizer(s) Chuck Sobey, Chief Scientist, ChannelScience Tom Burniece, President, Burniece Consulting Services Easen Ho, President, S3 Metrics Steve Hetzler, IBM Fellow, IBM Almaden Research Center Chairperson(s) Chuck Sobey, Chief Scientist, ChannelScience Tom Burniece, President, Burniece Consulting Services Kirsten Allison, Staff Applications Engineer, Advantest Gary Tressler, Sr Technical Staff, IBM Erich Haratsch, Director Engineering, Seagate Rich Leonarz, Senior Product Marketing Manager Technology, “Controller Concepts and Results for 1y/1znm Memory and Storage, Samsung, “Solid State Drives Bring and 3D NAND Flash” Sports Fans into the Game” Lorenzo Zuolo, Doctoral Student, University of Ferrara (Italy), “SSDExplorer: A Virtual Platform for SSD Simulation” D.J. Das, Founder/CEO, Third Eye Consulting Services and Solutions,“SSDs to the Rescue in a World of Big Data!” Onur Mutlu, Professor, Carnegie-Mellon University, “Read Disturb Errors in MLC NAND Flash Memory” Enrico Costenaro, Director, IROC Technologies, “Radiation Effects in SSDs” Nelson Nahum, CEO, Zadara Storage, “Using Flash in Workload-Aware Storage” Eden Kim, CEO, Calypso Testers, “How Fast is Fast Block IO Performance on a RAM Disk” Saumyabrata Bandyopadhyay, Director Software Engineering, NetApp, “Building a Flash Optimized Storage System” Instructors/Papers Ravi Motwani, Principal Engineer, Intel, “DSP for Signal Fidelity on ONFI4 Bus” 9:30-9:45am Amanda Katona, Sr Mgr Customer Advocacy, DataDirect Networks, "10x Faster Access to Data for Faster Results Across 1,000 Researchers" BREAK Tracks CONTROLLERS ENTERPRISE APPLICATIONS TESTING Forum E-21 Forum G-21 (OPEN) Forum F-21 Forum D-21 Title Controllers and Flash Technology Part 1: Hardware and Algorithms (continued) Enterprise Applications Part 3 (continued) SSD Testing Enterprise Storage Design, Part 2 9:45-10:50am Organizer(s) Chuck Sobey, Chief Scientist, ChannelScience Tom Burniece, President, Burniece Consulting Services Easen Ho, President, S3 Metrics Steve Hetzler, IBM Fellow, IBM Almaden Research Center Chuck Sobey, Chief Scientist, ChannelScience Tom Burniece, President, Burniece Consulting Services Kirsten Allison, Staff Applications Engineer, Advantest Gary Tressler, Sr Technical Staff, IBM Wei Lin, System Architect, Phison Electronics, “ Extending Satish Lakshmanan, Sr Director Product Marketing NAND Endurance with Advanced Controller Technology” Management, SanDisk, "TBD" Thomas Parnell, Research Staff Member, IBM Research, “Does Soft-Decision ECC Improve Endurance?” Kai Zhao, Sr System Design Engineer, SanDisk, and Tony Zhang, Professor, Rensselaer Polytechnic Institute, “Safely Overclocking Flash I/O in SSDs” 11:00-11:30am Keynote 7 - SK Hynix (OPEN) 11:30-11:40am IT Brand Pulse Special Innovation Awards Speaker Introducer Steve Hetzler, IBM Fellow, IBM Almaden Research Center, “A New Metric for Analyzing Storage System Performance Under Varied Workloads” Peter Schade, President, International Microsystems, “Test Architecture for Power Cycling Storage Devices” Andrew Flint, VP Marketing, ioFabric, “Employing Storage QoS to Use Flash Resources Efficiently” Tim Bajarin, President, Creative Strategies Frank Berry, IT Brand Pulse Introducer N/A Keynote 8 - Micron (OPEN) When Will Flash Dominate Storage? Speaker Darren Thomas, VP/GM Storage Business Unit, Micron Introducer Frank Berry, President/Chief Analyst, IT Brand Pulse LUNCH AND EXHIBITS 1:00-7:00pm EXHIBITS (OPEN) 2:00-20:30pm Keynote 9 - Seagate (OPEN) Flash and Hard Drives: A Winning Combination for Future Data Centers Speaker Phil Brace, EVP Electronic Solutions/Cloud Systems and Solutions, Seagate Introducer Chris Preimesberger, Editor/Features and Analysis, eWeek Keynote 10 - PMC (OPEN) Breaking Down the Barriers to PCIe SSD Adoption Speaker Derek Dicker, VP Performance Solutions Group, PMC Introducer TBD IT Brand Pulse Innovation Awards (in the FMS Theatre) Tracks 3:10-4:15pm Title Organizer(s) Chairperson(s) Instructors/Papers CONTROLLERS ENTERPRISE APPLICATIONS ENTERPRISE STORAGE HYPERSCALE APPLICATIONS SOFTWARE Forum E-22 Forum G-22 Forum D-22 Forum P-22 Forum K-22 (OPEN) Flash and Software-Defined Storage Flash in Hyperscale Applications Controllers and Flash Technology Part 2: Decoding the Future Enterprise Applications Part 4 Creating Software Optimized for Flash Memory Chuck Sobey, Chief Scientist, ChannelScience Tom Burniece, President, Burniece Consulting Services Allon Cohen, VP Product/Business Development, Elastifile Brian Berg, President, Berg Software Design Doug Voigt, Distinguished Technologist, HP; Jim Ryan, Manager, Intel Kiran Gunnam, Technologist, HGST Ben Woo, Founder/Managing Director, Neuralytix Hylton van Zyl, Sr VP Technology Partnership Development, Bank of America Kimball Brown, Sr Director Alliances, BlackRidge Technology Deepankar Das, Head Software Engineering, AvalancheTechnology Allen Samuels, Engineering Fellow, SanDisk, “ At-Scale Datacenters and the Demand for New Storage Architectures” Chris King, Sr Staff Infrastructure Architect, LinkedIn, ” Impact of NVMe on Servers in Megawebsites” Mark Carlson, Principal Engineer/Industry Standards, Toshiba, "How the NVM Programming Model Eases the Software Challenge" Xinmiao Zhang, Principal Research Engineer, SanDisk, "VLSI Architectures for Non-Binary LDPC Decoder" Gary Tressler, Sr Technical Staff, IBM, “Read Disturb Characterization for Next-Generation Flash Applications” Avraham Meir, Chief Scientist, Elastifile, “File on Flash: Delivering on the Promise of Webscale, All Flash, Distributed File Systems” Shiva Planjery, CEO, CodeLucida, “Hardware Architectures for Novel Low-Power Low Error-Floor” 4:15-4:30PM Nematollah Bidokhti, Principal Engineer, OCZ Storage Solutions, “Innovative Approach to Improved Reliability Demonstration Testing” Sr VP, Head of Nand Noon-1:00pm 3:25-4:00pm Scott Filler, Marketing Manager, Advantest, “True Cost-of- Bob Hansen, VP Systems Architecture, Apeiron Data Test for SSD High Volume Manufacturing and Large Systems, “High-Performance, Highly Scalable Storage Scale Quality and Reliability Organizations” Architecture Using NVMe” Advances in Non-Volatile Memory Will Continue to Revolutionize Computing Speaker 2:30-3:00pm ENTERPRISE STORAGE Chairperson(s) Instructors/Papers 11:40am-12:10pm ENTERPRISE STORAGE Brandon Hoang, Solutions