WWV2014 brochure deelname info EN.indd

ExhIbITOR
INFORMATION
8THEDITION
ALL THE E-COMMERCE YOU CAN GET
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WWW.WEbWINKELVAKDAGEN.NL
www.webwinkelvakdagen.nl
MARKETING // LOGISTICS & DISTRIBUTION // SOFTWARE & DEVELOPMENT // OMNICHANNEL // SOCIAL MEDIA & M-COMMERCE // LEGAL & FINANCE
About the Webwinkel Vakdagen
The Webwinkel Vakdagen is the only trade show to specifically focus on e-commerce. The event offers
a complete overview of solutions that are necessary for continuing e-commerce success: marketing,
logistics & fulfilment, e-commerce platforms, social media & m-commerce, omnichannel and payment
solutions.
Each of these subjects is represented by a specific zone on the
exhibition floor. These themed zones combine exhibitors with
specific expertise with a high-quality content programme. Each
zone has its own conference theatre. Besides the zone theatres
there is also an extensive keynote programme in two large
keynote halls.
Every year over a 10.000 e-commerce professionals visit
the Webwinkel Vakdagen. This makes it the largest and
most important e-commerce event and a must for you as an
e-commerce supplier.
An overview of the zones on the Webwinkel Vakdagen 2014:
•MARKETING ZONE
Affiliate-, Email-, Mobile- en Dialogue Marketing, SEO & SEA,
Analytics, Comparison sites
•LOGISTICS & FULFILLMENT ZONE
Delivery, Fulfilment, Stockmanagement, Packaging
•E-COMMERCE SOLUTIONS ZONE
Webdesign, CMS, Hosting, Open source,
E-commerce platforms, Webshop software
•SOCIAL MEDIA & M-COMMERCE zone
F-commerce, Social Networks, Mobile sites & apps,
Webcare, Social Commerce
•Omnichannel zone
The benefits of participation:
1.
You meet potential customers
You meet over 10.000 e-commerce professionals in two days. Nowhere else do you meet so many
potential customers in such a short amount of time.
2.Promote your brand
The amount and quality of visitors, combined with the extensive marketing campaign surrounding the event leads to valuable brand exposure with the
correct target audience.
3.Networking
The Webwinkel Vakdagen is a great opportunity to strengthen existing relationships and explore
partnerships with fellow exhibitors
4.
The ideal platform to launch a new product.
Do you have a new product? Launch it during the Webwinkel Vakdagen. You reach a large number of potential customers in one swing. It is also a great way to receive instant feedback and gauge market response.
www.webwinkelvakdagen.nl
•PAYMENT SOLUTIONS ZONE
PSP’s, Banks, Risk Management, Debt Collection,
Credit Management, Mobile Payment
•GENERAL ZONE
Trade associations, Legal Advice
“De Nieuwe Zaak has been an exhibitor since the
first edition of the Webwinkel Vakdagen. We have
seen the event grow into an important and professional trade show for e-commerce professionals.
The mix of exhibitors and informative lectures are
interesting for both starting webshops as well as
experienced online retailers.”
Jurrien Kerstholt, De Nieuwe Zaak
Visitor profile
As an exhibitor of the Webwinkel Vakdagen you meet decision makers that are responsible for their companies
e-commerce and online marketing activities. They are looking for partners for the investment plans. Visitors
are both e-commerce companies, retailers, as well as banks, travel agencies and government.
Number of visitors
sales channels
2007
4332 Visitors
Mainly online 54%
2008
5468 Visitors
Mainly offline 17%
2009
6784 Visitors
Both online as offline 29%
2010
7089 Visitors
2011
8025 Visitors
2012
10271 Visitors
2013
10075 Visitors
Do you expect to do business with one of the
suppliers you met during the event?
