Dec 2005

Transcription

Dec 2005
News Magazine
December 2005
A Publication of the Sou thEast Valley Regional Associati on of REALTORS®
INSIDE THIS
ISSUE:
Four SEVRAR
Members Receive
REALTOR®
Emeritus Award
Legal Q&A
SEVRAR Member
Benefit Providers
Free Technical
Support Service
for Members
2006 SEVRAR
Board Installation
Calendar of Events
Virginia Reichard, Reichard Realty, Inc.
Doice Shults, Shults Realty
Frances Rang Chenoweth, Royal Express Realty Harold Lindell, Sunlakes Homeowners Realty
SEVRAR MEMBERS HONORED WITH REALTOR ® EMERITUS
Any person who has held membership in the National Association of REALTORS® (NAR) as a REALTOR®,
REALTOR-ASSOCIATE®, or a combination of both, for a cumulative period of forty years in one or more associations
of REALTORS® is eligible for REALTOR® Emeritus status. Upon the approval of the Board of Directors of NAR, no further
payment of dues is necessary to NAR by the member association of which the REALTOR® Emeritus is a member.
By Barney Thornton, SEVRAR Administrative Assistant / Rental Coordinator
EVRAR is pleased to present four honorees that have received the distinguished REALTOR® Emeritus status; Frances Rang Chenoweth, Virginia
Reichard, Harold Lindell, and Doice Shults.
Frances Rang Chenoweth truly exemplifies having “done it all” within the Real
Estate profession. She was first licensed in 1961 and joined the Yuma Board of
REALTORS®. In 1971 she relocated to the valley and became a member of The
SouthEast Valley Regional Association of REALTORS® (SEVRAR). Mrs.
Chenoweth served on the Board of Directors as a Director from 1978 through
1979, continued as Vice President during 1980 to 1981, and was voted on by
her peers to take the role as Board President in 1982.
The years during 1981 to 1983 proved to be extremely busy for Mrs.
Chenoweth. She was a Director for the Arizona Regional Multiple Listing Service
(ARMLS), served on the Executive Committee for the Arizona Association of
REALTORS® (AAR) and was a committee member for the National Association
of REALTORS® (NAR).
In addition, SEVRAR members awarded her REALTOR® of the Year in 1981 as
well as the REALTOR® Appreciation Award in 1982. Mrs. Chenoweth’s dedication to her profession clearly makes her a worthy recipient for the Emeritus
Award.
Virginia Reichard was first licensed in 1960 while residing in Pocatello, Idaho.
Just a few years later she moved to Tucson, Arizona and joined the Tucson
Association of REALTORS®. It was during 1968 that Mrs. Reichard made yet
another move—to the valley of the sun at which time she joined the SEVRAR.
Mrs. Reichard held the distinct honor of Sales Woman of the Year for the association in 1969, 1970, 1971, and 1972.
It was in 1985 she served as President of the ARMLS. Throughout her membership with SEVRAR she has participated in and chaired several committees at
the association. Remaining active in the real estate community, she was a Designated REALTOR for thirty-eight years and still works as an active REALTOR®.
2 ι SEVRAR News Magazine December 2005
On February 6, 2005 she celebrated with her husband Rod, their 50th wedding
anniversary. They have had the fortune to work together over the years while
passing on their dedication and love of real estate onto their three daughters.
It brings them great pride to see their daughters working in the real estate
industry today.
Harold Lindell was first licensed in Willmar, Minnesota. He was a member of the
West Central Board of REALTORS® from 1960 to 1965. After moving to Colorado he joined the Fort Collins Board of REALTORS® and was an active member
for thirty years. During his term as Chairman of Fort Collins Multiple Listing
Service, his influence afforded all REALTORS® the ability to fully utilize the
multiple listing service. It was during 1981 that Mr. Lindell served as President
of the state association, the Colorado Association of REALTORS®.
In addition, he served as a Director for the National Association of REALTORS®.
During his term Mr. Lindell took a special interest with NAR’s voting policies. His
work was instrumental in making changes. Today these changes have given all
REALTORS®, not just Designated REALTORS® the right to vote. Today, Mr.
Lindell is still an active member of the SEVRAR since joining the in 1987.
Doice Shults was first licensed and joined the Mesa, Chandler, Tempe Board of
REALTORS® in 1954. As a developer he was responsible for building one of the
first “strip” shopping centers in the downtown Phoenix area. The project was
located on 16th Street and Osborn. At that time the shopping center filled to
capacity with a total of nine businesses. Today, he still owns commercial buildings and remains busy managing a variety of properties in his own portfolio.
Mr. Shults would like to recognize to his most valued secretary, Sue Stead. She
has been a loyal and trusted employee for forty years.
We recognize your dedication—a dedication that has brought each of you distinguishing careers. Congratulations to each of the honorees for your Emeritus
Award.
■■■
INSIDE THIS ISSUE
President’s Perspective
THE YEAR IN REVIEW………………..
pg 03
News & Features
REALTOR® EMERITUS AWARDS..…
MEET THE 2006 BOARD……..……...
2006 COMMITTEE CHAIRS ………..
AFFILIATE CORNER…………………..
2005 PHOTO PAGES …………………
GUEST COLUMN: MATT FOX …….
EDUCATION SCHOLARSHIPS …….
LEGAL Q&A……………………………...
LEADERSHIP APPLICATIONS……..
WIN A FREE MEMBERSHIP………..
YOUR ORAL HEALTH………………...
TECH HOTLINE TECH TIPS………..
SEVRAR INSTALLATION RSVP……
pg 02
pg 04
pg 06
pg 09
pg 10
pg 11
pg 11
pg 12
pg 17
pg 20
pg 22
pg 25
pg 27
Politically Speaking
COMMUNITY VALUE....................
pg 13
New Members
AFFILIATE MEMBERS………………..
REALTOR® MEMBERS………………..
pg 09
pg 14
Designees
ABR DESIGNEES……………………...
E-PRO DESIGNEES……………………
GRI DESIGNEES……………………...
pg 19
pg 19
pg 19
Education Schedule
CCIM CLASS…………………………….
DECEMBER……………………………...
pg 20
pg 21
Member Benefits
ASU TICKET PACKAGE FOR
YOUR CLIENTS………………………..
APPLETON DENTAL………………….
FREE TECH SUPPORT……………...
CURVES MEMBERSHIP……………..
Calendar of Events
December 2005 & January 2006…
Advertisers
Arizona Chapter CRS
Commission Express
Convenient Termite & Pest Control
Fast Mobile Auto Repair
First Horizon Home Loans
Freedom Financial & Mortgage
Home Warranty Plus by Sears
Homes & Land / Summit Design
Hyundai of Tempe
Ideal Home Inspections
J. Dewey Property Inspection
LandAmerica Lawyers Title
Landmark Maintenance Services
Legacy Home Mortgage
Nationwide
Premier Inspectors of America
PRS Property Management
ServiceOne Home Warranties
Simplify Professional Organizing
Sterling Mortgage
World Inspection Network
Country Wide Home Loans
PRESIDENT’S
PERSPECTIVE
PRESIDENT’S
PERSPECTIVE
As I write this article I find it amazing that the year has already
passed with Christmas just around the corner. This has been a banner
year for Real Estate across the country, as well as for our members.
The Changing Market
Duane
Washkowiak,
2005
SEVRAR President
By Duane Washkowiak,By2005
SEVRAR
Board
President
s we review the events of this year I would like to ask each of you to consider what you will do to become involved with the association or community organizations during 2006. REALTORS® have a
vested joint interest in each of the communities we serve. It is apparent that no one cares more about
these communities than the professionals I have had the honor of working with over the years.
The National Association of REALTORS® (NAR) will continue to focus their efforts in this direction as well.
Their public awareness campaign features the positive impacts REALTORS® have each day. I encourage
you to share the story of the contributions, involvement, and support you’ve given to the communities
across the valley. (Simply e-mail Wyndi Ballard at SEVRAR, [email protected].)
In coming months, I suspect that we will be reading in the newspapers that real estate is changing and the
sky is falling. Let me remind you that we are merely returning to a normal market after explosive increases
in price. If you review history, it would show that we typically carry over 20,000 listings to as many as
28,000 listings at any point in time dating back to the early 1990’s. The market for 2006 is still strong (per
most experts) and it needs to slow down as those rates could not be sustained.
I would recommend that each of you to refer to recently published reports from NAR. Including over 130
markets—the Anti-Bubble Report provides a picture of specific areas for the future. As you meet people
during the Holiday season, share the details that point to the fact that real estate is still a great which will
continue to be for a significant period of time. These reports can be viewed at the NAR website
www.REALTOR.org.
SEVRAR recently held the annual Board elections with more candidates on the ballot than any time in the
recent future. Having just attended the recent NAR Conference & Expo in San Francisco, I am encouraged
that we are closer to solving the Health Insurance issue and Group coverage for our members. We are
stronger as an association than ever before, but we need to be more vocal individually. When we ask for
you to write your elected officials we need to have more response through the NAR Action Center to move
these issues forward. I know that the e-mails you receive are many, but in order to be successful you must
respond to these requests to make a difference.
In reviewing the year I would like to point out some recent accomplishments:
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• Completion of an agreement with Tech Hotline. Tech Hotline provides complete FREE technical support for all members (call 888-618-3400). I encourage you to take full advantage of this service—
some members have reported that this service has saved them hundreds of dollars.
• Renovation and modernization of the front lobby to assist members more efficiently.
• Relocated and expanded the SEVRAR RealMart Store (remains on site near the conference center).
• Updated the technology equipment used in the Conference Center.
• Worked with the Arizona Association of REALTORS® (AAR) in rolling out the Homewards Program.
This program will be an opportunity for you to be a speaker to train at local schools.
• Completed the Habitat for Humanity Home in Chandler with the SEVRAR Affordable Housing Committee. Also obtained approval to build the next home in Tempe.
• Partnership with ASU for free client ticket packages.
• Focus on serving members from staff through each Board member.
• Higher level of involvement with AAR and NAR committees.
• Improved communication vehicles—SEVRAR News Magazine, FastFacts e-mail & re-design of website.
We will be meeting shortly to plan the 2006 year as well as reviewing survey data as a part of that process.