Architect, Hedvig, “Best Practices for Using Flash in Hyperscale Software Storage Architectures” Doug Voigt, Distinguished Technologist, HP, “How Systems Benefit from Record Low Storage Latencies” Dhananjoy Das, Senior Architect, SanDisk, “A New File System Designed Specifically to Take Advantage of Nonvolatile Memory” BREAK Tracks Exported on July 17, 2015 8:46:20 AM MDT CONTROLLERS ENTERPRISE APPLICATIONS ENTERPRISE STORAGE HYPERSCALE APPLICATIONS SOFTWARE Column1 Column2 Column3 Column4 4:30-5:45pm Forum E-22 Title Organizer(s) Chairperson(s) Instructors/Papers Controllers and Flash Technology Part 2: Decoding the Future (continued) Chuck Sobey, Chief Scientist, ChannelScience Column5 Forum G-22 Tom Burniece, President, Burniece Consulting Services Ben Woo, Founder/Managing Director, Neuralytix Column6 Column7 Forum P-22 Forum K-22 (OPEN) Flash in Hyperscale Applications (continued) Creating Software Optimized for Flash Memory (continued) Allon Cohen, VP Product/Business Development, Elastifile Brian Berg, President, Berg Software Design Doug Voigt, Distinguished Technologist, HP; Jim Ryan, Manager, Intel; Walt Hubis, Storage Standards Architect, Hubis Technical Associates Kiran Gunnam, Technologist, HGST Hylton van Zyl, Sr VP Technology Partnership Development, Bank of America Kimball Brown, Sr Director Alliances, BlackRidge Technology Deepankar Das, Head Software Engineering, AvalancheTechnology Radjendirane Codandaramane, Manager of Applications, PMCS, “How LDPC Is Enabling New NAND Flash Memories” Fabian Trumper, Sr Product Marketing Manager, PMC, “ How NVRAM improves Software Defined Storage Solutions” Instructors: Philippe Bonnet, Associate Professor, IT University of Copenhagen,"Linux Kernel Extensions for Open-Channel SSDs" Grace Chen, Project Manager, Phison Electronics, “How Client SSD Controller Fits the Bill in Hyperscale Ji Hyuck Yun, Project Manager, SK Telecom, “Building All- Applications" Flash Software Defined Storage for Datacenters” Steve Knipple, CTO, Atmosera, "Flash Use Cases: Mickael Guyard, Product Marketing Director, IP-Maker, “ Traditional Infrastructure vs. Hyperscale" Leveraging Software Defined Storage with a Full Hardware NVM Express Solution” Roark Hilomen, Engineering Fellow/Architect, SanDisk, "The Hyperscale Challenge: Flash Deployed in a Disaggregated Model" Oliver Hambrey, Research Engineer, Siglead Europe, “High-Radix LDPC - A Silicon Saving Approach” Jeff Yang, Principal Engineer, Silicon Motion, “ New ECC/DSP Solution Helps Migration to 3D NAND Era” Panelists: Manoj Wadekar, Sr Storage Architect, eB 5:00-6:00pm EXHIBITS and ALL-INDUSTRY RECEPTION (6 pm – Best of Show Awards) (OPEN) 6:00-7:00pm EXHIBITS (OPEN) Thursday August 13th 8:00-8:30am REGISTRATION Tracks 8:30-9:35am Title MEMORY CARDS PCIe STORAGE CONTROLLERS SSDs Forum L-31 (OPEN) Forum J-31 Forum E-31 Forum C-31 Adding Low-Cost Storage to Mobile Applications with SD Memory Cards PCIe/NVMe Storage Flash Controller Design Options SSD Concepts Organizer(s) John Geldman, Director Industry Standards, Micron Consumer Products Group Uma Parepalli, Firmware Architect, SK Hynix Chuck Sobey, Chief Scientist, ChannelScience Tien Shiah, Product Marketing Manager - SSD, Samsung Semiconductor Chairperson(s) John Geldman, Director Industry Standards, Micron Consumer Products Group Rahul Advani, Director Flash Products, PMC Erich Haratsch, Director Engineering Flash Channel Architecture, Seagate Technology Tien Shiah, Product Marketing Manager - SSD, Samsung Semiconductor Art Swift, President, Cupp Computing, "Protecting Data Centers from Mobile Threats" Uma Parepalli, Firmware Architect, SK Hynix, “PCIe NVMe Federico Benelli, CTO, NandExt, “How to Extend 2D-TLC SSD BIOS/Firmware and Drivers” Endurance to 3,000 P/E Cycles” Instructors/Papers Nathanaelle Klein, Product Marketing Manager, SanDisk, John Carroll, Storage Architect, Intel, “Extending “Adding Mass Storage to Mobile Automotive and Industrial PCIe/NVMe Storage to Client” Applications” Mike Chen, Director Product Marketing, Marvell Semiconductor, and Jeroen Dorgelo, Director Storage Marketing, Marvell Semiconductor, “ Host Memory BufferBased SSD System” Atsuro Kobayashi, Undergraduate Student, Chuo University (Japan), “High Reliability SSDs for Enterprise Storage with Dynamic VTH Optimization and Auto Data Recovery” Yixin Luo, Doctoral Student, Carnegie-Mellon University, “Data Retention in MLC NAND Flash Memory: Characterization, Optimization, and Recovery” Sean In, Director Product Management/Strategy, Violin Memory, “ All Flash Enterprise Storage Drives Different NAND Requirements” Fadi Azhari, Director Product Marketing, Nimble Storage, “An Adaptive Flash Platform” Santosh Kumar, SK Hynix, “Choosing the Right SSD for a Boot Application” Bob Pierce, Sr Architect Computer and Storage Products, Altera, “Platform on a Chip (PoC) Solution to Storage Management” 9:30-9:45AM BREAK Tracks MEMORY CARDS PCIe STORAGE CONTROLLERS SSDs Forum L-31 (OPEN) Forum J-31 Forum E-31 Forum C-31 Title Adding Low-Cost Storage to Mobile Applications with SD Memory Cards 9:45-10:50am Chuck Sobey, Chief Scientist, ChannelScience Tien Shiah, Product Marketing Manager - SSD, Samsung Semiconductor Chairperson(s) John Geldman, Director Industry Standards, Micron Consumer Products Group Rahul Advani, Director Flash Products, PMC Erich Haratsch, Director Engineering Flash Channel Architecture, Seagate Technology Tien Shiah, Product Marketing Manager - SSD, Samsung Semiconductor Yosi Pinto, Director Strategic Business Development, SanDisk, “Increasing Mobile Storage Bandwidth” Amit Saxena, VP Engineering, Mobiveil, “An FPGA based NVMe SSD Platform” Zhimin Ding, Toshiba, “I/O Virtualization in Enterprise SSDs” Yongjun Zou, Business Development Manager, Tuxera, “Increasing Video Recording Speed” Stephen Bates, Technical Director, PMC, “Modeling a High-Performance NVM Express SSD constructed from ReRAM” Yilei Wang, IP Development Lead/Senior Architect, MemBlaze, “An Instruction-Based NAND Flash Processor Unit (NPU)” EXHIBITS (OPEN) 11:00-11:05am Lifetime Achievement Award Presenter Jim Handy, Objective Analysis Awardee: 12:05-1:00pm TBD Keynote 11 - NetApp (OPEN) TBD Speaker Val Bercovici, Cloud Czar, NetApp Introducer Jim Handy, Director/Chief Analyst, Objective Analysis Keynote 12 - Kaminario (OPEN) All-Flash Arrays Require