History - Bali Urban Oasis
Transcription
History - Bali Urban Oasis
History of The Brilliant Idea "For people who wishes to be successfull" Andri Tedjadharma How to apply an "IDEA" into a masterpiece to "satisfy" someone by "integrating the market demand, with the product that the market needs, with the correct location for it, with the culture of the people and surrounding nature, until the idea comes true that the people feel a significant change". "Bali Urban Oasis is the only working place" where you can "truly feel" nourished and fresh "just as if you're right at home in Bali". The feeling that you will never feel, where ever you are working at. CENTRIS GROUP THE MEANING OF “CENTRIS” Light that shines upon the World just like a palace. COMPANY PHILSOPHY HARMONY in RELATIONSHIP MEANING OF KKP AND URBAN OASIS PT KASIH KARUNIA PROPERTI MANAGEMENT President Director I Made Parwata, SH. The meaning of KASIH KARUNIA PROPERTI (KKP) it that the company felt sure that; “Because of God’s Gifts thats full of love, has lead all of us to do property business up until we finally found this brilliant concept” And the concept itself are called URBAN OASIS, which have the meaning of; “The Source of Life in The Middle of A Busy City” Because of the naming of the concept, hence the iconic logo of Urban Oasis are made as the following. (From left to right) Drs. Andri Tedjadharma I Made Parwata, SH. Dedy Ardikusuma Yan Krisnahari Meaning of Urban Oasis Logo Inspired as the source of life but also respecting the local culture and designed to it’s own specific details, PT Kasih Karunia Properti designed Urban Oasis logo which described as the following: Green Color symbolize the mangrove as a refreshing green view Blue Color symbolize the Sky and Ocean view as a calming blue view Flower symbolize Bali that’s full of Art with yellow color to describe happiness and prosperity A Temple in the middle and the highest among other buildings symbolize the culture and God are the highest of them all Buildings on the left symbolize the existing buildings in Bali Buildings on the right and are rising up symbolize Urban Oasis as a new area that will bring the professional and investors success in this place Silhouette of flower with gradient of blue to green hair hanging down symbolize the head or the top part of a Balinese dancer that are full of art Circle on the top left with UO initials symbolize the sun that always shines in daylight and the moon that shines at night History of The Brilliant Idea "One Stop Bali Business Destination" The basic idea of PT KASIH KARUNIA PROPERTI to launch this Urban Oasis Project comes from a deep and thorough research. Urban Oasis is the only working place, where you can “truly feel” nourished and fresh just as if you’re right at home in Bali. Based on our research of property businesses in Bali, almost all of the people who invest in Bali are mostly focusing on tourist facilities such as: HOTEL, RESTAURANT and ENTERTAINMENT FACILITIES including PROFITABLE CULTURE FACILITIES. But no one ever thought about the needs of a certain market segment that were never touched. This segment are “those that are doing any activities and/or working to fulfill the needs of facilities and supporting facilities in Bali”. Professionals such as: contractor, architect, consultant, marketing, lawyer, supplier, investor, mediator, legal consultant, notary, etc. "This market segment estimated about 15% out of 7,6 million people (2014) that visit BALI every year" History of The Brilliant Idea "One Stop Bali Business Destination" Therefore, WE CAN PRACTICALLY SAID THAT UNTIL TODAY, THERE ARE NO FACILITIES AND SUPPORTING FACILITIES FOR THESE PROFESSIONALS to interact in doing the process from their initial meeting until final regarding their projects, especially their business processes. Therefore we conclude that this specific facilities is on high demand, which is a place to do those processes mentioned before equipped with good facility such as a comfy meeting place to have meals and drinks, which perhaps later can lead to a serious meeting that requires a private meeting room, including presenting/marketing their product in function room and last but not least, a time and space flexible office space that they can adjust accordingly to their necessities as a place to prepare/concentrate on their businesses. Because of all these factors, such facilities and supporting facilities must be provided, that is: “A place to do Integrated Processing from the first meeting step, up to where the deal is happening and finally leads to the start of a new project”, what we called “ONE STOP BALI BUSINESS DESTINATION”. MARKET SEGMENT Product Location of Urban Oasis to fulfil the need of the market segments To fulfil the need of the above mentioned market segments, we built an area we call URBAN OASIS that provides: A Meeting Place that is comfortable, secure and clean Restaurant to supply food and beverages Meeting room, equipped with modern facilities to support those that need to present their project Office space as a temporary office with flexible capacities (1 up to 5 people) complete with supporting office facilities Function room to market/launch their product including doing presentation and seminar for their project/s Refreshing area complete with swimming pool and bar Night life area to put all the stress away, viewing a stunning view on the top floor Fixed office for those people who might need them such as; notary, lawyer, travel agency, marketing, consultant, bank, etc that is available in EHO area Plaza as facilities and supporting facilities in an open air area for product launching, event, etc This product is specially designed to absorb the market segment in BALI that have never been touched, that is, the need of professionals dan investors that wanted to work, launch their product, or even invest in BALI. To fulfil the need of the mentioned market segments, it requires a location that’s secure, comfortable, traffic