Our focus will continue to be on member needs and on how best to improve involvement. I also want to
remind you that the annual dues billing has been sent out—and you will note that we are asking for each
member to contribute their fair share of just $30. towards RAPAC. This is the least expensive form of insurance for your business and it is less than a dime a day. There are many other issues to be fought and it is
in your best interest to contribute. (70% of the donation is retained in the State for local issues.) I ask
each of you to consider making this contribution to help make a difference.
It has been a pleasure to serve as your President this year and I wish each of you a great Holiday Season!
Regards,
Duane Washkowiak
Century 21 Metro Alliance
2005 SEVRAR Board President
■■■
SEVRAR News Magazine December 2005 ι 3
GET TO KNOW YOUR 2006 BOARD
Congratulations to the members of the 2006 Board of Directors.
PRESIDENT
PRESIDENT-ELECT
VICE PRESIDENT
SEVRAR NEWS MAGAZINE & STAFF
John Stih, RCE
Chief Executive Officer
GOVERNMENT AFFAIRS
Samuel Aubrey, Director of Government Affairs
PAST PRESIDENT
MARKETING
Wyndi Ballard, Director of Marketing
EDUCATION
Vicki Rocha, Director of Education
PROFESSIONAL STANDARDS
Jackie Whittaker, Professional Standards
MEMBERSHIP
Bonnie Hanson, Membership Coordinator
Sara Kovach, Membership Assistant
Jacqueline Ince, Membership Assistant
FINANCE
Lynn Mura, Controller
Patsy McManus, Accounting Manager
Rebecca Furlano, Data Specialist
Linda Berg
ABR, CRB, CRS, e-PRO, GRI,
LTG, PMN, RRC
Coldwell Banker
Residential
TREASURER
Liz Echeverria
ABR, CRS, e-PRO, GRI, LTG,
PMN, RRC, SRES
Realty Executives Ahwatukee
Jim Amdahl
ABR, ABRM, CRS, GRI,
REBAC
Keller Williams Realty
Sonoran Living
DIRECTOR
Duane Washkowiak
ABR, CRS, GRI
Century 21 Metro
Alliance
DIRECTOR
DIRECTOR
REAL MART STORE
Cathy Blake, Real Mart Store Manager
ADMINISTRATION / FACILITIES
Barney Thornton, Admin. Assistant/Rental Coordinator
Ramon Torres, Facilities Manager
Melissa Graham, Reception
Dawn Sorensen, Reception
SEVRAR NEWS MAGAZINE is the official news and information source
of the SouthEast Valley Regional Association of REALTORS® which is
published six times per year.
MEMBERS: Send change of address to [email protected] or log onto
the website at www.sevrar.com.
POSTMASTER: Send address changes to The SouthEast Valley
Regional Association of REALTORS®, 1363 South Vineyard, Mesa,
Arizona 85210-8932.
The purpose of The SouthEast Valley Regional Association of REALTORS® is to serve its members by providing programs, products,
services, and activities which enhance members’ freedom and ability
to conduct their real estate practices successfully, with integrity, and
competency, and through collective action to promote and protect
private property rights.
Jayne Burgess
ABR, CRS, GRI
Re/MAX Alliance
Group
DIRECTOR
Laurie Allen
LandAmerica Lawyers
Title
DIRECTOR
Theresa Helmick
ABR
Coldwell Banker
Residential
DIRECTOR
Jennifer Hurley
GRI
Prime Realty Group
DIRECTOR
The SouthEast Valley Regional Association of REALTORS® assumes
no responsibility for the accuracy of the articles contained herein. The
contents of information of articles are the opinions of the authors
alone and do not necessarily represent those of officers, directors,
staff, or The SouthEast Valley Regional Association of REALTORS®.
Advertisements contained in the SEVRAR NEWS MAGAZINE should
not be construed as an endorsement by the SEVRAR NEWS MAGAZINE staff. The SouthEast Valley Regional Association of REALTORS®
does not test advertised products or services, and therefore, cannot
ensure their quality, accuracy or reliability. Advertisement content
and placement is at the discretion of the SEVRAR NEWS MAGAZINE
editor and/or Board of Directors.
All real estate advertising in this publication is subject to the Fair
Housing Act, which makes it illegal to advertise “any preference,
limitation or discrimination based on race, color, religion, sex, handicap, familial status or national origin, or an intention to make any
such preference, limitation or discrimination.” Familial status includes
children under the age of eighteen living with parents or legal custodians, pregnant women and people securing custody of children
under eighteen. This publication will not knowingly accept any
advertising for real estate which is in violation of the law. To complain
of discrimination, call HUD at (800) 669-9777; the hearing impaired
call (800) 927-9275.
REALTOR® is a registered collective membership mark that identifies ,
and may be used ONLY by real estate professionals who are members of the National Association of REALTORS® and subscribe to its
strict Code of Ethics.
Vicki Kelly
ABR, e-PRO, GRI, LTG, PMN
Century 21 Club
Realty
DIRECTOR
Paul Pastore
ABR, CRB, CRS, e-PRO, GRI
Re/MAX Achievers
Patrick Sanders
Century 21 Aware
Realty
Janette Shivka
Shivka Realty
Copyright © 2005 by The SouthEast Valley Regional Association of
REALTORS®, 1363 South Vineyard, Mesa, Arizona 85210-8932.
Telephone: (480) 833-7510. Fax: (480) 835-1329. Articles unassigned
in this publication may be reproduced providing credit is given to
SEVRAR NEWS MAGAZINE with a copy mailed to the editor. Reproduction of articles written by all others is strictly prohibited without
prior written permission.
DIRECTOR
Thank You
A very special thank you to the 2005 SEVRAR Board of Directors.
Your leadership, service, and commitment is greatly appreciated.
This year will reflect a dedicated, hard-working Board that
“raised the bar” throughout the association.
We thank you for your contributions.
Crisanna Tutera
ABR, GRI, PMN, AZ MRE
Society
Keller Williams
Legacy One Realty
Nancy Vitkovich
CRS, GRI, LTG, PMN, SRES
Realty Executives
4 ι SEVRAR News Magazine December 2005
Duane Washkowiak, President
Linda Berg, President Elect
Jack Williams, Vice President
Kate Rose, Past President
Jayne Burgess, Treasurer
Jim Amdahl, Director
Liz Echeverria, Director
Vicki Kelly, Director
Bob Krause, Director
Yvette Myer, Director
Paul Pastore, Director
Patrick Sanders, Director
Janette Shivka, Director
Connie Walker, Director
SEVRAR News Magazine December 2005 ι 5
SEVRAR NAMES NEW COMMITTEE
CHAIR’S FOR 2006
Utilize SEVRAR’s Blue Ribbon
Affiliates on your next transaction.
Show them how much you appreciate all they do for you and SEVRAR.
Visit www.SEVRAR.com and click on
the Blue Ribbon link on the left side
of the website.
SEVRAR members voluntarily serve on dozens of committees that give direction and
manpower to operate the many programs, services and events of the association. As a
member you have a "say" in the association and are encouraged to participate as your
time and talents allow. Your participation creates an increased sense of belonging and
multiplies the benefits you receive from the association. SEVRAR invites all members
to review the list of committees and sign up to serve "your" association.
Affiliate Committee
(Meetings: 2nd Thursday each month @ SEVRAR / 9:00am)
Co-Chairperson: Mari Winkfein / [email protected] / Tel: (480) 844-3984
Contact: Co-Chairperson: Kent Rini / [email protected] / Tel: (480) 481-8090
Affordable Housing Committee
(Meetings: 3rd Tuesday each month @ SEVRAR / 3:00pm)
Chairperson: Chris Bastian / [email protected] / Tel: (480) 730-3538
Benefits Committee
(Meetings: When necessary)
Chairperson: Liz Echeverria / [email protected] / Tel: (480) 691-5800
Builders Liaison Committee
(Meetings: When necessary)
Chairperson: Marshall Cleveland / [email protected] / Tel: (602) 526-6500
Bylaws Committee
(Meetings: When necessary)
Chairperson: Michele Edison / [email protected] / Tel: (480) 838-7772
Commercial MLS Committee
(Meetings: 4th Thursday each month @ SEVRAR / 7:30am)
Chairperson: George Bliss / [email protected] / Tel: (480) 844-2273
Education Committee
(Meetings: When necessary)
Chairperson: Leah Lichter-Roedig / [email protected] / Tel: (480) 899-1808
Election Committee
(Meetings: When necessary)
Chairperson: Janet Seagraves / [email protected] / Tel: (480) 834-9131
Finance Committee
(Meetings: Tuesday the week of Board of Directors Meeting @ SEVRAR / 1:00pm)
Chairperson: Jayne Burgess / [email protected] / Tel: (480) 892-5300
Government Affairs Committee
(Meetings: Monday the week of Board of Directors meeting @ SEVRAR / 12:00pm)
Chairperson: Hercel Spears / [email protected] / Tel: (480) 892-5300
Grievance Committee
(Meetings: When necessary)
Co-Chairperson: Todd Menard / [email protected] / Tel: (480) 444-2311
Co-Chairperson: David Rider / [email protected] / Tel: (480) 940-6410
Leadership Committee
(Meetings: When necessary)
Chairperson: Marshall Cleveland / [email protected] / Tel: (480) 526-6500
MLS Committee
(Meetings: 2nd Monday each month @ SEVRAR / 10:30am)
Co-Chairperson: Ron Krystofik / [email protected] / Tel: (480) 456-8600
Co-Chairperson: Doug McVinua / [email protected] / Tel: (480) 963-2222
Professional Standards Committee
(Meetings: When necessary)
Chairperson: Dennis Keith / [email protected] / Tel: (480) 838-7772
Vice Chairperson: Stephen Chader / [email protected] / Tel: (480) 854-2400
Property Management Committee
(Meetings: When necessary)
Chairperson: Steve Urie / [email protected] / Tel: (480) 539-5700
■■■
6 ι SEVRAR News Magazine December 2005
SEVRAR News Magazine December 2005 ι 7
AFFILIATE CORNER
The SEVRAR Affiliate Committee has had
a great year. During 2005 the committee
supported and sponsored several events
for the REALTOR® community.