Scalable, Cost-Efficent SoftwareDefined Architectures Speaker Shachar Fienblit, CTO, Kaminario Introducer Mark Peters, Sr Analyst ESG LUNCH AND EXHIBITS 1:00-2:00pm EXHIBITS (OPEN) 2:00-20:30pm Keynote 13 - Tegile Systems (OPEN) TBD Speaker Narayan Venkat, CMO, Tegile Introducer TBD 2:30-3:00pm SSD Concepts (continued) Uma Parepalli, Firmware Architect, SK Hynix 10:00am-Noon 11:35am-12:05pm Flash Controller Design Options (continued) John Geldman, Director Industry Standards, Micron Consumer Products Group Chris Shieh, Director Technical Service Divison, Allion Labs, “SD Card Performance In-Depth Analysis” 11:05-11:35am PCIe/NVMe Storage (continued) Organizer(s) Instructors/Papers Column8 Forum D-22 Flash and Software-Defined Storage (continued) Keynote 14 - QLogic (OPEN) TBD Speaker Shaun Walsh, VP Corporate Marketing, QLogic Introducer Dave Bursky, Technology Editor Chip Design Magazine Exported on July 17, 2015 8:46:20 AM MDT Xiangfeng Lu, CTO, Memblaze, “Make the Good Even Better with NVMe” Hanan Weingarten, CTO, DensBits Technologies, “Reliability Factors In Next Generation NAND FLASH Devices” Brent Przybus, Sr Director Marketing, eASIC, “Building a Controller That Can Handle Any Type of Flash” Walt Hinton, HGST, “Server-Side Flash and Application Integration” Nicholas Ioannou, Researcher, IBM Zurich, “A Software Layer That Makes Low-Cost SSDs Suitable for Enterprise Use” Sandeep Uttamchandani, Chief Architect/Cloud Storage, VMware, “Scale-Out Storage Architectures in the NVM Era” FMS2015_Program_SessionTutorial_Schedule Column1 Column2 Column3 Column4 Column5 Column6 Column7 Column8 Tuesday, August 11th 8:00-8:30am REGISTRATION Tracks TESTING MEDIA/ENTERTAINMENT APPLICATIONS Session 101-A Session 101-B (OPEN) Session 101-C (OPEN) Session U-1 SESSION 101-D (OPEN) Title Performance Testing Flash in Studio/Broadcast Production/PostStorage Mobile Applications Annual Update on Flash Technology Redefining Main Memory Architecture to Save Cost and Power 8:30-9:35am Organizer(s) Easen Ho, President, S3Metrics Andy Marken, President, Marken Communications Andy Marken, Marken Communications Howard Marks, Deep Storage Chairperson(s) Easen Ho, President, S3Metrics Guy Finley, President, Finley Associates Alan Niebel, CEO/Founder, WebFeet Research Aileen Arcilla, Principal, North-of-Center Group Tim Van Ash, VP Product Management, LoadDynamix, “Real-World Performance Testing for Flash Arrays” Matthew Rehrer, Program Manager, Harmonic, “TBD” Ben Wu, Technical Marketing Manager, SK Hynix, “UFS Is Jim Handy, Objective Analysis Ready to Power Next-Generation Mobile Devices” Instructors/Papers Vic Mahadevan, Chief Technology Advisor, MSys Technologies, “Creating a Performance Model for Flash Storage Devices” Mikko Valimaki, CEO, Tuxera, “How Filesystem Choice Affects Flash Performance” Scott Phillips, Director Product Marketing, Virtium, “Can You See Inside Your SSD?” 9:30-9:45am Tony Cacciarelli, Product Marketing Mgr, AJA Video Systems, “The Death of Film” TBD TBD, Marvell Elad Baram, Director Product Marketing, SanDisk, “Using PCIe/NVMe in Mobile Devices” Sam Bogoch, CEO, Axle Video, “TBD” David Ghodsizadeh, Mobile Storage Product Marketing, Samsung Semiconductor, "Universal Flash Storage (UFS) Enables Endless Opportunities for Flash" Yahya Mirza, CEO, Aclectic Systems, "Handling Massive Scale Visual Effects Head On" Rajeev Gulati, CTO, Data I/O, “New Programming Technology for High Density eMMC Devices” NEW TECHNOLOGIES 9:45-10:50am MEDIA/ENTERTAINMENT Session 102-A Title 3D Flash: The Next Dimension Organizer(s) Bob Pierce, Sr Architect/Computer and Storage Products, Altera; Chuck Sobey, Chief Scientist, Channel Science Chairperson(s) Bob Pierce, Sr Architect/Computer and Storage Products, Altera Instructors/Papers Jeff Yang, Principal Engineer, Silicon Motion, “New ECC/DSP Solution Aids Migration to 3D NAND” Deepak Sharma, Principal Firmware Engineer, SanDisk, "Adapting SSD Systems for the Transition to 3D NAND" 11:00-11:30am Keynote 1 - Toyota (OPEN) Introducer Tom Coughlin, President, Coughlin Associates 11:30am-Noon Keynote 2 - Oracle (OPEN) Flash Solves Big-Time Performance Problems in Today's Data Centers Speaker Mike Workman, Sr VP Flash Storage Systems Tom Burniece, President, Burniece Consulting Services Keynote 3 - Samsung (OPEN) Memory Technology Advances Shape a New Era in Flash Innovation Speaker(s) Bob Brennan, Sr VP Memory Solutions, and Jim Elliott, Corporate VP Memory Marketing, Samsung Semiconductor Introducer Rick Merritt, Silicon Valley Bureau Chief, EE Times LUNCH (includes BoldEcho Communications' Lunch and Learn) Keynote 4 - SanDisk (OPEN) 2:00-2:30pm Keynote 5 - Toshiba (OPEN) 2:30-3:00pm Keynote 6 - Diablo Technologies (OPEN) Speaker CONTROLLERS Session U-2 Session 102-D (OPEN) Annual Update on Enterprise Flash Storage FPGAs in Flash Controller Applications Howard Marks, Deep Storage Douglas Sheer, CEO/Chief Analyst, DIS Consulting Andras Boross, Sr Director Software Development, SunEdison Dhaval Brahmbhatt, CEO, PhyChip Camberley Bates, Managing Director/Analyst, Evaluator Group Dhaval Parikh, Director Product Management, SanDisk, “The Next Wave of Accelerated SSD Adoption for Consumer PCs” Howard Marks, Deep Storage David McIntyre, Manager Computer/Storage Business Unit, Altera Art Adams, Cinematographer, “The Way We Work” Philip Hodgetts, CEO, Lumberjack System, "Capture All You Want - If You Can't Find It, What Good Is It?" Jeff Foster, CEO, Sound Visions Media, "Taking Films to New Heights" Michael Wu, General Manager, Phison Electronics, “ The Evolution of SSD Form Factor in Consumer Applications” Eyal Bek, Sr Director Client Storage Marketing, SanDisk, "Why Your PC Should Have an SSD" TBD Speaker Introducer Consumer Applications Hideo Inoue, GM, Advanced Research, Toyota Motor Speaker 1:30-2:00pm ENTERPRISE STORAGE Session 102-C (OPEN) Andy Marken, President, Marken Communications Driving Intelligence for Safe Automobiles Introducer 12:30-1:30pm APPLICATIONS Session 102-B (OPEN) Flash in Content Capture Andy Marken, President, Marken Communications Jetming Woo, Sr Technical Marketing Manager, SK Hynix, Chris Haeffner, Enterprise Product Mgr, Other World “How Will 3D SSDs Differ from Current Ones?” Computing, “What It Takes for Capture to Stick” Frederic Sala, Doctoral Student, UCLA, “Coding Schemes for 3D NAND Flash” Kevin