free, in the middle of (but not on) tourism area, and are close to the airport. Bali Urban Oasis in Bypass Ngurah Rai Road, are created with the following cirteria; Near from the airport (10 minutes via new toll road) On the largest road in Bali In the middle of tourism area (lots of people will always pass by this area) and are close with government offices Immortal view of mangrove, oceans, and island, due to the fact that the location are located right in front of 1.500 acre of an everlasting mangrove forest that can never be built for all eternity (DENPASAR FOREST GARDEN) No other area with close land size and view as ours nearby (less to no competition on the area) There will never be any competition due to the fact that this project is imposible to be built elsewhere in Bali. In conclusion, this project WILL BE SUCCESSFUL because it has it’s own PRODUCT, MARKET, and LOCATION which conforms with our market segment. Hence this BRILLIANT CONCEPT entitle us to call ourself “One Stop Bali Business Destination”. “THIS PRODUCT HAS NEVER EXIST IN BALI” PRODUCTS LOCATION Why do you work, having an office and purchase EHO in Urban Oasis? “Product” is a “premium product” that has no competitor. “Product” is specially designed to “absorb the market segment in BALI that have never been touched”, that is, professionals dan investors. “Location” is suitable for professionals and investors in term of “time” (high mobilization). It is known that a property project “will success” if the product is: premium according to the market needs, market is very clear and untouched, project location are suitable to the; needs, comfort and speed of the absorbed market. For those who tried to build the project without concerning the above factors, those people will definitely fail. Situation that are comfortable, secure and highly demanded will always stable in relation with the eternal view of mangrove, sea, and island, this product is the only place that has many open space area, suitable with Bali nuance that are full of color. Why do you work, having an office and purchase EHO in Urban Oasis? This place is the only available place in the island of Bali and practically speaking, there will never be another place like ours, even if there are investors that have the will to build such project, there are no other place like ours in Bali that are; traffic free, are close to the airport, in the middle of (but not on) tourism area, and has an eternal view (cannot be built). Especially for EHO (Executive Home Office) product, it can be said as the first and only in Indonesia and is located in Bali island (a combination of Office, Condominium and Penthouse in one single building that has; Private Elevator, Private Parking with Rolling Door, Private Pool dan Private Whirlpool), thus it can be said that EHO is “The Very Privacy Place on The Very Busy Area“. For security and profit of investors / buyers of EHO including the user from legal point of view, this product is truly safe because each EHO has; their own individual Freehold Title Certificate with their own individual Building License Permit, and “Deed of Sale under the buyers name can be transfered at anytime without the need of waiting for the project to finish”. Why do you work, having an office and purchase EHO in Why do you work, having an office and purchase EHO in Limited number of EHO unit which is only 18 units compared with the forcasted demand of 1:2.000, therefore a slightly different technique of “selling methods” are being used through “bidding per periodic” which means that the start bidding price will always be different for every unit sold. “CERTIFICATE HAS ALREADY BEEN SPLIT PER EACH EHO UNIT” Urban Oasis? Urban Oasis? Deed of Sale under the buyers name can be transfered at anytime. This Project is an application of a brilliant concept that has never been touched by the market, because it has been planned with a deep and thorough research. Starting from the design phase that fulfil the need and the demand of the user (investors dan professionals) with special permit that are different than those others in Bali, and agreed and supported by local Government as a new breakthrough of new area in relation to beautify the city whilst fulfilling the needs of professionals, investors, and the people of Bali. This brilliant plan has been well applicated in any number of factors, including; design, earthquake proof structure, space allocation, comfort and beauty, healthy air circulation, vehicle circulation flow, cleanliness and security that separates customer with facility personell (has different entrance and location, and loading area separated and invisible, etc). EHO Types Building / Land Size BEAUTIFUL EHO* 423 M2 / 105 M2 374 M2 / 92,6 M2 418 M2 / 106,13 M2 Units (12 Units) (1 Unit) (1 Unit) HARMONY EHO* 487 M2 / 107,9 M2 (1 Unit) PREMIER EHO* 549 M2 / 363,2 M2 (1 Unit) SUITES EHO* 756 M2 / 307,51 M2 620 M2 / 220,17 M2 (1 Unit) (1 Unit) * All of the interiors are partly furnished. URBAN OASIS BUILDING COMPLEX IN DEPTH Final Thoughts In conclusion it can be said that there is no factor found to reason or withhold this project from being built, including economic factor, except natural disaster. Something for sure is that the buyer of this product, the customer or user of this product, investor that funds this project, the founder of this project, the owner of this project, the City Government and Bali Province, the people of Bali, all together will always be profitable and there are no other factor/s that shows any loss. The View of Urban Oasis Pictures Working Process of Urban Oasis Project Pictures Several finished result of the architect that design Urban Oasis Sani Constantine Wirabuddhi Ir. Ask Us! CONTACT US BALI OFFICE Jl. By Pass Ngurah Rai No. 556 Kertha Petasikan - Sidakarya Denpasar - 80224 INDONESIA Telp. (+62) 361 727-474 JAKARTA OFFICE Business Park Blok D1 no. 6, Jl. Raya Meruya Ilir no. 88 Jakarta Barat - 11620 INDONESIA EMAIL [email protected]