Yes 71%
No 29%
interests
Search engine marketing 59%
Webcare 25%
Webanalytics 41%
Video & tv 3%
Usability 39%
Social media 69%
sector
M-commerce 57%
Customer contact 12%
Financial products 6%
Cross-border 10%
Government 4%
E-mailmarketing 37%
Business services 7%
E-commerce software 41%
Education 4%
Logistics and fulfilment 29%
Industry 1%
Direct marketing 11%
Media & marketing 3%
Payment solutions 21%
Telecom & ICT 4%
Affiliate marketing 32%
FMCG 13%
Advertising 16%
Hospitality, tourism and tickets 9%
Wholesale 7%
Retail 42%
www.webwinkelvakdagen.nl
80% of the top 100 retailers are present. In 2013
visitors included: ING, Etam Group, Wehkamp,
KPN, Bol.com, Energie:direct, V&D, DA Drogisterij,
KLM, Thomas Cook, HEMA, Essent, Ziggo, VARA,
Zalando, C1000, Albert Heijn, Universiteit Utrecht,
Coolblue, Intratuin, C&A, Blokker, BelCompany,
OAD, Tommy Hilfiger, Landal GreenParks,MyCom,
New York Pizza, ABN AMRO, BCC, OHRA,
Nespresso, Neckermann.com, Sundio Group,
Otto, NIKE, Dell, Selexyz, Eurocamp, Blokker,
Coolcat, D-Reizen, de Bijenkorf, ANWB, Dexcom,
Weekendjeweg.nl
Exhibiting
Exhibiting during the Webwinkel Vakdagen is a very efficient and effectice form of marketing. The powerful
combination of a trade show and extensive lecture programme offers information, interaction and
innovation. It is the ideal opportunity to meet potential customers and to position yourself as a leading
supplier of e-commerce solutions.
You can promote your company in two ways during the Webwinkel Vakdagen:
1
Floor space including stand
construction
Practical and cost-effective. The
uniform stand construction makes
your participation as easy as possible.
The stand comes complete with walls,
carpet, lighting and signage. It is
constructed for you, you only need to
decorate it to your liking.
The price per square meter including
stand construction is:
€ 320,-
Minimum size 12 m 2 , all prices exclude VAT
www.webwinkelvakdagen.nl
2
Raw floor space
Maximum visibility and branding. You
only rent the surface and design,
construct and decorate your own
stand. This guarantees a unique stand
that exactly fits your organisation.
The price per square meter is:
€ 240,-
SPONSORShIP OPPORTUNITIES
With over 250 exhibitors it’s important to attract the right visitor to your stand. To obtain maximum result
from your participation we offer an extensive list of additional sponsorship opportunities. Using these
opportunities you can greatly increase your exposure before, during and after the Webwinkel Vakdagen.
We looking forward to creating the ideal exposure mix for your organization.
plaTinum sponsor (MAXIMUM 1)
noT
avail able
The platinum package is the most extensive sponsor
package. It offers a broad, integrated mix of branding,
exposure and PR over a long period before, during and
after the event.
as a platinum sponsor you receive:
• Yourcompanylogoandalinktoyourcompany
websitewillbelistedontheWebwinkelVakdagen
websiteasplatinumsponsoruntilApril01,2014
•Duringtheexhibitionyourcompanynameandlogo
willbedisplayedonthescreensinthekeynotesand
theatres
•Yourcompanylogowillbedisplayedonall
advertisementsasplatinumsponsor
•Yourcompanylogowillbedisplayedasplatinum sponsoronthevisitorsbadge
•Yourcompanynameandlogowillbedisplayedas platinumsponsorontheinvitations
•4advertorialsintheWebwinkelVakdagene-mail newsletter
•Yourcompanylogowillbedisplayedasplatinum sponsorintheWebwinkelVakdagene-mailnewsletter
•Afullpageadvertisementintheexhibitioncatalogue
•Partnermailing 1
•24m2floorspaceexcludingstandconstruction(larger
surfacescanbeorderedatadditionalcost)
•Possibilityforplacingannouncementsattheentrance
•Threelectureslots(ofwhich1inthekeynoteand2in
azoneofyourchoice)
•10xaccesstotheVIPlounge
•Additionalspaceintheexhibitioncatalogueforyour
companyprofile(750characters)
•3xparkingpermitonrequest
price € 29.500,- excl. vaT
1 OGZ will sent the mailing. All the e-mail addresses will always remain
property of OGZ.