Conley, CTO, SanDisk Jean Bozman, Director Infrastructure Research, Neuralytix Advances in 3D Memory: High Density Storage for Hyperscale, Cloud Applications. and Beyond Jeff Ohshima, VP Memory and Storage Products, Toshiba Introducer 3:00-3:15pm Alex Grossman, VP Media/Entertainment, Quantum, “TBD” ARCHITECTURES BREAK Tracks Noon-12:30pm HARDWARE Chris DePuy, VP, Dell'Oro Group Disruptive Memory Technology Enables New In-Memory Applications Speaker Riccardo Badalone, CEO, Diablo Technologies Introducer Ben Woo, Founder/Managing Director, Neuralytix BREAK Tracks SECURITY 3:15-4:25pm MEDIA/ENTERTAINMENT Session 103-A Title Organizer(s) Chairperson(s) Instructors/Papers Storage Security: Back to the Future Session 103-C (OPEN) Enterprise SSDs" Who's Adopting Them and Why? Andy Marken, President, Marken Communications Rich Fetik, CEO, Data Confidential Mike Mihalik, Independent Consultant Panelists: Cirina Catania, President, Catania Group, “Bringing Creativity to Life” Hubertus Grobbel, Head Business Unit Security, Swissbit Bob Thibadeau, Chairman/CEO, Bright Plaza Dmitry Obukhov, Founder, Data Security Laboratory Lance Dover, Architecture Manager, Micron Technology MARKETING Session 103-B (OPEN) Flash in the New Hollywood Rich Fetik, CEO, Data Confidential; Bob Thibadeau, Chairman/CEO, Bright Plaza; Michael Willett, VP Marketing, Bright Plaza HARDWARE DATA MANAGEMENT Session U-3 Session 103-D Annual Update on Interfaces Flash in Big Data Applications Howard Marks, DeepStorage None Jay Kramer, President, Network Storage Advisors TBD KRS Murthy, CEO, I Cubed Instructor: Frank Berry, President, IT Brand Pulse Instructor: Duan Jiangang, Software Engineer, Intel, and Jie Huang, Software Engineer, Intel, "Smart Cache Management for Big Data" Jim Pappas, Intel Dan May, President/Americas, Blackmagic Design, “Understanding 4K Adoption and Technologies” Darryl Ouye, Sr Engineer, SanDisk, "Developing a FlashOptimized Storage Engine for a NoSQL Database" Larry O’Connor, CEO, Other World Computing, “Being There When It’s Needed” Gil Russell, Principal Analyst, SemiScape, "Using Flash in in-Memory Database Appliances" Jeff Stansfield, President, Advantage Video Systems, “TBD” Cullie Poseria, Independent Filmmaker, "Our Budget Is More Than Money" 4:25-4:35pm BREAK Tracks 4:35-5:50pm SECURITY Chairperson(s) Instructors/Papers Security in a Flash! NEW TECHNOLOGIES FLASH TECHNOLOGY Session U-4 Session 104-D Annual Update on New Technologies Flash Technology Part 1 Dennis Martin, President, Demartek Howard Marks, DeepStorage None Rich Fetik, CEO, Data Confidential Alex Grossman, VP Media/Entertainment, Quantum Dennis Martin, President, Demartek Nathan Brookwood, Research Fellow, Insight 64 Xinde Hu, Principal Engineer, SanDisk Michael Willett, VP Marketing, Bright Plaza, “Encrypted SSDs: Self-Encryption Versus Software Solutions” Panelists: Instructor: Douglas Sheer, CEO, DIS Consulting Dennis Martin, President, Demartek Michael Abraham, Business Line Manager, Micron Technology Tom McCormick, Technologist/Swissbit and Doctoral Student/Northeastern University, “Modeling Flash Translation Layers to Enhance System Lifetime” Guy Finley, President, Finley Associates (Executive Director, MESAlliance) Eitan Yaakobi, Assistant Professor, Technion, “Extending Flash Lifetime by Reusing Invalid Pages” Jason Cox, Lead Storage Security Architect, Intel, “Advances in Storage Security Standards” Pat Griffis, Executive Director Office of the CTO/SMPTE Education Chairman, Dolby Laboratories Monty Forehand, Security Engineering Director, Seagate Technology, “You Must Secure Devices as Well as Data” Mike Mihalik, Independent Consultant Jaeho Kim, Postdoctoral Researcher, Hongik University (Korea), “Chip-Level RAID with Flexible Stripe Size and Parity Placement for Enhanced SSD Reliability” Jim Handy, Director/Chief Analyst, Objective Analysis Panelists 7:00-8:30pm Session 104-C (OPEN) How Flash-Based Storage Performs on Real Applications Andy Marken, President, Marken Communications Plenary on Flash Technology Futures (OPEN) Organizer(s) MARKETING Session 104-B (OPEN) Media and Entertainment Experts Roundtable Michael Willett, VP Marketing, Bright Plaza Jon Tanguy, Sr Technical Marketing Engineer, Micron Technology, and Rob Strong, Security Architect, Micron Technology, “Securing the Data on Your SSD” 6:00-7:00pm MEDIA/ENTERTAINMENT Session 104-A Title Organizer(s) Beer, Pizza, and Chat with the Experts (OPEN) Organizer(s) Tom Coughlin, President, Coughlin Associates; Jim Handy, Director/Chief Analyst, Objective Analysis Table/Table Leaders (table 1-10) 3D Flash - Jeongdong Choe, Consulting Engineer, TechInsights Data Centers - Shreyas Shah, Data Center Architect, Xilinx; George Crump. Lead Analyst, Storage Switzerland Fabrics - Rob Davis, VP Storage Technology, Mellanox Technologies China - Chris Tsu, CEO, Sage Microelectronics Software – Allon Cohen, VP Products, Elastifile; Manish Agarwal, NetApp Standards – Tom Friend, Director Industry Standards, OCZ Technology Markets – Michael Kuhn, VP/Business Line Executive, IBM Flash Systems; Lee Stein, Consultant, Stein Writes Security – Robert Thibadeau, Chairman, Bright Plaza; Michael Willett, VP Marketing, Bright Plaza Reliability/Performance – Nematollah Bidokhti, Principal Engineer, OCZ Storage Solutions; Russ Fellows, Sr Partner/Analyst, Evaluator Group; Scott West, Product Marketing Manager, Advantest Endurance – Joe Sullivan, CTO Hardware, NVMdurance Exported on July 17, 2015 8:47:20 AM MDT Yue Li, Postdoctoral Fellow, Caltech, "Improving NAND Flash Reliability Using Rank Modulation" Column9 Column10 Column12 Column1 Column2 Column3 (table 11-20) Column4 Column5 Column6 Column7 Column8 Column9 Column10 Consumer Applications – Aravind Ramamoorthy, Product Line Director, Micron; Ajay Bhatia, Sr Director Flash/SSD Products, (Seagate) Mobile Applications – John Geldman, Director Industry Standards, Micron; Perry Keller, Program Manager, Standards/Applications, Keysight Technologies Enterprise Applications – Tony Afshary, Director Ecosystem Solutions, Seagate Technology; Sean Stead, SSD Marketing, Viking Technology Data Recovery – Scott Holewinski, CEO, Gillware; Chris Bross, CTO, DriveSavers New Technologies – Stephen Bates, Technical Director, PMC; Lance Dover, Architecture Manager, Micron Interfaces – Jim Pappas, Director