By Anna Bowers, 2005 Affiliate Committee
Chairperson
would like to acknowledge and thank some special members of the
committee for their contributions which will continue through the coming year. And, I am pleased to present the 2006 Affiliate Committee and
Sub-Committee leaders:
2006 SEVRAR Affiliate Committee
Mari Winkfein, Co-Chairperson
Kent Rini, Co-Chairperson
Patrick Ritchie, Treasurer
Affiliate Sub-Committees
Laurie Allen, Chairperson for the Annual SEVRAR Family Picnic
Gerard Brokerhof, Chairperson for the Annual REALTOR® Play Day Golf
Tournament
Bob Branstetter, Chairperson for the REALTOR® Expo
Mandy Jones, Chairperson for Affiliate Orientation
AFFILIATE MEMBERSHIP CONTACT GUIDE
This year the committee published its first Affiliate Membership Contact Guide.
This guide includes a complete list of all the Affiliate members, a special section
for quick name and phone number look-up, and highlighted section for each
Blue Ribbon Affiliate member. The guide will be available to all new and existing REALTOR® members. Published (with the help of Wyndi Ballard, Director of
Marketing) and updated quarterly, please be sure to pick up your copy the next
time you visit the SEVRAR office.
SPONSORSHIPS
In addition, many of the Affiliate members sponsored several events and education classes during 2005. This included ALL the new REALTOR® Orientation
classes, and designation classes such as GRI, CRS, & ABR. The Affiliate committee will continue to help SEVRAR’s Education Committee by sponsoring all
the upcoming classes.
A variety of Q&A sessions were held during 2005; from technology, a panel of
multi-million dollar producers sharing their secrets, to a special presentation by
Dr. Jay Butler—these informative Q&A session will continue in 2006. The sponsorships provided by the Affiliate committee enable the REALTOR® community
and members to attend for free with lunch provided. Watch for details upcoming issues of the SEVRAR News Magazine as well as the weekly Fast Facts email.
As the Affordable Housing Committee gets closer to their goals of raising funds
to build the next Habitat for Humanity home in the southeast valley (Tempe)—
the Affiliate committee looks forward to sponsoring the hospitality tent again in
2006. This hospitality tent is a key part of keeping the build crews on task—
hydrating and feeding volunteers from ground breaking ceremony to its completion.
GOALS FOR 2006
The Affiliate Committee has a full schedule planned for 2006. Our goal is to be
supportive of the SEVRAR REALTOR® community and to bring value to each
member. When seeking goods and services I want to encourage you to utilize
your Affiliate’s. They work very hard and many times (when they have exceeded their company’s budget) spend money out of their own pockets to provide fun, educational, and rewarding events that benefit the entire SEVRAR
community.
Please take a moment to look at the names on the Blue Ribbon Affiliate list and
considering using them in your next transaction. There are many different
types of businesses to fit a variety of your needs. These Affiliates deserve your
business. My request would be, PLEASE USE THEM. I can not think of a better
way to thank them for all they do for YOU the membership of SEVRAR.
NEW SEVRAR AFFILIATE MEMBERS
This list reflects new members that joined during the period of October through November 15, 2005.
Accurate Home Inspection
Damon Dustin
Ron M. Dye
All American Wiring & Electric
Brian J. Slicker
Alliance for Affordable Health
Services
Richard A. Kovach
American Dream Home Inspection
Paul G. Gonzales
Arizona Hi Tech Inspections
Larry Strong
Arizona Republic, The
Diana Cox
Kent Johnson
Christie E. Ludwig
Brooke Insurance
Ron Palmer
Cash For Notes
J. Harold Smith
8 ι SEVRAR News Magazine December 2005
CEI Inspection Services
Doyle Chaney
Home Warranty of America
Kathryn Lansden
Premier Dream Home Inspections
Richard W. Wells
Chase
Donna J. Thompson
Ideal Home Inspections
Levi J. Degner
Realty Arranger
Trent Powell
Chase Home Finance
Wes Waddle
Inspect-It 1st
Dwight A. Sossaman
Rise, Inc.
Ira Roush
Chompies Restaurant
Frank Lara
Instar Pest Management
Christopher L. Wiles
Service One Warranties
Ben Mecham
Convenient Termite & Pest Control
Isidro A. Gloria
LandAmerica Property Inspection
Services
Morris C. Christensen
William Pokorny
David A. Ungacta
Termagon Inc
Mike H. Nevitt
Countrywide Home Loans
Leanne Wayne
Desert Breeze Property
Inspection, L.L.C.
Dennis Welch
Elite Professional Home
Inspections
Lee Barlow
Home Loan Experts
Lulu G. Musel
LandAmerica TransNation
Paul G. Guenther
Native Son Inspection Services
Robert J. Vandenberg
New South Federal Savings Bank
Major R. Hofheins
Newcomer's Inspection Services
Mark A. Mandery
United Mortgage Financial
Group, Inc.
Leah Osterhoudt
Valley Mortgage & Investment Inc.
Sean Card
Warranty Services of America
Dell Foster
Young's Building Inspections
Chris D. Young
Installed 2005 Board President Duane Washkowiak presents 2004 Board President Kate Rose with a gift.
Bill Ryan and his team give a presentation to SEVRAR members during a Q&A session free to members.
A clown entertains during the SEVRAR Family picnic in April 2005.
SEVRAR, the Affordable Housing Committee with Habitat for Humanity dedicate the home to the Maldonado’s.
Queen Creek Mayor Wendy Feldman-Kerr with John Kross, Assist. Town Mgr. during a special SEVRAR presentation.
Members of the SouthEast Valley Chapter of WCR greet guests during the Fashion Extravaganza.
SEVRAR CEO and SEVRAR Director Jack Williams.
Kent Rini and Mari Winkfein captured during an event.
SEVRAR News Magazine December 2005 ι 9
John McCord with an event golfer presents an award at the SEVRAR REALTOR® Play Day Golf Tournament.
Another presentation at the annual SEVRAR REALTOR® Play Day Golf Tournament
SEVRAR staff members Barney Thornton, Wyndi Ballard, and Vicki Rocha during an event for RAPAC donations.
The 2005 SEVRAR Leadership Graduates.
Target Pest Solutions pose at their booth during the 2005 SEVRAR Affiliate Expo.
SEVRAR staff member Sara Kovach at the newly renovated office.
SEVRAR members and participants at the annual SEVRAR Chili Cook-Off.
Patrick Sanders (L) and Jackie Whittaker (R) present Carol Whitworth (C) with Sunshine Acres a donation check.
10 ι SEVRAR News Magazine December 2005
SEVRAR GUEST COLUMN
Increase Your Tax Benefit
with a Solo-K Plan
By Matt Fox
argely as a result of the bursting of the tech bubble at the end of the 20th
century and the recessionary period that followed, the unemployment rolls
swelled dramatically. Many of the people who found themselves on the
outside looking in were long-term employees with years of experience.
When these dislocated former employees applied for other jobs, they often
learned they were “over-qualified” and were immediately out of the running.
After a couple of these unfortunate interviews, many out-of-work individuals
turned to an option they should have considered from the beginning: selfemployment. As a REALTOR®, you may be one of these entrepreneurs, and a
solo-K plan may be just what you’re looking for.
A solo-K plan is a 401(k) plan whose eligibility is limited to businesses that have
no employees other than business owners and their spouses. What is so attractive about a solo-K plan is that it permits business owners (even self-employed
individuals) to make before-tax contributions to the plan both as an employee
and as the employer. The tax savings, not to mention the opportunity to increase your retirement savings, can be terrific.
SEVRAR SCHOLARSHIPS
AVAILABLE TO MEMBERS
The SEVRAR Board of Directors is continually looking for
new ways to “raise the bar” for our association members.
One way to help achieve this is through the recently
established SEVRAR Scholarship Fund.
ach year SEVRAR budgets reimbursement funds for members who have
taken various approved education courses. This also includes any Arizona
Association of REALTORS® (AAR) or National Association of REALTORS®
(NAR) meetings or events where a cost is involved.
Each member must meet the established criteria to be eligible for a $100 Scholarship reimbursement. Applicants must be a REALTOR® or Affiliate member in
good standing with SEVRAR for a minimum of six months with active participation on a committee, or serve on the SEVRAR Board of Directors. Proof must be
provided to confirm that the course was paid for and completed by you. Only
non-company expenses will be considered. Requests for reimbursement must
be completed and turned in within forty-five days from completion of the
course date and must be verified by either company presidents or Designated
REALTORS.
To illustrate how this plan might work for you, let’s assume your self-employed
earnings as a REALTOR® amount to $100,000 in 2005. As a participating employee in the plan, you can defer up to $14,000. In addition, you can contribute
25% of your includible income to the plan as the employer. (If you are selfemployed or a partner, your includible income is your self-employed income
minus the amount you contribute to the plan.) The plan contribution you can
make as your own employer is, therefore, $18,616.
So, based on your $100,000 self-employed earnings, you can make combined
contributions to your solo-K plan amounting to $32,616 in 2005. If your selfemployed earnings are greater than $100,000, you can increase your contributions. Although the limit on elective deferrals (that is, your contribution as an
employee) is still limited to $14,000 in 2005, your allowable employer contribution can increase if your earnings are higher. You just need to be sure your
total contributions don’t exceed $42,000 for 2005.
The tax benefits don’t stop there if you are age 50 or older. Owners who are
age 50 or older may make catch-up contributions to the plan. For 2005, the
maximum catch-up contribution to a 401(k) plan is $4,000. So, your total contribution, depending on your income, may be as high as $46,000.
Reimbursement will be up to $100 or cost per event (whichever is less). Claims
will be limited to two per member, per year. The total number of scholarships
paid by SEVRAR will not exceed yearly budget amounts.
This is a perfect way to increase your knowledge as well as your earning
power. Take advantage of this opportunity and apply now. For more information and to get an application visit www.sevrar.com/pdfs/scholarship.pdf.
■■■
Based on the $100,000 self-employed earnings, however, your total contribution can be $32,616. Depending on your tax filing status, your total tax bracket
may be 30%. What that means to you is your $32,616 contribution to the plan
may save you $9,785 in state and federal income taxes this year!
■■■
Matt Fox is the owner of Fox Financial Solutions, LLC and has over 9 years
experience in the insurance and financial services industry. Matt can be contacted at: Fox Financial Solutions, LLC, 1152 N. Power Rd., Ste 101, Mesa, AZ
85205, Tel: 480-985-0760, E-mail: [email protected]
DISCLAIMER: The opinions expressed in this column are purely personal and may not
represent the views or beliefs of SEVRAR in any way. The information contained herein
should not be construed as an endorsement of any member, company, or individual, nor
reflect in any way upon the products and/or services provided by an organization or individual.