www.webwinkelvakdagen.nl
gold sponsor (MAXIMUM 8)
noT
avail able
as a gold sponsor you receive::
•Yourcompanylogoandalinktoyourcompany
websitelistedontheWebwinkelVakdagenwebsiteas
goldsponsoruntilApril01,2014
•Duringtheexhibitionyourcompanylogowillbe displayedonthescreensinthekeynotesandtheatres
•Yourcompanylogowillbedisplayedonall
advertisementsasgoldsponsor
•Yourcompanynameandlogowillbedisplayedasgold
sponsoronthevisitorsbadge
•Yourcompanynameandlogowillbedisplayedasgold
sponsorontheinvitations
•2advertorialsfortheWebwinkelVakdagene-mail
newsletter
•Yourcompanylogowillbedisplayedasgoldsponsor
intheWebwinkelVakdagene-mailnewsletteruntil
April1,2014
•Halfpageadvertisementintheexhibitioncatalogue
•15m2floorspaceexcludingstandconstruction(larger
surfacescanbeorderedatadditionalcost)
•5xaccesstotheVIPlounge
•Additionalspaceintheexhibitioncatalogueforyour
companyprofile(500characters)
•Onelectureslotinatheatreofyourchoice
•2xparkingpermitonrequest
price € 10.995,- excl. vaT
promo package
The promo package contains:
•Onelectureslotinatheatreofyourchoice
•Flyering(onlyforexhibitors)orainsertinexhibitionbag
•Bannerinthenewsletter
•Tweetat@webwinkelvakdagen
•Quarterpageadvertisementintheexhibition
catalogue
priJs € 2.495,- excl. vaT
OFFLINE SPONSORShIP OPTIONS
Presentation in one of the theatres
€ 995,Submit via the following link <www.webwinkelvakdagen.nl/
en/speaker/register> your lecture request. (Please note:
this does not guarantee a lecture) The programme will be
selected from all th e submissions.
€ 1.750,Keynote video sponsor (maximum 2)
All keynotes during the Webwinkel Vakdagen are filmed
and publis hed on www.webwinkelvakdagen.nl after the
exhibition. As a video sponsor you receive a 10 second
pre-roll advertisement at the s tart of the videos.
noT
lanyards
maximum 1) € 2.500,Lanyards (excluding 12.00a
vail a& b
le
A lanyard created in your own company style. Since each
visitor has one, the lanyard is one of the most visible
sponsorship opportunities.
€ 1.050,Flyering/ promoteam (maximum 15)
To promote your stand it’s possible to have a team of
2 people distribute fl yers or promotional items on the
exhibition floor. Your team will receive special fl yer badges
to show that they have permission from the organizer.
n
oT
bags)
Exhibition bags (excluding
av
ail(maximum 1) € 2.500,-
Insert in exhibition bag
bag (maximum 15)
€ 1.050,-
able
Party € 1.750,To conclude the first exhibition day there will be a party
where partners, exhibitors, VIPs, press and guests will be
present. As a party sponsor you receive:
- Your company logo will be displayed on the screen at the
party
- Possibility for placing promotional items
- Your company logo will be displayed as party sponsor
- Logovermelding als borrelsponsor in de digitale
uitnodiging
- 2 x access to the VIP lounge
€ 2.450,Catering terrace(maximum 2) At the Webwinkel Vakdagen there are 2 catering terraces
where y ou have got the exclusive possibility to connect
your name to a terrace. It is possible to receive an
impression on request.
VIP Lunch (per person)
3 courses including wine arrangement
€ 75,-
Breakfast (per person)
noT
avail able
Breakfast buffet
€ 25,-
ONLINE SPONSORShIP
OPPORTUNITIES
Through the Webwinkel Vakdagen online media you
reach a focused target audience of professionals who
are searching for the right solution to maximize their
e-commerce strategy. Over 24.000 e-commerce
professionals receive our newsletter.
Advertorial in the newsletter
€ 875,- per edition
Banner in the newsletter
€ 585,- per edition
A banner (410x75) in the newsletter of the Webwinkel
Vakdagen. It is an important marketing tool and an
essential source of information for the visitor of the
exhibition.
Banner on the website
€ 995,- per month
With a square banner (250x250) on the homepage of
the Webwinkel Vakdagen you can communicate your
presence at the exhibition in a powerful and direct way.
Partnermailing
€ 1.750,A mailing in your own layout will be sent to the partner
databa se of the Webwinkel Vakdagen. This database
contains of more th an 7.000 addresses. OGZ will sent
the mailing. All the e-mail addresses will always remain
property of OGZ.
Tweet on @webwinkelvakdag
€ 195,-
“TheWebwinkelVakdagenoffersustheopportunity
thepresentour“sellingthroughbol.com”serviceto
ourtargetaudience.Wemetalargenumberof
potentialsellers.”
Machiel Tiddens, Director bol.com Plaza
For more information, please contact:
Organisatie Groep Zuid bv
Nuenenseweg167
5667KPGeldrop
T+31(0)402979494
[email protected]
Internet:www.webwinkelvakdagen.nl
twitter.com/webwinkelvakdag#wwv14
WebwinkelVakdagen
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