Initiative Marketing, Intel; David Rodgers, Sr Product Marketing Manager, Teledyne Lecroy SSDs – Paul Wassenberg, Chair, SNIA SSSI; Siamak Arya, Consultant RRAM – Seshubabu Desu, CTO, 4DS MRAM – Barry Hoberman, CEO, Spin Transfer Technologies; Joe O'Hare, Director Marketing, Everspin Technologies; *Terry Hulett, GM/VP Systems Engineering, Everspin Technologies Embedded Applications – Tom McCormick, Chief Engineer/Technologist, Swissbit; Chanson Lin, President, EmBestor (table 21-30) SSD Performance – Kent Smith, Sr Director Flash Product Marketing, Seagate Technology Education – Eitan Yaakobi, Assistant Professor, Technion (Israel); Rich Fetik, CEO, Data Confidential Testing – Eden Kim, CEO, Calypso Systems; Peter Murray, Principal Systems Engineer, LoadDynamix Hardware Design – Brent Przybus, Sr Director WW Marketing, eASIC; Xinmiao Zhang, Principal Research Engineer, SanDisk Big Data – D.J. Das, CEO, Third Eye Consulting Services SATA Express – PCIe SSDs – Idan Burstein, System Architect, Mellanox Technologies; Mark Beadle, Product Line Manager, Seagate Technology; Andrew Mierau, Sr Tech Mktg Engineer, Micron NVMe – Amber Huffman, Sr Principal Engineer, Intel; Dave Deming, President, Solution Technology Enterprise Storage – Zophar Sante, VP Marketing, BitMICRO Networks; Derek Leslie, Sr Product Manager, SolidFire Error-Correcting Codes – Erich Haratsch, Dir Engineering, Seagate Technology; Thomas Parnell, Research Staff Member, IBM Research – Zurich Flash over Memory Interface – Axel Kloth, CEO, Scalable Systems Research Labs IT End Users – Howard Marks, Consultant, DeepStorage; Ivan Iannaccone, Product Manager, HP NVM Programming Model – Employment – Tanya Freedman, VP Group Services, Connetics Communications (table 31- ) NVDIMM – Arthur Sainio, Director Product Marketing, SMART Modular Technologies; Mario Martinez, Technologist, Netlist Storage Class Memory - Zvonimir Bandic, Sr Director Storage Architecture, HGST Automotive Applications - Martin Booth, Director Marketing, SanDisk Rugged Environments - Chris Budd, Director Engineering, SMART High Reliability Solutions Wednesday August 12th 8:00-8:30am REGISTRATION Tracks PCIe STORAGE DATA MANAGEMENT ENTERPRISE STORAGE Session 201-C Session 201-A (OPEN) Session 201-B (OPEN) Tutorial T-1 Session 201-D (OPEN) Session 201-E (OPEN) Session 201-F (OPEN) Title PCIe/NVMe Development issues Data Recovery of SSDs Standards-Based PCIe SSDs are Game Changers - What Designers Need to Know Increasing Flash Throughput for Big Data Applications Flash Arrays Part 1 Flash When Wearables Come to Work Hybrid vs. All Flash Arrays - Which is Better for Your Data Center? 8:30-9:35am DATA MANAGEMENT PCIe STORAGE WEARABLES ENTERPRISE STORAGE Organizer(s) Dave Deming, President, Solution Technology Chris Bross, DriveSavers; Ted Persing, Data Recovery Engineer, Kroll OnTrack Paul Wassenberg, Director Product Marketing, Marvell Semiconductor Brian Berg, President, Berg Software Design None Andy Marken, President, Marken Communications George Crump, Lead Analyst, Storage Switzerland Chairperson(s) Dave Deming, President, Solution Technology Krishna Chander, Principal Analyst, Chander Consulting Don Jeanette, VP, TREND/FOCUS Camberley Bates, Managing Director/Analyst, Evaluator Group Tim Stammers, Senior Analyst, 451 Research Aileen Arcilla, Principal, North-of-Center Group Jay Kramer, President, Network Storage Advisors Hugh Curley, Independent Consultant, “A Streamlined PCIe for NVMe Transport” Sean Barry, System Engineer, EMC, “All Flash Array Data Panelists: Protection Schemes” Tom Friend, Director Industry Standards, OCZ Storage Chris Bross, DriveSavers, “ Data Recovery Tool Solutions Development for SSDs” Cameron Brett, Director SSD Product Marketing, Toshiba Ted Persing, Data Recovery Engineer, Kroll OnTrack, “ Erasure Verification of SSDs” Eden Kim, CEO, Calypso Systems Instructor: Weafon Tsao, VP, AccelStor, “Building a High IOPS Flash Brian Markwalter, Sr VP Research/Standards, Consumer Array: A Software-Defined Approach” Electronics Association (CEA), "TBD" Instructors/Papers Isaac Livny, Field Applications Engineer, Teledyne LeCroy, “NVMe Command level protocol analysis techniques” Eric Lanning, Hardware Engineering Manager, SerialTek, “Validation and Testing Challenges of NVMe Subsystems” Chris Geiser, Sr Product Manager Memory and Storage, Samsung Electronics, “Maximizing Performance per Watt for PCIe SSDs” Jeff Hedlesky, Forensic Evangelist, Guidance Software, “TBD” Pete Jarvis, VP Strategy, TidalScale Louis Imershein, VP Product Strategy, Permabit, “Data Efficiency Appliances and Flash Storage Arrays” Panelists: Dan Leary, VP Marketing, Nimble Storage Amy Love, CMO, Violin Memory Brian McKean, Software Engineer, NetApp, “Achieving Consistent Low Latency with All-Flash Arrays” Chadd Kenney, CTO Americas, Pure Storage Paul Wassenberg, Director Product Marketing, Marvell Semiconductor Chuck Dubuque, Sr Director Product and Solution Marketing, Tintri Lee Caswell, VP Product and Solution Marketing, NetApp 9:30-9:45am BREAK Tracks MARKETING 9:45-10:50am Session 202-C (OPEN) Title VC Forum NEW TECHNOLOGIES STANDARDS TESTING GENERAL Session 202-A (OPEN) Session 202-B (sponsored by the SCSI Trade Association - STA) (OPEN) Tutorial T-2 Session 202-D (OPEN) Session 202-E (OPEN) Session 202-F (OPEN) Women in the Storage Industry Flash in Wearable Applications: 10,000 Ways to Wear Technology Today High-Performance Flash Systems Flash on the Memory Bus Wayne Rickard, Advisor, Radian Memory Systems and Independent Investor Dave Eggleston, Principal, Intuitive Cognition Consulting Group Cameron Brett, Director SSD Product Marketing, Toshiba Brian Berg, President, Berg Software Design Camberley Bates, Managing Director/Analyst, Evaluator Group Andy Marken, President, Marken Communications Chairperson(s) Wayne Rickard, Advisor, Radian Memory Systems and Independent Investor Dave Eggleston, Principal, Intuitive Cognition Consulting Group Cameron Brett, Director SSD Product Marketing, Toshiba Robin Harris, President/Chief Analyst, TechnoQWAN Camberley Bates, Managing Director/Analyst, Evaluator Group Bob O'Donnell, President, TECHnalysis Research Xinde Hu, Principal Engineer, SanDisk Panelists: Kevin Wagner, VP Marketing, Diablo Technologies, “Flash Panelists: in the Memory Channel: Enabling Truly Converged Memory” Don