SEVRAR reminds members to visit
the Arizona Multiple Listing Service
for the most recent monthly home
sales reports.
Simply go to:
www.armls.com
and click on the STATISTICS link.
SEVRAR News Magazine December 2005 ι 11
LEGAL Q&A
We are pleased to offer a special Legal Q&A section of the SEVRAR News Magazine. This area was specifically
designed for a panel of qualified attorney’s answer a variety of legal questions for SEVRAR members. If you have a an
issue as it relates to your business and/or clients that you would like addressed, please e-mail your question to
[email protected] and we will do our best to answer your question in our next issue.
By Lezlie Benham, Kathleen Fox, and Laura Stover
UESTION: A year ago, my homeowners’ association fined me $500 for
refusing to remove a basketball hoop I had installed on my garage; with
late fees and default interest, the fine now exceeds $750. My home is now
in escrow and the homeowners’ association is asserting that it has a lien
against my property for this amount, which must be paid at closing. Does the
homeowners’ association have a lien against my property for the amount of the
fine, late fees and default interest?
paid the inspector for his work. Is the contract provision limiting my recourse
to the return of the $300 home-inspection fee enforceable?
ANSWER: Probably yes. Absent fraud or some unusual circumstance regarding
your signing of the home-inspection contract, the provision limiting your recourse to the return of the $300 home-inspection fee is probably enforceable.
ANSWER: No. While the association does hold an automatic lien for the payment of assessments, and of fees and collection costs related to assessments,
pursuant to A.R.S. § 33-1807(A) the association must obtain a judgment in a
civil lawsuit to obtain a lien for the payment of fines, penalties and other
charges unrelated to the payment of assessments. Thus, while the $750 fine
remains your personal obligation after closing, the fine does not constitute a
lien against your property which must be paid as a condition of closing. (Note:
The CC&Rs could contain provisions regarding the new owner’s responsibility
for the fine.)
Laura Stover, a Partner with the Nearhood Law Offices, P.L.C., has
extensive experience in estate planning and probate administration.
QUESTION: When I purchased my home in Mesa last year, I hired a reputable
home inspector. I recently discovered a major plumbing problem in my home,
which will cost me $5,000 to fix. I believe the home inspector should have
noticed the problem and included it in his report. However, when I contacted
the home inspector, he informed me that, under the terms of the contract I
signed with the home inspector, even if he negligently failed to discover the
plumbing problem, I am entitled to nothing more than the return of the $300 I
Kathleen Fox, a State Bar of Arizona Certified Real Estate Specialist
practices in the areas of real estate transactions and litigation and
business organizations.
12 ι SEVRAR News Magazine December 2005
Lezlie Benham, who holds an LL.M. in taxation, practices in the areas
of real estate, taxation and business organizations.
Note: Questions e-mailed for the SEVRAR News Magazine Legal Q&A section does not
result in attorney-client relationship. The Legal Q&A column is a source of legal and ethical
information and no such attorney-client relationship is intended or implied.
POLITICALLY SPEAKING:
COMMUNITY VALUE
Unlike many of us today, it took
Bill and Ann until the age of fifty
before they were able to purchase
their first home. A brand new
four-bedroom, two-and-a-half
bath, eighteen-hundred square foot
home was probably more than
either of them had ever dreamed
could be possible.
I encourage each of you to search out these “jewels” in every community and
to establish and nurture a relationship with each of them. Also, pass their
names along to local leaders who may not know or comprehend the value
these individuals bring to the neighborhoods they represent. They are truly
deserving of the highest compliment and consideration we can give.
In closing, on behalf of your association, thank you for the service you provide
to increase homeownership and spread the value of “home” to so many.
Happy Holidays!
Samuel Aubrey can be reached at [email protected] or 480-505-6401.
By Samuel Aubrey, Director of Government Affairs
heir success in acquiring the less than twenty thousand dollar mortgage to
purchase their dream home was like “living the impossible dream”. That
was nearly forty years ago. I remember the day Bill told me he and Ann
had paid off their mortgage after thirty years of payments. We could have
celebrated the event. But, like most things with Bill, the announcement was
more reflective than celebratory. You see, it wasn’t so much the amazing accomplishment of receiving a note bearing a “PAID IN FULL” stamp, it was a
sense of pride in the building of community over the past thirty years that
increased the value of such an accomplishment.
Cornerstone of Community
Every community has that someone (or someone's) who provides that something special which adds character, value, heart, and soul to the neighborhood.
When I think of our small community, I think of Bill and Ann. I think of their
commitment over time that has served as the cornerstone in the building of our
neighborhood. I think of something irreplaceable—that has stood the test of
time—that has made it possible for other families to enjoy their dreams of
homeownership in a thriving and progressive community.
There are numerous Bill’s and Ann’s in communities all across this great nation—and, on every socio-economic level. And, believe me when I say that
every one of them are worth finding and extending a heart-felt thank you to.
We all owe them no less than that. We all realize a community is far more than
the homes that line the streets of a neighborhood. It is all about the people
and families who invest in a community with their time, talents, and resources
that provides the sustained vitality which keeps a community vibrant for decades.
Standard of Excellence
City leadership where I live, probably knows very little about those special
individuals in the communities within its borders who are the foundation on
which thriving neighborhoods are built. I am sure they are aware they exist.
However, in Bill and Ann’s case, there is very little fanfare accompanying the
hard work and dedication involved in what they do for our community. It is,
however, from this type of foundation that all other achievements and advancements in the community are made possible.
For example, our neighborhood has a standard in part due to individuals like
Bill and Ann who established one years before—and settled for nothing less. As
a result of their expectation of quality and excellence, many individuals and
families enjoy the enhanced amenities, timely service, and attentive city leadership that are viewed as customary in our community. Personally, I don’t believe
these benefits would have come to fruition on their own without someone
within the community demanding their existence.
As REALTORS® you have already—or, will meet and/or discover—one of these
“anchors” in the communities in which you work and serve. You will know them
by their caring concern regarding the things of “community” which they hold in
high regard. Some, you will meet in passing who seem interested in sharing
with you the value of “home” and not just homeownership. Others, may simply offer a kind word or sincere welcome to you and your client as a neighborhood ambassador demonstrating the collective tenor of their community. Without a doubt you will remember the encounter and know the importance of
commitment and value associated with the brief exchange.
SEVRAR News Magazine December 2005 ι 13
NEW SEVRAR
REALTOR ® MEMBERS
Ashby Realty Group, LLC
John R. Cochran
Aaron J. Stradling
William J. Wegner
This list reflects new SEVRAR members that joined
the association during the period of October through
November 11, 2005 and have completed the
Orientation/Code of Ethics requirements.
Assist 2 Sell Buyers & Sellers
Rommel S. Lagasca
1st USA Commercial Properties
L.L.C
Catalin Isfan
Acres4U Land & Development
Noelle W. Wang
Assurance Realty LLC
Michael J. Lanzieri Sr
Action Property Management
Abby L. Johnson
AZ State of Mind Realty
Constance Sanders
Aladdin Properties
Jean A. Severtson
AZPI
Bethany E. Longmire
Kelly M. Thatcher
1st USA Realty Professionals
Synthia R. Daniels
Heidi L. Feliz
Stacey L. Handley
Jennifer E. Heinsler
Debbie L. Hill
Christopher T. Hilts
Erin B. Hines
Kameo R. Houser
Debi J. Johnson
Morris Johnson
Richard T. Johnson
Eric King
Adam Lee
Patricia A. Lewis
Jonathan L. Lim
Cora M. Lyall
Lee Anna Morlan
Paul J. Morrissey
Traci A. Papineau
Julie R.B. Quesada
Lisa M. Racz
Ryan A. Rodriquez
Sylvia Romero
Robert F. Slaughter
Aracely Tarango
Rocke P. Vacanti
Jana L. Waters
Randall K. Waters
Andrea C. Wolf
American Allstar Realty
Brian K. Prestwich
American Realty Brokers
Ed Laiq
Sara M. Medina
Amiri Realty Group
Melissa A. Lent
Andersen & Associates
Clayton E. Lee
Apartment Kings
Scott Stowater
Arizona Appraisal.com
Walter H. Joppie
Arizona Prime Estates
Shannon Gorny
Arizona Territory Real Estate
Nate T. Hingst
Armor Appraisals
Anthony C. Pierson Jr.
Assist-2-Sell, Sellers & Buyers
Realty, LLC
Mark K. Hansen
Blue Ribbon Realty
Kathleen J. Bliss-Porter
Brewer-Caldwell Property Mngt
Jonathan W. Call
Brad L. Farr
Elliott S. Miller
Bud Crawley Real Estate
Sam D. Yarbrough
Bud Gragg & Associates
Monique L. Van Holten
Builders Realty
Carrie E. Vidamo
Call Realty, Inc.
Gerritt V. Bake
Jefferson R. Berrey
Marilyn Crosby
Robert M. Foster
Alice Franco-Anderson
Damary E. Gonzalez
Scott D. McGraw
Bart A. Mendonca
Jeffrey J. Stocco
Christopher A. Stratton
Tony Q. Tran
Century 21 All Star REALTORS
Christine M. Groves
Century 21 Arizona Foothills
Jamal M. Johnson
Jutta Sheehan
Marilyn Smith
Century 21 Arizona-Foothills
Claudia M. Santos
Thurata Skudrinja
Son H. Tyler
Century 21 Club Realty
Michaell E. Lapadu
Century 21 Desert Palm
Rona Ayache
Kevin D. Church
Betsy E. Tohinaka
Century 21 Metro Alliance
Richard K. Carlburg
Winsome H. Chua
Linda K. Cossette
Century 21 Metro Alliance San
Tan
Audrey J. Julian
Deborah L. Strong
Century 21 Northwest Realty
Sal Covarrubias
Theresa A. Gilsenan
Kristi M. Yates
Century 21 Platinum Real Estate
Alberta M. Jordan
Century 21 R.A.N. Realty
Robert J. Burnham
Brian A. Petersheim
Aily D. Torres-Mayorga
Charles Cotter Real Estate
Bennie C. Cotter
CJT Investments, Ltd
Timothy M. Beglin
Coldwell Banker Pinal Properties
Brent L. Bowsher
Judi L. Hyland
Lindy B. Mason
Coldwell Banker Residential Brokerage
Ray L. Brown
Olga A. Cervantes
Kelly M. Cheney
Jennifer D. Clausen
Michelle L. Coelho
Jennifer A. Kunes
Kristi A. Larsen
Michael L. Rebuck
Soo Roy
Karin Salvato
Complete Real Estate Solutions
David A. Devore
Copeland & Associates
Patrick A. Copeland
Denham Real Estate & Investments
Anthony A. Purkiss
Denman Realty Group, L.L.C.
