Dedar - The Prime

Dedar: a family passion
Dedar is an acronym formed from Design D’Arredamento.
Founded in 1976 by Nicola Fabrizio, a manager of industrially produced Italian design furniture, together
with his wife Elda who has always been passionately fond of fabrics and carpets, Dedar continues to be a
family passion even today: Nicola and Elda, the founders, Caterina e Raffaele, the second generation with
their vision for the future.
Distribution
Just 12 people 15 years ago, an International team of 100 people today.
A team in constant expansion.
Dedar operates directly in Italy, France, UK, Germany, Russia, UAE and, across a select network of
distributors, retailers and agents, it serves 70 other countries.
500.000 metres of stocked fabric enable 98% of orders to be immediately available for delivery.
The partnership with Hermès
Dedar is a partner of Hermès in the production and distribution of its homefabric and wallpaper collections.
This cooperation fuses the experience and know-how of Dedar with the richness of the Hermès creative
universe, on a foundation of values cherished by both : the constant quest for excellence and a strong family
spirit. The collections designed under Hermès artistic direction are available at all Dedar shwrooms and a
through a selected distribution network.
The Showrooms
A space open to the general public conceived as a textile library in which to browse, handle and freely
coordinate the fabrics, wallpapers and trimmings of the Dedar and Hermès collection. Armchairs,
screens, cushions and drapes all feature Dedar products so that they may also inspire new applications.
The Showrooms
Milan, via Fiori Chiari
The Showrooms
Paris, rue Bonaparte
The Showrooms
London, Design Centre Chelsea Harbour
The Showrooms
Munich, Widenmayerstraße
The Showrooms
Moscow, Bolshoy Nikolopeskovskiy
The Collection
Free-roaming inspiration, elegance, force of expression, the desire to experiment, a passion for precious
qualities and extensive color ranges are at the heart of Dedar’s collection, made of more than 300
articles and 3.000 colourways.
The Collection
Creativity and research are two aspects of a unique process, focused on achieving the technical and
aesthetic excellence which have always been the hallmark of the Dedar collection. Technical research,
harmoniously balanced between tradition and innovation, converts into pleasing visual and tactile
sensations.
The Fabric Collection
Yarns are subject to careful evaluation: weight,
lustre,
torsion,
gauge
and
colour
performance.
The finalization of all aspects of production
represents a delicate balance between the desired
aesthetic
result
and
technical-functional
characteristics.
Time and attention are dedicated to the control
procedures, storage, packaging and shipment, to
ensure that the fabric reaches its final destination
in perfect condition.
Laboratory and packaging tests are a
prerequisite condition to offering professionals,
architects, interior designers, craftsmen and endusers vital information on which to base their
decisions regarding application, making up and
after care.
The Fabric Collection
To Be
Love for beautiful materials and wide color ranges, bold and innovative colours, timeless elegance.
Whether precious, natural or technological, materials are lavish and artfully handled.
Adamo & Eva / Romeo & Giulietta / Tabularasa / Pallade / Fanfara / Passepartout / To Be / Amoir Libre / Aplomb /
Mademoiselle …
The Fabric Collection
Pure Damask
Refined elegance and force of expression characterize patterns and graphic motifs. Inspiration is
freely drawn from different styles and periods, materials and colors, or even influenced by fashion and
art. A strictly contemporary trait.
Brio / Ritzy / Mezzaluna / Audace / Ikat / Pavillon / Maestoso / Dedalus / Soleil Qui Brille / Louis / Wow / Ziggy / Jim /
About Flowers / Pavillon Moire / Losange Moire / Pure Damask / Silkyway …
The Fabric Collection
Zephyr
Sober and natural elegance. Natural fibers are treated with respect to enhance their intrinsic
characteristics: sober luminosity and a soft light hand. The new linen plains, stripes and chevron patterns
are endowed with the same softness as cashmere.
Trama / Alicudi / Labirinto / Brioso L / Ramage L / Nido / Nilos / Zephyr / Horizon …
The Fabric Collection
Basquette
Research and functional luxury
Extra-width, new yarns, innovative manufacturing techniques. Fabrics that are hardwearing, long-lasting,
fire-retardant or suitable for outdoor use.