Jeanette, VP, TRENDFOCUS Panelists: Panelists: Tim Wilson, Managing Director, Artiman Ventures Bev Crair, VP/GM Storage Group, Intel Avery Lu, Co-Founder/CMO, Palo Alto Scientific John Kim, Director Storage Marketing, Mellanox Technologies, “Remote Direct Memory Access (RDMA) Networking Accelerates Scale-Out Flash Storage” Angel Orrantia, Business Development Director, SKTA Innovation Accelerator Paul Sweere, VP Engineering, Viking Technology, “NVDIMM Applications” Jeff Janukowicz, Research Director, IDC Janae Lee, Sr VP Strategy, Quantum TBD, Qualcomm Matt Carbonara, Principal, Comcast Ventures Arthur Sainio, Director Product Marketing, SMART Modular, “NVDIMM Integration and Backup Power Scaling” Dennis Martin, President, Demartek Luanne Dauber, VP Marketing, Pure Storage Matt Bryson, VP Research, ABR Kambiz Hooshmand, Co-Founder/Manager, Archimedes Ventures Gaurav Tewari, Managing Director, Citigroup Ventures Jeff Chang, VP Marketing, AgigA Tech, “NVDIMMs: Setting a New Memory Standard for Supercharging Datacenter Performance” Mario Martinez, Technologist, Netlist, “TBD” Nigel Alvares, Sr Director Marketing, Inphi, “TBD” Keynote 7 - SK Hynix (OPEN) Speaker Introducer 11:30-11:40am Sr VP, Head of Nand Tim Bajarin, President, Creative Strategies Frank Berry, IT Brand Pulse Introducer N/A Keynote 8 - Micron (OPEN) When Will Flash Dominate Storage? Speaker Darren Thomas, VP/GM Storage Business Unit, Micron Introducer Noon-1:00pm Advances in Non-Volatile Memory Will Continue to Revolutionize Computing IT Brand Pulse Special Innovation Awards Speaker 11:40am-12:10pm Frank Berry, President/Chief Analyst, IT Brand Pulse LUNCH AND EXHIBITS 1:00-7:00pm EXHIBITS (OPEN) 2:00-20:30pm Keynote 9 - Seagate (OPEN) Flash and Hard Drives: A Winning Combination for Future Data Centers Speaker Phil Brace, EVP Electronic Solutions/Cloud Systems and Solutions, Seagate Introducer 2:30-3:00pm Practical Approach to Determining SSD Reliability ENTERPRISE STORAGE Organizer(s) Instructors/Papers 11:00-11:30am Choosing the Best Interface for Your Application WEARABLES Chris Preimesberger, Editor/Features and Analysis, eWeek Keynote 10 - PMC (OPEN) Breaking Down the Barriers to PCIe SSD Adoption Speaker Derek Dicker, VP Performance Solutions Group, PMC Introducer TBD Exported on July 17, 2015 8:47:20 AM MDT Todd Marquart, Fellow/SSD Quality Reliability Assurance (QRA) Manager Tiffany To, Independent Consultant (formerly VP Marketing, Coho Data) Reynette Au, VP Wireless Solutions Marketing, Micron Ali Iranpour, Sr Mobile Segment Manager, ARM Doug Rollins, Sr Technical Marketing Engineer, Micron Technology, and Nick Suh, Head/Product Marketing, Pernix Data, “Decoupled Storage: Get All Flash Performance Without an All Flash Array” Axel Kloth, CEO, SSR Labs, “Hybrid Memory Cube-Based Unified Memory” Column12 Column1 3:25-4:00pm Column2 Column3 Column4 Tracks NEW TECHNOLOGIES 3:10-4:15pm Title Column6 Column7 Column8 Column9 EMBEDDED SYSTEMS GENERAL MARKETING WEARABLES Column10 Column12 IT END USER TRACK Session 203-A (OPEN) Session 203-B (OPEN) Tutorial T-3 Session 203-D (OPEN) Session 203-E (OPEN) Session EU-1 (OPEN) RRAM Embedded Applications Part 1 Lean Agile Development for Solid State Storage Flash Storage Outlook (Storage Wars) Wearable Technology and Health Monitoring: A Marriage Made in Mobile Heaven Getting the Most Value Out of Your Flash Storage Organizer(s) Dave Eggleston, Principal Intuitive Cognition Consulting Group Tom McCormick, Chief Engineer/Technologist, Swissbit None Chairperson(s) Dave Eggleston, Principal Intuitive Cognition Consulting Group Jim Harrison, Technical Editor, Electronic Products Magazine Dave Bursky, Technology Editor, Chip Design Magazine Panelists: Chanson Lin, CEO, EmBestor, “Industrial Embedded Flash Storage Applications” Instructor: Instructor: Rob Sykes, Sr Director Engineering, OCZ Technology Marco Coulter, VP, 451 Research Instructors/Papers Zhiqiang Wei, Chief Engineer, Panasonic, “ ReRAM Is Making Good Progress” Amigo Tsutsui, GM, Sony, “ ReRAM Technology Perspective” Hagop Nazarian, VP Engineering, Crossbar, “ Versatile RRAM Technology and Applications” 4:15-4:30PM Column5 IT Brand Pulse Innovation Awards (in the FMS Theatre) Grady Lambert, Engineering Director, Swissbit, “ Embedded Storage: The Next Chapter 2015 and Beyond!” Marco Coulter, VP, 451 Research Andy Marken, President, Marken Communications Tom Burniece, President, Burniece Consulting Services Tim Bajarin, President, Creative Strategies None Panelists: Instructors: Stephane Maes, VP Product Management, Motorola Mobility George Crump, Lead Analyst, Storage Switzerland Rick Valencia, Sr VP/GM, Qualcomm Life Axel Mehnert, VP Marketing, Hyperstone, “ Enabling MLC in Industrial and Embedded Storage” Mat Johnson, CEO, GeaCom Ben Bajarin, Principal Analyst, Creative Strategies BREAK Tracks 4:30-5:45pm Title Organizer(s) Chairperson(s) Instructors/Papers NEW TECHNOLOGIES EMBEDDED SYSTEMS ENTERPRISE STORAGE ENTERPRISE STORAGE WEARABLES Session 204-A (OPEN) Session 204-B (OPEN) Tutorial T-4 Session 204-D (OPEN) Session 204-E (OPEN) Session EU-2 (OPEN) MRAM Embedded Applications Part 2 Tiering and Caching in Flash-Based Storage Flash in Cloud Computing Wearables Roundtable Why You Should Use Flash Everywhere in the Data Center IT END USER TRACK Dave Eggleston, Principal, Intuitive Cognition Consulting Group Tom McCormick, Chief Engineer/Technologist, Swissbit Brian Berg, President, Berg Software Design TBD Andy Marken, President, Marken Communications Tom Burniece, President, Burniece Consulting Services Seshubabu Desu, CTO, 4DS Jim Harrison, Technical Editor, Electronic Products Magazine Rob Peglar, VP Advanced Storage, Micron KRS Murthy, CEO, I Cubed Brian Zahnstecher, Consultant, PowerRox M.P. Divakar, Founder/CEO, Stack Design Automation Panelists: Jason Chien, Product Marketing Manager, Silicon Motion, “Tailor-Made SSDs to Excel in Specified Storage Fields” Instructor: Chloe Jian Ma, Sr Director Cloud Marketing, Mellanox Panelists: Technologies, “Scaling Cloud Virtualized Network Services with Flash Memory” Tim Bajarin, President, Creative Strategies Joe O’Hare, Director Marketing, Everspin Technologies, “ MRAM Breaks Through as Persistent Memory” Barry Hoberman, CEO, Spin Transfer Technologies, “TBD” Michael Wu, GM, Phison Electronics, “ DRAM-Less SSD the New