James D. Abbott
14 ι SEVRAR News Magazine December 2005
Diamond GMAC Real Estate
Bill L. Kell
Jack Shaffer
Diamondback Realty, L.L.C.
Jacqueline M. Welch
Discount Real Estate Brokers,
L.L.C.
Murl R. Kidder
DPR Realty
Riad Abdo
Jason E. Allen
Maria D. Angel
Gary G. Bates
Anthony J. Black
Judy S. Cheng
Mohammed E. Hoque
Dustin P. Loftis
Mary K. Maldonado
Pamela J. Meister
Jamie S. Namock
EagleRock Realty
Leslie G. Alvey
Edwards Realty Source
Robert J. Desruisseau
ERA Lucas Realty Group
Amy P. Strehl
Marlene E. Turneybest
Era The Realty Group
Matthew A. Trandel
Evolve Realty
Richard G. Johnson
Charles A. Newsom IV
Exit Realty Luxury Properties
Steven E. Moore
Nancy L. Zundel
First Call, REALTORS
Yongkoo Park
First Class Realty
Billy J. Kidd
First Step Realty, LLC
Emily R. Pickett
First Tucson Real Estate
John A. Christian
Focus Real Estate & Investment
Bo B. Brown
Gold Trust Realty
Judy L. Lee
Jin Shao
Grand Western Homes
Stefany D. Gustafson
Jeannie Malan
Tony Sekla
H F M Realty, Inc
Michelle L. Smith
Help-U-Sell Platinum Realty
Najja Banks
Help-U-Sell Superstition Springs
Adam C. Bailey
Cynthia L. Kirshman
Help-U-Sell Valley Wide Buyers
Charmaine D. Metrolis
Hogan & Associates, Inc.
Gerry L. Paquin
Alfred A. Sandoval
Home One Real Estate Services
Susan Ulrich
HomeSmart
Sang N. Ha
Douglas Holland
David W. Kohout
Cris A. Kolls
Trudy Moore
Joi K. Orlando
Sherri A. Scates
Tracy W. Smith
Susan E. Steinbeck
Karen L. Wallace
Devan B. Williams
Ian Pugh Appraisals
Ian R. Pugh
Independence Realty Profession
Ronald J. Anderson
Washington Gonzalez
James C. Kelley
Eileen G. Martinez
Jessica A. Vierkoetter
Daryl W. Williams
Jerad R. Hunsaker
Infinity Wealth Real Estate
Susanna Widjaja
Inspiression Realty, LLC.
Molly A. Reynolds
J and F Associates
Richard H. Mauch
John Hall & Associates
Lourdes Navarrete
Just Listed, Just Sold, LLC
Bruce P. Anderson
Ali Baker
Terry Barson
James R. Kost
Christine Moreno
Christopher M. Oliver
Connie S. Roberts
Karen Cameron
Wendy M. Hayes
Keller Williams East Valley
Anne K. Cheney
Stan D. Cronin
Sherrilee Denton
Keith B. Enger
Diane D. Hamilton
Susan C. Hammer
Kimberlee D. Juarez
Susan F. Liggett
Courtney Schaefer-Gorder
Miranda Whitmore
Keller Williams Integrity First
Realty
Joseph M. Albert
L. Michele Bashor
Bill Boryshuk
Mary K. Brown
Alicia A. Carman
Jackqulyn J. Cook
Rick G. Del Barto
Max L. Hansen
Christopher C. Low
Rochell L. MacCosham
Joseph R. Maguire
Steve Moreland
Diana L. Olson
Brian D. Refshaw
David B. Roby
Kimberley D. Ruybalid
Eric R. Shinn
Tammy J. Vavra
Linda G. Weidner
Keller Williams Legacy One
Jeanne E. Fares
Kirk D. Flake
April D. Harper
Scott D. Kump
Troy K. Lau
Kathleen S. Norris
Theresa M. Phillips
Elaine S. Proffitt
Elena E. Rivera Woods
Nancy E. Velarde
Paul R. Woods
Keller Williams Legacy One Ocotillo Market Center
Angelica R. Aguirre
Jack T. Arnold
Tina E. Barton
Alma E. Fuentes
Michael R. Molina
Sheri L. Morrison
Ty Peters
Keller Williams Realty Southeast
Valley
Russell G. Baker
Bonnie S. Giordano
Daniel P. Jones
Ellen P. Miller
David J. Redding
David Torres
SEVRAR News Magazine December 2005 ι 15
CONT. NEW SEVRAR REALTOR® MEMBERS
Keller Williams Realty,
Ahwatukee
Kem Browning
Stan Bziukiewicz
Bram G. Chamness
Chun L. Crouse
Maria R. Gardiola
Carolyn H. Hickman
Chung-Yu LIn
Diana C. Marshall
Tammy E. Marston
Norma A. Pargas
Art C. Pierce
Michael G. Tucker
Keller Williams Realty, Sonoran
Living
Tasha C. Boersma
John C. Chapman
Vikki I. Colvin
Robert Dowdy
M. Elaine Fleming
Samuel B. Kelner
Rhonda W. Mitchell
Robert E. Scott
Lajuana L. Somerville
Stacey D. White
Keller Williams Southwest Realty
Petra Haugen
Robert Nield
Kent W. Mitchell Realty
Frank J. Cotter
Kent W. Mitchell
LaFlesch Realty, LLC.
Anthony V. Paterno
Larry John Wright RE, Inc.
Smita Dhole
Lisa Hebb
Aaron C. Huber
Brent M. Yoches
Larry Mather, Broker
Larry D. Mather
Long Realty Alliance
Colleen A. Aver
Matthew R. Bernard
Lauren M. Collignon
Rafael M. Douglas
Kellie A. Greene
Robin M. Harris
Danielle N. Hutton
Joanne Mills
Scot F. Olson
Alicia Rodriguez
Richard G. Shumway
Gregory M. Test
Dmitry M. Zotman
M & B Realty
Roxann D. Heussner
Majac Realty
Marilyn D. Jackson
Mandalay Realty
Stephen L. Fodor
Maria Silva Realty
Maria A. Silva
Maricopa Realty & Trust
Heidi M. Tarvin
Market Watch Investment, L.C.C
Glenn Bezuyen
Marsh Real Estate and
Investments, Inc
Rick D. Ullery
MG Prime Realty
Joseph P. Pagaduan
MLS Realty Southwest
James C. Schaller
Model Home Center, Inc.
Carol A. Beckett
Christopher M. Burrows
Marci Trim
Mountain Sage Realty
Allison Britton
Nickie L. Moore
Travis B. Sanders
Norm J. Tanner
Luan D. Vu
N.B. Andrews and Associates
Nicholas B. Andrews
Network Realty & Investment
Inc.
Luana M. Bean
Thomas M. Mura
NuWay Realty
LuJuana Moody
Park Place Realty, L.L.C.
Patricia A. Sokalick
PJ Property Management &
Leasing
Patrice A. Velasco
Plumb Realty
Stephanie S. Burgen
Norma D. Mota
Prime Realty Group
Anna L. Short
Professional Real Estate Partners
Michael P. Stang
Danila R. Vecchies
Alecia R. Vollin
Prout and Associates
Randi B. Prout
Proval
Craig R. Rebeck
Prudential American Asso. R.E.
Faye A. Brown
Alex M. Kerns
Kenneth Kim
Dusty S. Kryder
Sharon K. Wild
Prudential American Associates
Marianna R. Bapple
Dennis L. Brokaw
John E. Brooks
Catherine T. Cataldo
16 ι SEVRAR News Magazine December 2005
Karen E. Crispeno
Daniel W. Kroy
Matt J. Patton
Slade C. Richards
David D. Vujanov
Jessica A. Wipf
Fiona D. Worthy
Prudential Arizona Properties
Willie B. Howard
Greg L. Howard
Amy J. Kaufman
Monika Nanda
Jennifer M. Perrotta
Michelle L. Schreiber
Queen Valley Properties, Inc,
Leslie R. Bryant
Phyllis M. Joyce
Re/Max 2000
Michelle L. Book
Staci L. Fanchini
Caesar A. Frondozo
Jennifer A. Hannan
Cathleen D. Jones
George Katona
Michelle L. Lee
Michael A. Lemons
Ken A. Mayo
Kenneth C. O'Haver
John E. Pascoe
Kristina L. Passeno
Dorothy L. Ralston
Payam H. Raouf
Gurinder Singh
Re/Max Achievers
Michael M. Bednarz
Terri L. Roan
Cory A. Whyte
Re/Max Alliance Group
Adrienne L. Bryant
Roberta L. Constantineau
Stephen E. Drum
Re/Max Anasazi Realty
Nancy F. Hawkes
David S. Lorti
Craig A. Lucas
Re/Max Desert Affiliates
Nicole L. Bernal
Re/Max Elite Realty
Sali H. Daiza
Dale L. French
Alan M. Mandel
Nathan A. Murphy
Re/Max Gateway Red Mountain
Natalie E. DiBernardo
Larry F. Haidek
Re/Max Power Realty
James E. Hurley
Scott M. Phillips
Cindy L. Rickard
Re/Max Select Team Realty
Lisa J. Arnold
Realty Executives
Stacy Bullock
Eric M. Cavner
Shahnaz Currim
Tiffany M. Glazier
William J. Gonzalez
Jason P. Hansen
Jerusha L. Johnson
Emily L. Tice
Rudi L. Williams
Michael M. Kempton
Realty Executives-Ahwatukee
Norman R. Cholagh
Superstition Realty
James E. Moyle
Windermere Copper Desert
Properties, Inc.
Don H. Flanders
Alexandria L. Walden
Realty USA Southwest
Johanna E. Perez
The Conway Team Real Estate
Tyson E. Martinez
World Savings and Loan
Mitchell S. Layton
Red Brick Realty, L.L.C.