Plushy / Oxford / Sansone / Ritzy / Sassy / Intrecci Collections / Bold Accents Collections / LC intrecci di lino / Esprit
Lin / ‘Outstanding Outdoors’ Collection …
Origami
The Fabric Collection
Zen
Lightweight sheers in linen, cotton, silk, metallic yarns, Trevira CS and washable fire-retardant fibers; plains,
stripes, geometric patterns, damasks, prints, fil coupé, gauze, weaves and extra-wide fabrics.
Flow / Network / Lou Lou / Origami / Zen / Volare / Zelo / Zeus / Lux / Sax / Tressage / Weave / Everest …
Zen
The Trimming and Wallpaper Collections
BABA’ – Passementerie Gourmande
Amoir Libre Wallpaper
Contract & Projects
Dedar fabrics, wallpapers and trimmings are to be
seen in prestigious hotel chains, in the most exclusive
boutique hotels and traditional hotel establishments,
in venues that stand as icons of contemporary
elegance, on luxury liners and private yachts.
The Contract Collection is made of a wide
selection of fire-retardant fabrics in more than 700
colors that combine the appearance of natural
threads to the practical characteristics of
hardwearing, easy to care for, fire-retardant Treviras
and polyesters. A collection of fire-retardant
wallpapers complete this product offering.
The Contract Department is focused on
developing and perfecting fabrics that are custommade in their design, technical characteristics and
workmanship, and provides solutions to the most
specific requirements. The fabrics in the collection
can be produced in FR versions for Contract
applications.
Fabric: Clarion 120
Buddha Bar, Manila, Philippines
Architect: George V Restauration
Fabric: Dragone
Town House Galleria, Milano
Architect : Ettore Mocchetti
Fabrics: Alhambra, Amanda, Aquarius, Darling,
Ricciolo,Vertigo, Voluta
Hotel Vendome / Parigi
Architect : Michele Bönan
Fabrics: Sassy, Poulette, Tabularasa, PIN016, PIN017
Four Seasons Hotel, Florence
Architect: Pierre-Yves Rochon
Fabric: Special Ikat fabric in Trevira CS
Hotel Le Burgundy, Paris
Architect:Vincent Bastié
Fabric: Special Dedalus
Restaurant Monsieur Bleu (palais de Tokyo), Paris
Architect: Joseph Dirand
Fabrics: Adamo & Eva, Alexander, Crossing, Nido
JK Place, Rome
Architect: Michele Bönan
Fabrics: Geometrie qui bouge, Sparks, Sansone, Tuxedo,
Land, Amoir Libre, PIN008, PIN018
Carlton Hotel, St. Moritz
Architect: Carlo Rampazzi
Fabrics: Plushy, Fancy
Palais Namaskar, Marrakech
Architect: Imaad Rahmouni
Fabrics: Ritzy, Achantus
Scott’s Restaurant, London
Architect: Martin Brudnizki Design Studio
Fabric: Brio
Cipriani Restaurant, Abu Dhabi
Architect: Michele Bönan
Fabric: Sansone
Special cooperations
Over the past few years, Dedar has met
several international designers and stylists.
These creative collaborations have given birth
to some truly unique creations which express
both the spirit of the designer and that of the
creative universe of Dedar, on which they
were inspired.
Bruno Frisoni, art director at Roger Vivier,
the New York designer Stephen Burks,
architects Michele Bönan and Tristan Auer,
Dimore Studio of Emiliano Salci and Britt
Moran are the first ones to have charted a
course that goes ahead year by year with the
search,
the
discovery
and
the
experimentation of new intuitions.
Special cooperations / Stephen Burks
DEDAR ROPING: a textile-based artistic object, originated from the encounter between Dedar and
the New York designer Stephen Burks.
The ropes, cut into a number of lengths and bound into bushels by belts composed of hand selected
Dedar trimmings, have become multifunctional poufs (a seating piece, a side table, an ottoman) with a
striking decorative intensity.
Special cooperations / Bruno Frisoni
Inspired by the Dedar outdoor trimmings, the French stylist Bruno Frisoni (Art Director at Roger
Vivier) realized a limited edition of stools, cushions … and coordinated shoes .
www.dedar.com
www.homefabrics.hermes.com
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The Dedar App for iPad and Android is available on App Store and Google Play Store