Trend for Embedded Systems” Richie Lary, CTO, X-IO Christopher Bueb, Sr Architect, Micron Technology, “HighTemperature Discrete and Managed NAND Solutions” Hughes Metras, VP Strategic Partnerships North America, CEA LETI, “ New Advanced Non Volatile Memory Chris Budd, Director Engineering, SMART High-Reliability Prototyping Services at CEA-LETI” Solutions, “Overview of Data Security Methods: Passwords, Encryption, and Erasure” 5:00-6:00pm EXHIBITS and ALL-INDUSTRY RECEPTION (6 pm – Best of Show Awards) (OPEN) 6:00-7:00pm EXHIBITS (OPEN) 6:00-7:00pm Track IT END USER Title End Users Share How to Save Time and Money Today with Enterprise Flash Instructors: Marc Staimer, President, Dragon Slayer Consulting Salil Gokhale, Product Manager, HP, “Quality of Service in John Feland, CEO, Argus Insights a Flash-Based OpenStack Environment” Stephane Maes, VP Product Management, Motorola Mobility Rick Valencia, Sr VP/GM, Qualcomm Life Brian Markwalter, Sr VP Research/Standards, Consumer Electronics Association (CEA) Session EU-3 (OPEN) Organizer(s) Chairperson(s) Instructors/Papers Tom Burniece, President, Burniece Consulting Services Hylton van Zyl, Sr VP Technology Partnership Development, Bank of America Panelists: Steve Knipple, CTO/VP Engineering, Atmosera George Crump, Lead Analyst, Storage Switzerland Marc Staimer, President, Dragon Slayer Consulting Thursday August 13th 8:00-8:30am REGISTRATION Tracks HYPERSCALE APPLICATIONS EMBEDDED SYSTEMS SOFTWARE Session 301-A (OPEN) Session 301-C (OPEN) Session 301-D (OPEN) Session 301-B (OPEN) Session 301-E (OPEN) Title Flash in Hyperscale Applications Part 2 Life Beyond Flash: New Non-Volatile Memory Technologies Local (In-Situ) Processing Applications for SSDs Embedded Applications Part 3 Software Issues 8:30-9:35am Organizer(s) Chairperson(s) Instructors/Papers 9:30-9:45AM NEW TECHNOLOGIES Brian Berg, President, Berg Software Design Dave Eggleston, Principal, Intuitive Cognition Consulting Brian Berg, President, Berg Software Design Tom McCormick, Chief Engineer/Technologist, Swissbit Steve Knipple, CTO/VP Engineering, Atmosera Jim Cantore, President, JLC Associates Gil Russell, Principal Analyst, Semiscape Tom McCormick, Chief Engineer/Technologist, Swissbit Instructors: Mark Webb, President, MKW Ventures, “Alternative NonVolatile Memory Adoption Timeline” Vladimir Alves, CTO, NxGn Data, “Enabling Data Analytics Aravind Ramamoorthy, Product Line Director, Micron in an SSD” Technology, “Choose the Right NAND Flash for Your Rob Strechay, Director Hyperconverged and SoftwareEmbedded Application” Defined Storage, HP, "Hyperscale Use Cases for Scaling Moriyoshi Nakashima, President, GENUSION, “A Scalable Yangseok Ki, Director, Samsung Electronics, “ Improving Out with Flash" Next-Generation NOR-type Flash Memory” Application Performance Using In-Storage Computing” Mark Kanczak, SSD Product Marketing, SMART Modular Technologies, “Embedded SSDs: Design Considerations Gary Lyng, Sr Director Product Management, SanDisk, "Is Youjip Won, Professor, Hanyang University, “NVRAM and Requirements” the World Ready for Big Data Flash?" Emulation Platform and Persistent Heap” Sathyanath Subramanian, Product Line Manager, Micron Technology, “Designing Embedded Applications with SLC Flash” Tracks ENTERPRISE APPLICATIONS Title How Flash Will Transform Enterprise Applications HISTORY Session 302-A (OPEN) Organizer(s) Chairperson(s) Instructors/Papers Session 302-C (OPEN) Creating the Foundation of the Flash Storage Memory Industry: A Conversation with Eli Harari Ricky Trigalo, Director Business Development, Diablo Technologies, “Using Flash in the Memory Channel to Migrate Database Applications” ENTERPRISE STORAGE TESTING Session 302-D (OPEN) Session 302-B (OPEN) Session 302-E Flash Arrays Part 2 Testing Issues Brian Berg, President, Berg Software Design Dave Eggleston, Principal, Intuitive Cognition Consulting TBD Easen Ho, Independent Consultant Alan Weissberger, Content Manager, IEEE ComSoc Dave Bursky, Technology Editor, Chip Design Magazine Tim Stammers, Senior Analyst, 451 Research Syed S. Hussain, Director, Winbond Electronics Interviewer: Steve Knipple, VP Engineering, Atmosera Brian Berg, President, Berg Software Design Eric Lind, National Sales Mgr, VARTA Microbattery, “ Skip Shapiro, Sr Technical Marketing Engineer, NetApp, Powering Next-Generation Backup Memory for NVDIMMs” “All-Flash Array Nodes in a Hybrid Storage Cluster” Eden Kim, CEO, Calypso Systems, “SSD Performance for Data Center Workloads” Andy Walls, Distinguished Engineer, IBM Almaden Research Center Speaker: 'Mike Spitz, VP Customer Engineering, Diablo Technologies, "Using Flash to Expand the Limits of System Memory" Manish Agarwal, Director Product Management, NetApp, “All-Flash Array Market Segmentation” Mike Micheletti, Product Manager, Teledyne LeCroy, “Go Under the Hood with SAS 12 Gb/s SSDs” David Rodgers, Sr Product Marketing Manager, Teledyne LeCroy, “Using Line Rate Analysis Tools to Optimize SSD Array Performance with High-Speed Fabrics” Jeffray Hsieh, Sr Director Business Development, ATP Electronics, “Full-Scale Validation Tests for NAND-Flash Based Products” EXHIBITS (OPEN) 11:00-11:05am Lifetime Achievement Award 11:05-11:35am Keynote 11 - NetApp (OPEN) TBD Speaker Val Bercovici, Cloud Czar, NetApp Introducer Jim Handy, Director/Chief Analyst, Objective Analysis Keynote 12 - Kaminario (OPEN) All-Flash Arrays Require Scalable, Cost-Efficent SoftwareDefined Architectures Speaker Shachar Fienblit, CTO, Kaminario Introducer Mark Peters, Sr Analyst ESG Presenter NEW TECHNOLOGIES Persistent Memory Applications Panelists: 10:00am-Noon Eli Harari, Founder/Former CEO, SanDisk 'Maher Amer, CTO, Diablo Technologies, "A New Technology Platform for Memory Convergence" Jim Handy, Objective Analysis Awardee: TBD 12:05-1:00pm LUNCH AND EXHIBITS 1:00-2:00pm EXHIBITS (OPEN) 2:00-20:30pm Keynote 13 - Tegile Systems (OPEN) TBD Speaker Narayan Venkat, CMO, Tegile Introducer TBD Keynote 14 - QLogic (OPEN) TBD Speaker Shaun Walsh, VP Corporate Marketing, QLogic Introducer Dave Bursky, Technology Editor Chip Design Magazine Tracks PCIe STORAGE SSDs MARKETING Session 303-A Session 303-B (OPEN) Session 303-C Session 303-D (OPEN) Session 303-E Session 303-F Session 303-G Session 303-H Session 303-I Title PCIe/NVMe Extensions Automotive Applications of Flash