Matthew K. Byers
Marya R. Kosisky
Patricia L. Lederman
Laval S. Watson
Michelle A. Webb
The Matthews Group Realty
Renae Hemphill
zipRealty.com
Alexis L. Contreras
Jenell M. Fox
Craig F. Skipper
REO Realty
Tiffiny A. Lilley
Robin W. Skelton
Results Guaranteed Realty
Deborah M. Ethier
David M. Gorman
Riptide Properties
Luke A. Del Bianco
Sabrina Greenwood
Ross Realty
Frank D. Rosenberg
Russ Lundell
Seth W. Grasteit
Russ Lyon Realty Company
Heather R. Horvath
Becca E. Sharp
Saguaro Mountain Realty
Catherine Connery
Sessions Real Estate
Ronald Steiner
Shimp & Assoc. Real Estate Bro
Peter Daniel
Hondo C. Judd
Shivka Realty
Brian Daw Jr.
Debra M. Novak-Scott
Signature Properties
Bill Hammond
Statesman Corp. USA, Inc.
Georgette Kelly
Sunbelt Business Advisors, LLC
Tower Appraisal Group
Matthew P. Cox
Trails and Paths Premier Prop
Colin S. Whicher
Transcity Property Management
Shane J. Dahlen
Upland Group, Inc.
William R. Douglass
US Preferred Realty
Brian D. Appel
Susan K. Beane
Cinde Pursley
USA Prime Real Estate
Emily A. Bertram
Brad K. Hekekia
The more you know about
your community…
The more you become
involved in the area that
you live and sell in…
The more successful you
are likely to be…
Valley National Realty
Rebecca Carlo
Valleywide Premier Properties,
Inc.
Edward A. Chambers
Jenny J. Lee
Rudolph Lyons
Jennifer E. McGuffin
Mary J. Morgan
Mary Lou R. Sanchez
Keri L. Slack
West USA Realty
Dohyon Cha
Christina A. Chitwood
Cynthia D. De Santi
Russell A. Diehl
Homer A. Ferguson
Gabriel Padilla
Judy M. Parker
White House Properties
Chad J. Lambson
BE ONE OF THE FEW
SELECTED TO THE 2006
SEVRAR LEADERSHIP
PROGRAM
Get your application today!
www.sevrar.com/pdfs/
leadership2006.pdf
SEVRAR News Magazine December 2005 ι 17
18 ι SEVRAR News Magazine December 2005
ABR DESIGNEES
GRI DESIGNEES
The Accredited Buyer Representative
(ABR®) designation is the benchmark of
excellence in buyer representation. This
list represents the SEVRAR members that received their ABR
designation during the period of October-November 15, 2005.
The Graduate REALTOR® Institute (GRI)
symbol is the mark of a real estate professional
who has made a commitment to providing a
superior level of professionalism services by
earning the GRI designation. This list represents the SEVRAR
members that received their GRI designation during the period of
October-November 15, 2005.
Lesa S. Bockhorn, ABR
Call Realty, Inc.
Jean Ann Bodwin, ABR GRI
Century 21 R.A.N. Realty
Kathy A. Camamo, ABR GRI
Phoenician Properties
Linda L. Carlson-Smith, ABR GRI
Re/Max 2000
Robert J. Castellini, ABR
Realty Executives
Amy R. Loria, ABR
Prudential Arizona Properties
Stephanie A. Blaine, GRI
Re/Max 2000
Monica P. Greenman, ABR GRI
West USA Realty
Stephen D. Bothwell, ABR GRI
Model Home Center, INC.
Carol Hodges, GRI
Keller Williams Integrity First Realty
Marilyn M. Merrill, ABR
Farnsworth Realty & Management
Kathy A. Camamo, ABR GRI
Phoenician Properties
Sue Lorentzen, ABR GRI
Keller Williams Legacy One
Suzy O'Reilly, ABR
1st USA Realty Professionals
Peter J. Celenza, GRI
1st USA Realty Professionals
Carole A. Molnar, GRI
Century 21 Arizona Foothills
Marsha A. Dorris, GRI
Lake Realty
Andrea L. Ortega, GRI
Model Home Center, INC.
Joy R. Dugie, GRI
Re/Max Commercial Investment
Nancy D. Perry, GRI
Re/Max 2000
Blaine Erie, ABR GRI
Leisure World Realty
Brian Rhode, GRI
DPR Realty
Marion J. Gamez, ABR GRI
Re/Max Alliance Group
Casey R. Rhode, GRI
DPR Realty
Renee Y. Good, ABR GRI
Re/Max 2000
Audry Wolff, ABR GRI
Century 21 Club Realty
Alison McAteer, ABR
Russ Lyon Realty Company
Catherine M. Pedersen, ABR
1st USA Realty Professionals
Amy Cooper, ABR
Coldwell Banker Residential
Brokerage
Carol A. Prusa, ABR
Re/Max Elite Realty
Carole A. Day, ABR
Keller Williams East Valley
Carolyn S. Rhinehart, ABR, GRI
Keller Williams East Valley
Deena L. Fischer, ABR
Keller Williams Integrity First Realty
Melissa Selleh, ABR
Keller Williams East Valley
Jamie Geiger, ABR
Keller Williams East Valley
Veronica M. Vega, ABR
Re/Max Achievers
Anthony T. Gendill, ABR
CONDObrokers
Jorge Villafana, ABR
Century 21 Platinum Real Estate
Debbie K. Gendron, ABR
Model Home Center, INC.
C. Denise Wedepohl, ABR
Heritage Success Realty, LLC
Kelly Grant, e-Pro GRI
Re/Max 2000
E-PRO DESIGNEES
The REALTOR e-PRO® Certification is
NAR’s certification raising the bar for
REALTORS® in Internet & technical
expertise. This list represents the SEVRAR members that received
their e-PRO® designation during the period of October-November 15,
2005.
Linda M. Gibson, ABR
Home One Real Estate Services
Clara Gonzalez, ABR
Model Home Center, INC.
Timothy Robert Hale, ABR
Curtis Johnson Realty
Kimberly Helfenbein, ABR
Re/Max Achievers
Kelly Grant, e-PRO, GRI
Re/Max 2000
Margaret R. Hodson, ABR
Prudential Arizona Properties
Barbara L. Humphries, ABR GRI
Re/Max Achievers
MARK EDWARDS
Gary S. Humphries, ABR
Re/Max Achievers
Jan Jackson, ABR
Century 21 Platinum Real Estate
FLEET INTERNET MANAGER
HYUNDAI OF TEMPE
8050 S. AUTOPLEX LOOP
TEMPE, AZ 85284
Sue Lorentzen, ABR GRI
Keller Williams Legacy One
480-961-4800
480-296-1040
We offer low, no-haggle
prices, great selection,
with America’s
Best Warranty.
Stacia L. Kurcz, ABR
Re/Max Gateway Red Mountain
Stacie Kvanvig, ABR
Russ Lyon Realty Company
phone:
mobile:
5-STAR CRASH
SAFETY RATING
National Highway Traffic Safety Administration
THE ALL-NEW
2006 SONATA
SEVRAR News Magazine December 2005 ι 19
CCIM COURSE
CI INTRO – INTRODUCTION TO COMMERCIAL
INVESTMENT REAL ESTATE ANALYSIS
Mesa, Arizona
January 23-24, 2006
Enhance your knowledge! This introductory course provides an overview of every aspect of commercial
real estate – from property inspection through follow-through after the property is sold. You will be introduced to the many ways to profit in the multi-faceted, dynamic field of commercial investment real estate. Learn with and from your peers and expand your contacts among commercial property practitioners.
Every phase of commercial real estate analysis is represented through a real-world application to a real
property.
Course Outline Course Location
• Learn the financial calculator
• Overview of Commercial Investment Real Estate
• Understand Commercial Leases
• Learn the basics of Investment Analysis
• Mortgage Loans
• Comprehensive Case Study
Course Credits
• 1 CCIM Elective Course Credit
• 16 CE Credit hrs Broker/Sales – Arizona
• Visit the CCIM Web Site for CE credits in your state
• CPE Units - Pending Approval (for further information regarding CPE credit, please visit the NASBA
website at www.nasba.org)
Location
SEVRAR, 1363 S Vineyard, Mesa, AZ 85210, Tel: 480-833-7510
Date and Time
January 23-24, 2006 (First day check-in: 7:30 – 8:30 a.m.)
Class: 8:30 a.m. – 5:30 p.m.
Tuition
$325
Register by phone at (800) 621-7027;
Register online at
https://www.ccim.com/education/ccim_education/coursereg.jsp
ENTER TO WIN A FREE
MEMBERSHIP!
SEVRAR staff has mailed the annual membership Dues Statements
to all members. Watch your home mail boxes for your personal
copy.
By simply updating your Communication Consent form, you will be
entered to win a FREE SEVRAR Membership!
Visit www.SEVRAR.com/pdfs/freemembership.pdf for an
entry form.
Entries accepted until 12:00am, Sunday, January 15, 2006.
Submission accepted by mail (postmarked) with dues payment or
via facsimile (time and date stamped). Drawing is for local
membership dues only. Winner will be notified via telephone and
local dues will be reimbursed.
20 ι SEVRAR News Magazine December 2005
DECEMBER EDUCATION SCHEDULE
Monday, Dec. 5
8:00am to 12:00pm / Orientation for
New REALTOR® Members @ SEVRAR
1:00pm to 4:00pm / The Code @
SEVRAR
Tuesday, Dec. 6
9:00am to 12:00pm / I Represent
Who @ Ahwatukee
Wednesday, Dec. 7
9:00am to 12:00pm / Residential
Purchase Agreement Release @
SEVRAR
1:00pm to 4:00pm / Housing Fair 4
All @ SEVRAR
Thursday, Dec. 8
9:00am to 12:00pm / Broker Management Clinic @ Apache Junction
Monday, Dec. 12
8:00am to 12:00pm / Orientation for
New REALTOR® Members @ SEVRAR
1:00pm to 4:00pm / Code of EthicsDuties to REALTORS® @ SEVRAR
Wednesday, Dec. 14
9:00am to 12:00pm / Mold a Growing
Concern @ SEVRAR
1:00pm to 4:00pm / Not On Your Life
Safety Class @ SEVRAR
Tuesday, Dec. 20
9:00am to 12:00pm / Minor Issues,
Major Problems @ Ahwatukee
Wednesday, Dec. 21
9:00am to 12:00pm / Legalistically
Speaking @ SEVRAR
1:00pm to 4:00pm / Broker Management Clinic @ SEVRAR
Thursday, Dec. 22
9:00am to 12:00pm / This SPDS For
You @ Apache
Junction
Wednesday, Dec. 28
9:00am to 12:00pm / From Lincoln to
Now @
1:00pm to 4:00pm / You Will Pay Me
Won’t You @ SEVRAR
LOCATIONS:
SEVRAR
Conference Center
1363 S. Vineyard
Mesa, AZ 85210
Tel: 480-833-7510
AHWATUKEE
Ahwatukee Foothills Health
Center
4545 E. Chandler Blvd.
Phoenix, AZ 85048
Tel: 480-961-2300
APACHE JUNCTION
Express Inn
1101 W Apache Trail
Apache Junction, AZ 85220
Tel: 480-982-9200
CONVENIENT & COMPLETE
AUTOMOTIVE REPAIRS AT
COMPETITIVE RATES DIRECTLY
AT YOUR HOME OR BUSINESS.
•
•
•
Batteries
No Starts
Brakes
•
•
•
Timing Belts
Diagnostics
Cooling Systems
AND MUCH MORE!
Steve McManus, Owner
Alan Head, Owner
FREE CLASSES FOR MEMBERS!
(NON-MEMBERS $5.00 / INACTIVE MEMBERS $10.00)
REGISTRATION
Seats fill up quickly – please PRE-REGISTER.
PHONE: 480-833-7510
FAX: 480-835-1329
ONLINE: www.sevrar.com (under Education)
F a st Mob ile Au to R epa ir
P.O. Box 40905 ı Mesa, AZ 85274
SEVRAR News Magazine December 2005 ι 21
DRY MOUTH AND YOUR ORAL HEALTH
Oral health is so much more than a wonderful smile.
Poor oral health can have a very significant impact
on the quality of life. In many cases, the condition of the mouth
mirrors the condition of the body as a whole.
By Dr. Tony Hashemian
ry mouth (xerostomia) is the condition of not having enough saliva in the
mouth. The saliva in your mouth performs many important functions: it
lubricates and protects teeth and the soft tissues of the mouth such as
gums from decay and infection, helps you chew and swallow, and helps digest
food. Symptoms of dry mouth will include extended periods of thirst, dryness,
a sticky sensation in the mouth, roughness of the tongue, burning sensations,
trouble chewing, swallowing and speaking, sores or infections in the mouth,
and bad breath.
Causes of Dry Mouth
Dry mouth is regarded as a symptom, not a disorder of itself, and can be the
result of several causes. Dry mouth is an unfortunate side effect of a large
number of medications, both prescribed and over the counter. Read the information on the drugs you take, and inform your physician or dentist if you are
experiencing side effects. Sometimes a prescription or drug dosage can be
adjusted to alleviate problems. Dry mouth may also be caused by disease, such
as Sjogren’s, Parkinson’s, and diabetes. Hormonal changes associated with
menopause and pregnancy, chemotherapy or radiation therapy, and stress may
also be factors.
Dry Mouth and Your Oral Health
It is critically important that you maintain the highest level of oral hygiene if
you suffer from dry mouth syndrome, whatever its cause. Saliva protects and
cleans the teeth and gums and the entire oral cavity. People with dry mouth
22 ι SEVRAR News Magazine December 2005
are at increased risk for cavities and periodontal disease. Brush and floss frequently. Inform your dentist of your condition, and provide him or her with a
complete medical history, including a list of drugs you are currently taking,
both prescription and non-prescription. Some steps worth considering:
•
•
•
•
•
•
Increase fluid intake—keep water with you and take small sips
through the day
Use sugar free gum or hard candy to stimulate saliva production
Reduce or eliminate the use of caffeine, alcohol, and carbonated
drinks
Use a saliva substitute (available at most pharmacies)
Use an air humidifier
See your dentist regularly
Your dentist will work with you to manage this problem and minimize its adverse effects.
Dr. Tony Hashemian has been creating beautiful smiles for more than nine years in the
Valley of the sun. He is a graduate of Creighton University School of Dentistry in Omaha,
Nebraska. Dr. Hashemian is also a graduate of the University of Minnesota with a Bachelor
of Arts in Human Physiology. In addition, Dr. Hashemian is a provider of the Appleton
SEVRAR MEMBER BENEFIT PROVIDERS
SEVRAR is pleased to provide you with a variety of potential savings. Benefits are made available to you
by vendors
who recognize
the buying
power of an organization
suchSUPPORT
as ours. Throughout
the year
we MEMBERS
Free ASU Ticket
Package
For Your
Clients
FREE TECH
SERVICE
FOR
strive to bring you the best in member benefits.
DISCOUNTED CURVES
MEMBERSHIP
DENTAL PLAN FOR YOU AND
YOUR ENTIRE FAMILY
Any club strengthens your body. Only Curves
strengthens your resolve. At Curves, we give
the support you need to achieve 30-minute
fitness and commonsense weight loss.
If you are looking for low cost dental coverage
in a family dental plan, you're in the right place!
Appleton Dental Plan is a discount dental plan
that provides affordable dental coverage to the residents of Arizona.
We offer individual dental coverage and family dental coverage in Arizona.
Take advantage of the special offer for SEVRAR members for just $29. / per
month*
SouthEast Valley Curves Locations:
Ahwatukee
NWC Chandler Blvd & S. Mountain Pkwy
(40th Street) / Tel: 480-759-4340
Apache Junction
Apache Trail & Phelps / Tel: 480-474-0733
SWC Signal Butte & Apache Trail / Tel: 480380-0822
Chandler
SWC Chandler Blvd & Kyrene / Tel: 480753-5503
SEC Ray Rd. & Dobson / Tel: 480-786-3909
NWC Queen Creek & Alma School / Tel:
480-917-5700
NWC Chandler Heights & Gilbert / Tel: 480883-2300
Gilbert
SEC Elliot Rd & Mc Queen / Tel: 480-5581070
NEC Ray Rd & Val Vista / Tel: 480-917-0020
SEC Pecos & Higley / Tel: 480 988-2449
Gold Canyon
NEC US 60 & Superstition Mountain / Tel:
480-982-0333
Mesa
NWC Baseline & Extension / Tel: 480-8382151
NEC University & Extension / Tel: 480-8122787
SEC Southern & Gilbert / Tel: 480-892-2618
SWC McKellips & Gilbert / Tel: 480-8442900
¼ E of Power on Main St. / Tel: 480-3254964
SEC McKellips & Recker / Tel: 480-218-9500
SEC Guadalupe & Sossaman / Tel: 480-9695856
SWC Signal Butte & Apache Trail / Tel: 480380-0822
We are not a dental insurance company, yet we have many of the same
benefits and few of the restrictions of traditional health insurance. In addition
our plan offers a higher level of benefits in certain areas, such as no yearly
maximum, no pre-existing clauses, and no waiting periods.
You will realize considerable savings with Appleton Dental Plan. Signing up is
easy to do. Under the Plan you are entitled to discounted fees from our
participating dentists that are significantly lower than those customarily
charged by dentists in your area. Visit www.appletondental.com for more
information.
■■■
APPLETON PLAN RATES
Queen Creek
SWC Chandler Heights & Power / Tel: 480840-3000
Tempe
SEC Mill Ave & Baseline / Tel: 480-894-5120
NEC Warner & Rural / Tel: 480-456-5120
SEC University & Hardy / Tel: 480-921-1887
*Special corporate rate includes 1 time setup fee of $29.00, plus $29.00 per month with a
12-month commitment including automatic checking withdraw. Not valid with any other
offer.
■■■
ASU TICKETS
Individual
$120.
SEVRAR
$60.
Individual +1
$160.
SEVRAR
$80.
Family
$245.
SEVRAR
$120.
FREE TECHNICAL SUPPORT
FOR MEMBERS
SEVRAR is pleased to provide the
TECH HOTLINE as an additional
member benefit.
Who’s covered? The entire SEVRAR membership is covered.
Take advantage of this great offer—the ASU Welcome Package specifically designed as a closing
gift to your clients.
Clients will have their choice of 4 FREE tickets to
Football, Men’s Basketball, Women’s Basketball or
Baseball. (or any ticketed Olympic Sport such as
Women’s Gymnastics, Women’s Soccer, Softball,
Women’s Volleyball, Wrestling, or Track and
Field). Plus, 10% off merchandise at Sparky’s Stadium Shop at Sun Devil Stadium and a free copy of Twelve Great Moments in ASU Athletic History CDROM.
Submissions will be accepted beginning September 1, 2005. REALTORS® will
be required to complete a claim form with a copy of either a MLS Agent Report
or a Final HUD-1 Closing Statement. Offer is valid to your “buyer” clients only.
(Random audits will be conducted to ensure authenticity.) Visit
www.sevrar.com/pdfs/asu.pdf for all the details.
What info do you need? Your NRDS ID number, office address, and phone
numbers are all provided to the tech hotline provider to verify membership, so
have them handy for reference info.
What’s covered? Most major brands of computers, laptops, printers, scanners, digital cameras, PDAs, etc. As well as, most major brands of software
products, such as Microsoft Windows, Top Producer, WinFax, ACT!, etc. Internet issues related to Microsoft and Netscape browsers and common email clients (Eudora, Outlook, Outlook Express, etc.) are supported.
Not Covered? Any MLS related issue (please contact your MLS provider for
assistance) and Networking issues.
Hours:
Toll Free:
E-mail Address:
9:00am to 5:00pm / Monday through Friday
888-618-3400
[email protected]
■■■
■■■
SEVRAR News Magazine December 2005 ι 23
ADOT TO OPEN FREEWAY SECTION
he Arizona Department of Transportation (ADOT) with
city officials prepare to open the next section of the
Santan Freeway. Starting from Arizona Avenue to
Gilbert Road, construction crews are completing the 3.1
mile section by working on the final items such as; the
electrical system, traffic lights, and rubberized asphalt.
Residents are invited to attend the freeway party
scheduled for Saturday, December 17th. The following
Monday, December 19 will mark the first day for
commuters to tryout the new section of freeway.