SSD Technology Market Research Using Flash with a Massively Scalable Storage System (Ceph) UFS: Using Mass Storage to Add Capabilities to Mobile Applications Flash Controller LDPC Options Applying New Non-Volatile Technologies Flash in Data Centers, Part 2 3:10-4:25pm Organizer(s) Chairperson(s) Instructors/Papers NEW TECHNOLOGIES STANDARDS CONTROLLERS APPLICATIONS ENTERPRISE STORAGE Brian Berg, President, Berg Software Design TBD Jay Kramer, Network Storage Advisors Brian Berg, President, Berg Software Design John Geldman, Director Industry Standards, Micron Consumer Products Group Chuck Sobey, Chief Scientist, Channel Science Dave Eggleston, Principal, Intuitive Cognition Consulting J Metz, R&D Engineer, Cisco Systems Syed S. Hussain, Director, Winbond Electronics Tadashi Yogi, Data Storage Consultant, Yogi Associates Jay Kramer, Network Storage Advisors Jathin Ullal, Infrastructure Architect, Saygo David Ghodsizadeh, Mobile Storage Product Marketing Stephen Bates, Technical Director, PMC Cliff Zitlaw, Product Architect, Crossbar David McIntyre, Manager/Computer Storage Business Unit, Altera Yaniv Romem, CTO, Excelero, “How NVMe Can Support Remote Access via RDMA” Kristen Hopper, Automotive Product Line Manager, Micron Rino Micheloni, Technical Director Product Development, Panelists: Technology, “ Evolving In-Vehicle Storage Solutions for PMC, “Fully Integrated SSD-NAND Characterization Flow” Personal Mobility” Cui Hao, Chief Editor, Watchstor.com Chi-Lin Tom, VP Sales/Marketing, Memoright, “Using a Martin Booth, Director Product Marketing, SanDisk, “Flash PCIe-Based Switch Module to Enhance Enterprise Chris DePuy, VP, Dell'Oro Group Storage at the Edge in the Automotive Industry” Storage Architecture” Ben Woo, Founder/Managing Director, Neuralytix Vipin Tewari, Director Business Development, Silicon Deepak Shankar, CEO, Mirabilis Design, "Extending the Storage Technology, and Nhan Do, Director Technology Effective Lifetimes of SSDs" Eric Burgener, Research Director Storage, IDC Development, Storage Technology, "Embedded Flash Driving Down the Automotive Memory Lane" Tim Stammers, Senior Analyst, 451 Research Cliff Zitlaw, Product Architect, Crossbar, and Tudor Antoniu, Chief Storage Architect, Blunk Microsystems, “ Optimized Flash File Systems (FFS) for Resistive Memories” Pete Geiger, Technical Director, PMC, “Best Practices for Optimizing Data Center Object Storage Using NVRAM” Zvonimir Bandic, Director Storage Architecture, HGST Research, “Ultrafast NVM SSDs Using a New Storage Interface” Saeed Raja, Director Product Marketing Management, SanDisk, "Accelerating a NoSQL Database Using Flash Memory" Zhongjie Wu, Sr Architect, Memblaze, “PCIe Based All Flash Array” BREAK Tracks APPLICATIONS TBD Rob Davis, Senior Storage Technologist, Mellanox Technologies, “NVMe Over Fabrics: Learning from Early Deployments” 4:30-5:45pm Amit Golander, CTO, Plexistor, “A File System for Use with Emerging Non-Volatile Memories" Rob Peglar, VP Advanced Storage Solutions, Micron Technology Hyperscale Use Cases for Scaling Out with Flash 4:25-4:40PM Nithya Ruff, Director Open Source Strategy Office, SanDisk, "Why Open Source Software Is Critical to Flash Success" Tom Burniece, President, Burniece Consulting Hu Yoshida, CTO, Hitachi Data Systems 2:30-3:00pm Tim Stammers, Senior Analyst, 451 Research BREAK 9:45-10:50am 11:35am-12:05pm APPLICATIONS OVERVIEW NEW TECHNOLOGIES SYSTEM DEVELOPMENT Session 304-A (OPEN) Session 304-B (OPEN) Session 304-C (OPEN Exported on July 17, 2015 8:47:20 AM MDT Jian Zhang, Software Development Engineer, Intel, “ Best Practices for Increasng SSD Performance with Ceph” Stephen Lum, Product Marketing Manager/Mobile Memory, Helen Tarn, Sr Engineering Manager, Xilinx, “High Samsung Semiconductor, “How UFS Makes Mobile Performance, FPGA Optimized LDPC for Storage” Applications More Powerful and Easier to Use” Somnath Roy, Sr Staff Software Engineer, SanDisk, “ Ahmed Hareedy, Doctoral Student, UCLA, “Non-Binary Ceph Optimization on All Flash Storage” Zachi Friedman, Staff Product Marketing Manager, LDPC Codes for Flash” Synopsys, “What Developers Need to Add UFS to Mobile Dror Goldenberg, VP Architecture, Mellanox Technologies, Applications” Eyal En Gad, Postdoctoral Scholar, USC, “Rewriting Flash “ Accelerating Ceph with Flash and High Speed Networks” Memories by Message Passing” Perry Keller, Program Manager, Standards and Tony Afshary, Director Ecosystem Solutions, Seagate Applications, Keysight Technologies, “Ensuring Compliance Pavel Panteleev, Sr Researcher, Huawei Technologies, and Technology, “Open Compute and OpenStack Leveraging in UFS Applications” Pavel Aliseychik, Sr Researcher, Huawei Technologies, Next Generation Storage” "Generalized Concatenated Codes for Flash Memories" John Geldman, Director Industry Standards, Micron Consumer Products Group, “Why UFS Is the Best Storage Lawrence Ko, VP Engineering, Sage Microelectronics, Solution for Mobile Applications” "Secure Data in PCIe/NVMe SSD" Michael Smullen, SSD Product Marketing Manager, Samsung Mehdi Asnaashari, Chief System Architect, Crossbar, “ Solid Semiconductor, “Why NVMe Will Replace SATA SSDs in the State Storage Arrays Using RRAM” Data Center” Column1 Column2 Column3 Title Closing Panel on Top Ten Things You Need to Know about Flash Memory Today Organizer(s) Chairperson(s) Instructors/Papers Column4 Column5 Flash and the Internet of Things Developing High-Performance Flash Systems Dave Eggleston, President, Intuitive Cognition Consulting Mark Peters, Sr Analyst, ESG Tony Lavia, Partner, TechRx TBD Amy Love, CMO, Violin Memory Jim Cooke, Sr Enabling Mgr, Micron Technology, “ Flash Memory for the Internet of Things (IoT)” Steve Cooper, CEO, One Stop Systems, "HighPerformance Super Dense Arrays: 500 TB and 8 Million IOPS in a Box You Can Lift" Jim Handy, Director/Chief Analyst, Objective Analysis Kevin Kilbuck, Director Marketing, Micron Eden Kim, CEO, Calypso Systems Exported on July 17, 2015 8:47:20 AM MDT Ted Harrington, Executive Partner, Independent Security Evaluators, “IoT: Hackers, Attack Anatomy & Security Trends” C.C. Wu, VP Embedded Flash, Innodisk, “Embedded Flash Storage Solution for IoT” Shre Shah, Data Center Architect, Xilinx, ”FPGA-Based Design for Large-Capacity Fabric-Based NVMe Storage Systems” Column6 Column7 Column8 Column9 Column10 Column12