By the end of next year the final segment of the Santan
Freeway will connect 12 miles from Gilbert Road to Power
Road and meet with the U.S. 60 interchange. Upon
completion, the entire Santan Freeway will be approximately 25 miles in length.
24 ι SEVRAR News Magazine December 2005
TECH HOTLINE TECH TIPS:
NO PHOTOS, NO BUYERS, NO KIDDING
How many agents does it take to put a photo on the web? Answer: One. But you’d never know it by looking
at some real estate sites. Recent studies put the numbers around six in ten listings with one photo of the property.
By Matthew Ferrara
hich leads to a second question:
Question: How many buyers do you
get without a photo on the listing?
Answer: Zero. No kidding!
It’s no joke. Too many online listings
lack important elements of Internet
marketing. For starters, textual content is usually minimal at best: less
specs end up on the web than end up
on fancy printouts, leaving web listings with the bland “2 bed”. “2 bath”
and hardly anything else about the
rest of the home. And some listings
with descriptions look undecipherable, full of word abbreviations no
normal buyer cares to untangle. At a
bare text level, too many agents
continue to treat the Internet like a
newspaper ad, conserving type as if it
cost per letter, when a web-page
ideally could hold hundreds of words.
And most mysterious of all, almost
four in ten listings lack photos. Not
even one.
It’s a mystery, since most real estate
agents claim to own a digital camera.
And they seem to have no problem
making printouts with photos, or
mailing postcards with multiple images. Yet, on page after page of
Internet listings, Joe Consumer finds
nothing but bizarre boxes stating,
“Too new for photo” or “Photo Missing”.
many agents. Browse any for-sale-byowner web sites, where listings with
any photos most likely have multiple
photos. Why? Because the sellers
bought the same camera you did;
they just have the motivation to use
it. Click, click, click and they can add
a dozen photos faster than many a
REALTOR®. They can do it in real
time, within seconds of purchasing an
online ad.
Oh, sorry, you already knew that. It’s
been a major concern lately, that
sellers can create attractive, compelling marketing pieces online just like
the professionals can. Why, then,
would they possibly need you, especially when any “preview” of your
work reveals 40% of listings without
a single photo? Looks to them like,
for four in ten sellers, you couldn’t be
bothered to do the marketing right.
Internet listings without photos get
no clicks. None. Not even a quick
glance. Buyers don’t take the time to
click text-only ads, just like they
never read text-only classifieds in the
newspaper. Ever see a listing sheet
without a photo? Didn’t think so. So
why do we see so many photo-free
listings online?
Well, it’s not because of hard technology, that’s for sure. Agents can upload photos into company pages in
seconds. And it’s not lack of hardware: most agents with photo-free
listings on the web don’t have any
problems using their digital camera to
print photo-full flyers. It just seems
like 40% of agents are not doing their
job.
Oh, well, the photos get up there
within a few days, you say? A few
days in an on-demand world is almost
as bad as never. Unless you are hoping your sellers will forget their home
is for sale for a few days after they
hire you, “a few days” is just a poor
excuse, isn’t it? A few days? Harrumpf!
Not you, you say? Your listings have
photos. Well, don’t congratulate yourself just yet. Even if you have a photo
or two on every listing, when other
agents in your company fail to upload
photos, your company’s web site will
still look partially empty. Any prospective seller who previews your
photo-lacking company site may not
invite anyone to make a presentation.
So it’s not just your photos that are
important; it’s a company-wide competitive issue.
Heck, if your competitors are smart,
they’ll use this fact when comparing
themselves to you in a presentation.
Imagine a competitor previewing
your company site, determining how
many listings lack photos, and then
mentioning those stats as a powerful
comparative statement when they
compete for the same listing. We do
it all the time in this industry. We
have this feature, they don’t; they do
this to market the home, we don’t.
Well, what about, we have almost
twice as many photos per listing on
our web site as they do. Will that
make a difference to you, Mr. Seller,
when choosing someone to market
your home online?
You bet it will.
■■■
Too new for a photo? What do you
say to that? That you didn’t have
time to take a photo the night you
took the listing contract (i.e., the
night you were hired)? That it’s the
office administrator’s job to upload it
to the web site? That it’s too hard to
upload a photo? Give me a break. If
those are your excuses, let’s hope
nobody tells your sellers. For every
listing without a photo, the only explanation is: The listing agent failed
to do their job!
How does this happen? Listing agents
obviously arrive at presentations with
lots of color images, photos of the
company, their photo on a personal
resume, glossy photos of past consumers. And the bottom line argument of any listing presentation is
mostly; “Hire me because I’m the
marketing expert”. So what’s the deal
with Internet listings without the
most important marketing element the photo?
In fact, some sellers already promote
their properties online better than
SEVRAR News Magazine December 2005 ι 25
1
8:15am AHWATUKEE
Marketing Meeting
CALENDAR OF EVENTS
9:00am APACHE JUN.
Marketing Meeting
9:00am SAN TAN AREA
Marketing Meeting
4
5
6
8:15am CHANDLER
Marketing Meeting
8:15am TEMPE
Marketing Meeting
7
8:30am MESA / EAST
MESA Marketing Meeting
2nd Annual SEVRAR
Classic 100 Golf
Tournament
11
12
13
1:00pm Finance
Committee Meeting
10:00am MLS
Committee Meeting
8:15am GILBERT /
HIGLEY
Marketing Meeting
12:00pm Government
Affairs Committee
Meeting
18
19
20
3:00pm Affordable
Housing Committee
Meeting
25
26
27
DECEMBER
8
9
10
16
17
8:00am MARICOPA
Marketing Meeting
9:00am Affiliate
Committee Meeting
8:15am AHWATUKEE
Marketing Meeting
15
9:00am SAN TAN AREA
Marketing Meeting
1:00pm Board of
Directors Meeting
21
22
8:15am TEMPE
Marketing Meeting
7:30am Commercial MLS
Committee Meeting
8:15am GOLD CANYON
Marketing Meeting
8:00am MARICOPA
Marketing Meeting
28
29
23
24
CHRISTMAS EVE
30
8:15am GILBERT /
HIGLEY Marketing
Meeting
SEVRAR CLOSED
3
9:00am APACHE JUNC.
Marketing Meeting
8:15am TEMPE
Marketing Meeting
8:15am CHANDLER
Marketing Meeting
CHRISTMAS DAY
14
2
SEVRAR CLOSES @
12:00pm
31
NEW YEAR’S EVE
8:15am TEMPE
Marketing Meeting
1
2
NEW YEAR’S DAY
SEVRAR CLOSED
3
8:15am CHANDLER
Marketing Meeting
4
8:15am TEMPE
Marketing Meeting
8:30am MESA / EAST
MESA Marketing Meeting
5
9:00am APACHE JUN.
Marketing Meeting
9:00am SAN TAN AREA
Marketing Meeting
8
9
10
10:00am MLS
Committee Meeting
8:15am TEMPE
Marketing Meeting
12:00pm Government
Affairs Committee
Meeting
15
16
MARTIN LUTHER
KING DAY
SEVRAR CLOSED
23
17
8:15am CHANDLER
Marketing Meeting
1:00pm Finance
Committee Meeting
24
18
8:15am TEMPE
Marketing Meeting
13
14
20
21
27
28
9:00am Affiliate
Committee Meeting
29
8:15am AHWATUKEE
Marketing Meeting
19
9:00am APACHE JUNC.
Marketing Meeting
9:00am SAN TAN AREA
Marketing Meeting
8:30am MESA / EAST
MESA Marketing Meeting
1:00pm Board of
Directors Meeting
25
8:15am TEMPE
Marketing Meeting
30
12
JANUARY
8:00am MARICOPA
Marketing Meeting
8:15am GOLD CANYON
Marketing Meeting
8:15am GILBERT /
HIGLEY Marketing
Meeting
29
30
26
7:30am Commercial MLS
Committee Meeting
8:00am MARICOPA
Marketing Meeting
= SEVRAR Meeting
= SEVRAR Marketing Meeting
= SEVRAR Event
= Holiday
= Regional / National Event
= SEVRAR Member Benefit Presentation
26 ι SEVRAR News Magazine December 2005
7
11:30am 2006 SEVRAR
Installation Luncheon
3:00pm Affordable
Housing Committee
Meeting
22
11
8:15am GILBERT /
HIGLEY Marketing
Meeting
6
8:15am AHWATUKEE
Marketing Meeting
We’re embarking on a new year.
Join us and start enjoying the endless possibilities where...
MEMBERSHIP HAS ITS REWARDS.
It begins with the 2006 Installation of Linda Berg, President
along with SEVRAR Officers & Directors
Membership has its rewards.
The SouthEast Valley Regional Association of REALTORS ®
Wednesday, January 11, 2006
11:30am to 2:00pm
Hilton Phoenix East/Mesa Hotel
1011 W. Holmes Avenue
Mesa, Arizona 85204
Mr. Bill Jilbert, Emcee
&
MR. ELLIOT POLLACK
Special Guest Speaker
Please RSVP by Friday, January 6, 2006
Contact Barney Thornton at Telephone: 480-833-7510 for any questions or simply complete and submit the form below.
2006 SEVRAR BOARD INSTALLATION TICKET & TABLE RESERVATION FORM
Name
Company Name
Billing Address
Suite #
(
(
)
Telephone
(As it should appear if you are sponsoring a table.
City
)
(
Company Fax
Check Enclosed
State
Zip
)
Mobile Telephone
Please charge my:
American Express
MasterCard
Visa
E-mail Address
Card Number
Exp. Date
Billing Zip Code
$
Signature
Charge Amount
Please mail my ticket/s to the above address.
Please hold my tickets at the venue door.
DE ADLI NE / FRID AY, JANU ARY 6t h. Complete Form and Fax to: 480-835- 1329
The SouthEast Valley Regional Association of REALTORS® I 1363 S. Vineyard
Sponsored Table (Table seats eight (8).
Includes Company reservation signage at table.)
_______ x $175. ea = $________
Installation Ticket (Table seats eight (8).
_______ x $ 25. ea = $________
Total Due $_______
I Mesa, AZ 85210 I Tel: 480-833-7510 I Fax: 480-835-1329 I www.sevrar.com
SEVRAR News Magazine December 2005 ι 27
136 3 S . V in ey a r d
M esa, A Z 85 210